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Business Development & Account Manager – Agricultural Energy | MSP Limited

Are you passionate about sustainable energy and agriculture? MSP Limited is seeking a dynamic Business Development & Account Manager to lead and grow our agricultural energy portfolio. This is a unique opportunity to drive impact in rural electrification, irrigation, agro-processing, and cold chain energy systems.

What You’ll Do:

• Lead Strategy & Growth : Develop and execute a business development strategy focused on agriculture.
• Build Partnerships : Engage with farmers, cooperatives, NGOs, and government bodies to identify opportunities and secure contracts.
• Tailor Solutions : Collaborate with engineering teams to deliver hybrid energy systems (solar, battery, diesel, grid) that meet agricultural needs.
• Drive Sales : Manage tenders, proposals, and partnerships to grow revenue and expand MSP’s footprint.
• Represent MSP : Be our voice at trade shows, conferences, and forums advocating for sustainable energy in agriculture.

Who You’ll Work With:

You’ll collaborate across MSP’s Sales, Engineering, Marketing, Finance, Operations, and Customer Support teams to deliver high-impact solutions.

What We’re Looking For:

• 5–7 years’ experience in business development, sales, or partnerships in agriculture, energy, or rural infrastructure.
• Proven success in closing deals and managing stakeholder relationships.
• Strong understanding of agricultural operations and energy needs.
• Entrepreneurial mindset, strategic thinker, and relationship builder.
• Full UK driving licence (held for at least 12 months, max 6 points).
• Legal right to work in the UK and DBS check required.

Desirable:

• Experience with donor-funded agricultural programs or government initiatives.
• Knowledge of renewable energy technologies and financing models (e.g., PAYGO, leasing).
• Exposure to emerging markets or rural development.

Ready to make a difference in agricultural energy?

Apply now and help us power the future of farming.

Primary Objective

The Business Development & Account Manager will lead new client acquisition, grow key accounts, and strengthen strategic partnerships in regions where distributed energy and power solutions are in demand. This includes established and emerging markets across UK, Europe and other global regions. The ideal candidate thrives in a field-based, client facing role with a high degree of travel, combining consultative sales with trusted advisor relationship management, while working closely with internal teams to deliver tailored energy solutions

Key Responsibilities

The key responsibilities of this role include but are not limited to the following tasks:

New Business Generation & Market Expansion:

• Identify, target and secure new business opportunities through proactive prospecting, networking, and strategic outreach.
• Develop and implement business development strategies to expand Multisource Power’s footprint in key sectors
• Build partnerships and alliances to support market entry and revenue growth
• Research and analyses market trends, customer needs and competitor activities.
• Represent Multisource Power at industry event, trade shows, and forums to generate leads and strengthen brand visibility.
• Collaborate with marketing on targeted campaigns that drive lead generation and new client engagement
• Manage the full sales cycle for new business, from initial contact through the contract closure.

Sales & Business Development:

• Develop and execute strategic sales plan aligned with company growth objectives.
• Craft compelling proposals, pricing models, and lead negotiations with prospective clients
• Work closely with technical teams to design customised energy solutions.
• Maintain a robust sales pipeline, tracking progress and ensuring consistent achievement of sales targets.
• Represent Multi Source Power at industry events, trade shows, and networking forums.

Account Management & Client Retention:

• Serve as the primary relationship manager for key accounts, ensuring client satisfaction and long-term partnerships
• Identify opportunities for upselling and cross-selling within existing accounts
• Conduct regular account reviews to assess client needs and align solutions accordingly
• Coordinate with project delivery teams to ensure smooth implementation and support.

Technical Expertise & Solution Selling

• Maintain in-depth knowledge of Multi Source Power’s solutions, including distributed energy resources (DERs), energy storage (BESS), microgrids, and power management systems.
• Translate technical offerings into clear value proposition for clients
• Stay informed on industry trends, regulatory changes and technological advancements.

Reporting and CRM Management:

• Utilise CRM tools to track sales activities, manage pipelines and document client interactions
• Coordinate with internal teams (engineering, operations, finance) to ensure successful project delivery and service levels
• Provide accurate sales forecasts and performance reports to senior leadership
• Analyse data to refine business development and improve sales solutions

Relationships

To be effective in this role the Business Development & Account Manager, you will need to be responsible for the following:

Client Relationship Management & Strategic partnerships:

• Build and maintain strong, trust-based relationship with clients, positioning Multisource Power as a long-term strategic partner
• As a trusted advisor, deeply understanding client goals and aligning solutions to meet their energy and sustainability needs
• Conduct regular business reviews, site visits and executive-level engagements to reinforce partnerships to uncover growth opportunities
• Ensure exceptional customer experience by managing client expectations and delivering proactive solution-oriented support.

Internal collaboration & Cross-functional partnership:

• Partner internal teams – Including Engineering, Operations, Software Engineering, production, marketing and leadership to ensure seamless execution of client solutions
• Collaboration with technical teams to develop tailored proposals and translate complex energy solutions into client-friendly value propositions.
• Provide market feedback and customer insights to influence product development, service enhancements, and go-to-market strategies
• Facilitate knowledge sharing and alignment between sales, marketing, and operational teams to drive cohesive business strategies.

Person Specification

To be successful in this role the Business Development and Account manager will:

• Hold a full driving license help for a minimum of 12 months with no more than 6 points.
• A dynamic and determined approach for new business
• Strong relationship-building and influencing skills
• Ability to manage cross-cultural and international relationships
• Resilience, adaptability and high energy (given the travel and dynamic nature of the role)
• A consultative, solutions-oriented mindset
• DBS check to be completed prior to start date.
• A legal right to work in the UK.

Education, Qualification and Certification

Desired Experience and Qualifications:

• Bachelor’s degree in business engineering, Energy management, or a related field.
• Proven experience in B2B Sales, business development, or account management within the energy power, or renewable sector
• Proven track record of new business acquisition and strategic account growth.
• Experience working across diverse regions and markets where distributed energy, storage, and power solutions are relevant
• Strong relationship-building and consultative selling skills
• Excellent collaboration and cross-functional partnership abilities
• Self-motivated, results-oriented, and comfortable working in a dynamic environment.
• Proficiency in CRM tools and Microsoft office
• Willingness to travel extensively to engage clients, attend site visits, and represent MSP in multiple regions