4,596 Email Marketing Specialist jobs in the United Kingdom
CRM & Email Marketing Specialist
Belfast, Northern Ireland
NBC Universal
Posted today
Job Viewed
Job Description
BRS Golf Ltd, a division of NBC SportsNext, is an innovative technology company that powers solutions for golfers and golf courses to better connect. At BRS Golf, our course management software and services help our golf course partners increase their rounds and revenue and manage their business operations. GolfNow is the world's largest online tee time marketplace, used by over 3.5 million golfers worldwide. From our award-winning international HQ offices in Belfast, we are driving forward and reshaping an entire industry, building innovative new web-based and mobile products, and assisting golf course operators to manage profitable and sustainable businesses.
We take pride in offering an exceptional team member experience with generous benefits and perks designed to offer financial security, support wellbeing, and enhance work-life balance. Learn more about working with BRS Golf via This is a great opportunity to advance your career and be a part of an exciting business with plans for significant future growth.
Comcast NBCUniversal has announced its intent to create a new publicly traded company ('Versant') comprised of most of NBCUniversal's cable television networks, including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel along with complementary digital assets Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. The well-capitalised company will have significant scale as a pure-play set of assets anchored by leading news, sports and entertainment content. The spin-off is expected to be completed during 2025.
We are seeking an experienced CRM & Email Marketing Specialist to lead the planning, execution, and optimisation of GolfNow Europe's email marketing, CRM, and automation efforts. This is a critical role as we scale across new territories, promoting cross-border and inter-country golf to a growing customer base.
This position will work closely with our marketing teams in Belfast and the US, collaborating on data-driven campaigns, automated user journeys, and performance analysis to improve customer engagement and retention.
The successful candidate will be based in our Belfast office within hybrid working arrangements and contribute to our success through ownership of the following key responsibilities;
Campaign Management
+ Plan, build, test, and deploy email campaigns across European markets.
+ Manage personalised and segmented customer journeys to improve engagement and conversion rates.
+ Develop and execute strategies to grow our email marketing database and subscriber base across Europe.
Automation & Data Management
+ Design and implement automated workflows, triggers, and behavioural email journeys.
+ Manage and query complex data sets using SQL to segment audiences effectively.
Technical Execution
+ Develop and maintain dynamic content using HTML, AMPscript, and Salesforce Marketing Cloud tools.
+ Ensure all campaigns comply with GDPR and local data privacy regulations.
Performance & Insights
+ Monitor and analyse campaign performance, providing insights and recommendations for continuous improvement.
+ Collaborate with marketing colleagues to optimise cross-channel campaigns.
Collaboration
+ Partner with the international marketing team in France and Belfast (content, creative, paid media, events) to ensure alignment and consistency.
+ Liaise with the US CRM team to ensure global best practices and platform capabilities are leveraged in Europe.
+ Proven experience in CRM, email marketing, and marketing automation (preferably in a high-volume consumer environment).
+ Expertise in Salesforce Marketing Cloud (mandatory).
+ Strong knowledge of SQL queries, HTML coding, AMPscript, and complex data centre management (mandatory).
+ Experience creating dynamic, personalised customer journeys and automations.
+ Fluent in Spanish, French, and English (preferred; at minimum, English plus one other European language).
+ Analytical mindset with the ability to translate data into actionable insights.
+ Understanding of GDPR and European data privacy regulations.
+ Excellent project management and organisational skills.
+ Ability to work cross-functionally across international teams and time zones.
If you're a CRM and email marketing specialist with a passion for data-driven campaigns and international growth, we'd love to hear from you.
As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.
If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to
Although you'll be hired as an NBCU employee, your employment and the responsibilities associated with this job likely will transition to Versant in the future. By joining at this pivotal time, you'll be a part of this exciting company as it takes shape.
We take pride in offering an exceptional team member experience with generous benefits and perks designed to offer financial security, support wellbeing, and enhance work-life balance. Learn more about working with BRS Golf via This is a great opportunity to advance your career and be a part of an exciting business with plans for significant future growth.
Comcast NBCUniversal has announced its intent to create a new publicly traded company ('Versant') comprised of most of NBCUniversal's cable television networks, including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel along with complementary digital assets Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. The well-capitalised company will have significant scale as a pure-play set of assets anchored by leading news, sports and entertainment content. The spin-off is expected to be completed during 2025.
We are seeking an experienced CRM & Email Marketing Specialist to lead the planning, execution, and optimisation of GolfNow Europe's email marketing, CRM, and automation efforts. This is a critical role as we scale across new territories, promoting cross-border and inter-country golf to a growing customer base.
This position will work closely with our marketing teams in Belfast and the US, collaborating on data-driven campaigns, automated user journeys, and performance analysis to improve customer engagement and retention.
The successful candidate will be based in our Belfast office within hybrid working arrangements and contribute to our success through ownership of the following key responsibilities;
Campaign Management
+ Plan, build, test, and deploy email campaigns across European markets.
+ Manage personalised and segmented customer journeys to improve engagement and conversion rates.
+ Develop and execute strategies to grow our email marketing database and subscriber base across Europe.
Automation & Data Management
+ Design and implement automated workflows, triggers, and behavioural email journeys.
