12 Activation Specialist jobs in the United Kingdom

Are you looking to progress within your marketing career?

Do you have strong experience in events, activations, and face-to-face consumer engagement?

Are you confident managing field teams and delivering campaigns across the UK?

If you can answer yes to the above questions then this could be the PERFECT role for you!

Reed Marketing & Creative are currently partnered with a growing online Digital retailer who are looking for an Events Marketing Manager to join their expanding team as they shift to a joint focus across both B2B and B2C.

Key Responsibilities:

• Planning and execution of B2C events and activations across the UK.
• Organise and deliver pop-up events in major cities , Freshers Week activations at universities and Exhibitions
• Support the branding and physical marketing of new product lines (e.g. leaflets, handouts and other materials etc).
• Contribute to strategic planning while also executing on-the-ground campaigns.
• Report on campaign performance and consumer engagement insights.
• Engage Consumers to buy into the brand and want to be apart of it.
• Differentiate the correct target market when in public and showcase the brand.

The successful candidate will have proven experience in events marketing , brand activations , or field marketing , with a strong background in face-to-face consumer engagement . You'll be highly organised, comfortable working in a hybrid marketing environment, and willing to travel across the UK.

A full UK driving licence is essential.

THIS ROLE IS PRODOMINANTLY REMOTE AND FIELD BASED!

If you are keen to know more about this fantastic opportunity as an Events Marketing Manager , please click on the link to apply! Alternatively, you can get in touch with Jonathan Price at Reed Marketing & Creative in Birmingham.

Our client is seeking a creative and strategic Event Marketing Manager to orchestrate impactful events in Southampton, Hampshire, UK . This role operates on a hybrid model, blending office-based planning with on-site event execution and remote coordination.

The Event Marketing Manager will be responsible for the end-to-end planning, promotion, and execution of a diverse range of events, from trade shows and conferences to product launches and client appreciation days. The goal is to drive brand visibility, engage target audiences, and generate business opportunities through well-managed and memorable experiences.

Key Responsibilities:

• Develop and execute comprehensive event marketing strategies to meet business objectives.
• Manage all aspects of event planning, including budgeting, vendor selection, logistics, and scheduling.
• Create compelling marketing materials and collateral for event promotion across various channels (digital, social media, print).
• Oversee event registration processes and attendee communication.
• Coordinate with internal teams (sales, marketing, operations) to ensure seamless event execution.
• Manage on-site event operations, troubleshooting issues as they arise.
• Post-event analysis, including measuring ROI, gathering feedback, and reporting on key performance indicators.
• Develop and maintain strong relationships with external vendors, venues, and partners.
• Identify opportunities to enhance the attendee experience and brand engagement at events.
• Stay abreast of industry trends and best practices in event marketing and management.

Qualifications and Skills:

• Proven experience (5+ years) in event marketing or event management, with a strong portfolio of successful events.
• Demonstrated success in planning and executing a variety of event types.
• Excellent project management and organizational skills, with a keen eye for detail.
• Strong marketing and communication skills, both written and verbal.
• Budget management experience, with a proven ability to deliver within financial constraints.
• Proficiency in event management software and digital marketing tools.
• Ability to work under pressure and manage multiple projects simultaneously.
• Experience in a fast-paced, client-facing role.
• Bachelor's degree in Marketing, Hospitality, Communications, or a related field.
• Flexibility to travel and work occasional evenings and weekends as required for events.

This is an exciting opportunity for a passionate event professional to drive impactful experiences for our client and their stakeholders. If you are a driven individual with a flair for creativity and a knack for meticulous planning, apply now to join our team in Southampton .

London based role - hybrid

Freelance or perm will be considered, please select your preference in the application form.

Zoopla is one of the UK’s most instantly recognisable property brands. In fact, we’re known and loved by over 91% of the nation (and we’re working hard on the other 9%). Our mission is to help the nation make better home decisions - by connecting everyone to their home and giving them personalised insights to help with moving, managing or financing. Over 50 million people visit Zoopla every month to access exclusive data and information on every UK property, search over 500,000 homes for sale and rent, find the best agents and secure the latest mortgage deals.

We’re a growing, dynamic team that embraces innovation and isn’t afraid to push the boundaries. We’re only just starting our journey to redefine the digital property landscape, with much more to explore and achieve. Join us, and transform the way the nation makes home decisions.

