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Senior Public Relations Manager - Tech Sector
G1 1AA Glasgow, Scotland
£55000 Annually
WhatJobs
Posted 15 days ago
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Job Description
Our client, a fast-paced and innovative communications agency specialising in the technology sector, is looking for a dynamic Senior Public Relations Manager to join their thriving team. This hybrid role, based in Glasgow, Scotland, UK , offers the perfect blend of strategic thinking and hands-on execution. You will be responsible for developing and implementing impactful PR strategies for a portfolio of exciting tech clients, building their reputation, managing media relations, and driving thought leadership. This is an ideal opportunity for an experienced PR professional to further their career in a challenging and rewarding environment.
Responsibilities:
Responsibilities:
- Develop and execute comprehensive PR strategies aligned with client business objectives.
- Cultivate and maintain strong relationships with key media contacts, journalists, bloggers, and influencers within the technology space.
- Craft compelling press releases, media alerts, pitches, and other PR materials.
- Secure positive media coverage across relevant online, print, and broadcast channels.
- Manage and respond to media inquiries and crisis communications situations effectively.
- Develop and manage client communication plans and reporting.
- Monitor media coverage and industry trends, providing insights and recommendations.
- Collaborate with internal teams (digital marketing, social media) to ensure integrated campaign execution.
- Organise press conferences, media events, and other PR activities.
- Mentor and guide junior PR team members.
- Bachelor's degree in Public Relations, Communications, Marketing, Journalism, or a related field.
- Minimum of 5 years of experience in public relations, with a significant focus on the technology sector.
- Proven track record of developing and executing successful PR campaigns and securing media coverage.
- Established relationships with technology journalists and media outlets.
- Excellent written and verbal communication skills, with exceptional copywriting and editing abilities.
- Strong media relations and crisis communication management skills.
- Proficiency in PR measurement and reporting tools.
- Strategic thinker with strong analytical and problem-solving capabilities.
- Ability to manage multiple clients and projects simultaneously.
- Experience working in an agency environment is highly desirable.
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