+ Manage and query complex data sets using SQL to segment audiences effectively.
Technical Execution
+ Develop and maintain dynamic content using HTML, AMPscript, and Salesforce Marketing Cloud tools.
+ Ensure all campaigns comply with GDPR and local data privacy regulations.
Performance & Insights
+ Monitor and analyse campaign performance, providing insights and recommendations for continuous improvement.
+ Collaborate with marketing colleagues to optimise cross-channel campaigns.
Collaboration
+ Partner with the international marketing team in France and Belfast (content, creative, paid media, events) to ensure alignment and consistency.
+ Liaise with the US CRM team to ensure global best practices and platform capabilities are leveraged in Europe.
+ Proven experience in CRM, email marketing, and marketing automation (preferably in a high-volume consumer environment).
+ Expertise in Salesforce Marketing Cloud (mandatory).
+ Strong knowledge of SQL queries, HTML coding, AMPscript, and complex data centre management (mandatory).
+ Experience creating dynamic, personalised customer journeys and automations.
+ Fluent in Spanish, French, and English (preferred; at minimum, English plus one other European language).
+ Analytical mindset with the ability to translate data into actionable insights.
+ Understanding of GDPR and European data privacy regulations.
+ Excellent project management and organisational skills.
+ Ability to work cross-functionally across international teams and time zones.
If you're a CRM and email marketing specialist with a passion for data-driven campaigns and international growth, we'd love to hear from you.
As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.
If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to
Although you'll be hired as an NBCU employee, your employment and the responsibilities associated with this job likely will transition to Versant in the future. By joining at this pivotal time, you'll be a part of this exciting company as it takes shape.
This advertiser has chosen not to accept applicants from your region.
0
Marketing Automation and Email Specialist
London, London
Pearson
Posted 13 days ago
Job Viewed
Job Description
**Marketing Automation and Email Specialist**
**Main activities and responsibilities:**
-This role will require you to be a subject matter expert in automated campaign and UTM set-up, tracking, management, and system management.
* Support the wider PSQ marketing campaign teams, paid media, and event teams in setting up CRM campaigns and UTM tracking to ensure MQLs are captured and tracked accurately, providing the wider team with data-based recommendations for campaign automation and best practices.
* Maintain and improve company-wide processes to ensure quality checkpoints are in place as part of the email deployment process
* Check emails for content best practice, branding, deliverability, accessibility and optimised customer journeys.
* Build automation journeys and email templates to support the wider marketing campaign teams in generating leads and engaging customers/prospects.
* Use Form Assembly to capture all PSQ MQLs, optimize the lead form and information captured to ensure a smooth customer journey while capturing meaningful information for sales to follow up and win conversions.
* Draft and send emails to engage with PSQ marketing prospects and customers, promoting PSQ qualifications, newsletters, events, etc., to trigger new MQLs and cross-sell/upsell leads.
* Work with marketing teams across PSQ UK to achieve email marketing KPI targets (email MQL, open rates, conversion rates, etc.). Provide monthly and ad hoc reporting on email marketing activity to improve the impact of UK campaigns.
* Deliver training and guidelines on email marketing platforms to business and marketing teams, encourage the use of split testing, segmentation, personalisation, automation and dynamic content functionality
* Ensure best practice is followed in the maintenance, accuracy and legality of email data lists, working with the marketing teams to run regular data cleansing and engagement campaigns. Work with data teams to ensure the integrity of automated data feeds
* Be a leading voice for GDPR and data privacy law and compliance for email Qualifications.
**The job holder will work with a wide range of teams in a range of locations and will have an important role to play in driving our evolution to a truly digital company. As such, the role requires an energetic, creative and commercially minded individual with:**
* Email Marketing and lead generation experience through effective email campaigns.
-Strong knowledge and expertise in using Form Assembly and UTM to capture leads with full integration to Salesforce CRM, ensuring all lead channels and sub-channels are accurately tracked
* Strong knowledge and expertise in using Pardot and Marketing Clouds to draft and send emails.
* Strong knowledge and skills in creating email template, email automation journeys, and A/B testing in Pardot and Marketing Clouds.
* Understanding of marketing automation and demonstrable understanding of what makes an effective email campaign
* Strong analytical and communication skills, with the ability to make consultative recommendations based on data and deep understanding of best practices and the business objectives
* Experience with web analytics systems, as well as various other digital analytics tools
* Knowledge of conversion rate optimisation through lead form optimisation, marketing automation and email automation journeys.
* Excellent attention to detail and the ability to multi-task effectively
* The ability to collaborate and support a wider marketing and sales team and work with the technology team.
* The ability to seek creative solutions to problems
* The ability to engage with the values and vision of the organisation
* The ability to set and follow processes and procedures with a high level of attention to detail, but flex these processes and procedures when the market or situation changes.
**Desirable skills:**
* Knowledge of Marketing Automation Platforms, preferably Pardot and/or Marketing Cloud, Form Assembly, etc.
* Strong understanding of CRM systems, preferably Salesforce
* Strong understanding of UTM tracking, Google Analytics, SEM and SEO tracking.
* The ability to pick up AI related marketing skills, and new systems rapidly and follow processes systematically.
