9 Marketing Strategy jobs in the United Kingdom

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Brand Marketing & Strategy Director

Bath, South West £53000 - £80000 annum Future Publishing

Posted 312 days ago

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Job Description

Permanent

Future is the name behind market-leading brands and some of the world’s most popular media titles. We connect people to their passions through the high-quality content we create and the innovative technology we pioneer. 

We're looking for a Brand Marketing & Strategy Director to play a critical role in shaping the future of our leading media brands.

What you'll be doing.

Reporting to the Senior Marketing Director, you'll set the strategy to develop compelling and insight-driven brand propositions that deliver audience growth and engagement.

You'll be part of our marketing centre of excellence and will implement brand-building best practice across Future’s brands. You'll generate a deep understanding of our audiences and work cross-functionally to generate new brand strategies and ensure successful, measurable outcomes.

Experience that will put you ahead of the curve.

  • Experience leading branding and brand strategy efforts for digital media brands
  • Experience with media business models such as advertising, data, paid subscriptions
  • Experience working with international brands and marketing teams 
  • Line management experience

What's in it for you…

  • Uncapped leave, because we trust you to manage your workload and time
  • When we hit our targets, enjoy a share of our profits with a bonus
  • Refer a friend and get rewarded when they join Future
  • Wellbeing support with access to our Colleague Assistant Programmes
  • Opportunity to purchase shares in Future, with our Share Incentive Plan

… Plus more great perks based on your location

Internal job family level Editorial 3

The expected salary range for this role is up to £80,000

This is a Hybrid role from any of our UK offices (Bath, London or Cardiff), working three days from the office, two from home

Who are we…

We’re Future, the global leader in specialist media. With over 3,000 employees working across 200+ media brands, Future is a prime destination for passionate people worldwide looking to consume trusted, expert content that educates and inspires action - both online and off - through our specialist websites, magazines, events, newsletters, podcasts and social spaces.

We’ve got ambitious plans that further build on our growth momentum and unlock new opportunities – and we’re looking for driven people who want to be a part of it!

Our Future, Our Responsibility - Inclusion and Diversity at Future

We have a voice and we’re going to use it. We promote diversity and inclusion not just in our recruitment processes, but everything we do. We’re an equal opportunity employer and we will continue to ensure our recruitment process is free of bias and our workplaces are inclusive, positive, free of discrimination and respecting of all backgrounds and beliefs. Our culture is underpinned by our values and employees - current and future - are treated with respect and fairness.

Please let us know if you need any reasonable adjustments made so we can give you the best experience!

Find out more about Our Future, Our Responsibility on our website.

Requirements

Benefits

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Head of Digital Marketing Strategy

BS1 3NU Bristol, South West £65000 Annually WhatJobs

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full-time
Our client is seeking an experienced and visionary Head of Digital Marketing Strategy to lead their marketing initiatives from their Bristol, South West England, UK office. This senior leadership role will be responsible for developing and executing comprehensive digital marketing strategies to enhance brand awareness, drive customer acquisition, and foster engagement across all online channels. The ideal candidate will possess a deep understanding of the digital marketing landscape, including SEO, SEM, social media marketing, content marketing, email marketing, and performance analytics. You will lead a talented team of marketing professionals, setting clear objectives, providing strategic guidance, and fostering a culture of data-driven decision-making and continuous optimization. Key responsibilities include defining target audiences, developing compelling campaign narratives, managing marketing budgets effectively, and overseeing the execution of integrated digital campaigns. You will be instrumental in identifying new growth opportunities, exploring emerging digital trends, and leveraging advanced analytics to measure campaign performance, ROI, and customer lifetime value. Collaboration with other departments, including sales, product development, and customer support, is essential to ensure a cohesive brand experience. A proven track record of successfully developing and implementing digital marketing strategies that have demonstrably driven business growth is required. Excellent leadership, communication, and stakeholder management skills are paramount. A Bachelor's or Master's degree in Marketing, Business Administration, or a related field, coupled with a minimum of 8 years of progressive experience in digital marketing, with at least 3 years in a management or strategic leadership role, is essential. Experience in B2B or B2C environments, depending on the company's focus, and a strong understanding of marketing automation platforms and CRM systems are highly desirable. This is an exceptional opportunity to shape the digital presence of a forward-thinking organisation and make a significant impact on its success.
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Chief Marketing & Strategy Officer (CMSO)- Ultrasound International

