735 Consumer Behavior jobs in the United Kingdom
Consumer & shopper insights analyst Managing Consultant - London
Posted 1 day ago
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Job Description
Why join Frog ?
Since June 2021, frog is part of Capgemini Invent . frog partners with customer-centric enterprises to drive sustainable growth, by building and orchestrating experiences at scale, while harnessing the power of data and technology. We’re inventing the future of customer experiences by delivering market-defining business models, products, services, brand engagements and communications.
Joining frog means you’ll be joining the “pond,” a global network of studios, each with a thriving in-person and vibrant virtual culture. frogs are curious, collaborative, and courageous, united by our passion for improving the human experience across our areas of expertise, while each bringing our unique and diverse skills and experiences to the table. We draw on our global reach and local knowledge to solve complex problems and create innovative, sustainable solutions that touch hearts and move markets. frogs prize humour, positivity, and community just as highly as performance and outcomes. Our culture is open, flexible, inclusive, and engaging. Working at frog means being empowered to meet the moment, and Make Your Mark on every project, in your studio, your community—and the world at large.
What you will be doing ?
We are seeking to grow our Customer Experience Transformation consulting practice by hiring a dynamic Consumer & Shopper Insights Manager . The individual we are looking for must have a sound understanding of Marketing Strategy and Activation, with specific experience in Consumer & shopper insights and a proven ability to shape and deliver innovative marketing related programmes of work.
You should have some of the following experience:
Degree educated or equivalent.
10+ years’ experience, preferably in an agency/consultancy or Industry environment.
Understanding consumer behaviour, shopper journeys, and translating insights into strategies that drive growth.
You must also have hands on experience in driving digital transformation more broadly, in areas such as building marketing strategies, designing future-fit marketing operations, and activating content, data & technology to deliver growth.
You understand how to turn a set of business objectives into capabilities and map those capabilities to solutions.
You have a proven track record of delivering multifaceted Customer & Marketing programmes of work, across Strategy and Operations.
An overview of the role
This role is an exciting blend of management consulting skills, mixed with Consumer & shopper insights along with Marketing Strategy and Operations.
You will work with clients to generate consumer and shopper insights, translating findings into strategic recommendations.
You will help clients define marketing, category management, product development, and channel strategies.
You manage and deliver on marketing/sector related projects.
You will support business development efforts, including proposal development, client pitches, and account growth.
You will mentor and develop junior consultants, contributing to a high-performance team culture.
You will stay abreast of industry trends and emerging technologies to inform strategic recommendations.
You will have experience working in one of more of Consumer Products, Retail, Utilities, Financial Services.
What we look for :
A good fit for this role will bring many of the skills, experience, and attributes below
Strategic Leader - Capable of managing high-performing projects while delivering impactful approaches that drive measurable results for our clients
Pragmatic problem-solver – Focuses on finding practical solutions and reducing complexity to drive results.
Proactive and flexible – Adopts a hands-on approach to solving problems and adjusts to shifting priorities with ease.
Collaborative team player – Builds strong relationships and works effectively across diverse stakeholders.
Excellent interpersonal skills – Builds trust and fosters strong connections with colleagues, clients, and stakeholders.
Adaptable and agile – Thrives in dynamic environments and embraces modern, agile ways of working
It would be a bonus if you had:
Strong understanding of research methodologies, data interpretation, and insight storytelling.
Experience with qualitative and quantitative research, advanced analytics, and behavioural data.
Application instructions
(This is only required if we are asking for portfolios to be included or if any specifics are required)
frog is a global business with teams working from every corner of the world. To help us process your application, please ensure that your application documents (CV, cover letter, portfolio, etc.) are all in English.
We don’t just believe in inclusion, we actively go out to making it a working reality. Driven by our core values and Inclusive Futures for All campaign, we build environments where you can bring you whole self to work.
We aim to build an environment where employees can enjoy a positive work-life balance. We embed hybrid working in all that we do and make flexible working arrangements the day-to-day reality for our people. All UK employees are eligible to request flexible working arrangements.
Employee wellbeing is vitally important to us as an organisation. We see a healthy and happy workforce a critical component for us to achieve our organisational ambitions. To help support wellbeing we have trained ‘Mental Health Champions’ across each of our business areas. We have also invested in wellbeing apps such as Thrive and Peppy.
