4,453 Demand Generation Specialist jobs in the United Kingdom

Demand Generation Specialist

London, London Social Value Portal

Job Viewed

Tap Again To Close

Job Description

Demand Generation Specialist – We're expanding our marketing team to supercharge lead generation and campaign performance. Join us and make an impact at a company that's already delivered £47bn in social value and looking to achieve £100bm in Social Value to communities across the UK and beyond.

You'll work at the heart of our growing Marketing team, collaborating with Sales, Events, and Content t
The following information aims to provide potential candidates with a better understanding of the requirements for this role.
Please click on the apply button to read the full job description

This advertiser has chosen not to accept applicants from your region.

Job No Longer Available

This position is no longer listed on WhatJobs. The employer may be reviewing applications, filled the role, or has removed the listing.

However, we have similar jobs available for you below.

Demand Generation Specialist

Vauxhall, London Social Value Portal

Posted 7 days ago

Job Viewed

Tap Again To Close

Job Description

full time

Demand Generation Specialist – We're expanding our marketing team to supercharge lead generation and campaign performance. Join us and make an impact at a company that’s already delivered £47bn in social value and looking to achieve £00bm in Social Value to communities across the UK and beyond.

You’ll work at the heart of our growing Marketing team, collaborating with Sales, Events, and Content to deliver campaigns across paid channels, nurture sequences and email automation -all while ensuring seamless CRM integration and conversion tracking. If you’re organised, creative, results-focused, and excited to work for a purpose-led business that values inclusion, flexibility, and wellbeing - we’d love to hear from you.

The Role

  • Plan, launch and optimise paid media campaigns across LinkedIn, Google Ads and other digital channels - working closely with agencies and internal teams to align messaging and goals.
  • Build and manage end-to-end marketing campaigns in HubSpot, including landing pages, CTAs, forms, automation workflows and segmentation strategies.
  • Create email nurture journeys and outbound sales sequences to engage prospects at every stage of the buyer journey - with ongoing testing to improve engagement.
  • Collaborate with Content, Sales and Events teams to activate campaigns around product launches, webinars and thought leadership.
  • Optimise campaign performance through testing, audience targeting, funnel alignment and landing page conversion improvements.
  • Track and report on campaign results using HubSpot and Salesforce, ensuring full integration with CRM and clear attribution through campaign tagging.
  • Own the marketing tech stack from a campaign perspective, ensuring seamless alignment across platforms and sales workflows.

 What You’ll Bring

  • Proven experience in B2B or SaaS marketing roles.
  • Proficiency in marketing tools and platforms such as CRM systems (ie Salesforce, Hubspot), email marketing software, and analytics tools.
  • A strategic approach, with a fantastic eye for detail alongside exceptional communication skills
  • Analytical mindset with strong copywriting and communication skills.
  • Ability to manage multiple projects and collaborate cross-functionally.

What We Offer

  • Salary: £38,000 – 43,000 per annum (based on experience)
  • Full-time, permanent role (37.5 hrs/week) | Hybrid – London office 2–3 days per week
  • 25 days’ annual leave + bank holidays + your birthday off (increases with service)
  • Private medical insurance from day one
  • 6 paid volunteering days a year to give back in ways that matter to you
  • £400 a ual learning and development budget
  • Enhanced parental leave (6 months maternity fully paid; 1 month paternity fully paid)
  • Cycle to work scheme & ethically invested pension scheme (matched up to 5%)

Join a company where your work contributes directly to social good, sustainability, and impact. Be part of something bigger than just pipeline and metrics.

This advertiser has chosen not to accept applicants from your region.

Demand Generation Specialist

London, London £38000 - £43000 Annually Social Value Portal

Posted 7 days ago

Job Viewed

Tap Again To Close

Job Description

permanent

Demand Generation Specialist – We're expanding our marketing team to supercharge lead generation and campaign performance. Join us and make an impact at a company that’s already delivered £47bn in social value and looking to achieve £00bm in Social Value to communities across the UK and beyond.

You’ll work at the heart of our growing Marketing team, collaborating with Sales, Events, and Content to deliver campaigns across paid channels, nurture sequences and email automation -all while ensuring seamless CRM integration and conversion tracking. If you’re organised, creative, results-focused, and excited to work for a purpose-led business that values inclusion, flexibility, and wellbeing - we’d love to hear from you.

