152 Senior Product Marketing Manager jobs in the United Kingdom
Senior Product Marketing Manager
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Senior Product Marketing Manager, Londoncol-narrow-left
Client:Showpad
Location:London, United Kingdom
Job Category:Other
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EU work permit required:Yes
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Job Reference:b0cc5b2a854b
Job Views:4
Posted:01.08.2025
Expiry Date:15.09.2025
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Job Description:Senior Product Marketing Manager
Locations: Ghent (Office), London (Office)
Note: We work in a hybrid set-up at Showpad where we value in-person interaction and flexibility. That means we expect to see you in the office twice a week and in hub locations we come together at least once a month.
Position Overview:
The Senior Product Marketing Manager will play a crucial role in shaping our core messaging and positioning foundations at Showpad. In this role, you will partner with product, sales, enablement, and broader marketing teams to build, launch, and drive adoption of Showpad’s products. You will also have the opportunity to help us advance our overall product vision and strategy — from developing new messaging and positioning, telling customer success stories, architecting campaigns, building enablement resources, and more. This position will report to the Director of Product Marketing.
As the Senior Manager, Product Marketing, you will:
- Product launches and releases: Collaborate with cross-functional teams to launch new features and enhancements and help optimize our ongoing release process.
- Messaging and positioning: Develop compelling and differentiated messaging and positioning that resonates with our core ICP.
- Content development: Help develop targeted content across various channels to support both internal and external communication, including presentations, website copy, social media copy, webinars, sales enablement materials, and more.
- Drive product adoption and engagement: Work closely with customer marketing and other cross functional teams to create and implement marketing campaigns to educate and engage our existing customer base, driving adoption and pipeline.
- Sales enablement: Partner with the sales enablement team and key go-to-market leaders on enablement activities to help sellers better sell our products.
- Measure and analyze marketing performance: Track key metrics and use data-driven insights to optimize our product marketing efforts.
Required Skills for the Senior Product Marketing Manager at Showpad:
- Excellent writing and presentation-building skills, including the ability to translate complex technical concepts into insightful, human-centric narratives for prospects and customers
- Comfortable leading and influencing highly cross-functional global teams to execute on product marketing priorities
- Advanced organizational and project management skills
- Capable of making data-driven decisions to grow engagement and revenue
- A strategic mindset with a proactive approach to anticipating and solving problems
- Flexible team player who’s passionate about jumping into new projects and learning new areas of our business
- Executes at a high level and willing to share guidance/best practices with more junior members of the team
- Ability to handle ambiguity and swiftly adapt to changes
Company Highlights:
Founded in , Showpad is the world’s leading Enablement Operating System (eOS). We align Sales and Marketing teams around impactful content and measurable engagement, enabling sellers to build unique buying experiences and continuously improve conversion rates. Sellers close more deals – faster – with Showpad.
With dual-headquarters in Ghent and Chicago, regional offices in London, Munich, Bucharest and Wroclaw, and remote hubs across the US and EMEA, Showpad is powered by a diverse global workforce of more than people. Our employee value proposition centers around impact, purpose and belonging. Our culture is based on flexibility, trust and setting people up for success. At Showpad, we foster inclusion, innovate for impact and never stop to raise the bar. We take serious care of our people but never take ourselves too seriously.
What you can expect from Showpad
We welcome every voice and are committed to building a truly inclusive environment where your differences are not just welcomed, they are celebrated. We’re building a best-in-class experience for our employees and are always identifying opportunities to encourage our team to be their authentic selves. Whether that’s paid parental leave, paid holidays (including Juneteenth and paid time off to vote), paid time off to volunteer at non-profit organizations, personal development opportunities or professional stretch assignments, you can expect Showpad to support you.
We are committed to creating a diverse and inclusive organization and are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, pregnancy, disability, age, veteran status, or other dimensions of identity.
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Product Marketing Manager
Posted 7 days ago
Job Viewed
Job Description
If you're a commercially driven strategist with a passion for product performance and market success, this is the opportunity for you.
In this key role, you'll lead product marketing initiatives and drive commercial growth—delivering against ambitious targets through strategic ownership of the full marketing mix: Product, Price, Place, and Promotion.