* Understanding of digital marketing and understand impact on the marketing funnel
* Thirst for knowledge, to learn and stay ahead of marketing automation trends, AI related tools, have relevant B2B marketing knowledge and understanding
* Data and lead management experience
* Degree in digital marketing/marketing
**Role location:**
This is a hybrid-working role, whereby you'll work flexibly between your home and offices. London office area bases are preferable.
Wishing you success with your application! Pearson is an equal opportunity employer. We do not discriminate against employees or job applicants and select the best person for each job based on relevant skills and experience. We are also committed to building an accurate picture of the make-up of the workforce and encouraging equality and diversity. The information you provide will remain confidential and will be stored securely. It will not be seen by those involved in making decisions as part of the recruitment process.
**Who we are:**
At Pearson, our purpose is simple: to help people realize the life they imagine through learning. We believe that every learning opportunity is a chance for a personal breakthrough. We are the world's lifelong learning company. For us, learning isn't just what we do. It's who we are. To learn more: We are Pearson.
Pearson is an Equal Opportunity Employer and a member of E-Verify. Employment decisions are based on qualifications, merit and business need. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, sexual orientation, gender identity, gender expression, age, national origin, protected veteran status, disability status or any other group protected by law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.
If you are an individual with a disability and are unable or limited in your ability to use or access our career site as a result of your disability, you may request reasonable accommodations by emailing
**Job:** Marketing
**Job Family:** GO_TO_MARKET
**Organization:** Corporate Marketing & Communications
**Schedule:** FULL_TIME
**Workplace Type:** Hybrid
**Req ID:** 20904
**Main activities and responsibilities:**
-This role will require you to be a subject matter expert in automated campaign and UTM set-up, tracking, management, and system management.
* Support the wider PSQ marketing campaign teams, paid media, and event teams in setting up CRM campaigns and UTM tracking to ensure MQLs are captured and tracked accurately, providing the wider team with data-based recommendations for campaign automation and best practices.
* Maintain and improve company-wide processes to ensure quality checkpoints are in place as part of the email deployment process
* Check emails for content best practice, branding, deliverability, accessibility and optimised customer journeys.
* Build automation journeys and email templates to support the wider marketing campaign teams in generating leads and engaging customers/prospects.
* Use Form Assembly to capture all PSQ MQLs, optimize the lead form and information captured to ensure a smooth customer journey while capturing meaningful information for sales to follow up and win conversions.
* Draft and send emails to engage with PSQ marketing prospects and customers, promoting PSQ qualifications, newsletters, events, etc., to trigger new MQLs and cross-sell/upsell leads.
* Work with marketing teams across PSQ UK to achieve email marketing KPI targets (email MQL, open rates, conversion rates, etc.). Provide monthly and ad hoc reporting on email marketing activity to improve the impact of UK campaigns.
* Deliver training and guidelines on email marketing platforms to business and marketing teams, encourage the use of split testing, segmentation, personalisation, automation and dynamic content functionality
* Ensure best practice is followed in the maintenance, accuracy and legality of email data lists, working with the marketing teams to run regular data cleansing and engagement campaigns. Work with data teams to ensure the integrity of automated data feeds
* Be a leading voice for GDPR and data privacy law and compliance for email Qualifications.
**The job holder will work with a wide range of teams in a range of locations and will have an important role to play in driving our evolution to a truly digital company. As such, the role requires an energetic, creative and commercially minded individual with:**
* Email Marketing and lead generation experience through effective email campaigns.
-Strong knowledge and expertise in using Form Assembly and UTM to capture leads with full integration to Salesforce CRM, ensuring all lead channels and sub-channels are accurately tracked
* Strong knowledge and expertise in using Pardot and Marketing Clouds to draft and send emails.
* Strong knowledge and skills in creating email template, email automation journeys, and A/B testing in Pardot and Marketing Clouds.
* Understanding of marketing automation and demonstrable understanding of what makes an effective email campaign
* Strong analytical and communication skills, with the ability to make consultative recommendations based on data and deep understanding of best practices and the business objectives
* Experience with web analytics systems, as well as various other digital analytics tools
* Knowledge of conversion rate optimisation through lead form optimisation, marketing automation and email automation journeys.
* Excellent attention to detail and the ability to multi-task effectively
* The ability to collaborate and support a wider marketing and sales team and work with the technology team.
* The ability to seek creative solutions to problems
* The ability to engage with the values and vision of the organisation
* The ability to set and follow processes and procedures with a high level of attention to detail, but flex these processes and procedures when the market or situation changes.
**Desirable skills:**
* Knowledge of Marketing Automation Platforms, preferably Pardot and/or Marketing Cloud, Form Assembly, etc.
* Strong understanding of CRM systems, preferably Salesforce
* Strong understanding of UTM tracking, Google Analytics, SEM and SEO tracking.
* The ability to pick up AI related marketing skills, and new systems rapidly and follow processes systematically.
* Understanding of digital marketing and understand impact on the marketing funnel
* Thirst for knowledge, to learn and stay ahead of marketing automation trends, AI related tools, have relevant B2B marketing knowledge and understanding
* Data and lead management experience
* Degree in digital marketing/marketing
**Role location:**
This is a hybrid-working role, whereby you'll work flexibly between your home and offices. London office area bases are preferable.