The Role

  • Plan, launch and optimise paid media campaigns across LinkedIn, Google Ads and other digital channels - working closely with agencies and internal teams to align messaging and goals.
  • Build and manage end-to-end marketing campaigns in HubSpot, including landing pages, CTAs, forms, automation workflows and segmentation strategies.
  • Create email nurture journeys and outbound sales sequences to engage prospects at every stage of the buyer journey - with ongoing testing to improve engagement.
  • Collaborate with Content, Sales and Events teams to activate campaigns around product launches, webinars and thought leadership.
  • Optimise campaign performance through testing, audience targeting, funnel alignment and landing page conversion improvements.
  • Track and report on campaign results using HubSpot and Salesforce, ensuring full integration with CRM and clear attribution through campaign tagging.
  • Own the marketing tech stack from a campaign perspective, ensuring seamless alignment across platforms and sales workflows.

 What You’ll Bring

  • Proven experience in B2B or SaaS marketing roles.
  • Proficiency in marketing tools and platforms such as CRM systems (ie Salesforce, Hubspot), email marketing software, and analytics tools.
  • A strategic approach, with a fantastic eye for detail alongside exceptional communication skills
  • Analytical mindset with strong copywriting and communication skills.
  • Ability to manage multiple projects and collaborate cross-functionally.

What We Offer

  • Salary: £38,000 – 43,000 per annum (based on experience)
  • Full-time, permanent role (37.5 hrs/week) | Hybrid – London office 2–3 days per week
  • 25 days’ annual leave + bank holidays + your birthday off (increases with service)
  • Private medical insurance from day one
  • 6 paid volunteering days a year to give back in ways that matter to you
  • £400 a ual learning and development budget
  • Enhanced parental leave (6 months maternity fully paid; 1 month paternity fully paid)
  • Cycle to work scheme & ethically invested pension scheme (matched up to 5%)

Join a company where your work contributes directly to social good, sustainability, and impact. Be part of something bigger than just pipeline and metrics.

This advertiser has chosen not to accept applicants from your region.

Marketing Automation Specialist

NG1 The Park, East Midlands Pontoon

Posted 6 days ago

Job Viewed

Tap Again To Close

Job Description

full time

Job Title : Marketing Automation Specialist

Location : Primarily Remote with Occasional Travel

Salary : 35K - 40K DOE

Are you ready to make a difference in the world of marketing? Do you have a passion for driving impactful campaigns through automation? If you're excited about leveraging your expertise to support growth and engagement goals, we want to hear from you!

We are on the lookout for a Marketing Automation Specialist to join our dynamic team. This is your chance to shine by executing high-performing campaigns and optimizing lead generation strategies. Embrace this opportunity to work with cutting-edge tools like Pardot and Marketing Cloud while making a real impact!

What You'll Be Doing:

  • Design & Execute Campaigns: Create and deploy sophisticated email campaigns and nurture streams using Pardot and Marketing Cloud.
  • Optimise Lead Generation: Develop dynamic landing pages, forms, and content that convert leads into loyal customers.
  • Data-Driven Strategy: Manage segmentation, ensure data hygiene, and analyze performance metrics to drive smarter marketing decisions.
  • Continuous Improvement: Implement A/B testing and use performance analytics to refine campaigns and boost engagement.
  • Ensure Compliance: Uphold best practices in data privacy and campaign quality (GDPR, CAN-SPAM, etc.).

About You:

  • You bring established experience in marketing automation, preferably in a B2B or recruitment context.
  • You have proven expertise with Pardot and Marketing Cloud.
  • You possess a strong understanding of Salesforce CRM integration and campaign analytics.
  • You are skilled in HTML/CSS for email and landing page customization.
  • Your analytical mindset allows you to turn data into actionable insights.
  • You excel in project management with a keen attention to detail.

Bonus Points For:

  • Salesforce Pardot Certification
  • Salesforce Marketing Cloud Certification

Why Choose Us?

Join us at an exciting time as we strive to make the future work for everyone! As part of our organization, you'll be part of a united team of over 30,000 colleagues across 60 countries. We believe in Courage, Collaboration, Customer at the Heart, Inclusion, and Passion in everything we do.

Growth and Development:

Here, you'll have endless opportunities to grow across various roles within our extensive portfolio. We empower you to work efficiently while achieving a healthy balance between work and life. With world-class resources for upskilling and development, you can satisfy your curiosity and share your knowledge to grow together.

Our Interview Process:

Expect a two-stage interview process:

Stage One: Face-to-face interview with competency-based questions and a technical task.

