349 Marketing jobs in the United Kingdom

Digital Marketing Manager

Environment Bank

Posted 27 days ago

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Job Description

Permanent

About us

At Environment Bank, we’re working together to help restore natural habitats across England. With thousands of acres of new habitat creation already underway, our projects are delivering biodiversity gains and helping vital ecosystems to recover and flourish. 

Our diverse team includes ecologists, land managers, habitat specialists, geospatial analysts, planning advisors, account managers, digital creatives, legal experts, and more. 

From our habitat specialists to our sales and marketing teams, everyone at Environment Bank is a champion for our values, working towards our goal of reversing biodiversity loss. 

Environment Bank is a market-leading organisation in a sector that’s experiencing rapid growth. We’ve already built a highly skilled team of experts and we’re actively looking to expand our team in the coming months. 

We’re incredibly proud of all we achieved so far and we’re still growing. If you'd like to be part of a driven organisation that's making a real difference, find your next role with the team at Environment Bank. 

About the role

As the Digital Marketing Manager, you will play a pivotal role in developing and executing our digital marketing strategy across multiple channels. This lead generation and data role encompasses various marketing activities, using data to guide decision-making in a competitive market – vital to the business's success.

As a key team member with extensive and demonstrable B2B experience, you will lead our paid-for digital advertising campaigns, ensuring we hit sales and land onboarding targets using HubSpot integration to maximise ROI. You will also develop and administer our HubSpot platform to provide live dashboards and monthly board reports demonstrating the effectiveness of our marketing activity in real time.

You will be responsible for our extensive contact lists, ensuring they are effectively segmented and GDPR compliant. Based on interactions, you will build email campaigns and automated client journeys. You will work alongside our Communications Manager, using your SEO skills to ensure we maintain our position as market leaders for our industry keywords.

Your copywriting and SEO skills will support our Communications Manager in creating content that informs our diverse audiences, including landowners, ecologists, large corporations, and building developers, ensuring we continue to build high levels of organic traffic and enquiries.

As such, we seek a well-organised and experienced Digital Marketing Manager with a strong understanding of data and marketing strategy to amplify our trailblazing brand in this vital and emerging sector.

Responsibilities

  • Develop and manage our extensive digital marketing strategy utilising digital agencies as required.
  • Manage and develop our HubSpot CRM marketing system, including data management, automation, report building and campaign integration, including HTML emails
  • Support with data analysis to inform local and national marketing campaigns, including social media and Google paid for advertising
  • Support our Communications Manager and external agencies to produce SEO-rich content for case studies, thought leadership pieces, and advertisements
  • Play a key role in developing the overall marketing strategy and budget requirements alongside the broader marketing team

EDI & Belonging

At the heart of Environment Bank are the people, who make it all possible. We employ individuals, who share the same passion to live our Environment Bank mission and values.

At Environment Bank we believe that fostering a diverse, equitable, and inclusive workplace makes us more innovative, dynamic, and competitive. We welcome individuals from all backgrounds, ethnicities, cultures, and experiences. We are committed to creating an environment where everyone is valued and respected, free from discrimination based on race, religion, sexual orientation, age, marital status, disability, gender identity or expression, or any other legally protected status.

Requirements

  • Marketing qualification or equivalent experience
  • An excellent understanding of digital marketing strategy and best practices
  • Good knowledge of content management software and marketing automation (HubSpot preferred)
  • Strong SEO technical skills (Google pay per click and Programmatic advertising)
  • Strong organisational and communication skills (both written and verbal)
  • The ability to proactively manage multiple tasks, work to deadlines, and prioritise workload in a fast-paced environment
  • Excellent knowledge of Microsoft Office, in particular Excel
  • Copywriting, editing and proof reading skills desirable

Benefits

As an organisation, we believe that work should be fulfilling, inspiring, and balanced, so we’re creating a space where our team can thrive, both personally and professionally – providing flexible working arrangements, mental wellbeing support, and more.  

We offer. 

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Marketing Manager

London, London £35000 - £50000 annum Tilly Sveaas Jewellery

Posted 7 days ago

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Job Description

Permanent

About Us
We’re a fast-growth, founder-led, London-based jewellery brand that’s celebrating its 10 year anniversary in 2026. As a small and dynamic team, we’re looking for someone who is an all-rounder that’s excited to roll up their sleeves, combine creative strategy with day-to-day execution, and help us bring our brand story to life across multiple channels at a key moment for the business.