Wishing you success with your application! Pearson is an equal opportunity employer. We do not discriminate against employees or job applicants and select the best person for each job based on relevant skills and experience. We are also committed to building an accurate picture of the make-up of the workforce and encouraging equality and diversity. The information you provide will remain confidential and will be stored securely. It will not be seen by those involved in making decisions as part of the recruitment process.
**Who we are:**
At Pearson, our purpose is simple: to help people realize the life they imagine through learning. We believe that every learning opportunity is a chance for a personal breakthrough. We are the world's lifelong learning company. For us, learning isn't just what we do. It's who we are. To learn more: We are Pearson.
Pearson is an Equal Opportunity Employer and a member of E-Verify. Employment decisions are based on qualifications, merit and business need. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, sexual orientation, gender identity, gender expression, age, national origin, protected veteran status, disability status or any other group protected by law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.
If you are an individual with a disability and are unable or limited in your ability to use or access our career site as a result of your disability, you may request reasonable accommodations by emailing
**Job:** Marketing
**Job Family:** GO_TO_MARKET
**Organization:** Corporate Marketing & Communications
**Schedule:** FULL_TIME
**Workplace Type:** Hybrid
**Req ID:** 20904
This advertiser has chosen not to accept applicants from your region.
1
Marketing Automation Specialist
London, London
£35000 - £45000 Annually
Mason Frank International
Posted 14 days ago
Job Viewed
Job Description
Marketing Automation Specialist
As a Marketing Automation Specialist, you will be heavily involved in setting up automated email campaigns. A main part of the role would be to work with a Marketing Director to build out complex B2B automated campaigns through Pardot. The key focus of this role is to take ownership of campaigns that are sent out to select regions in both a strategic and a hands-on capacity.
Key Skills
- Knowledge of Marketing Automation in a professional setting with a B2B Marketing Automation system (Pardot, Hubspot, Marketo)
- Experience building up digital assets (landing pages, forms and emails)
- Experience with hands-on execution of Marketing Automation campaigns
The company itself are a large well known organisation in their industry. They're very heavily invested in their Salesforce technology stack and are even one of Salesforce biggest customers within the UK and their industry sector.
If you find that this role is something that you would like to know more about please get in touch by either applying with an up to date version of your CV or feel free to reach out via the contact information below.
- Email - (url removed)
- Telephone - (phone number removed)
This advertiser has chosen not to accept applicants from your region.
2
Marketing Automation Specialist
EC1 London, London
Mason Frank International
Posted 10 days ago
Job Viewed
Job Description
Marketing Automation Specialist
As a Marketing Automation Specialist, you will be heavily involved in setting up automated email campaigns. A main part of the role would be to work with a Marketing Director to build out complex B2B automated campaigns through Pardot. The key focus of this role is to take ownership of campaigns that are sent out to select regions in both a strategic and a hands-on capacity.
Key Skills
- Knowledge of Marketing Automation in a professional setting with a B2B Marketing Automation system (Pardot, Hubspot, Marketo)
- Experience building up digital assets (landing pages, forms and emails)
- Experience with hands-on execution of Marketing Automation campaigns
The company itself are a large well known organisation in their industry. They're very heavily invested in their Salesforce technology stack and are even one of Salesforce biggest customers within the UK and their industry sector.
If you find that this role is something that you would like to know more about please get in touch by either applying with an up to date version of your CV or feel free to reach out via the contact information below.
- Email - (url removed)
- Telephone - (phone number removed)
This advertiser has chosen not to accept applicants from your region.
3
Marketing Automation Specialist
SO14 7DW Southampton, South East
£45000 Annually
WhatJobs
Posted 3 days ago
Job Viewed
Job Description
Our client is seeking a skilled Marketing Automation Specialist to enhance their digital marketing efforts. Based in **Southampton, Hampshire, UK**, this role will be instrumental in leveraging marketing automation platforms to drive lead generation, nurturing, and customer engagement. You will be responsible for designing, implementing, and optimising automated marketing campaigns across various channels. The ideal candidate has a strong understanding of marketing automation tools, data analysis, and campaign performance metrics, combined with a creative approach to campaign development.
Key Responsibilities:
Key Responsibilities:
- Design, build, and maintain automated marketing workflows and campaigns using platforms such as HubSpot, Marketo, or Pardot.
- Develop email marketing campaigns, landing pages, and lead nurturing sequences.
- Segment customer databases and create targeted marketing communications.
- Monitor, analyse, and report on campaign performance, identifying areas for optimisation.
- Collaborate with the marketing team to align automation strategies with broader marketing objectives.
- Ensure data accuracy and integrity within the marketing automation platform.
- A/B test campaign elements (subject lines, content, calls-to-action) to improve effectiveness.
- Manage marketing automation platform administration, including user management and integrations.
- Stay up-to-date with the latest trends and best practices in marketing automation and digital marketing.
- Work with the sales team to ensure seamless lead handoff and effective lead scoring.
- Bachelor's degree in Marketing, Communications, or a related field.
- 3+ years of hands-on experience with marketing automation platforms (e.g., HubSpot, Marketo, Pardot).
- Proficiency in email marketing best practices, segmentation, and analytics.