Stage Two: Virtual interview with senior stakeholders.

Inclusion:

We believe in talent, not labels. Our culture fosters belonging and purpose, ensuring everyone can thrive and feel engaged. We are proud to be an Equal Opportunity Employer, committed to equity, inclusion, and diversity.

Accommodations:

We are dedicated to providing an inclusive and accessible recruitment process for all candidates. If you need any accommodations or support due to a disability or special circumstances, please let us know. We will work with you to ensure your needs are met throughout the hiring process.

Are you ready to embrace this exciting opportunity? Apply today and let's create the future together!

Adecco is a disability-confident employer. It is important to us that we run an inclusive and accessible recruitment process to support candidates of all backgrounds and all abilities to apply. Adecco is committed to building a supportive environment for you to explore the next steps in your career. If you require reasonable adjustments at any stage, please let us know and we will be happy to support you.

This advertiser has chosen not to accept applicants from your region.

Marketing Automation Specialist

EC1 London, London Additional Resources

Posted 7 days ago

Job Viewed

Tap Again To Close

Job Description

full time

An opportunity has arisen for a Marketing Automation Specialist to join a respected investment firm specialising in sustainable and impact-focused investing, targeting sectors such as renewable energy, water management, and waste solutions.

As a Marketing Automation Specialist , you will be instrumental in advancing and automating marketing operations while supporting high-quality client reporting across global markets.

This role offers benefits, hybrid working options and a competitive salary.

You will be responsible for:

  • Managing, enhancing, and innovating the marketing automation platform to improve workflows and marketing output.
  • li>Developing and refining SQL queries, PowerQueries, and exploring API integrations to enable efficient content delivery.
  • Keeping up to date with emerging automation tools and features, applying relevant advancements to improve processes.
  • Providing technical guidance and training to the wider production team on automation best practices.
  • Maintaining and evolving the client reporting system to ensure accuracy, compliance, and timely delivery.
  • Overseeing updates to marketing and reporting materials, including presentations, strategy documents, fund updates, and video content.
  • Leading and contributing to both tactical and strategic marketing projects in partnership with senior leadership.

What we are looking for:

  • Previously worked as a Marketing Automation Specialist, Marketing Automation Manager, Marketing Operations Analyst, Marketing Manger, Marketing Technology Specialist, Marketing Operations Specialist, CRM Manager or in a similar role.
  • li>Demonstrated expertise with Seismic or similar marketing automation platforms.
  • Advanced PowerPoint and Excel capabilities with strong data presentation skills.
  • Experience in financial services, ideally within asset management.
  • Degree-level education or equivalent is advantageous.
  • Relevant professional qualifications in finance or marketing are desirable.

This is an exceptional opportunity to join a forward-thinking organisation and play a key role in shaping their marketing and reporting capabilities.

Important Information: We endeavour to process your personal data in a fair and transparent manner. In applying for this role, Additional Resources will be acting in your best interest and may contact you in relation to the role, either by email, phone or text message. For more information see our Privacy Policy on our website. It is important you are aware of your individual rights and the provisions the company has put in place to protect your data. If you would like further information on the policy or GDPR please contact us.

Additional Resources Ltd is an Employment Business and an Employment Agency as defined within The Conduct of Employment Agencies & Employment Businesses Regulations 2003

This advertiser has chosen not to accept applicants from your region.

Marketing Automation Specialist

EC1 London, London Travel Trade Recruitment Limited

Posted 7 days ago

Job Viewed

Tap Again To Close

Job Description

full time

A leading specialist Tour Operator is expanding their product through the travel trade. As part of this growth they need a Marketing Automation Specialist who is an expert on Pardot, to join their team, ideally on a part-time basis! Offering an attractive salary of 50k pa pro-rata, this role can be remote, but with travel periodically to the West Midlands for meetings and catch ups.

THE ROLE

As a Marketing Automation Specialist, you will play a crucial role in optimising and managing our Pardot marketing automation platform. Your primary responsibility will be to ensure the effective implementation, configuration, and maintenance of Pardot to support our marketing and lead generation efforts. You will collaborate with cross-functional teams, including marketing, sales, and IT, to create and execute automated campaigns, analyse performance metrics, and provide technical expertise to enhance our overall marketing strategy.

JOB DESCRIPTION

Pardot Implementation and Configuration:

  • Lead the setup and configuration of Pardot instances, ensuring alignment with business objectives and marketing strategies.
  • Customise Pardot forms, landing pages, and templates to meet branding and campaign requirements.
  • Implement and manage marketing automation rules, scoring models, and automation workflows.