GE HealthCare

Posted 5 days ago

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**Job Description Summary**
**Job Description**
**Role Summary/Purpose**
The CMSO Ultrasound International is responsible for identifying, setting & activating marketing strategies & programs to deliver profitable growth for the ULS portfolio across all INTERNATIONAL zones and SubSegments. Enhancing the one GE Healthcare positioning, being a growth engine for the business by driving accurate market forecasting, opportunity sizing and marketing programs are essential focus points of this role. This is a pivotal role within the Ultrasound leadership team and the INTERNATIONAL Marketing & Strategy leadership team, requiring a mature and senior profile with strong leadership and influencing skills, clear thinking, collaborative nature and an ability to solve multi-dimensional problems. This position reports to the GM Ultrasound INTERNATIONAL and is dotted line to the INTERNATIONAL Chief Strategy & Marketing Officer.
**Essential Responsibilities**
+ Coordinate the Ultrasound strategic planning processes (i.e. Long term strategic planning, Budget review, Market forecasting, worldwide product planning), in close collaboration with the Head of Strategy INTERNATIONAL & the Modality GMs, to grow profitably the business in INTERNATIONAL. Drive and monitor execution of the marketing plan, ensuring activation of the identified strategic actions on INTERNATIONAL level and in the Zones.
+ Identify short and long term market, clinical, customer and competitive trends that will influence the marketing strategy for GE HealthCare and provide guidance & prioritization on how to prepare for / pre-empt trends in order to define the strategy for accelerated business growth, go to market strategy enhancement, business model innovation and new solution development and introduction.
+ Supports the long-term strategy development process and customer trends within the International region that may impact Go-To-Market (GTM) strategies; align GTM strategies and provide guidance to Value Delivery on how to prepare for / pre-empt trends through commercial approach.
+ Foster use of analytics to take informed decisions and ensure deep understanding of market sizing, drivers and forecasts across the modalities and local markets.
+ Define the Ultrasound integrated marketing plan, including new products introduction, KOL engagement, marketing campaigns, events, differentiation through clinical education, etc. ensuring the alignment of planning and execution across modalities and GE Healthcare Marketing Leaders in the Zones. Ensure the allocation of resources (i.e. marketing budget) according to the best Return on Investment across the portfolio and monitor it on a regular basis to ensure adherence with the target and correct execution
+ Owner of market estimate and point of contact with Global ULS org.
+ Work closely with the Ultrasound INTERNATIONAL MarCom Team to adapt and localize content for INTERNATIONAL market-specific customers to grow funnel