- Strong understanding of lead generation, nurturing, and scoring methodologies.
- Experience with A/B testing and campaign optimisation.
- Excellent analytical skills and the ability to interpret complex data.
- Proficiency in HTML/CSS for email and landing page development is a plus.
- Strong written and verbal communication skills.
- Detail-oriented and highly organised.
- Experience working in a hybrid work environment.
This advertiser has chosen not to accept applicants from your region.
4
Marketing Automation Specialist
EC3N 1LS Liverpool Street Station, London
Travel Trade Recruitment
Posted 10 days ago
Job Viewed
Job Description
A leading specialist Tour Operator is expanding their product through the travel trade. As part of this growth they need a Marketing Automation Specialist who is an expert on Pardot, to join their team, ideally on a part-time basis! Offering an attractive salary of £50k pa pro-rata, this role can be remote, but with travel periodically to the West Midlands for meetings and catch ups.
THE ROLE
As a M.
WHJS1_UKTJ
This advertiser has chosen not to accept applicants from your region.
5
Marketing Automation Specialist
Mason Frank International
Posted today
Job Viewed
Job Description
Marketing Automation SpecialistnAs a Marketing Automation Specialist, you will be heavily involved in setting up automated email campaigns. A main part of the role would be to work with a Marketing Director to build out complex B2B automated campaigns through Pardot. The key focus of this role is to take ownership of campaigns that are sent out to select regions in both a strategic and a hands-on capacity.nKey SkillsnKnowledge of Marketing Automation in a professional setting with a B2B Marketing Automation system (Pardot, Hubspot, Marketo)nExperience building up digital assets (landing pages, forms and emails)nExperience with hands-on execution of Marketing Automation campaignsnThe company itself are a large well known organisation in their industry. They're very heavily invested in their Salesforce technology stack and are even one of Salesforce biggest customers within the UK and their industry sector.nIf you find that this role is something that you would like to know more about please get in touch by either applying with an up to date version of your CV or feel free to reach out via the contact information below.n- Email - (url removed)n- Telephone - (phone number removed)
#J-18808-Ljbffrn
#J-18808-Ljbffrn
This advertiser has chosen not to accept applicants from your region.
Be The First To Know
About the latest Email marketing specialist Jobs in United Kingdom !
6
Marketing Automation Specialist
Bracknell, South East
JAM IT Consultancy Ltd
Posted today
Job Viewed
Job Description
OverviewnOur clients is a leading provider of cloud communications solutions. They help businesses across the globe to enhance their customer engagement and experience. From their omni-channel cloud contact center solution to bespoke integration systems, they use cutting-edge technology to transform communications and make mass personalization a reality. This includes their development of AI and propensity modelling to create the seamless end-to-end customer journeys that inspire loyalty and power the success of organizations worldwide.
Job DescriptionnWhat we are looking for.
As they expand globally, they are looking for a Marketing Automation Specialist to support the wider marketing and sales team in developing end-to-end lead nurture, email campaigns and marketing funnels within Marketo. Forming a key component of the Marketing function, the Automation Specialist will champion the marketing automation platform, optimise programs for lead nurture and ensure that the marketing database is well maintained. This is an office-based vacancy and as such we expect all applicants to be willing to commute to our offices a minimum of 3-4 days per week as per our hybrid working policy.
Responsibilities
Marketing Automation
Manage the company’s Marketing Automation platform (Adobe Marketo).
Maintain the marketing databases, uploading contacts from various sources, ensuring data is high-quality and up-to-date, and segmenting the databases effectively to optimise nurture programmes.
Build and send attractive, relevant, and engaging targeted emails designed to deliver key messaging and content to nurture contacts through the marketing funnel.
Build and optimise automated outbound email delivery programmes to ensure regular communications with relevant segments.
Test and analyse variations in design, wording, subject lines, etc., for continual optimisation of KPIs.
Update the marketing database and CRM as required.
Develop KPIs that provide meaningful analysis of performance.
MQL Nurture and Handover
Oversee the process of qualifying high-quality Marketing Qualified Leads.
Oversee the handover of Marketing Qualified Leads to the Sales teams and apply feedback from Sales to digital marketing activities.
Report on MQL generation to Senior Leadership Team and calculate contribution of Marketing activities to pipeline values.
Marketing Support
Support campaign work across international marketplaces as required.
Support brand and communications activities, e.g. PR, web and video projects.
Contribute to internal communications and events to promote our culture.
Support the sales department with a range of targeted collateral, campaigns and presentation preparation.
Build positive relationships with other departments to support effective lead generation and content creation.
About you
Experience with Enterprise-level Marketing Automation platforms, e.g. Adobe Marketo, Oracle Eloqua, or Salesforce Pardot.
Proven experience in developing and nurturing leads sourced through marketing campaigns.
Proven experience in delivering external and internal communications.
Experience of analysing campaign data to provide meaningful insights.
Experience of running marketing campaigns, including digital. Highly creative.
Good written and spoken communication, able to articulate technical concepts in straightforward language.
#J-18808-Ljbffrn
Job DescriptionnWhat we are looking for.