Duties & Responsibilities :
- Lead delivery of business unit plans to exceed commercial KPIs and growth targets
- Manage P&L reporting and provide detailed commercial analysis
- Oversee comprehensive email marketing campaigns (manual and automated)
- Lead ecommerce merchandising, catalogue production, and direct mail programs
- Work with ecommerce teams on CRO testing and digital automation tools
- Partner with data & analytics teams to leverage customer insights for growth
- Collaborate on new product launches and range development initiatives
- Optimise daily trading performance and marketing budget allocation
- Drive continuous process improvements, including AI implementation
- Mentor Marketing Executives and support team development
- Hybrid working for many roles - 2 days working from home & 3 days in the office per week
- 25 days holiday (including Christmas closure) rising with years of service, plus bank holidays
- Make a significant impact on the product trading success.
- 8% Pension with NowPensions - (3% Employer & 5% Employee)
- New offices with kitchen and break facilities
- Ongoing support, development and training in line with the needs of the role and business
- £200 pa for health and wellbeing activity (after 1 year of service)
- Social committee with organised events and activities
- Annual Summer BBQ for the whole company
- Birthday and Christmas gift from owners
- Prize draws and awards for ideas after 1 year of service
- Opportunity to get involved with events and initiatives to support local charities, e.g., Hope for Food and Lewis Manning
- Free parking
- Flu vaccinations
- Fully paid Christmas Party
Product Marketing Manager
Posted 10 days ago
Job Viewed
Job Description
HeLM Recruit is partnering with a data driven market leader in their field to find a Product Marketing Manager who can craft compelling messaging, sharpen positioning, and support go-to-market strategies. If you thrive in fast-paced environments and have a knack for turning complex ideas into engaging content, this role is for you!
This is a unique but exciting opportunity to be able to join a well established business, with BIG growth plans, to build the Product Marketing from the ground up. You can really hone in on the art of your craft and create something great!
Duties will include:
- Build and create sales toolkits; we're talking demo videos, presentations, product propositions li>Lead go to market strategy for nee products features and launches
- Work closely with Content and Digital marketing to create collaborative campaigns
- Competitor analysis to refine marketing and product strategy
- Lead with data and insights and build on the product messaging specific to audience
- Tapping into a relatively untouched audience; think long term product marketing strategy
The successful candidate will understand product marketing and love it; whether this has been your pure focus or part of your role. You must be able to own your function in the team; back yourself and have proof as to why something will work. You will be the driving force; and so you must show up every day ready to push this to the next level!
We are ideally looking for someone who has come from financial services, data or SaaS; someone who understands value proposition; and someone who wants to make an impact!
In return there are a huge lists of perks including hybrid working and genuine career growth opportunities. Salary is up to £60k.
Don't miss this role; these ones don't come up often; and you'd get to work with a truly brilliant Manager. Hit apply now and we will come back to you.
Product Marketing Manager
Posted 10 days ago
Job Viewed
Job Description
Product Marketing Manager
Buckinghamshire/Hybrid
Our award-winning client is seeking a Product Marketing Manager to join their company on a permanent, full-time basis, your core role entails spearheading product marketing initiatives with a keen eye on operational efficiency. Your key duties include supervising the daily operations of the product marketing team to ensure the efficient implementation of marketing strategies.
Key responsibilities:
- The successful Product Marketing manager will lead product marketing initiatives with a focus on operational efficiency.
- Drive B2B marketing initiatives to boost membership, qualifications, and business goals.
- Enhance organizational visibility by articulating and promoting value and message in existing and new markets.
- Collaborate with key business areas to develop and execute marketing strategies.
- Oversee daily functions of the product marketing team and budget.
- Allocate resources strategically to ensure timely and well-organized campaigns.
- Provide comprehensive reporting to shape decisions that elevate the brand and foster long-term growth.
Key skills/requirements:
- B2B and B2B marketing experience.
- Extensive experience in integrated multi-channel campaigns, especially digital marketing.
- Strong analytical skills and budget management experience.
- Proven track record in team and line management.
