Head Of Marketing
Job Details
Full Job Description
SF Recruitment is currently recruiting for a Head Of Marketing to
join the management team of one of their key clients based in
Nottingham. This is a new role for the business and will be a
full-time, permanent position offering a salary of up to £45k per
annum, great benefits and a clear growth plan.
As Head of
Marketing for our client's business this role is broad and partners
closely with directors across the business.
The successful
candidate for this role should have a strong understanding of all
things Marketing. You must be self-motivated, with a strong knowledge
of Microsoft Excel and have the ability to assist the growth of an
already successful business. You will be responsible for developing
and executing comprehensive marketing strategies to elevate the
company brand presence, attract new clients, and foster lasting
relationships with existing clients. Your exceptional leadership,
innovative thinking, and in-depth understanding of marketing trends
will be instrumental in driving the company's growth and positioning
the company as a leading player in the industry.
Typical
duties will include:
- Defining and implementing processes to
monitor and analyse the performance of paid marketing campaigns
-
Strategic Marketing Planning: Develop and implement a results-driven
marketing plan aligned with the overall business objectives. Identify
target markets, key customer segments, and
competitive
positioning strategies to maximize our market share.
- Brand
Management: Establish and maintain a strong brand identity, ensuring
consistent messaging and visuals across all marketing collateral,
online platforms, and promotional activities.
- Creation and
development of a marketing strategy that derives from the business
Strategic Development Plan;
- Articulation and management of the
brand, acting as a brand custodian and ensuring that it is in keeping
with the business vision and aims;
- Ensure that all staff are
fully informed of the objectives of the Marketing Department and are
equipped to act as effective ambassadors for the business
-
Responsibility for the design and production of the marketing
communication material and publications, including digital marketing;
- Management of the advertising campaigns across a wide range of
media, monitoring and responding to key market trends and media
opportunities; utilising digital methods of advertising
-
Recommending and implementing tactical promotions and directing mail
and digital campaigns, where appropriate.
- Management of the
social media platforms including Twitter, Facebook, Instagram, Flickr,
LinkedIn and YouTube;
- Management of communications with national
and local press;
- Development and maintenance of the website and
digital newsletters;
- Conducting or commissioning market research
to ensure that the business continues to develop in line with the
expectations of its stakeholders;
- Managing the relationship with
its external marketing agencies and consultants, ensuring value for
money and good working relationships;
- Managing Marketing events,
both organising internal events and representing the business at
external events;
Salary; £43,000 - £45,000
Working Hours;
8.00 AM - 4.00 PM or 8.30 AM - 4.30 PM (This is a full time office
based role!)
If you are interested in the role and feel you
have the relevant experience please apply online now!
Head Of Marketing
SF Recruitment
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