+ Drive, in partnership with the INTERNATIONAL Digital Marketing Transformation Lead and the Zones, the Marketing funnel management for greater Market Visibility and Business Opportunities. Drive the INTERNATIONAL Lead Management Process to capture leads and opportunities and score/nurture them in an automated way for all customer touchpoints and channels in place.
+ Work closely with the Digital Marketing Performance Manager AVS (Omnichannel) to accelerate deployment across all Zones.
+ Contribute to the preparation and support in driving the Ultrasound operating mechanisms, to ensure appropriate management of financial and operational KPIs. Support the GM in the Global and INTERNATIONAL operating mechanisms (i.e. ROR, SOR).
+ Collaborate with the Global and INTERNATIONAL marketing teams to develop the value proposition in line with the product positioning; equip the commercial team with collaterals and marcom materials in structured and organized tools.
+ Collaborate with sales teams on Demand Generation to drive Sales growth in new and innovative commercial opportunities, particularly in Digital Channels.
+ Define content / agenda and event management for the INTERNATIONAL Ultrasound commercial new hires onboarding trainings (2x per year)
+ Represent Ultrasound Marketing in global cross-regional initiatives (i.e. HK, Kaizen events).
+ Act as a lean advocate, supporting the Ultrasound organization in enhancing the use of lean methodology in the management of the business.
**Qualifications / Requirements**
+ Bachelor's Degree in Marketing, Business Administration, Engineering, or equivalent
+ 15+ years experience in business management, sales / marketing / Healthcare product/industry acumen; 5+ years of successful senior level sales management and general management experience; strong analytical rigor and process skills as well as business acumen: financial, organizational, compliance, negotiation, problem solving and influencing skills
+ Significant leadership experience in leading direct and indirect teams; proven ability to collaborate, motivate, and work well with diverse, cross-functional teams and to influence and drive change in an International matrix organization.
+ Demonstrated ability to drive a business within the context and in partnership within a larger organization to the benefit of the overall company
+ Problem solver, self-starter, able to deliver high quality products also with tight deadlines; demonstrated tendency to challenge the status quo and drive constant improvement in process and ability to achieve customer and organizational goals.
+ Lean mindset; demonstrated ability to drive & execute results through rigorous operating mechanisms in GE environment, often working across partner functions and other business organizations
+ Proven strategic vision and ability to think globally and innovatively about the business andportfolio
+ Customer-centric mindset, able to translate customer issues/needs into profitable businesssolutions
+ Excellent oral and written communications skill
+ Fluent in English
This role can sit anywhere in the International Region
**Additional Information**
**Relocation Assistance Provided:** No
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Chief Marketing & Strategy Officer (CMSO) - Surgery International (f/m/d)