The Role
As Marketing Manager, you will take ownership of marketing activity that drives awareness, brand equity & new customer acquisitions, working closely with the Founder and Head of Creative, reporting into the Brand Director. This is a varied, hands-on role where you’ll balance planning with execution, as well as insightful reporting & analysis.

Requirements

Key Responsibilities

  • Social Media: Manage and grow Tilly Sveaas’ organic social media presence across Instagram, TikTok and other relevant platforms, focussing on driving reach & engagement through creative & inspiring content. Working with Head of Creative on content planning & creation, and handling posting/scheduling, community management and weekly/monthly reporting
  • Influencer Marketing: Identify, outreach and manage relationships with influencers and creators to deliver impactful campaigns, both directly & via affiliate platforms such as ShopMy
  • Partnerships: Propose & bring to fruition brand partnerships that drive awareness, engagement and sales - working closely with the Founder to determine which partnerships will align with brand objectives & pillars
  • Retention: Manage & oversee CRM channels (primarily Direct Mail and Email) to achieve retention targets. Plan the newsletter calendar as well as owning automated email campaigns with considered segmentation, ensuring strong customer engagement & performance
  • PR: Manage PR agency, supporting on press pitching and outreach, ensuring they have assets, product information & imagery to secure coverage (from product placement to features)
  • Paid Marketing: Oversee relationship with paid marketing agency to ensure all paid social and PPC activity aligns with brand objectives and delivers strong performance. Collaborate closely with the in-house creative team to brief and supply a steady flow of on-brand assets that drive engagement and conversion
  • Copywriting: support Creative team in composing copy for social posts, emails, press releases and onsite campaigns
  • Reporting: Track and analyse campaign performance & brand channels, providing insights and recommendations on a monthly basis, as well as adhoc analysis

About You

  • 3–5 years of marketing experience, ideally within fashion, lifestyle, jewellery, or consumer brands
  • A hands-on marketer who’s comfortable moving between strategy and execution and has experience working across many areas of marketing, from performance through to brand
  • Strong organisational skills with the ability to juggle multiple projects
  • Strong understanding of social media trends and influencer culture, ideally with experience using platforms such as ShopMy or LTK and tools such as Iconosquare, SproutSocial or Later
  • Excellent copywriting and communication skills
  • Experience with email marketing platforms (Klaviyo preferably)
  • A creative thinker who’s data-driven and results-oriented
  • Comfortable working in a small, fast-paced team where you’ll have real ownership and responsibility

Benefits

  • Competitive salary: £35,000-£50,000 DOE
  • 25 days holiday
  • The opportunity to shape and grow a brand in an exciting stage of its journey.
  • A creative, collaborative, and supportive team culture.
  • Private healthcare with BUPA
  • 60% staff discount
  • Hybrid working environment, office located in Chelsea, SW10
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Marketing Manager

London, London £35000 - £50000 annum Tilly Sveaas Jewellery

Posted 7 days ago

Job Viewed

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Job Description

Permanent

About Us
We’re a fast-growth, founder-led, London-based jewellery brand that’s celebrating its 10 year anniversary in 2026. As a small and dynamic team, we’re looking for someone who is an all-rounder that’s excited to roll up their sleeves, combine creative strategy with day-to-day execution, and help us bring our brand story to life across multiple channels at a key moment for the business.

The Role
As Marketing Manager, you will take ownership of marketing activity that drives awareness, brand equity & new customer acquisitions, working closely with the Founder and Head of Creative, reporting into the Brand Director. This is a varied, hands-on role where you’ll balance planning with execution, as well as insightful reporting & analysis.

Requirements

Key Responsibilities

  • Social Media: Manage and grow Tilly Sveaas’ organic social media presence across Instagram, TikTok and other relevant platforms, focussing on driving reach & engagement through creative & inspiring content. Working with Head of Creative on content planning & creation, and handling posting/scheduling, community management and weekly/monthly reporting
  • Influencer Marketing: Identify, outreach and manage relationships with influencers and creators to deliver impactful campaigns, both directly & via affiliate platforms such as ShopMy
  • Partnerships: Propose & bring to fruition brand partnerships that drive awareness, engagement and sales - working closely with the Founder to determine which partnerships will align with brand objectives & pillars
  • Retention: Manage & oversee CRM channels (primarily Direct Mail and Email) to achieve retention targets. Plan the newsletter calendar as well as owning automated email campaigns with considered segmentation, ensuring strong customer engagement & performance
  • PR: Manage PR agency, supporting on press pitching and outreach, ensuring they have assets, product information & imagery to secure coverage (from product placement to features)
  • Paid Marketing: Oversee relationship with paid marketing agency to ensure all paid social and PPC activity aligns with brand objectives and delivers strong performance. Collaborate closely with the in-house creative team to brief and supply a steady flow of on-brand assets that drive engagement and conversion
  • Copywriting: support Creative team in composing copy for social posts, emails, press releases and onsite campaigns
  • Reporting: Track and analyse campaign performance & brand channels, providing insights and recommendations on a monthly basis, as well as adhoc analysis

