2,776 Marketing Optimization jobs in the United Kingdom

Conversion Rate Optimisation Specialist E-Commerce

Ringlestone, South East Hireful

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Are you a digital marketing specialist with expertise in CRO? Are you keen to improve the CRO of one of the fastest growing and most successful eCommerce companies in the UK? If so, read on…nWe are looking for a Digital Conversion Strategist to come in and drive our website and digital conversion rates through the analysis of website performance. As a CRO Specialist you will be responsible for crea.

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Senior UI/UX Designer - Digital Campaign Optimization

G1 1AA Glasgow, Scotland £50000 Annually WhatJobs

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full-time
Our client is looking for a talented and experienced Senior UI/UX Designer to lead the user interface and user experience strategy for their innovative digital platforms and marketing campaigns. Based in the vibrant city of **Glasgow, Scotland, UK**, you will be responsible for crafting intuitive, engaging, and visually appealing digital experiences that drive user engagement and conversion. This role requires a blend of creative flair, a user-centric mindset, and a strong understanding of user behaviour, digital marketing principles, and conversion rate optimization (CRO). You will collaborate closely with product managers, marketing teams, and developers to translate business requirements and user needs into seamless and effective digital solutions.

Key responsibilities include:
  • Leading the design process from concept to implementation for websites, mobile apps, and digital marketing assets.
  • Conducting user research, creating personas, user journey maps, and wireframes.
  • Developing high-fidelity mockups and interactive prototypes.
  • Translating user research and analytics into design improvements for enhanced usability and conversion rates.
  • Collaborating with front-end developers to ensure accurate implementation of designs.
  • Designing and A/B testing landing pages and digital ad creatives to optimize campaign performance.
  • Staying abreast of the latest UI/UX trends, design tools, and best practices in digital marketing.
  • Mentoring junior designers and contributing to the overall design vision of the company.
  • Ensuring brand consistency across all digital touchpoints.

The ideal candidate will have a minimum of 5 years of experience in UI/UX design, with a strong portfolio showcasing successful digital projects, particularly in e-commerce or performance marketing. Proficiency in industry-standard design tools such as Figma, Sketch, Adobe Creative Suite (Photoshop, Illustrator, XD) is essential. Experience with prototyping tools (e.g., InVision, Marvel) and a solid understanding of HTML, CSS, and JavaScript are highly desirable. You should have a proven track record of improving user engagement, conversion rates, and overall user satisfaction through thoughtful design solutions. Excellent communication, presentation, and collaboration skills are crucial for working effectively with cross-functional teams. This is a fantastic opportunity to shape the digital user experience for a growing company and contribute to impactful marketing initiatives.
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E-commerce Marketing Specialist - Conversion Rate Optimization

BT1 1AA Belfast, Northern Ireland £40000 Annually WhatJobs

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full-time
Our client is looking for a data-driven and creative E-commerce Marketing Specialist to join their growing team in **Belfast, Northern Ireland**. This hybrid role offers a blend of remote flexibility and in-office collaboration. The ideal candidate will have a passion for all things e-commerce and a proven ability to drive online sales through effective marketing strategies. You will be responsible for optimizing the customer journey across our digital platforms, with a key focus on conversion rate optimization (CRO). This involves analyzing website performance, conducting A/B testing, and implementing strategies to improve user experience and maximize sales. You will also manage and execute social media marketing campaigns to build brand awareness and drive traffic to our e-commerce store. Responsibilities include developing and managing paid social media advertising campaigns, creating engaging content for social channels, and monitoring social media trends to identify new opportunities. Furthermore, you will be involved in email marketing campaigns, SEO optimization, and analyzing customer data to identify purchasing patterns and preferences. A strong understanding of e-commerce platforms, digital marketing tools, and analytics is essential. The successful candidate will be a self-starter with excellent analytical skills and a keen eye for detail. Collaboration with the wider marketing and design teams will be key to success. If you are excited about the fast-paced world of e-commerce and eager to make a tangible impact on business growth, this is the role for you.
Key Responsibilities:
  • Develop and execute e-commerce marketing strategies to drive online sales.
  • Implement CRO initiatives, including A/B testing and website optimization.
  • Manage and optimize paid social media advertising campaigns (e.g., Facebook, Instagram, TikTok).
  • Create and curate engaging content for social media platforms.
  • Plan and execute email marketing campaigns to nurture leads and drive repeat purchases.
  • Analyze website traffic, user behavior, and sales data to identify trends and opportunities.
  • Collaborate with the design team to enhance user experience and visual merchandising.
  • Stay updated on the latest e-commerce and social media marketing trends.
Required Qualifications:
  • Bachelor's degree in Marketing, Business, or a related field.
  • 2+ years of experience in e-commerce marketing or digital marketing.
  • Proven experience with CRO strategies and A/B testing tools.
  • Demonstrable success in managing social media marketing campaigns.
  • Familiarity with e-commerce platforms (e.g., Shopify, Magento) and analytics tools (e.g., Google Analytics).
  • Strong analytical and problem-solving skills.
  • Excellent written and verbal communication skills.
  • Ability to work effectively in a hybrid work environment.
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Head of Digital Marketing Analytics