CSR
We’re also focused on using tech to have a positive social impact. So, we’re working to reduce our own carbon footprint and improve everyone’s access to a digital world. It’s something we’re really serious about. In fact, we were even named as one of the world’s most ethical companies by the Ethisphere Institute for the 10th year. When you join Capgemini, you’ll join a team that does the right thing.
Whilst you will have London, Manchester or Glasgow as an office base location, you must be fully flexible in terms of assignment location, as these roles may involve periods of time away from home at short notice.
We offer a remuneration package which includes flexible benefits options for you to choose to suit your own personal circumstances and a variable element dependent grade and on company and personal performance.
Remote Consumer Insights Manager
Posted 19 days ago
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Job Description
Key Responsibilities include:
- Designing and managing consumer research projects using a range of methodologies (surveys, focus groups, ethnography, social listening, data analytics).
- Analyzing large datasets to identify consumer trends, market opportunities, and competitive landscape insights.
- Developing comprehensive reports and presentations to communicate findings and recommendations to senior leadership and cross-functional teams.
- Collaborating with product development to translate insights into new product concepts and improvements.
- Partnering with marketing to shape communication strategies and optimize campaign effectiveness based on consumer understanding.
- Monitoring the competitive environment and identifying emerging threats and opportunities.
- Maintaining a deep understanding of the FMCG market and consumer behavior within it.
- Building and nurturing relationships with external research agencies.
- Proactively identifying opportunities to improve research processes and methodologies.
Qualifications:
- Bachelor's or Master's degree in Marketing, Psychology, Sociology, Business, or a related field.
- Proven experience (5+ years) in consumer insights, market research, or brand management, preferably within the FMCG industry.
- Strong command of qualitative and quantitative research techniques and statistical analysis.
- Exceptional analytical, critical thinking, and problem-solving skills.
- Proficiency in data visualization tools and presentation software (e.g., PowerPoint, Tableau).
- Excellent written and verbal communication skills, with the ability to influence stakeholders at all levels.
- Demonstrated ability to work independently and manage multiple projects effectively in a remote setting.
- Familiarity with consumer panel data and syndicated market data sources.
- A passion for understanding consumers and translating insights into business impact.
Senior Crypto Analyst - Market Research
Posted 5 days ago
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Job Description
Responsibilities:
- Conduct in-depth market research and analysis of cryptocurrencies, blockchain projects, and digital assets.
- Analyze tokenomics, project whitepapers, and business models.
- Monitor market trends, news, and sentiment within the crypto space.
- Evaluate emerging DeFi protocols, NFTs, and other Web3 innovations.
- Perform on-chain data analysis to assess network activity and user behavior.
- Identify potential investment opportunities and risks.
- Prepare comprehensive research reports, briefs, and presentations.
- Collaborate with investment and product teams to provide strategic insights.
- Stay informed about regulatory developments and their impact on the crypto market.
- Contribute to the development of research methodologies and frameworks.
- Present findings and recommendations to stakeholders.
- Bachelor's or Master's degree in Finance, Economics, Computer Science, or a related field.
- Proven experience in financial analysis, market research, or investment analysis, with a specific focus on cryptocurrencies and blockchain technology.
- Deep understanding of blockchain principles, tokenomics, and the crypto market.
- Strong analytical, quantitative, and critical thinking skills.
- Proficiency in data analysis tools and techniques.
- Excellent written and verbal communication skills.
- Ability to work effectively in a hybrid environment.
- Familiarity with DeFi, NFTs, and other Web3 concepts.
- Experience with on-chain analytics tools is a plus.
Junior Data Analyst - Market Research
Posted 21 days ago
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Job Description
Key Responsibilities:
- Assist in the collection, cleaning, and organisation of market research data from various sources.
- Perform basic data analysis using statistical software and tools to identify trends and patterns.
- Help in the preparation of reports and presentations summarising key findings and insights.
- Support the development of surveys and data collection instruments.
- Contribute to the validation and quality assurance of datasets.
- Learn and apply different data analysis techniques under the guidance of senior team members.
- Assist in creating visualisations and charts to effectively communicate data insights.
- Collaborate with team members on ad-hoc data requests and projects.
- Maintain accurate and organised data files and documentation.
- Participate in team meetings and contribute to discussions on research methodologies.
- Currently pursuing or recently completed a degree in Statistics, Mathematics, Economics, Computer Science, or a related quantitative field.
