Marketing Campaign Manager, LexisNexis Risk Solutions, 12 Month Fixed Term Contract (Hybrid)
Job Details
Full Job Description
About the Business
LexisNexis Risk Solutions is the essential partner in the assessment of risk. Within our Business Services vertical, we offer a multitude of solutions focused on helping businesses of all sizes drive higher revenue growth, maximize operational efficiencies, and improve customer experience. Our solutions help our customers solve difficult problems in the areas of Anti-Money Laundering/Counter Terrorist Financing, Identity Authentication & Verification, Fraud and Credit Risk mitigation and Customer Data Management. You can learn more about LexisNexis Risk at the link below, risk.lexisnexis.com
About our Team
If you’re looking for a role where you’ll be able to use your broad-based B2B marketing experience to successfully drive commercial growth in this fast moving technology business then this is the role for you. With your multi-channel B2B marketing campaign management experience, excellent stakeholder and project management skills you’ll be a key member of our large enterprise level marketing team tasked with helping to ensure we secure our future growth targets.
About the Role
We’re looking for an experienced B2B Campaign Manager for a 12 month fixed term contract (has potential to become permanent). Managing multi-channel campaigns in a SaaS / technology related business you will need to be creative, well organised with good project management skills. Navigating a complex organisation structure, planning, executing, and optimising the campaigns to drive awareness, engagement, and sales.
Responsibilities
- Developing campaign strategies and executing B2B marketing campaigns tailored to our target audience.
- Working in collaboration to generate content, developing compelling and informative campaign materials, including whitepapers, case studies, webinars, and more.
- Implementing multi-channel, integrated campaigns across various marketing channels. Covering email, social media, webinars, SEO, PPC, and events, maximising campaign reach and impact to Prospects, Customers, Partnerships and Alliances.
- Driving leads, implementing lead generation strategies to capture and nurture prospects through the sales funnel, leveraging marketing automation tools.
- Generating account based marketing and nurturing campaigns. Setting up and delivering to fast-track key accounts and hot leads through the Sales pipeline.
- Compiling data analysis: Monitoring campaign performance and attribution metrics.
- Managing budgets, managing campaign budgets effectively to ensure efficient resource allocation and cost control.
- Working to a high standard, high attention to detail, holding themselves and others to account.
Requirements
- Experience in multi-channel B2B marketing – Ideally in a SaaS or financial services/ technology sectors
- Experience of incorporating marketing automation tools into campaign plans a plus
- Good copy writing and creative assessment skills
- Analytical approach , comfortable with data-driven decision making
- Excellent communication, stakeholder and project management abilities
Learn more about the LexisNexis Risk team and how we work here
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At LexisNexis Risk Solutions, having diverse employees with different perspectives is key to creating innovative new products for our global customers. We have 30 diversity employee networks globally and prioritize inclusive leadership and equitable processes as part of our culture. Our aim is for every employee to be the best version of themselves. We would actively welcome applications from candidates of diverse backgrounds and underrepresented groups.
We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form: .
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Marketing Campaign Manager, LexisNexis Risk Solutions, 12 Month Fixed Term Contract (Hybrid)
LexisNexis Risk Solutions UK Company
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