Head of Content Analysis, BBC (13636)

Band: F
Contract type: 1 x continuing (permanent) contract
Location: London or Salford 

Due to the hybrid nature of the teams, we require the successful candidate to be based in one of the above BBC offices to work from the office two days per week

Our comprehensive benefits package includes:

• An employer pension contribution of up to 10%
• 25 days’ annual leave (based on full time hours) + bank holidays and the option to buy/sell additional days
• Contributory lifestyle benefit options including discounts at hundreds of retailers, cycle to work scheme, discounted gym memberships and healthcare schemes 
• Employee assistance and well-being programmes
• Learning and development tailored to your role this could include industry recognised qualifications, coaching and mentoring
• An inclusive and diverse environment with opportunities to join staff networks including: Women’s Network, National Disability Networks and many more

Flexible working arrangements, such as hybrid working, job sharing, flexi-time and compressed hours can be requested.

If you would benefit from discussing accessibility or adjustments, please let us know by contacting us on with the job reference in the subject

Imagine working in a team with a similar scope to Netflix, Spotify, Sky Sports and the Huffington Post. Working across the breadth of the BBC, this is the range and interest offered by this role. 

This role is a leadership role within the Data function of the BBC’s customer division, which in turn sits within the larger Audience Team.  The role reports into the Director: Customer Data and Analysis. The team works across all areas of the BBC, including Content, Product, Media and Strategy, providing vital data-driven direction to the BBC’s most critical work. 
 

The Head of Data – Content Analytics heads up a team of 12 analysts who are embedded into divisional Audience Teams such as TV, Radio, News, and Nations. This embedded model means this team is involved in projects across the BBC, and sits at the heart of business questions from a editorial perspective, helping to inform service, content and performance questions.

Your role within this team is in three parts.  

1. As the head of the team you’ll ensure quality of delivery, be responsible for career development, and bringing the parts together into a whole
2. As a consultant to the heads of the divisional teams (who come from more traditional insight / research backgrounds) you’ll help them understand where the data team can deliver the most value
3. As an individual you’ll act as Product / Project lead for strategic pan-BBC programmes of work such as the ongoing Return on Investment project analysing programme performance, working with stakeholders to successfully deliver the projects and helping them utilize the outputs in running their areas of the BBC.

The right person for this job will be happy working in a team spread across the business, be able to form good working relationships quickly, and be patient with others. You’ll have an interest in all areas of the BBC, including TV, Radio and Online.

You will have technical competence and be able to set up and manage projects over a range of areas. An interest in learning new skills and adapting approaches is an important part of this role.

You will manage discussions with stakeholders, work closely with colleagues in different areas of the BBC and recommend appropriate approaches to meet a variety of strategic and tactical business needs.

You will hold significant experience in some of the following and be able to demonstrate and understanding and interest in others:

• Team Management: Manage a team of analysts who work on a wide range of different products. Have a broad understanding of various analytical techniques in order to suggest ways to move individuals' work forward
• Adaptability: Be comfortable working on long-term strategic projects as well as overseeing quick turnaround ad hoc tactical work
• Data Literacy: You will have experience in not just analysing data but also understanding where new data can be sourced to aid in the team’s delivery (including 3rd party sources)
• Stakeholder Management: Understand and respond to the needs of editorial stakeholders at all levels, from individual content creators through to the BBC Sounds controller
• Communication: Effective at communicating concepts to colleagues with varying degrees of technical knowledge
• Delivery: Understanding of end-to-end data analytics/data tool building processes (e.g. data engineering, data analytics, business intelligence)
• Coding: Be prepared/able to get hands-on with SQL/Python/R when required
• Analytics: have a good understanding of a range of analytic approaches
• Organisation: Awareness of project management methodologies/processes a benefit
• Marketing: Exhibit general awareness of digital marketing channels e.g. search engines, social media, CRM activity (in the context of performance of content)
   

We don’t focus simply on what we do – we also care how we do it. Our values and the way we behave are important to us. Please make sure you’ve read about our values and behaviours in the below document: 

Diversity matters at the BBC. We have a working environment where we value and respect every individual's unique contribution, enabling all of our employees to thrive and achieve their full potential.

We want to attract the broadest range of talented people to be part of the BBC – whether that’s to contribute to our programming or our wide range of non-production roles. The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity. 

We are committed to equality of opportunity and welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief. We will consider flexible working requests for all roles, unless operational requirements prevent otherwise.

To find out more about Diversity and Inclusion at the BBC, please visit