About You

  • 3–5 years of marketing experience, ideally within fashion, lifestyle, jewellery, or consumer brands
  • A hands-on marketer who’s comfortable moving between strategy and execution and has experience working across many areas of marketing, from performance through to brand
  • Strong organisational skills with the ability to juggle multiple projects
  • Strong understanding of social media trends and influencer culture, ideally with experience using platforms such as ShopMy or LTK and tools such as Iconosquare, SproutSocial or Later
  • Excellent copywriting and communication skills
  • Experience with email marketing platforms (Klaviyo preferably)
  • A creative thinker who’s data-driven and results-oriented
  • Comfortable working in a small, fast-paced team where you’ll have real ownership and responsibility

Benefits

  • Competitive salary: £35,000-£50,000
  • 25 days holiday
  • The opportunity to shape and grow a brand in an exciting stage of its journey.
  • A creative, collaborative, and supportive team culture.
  • Private healthcare with BUPA
  • 60% staff discount
  • Hybrid working environment, office located in Chelsea, SW10
This advertiser has chosen not to accept applicants from your region.

Marketing Manager

EC1A, London JobsPassport

Posted 466 days ago

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Job Description

Permanent
TrendSetter Ltd. is looking for an experienced Marketing Manager to lead our marketing efforts. Responsibilities include developing marketing strategies, managing campaigns, and analyzing market trends.Roles and Responsibilities: Develop and implement marketing strategies to drive brand awareness and customer engagement. Manage marketing campaigns across various channels (digital, print, events). Analyze market trends and competitor activities. Lead a team of marketing professionals.Requirements• Qualifications: Bachelor's degree in Marketing, Business Administration, or related field. Proven experience in marketing roles. Strong analytical and project management skills. • Skills: Strategic thinking, creativity, leadership, communication, data analysis.• Experience: Minimum of 5 years of experience in marketing, with a track record of successful campaigns and project management.BenefitsFull-time position, typically 40 hours per week.
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Field Marketing Manager