Integration and Data Management:

  • Integrate Pardot with other systems such as Salesforce, ensuring seamless data flow and synchronisation.
  • Manage and maintain data quality within Pardot, including segmentation and list management.
  • Troubleshoot and resolve integration issues to ensure accurate and reliable data exchange.

Campaign Planning, Development and Execution:

  • Collaborate with the Conversion and Retention Lead and Marketing Director to plan campaigns to support marketing objectives and achieve business targets.
  • Collaborate with marketing teams to translate campaign requirements into Pardot automation workflows.
  • Design and execute complex, multi-touch automated campaigns, incorporating email, landing pages, and engagement programs.
  • Champion and implement dynamic content capabilities to reduce manual resource required and enhance personalisation
  • Monitor and optimise campaign performance, adjusting strategies based on key performance indicators (KPIs).

Analytics and Reporting:

  • Generate and analyse reports on key marketing metrics and contact/prospect engagement and conversion metrics, providing insights and recommendations for improvement.
  • Utilise Pardot and other analytics tools to measure the effectiveness of campaigns and identify areas for optimisation.
  • Proactively review and suggest target audience segments and sales/marketing opportunities
  • Build out dashboards and reports to automate reporting requirements and reduce manual workload
  • Stay Current with Pardot Updates and Industry Trends

EXPERIENCE REQUIRED:

MARKETING AUTOMATION IS A MUST FOR THIS ROLE

We are looking for someone who is very technically experienced within Pardot i.e. experience with system configuration, implementation of dynamic content, scoring and degradation models, complex nuture flows, custom fields etc, and ideally need someone with Pardot certification.

THE PACKAGE:

THIS IS A PART TIME ROLE - IDEALLY 3 DAYS HOWEVER MAY LOOK AT 4 OR FULL TIME

IMPORTANT - 50K competitive salary (FTE) *PRO ROTA FOR PART TIME HOURS

Remote/homeworking - with occasional travel to the head office in Birmingham

If living in close proximity to Birmingham then hybrid will be offered

This is a company that values and rewards its staff!

INTERESTED?

Please follow the instructions to apply attaching your CV. This vacancy is being managed by Katy Gaskell I can be contacted on (phone number removed) or (url removed) Not right for this role, or this role not right for you, but keen to further your career in the Travel Industry! We have a variety of different opportunities so do submit your CV to us! Unfortunately if you are unsuccessful, due to our volume of applications, we are unable to reply to everyone individually

This advertiser has chosen not to accept applicants from your region.

Marketing Automation Specialist

B1 Birmingham, West Midlands Travel Trade Recruitment Limited

Posted 7 days ago

Job Viewed

Tap Again To Close

Job Description

full time

A leading specialist Tour Operator is expanding their product through the travel trade. As part of this growth they need a Marketing Automation Specialist who is an expert on Pardot, to join their team, ideally on a part-time basis! Offering an attractive salary of 50k pa pro-rata, this role can be remote, but with travel periodically to the West Midlands for meetings and catch ups.

THE ROLE

As a Marketing Automation Specialist, you will play a crucial role in optimising and managing our Pardot marketing automation platform. Your primary responsibility will be to ensure the effective implementation, configuration, and maintenance of Pardot to support our marketing and lead generation efforts. You will collaborate with cross-functional teams, including marketing, sales, and IT, to create and execute automated campaigns, analyse performance metrics, and provide technical expertise to enhance our overall marketing strategy.

JOB DESCRIPTION

Pardot Implementation and Configuration:

  • Lead the setup and configuration of Pardot instances, ensuring alignment with business objectives and marketing strategies.
  • Customise Pardot forms, landing pages, and templates to meet branding and campaign requirements.
  • Implement and manage marketing automation rules, scoring models, and automation workflows.

Integration and Data Management:

  • Integrate Pardot with other systems such as Salesforce, ensuring seamless data flow and synchronisation.
  • Manage and maintain data quality within Pardot, including segmentation and list management.
  • Troubleshoot and resolve integration issues to ensure accurate and reliable data exchange.

Campaign Planning, Development and Execution:

  • Collaborate with the Conversion and Retention Lead and Marketing Director to plan campaigns to support marketing objectives and achieve business targets.
  • Collaborate with marketing teams to translate campaign requirements into Pardot automation workflows.
  • Design and execute complex, multi-touch automated campaigns, incorporating email, landing pages, and engagement programs.
  • Champion and implement dynamic content capabilities to reduce manual resource required and enhance personalisation
  • Monitor and optimise campaign performance, adjusting strategies based on key performance indicators (KPIs).

