11 jobs in Authentic Brands Group

Overview

Authentic is a unified platform that integrates M&A, brand strategy, creativity and digital innovation to unlock the power of its global Lifestyle and Entertainment portfolio. As the world’s largest sports and entertainment licensing company, Authentic connects strong brands with best-in-class partners to optimize long-term value in the marketplace. Its brands generate more than $38 billion in global annual retail sales and have an expansive retail footprint in more than 150 countries, including 13,000-plus freestanding stores and shop-in-shops and 400,000 points of sale. Authentic transforms brands by delivering powerful storytelling, compelling content, innovative business models and immersive experiences. It creates original marketing strategies to drive the success of its brands across all consumer touchpoints, platforms and emerging media

You’ll be able to access the resources and scale, while leveraging innovative technology and nimble environment. What we’re saying is, this isn’t your average day job. If you’re hungry to drive ideas into action and own your career, let’s chat. Our team is rapidly innovating to evolve and define the future of our brands. With the help of some of the brightest minds in retail, marketing, licensing, legal and more, we are building the intersection of digital and experiential marketing to help achieve that mission. We reimagine, evolve and transform brands! At Authentic, we foster an inclusive workplace where diversity of thought and expertise drive competitive advantage. Our global teams are built by go-getters who contribute unique perspectives and push the boundaries of creativity and innovation. Headquartered in New York City, Authentic has offices in major metropolitan cities including Los Angeles and Miami, as well as Toronto, Mexico City, London, and Shanghai.

The AR Specialist will join the EMEAI Finance function of Authentic Brands Group, supporting the region’s licensing operations across its portfolio of Entertainment and Lifestyle brands.

• Ensure timely and accurate processing of a high volume of sales invoices in accordance with contractual terms.
• Review new contracts for data entry into financial systems.
• Manage and oversee the letter of credit process with EMEAI customers, ensuring compliance and risk mitigation.
• Work closely with EMEAI brand team regarding invoicing and collections matters.
• Collaborate with wider finance team for billing and revenue reconciliations.
• Ensure customer account reconciliations are completed regularly and discrepancies resolved promptly.
• Support global AR team with their monthly reporting and month end tasks.
• Ensure AR processes follow company and financial regulations.
• Identify and implement process improvements across the function.
• Other ad hoc assignments.

• Bachelor’s degree in accounting, Finance or related field.
• 3+ years of AR or finance experience.
• Proficiency in ERP systems (NetSuite desirable) and Excel.
• Strong sense and understanding of compliance, contracts and financial controls.
• Excellent organisations and communication skills.
• Ability to work to tightdeadlines.
• Ideally familiar with working on UK/US entities – banking, compliance.

Fraud Alert: Unauthorized Job Offers and Impersonations

We have been made aware of fraudulent job offers and interview requests being sent by individuals falsely claiming to represent Authentic. These scams are often initiated via email, employment websites and social media, and may include fake interview requests, offer letters or attempts to collect personal and financial information.

Please note:

• All legitimate Authentic job postings can be found only on our official website (authentic.com) or through our verified LinkedIn page (
• Authentic does not conduct interviews over Teams or Zoom without prior email correspondence from a verified @authentic.com email address.
• We will never ask you for sensitive personal information, payment or banking details as part of the hiring process.

If you believe you\'ve been contacted by someone impersonating an Authentic team member, please report it immediately by emailing

Authentic conducts background checks for candidates who receive a conditional offer of employment, where permitted by law. Background checks are administered in accordance with applicable federal, state, and local laws and in a consistent, nondiscriminatory manner.

Authentic is an equal-opportunity employer and we value and embrace the diversity and inclusion of all Team Members. We do not discriminate on the basis of gender, gender identity, sexual orientation, race, national origin, disability, age, marital status, protected veteran status, or other legally protected status.

For individuals with disabilities or religious obligations who would like to request an accommodation, please contact

To access Authentic\'s Privacy Policy, which contains information regarding data collected from job applicants and how we use it, please click here:

Authentic Brands Group in Greater London is seeking a creative social media leader to shape the digital presence of its globally recognized brands. You will develop innovative social campaigns, manage day-to-day publishing, and oversee creative direction across platforms.

The ideal candidate has several years of experience in social media strategy and a strong portfolio showcasing impactful content. Join us to engage audiences in unique storytelling and cultural relevance.

Associate Director, Social & Digital Marketing

London

Reporting to the SVP, Integrated Marketing EMEAI, the Associate Director, Social & Digital Marketing will lead the digital and social strategy across our Lifestyle Fashion portfolio within the EMEAI region.

