5,247 Digital Marketing jobs in the United Kingdom
Digital Marketing Strategy Lead
Posted today
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Digital Marketing Strategy Lead
Posted 5 days ago
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Key Responsibilities:
- Develop and implement comprehensive digital marketing strategies aligned with business objectives, including SEO, SEM, content marketing, social media marketing, email marketing, and affiliate marketing.
- Manage and optimize the company's website and social media profiles to maximize reach and engagement.
- Plan and oversee digital advertising campaigns across platforms like Google Ads, Facebook, Instagram, and LinkedIn, ensuring effective budget allocation and ROI.
- Create compelling and relevant content strategies to attract and retain target audiences.
- Analyze market trends, competitor activities, and customer insights to identify new opportunities and threats.
- Utilize analytics tools (e.g., Google Analytics) to track, measure, and report on the performance of all digital marketing campaigns, providing actionable insights and recommendations.
- Manage and mentor junior marketing team members (if applicable in a remote setting).
- Collaborate with internal teams, including sales, product development, and creative services, to ensure cohesive brand messaging and campaign execution.
- Stay up-to-date with the latest digital marketing tools, trends, and best practices, experimenting with new channels and technologies.
- Drive continuous improvement in digital marketing performance through A/B testing and data-driven decision-making.
- Bachelor's degree in Marketing, Digital Communications, Business, or a related field. Master's degree is a plus.
- Minimum of 7 years of experience in digital marketing, with a strong focus on strategy development and execution.
- Proven expertise in SEO, SEM, content marketing, social media management, email marketing, and paid advertising.
- Demonstrated success in developing and executing campaigns that have driven significant lead generation and revenue growth.
- Proficiency with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems.
- Advanced analytical skills with the ability to interpret complex data and translate it into strategic insights.
- Excellent written and verbal communication skills.
- Strong understanding of user experience (UX) principles and conversion rate optimization (CRO).
- Ability to thrive in a fast-paced, remote work environment and manage multiple projects simultaneously.
Digital Marketing Strategy Manager
Posted 6 days ago
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Key responsibilities include defining target audiences, identifying key performance indicators (KPIs), and conducting market research to uncover new opportunities and competitive insights. You will oversee the planning, implementation, and optimization of multi-channel digital campaigns, including SEO, SEM, social media marketing, content marketing, email marketing, and affiliate programs. This role requires a deep understanding of current digital trends, tools, and best practices to ensure maximum ROI.
The ideal candidate will possess strong analytical skills to interpret campaign performance data, generate actionable insights, and make data-driven decisions. You will work closely with content creators, designers, web developers, and sales teams to ensure cohesive messaging and seamless user journeys. Budget management and forecasting for digital marketing initiatives will also be a key aspect of this role. You will be expected to stay ahead of the curve, experimenting with new technologies and platforms to keep our client's digital presence cutting-edge.
Key Responsibilities:
- Develop and implement integrated digital marketing strategies to achieve business goals.
- Manage and optimize campaigns across SEO, SEM, social media, email, and content marketing.
- Conduct market research and competitive analysis to identify growth opportunities.
- Define target audiences and craft compelling messaging for diverse segments.
- Track, analyze, and report on campaign performance using analytics tools.
- Collaborate with internal teams and external agencies to execute marketing initiatives.
- Manage digital marketing budgets and ensure efficient allocation of resources.
- Stay updated on emerging digital marketing trends and technologies.
- Foster a culture of experimentation and continuous improvement in digital marketing efforts.
Qualifications:
- Proven experience in developing and executing successful digital marketing strategies.
- Strong knowledge of SEO, SEM, social media marketing, content strategy, and email marketing.
- Proficiency with analytics platforms (e.g., Google Analytics) and marketing automation tools.
- Excellent analytical, problem-solving, and strategic thinking skills.
- Strong project management and communication abilities.
- Experience in managing digital marketing budgets.
- Bachelor's degree in Marketing, Communications, or a related field, or equivalent practical experience.
- Ability to thrive in a remote, collaborative environment.
Digital Marketing Strategy Lead
Posted 10 days ago
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This position requires a strategic thinker with excellent analytical skills and the ability to lead and inspire a team of digital marketing specialists. You will be expected to stay ahead of industry trends, identify new opportunities, and continuously optimize campaign performance to deliver exceptional results for clients. A strong understanding of marketing automation tools and analytics platforms is essential.