Analytics and Reporting:

  • Generate and analyse reports on key marketing metrics and contact/prospect engagement and conversion metrics, providing insights and recommendations for improvement.
  • Utilise Pardot and other analytics tools to measure the effectiveness of campaigns and identify areas for optimisation.
  • Proactively review and suggest target audience segments and sales/marketing opportunities
  • Build out dashboards and reports to automate reporting requirements and reduce manual workload
  • Stay Current with Pardot Updates and Industry Trends

EXPERIENCE REQUIRED:

MARKETING AUTOMATION IS A MUST FOR THIS ROLE

We are looking for someone who is very technically experienced within Pardot i.e. experience with system configuration, implementation of dynamic content, scoring and degradation models, complex nuture flows, custom fields etc, and ideally need someone with Pardot certification.

THE PACKAGE:

THIS IS A PART TIME ROLE - IDEALLY 3 DAYS HOWEVER MAY LOOK AT 4 OR FULL TIME

IMPORTANT - 50K competitive salary (FTE) *PRO ROTA FOR PART TIME HOURS

Remote/homeworking - with occasional travel to the head office in Birmingham

If living in close proximity to Birmingham then hybrid will be offered

This is a company that values and rewards its staff!

INTERESTED?

Please follow the instructions to apply attaching your CV. This vacancy is being managed by Katy Gaskell I can be contacted on (phone number removed) or (url removed) Not right for this role, or this role not right for you, but keen to further your career in the Travel Industry! We have a variety of different opportunities so do submit your CV to us! Unfortunately if you are unsuccessful, due to our volume of applications, we are unable to reply to everyone individually

This advertiser has chosen not to accept applicants from your region.

Marketing Automation Specialist

Nottinghamshire, East Midlands £35000 - £40000 Annually Pontoon

Posted 6 days ago

Job Viewed

Tap Again To Close

Job Description

permanent

Job Title : Marketing Automation Specialist

Location : Primarily Remote with Occasional Travel

Salary : 35K - 40K DOE

Are you ready to make a difference in the world of marketing? Do you have a passion for driving impactful campaigns through automation? If you're excited about leveraging your expertise to support growth and engagement goals, we want to hear from you!

We are on the lookout for a Marketing Automation Specialist to join our dynamic team. This is your chance to shine by executing high-performing campaigns and optimizing lead generation strategies. Embrace this opportunity to work with cutting-edge tools like Pardot and Marketing Cloud while making a real impact!

What You'll Be Doing:

  • Design & Execute Campaigns: Create and deploy sophisticated email campaigns and nurture streams using Pardot and Marketing Cloud.
  • Optimise Lead Generation: Develop dynamic landing pages, forms, and content that convert leads into loyal customers.
  • Data-Driven Strategy: Manage segmentation, ensure data hygiene, and analyze performance metrics to drive smarter marketing decisions.
  • Continuous Improvement: Implement A/B testing and use performance analytics to refine campaigns and boost engagement.
  • Ensure Compliance: Uphold best practices in data privacy and campaign quality (GDPR, CAN-SPAM, etc.).

About You:

  • You bring established experience in marketing automation, preferably in a B2B or recruitment context.
  • You have proven expertise with Pardot and Marketing Cloud.
  • You possess a strong understanding of Salesforce CRM integration and campaign analytics.
  • You are skilled in HTML/CSS for email and landing page customization.
  • Your analytical mindset allows you to turn data into actionable insights.
  • You excel in project management with a keen attention to detail.

Bonus Points For:

  • Salesforce Pardot Certification
  • Salesforce Marketing Cloud Certification

Why Choose Us?

Join us at an exciting time as we strive to make the future work for everyone! As part of our organization, you'll be part of a united team of over 30,000 colleagues across 60 countries. We believe in Courage, Collaboration, Customer at the Heart, Inclusion, and Passion in everything we do.

Growth and Development:

Here, you'll have endless opportunities to grow across various roles within our extensive portfolio. We empower you to work efficiently while achieving a healthy balance between work and life. With world-class resources for upskilling and development, you can satisfy your curiosity and share your knowledge to grow together.

Our Interview Process:

Expect a two-stage interview process:

Stage One: Face-to-face interview with competency-based questions and a technical task.