This role is responsible for driving audience growth, brand engagement, and commercial impact through innovative social-first marketing strategies, platform-native content, and integrated digital campaigns. A key focus will be supporting and enabling licensees and regional partners with stronger, more effective social plans that elevate brand presence and drive performance across markets.

You will work cross-functionally with Brand, Commercial, Creative, PR, Retail, and Licensing teams to deliver best-in-class digital marketing initiatives that balance strategic thinking with hands‑on execution.

• Lead the social and digital marketing strategy across the Lifestyle Fashion portfolio in EMEAI, aligning global brand direction with regional market priorities and commercial objectives (own the TedBaker London & Hunter global social accounts)
• Drive audience growth, engagement, and brand relevance through social-first and content-led marketing strategies.
• Partner closely with licensees and regional teams to improve social planning, campaign execution, and platform performance across markets.
• Develop integrated 360 marketing campaigns across key digital and social platforms including Meta, TikTok, YouTube, Pinterest, and emerging channels.
• Identify new opportunities for content, creator partnerships, digital activations, and platform innovation to support both brand and commercial growth.
• Act as a digital and social thought leader internally, embedding best practices, platform expertise, and evolving consumer trends across the organisation.

• Lead end-to-end execution of digital and social campaigns, ensuring high-quality delivery across multiple brands and territories.
• Translate brand and commercial objectives into clear, actionable social and content plans.
• Ensure campaigns are tailored for platform behaviour, audience engagement, and regional relevance.
• Support key seasonal launches, collaborations, retail moments, and major brand activations with impactful digital execution.
• Work closely with influencer and creator partners to deliver engaging, culturally relevant content campaigns.

• Own social and digital performance reporting across the Lifestyle Fashion portfolio, including KPIs, dashboards, insights, and optimisation recommendations.
• Use audience, content, and campaign insights to continuously improve performance and engagement.Drive a full-funnel approach across awareness, engagement, conversion, and retention.
• Collaborate with paid media, e‑commerce, retail, and licensing partners to maximise campaign effectiveness and ROI.
• Support digital budget planning and ensure investment is aligned to performance and strategic priorities.

• Define platform roles, content pillars, publishing cadence, and channel best practices across the portfolio.
• Ensure best‑in‑class execution across publishing, community management, creator collaborations, and social storytelling.
• Drive platform-native creative thinking tailored to each channel and audience.
• Stay ahead of trends, platform updates, and consumer behaviours to keep the brands culturally relevant and competitive.

• Multiple years of experience in social, digital, or integrated marketing, ideally within fashion, lifestyle, retail, or consumer brands.
• Strong understanding of social-first marketing, content strategy, influencer marketing, and audience growth.
• Proven experience running a global social account, developing content & scaling performance.
• Experience working with regional markets, partners, or licensees across EMEAI.
• Strong commercial awareness with the ability to connect brand storytelling to business results.
• Confident using performance insights, analytics, and reporting tools to guide decision-making and optimisation.
• Excellent stakeholder management and presentation skills, with the ability to influence across multiple teams and levels.
• Hands‑on knowledge of social platforms, content publishing, analytics, and creative workflows.
• Strong proficiency across digital reporting tools, content editing software (e.g. adobe or similar)

Authentic is an equal-opportunity employer and we value and embrace the diversity and inclusion of all Team Members. We do not discriminate on the basis of gender, gender identity, sexual orientation, race, national origin, disability, age, marital status, protected veteran status, or other legally protected status.

For individuals with disabilities or religious obligations who would like to request an accommodation, please contact

Authentic Brands Group (Authentic) is a leading sports, media, entertainment and lifestyle platform. As the owner of some of the most iconic and beloved intellectual property in the world, Authentic acquires and invests in brands to create long‑term value for all of its stakeholders.

A digital-first, asset-light platform, Authentic sits at the intersection of culture, commerce and technology. It brings brands to life and cultivates fandom through powerful storytelling, premium content and unforgettable live experiences. Together with nearly 2,000 best-in-class licensing partners across 150 countries and an expansive distribution network, Authentic’s brands drive more than $38 billion in annual systemwide retail sales worldwide.