ADP

Posted 10 days ago

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Job Description

**Field Marketing Manager**
**JOB PURPOSE:**
The Sr. Field Marketing Manager - UK is accountable to support sales revenue growth across UK through a well-balanced marketing plan with a specific focus on acquiring new logos and increasing market share. The main focus will be lead generation with a secondary to support local marketing activations and to provide real-time event management support. (Event meaning trade shows, lunch & learns, webinars, etc.)
He/She will act as a marketing advisor and support UK Sales Leadership Team and DVP and ensuring that the marketing plan will support the country business objectives as well as the ESI key business drivers.
The role reports to the Growth & Field Marketing Director for Northern Europe
**KEY RESPONSIBILITIES:**
- Market understanding (competitive landscape, distinctive ADP competence, market problems, TAM - total addressable market by segment and persona, value proposition of ADP solutions and prospect/customer pain points).
- Identify key competitor strategies and ensure that ADP has a compelling and differentiated position in the market.
- Create marketing plan aligned to ESI central strategy as well as to local country needs.
- Drive integrated marketing campaigns that deliver growth - leveraging ESI and global tools and resources and/or creating something from scratch which speaks directly to the target market as needed.
- Partner with sales, enablement, and country management to create a shared sense of ownership, a joint calendar of activity and metrics by which we measure success.
- Communicate and educate the sales team regarding new and planned marketing activities including global, regional, and local programs.
- Play active role in marketing communication.
- Partner with regional product marketing to develop tools, programs in a box, training and content to successfully highlight local products in the marketing mix.
- Partner with the ESI public relations team, and local PR vendor to support relevant stories, coverage, and brand building in the local market.
- Manage the budget allocated for growth initiatives
- Forecast, measure, analyse, report on impact and ROI of programs.
- Evaluate, select, and manage local physical/virtual event-related vendors that contribute to local demand creation programs.
- (with sales) target account strategies to support account-based selling.
- Marketing content: localise global marketing assets by adding appropriate localisation, develop case study for reference clients, sales collaterals, selling tools.
- Review all the marketing assets and assess if fit for local markets, adapt if needed
**SKILLS AND KNOWLEDGE:**
- Extensive knowledge of the payroll and HCM market categories an advantage.
- In-depth knowledge of sales and marketing practices.
- Strong strategic thinking and executional skills, and the ability to generate credibility with and respect from participants at all levels.
- Outstanding communication skills, both written and verbal, and ability to negotiate and influence senior stakeholders inside and outside of the company (e.g. vendor and agency negotiations & management).
- Proven history of managing multiple projects on tight deadlines timeframes and driving meaningful results (top-line and/or bottom-line) for the company.
- International business experience is a definite plus.
- Exposure to working in large, global, and matrixed organizations.
- Result oriented, proactive and able to work on his/her own initiative.
- Accuracy and attention to detail.
- Excellent teamwork and communication skills.
- Positive self-motivating attitude and driven to make an impact.
- TechStack to use: Salesforce.com (SFDC); Eloqua (indirect); Excel; Folloze: PowerPoint; analytics and workflow software; ON24 webinar platform; 3rd party virtual event platforms.
**LEADERSHIP EXPECTATION:**
- Business Leadership: Creates and articulates a vision and inspires others to action (Strategy and Planning - Results Accountability - Financial Management).
- People Leadership: Focuses on Impactful Communication, Talent Building and Relationship Building to develop internal and external relationships required for success.
- Market Leadership: Drives a performance-based culture that engages associates to achieve excellence (Client focus - Outside in Perspective - Bias for growth).
**EDUCATION AND EXPERIENCE:**
- Growth and sales driven mindset
- English native speaker.
- Another European language is a plus.
- Willingness to travel up to 20% of time
- Extensive commercial track record within B2B marketing, with a proven track record of sizeable new business wins. (HR and payroll software experience is desirable but not essential.)
- Pragmatic and collaborative in nature and execution.
- Experience of multiple related teams, budget management experience.
- Bachelor's degree or equivalent in marketing, journalism, or communications.
- Excellent analytical communication skills in matrix organization.
- Presentation skills/strong organization skills and result oriented.
- Agile / adaptable approach to manage changing market conditions.
**A little about ADP:** We are a comprehensive global provider of cloud-based human capital management (HCM) solutions that unite HR, payroll, talent, time, tax and benefits administration and a leader in business outsourcing services, analytics, and compliance expertise. We believe our people make all the difference in cultivating a down-to-earth culture that embraces our core values, welcomes ideas, encourages innovation, and values belonging. We've received recognition for our work by many esteemed organizations, learn more at ADP Awards and Recognition ( .
**Diversity, Equity, Inclusion & Equal Employment Opportunity at ADP:** ADP is committed to an inclusive, diverse and equitable workplace, and is further committed to providing equal employment opportunities regardless of any protected characteristic including: race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, protected veteran status or disability. Hiring decisions are based upon ADP's operating needs, and applicant merit including, but not limited to, qualifications, experience, ability, availability, cooperation, and job performance.
**Ethics at ADP:** ADP has a long, proud history of conducting business with the highest ethical standards and full compliance with all applicable laws. We also expect our people to uphold our values with the highest level of integrity and behave in a manner that fosters an honest and respectful workplace. Click to learn more about ADP's culture and our full set of values.
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Product Marketing Manager