- Proficient in digital media planning and CRM database utilization.
- Excellent communication, negotiation, and presentation skills.
- Effective in team management, coaching, and training
Company Benefits:
- 25 days holiday + Bank Holidays
- Private healthcare and dental cover
- Other salary sacrifice schemes
- Life assurance
- Free onsite parking
- Hybrid working
About Us:
FS1 Recruitment is a UK-based recruitment agency providing solutions within the Sales, Marketing and Creative fields for permanent, freelance and contract positions please contact us to discuss one of our many positions.
Product Marketing Manager
Posted 7 days ago
Job Viewed
Job Description
If you're a commercially driven strategist with a passion for product performance and market success, this is the opportunity for you.
In this key role, you'll lead product marketing initiatives and drive commercial growth—delivering against ambitious targets through strategic ownership of the full marketing mix: Product, Price, Place, and Promotion.
Duties & Responsibilities :
- Lead delivery of business unit plans to exceed commercial KPIs and growth targets
- Manage P&L reporting and provide detailed commercial analysis
- Oversee comprehensive email marketing campaigns (manual and automated)
- Lead ecommerce merchandising, catalogue production, and direct mail programs
- Work with ecommerce teams on CRO testing and digital automation tools
- Partner with data & analytics teams to leverage customer insights for growth
- Collaborate on new product launches and range development initiatives
- Optimise daily trading performance and marketing budget allocation
- Drive continuous process improvements, including AI implementation
- Mentor Marketing Executives and support team development
- Hybrid working for many roles - 2 days working from home & 3 days in the office per week
- 25 days holiday (including Christmas closure) rising with years of service, plus bank holidays
- Make a significant impact on the product trading success.
- 8% Pension with NowPensions - (3% Employer & 5% Employee)
- New offices with kitchen and break facilities
- Ongoing support, development and training in line with the needs of the role and business
- £200 pa for health and wellbeing activity (after 1 year of service)
- Social committee with organised events and activities
- Annual Summer BBQ for the whole company
- Birthday and Christmas gift from owners
- Prize draws and awards for ideas after 1 year of service
- Opportunity to get involved with events and initiatives to support local charities, e.g., Hope for Food and Lewis Manning
- Free parking
- Flu vaccinations
- Fully paid Christmas Party
Product Marketing Manager
Posted 13 days ago
Job Viewed
Job Description
Product Marketing Manager
Buckinghamshire/Hybrid
Our award-winning client is seeking a Product Marketing Manager to join their company on a permanent, full-time basis, your core role entails spearheading product marketing initiatives with a keen eye on operational efficiency. Your key duties include supervising the daily operations of the product marketing team to ensure the efficient implementation of marketing strategies.
Key responsibilities:
- The successful Product Marketing manager will lead product marketing initiatives with a focus on operational efficiency.
- Drive B2B marketing initiatives to boost membership, qualifications, and business goals.
- Enhance organizational visibility by articulating and promoting value and message in existing and new markets.
- Collaborate with key business areas to develop and execute marketing strategies.
- Oversee daily functions of the product marketing team and budget.
- Allocate resources strategically to ensure timely and well-organized campaigns.
- Provide comprehensive reporting to shape decisions that elevate the brand and foster long-term growth.
Key skills/requirements:
- B2B and B2B marketing experience.
- Extensive experience in integrated multi-channel campaigns, especially digital marketing.
- Strong analytical skills and budget management experience.
- Proven track record in team and line management.
- Proficient in digital media planning and CRM database utilization.
- Excellent communication, negotiation, and presentation skills.
- Effective in team management, coaching, and training
Company Benefits:
- 25 days holiday + Bank Holidays
- Private healthcare and dental cover
- Other salary sacrifice schemes
- Life assurance
- Free onsite parking
- Hybrid working
About Us:
FS1 Recruitment is a UK-based recruitment agency providing solutions within the Sales, Marketing and Creative fields for permanent, freelance and contract positions please contact us to discuss one of our many positions.