Crawley, South East Rentokil Initial

Posted 560 days ago

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Job Description

Permanent
  • Lead the Digital Marketing Data & Analytics function for a globally established brand with long term stability
  • Be part of our digital maturity journey, strategically leading a central function, and getting into the detail of project planning and execution
  • A ‘blank slate’ opportunity to define your vision, operating model, and approach
  • You’ll be offered high levels of autonomy and support in a flexible organisation, spending 0-2 Days a week in our Crawley office
  • We will empower you to develop your own skills, as well as those of your team, in an open and collaborative culture - Without big business bureaucracy and politics

We’d like to hear from you if you:

  • Have 10+ years of experience in digital marketing data & analytics capability
  • Have experience leading teams of 5+ direct reports
  • Can demonstrate impact in strategic transformation of data functions
  • Are an effective facilitator, leading working groups to plan and execute brilliantly

Requirements

  • You should have a background and experience gained within Digital Marketing

▪ Leading Data & Analytics adoption across a complex organisation.

▪ Leading Data & Analytics transformation - managing operational processes and governance.

▪ Experience with SQL, Big Query and Google Cloud platforms

▪ Strong business requirements collection - process/workflow analysis skills.

▪ Excellent analytical & problem-solving skills.

▪ Collaborative approach to effective solution delivery.

▪ Defining business needs & objectives.

▪ Translating requirements into tangible D&A solutions.

▪ Cultural & Organisational awareness - ability to operate and manoeuvre in a complex international multi-stakeholder structure.

▪ Think creatively & strategically - able to overcome obstacles.

▪ Excellent communication skills - ability to communicate and influence at all levels.

Benefits

  • Competitive salary and bonus scheme
  • Hybrid working
  • Rentokil Initial Reward Scheme
  • 25 days holiday, plus 8
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Marketing Analytics Consultant

Harnham

Posted today

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Marketing Analytics Consultant

London (Hybrid – 2x Days a Week in Office)

£65,000-£5,000


Great opportunity to join a forward-thinking digital consultancy where you'll take the lead on projects spanning marketing mix modelling, attribution, incrementality, and econometrics, with full autonomy to run clients end-to-end!


THE COMPANY


This global digital consultancy has built a reputation for delivering innovative data-led marketing solutions. With a newly restructured analytics & consulting team operating in a hub model, they’re investing in senior client-facing talent to drive growth across UK and EMEA accounts; you’ll be joining a tight-knit UK team with backing from world-class specialists across data science, engineering, and implementation, and report into a strategic, growth-focused analytics leader


THE ROLE


This is a true consulting role, not just technical delivery; you’ll work across a mix of brand and performance clients, building strong relationships while delivering strategic insight across measurement frameworks. Expect to be advising CMOs, challenging briefs, and designing solutions from the ground up. You’ll work across:


