2 Performance Marketing Manager Paid Social Remote jobs in the United Kingdom

About the company

Haud helps mobile network operators secure their A2P messaging, protect subscribers and unlock revenue growth. Since 2011, the company has evolved from a startup into a trusted leader in messaging security and monetisation. Haud’s mission is to deliver secure, innovative and profitable messaging solutions that empower operators to stay in control, ensure subscriber trust and achieve sustained business growth. The company thrives on a purposedriven culture where teams work together to outsmart fraud, unlock revenue potential and build trust between operators, brands and subscribers. 

As a Marketing Manager at Haud Systems, you will execute and optimise integrated marketing activities across digital channels, the web, social media, events, sales development and product marketing. You will collaborate closely with sales, product management, engineering and design teams to promote Haud’s messaging security and monetisation solutions. This role emphasises doing rather than supervising; you will be responsible for creating and delivering campaigns and initiatives yourself while leveraging crossfunctional support and the necessary tools available to support you. 

Key Responsibilities

Integrated Marketing Strategy & Execution

• Contribute to the development of multichannel marketing strategies that align with Haud’s mission to secure global messaging and boost operator revenues. 
• Execute marketing campaigns across digital channels, email, social media, webinars and events, ensuring consistent brand messaging and compliance with telecom industry regulations. 
• Collaborate with product and sales teams to tailor messaging for mobile network operators, highlighting the value of Haud’s security and monetisation solutions. 

Digital & Web Marketing

• Maintain and update the corporate website; optimise content for SEO and user experience, monitor site traffic and analyse reports to increase visibility and conversions. 
• Use data and insights from previous campaigns to refine new digital initiatives and improve ROI. 

Social Media & Content

• Manage Haud’s social media presence (LinkedIn, etc.), create and schedule engaging content, and maintain an editorial calendar that resonates with telecom operator audiences. 
• Monitor social analytics, report on key metrics, and adjust content strategies based on engagement and conversion data. 

Sales Development & Lead Generation

• Work with the sales and business development teams to define target mobile operator personas, generate marketing-qualified leads and support pipeline growth. 
• Execute lead generation campaigns (e.g., webinars, whitepaper downloads, targeted ads) and coordinate follow-up workflows in CRM and marketing automation platforms. 
• Track and analyse lead metrics, report campaign performance to stakeholders and recommend improvements based on data. 

Event Planning & Management

• Plan and execute marketing events—such as industry conferences, virtual webinars and productdemo sessions—to promote Haud’s messaging security solutions and engage customers. 
• Coordinate logistics, venues and vendors; manage event budgets; develop promotional materials (invitations, landing pages, brochures) and collaborate with the communications team to drive attendance. 
• Collect attendee feedback and measure event effectiveness to inform future event planning. 

Product Marketing Support

• Conduct market research to understand mobile operator needs and competitor positioning; apply insights to messaging security products and monetisation services. 
• Assist with go to market plans, including developing product messaging, naming and packaging, and creating sales enablement materials (e.g., slide decks, blog posts, videos). 
• Monitor customer feedback postlaunch and collaborate with product managers to iterate on features and communication strategies.  

Requirements

Required Skills & Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field; experience in the telecom or messaging industry is required and having a deep understanding of mobile network operators. 
• Proven experience in digital marketing, web management, social media marketing, lead generation, event coordination and/or product marketing. 
• Hands-on proficiency with SEO/SEM tools, CRM platforms, marketing automation and web analytics. 
• Strong copywriting and storytelling skills; ability to create content that explains technical messaging security concepts in clear, compelling language. 
• Excellent organisational skills and attention to detail; ability to manage multiple projects simultaneously. 
• Data-driven mindset with the ability to analyse campaign metrics and extract actionable insights. 
• Collaborative attitude and ability to work effectively with colleagues in product, sales, engineering and customer success across multiple time zones. 
• Experience of working with or for a mobile operator in defining new product launches and associated GTM materials 

Desired Attributes

• Passion for securing mobile communications and aligning marketing efforts with Haud’s mission to protect subscribers and unlock revenue. 
• Creativity, curiosity and willingness to experiment with new marketing tactics and technologies. 
• Familiarity with the telecoms messaging security landscape, including A2P SMS, firewalls and monetisation strategies, or a strong desire to learn. 

Candidates from across Europe, the UK, and Ireland will be considered; however, being located in, or willing to relocate to, Malta is an advantage. Please note that Haud is hiring only one Marketing Manager, even though the position may be advertised in multiple locations.

This individual‑contributor role will enable you to make a direct impact on Haud’s growth by executing marketing initiatives that help mobile operators secure messaging channels and generate new revenue streams.

Benefits

• Competitive compensation package
• Performance-based annual bonus scheme
• Weekly team lunches (in Malta)
• Well-being allowance (post-probation)
• Comprehensive health insurance
• Flexible and hybrid working options
• Unlimited Udemy (e-learning platform) access for your learning and development
• Extra paid time off for long service