- Basic understanding of statistical concepts and data analysis principles.
- Familiarity with data analysis software such as Excel, SPSS, R, or Python is a plus.
- Strong attention to detail and accuracy.
- Good organisational and time management skills.
- Effective written and verbal communication abilities.
- Eagerness to learn and a proactive attitude towards tasks.
- Ability to work both independently and as part of a collaborative team.
- Interest in market research and data-driven insights.
Remote Senior Data Scientist - Consumer Insights
Posted 1 day ago
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Job Description
Key Responsibilities:
- Design and implement advanced analytical models to extract consumer insights.
- Conduct exploratory data analysis to identify trends and patterns in FMCG market data.
- Develop and deploy machine learning models for forecasting, segmentation, and personalisation.
- Collaborate with stakeholders to define key business questions and translate them into analytical tasks.
- Communicate complex findings and recommendations through compelling visualisations and reports.
- Clean, transform, and prepare large datasets for analysis.
- Evaluate and refine existing models for improved performance and accuracy.
- Stay current with emerging data science techniques and technologies.
- Mentor junior data scientists and contribute to the team's knowledge sharing.
- Champion data-driven decision-making across the organisation.
- MSc/PhD in Statistics, Computer Science, Mathematics, or a related quantitative field.
- 5+ years of experience as a Data Scientist, with a focus on consumer analytics or FMCG industry preferred.
- Proficiency in programming languages such as Python or R, and relevant libraries (e.g., scikit-learn, TensorFlow, PyTorch).
- Strong experience with SQL and big data technologies (e.g., Spark, Hadoop).
- Expertise in statistical modelling, machine learning algorithms, and experimental design.
- Experience with data visualisation tools (e.g., Tableau, Power BI).
- Excellent problem-solving, analytical, and critical thinking skills.
- Proven ability to communicate technical concepts to non-technical audiences.
- Demonstrated success in delivering data-driven business solutions.
- Strong collaborative skills and ability to work effectively in a remote team environment.
Senior Insights Analyst

Posted 13 days ago
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Job Description
Amex GBT Analytics team is seeking a talented candidate for the **Analytics Manager** role who has a passion for thinking critically, innovating solutions, and strategically guiding the team across multiple projects.
This role will support our Client Services team working closely with the analytics team, Data Scientists, and Data Engineers in bringing data to life and influencing decisions to help deliver results. This role will require prior experience working through complex business problems with internal teams using a consultative approach. Additionally, the role would require excellent communications, presentation skills and be able to work with ambiguity and having the ability to define, think creatively, and to tackle problems.
This position will be highly rewarding and lots of fun. Training and development opportunities will abound in this position, and high-performing individuals will find a long-term career path within the company. This role represents an exciting opportunity to join Amex GBT, as we define the future of business travel as we lead the industry into a new era.
**What you will do**
+ Passionate story-telling and bring data to life through close partnership with key stakeholders.
+ Become the subject matter expert in data, metrics, and reporting for the team. Help define and collaborate on recent trends and drive improvement.
+ Work across the wider analytics team to ensure visions are aligning and coordinating roadmaps by working closely with other team members to enable and tracking progress appropriately.
+ Explore new areas and opportunities in in data, processes, visualization, or other areas of the solution to expand and build holistic solutions.
+ Work on projects end-to-end and directly with leadership and stakeholders.
+ Deep dive in the data with special projects to perform analysis and thought leadership with data-driven insights to support strategic decisions.
+ Convey through advanced analytical techniques into concise and persuasive insights and recommendations for audiences of all levels.
+ Work closely with our call center team to understand metric sensitivity, financial benefits, time efficiency gains and optimizations and measurements of success indicators.
+ Keep aligned to wider analytics teams, dashboarding, and analysis, to make sure we are maintaining consistency and awareness across teams.
**What you will bring**
+ 5+ years of work experience in a business environment with an analytics background.
+ Relevant Master's degree with the combination of a Business degree or any of the following fields: Machine Learning or computer science, statistics, mathematics with strong understanding of business and ML.
+ Understanding of Machine Learning models and techniques, advanced analytics and statistical methods to solve business problems.
+ Very strong programming background and expertise in using SQL.
+ Usage in Visualization tools, such as Tableau recommended.