Product Marketing Manager
Posted 13 days ago
Job Viewed
Job Description
HeLM Recruit is partnering with a data driven market leader in their field to find a Product Marketing Manager who can craft compelling messaging, sharpen positioning, and support go-to-market strategies. If you thrive in fast-paced environments and have a knack for turning complex ideas into engaging content, this role is for you!
This is a unique but exciting opportunity to be able to join a well established business, with BIG growth plans, to build the Product Marketing from the ground up. You can really hone in on the art of your craft and create something great!
Duties will include:
- Build and create sales toolkits; we're talking demo videos, presentations, product propositions li>Lead go to market strategy for nee products features and launches
- Work closely with Content and Digital marketing to create collaborative campaigns
- Competitor analysis to refine marketing and product strategy
- Lead with data and insights and build on the product messaging specific to audience
- Tapping into a relatively untouched audience; think long term product marketing strategy
The successful candidate will understand product marketing and love it; whether this has been your pure focus or part of your role. You must be able to own your function in the team; back yourself and have proof as to why something will work. You will be the driving force; and so you must show up every day ready to push this to the next level!
We are ideally looking for someone who has come from financial services, data or SaaS; someone who understands value proposition; and someone who wants to make an impact!
In return there are a huge lists of perks including hybrid working and genuine career growth opportunities. Salary is up to £60k.
Don't miss this role; these ones don't come up often; and you'd get to work with a truly brilliant Manager. Hit apply now and we will come back to you.
Product Marketing Manager
Posted 1 day ago
Job Viewed
Job Description
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Product Marketing Manager
Posted 1 day ago
Job Viewed
Job Description
Product Marketing Manager
Manchester
Hybrid - office 2 days/week
£450-500/day - DOE - Outside IR35
⏳5 Months
⏱️ASAP start
Client:
Our client is a mission-driven organisation using benchmarking to spark innovation, collaboration, and measurable improvement across various healthcare sectors. By harnessing cutting-edge technologies and building dynamic professional communities, they empower over 14,000 users with data and insight to drive strategic decision-making and service transformation. Their flagship programme supports the largest healthcare benchmarking community in the world, with additional national and bespoke benchmarking projects delivered across key health and care initiatives.
Their work spans programmes focused on health system performance, prevention, and workforce wellbeing, supporting members and stakeholders to improve patient outcomes, elevate standards, and share innovations across the UK and beyond.
About the Role:
We’re looking for an experienced and commercially minded Product Marketing Manager to lead the go-to-market (GTM) strategy, launch planning, and marketing communications for our clients brand-new Benchmarker software. This platform will underpin their core benchmarking services and serve as a critical tool for member engagement, retention, and growth.
Key Responsibilities
Go-to-Market & Product Commercialisation
- Develop and deliver a full GTM strategy for the Benchmarker software
- Define compelling positioning, messaging, and value propositions
- Collaborate on commercial materials including pricing input, pitch decks, and sales collateral
Launch Leadership
- Own cross-functional planning for the October 2025 launch
- Manage project timelines, dependencies, and delivery milestones
- Partner with Programme and Development teams to support onboarding experience
Internal Communications
- Equip internal teams with the right messaging, FAQs, and enablement materials
- Create internal launch playbooks and briefing resources for client-facing teams
External Campaigns & Customer Engagement
- Lead launch communications across channels: email, web, social, PR, events
- Craft clear, benefits-focused messaging for diverse customer segments
- Oversee campaign delivery, partnering with agencies or freelancers as needed
About You
Proven experience in product marketing, ideally within B2B SaaS or tech-enabled services
Strong grasp of GTM strategy, project management, and stakeholder engagement
Excellent written and verbal communication skills with a flair for clear, engaging messaging
Highly collaborative with a commercial mindset and customer-first approach
Comfortable leading multiple workstreams in a dynamic, fast-paced environment
Familiarity with the NHS or health and care sector is a bonus, but not essential
Ready to drive change through data and innovation?
Apply now to take a leading role in one of the most exciting product launches in the healthcare insight space.