You’ll be able to access the resources and scale, while leveraging innovative technology and nimble environment. What we’re saying is, this isn’t your average day job. If you’re hungry to drive ideas into action and own your career, let’s chat. Our team is rapidly innovating to evolve and define the future of our brands. With the help of some of the brightest minds in retail, marketing, licensing, legal and more, we are building the intersection of digital and experiential marketing to help achieve that mission. We reimagine, evolve and transform brands! At Authentic, we foster an inclusive workplace where diversity of thought and expertise drive competitive advantage. Our global teams are built by go‑getters who contribute unique perspectives and push the boundaries of creativity and innovation. Headquartered in New York City, Authentic has offices in major metropolitan cities including Los Angeles and Miami, as well as Toronto, Mexico City, London, and Shanghai.

We are looking for a highly creative, strategically minded and culturally connected social media leader to shape the digital presence of one of the most globally recognised names in the world; leading the social media vision, creative direction and long‑term platform strategy across a variety of global social media channels.

We are looking for a creative thinker – someone who understands how to create moments, campaigns and storytelling that cut through the noise and drive genuine audience connection. You will bring original thinking and an elevated creative point of view, with the confidence to champion bold ideas and push boundaries when appropriate.

Working in the Marketing and Communications team, you will oversee campaign ideation, social media creative development and planning across platforms. While remaining hands‑on with day‑to‑day execution, your focus will be setting strategy, leading creative direction and driving innovative social‑first campaigns that feel authentic, culturally relevant and commercially impactful.

The ideal candidate has a deep understanding and curiosity for culture, audience behaviour and evolving platform trends across Instagram, TikTok, YouTube and emerging digital ecosystems. You understand how to lever platform tools, algorithms and insights to maximise engagement, but instinctively lead with creativity and cultural relevance over formulaic tactics.

You thrive in fast‑paced environments and are equally comfortable building long‑term strategic campaigns as you are reacting quickly to real‑time cultural moments and opportunities. Fundamental to everything you do will be strong creative instinct, audience understanding and a passion for creating best‑in‑class social content that grows and engages global fan communities.

• Lead the social media strategy and social creative direction across all channels for personal and commercial posts.
• Develop innovative social campaigns, content concepts and storytelling opportunities that drive audience growth and engagement.
• Create and oversee social campaign planning.
• Partner closely with the Manager, Social Media, to own alongside them, day‑to‑day publishing and execution of social media campaigns and posts.
• Drive creative integration across the social assets for brand partnerships and commercial campaigns.
• Collaborate with internal creative, production, partnerships and communications teams to deliver culturally relevant content.
• Manage external agencies, creative partners and collaborators where required.
• Stay ahead of platform trends, audience behaviours and emerging technologies to evolve content strategy.
• Use insights, analytics and audience data to optimise content performance and growth.
• Balance long‑term campaign planning with reactive real‑time content opportunities.
• Maintain oversight of social reputation, audience sentiment and community engagement.
• Own reporting across social channels for internal stakeholders, as well as commercial partners.

• Several years of experience across social media, creative strategy, digital marketing, art direction or social media integrated campaigns.
• Experience working with high‑profile talent or premium global brands with high profile ambassadors.
• Strong portfolio of innovative social campaigns and culturally impactful content.
• Deep understanding of Instagram, TikTok, YouTube and evolving social platforms.
• Highly creative with strong instincts for storytelling, visual direction and audience engagement.
• Confidence to champion ideas and influence senior stakeholders.
• Strong understanding of social trends, internet culture and platform behaviours.
• Excellent communication, collaboration and project management skills.
• Experience working in fast‑paced agency, entertainment, sport, fashion or brand environment.
• Passionate about sport, fashion, entertainment and culture.
• Discreet, diplomatic and comfortable operating around high‑profile individuals and confidential projects.

We have been made aware of fraudulent job offers and interview requests being sent by individuals falsely claiming to represent Authentic. These scams are often initiated via email, employment websites and social media, and may include fake interview requests, offer letters or attempts to collect personal and financial information.

Please note:

• All legitimate Authentic job postings can be found only on our official website (authentic.com) or through our verified LinkedIn page (
• Authentic does not conduct interviews over Teams or Zoom without prior email correspondence from a verified @authentic.com email address.
• We will never ask you for sensitive personal information, payment or banking details as part of the hiring process.

If you believe you've been contacted by someone impersonating an Authentic team member, please report it immediately by emailing

For individuals with disabilities or religious obligations who would like to request an accommodation, please contact

Authentic Brands Group is seeking an Associate Director of Social & Digital Marketing to lead digital strategies for the Lifestyle Fashion portfolio. This role involves driving audience growth and engagement through innovative marketing strategies and managing global social accounts.