Leeds, Yorkshire and the Humber RELX INC

Posted 10 days ago

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Job Description

Product Marketing ManagerDo you bring a product mindset to marketing?
Are you fluent in AI, fluent in narrative, and obsessed with effective messaging?
About Us:
LexisNexis, part of RELX, is a global leader in legal, tax, regulatory and business information. In the UK, we support legal professionals with tools that span research, drafting, guidance, case and matter management, and legal AI. Our portfolio helps law firms and legal departments deliver services more efficiently, remain compliant, and unlock new value from their data.
Within LexisNexis Enterprise Solutions (LNES), we develop case, knowledge and matter management software trusted by many of the UK's leading law firms. Our flagship products, Lexis Visualfiles and Lexis Everyfile, empower legal teams to deliver more efficient, compliant and data-driven services.
About the role:
LexisNexis is seeking a Product Marketing Manager to help shape smarter legal operations through innovative tools like Lexis Visualfiles, Lexis Everyfile, and emerging AI solutions. This role is ideal for someone who combines strategic thinking with creative execution and thrives in a collaborative, fast-paced environment.
Responsibilities:
+ Develop and deliver product marketing strategies across multiple tools
+ Translate product features into clear, engaging messaging for diverse audiences
+ Create campaigns and content across email, web, social media, webinars, and events
+ Use AI tools to enhance workflows and test messaging effectiveness
+ Track performance and manage marketing assets and timelines
+ Collaborate with teams across Product, Sales, and Customer Success
+ Support product launches and commercial initiatives
+ Navigate priorities across teams and contribute to a culture of innovation
Requirements:
+ Experience in B2B product marketing (SaaS, legal tech, or professional services preferred)
+ Confidence using AI tools and a willingness to experiment and learn
+ Strong storytelling and communication skills
+ Ability to manage multiple projects and meet deadlines
+ Comfort working across teams and adapting to changing priorities
+ Familiarity with LexisNexis tools is helpful but not required
Work in a way that works for you:
We promote a healthy work/life balance across the organization, with various flexible and remote working options available to employees.
Working for you:
We know that your wellbeing and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer:
+ Generous holiday allowance with the option to buy additional days
+ Health screening, eye care vouchers and private medical benefits
+ Wellbeing programs
+ Life assurance
+ Access to a competitive contributory pension scheme
+ Save As You Earn share option scheme
+ Travel Season ticket loan
+ Electric Vehicle Scheme
+ Optional Dental Insurance
+ Maternity, paternity and shared parental leave
+ Employee Assistance Programme
+ Access to emergency care for both the elderly and children
+ RECARES days, giving you time to support the charities and causes that matter to you
+ Access to employee resource groups with dedicated time to volunteer
+ Access to extensive learning and development resources
+ Access to employee discounts scheme via Perks at Work
About the business
LexisNexis Legal & Professional® provides legal, regulatory, and business information and analytics that help customers increase their productivity, improve decision-making, achieve better outcomes, and advance the rule of law around the world. As a digital pioneer, the company was the first to bring legal and business information online with its Lexis® and Nexis® services.
We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form or please contact .
Criminals may pose as recruiters asking for money or personal information. We never request money or banking details from job applicants. Learn more about spotting and avoiding scams here .
Please read our Candidate Privacy Policy .
We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law.
USA Job Seekers:
EEO Know Your Rights .
RELX is a global provider of information-based analytics and decision tools for professional and business customers, enabling them to make better decisions, get better results and be more productive.
Our purpose is to benefit society by developing products that help researchers advance scientific knowledge; doctors and nurses improve the lives of patients; lawyers promote the rule of law and achieve justice and fair results for their clients; businesses and governments prevent fraud; consumers access financial services and get fair prices on insurance; and customers learn about markets and complete transactions.
Our purpose guides our actions beyond the products that we develop. It defines us as a company. Every day across RELX our employees are inspired to undertake initiatives that make unique contributions to society and the communities in which we operate.
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Segment Marketing Manager

Farringdon, London RELX INC

Posted 10 days ago

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Job Description

