Publicity Manager, Penguin Random House Children's (269302)

Are you looking for your next step in your publicity career? Are you interested in the latest in children’s authors, brands, media and social platforms? Do you love sharing stories? Do you know how to connect with audiences?  

If so, we have an exciting opportunity for a passionate, strategic and digital first thinking Publicity Manager to join our award-winning children’s publishing team.  

About PRH Children’s and the PR team  

We are the UK’s no.1 children’s publisher, home to Puffin and Ladybird, and some of the most recognised entertainment brands and authors, including: Peppa Pig, Peter Rabbit, The Snowman, Tom Fletcher, Roald Dahl, Jeff Kinney, Adam Kay, Katie Kirby, Robin Stevens and Jacqueline Wilson. We also launch talented new rising stars in the children’s space, including: Jamie Littler, Nazneen Ahmed Pathak, Sathnam Sanghera and Manjeet Mann.  

Our marketing and PR teams are organised into three audience-focussed mini- hubs (across Pre-School, Primary and YA) and we are looking for a new Publicity Manager to largely work across our Primary Hub, reporting into the Senior Publicity Manager.   

Key responsibilities of the role  

The Publicity Manager will manage publicity campaigns, working across debut authors, recognised brands and high-profile talent in the middle grade space. You will be able to plan and implement your own innovative and targeted publicity campaigns, which get into the hearts and minds of our consumers for our primary titles, through multiple platforms.  

Detailed responsibilities include: 

• Plan, manage and evaluate consumer facing publicity book campaigns within budget to reach targeted audiences and connect with consumers  

• Promote books and authors through print, radio, TV, social media and digital channels to ensure coverage and generate sales 

• Manage all aspects of author publicity events and tours including event creation and schedule management e.g. book festivals, schools events, signing events, stock signings, appearances, dinners and media showcases 

• Establish and maintain strong external relationships, with consumer media, trade media, key influencers and networks within the industry 

• Communicate publicity campaigns and activity effectively internally to all departments across the division, especially marketing, sales, rights and editorial, as well as externally to authors and agents 

• Create and write a variety of print and digital promotional materials for trade press, consumer press and end consumers   

• Coordinate international press requests for group companies, where appropriate 

• Supervise and line manage more junior members of staff 

What you’ll bring 

You don’t need to have worked in publishing before to be considered for this role, but a passion to work with children’s brands is essential.  Perhaps you’ve worked in entertainment or media PR previously, or in a PR agency – whatever your PR background, we’d like to hear from you if you: 

• Have a keen interest in the UK children’s book market 

• Are a creative individual who isn’t afraid to think outside of the box 

• Be highly organised with excellent time management to juggle concurrent campaigns 

• Have excellent communication skills and are confident with pitching and presenting  

• Are able to generate multi-channel campaigns, on and offline, with innovative, digital content at their heart 

• Are a team player but can work autonomously using initiative 

Application Instructions 

As part of your cover letter, please tell us in no more than 250 words about a piece of digital PR activity that has caught your attention this year and how it connected with its target audience. 

First interviews are planned for early May.

What you can expect from us

Salary: £31,500 - £34,000 depending on how your skills and experience align to the role, plus bonus and benefits.   

Competitive benefits package:  

Our people are the heart of our business, and we work hard to support a culture of responsibility and recognition. 

Our benefits include: 

Financial – discounted shopping, season ticket loan, rental deposit loan 

Wellbeing - healthcare cash plan, employee assistance, gym loan 

Lifestyle – taste card, tech scheme, free and discounted books 

For our full benefits list please visit:  

Hybrid working:  

While our offices across the UK are places to connect, collaborate and celebrate with colleagues, we recognise that flexibility around where you work is just as important. As part of the Children’s team, the expectation is that colleagues work in the office three days per week. Please note, this role will require some out of hours work, covering evening and weekend events where necessary.    

The recruitment process:  

You can read about our recruitment process at  

As a Disability Confident Committed organisation, we offer interviews to candidates with a disability who meet the essential criteria for the role, and opt-in on their application form. There may be times when the volume of applications means we cannot take all eligible candidates to interview. 

We encourage you to tell us about any reasonable adjustments you may need by emailing  . Remember, you only need to share what you are comfortable to for us to support your request. 

Please note, we are not able to accept agency CVs for this role. Any CVs sent speculatively will not be eligible for a fee. 

Company:  The Random House Group Limited  

Country:  United Kingdom 

State/Region: London 

City: London 

Postal Code:  SW11 7BW 

Job ID:  269302