The ideal candidate will have extensive experience in social marketing and a strong understanding of content strategies, capable of executing high-quality digital campaigns across various platforms. This position is based in London.

Authentic Brands Group is seeking a Director of Integrated Marketing in Greater London to drive brand awareness and consumer engagement. You will manage integrated marketing strategies across the Lifestyle Fashion portfolio in the EMEAI region.

The ideal candidate will bring 8–10+ years of experience in integrated marketing, excellent project management skills, and the ability to work with diverse stakeholders. This role involves coordinating complex campaigns and building strong relationships in a dynamic environment.

Authentic Brands Group (Authentic) is a leading sports, media, entertainment and lifestyle platform. As the owner of some of the most iconic and beloved intellectual property in the world, Authentic acquires and invests in brands to create long‑term value for all of its stakeholders.

A digital‑first, asset‑light platform, Authentic sits at the intersection of culture, commerce and technology. It brings brands to life and cultivates fandom through powerful storytelling, premium content and unforgettable live experiences. Together with nearly 2,000 best‑in‑class licensing partners across 150 countries and an expansive distribution network, Authentic’s brands drive more than $38 billion in annual systemwide retail sales worldwide.

You’ll be able to access the resources and scale, while leveraging innovative technology and nimble environment. What we’re saying is, this isn’t your average day job. If you’re hungry to drive ideas into action and own your career, let’s chat. Our team is rapidly innovating to evolve and define the future of our brands. With the help of some of the brightest minds in retail, marketing, licensing, legal and more, we are building the intersection of digital and experiential marketing to help achieve that mission. We reimagine, evolve and transform brands! At Authentic, we foster an inclusive workplace where diversity of thought and expertise drive competitive advantage. Our global teams are built by go‑getters who contribute unique perspectives and push the boundaries of creativity and innovation. Headquartered in New York City, Authentic has offices in major metropolitan cities including Los Angeles and Miami, as well as Toronto, Mexico City, London, and Shanghai.

Reporting to the SVP, Integrated Marketing – EMEAI, the Director, Integrated Marketing will support the development and execution of the consumer marketing strategy across the Lifestyle Fashion portfolio within the EMEAI region.

This role will play a key part in driving brand awareness, consumer engagement, and integrated campaign execution across multiple consumer touch‑points, with a strong focus on supporting regional licensees and partners with best‑in‑class marketing plans and activation strategies.

The Director will act as a key day‑to‑day lead across the region, managing partner relationships, driving campaign alignment, and ensuring marketing initiatives are effectively executed across digital, retail, influencer, experiential, PR, and paid media channels.

Working closely with internal Brand, Commercial, Licensing, Creative, PR, Retail, Social, and Business Development teams, this role will help deliver integrated, culturally relevant marketing initiatives that support both brand growth and commercial objectives across EMEAI markets.

• Support the development and execution of integrated, multi‑channel marketing campaigns across the Lifestyle Fashion portfolio in EMEAI.
• Lead regional marketing coordination and execution across digital, social, retail, influencer, experiential, PR, and paid media channels for specific brands.
• Manage monthly marketing meetings with licensees and regional partners across EMEAI, ensuring alignment on priorities, campaign plans, timelines, and deliverables across all Lifestyle brands.
• Build strong relationships with regional licensing partners and provide ongoing marketing support, guidance, and best practices to elevate local execution.
• Support the implementation of annual brand marketing plans and regional activations tied to key product launches, retail moments, collaborations, and seasonal campaigns.
• Ensure consistent and cohesive brand storytelling across all consumer touchpoints and regional markets.
• Partner with internal teams and external agencies to deliver best‑in‑class campaign execution across multiple territories and channels.
• Support the adaptation and rollout of global campaigns and creative for regional markets, ensuring local relevance and executional excellence.
• Work closely with Social, PR, Creative, and Influencer teams to develop culturally relevant content and consumer engagement strategies.
• Collaborate with Commercial, Licensing, and Retail teams to support marketing initiatives that drive business growth and retail performance.
• Help identify partnership, activation, and audience growth opportunities across the region.
• Monitor campaign performance, consumer insights, market trends, and competitor activity to identify optimisation opportunities and inform future planning.
• Track marketing deliverables, timelines, budgets, and approvals to ensure projects are delivered efficiently and on schedule.
• Support reporting and performance analysis across campaigns, markets, and brand activations.
• Assist in the development of presentations, marketing recaps, strategic plans, and partner‑facing materials.
• Help define effective ways of working across internal teams, external agencies, and regional partners.