Key Responsibilities:
- Develop and implement innovative digital marketing strategies for a wide range of clients.
- Oversee the execution of SEO, SEM, social media, content, email, and paid advertising campaigns.
- Conduct thorough market research, competitor analysis, and audience segmentation.
- Define key performance indicators (KPIs) and establish benchmarks for success.
- Utilize analytics tools (e.g., Google Analytics, Adobe Analytics) to monitor campaign performance and derive actionable insights.
- Manage and optimize digital advertising budgets to maximize ROI.
- Lead and mentor a team of digital marketing specialists, fostering a collaborative and high-performance culture.
- Stay current with the latest digital marketing trends, technologies, and best practices.
- Present strategic plans and performance reports to clients and internal stakeholders.
- Identify opportunities for cross-selling and up-selling digital marketing services.
- Ensure all digital marketing efforts are aligned with client business goals.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 6 years of experience in digital marketing, with at least 3 years in a strategic or leadership role.
- Proven track record of developing and executing successful digital marketing campaigns that drive measurable results.
- Expertise in SEO, SEM, social media marketing, content strategy, and paid media.
- Proficiency with digital marketing tools and platforms (e.g., Google Ads, Meta Ads Manager, HubSpot, SEMrush).
- Strong analytical skills with the ability to interpret complex data sets.
- Excellent communication, presentation, and interpersonal skills.
- Experience in managing client relationships and delivering strategic counsel.
- Demonstrated leadership qualities and the ability to motivate a team.
- A creative mindset with a focus on innovation and continuous improvement.
Digital Marketing Strategy Lead
Posted 12 days ago
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Digital Marketing Strategy Manager
Posted 14 days ago
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Key Responsibilities:
- Develop and execute a holistic digital marketing strategy aligned with business objectives.
- Oversee and manage all digital marketing channels, including SEO, SEM, social media marketing, email marketing, content marketing, and affiliate marketing.
- Define key performance indicators (KPIs) and implement robust tracking and reporting mechanisms.
- Analyze campaign performance, identify trends, and provide actionable insights to optimize strategies and improve ROI.
- Manage the digital marketing budget, ensuring efficient allocation of resources.
- Lead, mentor, and develop a team of digital marketing specialists.
- Collaborate with content creators, designers, and web developers to produce engaging and high-converting marketing materials.
- Stay current with the latest digital marketing trends, technologies, and best practices.
- Conduct market research and competitive analysis to identify new opportunities and threats.
- Ensure brand consistency and adherence to brand guidelines across all digital platforms.
- Manage relationships with external agencies and vendors as needed.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field. Master's degree preferred.
- Minimum of 6 years of progressive experience in digital marketing, with a proven track record of success in developing and executing strategies.
- Demonstrated expertise in SEO, SEM (Google Ads, Bing Ads), social media advertising (Facebook, Instagram, LinkedIn), email marketing platforms (e.g., Mailchimp, HubSpot), and content management systems (CMS).
- Strong analytical skills with proficiency in Google Analytics, Adobe Analytics, or similar tools.
- Experience with marketing automation platforms and CRM systems.
- Excellent leadership, project management, and communication skills.
- Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.
- Creative thinking and problem-solving abilities.
- Experience in A/B testing and conversion rate optimization (CRO).
- A strong understanding of customer journey mapping and user experience (UX) principles.
Digital Marketing Strategy Manager
Posted 17 days ago
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Head of Digital Marketing Strategy
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As a remote-first organization, we empower our team members with the autonomy and resources to excel. You will collaborate virtually with cross-functional teams, including product development, sales, and analytics, to ensure cohesive and impactful marketing initiatives. This role requires a strategic thinker with a passion for digital innovation and a commitment to achieving measurable business results.
Key Responsibilities:
- Develop and execute a holistic digital marketing strategy aligned with business objectives and target audience.
- Oversee all aspects of digital marketing, including SEO, SEM, PPC, social media, email marketing, content strategy, and affiliate marketing.
- Manage and optimize digital advertising budgets to maximize ROI and achieve campaign goals.
- Lead the creation and implementation of engaging content across various digital platforms.
- Analyze campaign performance data, identify key insights, and make data-driven recommendations for continuous improvement.
- Stay abreast of the latest digital marketing trends, technologies, and best practices.
- Manage and mentor a team of digital marketing specialists in a remote setting.