Stage Two: Virtual interview with senior stakeholders.

Inclusion:

We believe in talent, not labels. Our culture fosters belonging and purpose, ensuring everyone can thrive and feel engaged. We are proud to be an Equal Opportunity Employer, committed to equity, inclusion, and diversity.

Accommodations:

We are dedicated to providing an inclusive and accessible recruitment process for all candidates. If you need any accommodations or support due to a disability or special circumstances, please let us know. We will work with you to ensure your needs are met throughout the hiring process.

Are you ready to embrace this exciting opportunity? Apply today and let's create the future together!

Adecco is a disability-confident employer. It is important to us that we run an inclusive and accessible recruitment process to support candidates of all backgrounds and all abilities to apply. Adecco is committed to building a supportive environment for you to explore the next steps in your career. If you require reasonable adjustments at any stage, please let us know and we will be happy to support you.

This advertiser has chosen not to accept applicants from your region.
Be The First To Know

About the latest Demand generation specialist Jobs in United Kingdom !

Marketing Automation Specialist

London, London £50000 Annually Travel Trade Recruitment Limited

Posted 7 days ago

Job Viewed

Tap Again To Close

Job Description

permanent, part time

A leading specialist Tour Operator is expanding their product through the travel trade. As part of this growth they need a Marketing Automation Specialist who is an expert on Pardot, to join their team, ideally on a part-time basis! Offering an attractive salary of 50k pa pro-rata, this role can be remote, but with travel periodically to the West Midlands for meetings and catch ups.

THE ROLE

As a Marketing Automation Specialist, you will play a crucial role in optimising and managing our Pardot marketing automation platform. Your primary responsibility will be to ensure the effective implementation, configuration, and maintenance of Pardot to support our marketing and lead generation efforts. You will collaborate with cross-functional teams, including marketing, sales, and IT, to create and execute automated campaigns, analyse performance metrics, and provide technical expertise to enhance our overall marketing strategy.

JOB DESCRIPTION

Pardot Implementation and Configuration:

  • Lead the setup and configuration of Pardot instances, ensuring alignment with business objectives and marketing strategies.
  • Customise Pardot forms, landing pages, and templates to meet branding and campaign requirements.
  • Implement and manage marketing automation rules, scoring models, and automation workflows.

Integration and Data Management:

  • Integrate Pardot with other systems such as Salesforce, ensuring seamless data flow and synchronisation.
  • Manage and maintain data quality within Pardot, including segmentation and list management.
  • Troubleshoot and resolve integration issues to ensure accurate and reliable data exchange.

Campaign Planning, Development and Execution:

  • Collaborate with the Conversion and Retention Lead and Marketing Director to plan campaigns to support marketing objectives and achieve business targets.
  • Collaborate with marketing teams to translate campaign requirements into Pardot automation workflows.
  • Design and execute complex, multi-touch automated campaigns, incorporating email, landing pages, and engagement programs.
  • Champion and implement dynamic content capabilities to reduce manual resource required and enhance personalisation
  • Monitor and optimise campaign performance, adjusting strategies based on key performance indicators (KPIs).

Analytics and Reporting:

  • Generate and analyse reports on key marketing metrics and contact/prospect engagement and conversion metrics, providing insights and recommendations for improvement.
  • Utilise Pardot and other analytics tools to measure the effectiveness of campaigns and identify areas for optimisation.
  • Proactively review and suggest target audience segments and sales/marketing opportunities
  • Build out dashboards and reports to automate reporting requirements and reduce manual workload
  • Stay Current with Pardot Updates and Industry Trends

EXPERIENCE REQUIRED:

MARKETING AUTOMATION IS A MUST FOR THIS ROLE

We are looking for someone who is very technically experienced within Pardot i.e. experience with system configuration, implementation of dynamic content, scoring and degradation models, complex nuture flows, custom fields etc, and ideally need someone with Pardot certification.

THE PACKAGE:

THIS IS A PART TIME ROLE - IDEALLY 3 DAYS HOWEVER MAY LOOK AT 4 OR FULL TIME

IMPORTANT - 50K competitive salary (FTE) *PRO ROTA FOR PART TIME HOURS

Remote/homeworking - with occasional travel to the head office in Birmingham

If living in close proximity to Birmingham then hybrid will be offered

This is a company that values and rewards its staff!

INTERESTED?