Segment Marketing Manager - Financial Services or Professional Services
Are you passionate about marketing lead generation programs?
Are you ready for the next step in your marketing career?
About our Team:
LexisNexis Legal & Professional, which serves customers in more than 150 countries with 11,800 employees worldwide, is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. Our company has been a long-time leader in deploying AI and advanced technologies to the legal market to improve productivity and transform the overall business and practice of law, deploying ethical and powerful generative AI solutions with a flexible, multi-model approach that prioritises using the best model from today's top model creators for each individual legal use case.
About the Role:
LexisNexis is looking for a strategic and collaborative Segment Marketing Manager to lead marketing efforts within the Financial Services industry or Professional Services industry. You'll work closely with cross-functional teams-including Sales, Product, and Enablement-to develop campaigns and content that address the unique needs of financial services clients.
This role is ideal for someone who enjoys turning market insights into compelling messaging and integrated campaigns that drive engagement and growth.
Responsibilities:
+ Develop a strong understanding of financial services or professional services, including customer needs, market trends, and regulatory developments.
+ Monitor industry news and competitive shifts to inform marketing strategy and content.
+ Advocate for customer perspectives across internal teams to ensure relevance and impact.
+ Craft inclusive, audience-specific messaging, personas, and value propositions.
+ Lead the creation of content for global, multi-channel campaigns and collaborate on integrated strategies.
+ Partner with cross functional teams (sales, product, sales enablement and marketing) to align efforts, share insights, and support effective engagement.
Requirements:
+ B2B marketing experience (financial services or professional services).
+ Ability to turn market trends into actionable strategies.
+ Strong communication and storytelling skills.
+ Experience working across teams and managing multiple projects.
+ Familiarity with ABM, CRM, and marketing automation tools.
+ Curiosity, initiative, and a collaborative mindset.
Work in a way that works for you
We promote a healthy work/life balance across the organization, with various flexible and remote working options available to employees.
Working for you
We know that your wellbeing and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer:
+ Generous holiday allowance with the option to buy additional days
+ Health screening, eye care vouchers and private medical benefits
+ Wellbeing programs
+ Life assurance
+ Access to a competitive contributory pension scheme
+ Save As You Earn share option scheme
+ Travel Season ticket loan
+ Electric Vehicle Scheme
+ Optional Dental Insurance
+ Maternity, paternity and shared parental leave
+ Employee Assistance Programme
+ Access to emergency care for both the elderly and children
+ RECARES days, giving you time to support the charities and causes that matter to you
+ Access to employee resource groups with dedicated time to volunteer
+ Access to extensive learning and development resources
+ Access to employee discounts scheme via Perks at Work
About the business
LexisNexis Legal & Professional® provides legal, regulatory, and business information and analytics that help customers increase their productivity, improve decision-making, achieve better outcomes, and advance the rule of law around the world. As a digital pioneer, the company was the first to bring legal and business information online with its Lexis® and Nexis® services.
We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form or please contact .
Criminals may pose as recruiters asking for money or personal information. We never request money or banking details from job applicants. Learn more about spotting and avoiding scams here .
Please read our Candidate Privacy Policy .
We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law.
USA Job Seekers:
EEO Know Your Rights .
RELX is a global provider of information-based analytics and decision tools for professional and business customers, enabling them to make better decisions, get better results and be more productive.
Our purpose is to benefit society by developing products that help researchers advance scientific knowledge; doctors and nurses improve the lives of patients; lawyers promote the rule of law and achieve justice and fair results for their clients; businesses and governments prevent fraud; consumers access financial services and get fair prices on insurance; and customers learn about markets and complete transactions.
Our purpose guides our actions beyond the products that we develop. It defines us as a company. Every day across RELX our employees are inspired to undertake initiatives that make unique contributions to society and the communities in which we operate.
This advertiser has chosen not to accept applicants from your region.
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Product Marketing Manager