+ Ability to perform in a fast-paced environment and be able to handle ambiguity.
+ Sharp focus on results and strong attention to detail.
+ Excellent verbal and written communications and presentation skills.
+ Experience working in Salesforce reporting.
**Location**
London, United Kingdom
**The #TeamGBT Experience**
Work and life: Find your happy medium at Amex GBT.
+ **Flexible benefits** are tailored to each country and start the day you do. These include health and welfare insurance plans, retirement programs, parental leave, adoption assistance, and wellbeing resources to support you and your immediate family.
+ **Travel perks:** get a choice of deals each week from major travel providers on everything from flights to hotels to cruises and car rentals.
+ **Develop the skills you want** when the time is right for you, with access to over 20,000 courses on our learning platform, leadership courses, and new job openings available to internal candidates first.
+ **We strive to champion Inclusion** in every aspect of our business at Amex GBT. You can connect with colleagues through our global INclusion Groups, centered around common identities or initiatives, to discuss challenges, obstacles, achievements, and drive company awareness and action.
+ And much more!
All applicants will receive equal consideration for employment without regard to age, sex, gender (and characteristics related to sex and gender), pregnancy (and related medical conditions), race, color, citizenship, religion, disability, or any other class or characteristic protected by law.
Click Here ( for Additional Disclosures in Accordance with the LA County Fair Chance Ordinance.
Furthermore, we are committed to providing reasonable accommodation to qualified individuals with disabilities. Please let your recruiter know if you need an accommodation at any point during the hiring process. For details regarding how we protect your data, please consult the Amex GBT Recruitment Privacy Statement ( .
**What if I don't meet every requirement?** If you're passionate about our mission and believe you'd be a phenomenal addition to our team, don't worry about "checking every box;" please apply anyway. You may be exactly the person we're looking for!
Click Here to Learn More (
Marketing Insights Analyst
Posted 440 days ago
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Job Description
We are seeking an experienced Business Analytics Manager who will report to the Head of Business Insights. This challenging and pivotal role is responsible for proactively providing analysis and creating compelling insights that drive key business decisions and business growth.
This means, ensuring data integrity at all times, responding quickly, being agile to respond to the business needs and supporting the delivery of effective reporting tools to improve performance.
Main tasks:
Data Analysis:
● Work with stakeholders across the organisation globally, to understand priorities and business challenges and conduct advanced analytics (planned or adhoc requests) using the available data to support them.
● Use SQL, BigQuery, Excel to prepare and analyse large and complex datasets.
● Develop predictive analytic models to support planning and fully realise emerging customer and industry opportunities.
● Be an analytics subject matter expert, build knowledge about existing and emergingtechnologies and techniques in the data-science area.
Reporting:
● Work with our Data Platform team and others to define the Business Insights data and technical requirements in the short, medium and long term.
● Measure global performance based on the demands from key stakeholders by working in conjunction with the Data Platform team to:
○ Prepare QVDs
○ Develop proof of concept (POC) reports and once approved push them into production
○ Exploit tools (including Qlik, Google Data Studio and others) to provide advanced analytics and data visualisation
Insights:
● Provide insight into complex relationships, trends and patterns in data to meet the needs of stakeholders.
● Based on the data analysis conducted, present findings clearly and concisely with actionable visual insights to senior stakeholders to influence decision making.
● Utilise previous trends and predictive analytic models that you develop to provide future based insights.
Requirements
● +3 years of data analytics and insights experience in large matrixed organisations.
● Hold relevant data analytics and insights degree or equivalent qualification/s.
● Highly numerate with excellent data manipulation and analytical skills.
● Proven ability to successfully influence others and support change through projects.
● Naturally curious and questioning insight professional who has the ability to cut through the data to identify what is most important for the decision making process.
● Be able to turn data into insights and present it clearly and concisely in a highly visual but easy to understand way.
● Advanced level of Google sheets / MS Excel and intermediate competence in Google Applications (Drive, Word, Slides) or Microsoft Office equivalent
● Proficient in SQL / Big Query and data visualisation tools such as Qliksense, Google Data Studio (or equivalent)
Benefits
- Competitive salary and bonus scheme
- Hybrid working
- Rentokil Initial Reward Scheme
- 23 days holiday, plus 8 bank holidays
- Employee Assistance Programme
- Death in service benefit
- Healthcare
- Free parking
At Rentokil Initial, our customers and colleagues represent diverse backgrounds and experiences. We take pride in being an equal opportunity employer, actively encouraging applications from individuals from all walks of life. Our belief is that everyone irrespective of age, gender, gender identity, gender expression, ethnicity, sexual orientation, disabilities, religion, or beliefs, has the potential to thrive and contribute.
