Assistant Brand Manager

Full Job Description

Own Brand Assistant Manager
Harrow, London
**Client Overview:**
Our client is a leading player in the convenience market in the United Kingdom. With strategically located Distribution Centres across the country and a central office in Harrow, London, they continue to innovate and grow their brand. Their network includes independently owned licensed retailers and company-owned stores, catering to diverse communities across various locations.
We are seeking a highly motivated and dynamic individual to join our team as the Own Brand Assistant Manager. Reporting to the Brand Manager, you will play a pivotal role in supporting the development of a compelling customer and retailer proposition for own brand products. This role involves utilising customer and market data to drive new product and sales opportunities, ensuring the own brand remains a key part of the customer offering.
**Responsibilities:**

• Collaborate with the Senior Brand Manager and Brand Manager to understand customer and regional distribution company (RDC) requirements across all relevant product categories.
• Utilise internal and external data (sales, consumer insight, market trends) to prioritise product development in profitable areas.
• Develop a credible own brand proposition that meets diverse customer needs and delivers a point of difference.
• Oversee the design of product packaging to reflect key brand attributes.
• Champion own brand within the organisation through clear and engaging communication, driving sales and awareness.
• Coordinate with Marketing team, suppliers, and RDC colleagues to ensure successful product launches with trade and consumer marketing support.
• Manage the critical path and launch process to ensure all deadlines are met.

**Qualifications and Experience:**

• Graduate level qualification or equivalent.
• Minimum of 2 years of experience in product, brand, or category management.
• A passion for food and sound knowledge of the retail environment.
• Demonstrated ability to work collaboratively in a team environment.
• Strong communication skills, both written and verbal.
• Proficiency in using data to drive decision-making.
• Experience with Microsoft Office Suite (Outlook, Word, PowerPoint, Excel).

  
**Desirable Skills:**

• Experience with CRM systems and email marketing platforms.
• Familiarity with basic project management principles.
• Previous experience in developing and implementing marketing campaigns.
• Ability to demonstrate alignment with company values: Excellent Service, Working in Partnership, Ambitious Objectives, Resilience.