  • Marketing Mix Modelling (MMM)
  • Multi-Touch Attribution (MTA)
  • Incrementality Testing & Lift Studies
  • Measurement Strategy & Econometrics


YOUR SKILLS & EXPERIENCE


  • Experience with MMM, attribution, or measurement modelling
  • Good client-facing skills


THE BENEFITS


  • £65,000- 5,000


HOW TO APPLY


Please register your interest by sending your CV to Adam Osborne at Harnham via the Apply link on this page

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Marketing Analytics Lead

Harnham

Posted today

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Job Description

Marketing Analytics Lead

Fully Remote in the UK

£75,000-£5,000


THE COMPANY


A fast-growing online marketplace, recently valued at $100M, is seeking a Marketing Analytics Lead to lead their marketing analytics function and drive the optimisation of cross-channel campaigns. You will be the go-to person within the business for all things marketing analytics, offering you great autonomy to shape the role in your vision and help to grow and develop the function moving forwards


THE ROLE


As the Marketing Analytics Lead, you’ll be responsible for all channel analysis & optimisation. If you’re a looking for a role where you’ll be the go-to person for all things marketing analytics related within a fast-growing organisation, this is the role for you! You will manage a team of 2 from the get-go with plans to expand this further in the near future


YOUR SKILLS AND EXPERIENCE


  • Strong experience in the marketing analytics space


THE BENEFITS


  • £75,00 5,000 (dependent on experience)


HOW TO APPLY


Please register your interest by sending your CV to Adam Osborne at Harnham via the Apply link on this page

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Marketing Analytics Consultant

Manchester, North West Harnham

Posted today

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Job Description

Marketing Analytics Consultant

Manchester (Hybrid – 2x Days a Week in Office)

£65,000-£5,000


Great opportunity to join a forward-thinking digital consultancy where you'll take the lead on projects spanning marketing mix modelling, attribution, incrementality, and econometrics, with full autonomy to run clients end-to-end!


THE COMPANY


This global digital consultancy has built a reputation for delivering innovative data-led marketing solutions. With a newly restructured analytics & consulting team operating in a hub model, they’re investing in senior client-facing talent to drive growth across UK and EMEA accounts; you’ll be joining a tight-knit UK team with backing from world-class specialists across data science, engineering, and implementation, and report into a strategic, growth-focused analytics leader


THE ROLE


This is a true consulting role, not just technical delivery; you’ll work across a mix of brand and performance clients, building strong relationships while delivering strategic insight across measurement frameworks. Expect to be advising CMOs, challenging briefs, and designing solutions from the ground up. You’ll work across:


  • Marketing Mix Modelling (MMM)
  • Multi-Touch Attribution (MTA)
  • Incrementality Testing & Lift Studies
  • Measurement Strategy & Econometrics


YOUR SKILLS & EXPERIENCE


  • Experience with MMM, attribution, or measurement modelling
  • Good client-facing skills


THE BENEFITS


  • £65,000- 5,000


HOW TO APPLY


Please register your interest by sending your CV to Adam Osborne at Harnham via the Apply link on this page

This advertiser has chosen not to accept applicants from your region.

Marketing Analytics Consultant

Belfast, Northern Ireland Harnham

Posted today

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Job Description

Marketing Analytics Consultant

Belfast (Hybrid – 2x Days a Week in Office)

£65,000-£5,000


Great opportunity to join a forward-thinking digital consultancy where you'll take the lead on projects spanning marketing mix modelling, attribution, incrementality, and econometrics, with full autonomy to run clients end-to-end!