GE HealthCare

Posted 2 days ago

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**Job Description Summary**
The Surgery Strategy & Marketing Leader, International will play a critical leadership role in shaping and executing the strategic and marketing roadmap for the Surgery business across the International Region (Europe, Middle East, Africa, Latin America, India, Japan, and AKA). As a key member of the International Surgery leadership team, this individual will work closely with the General Manager and cross-functional stakeholders to drive commercial success, market relevance, and long-term growth.
This role leads the regional marketing function and collaborates across Product Management, Sales, Service, Channel, Clinical, and Regulatory teams. A strong partnership with the Clinical Marketing team is essential, working in lockstep to ensure cohesive strategy, impactful messaging, and aligned execution across the portfolio. The role requires a strong commercial mindset, strategic agility, and the ability to translate vision into measurable impact.
**Job Description**
**Responsibilities**
**Strategic Planning & Execution**
+ Act as a strategic advisor to the GM, co-owning the business strategy and execution roadmap
+ Lead development of the International Surgery strategic plan, including market segmentation, portfolio prioritization, and adjacencies.
+ Drive mid- and long-term strategic initiatives including localization, GTM model evolution, and commercial readiness.
+ cross-functional efforts and preparation for monthly operating reviews, ensuring strategic alignment and performance visibility.
**Go-To-Market Optimization**
+ Assess and refine GTM strategies across diverse markets, balancing direct and indirect models.
+ Partner with Zone and LCT teams to optimize channel partner performance and coverage.
**Portfolio Strategy & Innovation**
+ Collaborate with global product teams to shape portfolio strategy based on regional needs, competitive dynamics, and clinical trends.
+ Lead lifecycle management and integrate New Product Introductions (NPIs) into the marketing mix.
+ Identify and evaluate opportunities for portfolio expansion into adjacent markets and technologies.
**Localization & Market Access**
+ Lead cross-functional efforts to localize offerings, including regulatory, manufacturing, and commercial enablement.
+ Partner with QA, legal, and local teams to accelerate time-to-market and ensure compliance.
**External Partnerships**
+ Identify and cultivate strategic partnerships with key opinion leaders, academic institutions, innovation hubs, and third-party industry players.
+ Support business development efforts including licensing, co-development, and strategic alliances.
**Marketing Leadership**
+ Lead the regional marketing function and develop a high-performing team.
+ Develop and execute integrated marketing plans tailored to regional customer segments.
+ Own messaging, positioning, and value proposition development for the Surgery portfolio.
**Commercial Excellence**
+ Elevate funnel management, forecasting accuracy, and sales enablement across the region.
+ Drive adoption of best practices in pricing, deal structuring, and value-based selling.
**Customer & Market Insights**
+ Maintain deep understanding of customer needs, competitive landscape, and macro trends.
+ Translate insights into actionable strategies and commercial plays.
**Quality & Compliance Goals:**
+ Ensure adherence to all applicable quality, regulatory, and compliance standards.
+ Drive continuous improvement and simplification across marketing and strategy processes.
+ Promote a culture of integrity, transparency, and accountability.
**Qualifications**
+ Bachelor's degree required; MBA or advanced degree preferred.
+ Significant experience in healthcare strategy, marketing, or commercial leadership.
+ Proven track record in leading complex strategic initiatives across diverse geographies.
+ Strong commercial mindset with experience designing, executing, and monitoring strategic plans.
+ Demonstrated success in integrating NPIs and managing product lifecycles.
+ Experience building and leading high-performing marketing teams, with a focus on execution, innovation, and team development.
+ Proven ability to lead people both directly and indirectly; recognized as an excellent coach and mentor who develops talent and builds high-performing teams.
+ Strong understanding of surgical technologies, clinical workflows, and healthcare systems.
+ Experience with channel strategy, external partnerships, and portfolio management.
+ Excellent analytical, communication, and leadership skills.
+ Fluent in English; additional languages a plus.
**Inclusion and Diversity**
GE HealthCare is an Equal Opportunity Employer where inclusion matters. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, g ender identity or expression, age, disability, protected veteran status or other characteristics protected by law.
**Behaviors**
We expect all employees to live and breathe our behaviors: to act with humility and build trust; lead with transparency; deliver with focus, and drive ownership - always with unyielding integrity.
**Total Rewards**
Our total rewards are designed to unlock your ambition by giving you the boost and flexibility you need to turn your ideas into world-changing realities. Our salary and benefits are everything you'd expect from an organization with global strength and scale, and you'll be surrounded by career opportunities in a culture that fosters care, collaboration and support.
#LI-MG1
**Additional Information**
**Relocation Assistance Provided:** No
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Director of Product Management, Marketing, and Strategy