Please follow the instructions to apply attaching your CV. This vacancy is being managed by Katy Gaskell I can be contacted on (phone number removed) or (url removed) Not right for this role, or this role not right for you, but keen to further your career in the Travel Industry! We have a variety of different opportunities so do submit your CV to us! Unfortunately if you are unsuccessful, due to our volume of applications, we are unable to reply to everyone individually

This advertiser has chosen not to accept applicants from your region.

Marketing Automation Specialist

West Midlands, West Midlands £50000 Annually Travel Trade Recruitment Limited

Posted 7 days ago

Job Viewed

Tap Again To Close

Job Description

permanent, part time

A leading specialist Tour Operator is expanding their product through the travel trade. As part of this growth they need a Marketing Automation Specialist who is an expert on Pardot, to join their team, ideally on a part-time basis! Offering an attractive salary of 50k pa pro-rata, this role can be remote, but with travel periodically to the West Midlands for meetings and catch ups.

THE ROLE

As a Marketing Automation Specialist, you will play a crucial role in optimising and managing our Pardot marketing automation platform. Your primary responsibility will be to ensure the effective implementation, configuration, and maintenance of Pardot to support our marketing and lead generation efforts. You will collaborate with cross-functional teams, including marketing, sales, and IT, to create and execute automated campaigns, analyse performance metrics, and provide technical expertise to enhance our overall marketing strategy.

JOB DESCRIPTION

Pardot Implementation and Configuration:

  • Lead the setup and configuration of Pardot instances, ensuring alignment with business objectives and marketing strategies.
  • Customise Pardot forms, landing pages, and templates to meet branding and campaign requirements.
  • Implement and manage marketing automation rules, scoring models, and automation workflows.

Integration and Data Management:

  • Integrate Pardot with other systems such as Salesforce, ensuring seamless data flow and synchronisation.
  • Manage and maintain data quality within Pardot, including segmentation and list management.
  • Troubleshoot and resolve integration issues to ensure accurate and reliable data exchange.

Campaign Planning, Development and Execution:

  • Collaborate with the Conversion and Retention Lead and Marketing Director to plan campaigns to support marketing objectives and achieve business targets.
  • Collaborate with marketing teams to translate campaign requirements into Pardot automation workflows.
  • Design and execute complex, multi-touch automated campaigns, incorporating email, landing pages, and engagement programs.
  • Champion and implement dynamic content capabilities to reduce manual resource required and enhance personalisation
  • Monitor and optimise campaign performance, adjusting strategies based on key performance indicators (KPIs).

Analytics and Reporting:

  • Generate and analyse reports on key marketing metrics and contact/prospect engagement and conversion metrics, providing insights and recommendations for improvement.
  • Utilise Pardot and other analytics tools to measure the effectiveness of campaigns and identify areas for optimisation.
  • Proactively review and suggest target audience segments and sales/marketing opportunities
  • Build out dashboards and reports to automate reporting requirements and reduce manual workload
  • Stay Current with Pardot Updates and Industry Trends

EXPERIENCE REQUIRED:

MARKETING AUTOMATION IS A MUST FOR THIS ROLE

We are looking for someone who is very technically experienced within Pardot i.e. experience with system configuration, implementation of dynamic content, scoring and degradation models, complex nuture flows, custom fields etc, and ideally need someone with Pardot certification.

THE PACKAGE:

THIS IS A PART TIME ROLE - IDEALLY 3 DAYS HOWEVER MAY LOOK AT 4 OR FULL TIME

IMPORTANT - 50K competitive salary (FTE) *PRO ROTA FOR PART TIME HOURS

Remote/homeworking - with occasional travel to the head office in Birmingham

If living in close proximity to Birmingham then hybrid will be offered

This is a company that values and rewards its staff!

INTERESTED?

Please follow the instructions to apply attaching your CV. This vacancy is being managed by Katy Gaskell I can be contacted on (phone number removed) or (url removed) Not right for this role, or this role not right for you, but keen to further your career in the Travel Industry! We have a variety of different opportunities so do submit your CV to us! Unfortunately if you are unsuccessful, due to our volume of applications, we are unable to reply to everyone individually

This advertiser has chosen not to accept applicants from your region.

Marketing Automation Specialist

London, London Additional Resources

Posted 7 days ago

Job Viewed

Tap Again To Close

Job Description

permanent

An opportunity has arisen for a Marketing Automation Specialist to join a respected investment firm specialising in sustainable and impact-focused investing, targeting sectors such as renewable energy, water management, and waste solutions.