THE COMPANY


This global digital consultancy has built a reputation for delivering innovative data-led marketing solutions. With a newly restructured analytics & consulting team operating in a hub model, they’re investing in senior client-facing talent to drive growth across UK and EMEA accounts; you’ll be joining a tight-knit UK team with backing from world-class specialists across data science, engineering, and implementation, and report into a strategic, growth-focused analytics leader


THE ROLE


This is a true consulting role, not just technical delivery; you’ll work across a mix of brand and performance clients, building strong relationships while delivering strategic insight across measurement frameworks. Expect to be advising CMOs, challenging briefs, and designing solutions from the ground up. You’ll work across:


  • Marketing Mix Modelling (MMM)
  • Multi-Touch Attribution (MTA)
  • Incrementality Testing & Lift Studies
  • Measurement Strategy & Econometrics


YOUR SKILLS & EXPERIENCE


  • Experience with MMM, attribution, or measurement modelling
  • Good client-facing skills


THE BENEFITS


  • £65,000- 5,000


HOW TO APPLY


Please register your interest by sending your CV to Adam Osborne at Harnham via the Apply link on this page

This advertiser has chosen not to accept applicants from your region.
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Marketing Analytics Consultant

London, London Harnham

Posted today

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Job Description

Marketing Analytics Consultant

London (Hybrid – 2x Days a Week in Office)

£65,000-£5,000


Great opportunity to join a forward-thinking digital consultancy where you'll take the lead on projects spanning marketing mix modelling, attribution, incrementality, and econometrics, with full autonomy to run clients end-to-end!


THE COMPANY


This global digital consultancy has built a reputation for delivering innovative data-led marketing solutions. With a newly restructured analytics & consulting team operating in a hub model, they’re investing in senior client-facing talent to drive growth across UK and EMEA accounts; you’ll be joining a tight-knit UK team with backing from world-class specialists across data science, engineering, and implementation, and report into a strategic, growth-focused analytics leader


THE ROLE


This is a true consulting role, not just technical delivery; you’ll work across a mix of brand and performance clients, building strong relationships while delivering strategic insight across measurement frameworks. Expect to be advising CMOs, challenging briefs, and designing solutions from the ground up. You’ll work across:


  • Marketing Mix Modelling (MMM)
  • Multi-Touch Attribution (MTA)
  • Incrementality Testing & Lift Studies
  • Measurement Strategy & Econometrics


YOUR SKILLS & EXPERIENCE


  • Experience with MMM, attribution, or measurement modelling
  • Good client-facing skills


THE BENEFITS


  • £65,000- 5,000


HOW TO APPLY


Please register your interest by sending your CV to Adam Osborne at Harnham via the Apply link on this page

This advertiser has chosen not to accept applicants from your region.