We embrace the differences that make each of our colleagues unique, fostering an inclusive environment where everyone can be their authentic selves and feel a sense of belonging. To ensure that your journey with us is accessible if you have any individual requirements we invite you to communicate any specific needs or preferences you may have during any stage of the recruitment process. Our team is available to support you; feel free to reach out to ( ) if you need anything
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Senior Data & Insights Analyst
Posted 7 days ago
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Job Description
Team Direct Sales Analytics
Working Pattern - Hybrid 2days per week in the Vitality Stockport Office.Full time, 35 hours per week.
We are happy to discuss flexible working!
Top 3 skills needed for this role:
- Strong knowledge of SQL and Power BI.
- Familiarity with insight production.
- Ability to identify performance issues quickly and recommend solutions.
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PR and Comms Insights Analyst
Posted 400 days ago
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Job Description
About Signal - Who are we?
We're on a mission to change the way businesses make decisions with our cutting-edge AI technology. To achieve that, we’re looking for passionate people to join our open and unconventional workplace. Our inclusive environment welcomes skills and experiences from diverse backgrounds, and defines who we are.
About the role - What’s your purpose?
Signal AI, the A.I.-powered platform for corporate reputation, is hiring a PR and Comms Insights Analyst. In this pivotal role, you will help our CEO and C-suite clients at Fortune 500 companies measure and improve their companies’ reputation. You’ll turn our first-of-its-kind Reputation platform—which quantifies the reputation of hundreds of companies—into storytelling and reports that make corporations smarter and decisions easier. Your job is to work alongside our senior analysts to see what’s driving corporate reputation and contextualize the “why” behind the data.
In this role, you’ll access our proprietary scoring engine, uncover the “signal in the noise” to explain those scores, and write insights reports for senior executives. It’s the perfect opportunity for people who love diving into the data, understand the exciting stories to tell, and know how to present them with wit and personality. You’ll operate like a hybrid between a data journalist from FiveThirtyEight and a strategy consultant from McKinsey.
Day-to-Day Responsibilities - What you will be doing?
You’ll work with Senior Analysts to dive into the nitty gritty of our proprietary data platform, generate ideas on opportunities and risks, get smart on complex industries, co-write reports, and deliver executive-level insights for our client pitches. Your core strength really is the ability to identify the signal from the noise to help shape compelling presentations for senior clients, evidenced by robust data.
- You will turn Signal AI’s proprietary index—scoring hundreds of companies across hundreds of topics that define corporate reputation—into a storytelling platform (see our Signal AI 500 index here )
- You’ll work alongside our senior analysts to provide them with the data and insights they need to tell compelling stories for communications executives.
- Above all, you will bring a passion for “a-ha!” moments and a keen sense of translating data into plain English.
- You’ll work closely with our new business teams to provide and present custom insights in our pitch decks, built to demonstrate the power of our product at a glance.
Requirements
- Passion for diving into the data, interpreting insights and writing recommendations which will be shared in various formats such as blog posts, social posts, video, emails and slides
- We’ll provide you with the most advanced analytics suite to make sense of millions of data points—but you’ve got a roll-up-your-sleeves mentality: you enjoy looking for the data points that tell stories executives don’t already know.
- A keen sense for copywriting to help editoriolise and “TL;DR” your research into business insights to be shared with C-Suite communications leaders.
- An ability to pull stories from lots of data, and answer the editorial ‘so what?’ question behind the observed numbers and patterns, and relate them to the news agenda of the day/week/month
- Excel and data literacy to “slice and dice” the data into your own pivot views
- Understanding of the imperatives of communications professionals (ideally an experience in a comms job at a client or agency)
- The ability to communicate complex insights in a relatable way
Benefits
- Hybrid Working Environment - we have a hybrid remote policy with 2-3 days remote per week, plus Summer & Winter fully remote blocks wherever works for you, including abroad;
- Unlimited holiday entitlement;
- Enhanced Maternity, Paternity and Dependents Leave policies;
- Access to free therapists via Spill