As they expand globally, they are looking for a Marketing Automation Specialist to support the wider marketing and sales team in developing end-to-end lead nurture, email campaigns and marketing funnels within Marketo. Forming a key component of the Marketing function, the Automation Specialist will champion the marketing automation platform, optimise programs for lead nurture and ensure that the marketing database is well maintained. This is an office-based vacancy and as such we expect all applicants to be willing to commute to our offices a minimum of 3-4 days per week as per our hybrid working policy.
Responsibilities
Marketing Automation
Manage the company’s Marketing Automation platform (Adobe Marketo).
Maintain the marketing databases, uploading contacts from various sources, ensuring data is high-quality and up-to-date, and segmenting the databases effectively to optimise nurture programmes.
Build and send attractive, relevant, and engaging targeted emails designed to deliver key messaging and content to nurture contacts through the marketing funnel.
Build and optimise automated outbound email delivery programmes to ensure regular communications with relevant segments.
Test and analyse variations in design, wording, subject lines, etc., for continual optimisation of KPIs.
Update the marketing database and CRM as required.
Develop KPIs that provide meaningful analysis of performance.
MQL Nurture and Handover
Oversee the process of qualifying high-quality Marketing Qualified Leads.
Oversee the handover of Marketing Qualified Leads to the Sales teams and apply feedback from Sales to digital marketing activities.
Report on MQL generation to Senior Leadership Team and calculate contribution of Marketing activities to pipeline values.
Marketing Support
Support campaign work across international marketplaces as required.
Support brand and communications activities, e.g. PR, web and video projects.
Contribute to internal communications and events to promote our culture.
Support the sales department with a range of targeted collateral, campaigns and presentation preparation.
Build positive relationships with other departments to support effective lead generation and content creation.
About you
Experience with Enterprise-level Marketing Automation platforms, e.g. Adobe Marketo, Oracle Eloqua, or Salesforce Pardot.
Proven experience in developing and nurturing leads sourced through marketing campaigns.
Proven experience in delivering external and internal communications.
Experience of analysing campaign data to provide meaningful insights.
Experience of running marketing campaigns, including digital. Highly creative.
Good written and spoken communication, able to articulate technical concepts in straightforward language.
#J-18808-Ljbffrn
This advertiser has chosen not to accept applicants from your region.
7
Marketing Automation Specialist
EF Education First Gruppe
Posted 1 day ago
Job Viewed
Job Description
OverviewnThis is an amazing opportunity for an email marketing enthusiast to add value to the company’s growing marketing automation activity, joining our energetic and fast-paced Hult Marketing Automation Team at its head office in London. In the role of Marketing Automation Specialist you will report to the Marketing Automation Manager, leveraging data and Salesforce Marketing Cloud functionality to build, optimise and better report on our email campaigns.
You will work closely with the Brand Marketing, Event Marketing & Creative teams to drive high quality email campaigns across all stages of our customer cycle. We are looking for a highly motivated and self-driven individual, that wants to step up and push new technology across our campaigns. This role is ideal for someone who has good CRM campaign experience but looking to develop more technical understanding and skills within the Salesforce Marketing Cloud environment.
Key responsibilities
Working with Marketing Automation Specialists to build and execute efficient, intelligent email campaigns and automation programs.
Liaising with marketing, creative and copy stakeholders to coordinate high volume email campaigns across our customer lifecycle
Monitor automation health reporting and proactively troubleshoot any issues that arise
Work to optimise existing automations to ensure best practice
Support on any projects that may impact Salesforce Marketing Cloud
The right candidate will have a great opportunity to develop a career with a friendly and supportive team, in a fast-growing space, working with technology, brand marketing and digital marketing.
Key Skills
Able to work in a fast-paced, rapidly changing environment
Ability to communicate well with cross-functional stakeholders
Motivated to learn and grow within the role
Experience with Salesforce Marketing Cloud or similar Email Marketing platform
Interest in technology side of marketing
KPI focused
HTML editing
SQL knowledge preferred
Experience
Good written and spoken English skills
Digital marketing: 2+ years
Worked with HTML
SQL experience or strong appetite to learn
About usnHult is a new kind of non-profit business school that constantly innovates to meet the needs of students, employers, and society in a world that is changing faster than ever before. More than a business school, Hult is a dynamic and multicultural community that educates, inspires, and connects some of the most forward-thinking business talent from around the world.
What we donHult International Business School is a non-profit educational pioneer and the first triple accredited US business school. Ranked by the Financial Times, Economist, Forbes, and Bloomberg Businessweek, Hult offers undergraduate, graduate, and executive education programs across its global campuses and rotation centers in Boston, San Francisco, London, Dubai, and New York. The school’s philosophy is that business skills can only truly be learned by doing. By immersing students from all over the world in practical, hands-on experiences from day one, this fresh approach to education is creating a global community of confident, entrepreneurially minded graduates, ready to tackle the challenges of tomorrow.
Solving problems and overcoming challenges is what our students do: all year, every year. We bring together creative, open-minded people from all over the world to find solutions to the world’s most pressing issues by doing business, not just studying it. So they graduate with the skills and the mindset to be ready for anything.
And now we’re looking for talented workforce that think the same way.