ADP

Posted 10 days ago

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Job Description

**Product Marketing Manager**
ADP is a comprehensive provider of cloud-based human capital management (HCM) solutions that unite HR, payroll and time, and a global leader in business outsourcing services, analytics, and compliance expertise. The international market is an important contributor to ADP's global growth strategy.
As Product Marketing Manager for the international division, you'll be a key member of our Product Marketing team and play a critical role in ensuring the success of a company's products and services by developing and executing effective marketing strategies that drive product and service adoption, contribute to building brand equity, and drive business value and revenue growth for our UK and Dutch markets.
The successful candidate will demonstrate a strong combination of education, marketing expertise, communication skills, analytical skills, collaboration skills, creativity, project management skills and a commercial track record of product marketing experience with a focus on Human Capital Management domain.
What You'll Do:
- Define the product positioning: Based on the research, define the product's unique selling proposition (USP) and positioning in the market. Identify the key benefits and features of the product that resonate with the target audience.
- Define and maintain the product brand architecture and taxonomy to simplify the messaging and deliver consistent, high quality, customer-focused content.
- Develop messaging and content: create compelling messaging that communicates the product's value proposition to the target audience.
- Develop content such as product videos, demos, whitepapers, and case studies that help educate and persuade potential customers.
- Collaborate with cross-functional teams: work closely with product development, product managers, sales teams, and other stakeholders to ensure that the product messaging is consistent across all channels. Work closely with the sales team to create sales enablement materials and ensure that they are trained to effectively sell the product.
- Manage effectively conflicting priorities and communicate regularly to the stakeholders the status of the ongoing activities.
- Work with other marketing functions on events, campaigns and other marketing activities of product related content and sales tools
- Launch and promote the product: Create and execute go-to-market strategies to launch and promote the product including developing marketing campaigns, creating product collateral, and collaborating to events and webinars.
- Analyze and optimize: Analyze performance of product marketing assets and use data insights to optimize future product marketing strategies. Monitor key performance indicators (KPIs) such as product adoption, revenue, and customer feedback to measure the success of the product marketing efforts.
- Work with regional sales, customer success teams and other stakeholders to identify customer and partners use cases and capture these into compelling content, collaborate with the marketing teams to reflect the product value into written case studies, blogs, customer win press releases and clients and partners' events.
- Evangelize ADP's value proposition with customers, partners, press and via social media and promote ADP's thought leadership and brands
- Conduct market research: deeply understand the market, competition, and target audience. Conduct market research to gather insights and data that inform product positioning and marketing strategies.
Who You Are:
- A bachelor's degree in marketing, business, computer science or a related field, MBA or Master Degree preferred
- Minimum 5 years of experience in product marketing in an enterprise B2B or SaaS environment.
- Experience in HCM would be a nice to have.
- Have successfully transformed the product marketing role from an asset generator, to a strategic partner executive stakeholders rely on to effectively position the products in the market.
- Marketing expertise: an experienced product marketer with a strong understanding of product marketing principles and tactics, including market research, segmentation, positioning, messaging, and branding.
- Product knowledge: deep understanding of a company's products or services, as well as the market and competition.
- Communication skills: Excellent communication skills, both written and verbal. Strong analytical and synthesizing skills to translate technical content into compelling, value-based messages. Demonstrated ability to articulate a product value proposition and create compelling messaging that resonates with the target audience. Excellent presentation skills essential.
- Analytical skills: highly skilled at analyzing data and making data-driven decisions. Deep comfort with metrics and KPIs, and able to use tools CRM, marketing automation and BI tools.
- Collaboration skills: Work closely with cross-functional teams, including product development, product managers, sales teams, and designers. Ability to build strong relationships and communicate effectively with all stakeholders.
- Creativity: be creative and innovative, constantly coming up with new and effective ways to promote the product and engage the target audience.
- Project management skills: Ability to manage multiple projects simultaneously, prioritize tasks, and meet deadlines in a high activity, dynamic environment. Penchant for delivering on time with high attention to detail and quality. Demonstrated ability to work individually on projects while collaborating with and supporting other team members.
- Behavioral characteristics: intellectually curious, passionately persistent, resilient and tenacious - always learning and bravely tackling new challenges.
- Technical competencies: Salesforce, Microsoft 365, Tableau, Google Analytics, Workfront, LinkedIn. Other MarTech, content creation or productivity tools considered an advantage.
- Language skills: English Fluent. Dutch knowledge will also be a significant asset.
Travel Needs: Must be able to travel across regions.
**A little about ADP:** We are a comprehensive global provider of cloud-based human capital management (HCM) solutions that unite HR, payroll, talent, time, tax and benefits administration and a leader in business outsourcing services, analytics, and compliance expertise. We believe our people make all the difference in cultivating a down-to-earth culture that embraces our core values, welcomes ideas, encourages innovation, and values belonging. We've received recognition for our work by many esteemed organizations, learn more at ADP Awards and Recognition ( .
**Diversity, Equity, Inclusion & Equal Employment Opportunity at ADP:** ADP is committed to an inclusive, diverse and equitable workplace, and is further committed to providing equal employment opportunities regardless of any protected characteristic including: race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, protected veteran status or disability. Hiring decisions are based upon ADP's operating needs, and applicant merit including, but not limited to, qualifications, experience, ability, availability, cooperation, and job performance.
**Ethics at ADP:** ADP has a long, proud history of conducting business with the highest ethical standards and full compliance with all applicable laws. We also expect our people to uphold our values with the highest level of integrity and behave in a manner that fosters an honest and respectful workplace. Click to learn more about ADP's culture and our full set of values.
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Enterprise Marketing Manager