Product Marketing Manager
Posted 1 day ago
Job Viewed
Job Description
Job Title: Product Marketing Manager
Client Location: UK Remote
Starting: Sept 2025
Salary/Pay Rate: £52.88 - 58.64 per hour - 40 hrs (PAYE)
Hours: Full-time
Duration: 11 months
Make a significant impact on a global scale as a key member of a cutting-edge ads organization, collaborating with a dynamic team of product marketers dedicated to shaping the future of online advertising. This is your opportunity to join a highly collaborative and innovative environment, where your contributions will directly influence product strategy and reach millions of users worldwide.
As a Product Marketing Manager focused on Targeting, you'll play a pivotal role in driving the success of a portfolio of advertising products. You'll be immersed in a fast-paced, data-driven environment, partnering closely with product management, engineering, design, and sales teams to bring innovative solutions to market. Your expertise will be essential in understanding advertiser needs, conducting market analysis, and developing go-to-market strategies that maximize product adoption and impact.
This is a 11 months, UK remote contract offering £52.88 - 58.64 per hour - 40 hrs/week (PAYE). The shortlisted candidates will be contacted by Friday 1st August.
Responsibilities:
- Conduct in-depth market research, including advertiser needs analysis, segmentation, and market sizing, to inform product strategy and development.
- Collaborate with cross-functional teams to test and refine new advertising products, ensuring product-market fit and optimal performance.
- Spearhead the launch of new products, developing comprehensive go-to-market strategies and activating relevant channels to drive adoption.
- Partner with sales and marketing teams to create compelling messaging and positioning that resonates with target audiences.
- Monitor product performance and gather market feedback to identify areas for improvement and future innovation.
Must-Have Qualifications:
- Solid professional experience in technology, strategy, consulting, or marketing, with at least 2 years in product marketing or product management.
- Proven experience in communication, cross-functional leadership, analytical problem-solving, and project management.
- Demonstrated ability to manage complex, fast-paced, and data-driven projects.
- Experience working with diverse internal teams and stakeholders.
- Expertise in B2B go-to-market and product marketing strategies.
Nice-to-Have Qualifications:
- Experience with go-to-market strategy development.
- Proven ability to conduct market sizing analyses.
- Experience with operational testing within the advertising industry.
Client Description:
Our Client is the largest social media company in the world. They have substantial B2B and B2C advertising and media platforms, as well as a nonprofit initiative. With the mission of bringing people together, they now boast over 2 billion users, and are rapidly developing as they influence the world around us.
Aquent is dedicated to improving inclusivity & is proudly an equal opportunities employer. We encourage applications from under-represented groups & are committed to providing support to applicants with disabilities. We aim to provide reasonable accommodation for any part of the employment process, to those with a medical condition, disability or neurodivergence.
Product Marketing Manager
Posted 8 days ago
Job Viewed
Job Description
ADP is a comprehensive provider of cloud-based human capital management (HCM) solutions that unite HR, payroll and time, and a global leader in business outsourcing services, analytics, and compliance expertise. The international market is an important contributor to ADP's global growth strategy.
As Product Marketing Manager for the international division, you'll be a key member of our Product Marketing team and play a critical role in ensuring the success of a company's products and services by developing and executing effective marketing strategies that drive product and service adoption, contribute to building brand equity, and drive business value and revenue growth for our UK and Dutch markets.
The successful candidate will demonstrate a strong combination of education, marketing expertise, communication skills, analytical skills, collaboration skills, creativity, project management skills and a commercial track record of product marketing experience with a focus on Human Capital Management domain.
What You'll Do:
- Define the product positioning: Based on the research, define the product's unique selling proposition (USP) and positioning in the market. Identify the key benefits and features of the product that resonate with the target audience.
- Define and maintain the product brand architecture and taxonomy to simplify the messaging and deliver consistent, high quality, customer-focused content.
- Develop messaging and content: create compelling messaging that communicates the product's value proposition to the target audience.
- Develop content such as product videos, demos, whitepapers, and case studies that help educate and persuade potential customers.
- Collaborate with cross-functional teams: work closely with product development, product managers, sales teams, and other stakeholders to ensure that the product messaging is consistent across all channels. Work closely with the sales team to create sales enablement materials and ensure that they are trained to effectively sell the product.