Blackburn, North West IDEX

Posted 7 days ago

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Job Description

Founded in 1975, with its head office in Blackburn, England, PPE operates manufacturing facilities in the UK and the US, plus sales offices and Channel Partner networks across the US, Europe and Asia.
PPE manufactures high-performance O-rings and sealing components using advanced elastomer materials and precision designs that extend equipment life.
Seals are critical to the function of industrial systems, and PPE's solutions are trusted in the most demanding environments.
Today, PPE offers over 200 elastomer grades used globally across industries such as oil & gas, chemical processing, food and pharma manufacturing, marine and power generation, aerospace, and semiconductors.
The company's success is built on the continual development of new elastomer materials combined with exceptional levels of customer service and technical support.
**SUMMARY**
_Part of IDEX Corporation, Precision Polymer Engineering (PPE), is committed to delivering high-performance sealing solutions that support critical applications across industries such as semiconductor, oil and gas, pharmaceutical, aerospace, and food processing. Founded in 1975 and acquired by IDEX in 2010, PPE has built a reputation for innovation, technical excellence, and customer-focused service, offering advanced elastomer materials and custom-engineered components designed to perform in the most demanding environments. Our team plays a vital role in developing and supporting these mission-critical solutions, and we seek individuals who are passionate about contributing to a culture of precision, safety, and continuous improvement. Joining PPE means becoming part of a global organization that values expertise, collaboration, and the drive to solve complex engineering challenges._
**This role should be located within commuting distance from either Blackburn, Lancashire, England or Brenham, Texas.**
**PRIMARY FUNCTION:**
+ Lead strategy development process and ensure deployment across the organization
+ Develop and execute product strategies that align with overall business goals and objectives
+ Conduct market research to identify trends and customer needs within the Mechanical or Industrial Engineering sector
+ Leads a team of product managers, marketing associates, pricing associates, and commercial ops; responsible for recruitment, performance management, and engagement of the team
+ As a member of the PPE Senior Leadership Team, collaborates cross-functionally on the overall business objectives and deliverables
+ Collaborate with engineering, sales, and marketing teams to define product requirements and specifications
+ Lead the planning, development, and launch of new products or product enhancements
+ Analyze product performance metrics and customer feedback to inform future product strategies
+ Lead the development of product roadmaps and ensure timely delivery of products to market
+ Lead pricing actions and margin improvement initiatives across all business lines/markets
+ Drive complexity reduction within the portfolio and pricing structure
+ Develop marketing strategies and materials to promote products effectively to target audiences
+ Work closely with colleagues to ensure good teamwork and best practice
+ Sets Key Performance Indicators (KPIs) for owned initiatives and team(s); monitors and adjusts as necessary
**EDUCATION AND/OR EXPERIENCE REQUIREMENTS:**
+ Proven experience (10+ years) in product management, marketing, and strategic planning, preferably for an engineering or manufacturing company
+ Demonstrated success in leading cross-functional teams to launch and scale products that meet market demands and drive revenue growth
+ Strong analytical and problem-solving skills with the ability to translate data into actionable insights and strategic decisions
+ Expertise in market research, competitive analysis, and customer segmentation to inform product and marketing strategies
+ Exceptional leadership and communication skills, with experience presenting to executive leadership and influencing stakeholders at all levels
+ Deep understanding of go-to-market strategies, product lifecycle management, and brand positioning
+ Experience managing budgets, forecasting, and ROI analysis for product and marketing initiatives
+ Familiarity with agile methodologies, product road mapping tools, and CRM/marketing automation platforms
+ Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively
+ Bachelor's degree in business, Marketing, Engineering, or related field; MBA or equivalent advanced degree strongly preferred
**Job Family:** Marketing
**Business Unit:** PPE
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Director of Product Management, Marketing, and Strategy