As a Marketing Automation Specialist , you will be instrumental in advancing and automating marketing operations while supporting high-quality client reporting across global markets.

This role offers benefits, hybrid working options and a competitive salary.

You will be responsible for:

  • Managing, enhancing, and innovating the marketing automation platform to improve workflows and marketing output.
  • li>Developing and refining SQL queries, PowerQueries, and exploring API integrations to enable efficient content delivery.
  • Keeping up to date with emerging automation tools and features, applying relevant advancements to improve processes.
  • Providing technical guidance and training to the wider production team on automation best practices.
  • Maintaining and evolving the client reporting system to ensure accuracy, compliance, and timely delivery.
  • Overseeing updates to marketing and reporting materials, including presentations, strategy documents, fund updates, and video content.
  • Leading and contributing to both tactical and strategic marketing projects in partnership with senior leadership.

What we are looking for:

  • Previously worked as a Marketing Automation Specialist, Marketing Automation Manager, Marketing Operations Analyst, Marketing Manger, Marketing Technology Specialist, Marketing Operations Specialist, CRM Manager or in a similar role.
  • li>Demonstrated expertise with Seismic or similar marketing automation platforms.
  • Advanced PowerPoint and Excel capabilities with strong data presentation skills.
  • Experience in financial services, ideally within asset management.
  • Degree-level education or equivalent is advantageous.
  • Relevant professional qualifications in finance or marketing are desirable.

This is an exceptional opportunity to join a forward-thinking organisation and play a key role in shaping their marketing and reporting capabilities.

Important Information: We endeavour to process your personal data in a fair and transparent manner. In applying for this role, Additional Resources will be acting in your best interest and may contact you in relation to the role, either by email, phone or text message. For more information see our Privacy Policy on our website. It is important you are aware of your individual rights and the provisions the company has put in place to protect your data. If you would like further information on the policy or GDPR please contact us.

Additional Resources Ltd is an Employment Business and an Employment Agency as defined within The Conduct of Employment Agencies & Employment Businesses Regulations 2003

This advertiser has chosen not to accept applicants from your region.
 

Nearby Locations

Other Jobs Near Me

Industry

  1. request_quote Accounting
  2. work Administrative
  3. eco Agriculture Forestry
  4. smart_toy AI & Emerging Technologies
  5. school Apprenticeships & Trainee
  6. apartment Architecture
  7. palette Arts & Entertainment
  8. directions_car Automotive
  9. flight_takeoff Aviation
  10. account_balance Banking & Finance
  11. local_florist Beauty & Wellness
  12. restaurant Catering
  13. volunteer_activism Charity & Voluntary
  14. science Chemical Engineering
  15. child_friendly Childcare
  16. foundation Civil Engineering
  17. clean_hands Cleaning & Sanitation
  18. diversity_3 Community & Social Care
  19. construction Construction
  20. brush Creative & Digital
  21. currency_bitcoin Crypto & Blockchain
  22. support_agent Customer Service & Helpdesk
  23. medical_services Dental
  24. medical_services Driving & Transport
  25. medical_services E Commerce & Social Media
  26. school Education & Teaching
  27. electrical_services Electrical Engineering
  28. bolt Energy
  29. local_mall Fmcg
  30. gavel Government & Non Profit
  31. emoji_events Graduate
  32. health_and_safety Healthcare
  33. beach_access Hospitality & Tourism
  34. groups Human Resources
  35. precision_manufacturing Industrial Engineering
  36. security Information Security
  37. handyman Installation & Maintenance
  38. policy Insurance
  39. code IT & Software
  40. gavel Legal
  41. sports_soccer Leisure & Sports
  42. inventory_2 Logistics & Warehousing
  43. supervisor_account Management
  44. supervisor_account Management Consultancy
  45. supervisor_account Manufacturing & Production
  46. campaign Marketing
  47. build Mechanical Engineering
  48. perm_media Media & PR
  49. local_hospital Medical
  50. local_hospital Military & Public Safety
  51. local_hospital Mining
  52. medical_services Nursing
  53. local_gas_station Oil & Gas
  54. biotech Pharmaceutical
  55. checklist_rtl Project Management
  56. shopping_bag Purchasing
  57. home_work Real Estate
  58. person_search Recruitment Consultancy
  59. store Retail
  60. point_of_sale Sales
  61. science Scientific Research & Development
  62. wifi Telecoms
  63. psychology Therapy
  64. pets Veterinary
View All Demand Generation Specialist Jobs