- Manage effectively conflicting priorities and communicate regularly to the stakeholders the status of the ongoing activities.
- Work with other marketing functions on events, campaigns and other marketing activities of product related content and sales tools
- Launch and promote the product: Create and execute go-to-market strategies to launch and promote the product including developing marketing campaigns, creating product collateral, and collaborating to events and webinars.
- Analyze and optimize: Analyze performance of product marketing assets and use data insights to optimize future product marketing strategies. Monitor key performance indicators (KPIs) such as product adoption, revenue, and customer feedback to measure the success of the product marketing efforts.
- Work with regional sales, customer success teams and other stakeholders to identify customer and partners use cases and capture these into compelling content, collaborate with the marketing teams to reflect the product value into written case studies, blogs, customer win press releases and clients and partners' events.
- Evangelize ADP's value proposition with customers, partners, press and via social media and promote ADP's thought leadership and brands
- Conduct market research: deeply understand the market, competition, and target audience. Conduct market research to gather insights and data that inform product positioning and marketing strategies.
Who You Are:
- A bachelor's degree in marketing, business, computer science or a related field, MBA or Master Degree preferred
- Minimum 5 years of experience in product marketing in an enterprise B2B or SaaS environment.
- Experience in HCM would be a nice to have.
- Have successfully transformed the product marketing role from an asset generator, to a strategic partner executive stakeholders rely on to effectively position the products in the market.
- Marketing expertise: an experienced product marketer with a strong understanding of product marketing principles and tactics, including market research, segmentation, positioning, messaging, and branding.
- Product knowledge: deep understanding of a company's products or services, as well as the market and competition.
- Communication skills: Excellent communication skills, both written and verbal. Strong analytical and synthesizing skills to translate technical content into compelling, value-based messages. Demonstrated ability to articulate a product value proposition and create compelling messaging that resonates with the target audience. Excellent presentation skills essential.
- Analytical skills: highly skilled at analyzing data and making data-driven decisions. Deep comfort with metrics and KPIs, and able to use tools CRM, marketing automation and BI tools.
- Collaboration skills: Work closely with cross-functional teams, including product development, product managers, sales teams, and designers. Ability to build strong relationships and communicate effectively with all stakeholders.
- Creativity: be creative and innovative, constantly coming up with new and effective ways to promote the product and engage the target audience.
- Project management skills: Ability to manage multiple projects simultaneously, prioritize tasks, and meet deadlines in a high activity, dynamic environment. Penchant for delivering on time with high attention to detail and quality. Demonstrated ability to work individually on projects while collaborating with and supporting other team members.
- Behavioral characteristics: intellectually curious, passionately persistent, resilient and tenacious - always learning and bravely tackling new challenges.
- Technical competencies: Salesforce, Microsoft 365, Tableau, Google Analytics, Workfront, LinkedIn. Other MarTech, content creation or productivity tools considered an advantage.
- Language skills: English Fluent. Dutch knowledge will also be a significant asset.
Travel Needs: Must be able to travel across regions.
**A little about ADP:** We are a comprehensive global provider of cloud-based human capital management (HCM) solutions that unite HR, payroll, talent, time, tax and benefits administration and a leader in business outsourcing services, analytics, and compliance expertise. We believe our people make all the difference in cultivating a down-to-earth culture that embraces our core values, welcomes ideas, encourages innovation, and values belonging. We've received recognition for our work by many esteemed organizations, learn more at ADP Awards and Recognition ( .
**Diversity, Equity, Inclusion & Equal Employment Opportunity at ADP:** ADP is committed to an inclusive, diverse and equitable workplace, and is further committed to providing equal employment opportunities regardless of any protected characteristic including: race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, protected veteran status or disability. Hiring decisions are based upon ADP's operating needs, and applicant merit including, but not limited to, qualifications, experience, ability, availability, cooperation, and job performance.
**Ethics at ADP:** ADP has a long, proud history of conducting business with the highest ethical standards and full compliance with all applicable laws. We also expect our people to uphold our values with the highest level of integrity and behave in a manner that fosters an honest and respectful workplace. Click to learn more about ADP's culture and our full set of values.