Blackburn, North West IDEX

Posted 7 days ago

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Job Description

If you're looking for a special place to build or grow your career, you've found it. Whether you're an experienced professional, a recent college graduate or somewhere in between, IDEX is a place where you can apply your existing skills and learn new ones in an environment where you can make an impact.
With interesting opportunities in engineering, marketing, sales, supply chain, operations, HR, finance, and more across more than 40 diverse businesses ( around the globe, chances are, we have something special for you.
**SUMMARY**
_Part of IDEX Corporation, Precision Polymer Engineering (PPE), is committed to delivering high-performance sealing solutions that support critical applications across industries such as semiconductor, oil and gas, pharmaceutical, aerospace, and food processing. Founded in 1975 and acquired by IDEX in 2010, PPE has built a reputation for innovation, technical excellence, and customer-focused service, offering advanced elastomer materials and custom-engineered components designed to perform in the most demanding environments. Our team plays a vital role in developing and supporting these mission-critical solutions, and we seek individuals who are passionate about contributing to a culture of precision, safety, and continuous improvement. Joining PPE means becoming part of a global organization that values expertise, collaboration, and the drive to solve complex engineering challenges._
**This role should be located within commuting distance from either Blackburn, Lancashire, England or Brenham, Texas.**
**PRIMARY FUNCTION:**
+ Lead strategy development process and ensure deployment across the organization
+ Develop and execute product strategies that align with overall business goals and objectives
+ Conduct market research to identify trends and customer needs within the Mechanical or Industrial Engineering sector
+ Leads a team of product managers, marketing associates, pricing associates, and commercial ops; responsible for recruitment, performance management, and engagement of the team
+ As a member of the PPE Senior Leadership Team, collaborates cross-functionally on the overall business objectives and deliverables
+ Collaborate with engineering, sales, and marketing teams to define product requirements and specifications
+ Lead the planning, development, and launch of new products or product enhancements
+ Analyze product performance metrics and customer feedback to inform future product strategies
+ Lead the development of product roadmaps and ensure timely delivery of products to market
+ Lead pricing actions and margin improvement initiatives across all business lines/markets
+ Drive complexity reduction within the portfolio and pricing structure
+ Develop marketing strategies and materials to promote products effectively to target audiences
+ Work closely with colleagues to ensure good teamwork and best practice
+ Sets Key Performance Indicators (KPIs) for owned initiatives and team(s); monitors and adjusts as necessary
**EDUCATION AND/OR EXPERIENCE REQUIREMENTS:**
+ Proven experience (10+ years) in product management, marketing, and strategic planning, preferably for an engineering or manufacturing company
+ Demonstrated success in leading cross-functional teams to launch and scale products that meet market demands and drive revenue growth
+ Strong analytical and problem-solving skills with the ability to translate data into actionable insights and strategic decisions
+ Expertise in market research, competitive analysis, and customer segmentation to inform product and marketing strategies
+ Exceptional leadership and communication skills, with experience presenting to executive leadership and influencing stakeholders at all levels
+ Deep understanding of go-to-market strategies, product lifecycle management, and brand positioning
+ Experience managing budgets, forecasting, and ROI analysis for product and marketing initiatives
+ Familiarity with agile methodologies, product road mapping tools, and CRM/marketing automation platforms
+ Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively
+ Bachelor's degree in business, Marketing, Engineering, or related field; MBA or equivalent advanced degree strongly preferred
Are you ready to join a different kind of company where our people, our culture, and our commitments are centered around providing trusted solutions that improve lives around the world?
**IDEX is an Equal Opportunity Employer** . IDEX gives consideration for employment to qualified applicants without regard to race, color, religion, creed, genetic information, sex, sexual orientation, gender identity or expression, marital status, age, national origin, disability, protected veteran status, or any other consideration or protected category made unlawful by federal, state or local laws.
**Attention Applicants:** If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process, please let us know. Likewise, if you are limited in the ability to access or use this online application process and need an alternative method for applying, we will determine an alternate way for you to apply. Please contact our Talent Acquisition Team at for assistance with an accommodation. These contact tools may be used only by individuals with a disability for accommodation requests. Do not inquire as to the status of an application.
**Job Family:** Marketing
**Business Unit:** PPE
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Head of Digital Marketing and Brand Strategy