Manager, Marketing Analytics

London, London Warner Bros. Discovery

Posted today

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Job Description

**_Welcome to Warner Bros. Discovery. the stuff dreams are made of._**
**Who We Are.**
When we say, "the stuff dreams are made of," we're not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD's vast portfolio of iconic content and beloved brands, are the _storytellers_ bringing our characters to life, the _creators_ bringing them to your living rooms and the _dreamers_ creating what's next.
From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.
**Your New Role.**
As Manager of Marketing Analytics at Warner Bros. Discovery you will be responsible for enabling media effectiveness reporting and insights to all marketing teams supporting HBO Max. You will create actionable reporting from user-level behaviour data and multiple data sources, including information from data science, marketing, and media measurement platforms. You will coordinate closely with cross functional data teams (i.e., analytics engineering, marketing technology, data science) as well as marketing teams to determine reporting / measurement frameworks which ultimately enable our dashboard development. Reporting is global and utilized by domestic and international stakeholders alike. You will be responsible for collecting reporting/analysis requirements, working with the engineering team to ensure proper data flows, and partnering with media teams to provide clear strategic recommendations to drive incremental results for the platform. You are an experienced analytics professional who is truly passionate about marketing and data and can be an active team player driving top results.
**Your Role Accountabilities.**
+ Work closely with our regional marketing stakeholders and local agencies to understand their needs, coordinate on strategies and campaign taxonomy, and deliver insightful and effective dashboards and analyses.
+ Support cross departmental core metrics and data dependencies with leadership visibility.
+ Promote the adoption and training of our analytics platform for self-service analyses.
+ Serve as a subject matter expert of marketing data sources, ingestion processes and data quality measurement.
+ Must be able to communicate effectively with media, marketing, and engineering teams.
+ Advanced user of digital and advertising technologies, such as Google Marketing Platform, Google Ad Manager, Social Ad Managers, MMPs (Apps Flyer) and Site Analytics tools (Google Analytics)
+ Strong technical skills are required, including experience with Excel, SQL (LookML a plus), data mining, data visualization, and designing analytics/reporting data layers.
+ Understanding of the digital media ecosystem and subscription business model to execute a best-in-class growth media strategy.
+ Strong analytical skills are required, including the ability to analyse raw data, draw conclusions, and summarize actionable.
+ Ability to collaborate with key partners and stakeholders to define metrics, identify requirements and maintain confidentiality.
+ Must be able to handle multiple tasks with changing priorities, communicating changes in scope and schedule to all parties concerned.
+ Ability to manage both internal and external vendors and suppliers.
**Qualifications and Experience.**
+ Excellent experience in marketing analytics, with a particular focus on media metrics (paid & organic).
+ Excellent experience with data visualization and building a reporting measurement framework; familiarity with Looker a plus.
+ Proven experience managing a team, including experience working on a fast-paced team.
+ Strong understanding of media measurement strategies, frameworks, and technology.
+ Experience executing analytics projects end-to-end, from definition through findings and recommendations to stakeholders.
+ Proven track-record of developing campaign strategies, executing, measuring, and delivering performance insights.
+ Past success establishing measurement frameworks for campaigns across various paid media channels (paid social, search, display), as well as owned channels.
+ Understand how Media Mix Modelling and Attribution Models are used to drive strategy decisions.
+ Experience setting up and measuring iterative A/B test analysis to inform BAU strategies.
+ Self-starter with a proactive mindset, capable of seeking out and building the necessary relationships throughout the league to achieve success.
+ Strong interpersonal, communication and presentation skills.
+ Ability to liaise with technical, marketing and business teams.
+ Strong team focus with outstanding documentation, organizational and resource management skills.
+ Advertising Agency experience a plus or working in media analytics at another entertainment company.
Hybrid Working - This role is advertised as a Hybrid work model, that combines remote and in-office work, following our current company policy and to be agreed with your Line Manager. Subject to any applicable laws, WBD / your Line Manager reserves the right to change this working agreement where this is essential to business needs and upon reasonable notice to you.
**How We Get Things Done.**
This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.
**Championing Inclusion at WBD**
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.
If you're a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page ( for instructions to submit your request.
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Head of Marketing Analytics

London, London 3Search

Posted today

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Head of Marketing Analytics


up to £80k + Bonus (TBD)

Remote-first (UK-based) with access to office hubs



Our client is a fast-scaling, award-winning eCommerce brand transforming how people and businesses shop online for home or office products.


With around 10 million annual visitors and double digits millions in revenue, they’re on a mission to revolutionise online shopping in their category. Backed by a lean, driven team and a data-led mindset, they’re now looking to hire their first Head of Marketing Analytics to embed insight at the heart of decision-making.



The Head of Marketing Analytics will connect the dots between marketing, trade, and performance to make data an actionable asset across the business. Working cross-functionally, you’ll lead reporting, build trust in the numbers, and drive smarter commercial decisions. This is a high-impact role, perfect for someone excited by building from the ground up and influencing strategy through clean, connected insight.



Essential Skills

  • Strong experience of GA4, Looker Studio, Tableau, and platform data integrations
  • Experience unifying multiple data sources and building dashboards/BI tools
  • Confident communicator, translating complex analytics into clear business actions
  • Deep understanding of marketing performance, attribution, and ecommerce metrics
  • Proactive problem solver with commercial acumen and hands-on technical skills



Benefits

  • Remote-first culture with flexible working hours
  • Private healthcare, Cycle to Work scheme, and other great benefits.
  • Clear progression opportunities in a scaling, data-led business
  • On-site gyms, team socials, and a down-to-earth culture built on ownership
  • Supportive, cross-functional environment with autonomy and influence




If you're interested in thriving in a eCommerce environment, apply below!



At 3Search, we are committed to promoting equality of opportunity for all employees and job applicants.

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