Marketing Manager, Open Access – Full Time – Permanent – £36,000 - £41,000 per annum

Req #

23-6758

# Positions

1

Category

Sales & Marketing (UK) - Research Methods Marketing

  Join us and be part of a mission-driven, independent publisher. You’ll work with a diverse group of people who share a passion for empowering researchers, educators, and institutions to shape the future.

About Sage:

Sage is a global academic publisher of books, journals, and library resources with a growing range of technologies to enable discovery, access, and engagement. Believing that research and education are critical in shaping society, Sara Miller McCune founded Sage in 1965. Today, we are controlled by a group of trustees charged with maintaining our independence and mission indefinitely.  

Our guaranteed independence means we’re free to: 

• Do more  – supporting an equitable academic future, furthering disciplines that drive social change, and helping social and behavioural science make an impact 
• Work together  – building lasting relationships, championing diverse perspectives, and co-creating resources to transform teaching and learning 

• Think long-term  – experimenting, taking risks, and investing in new ideas 

About our Team :

• We combine creative thinking with data driven insights to develop customer focused marketing strategies that play an integral role in driving article submission, building brand, fostering author loyalty, and increasing revenue across our open access portfolio.
• We’re an inclusive, encouraging, and collaborative team who value all perspectives and believe in the importance of investing in our own skills and learning to achieve our individual and business goals.
• We drive the dissemination of academic, scientific, and medical research to positively impact society.

Your new role:

• Manage the marketing and strategic development of the open access journal portfolio at discipline and product level including devising and implementing strategic marketing plans that are based on the priority level of the journal.
• Play an active role in fostering a customer-focused culture within the team and use a variety of marketing channels (such as email, social media, print, digital advertising, and academic conferences) to reach our customers at multiple touchpoints during the customer experience.
• Devise new digital marketing strategies to drive manuscript submissions and usage to support our department goals.
• Collaborate with key stakeholders from across the business to maintain cross department relationships and facilitate effective projects and processes.
• Prepare and manage annual budgets for assigned products.
• Collaborate with the Marketing communications team on the development of journeys.
• Present quarterly marketing plans and analysis to stakeholders, seek to obtain buy-in and support from Editorial colleagues in the execution of campaigns.
• Devise competitor and market analysis to support marketing strategies to differentiate Sage OA from the competition.
• If applicable to the role, act as the marketing manager lead for cross-functional project.

Could you be our new Marketing Manager? Are you?

• Experienced in creating and delivering proven revenue generating campaigns in a B2C setting.
• Knowledgeable in academic publishing, preferably open access journal publishing.
• A strategic thinker with experience of analyzing data to inform marketing activities.
• An effective communicator, both verbal and written, including delivering presentations and writing compelling copy.
• Experienced in project management, with the ability to work independently and as part of a team within tight time pressures.
• Solutions-focused when faced with challenges, with the ability to think critically.