LE1 5AQ Leicester, East Midlands £70000 Annually WhatJobs

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full-time
Join our innovative and forward-thinking company as the Head of Digital Marketing and Brand Strategy. This is a fully remote, senior leadership role where you will be instrumental in shaping and executing our digital marketing initiatives and overall brand narrative. You will lead the development and implementation of comprehensive digital marketing strategies across all relevant channels, including SEO, SEM, social media, email marketing, content marketing, and paid advertising, to drive brand awareness, customer acquisition, and engagement. The ideal candidate will have a proven track record of success in developing and managing impactful digital marketing campaigns, a deep understanding of brand management, and a passion for leveraging data analytics to optimize performance. You will be responsible for overseeing the brand's online presence, ensuring consistency in messaging and visual identity, and fostering a strong community around our products/services. This role requires excellent leadership, strategic thinking, and communication skills, as you will collaborate closely with cross-functional teams, including product, sales, and creative, to ensure cohesive marketing efforts. You will manage the digital marketing budget, measure ROI, and provide regular reports on campaign performance and market insights. The ability to stay ahead of digital trends and adapt strategies accordingly is crucial. This remote-first position offers the ultimate flexibility to work from anywhere, coupled with the opportunity to make a significant impact on our company's growth and market positioning.
Key Responsibilities:
  • Develop and execute a holistic digital marketing strategy aligned with business objectives.
  • Oversee all aspects of digital marketing, including SEO, SEM, social media, email, content, and paid advertising.
  • Manage and grow the company's brand presence across all digital platforms.
  • Create and manage the digital marketing budget, optimizing spend for maximum ROI.
  • Analyze campaign performance data, derive insights, and implement data-driven optimizations.
  • Develop and manage content marketing strategies to engage target audiences.
  • Lead and mentor a remote digital marketing team.
  • Collaborate with sales, product, and creative teams to ensure integrated marketing efforts.
  • Monitor industry trends and competitor activities to identify new opportunities.
  • Report on key marketing metrics and insights to senior leadership.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field; Master's degree preferred.
  • 7+ years of progressive experience in digital marketing and brand management.
  • Demonstrated success in developing and executing multi-channel digital marketing campaigns.
  • Strong understanding of SEO, SEM, social media marketing, content marketing, and email marketing.
  • Proficiency in marketing analytics tools (e.g., Google Analytics, Adobe Analytics) and CRM systems.
  • Excellent leadership, strategic planning, and communication skills.
  • Experience managing budgets and measuring marketing ROI.
  • Ability to work independently and effectively in a remote environment.
  • Creative thinking and a passion for innovation in marketing.
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Digital Marketing Manager - SEO & Content Strategy

PO1 3AX Portsmouth, South East £45000 Annually WhatJobs

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full-time
We are looking for an experienced and creative Digital Marketing Manager to lead our SEO and content strategy initiatives. This hybrid role, based in **Portsmouth, Hampshire**, offers the opportunity to significantly impact our online presence and drive business growth. You will be responsible for developing and executing comprehensive digital marketing campaigns, with a strong focus on search engine optimization, content creation, and performance analysis. The ideal candidate possesses a deep understanding of current SEO best practices, content marketing trends, and data-driven decision-making.

Your primary responsibilities will include:
  • Developing and implementing robust SEO strategies to improve organic search rankings and traffic.
  • Conducting keyword research, competitor analysis, and technical SEO audits.
  • Overseeing the creation and optimization of engaging, high-quality content across various platforms (blog posts, website copy, social media, email campaigns).
  • Managing and growing our social media presence and engagement.
  • Developing and executing email marketing campaigns to nurture leads and drive conversions.
  • Monitoring, analyzing, and reporting on campaign performance using tools like Google Analytics, SEMrush, and social media analytics.
  • Identifying new opportunities for digital growth and staying up-to-date with industry trends.
  • Collaborating with the sales and product teams to align marketing efforts with business objectives.
  • Managing the digital marketing budget and ensuring a strong ROI.
  • Leading and mentoring a small team of marketing specialists.

The successful applicant will have a proven track record in digital marketing, with at least 5 years of experience, demonstrating expertise in SEO and content marketing. Strong analytical skills and proficiency with marketing analytics tools are essential. Excellent written and verbal communication skills, along with creative thinking and a passion for digital innovation, are required. A Bachelor's degree in Marketing, Communications, or a related field is preferred. While this is a hybrid role, requiring some presence in our **Portsmouth** office, we offer flexibility in scheduling. Join us to make a tangible difference in our digital landscape and grow your career in a dynamic environment.
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E-commerce Marketing Manager - Social Media Strategy