- Collaborate with product and sales teams to ensure integrated marketing campaigns.
- Drive customer acquisition, lead generation, and conversion rates through effective digital strategies.
- Develop and refine customer journey maps to enhance user experience and engagement.
- Report on key marketing metrics and performance to senior leadership.
Qualifications and Skills:
- Master’s degree in Marketing, Business Administration, or a related field.
- Minimum of 8 years of experience in digital marketing, with at least 4 years in a strategic leadership role.
- Proven success in developing and executing comprehensive digital marketing strategies that drive significant growth.
- In-depth knowledge of SEO, SEM, social media platforms, content marketing, email automation, and analytics tools (e.g., Google Analytics, Adobe Analytics).
- Experience managing significant digital advertising budgets and optimizing campaigns for performance.
- Strong analytical, quantitative, and problem-solving skills.
- Excellent leadership, team management, and communication abilities.
- Demonstrated ability to work effectively in a remote, fast-paced environment.
- Experience with A/B testing and conversion rate optimization (CRO).
- Proficiency in marketing automation platforms (e.g., HubSpot, Marketo) is a plus.
- Experience in e-commerce or a related digital-first industry is highly valued.
Director of Digital Marketing Strategy
Posted today
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Key responsibilities involve leading the development of integrated digital marketing campaigns, setting key performance indicators (KPIs), and analyzing campaign performance to optimize ROI. You will conduct in-depth market research, competitor analysis, and customer segmentation to identify new opportunities and refine targeting. The Director will manage the digital marketing budget, ensuring efficient allocation of resources. You will also oversee the management of external agencies and vendors. Collaboration with other departments, such as sales, product development, and customer service, is crucial to ensure cohesive marketing efforts and a unified customer experience. Staying at the forefront of digital marketing trends, technologies, and best practices will be essential.
The ideal candidate will hold a Bachelor's or Master's degree in Marketing, Business, or a related field, with at least 7-10 years of progressive experience in digital marketing, with a proven track record of success in developing and implementing high-impact digital strategies. Strong analytical skills and proficiency in marketing analytics platforms (e.g., Google Analytics, Adobe Analytics) are required. Experience with various digital marketing tools and platforms, including CRM systems and marketing automation software, is essential. Excellent leadership, communication, and project management skills are vital for guiding the digital marketing team and collaborating with cross-functional stakeholders. A strategic mindset with a hands-on approach is highly valued. This is an exciting opportunity to lead digital transformation for our client.
Head of Digital Marketing Strategy
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Your core responsibilities will include conducting market research and competitive analysis to identify new opportunities and potential threats. You will define target audiences, develop buyer personas, and craft compelling messaging strategies tailored to each segment. Collaborating closely with the creative and content teams, you will ensure the consistent delivery of high-quality, engaging marketing materials across all platforms. You will manage and allocate the digital marketing budget effectively, ensuring maximum ROI on all marketing spend. Key performance indicators (KPIs) will be established and tracked rigorously, with regular reporting on campaign performance to senior management. This role also involves leading and mentoring a team of marketing professionals, fostering a collaborative and high-performing environment. You will be responsible for identifying and implementing new digital marketing technologies and tools to enhance efficiency and effectiveness. Furthermore, you will ensure all digital marketing activities align with the overall business objectives and brand guidelines. Staying ahead of algorithm changes, platform updates, and emerging digital trends is crucial for maintaining a competitive edge. The successful candidate will be a strategic thinker with exceptional analytical skills and a proven ability to translate complex data into actionable insights. Strong leadership qualities and excellent interpersonal and communication skills are essential for success in this role.
Qualifications include a Bachelor's degree in Marketing, Business Administration, Communications, or a related field. A Master's degree or relevant professional certifications (e.g., Google Ads, HubSpot) are a plus. A minimum of 8 years of progressive experience in digital marketing, with at least 3 years in a strategic leadership role, is required. Proven experience in developing and executing successful multi-channel digital marketing campaigns is essential. Demonstrable expertise in SEO, SEM, content marketing, social media management, email marketing automation, and analytics platforms (e.g., Google Analytics, Adobe Analytics) is a must. Experience with marketing automation software and CRM systems is highly desirable. The ability to manage multiple projects simultaneously and thrive in a fast-paced environment is critical. If you are a data-driven marketing leader passionate about creating impactful digital experiences, we want to hear from you.