We seek to promote an environment for our students, faculty, and staff that welcomes people from all backgrounds, ethnicities, races, religions, genders, sexual identities, abilities, and personal circumstances in a spirit of inclusivity and belonging. At Hult, we believe that it’s through our diversity that we find our strength.
Mission statementnWe strive to be the most relevant business school in the world. By using our global reach and always being creative, entrepreneurial, and on the cutting edge, our aim is to have a positive impact on individuals and organizations by transforming their management practices. In so doing, we hope to be the business school of choice for existing and aspiring leaders. We will contribute to sustainable growth, helping leaders to integrate commercial success and societal well-being.
Equal opportunities at HultnHult is dedicated to actively creating a diverse and inclusive environment and is proud to be an equal opportunity employer. We are committed to providing opportunity regardless of gender, religion, race, color, sexual identity, disability, ethnicity, age, and all the individual identities that make us unique. If you require any accommodation to assist you in the interview process, please submit this with your inquiry.
Hult offers competitive salaries and benefits in a global, empathetic, and highly multicultural working environment. If you are motivated by the prospect of an international career with a dynamic and forward-thinking school, we’d love to hear from you.
Want to learn more about life at EF? Follow us on social.
#J-18808-Ljbffrn
You will work closely with the Brand Marketing, Event Marketing & Creative teams to drive high quality email campaigns across all stages of our customer cycle. We are looking for a highly motivated and self-driven individual, that wants to step up and push new technology across our campaigns. This role is ideal for someone who has good CRM campaign experience but looking to develop more technical understanding and skills within the Salesforce Marketing Cloud environment.
Key responsibilities
Working with Marketing Automation Specialists to build and execute efficient, intelligent email campaigns and automation programs.
Liaising with marketing, creative and copy stakeholders to coordinate high volume email campaigns across our customer lifecycle
Monitor automation health reporting and proactively troubleshoot any issues that arise
Work to optimise existing automations to ensure best practice
Support on any projects that may impact Salesforce Marketing Cloud
The right candidate will have a great opportunity to develop a career with a friendly and supportive team, in a fast-growing space, working with technology, brand marketing and digital marketing.
Key Skills
Able to work in a fast-paced, rapidly changing environment
Ability to communicate well with cross-functional stakeholders
Motivated to learn and grow within the role
Experience with Salesforce Marketing Cloud or similar Email Marketing platform
Interest in technology side of marketing
KPI focused
HTML editing
SQL knowledge preferred
Experience
Good written and spoken English skills
Digital marketing: 2+ years
Worked with HTML
SQL experience or strong appetite to learn
About usnHult is a new kind of non-profit business school that constantly innovates to meet the needs of students, employers, and society in a world that is changing faster than ever before. More than a business school, Hult is a dynamic and multicultural community that educates, inspires, and connects some of the most forward-thinking business talent from around the world.
What we donHult International Business School is a non-profit educational pioneer and the first triple accredited US business school. Ranked by the Financial Times, Economist, Forbes, and Bloomberg Businessweek, Hult offers undergraduate, graduate, and executive education programs across its global campuses and rotation centers in Boston, San Francisco, London, Dubai, and New York. The school’s philosophy is that business skills can only truly be learned by doing. By immersing students from all over the world in practical, hands-on experiences from day one, this fresh approach to education is creating a global community of confident, entrepreneurially minded graduates, ready to tackle the challenges of tomorrow.
Solving problems and overcoming challenges is what our students do: all year, every year. We bring together creative, open-minded people from all over the world to find solutions to the world’s most pressing issues by doing business, not just studying it. So they graduate with the skills and the mindset to be ready for anything.
And now we’re looking for talented workforce that think the same way.
We seek to promote an environment for our students, faculty, and staff that welcomes people from all backgrounds, ethnicities, races, religions, genders, sexual identities, abilities, and personal circumstances in a spirit of inclusivity and belonging. At Hult, we believe that it’s through our diversity that we find our strength.
Mission statementnWe strive to be the most relevant business school in the world. By using our global reach and always being creative, entrepreneurial, and on the cutting edge, our aim is to have a positive impact on individuals and organizations by transforming their management practices. In so doing, we hope to be the business school of choice for existing and aspiring leaders. We will contribute to sustainable growth, helping leaders to integrate commercial success and societal well-being.
Equal opportunities at HultnHult is dedicated to actively creating a diverse and inclusive environment and is proud to be an equal opportunity employer. We are committed to providing opportunity regardless of gender, religion, race, color, sexual identity, disability, ethnicity, age, and all the individual identities that make us unique. If you require any accommodation to assist you in the interview process, please submit this with your inquiry.
Hult offers competitive salaries and benefits in a global, empathetic, and highly multicultural working environment. If you are motivated by the prospect of an international career with a dynamic and forward-thinking school, we’d love to hear from you.
Want to learn more about life at EF? Follow us on social.
#J-18808-Ljbffrn
This advertiser has chosen not to accept applicants from your region.