EH1 1AA Edinburgh, Scotland £45000 Annually WhatJobs

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full-time
Our client is seeking a creative and data-driven E-commerce Marketing Manager to lead their social media strategy. This fully remote role offers the chance to shape brand presence and drive customer engagement across all social platforms. You will be responsible for developing and executing comprehensive social media marketing campaigns that align with e-commerce objectives, increase brand awareness, and drive sales. The ideal candidate will have a deep understanding of social media trends, content creation, community management, and paid social advertising. You will identify target audiences, develop compelling content calendars, and manage the social media budget effectively. As a remote-first organization, strong communication and collaboration skills are essential for working with internal teams and external agencies. You will analyze social media performance metrics, generate reports, and use insights to optimize future campaigns. The ability to think strategically and creatively, combined with a hands-on approach to campaign execution, is crucial. We are looking for someone who is passionate about e-commerce and social media marketing, with a proven track record of success in growing online communities and driving measurable results. Your responsibilities will include managing influencer collaborations, staying abreast of platform updates, and exploring new social media opportunities. This role offers a unique opportunity to make a significant impact on our client's online growth and brand perception. The fully remote nature of this position allows for flexibility and autonomy, while demanding a proactive and results-oriented mindset. You will work closely with the e-commerce and content teams to ensure a cohesive brand message across all channels. We are seeking an individual who can translate marketing objectives into engaging social media content and strategies that resonate with our target audience. This role is based in Edinburgh, Scotland, UK , but is fully remote.

Key Responsibilities:
  • Develop and implement comprehensive social media marketing strategies for e-commerce growth.
  • Create and manage engaging content calendars across various social media platforms (e.g., Instagram, Facebook, TikTok, Pinterest).
  • Oversee the creation of compelling visual and written content tailored to each platform.
  • Manage paid social media advertising campaigns, including budget allocation, targeting, and optimization.
  • Monitor social media channels for trends, conversations, and customer feedback.
  • Engage with the online community, respond to comments and messages, and foster brand loyalty.
  • Analyze social media performance data, generate insightful reports, and provide actionable recommendations.
  • Collaborate with the e-commerce and marketing teams to ensure brand consistency and campaign alignment.
  • Identify and manage influencer marketing collaborations.
  • Stay up-to-date with the latest social media trends, tools, and best practices.
  • Manage the social media budget effectively to maximize ROI.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 5 years of experience in e-commerce marketing, with a strong focus on social media management.
  • Proven track record of developing and executing successful social media campaigns that drive engagement and sales.
  • In-depth knowledge of major social media platforms, their algorithms, and advertising capabilities.
  • Experience with social media management and analytics tools (e.g., Hootsuite, Buffer, Sprout Social, Google Analytics).
  • Excellent content creation, copywriting, and visual storytelling skills.
  • Strong analytical skills and the ability to interpret data to drive strategy.
  • Experience with paid social media advertising platforms.
  • Creative thinking and a passion for innovation in digital marketing.
  • Ability to work independently and manage multiple projects effectively in a remote setting.
Shape the social media future of a growing e-commerce brand. This is a fully remote role offering exciting challenges and impact. The role is situated in Edinburgh, Scotland, UK , but is entirely remote.
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  29. local_mall Fmcg
  30. gavel Government & Non Profit
  31. emoji_events Graduate
  32. health_and_safety Healthcare
  33. beach_access Hospitality & Tourism
  34. groups Human Resources
  35. precision_manufacturing Industrial Engineering
  36. security Information Security
  37. handyman Installation & Maintenance
  38. policy Insurance
  39. code IT & Software
  40. gavel Legal
  41. sports_soccer Leisure & Sports
  42. inventory_2 Logistics & Warehousing
  43. supervisor_account Management
  44. supervisor_account Management Consultancy
  45. supervisor_account Manufacturing & Production
  46. campaign Marketing
  47. build Mechanical Engineering
  48. perm_media Media & PR
  49. local_hospital Medical
  50. local_hospital Military & Public Safety
  51. local_hospital Mining
  52. medical_services Nursing
  53. local_gas_station Oil & Gas
  54. biotech Pharmaceutical
  55. checklist_rtl Project Management
  56. shopping_bag Purchasing
  57. home_work Real Estate
  58. person_search Recruitment Consultancy
  59. store Retail
  60. point_of_sale Sales
  61. science Scientific Research & Development
  62. wifi Telecoms
  63. psychology Therapy
  64. pets Veterinary
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