ADP

Posted 10 days ago

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Job Description

**BASIC FUNCTION:**
The Enterprise and Named Account Marketing Manager has day-to-day responsibility for executing specific **account-based programs** within ADP targeting large, global prospective accounts.
This is a new role within the ADP marketing function. Based in Staines (UK) the remit is to manage and grow account-based programs to support targeted outreach to Named Accounts and segments as part of the Project, driving new business acquisition. This is an exciting opportunity to help grow our business in the Enterprise space globally.
Working closely with the ESI Named Account and Program Director and wider Marketing Teams, (Product, Digital, Brand, Automation and Growth & Field), this is a hands-on role that's pivotal to ensure effective development and execution of ABx campaigns to support sales growth. This is both a proactive and reactive role; delivering new ways to drive demand generation and nurture the prospects into and through our funnel, as well as working to leverage the available channels and technology to their fullest. This role will be responsible for managing regional sales and marketing alignment to a shared goal, ensuring account selection is aligned to sales growth targets and the coordinated messaging and assets used are aligned to current marketing messaging and campaign platforms. This role is about creating co-ordination and integration across the teams to deliver momentum through aligned messaging, accurate data targeting, and effective channel selection and optimisation.
Accountable for the development and execution of the Project programs, with a focus on ensuring an account-based approach is taken to deliver the right message to the right prospect. You will work with sales, supporting them as they adapt to a more account-based sales approach, using data and insights to inform and engage, aligning on the product and regional requirements of the program to drive success. This position reports directly to the ESI Named Account and Program Director but will work very closely on a day-to-day basis with the wider organisation and marketing teams.
**YOU:**
You will be a skilled marketer, **with omni-channel Account Based Marketing experience** and an eager eye for metric measurement and monitoring, yet just at ease when required to roll up your sleeves and get things done quickly. Working with our marketing automation, digital, product, content and field teams you will be expected to deliver campaigns on time and on budget but most importantly, campaigns which resonate and drive engagement within our target accounts.
To succeed in this role, you will know how to navigate a large, complex software and services business across country borders and internal divides, but you will also understand the urgency and accountability of 'owning the number'. You will have a strong track record across the B2B marketing mix, in support of demand generation and campaign management through ABM. You will be an expert at bringing together different groups of people to deliver effective account-based campaigns, with and without technology, to support your objectives.
**ESSENTIAL RESPONSIBILITIES:**
- Work with Enterprise Program Director to execute **account-based marketing programs** which deliver tangible results in the Global Enterprise Market.
- Help develop quarterly and yearly marketing plans and reporting for the Project.
- Plan and execute Named Account and Enterprise campaigns, ensuring they are delivered on time and as cost effectively as possible.
- Work with the Campaign Activation to ensure campaign roll out is timely, on brand and measured.
- Create internal and external briefs after gathering stakeholder input for new creative and GTM plans.
- Resolve hurdles using problem solving skills and internal network to provide solutions to get the job done.
- Work with the wider marketing team to align of brand, automation and digital best practice for campaign effectiveness.
- Work with agencies where necessary to support the creation of account-based content and landing pages.
- Deliver cost-effective omni-channel campaigns that deliver measurable results against campaign objectives.
- In partnership with marketing teams and sales, build appropriate data segments and persona targets within target accounts.
- Ensure campaigns are tracking lead and opportunity reporting, measuring ROI success and share key performance improvement factors.
- Contribute to any corporate initiative as needed.
**EXPERIENCE**
- 10 years of experience in omni-channel demand generation for software or services companies
- Experience running ABx Programs and creating sales and marketing alignment with tenacity
- Track record in delivering global Enterprise demand generation campaigns with meaningful results
- Knowledge of the HR or Payroll market would be a distinct advantage
- Knowledge of Folloze, Workfront, Demand Base and SFDC an advantage
**GENERAL SKILLS AND QUALIFICATIONS:**
- Demonstrable knowledge of B2B sales process and marketing/sales relationship necessary to succeed with an account-based approach.
- International business experience. delivering meaningful outcomes in large, global organizations is essential.
- Ability to build strong individual and team relationships to support delivery of multiple programs and work efforts of cross functional teams concurrently.
- Assigns tasks to appropriate cross functional resources but most importantly owns the follow-up.
- Ability to negotiate and influence senior stakeholders inside and outside of the company (e.g. vendor and agency negotiations & management)
- Outstanding organisational and time management skills for managing multiple, diverse, and conflicting activities.
- Good attention to detail.
- Excellent technical, oral, and written communication skills required.
- Ability to problem solve, multi-task and meet deadlines.
- Ability to function in a flexible, constantly changing environment essential.
- Exceptional ability to translate business requirements into high-level and detailed functional specifications.
- Ability to work at a detailed level while maintaining the big picture of the overall program objectives.
- Anticipates, identifies, and resolves problems in a timely manner.
- Self-motivating and driven to make an impact.
- Native English written and verbal skills, additional European language beneficial.
**A little about ADP:** We are a comprehensive global provider of cloud-based human capital management (HCM) solutions that unite HR, payroll, talent, time, tax and benefits administration and a leader in business outsourcing services, analytics, and compliance expertise. We believe our people make all the difference in cultivating a down-to-earth culture that embraces our core values, welcomes ideas, encourages innovation, and values belonging. We've received recognition for our work by many esteemed organizations, learn more at ADP Awards and Recognition ( .
**Diversity, Equity, Inclusion & Equal Employment Opportunity at ADP:** ADP is committed to an inclusive, diverse and equitable workplace, and is further committed to providing equal employment opportunities regardless of any protected characteristic including: race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, protected veteran status or disability. Hiring decisions are based upon ADP's operating needs, and applicant merit including, but not limited to, qualifications, experience, ability, availability, cooperation, and job performance.
**Ethics at ADP:** ADP has a long, proud history of conducting business with the highest ethical standards and full compliance with all applicable laws. We also expect our people to uphold our values with the highest level of integrity and behave in a manner that fosters an honest and respectful workplace. Click to learn more about ADP's culture and our full set of values.
This advertiser has chosen not to accept applicants from your region.
 

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