8
Marketing Automation Specialist
The Park, East Midlands
Pontoon
Posted 1 day ago
Job Viewed
Job Description
Overview
Job Title: Marketing Automation SpecialistnLocation: Primarily Remote with Occasional TravelnSalary: £35K - £40K DOEnWhat Youu2019ll Be Doing
Design & Execute Campaigns: Create and deploy sophisticated email campaigns and nurture streams using Pardot and Marketing Cloud.nOptimise Lead Generation: Develop dynamic landing pages, forms, and content that convert leads into loyal customers.nData-Driven Strategy: Manage segmentation, ensure data hygiene, and analyze performance metrics to drive smarter marketing decisions.nContinuous Improvement: Implement A/B testing and use performance analytics to refine campaigns and boost engagement.nEnsure Compliance: Uphold best practices in data privacy and campaign quality (GDPR, CAN-SPAM, etc.).nAbout You
You bring established experience in marketing automation, preferably in a B2B or recruitment context.nYou have proven expertise with Pardot and Marketing Cloud.nYou possess a strong understanding of Salesforce CRM integration and campaign analytics.nYou are skilled in HTML/CSS for email and landing page customization.nYour analytical mindset allows you to turn data into actionable insights.nYou excel in project management with a keen attention to detail.nBonus Points
Salesforce Pardot CertificationnSalesforce Marketing Cloud CertificationnWhy Choose Us
Join us at an exciting time as we strive to make the future work for everyone! As part of our organization, youu2019ll be part of a united team of over 30,000 colleagues across 60 countries. We believe in Courage, Collaboration, Customer at the Heart, Inclusion, and Passion in everything we do.nGrowth and Development
Here, youu2019ll have endless opportunities to grow across various roles within our extensive portfolio. We empower you to work efficiently while achieving a healthy balance between work and life. With world-class resources for upskilling and development, you can satisfy your curiosity and share your knowledge to grow together.nOur Interview Process
Expect a two-stage interview process:nStage One: Face-to-face interview with competency-based questions and a technical task.nStage Two: Virtual interview with senior stakeholders.nInclusion
We believe in talent, not labels. Our culture fosters belonging and purpose, ensuring everyone can thrive and feel engaged. We are proud to be an Equal Opportunity Employer, committed to equity, inclusion, and diversity.nAccommodations
We are dedicated to providing an inclusive and accessible recruitment process for all candidates. If you need any accommodations or support due to a disability or special circumstances, please let us know. We will work with you to ensure your needs are met throughout the hiring process.nAdecco is a disability-confident employer. It is important to us that we run an inclusive and accessible recruitment process to support candidates of all backgrounds and all abilities to apply. Adecco is committed to building a supportive environment for you to explore the next steps in your career. If you require reasonable adjustments at any stage, please let us know and we will be happy to support you
#J-18808-Ljbffrn
Job Title: Marketing Automation SpecialistnLocation: Primarily Remote with Occasional TravelnSalary: £35K - £40K DOEnWhat Youu2019ll Be Doing
Design & Execute Campaigns: Create and deploy sophisticated email campaigns and nurture streams using Pardot and Marketing Cloud.nOptimise Lead Generation: Develop dynamic landing pages, forms, and content that convert leads into loyal customers.nData-Driven Strategy: Manage segmentation, ensure data hygiene, and analyze performance metrics to drive smarter marketing decisions.nContinuous Improvement: Implement A/B testing and use performance analytics to refine campaigns and boost engagement.nEnsure Compliance: Uphold best practices in data privacy and campaign quality (GDPR, CAN-SPAM, etc.).nAbout You
You bring established experience in marketing automation, preferably in a B2B or recruitment context.nYou have proven expertise with Pardot and Marketing Cloud.nYou possess a strong understanding of Salesforce CRM integration and campaign analytics.nYou are skilled in HTML/CSS for email and landing page customization.nYour analytical mindset allows you to turn data into actionable insights.nYou excel in project management with a keen attention to detail.nBonus Points
Salesforce Pardot CertificationnSalesforce Marketing Cloud CertificationnWhy Choose Us
Join us at an exciting time as we strive to make the future work for everyone! As part of our organization, youu2019ll be part of a united team of over 30,000 colleagues across 60 countries. We believe in Courage, Collaboration, Customer at the Heart, Inclusion, and Passion in everything we do.nGrowth and Development
Here, youu2019ll have endless opportunities to grow across various roles within our extensive portfolio. We empower you to work efficiently while achieving a healthy balance between work and life. With world-class resources for upskilling and development, you can satisfy your curiosity and share your knowledge to grow together.nOur Interview Process
Expect a two-stage interview process:nStage One: Face-to-face interview with competency-based questions and a technical task.nStage Two: Virtual interview with senior stakeholders.nInclusion
We believe in talent, not labels. Our culture fosters belonging and purpose, ensuring everyone can thrive and feel engaged. We are proud to be an Equal Opportunity Employer, committed to equity, inclusion, and diversity.nAccommodations
We are dedicated to providing an inclusive and accessible recruitment process for all candidates. If you need any accommodations or support due to a disability or special circumstances, please let us know. We will work with you to ensure your needs are met throughout the hiring process.nAdecco is a disability-confident employer. It is important to us that we run an inclusive and accessible recruitment process to support candidates of all backgrounds and all abilities to apply. Adecco is committed to building a supportive environment for you to explore the next steps in your career. If you require reasonable adjustments at any stage, please let us know and we will be happy to support you
#J-18808-Ljbffrn
This advertiser has chosen not to accept applicants from your region.
9