• 8–10+ years’ experience in integrated marketing, brand marketing, or consumer campaigns, ideally within fashion, lifestyle, retail, or entertainment brands.
• Proven experience managing integrated marketing campaigns across multiple channels and international markets.
• Strong understanding of digital, social, influencer, retail, experiential, and consumer marketing.
• Experience managing regional stakeholders, licensees, distributors, or external brand partners.
• Strong project management and organisational skills with the ability to manage multiple campaigns and priorities simultaneously.
• Excellent relationship management and communication skills with the ability to influence and collaborate cross‑functionally.
• Strong commercial awareness and understanding of how marketing supports broader business objectives.
• Experience using consumer insights, cultural trends, and campaign performance data to inform marketing decisions.
• Confident presenter with strong written and verbal communication skills.
• Hands‑on knowledge of marketing planning, campaign execution, content development, and reporting tools.
• Strong proficiency in Microsoft Office, Keynote, and marketing reporting platforms.
• Willingness and ability to travel as required.

Authentic is an equal‑opportunity employer and we value and embrace the diversity and inclusion of all Team Members. We do not discriminate on the basis of gender, gender identity, sexual orientation, race, national origin, disability, age, marital status, protected veteran status, or other legally protected status.

For individuals with disabilities or religious obligations who would like to request an accommodation, please contact

Director, Business Development - Lifestyle

Location: London

As the Director, Business Development, Lifestyle – EMEA, you’ll be developing and executing strategies for expanding Authentic’s base of licensing partnerships, increasing the footprint of the company’s brands, and ultimately delivering top‑line revenue for the organisation. If you’re a strategic thinker with a creative spirit and are driven to win, we’d like to meet you.

• Learn and understand Authentic’s brand strategies.
• Research the market and identify new licensing partners that map to your brand portfolio and meet Authentic’s partner qualifications.
• Identify target contacts and decision makers inside target companies and establish contact via cold calling, email outreach, and other means, as necessary.

• Continuously drive prospects into leads through high‑volume outbound sales activity.
• Utilise detailed discovery to learn about the prospect’s interests and capabilities.
• Partner with Business Development leadership and Brand Marketing to develop pitch decks that clearly align the brand value proposition with the prospect’s interests and capabilities.

• Work in partnership with the Brand Management and Business Development Leadership teams to develop business plans and formulate product licensing proposals.
• Lead and manage efficient and productive negotiations of deal terms, taking full ownership of the deal process.
• Assemble detailed term sheets with concise business terms. Work closely with legal counsel to draft licensing agreements.
• Track sales activity in CRM consistently and accurately.
• Manage productive and goal‑oriented deal processes.
• Prepare accurate sales forecasts per ABG’s sales reporting process.
• Prepare reports and presentations of sales performance as needed.
• Responsible for quota attainment in assigned business pillar.

Sales Executives are eligible for Authentic’s Uncapped Commission Plan. Commission is paid to Business Development Executives as royalty payments are received from the licensees with whom they close deals – usually quarterly over the duration of the agreement.

• Experience in new business development in licensing for Lifestyle, Sports, Fashion EMEA markets.
• Experience in full‑cycle sales from lead generation through closing the deal.
• Knowledge and understanding of licensees and product categories.
• Possess an eager demeanor with a fearless and professional drive to win; substantial cold calling and other forms of outreach are required.
• Success at negotiating licensing contracts and creatively developing new business ideas.
• Able to partner closely with licensees to understand their business needs and explore opportunities for growth.
• Understand licensing sales successes and challenges, key retail accounts, development plans and strategy.
• Understand best practices for licensees.
• Must be willing and able to travel occasionally as the role requires.

Authentic is an equal‑opportunity employer and we value and embrace the diversity and inclusion of all team members. We do not discriminate on the basis of gender, gender identity, sexual orientation, race, national origin, disability, age, marital status, protected veteran status, or other legally protected status.

For individuals with disabilities or religious obligations who would like to request an accommodation, please contact

Authentic Brands Group is seeking a Director of Licensing and Business Development in London, England. In this role, you will develop and execute strategies to expand licensing partnerships, primarily through photography archives. The ideal candidate will possess at least five years of experience in new business development as well as strong negotiation skills.

Join a fast-growing department where your creative approach will help drive revenue and secure high-end licensing deals. If you're passionate and driven, we'd love to hear from you!