We’re looking for an Event Marketing Manager to join our growing B2B Marketing team , reporting to the Customer Marketing Lead. You’ll lead our UK events programme, delivering standout in-person and virtual experiences for our agent and house builder audiences. From regional roadshows to senior executive dinners, you’ll bring our brand to life on the ground – ensuring every touchpoint drives value, builds connection, and supports our commercial goals.

What you’ll be doing Lead our UK event programme

Take ownership of the end-to-end delivery of Zoopla’s B2B event calendar, including:

• Regional roadshows (80–500 attendees) that drive engagement and loyalty
• Executive dinners that spark senior conversations and strategic partnerships
• Industry trade shows where Zoopla shows up with impact
• Franchise partner conferences tailored to key strategic audiences
• On-demand webinars that maximise reach and capture key market moments
  

You’ll manage all aspects from concept to execution, including:

• Venue sourcing, negotiation, and supplier management (agency partners, AV, catering, production, accommodation, transport)
• Budget creation, monitoring, and reconciliation
• Registration and attendee management
• Health & safety compliance, risk assessments, and insurance
• Overseeing event setup, breakdown, and on-the-day delivery
  

Plan and deliver campaigns that drive ROI

Collaborate with Executive Leadership Team, Sales, Customer Success, Product Marketing and external partners to create events that fuel pipeline, support retention and build community by:

• Owning budgets and reporting on ROI
• Designing and executing multiple event marketing campaigns
• Implementing strong post-event nurture and follow-up flows with Sales
• Defining clear KPIs (attendance, engagement, sentiment, meetings, opportunities) and producing post-event insight reports with recommendations for continuous improvement
  

Champion Zoopla on the ground

Ensure every event aligns with Zoopla’s brand and commercial strategy, with messaging that makes our data, insights, and technology resonate with agents and partners. You’ll brief speakers, manage narratives, and apply brand guidelines across all touchpoints.

What we’re looking for

• Proven experience (3+ years) managing B2B events with a strong track record of operational delivery
• Demonstrable experience managing event budgets, timelines, and multiple projects simultaneously
• Strong vendor management and negotiation skills
• Excellent written and verbal communication, with the ability to integrate corporate messaging naturally into event content
• Experience with multiple formats (conferences, dinners, webinars, trade shows)
• Proficiency with Google Suite, Microsoft, CRM systems (e.g., Salesforce), and survey tools. Iterable and Contentful proficiency a plus
• A proactive, detail-oriented team player who thrives in a collaborative, cross-functional environment
• Passion for the property industry and understanding of estate agent and house builder audiences is a plus

Benefits

• Everyday Flex - greater flexibility over where and when you work
• 25 days annual leave + extra days for years of service
• Day off for volunteering & Digital detox day
• Festive Closure - business closed for period between Christmas and New Year
• Cycle to work and electric car schemes
• Free Calm App membership
• Enhanced Parental leave
• Fertility Treatment Financial Support
• Group Income Protection and private medical insurance
• Gym on-site in London – or membership in regional offices
• 7.5% pension contribution by the company
• Discretionary annual bonus up to 10% of base salary

Are you looking to progress within your marketing career?

Do you have strong experience in events, activations, and face-to-face consumer engagement?

Are you confident managing field teams and delivering campaigns across the UK?

If you can answer yes to the above questions then this could be the PERFECT role for you!

Reed Marketing & Creative are currently partnered with a growing online Digital retailer who are looking for an Consumer Event Marketing Manager to join their expanding team as they shift to a joint focus across both B2B and B2C.

Key Responsibilities:

• Planning and execution of B2C events and activations across the UK.
• Organise and deliver pop-up events in major cities , Freshers Week activations at universities and Exhibitions
• Support the branding and physical marketing of new product lines (e.g. leaflets, handouts and other materials etc).
• Contribute to strategic planning while also executing on-the-ground campaigns.
• Report on campaign performance and consumer engagement insights.
• Engage Consumers to buy into the brand and want to be apart of it.
• Differentiate the correct target market when in public and showcase the brand.

The successful candidate will have proven experience in events marketing , brand activations , or field marketing , with a strong background in face-to-face consumer engagement . You'll be highly organised, comfortable working in a hybrid marketing environment, and willing to travel across the UK.

In return you will receive a competivie salary depending on experience + excellent benefits + remote working!

A full UK driving licence is essential.

THIS ROLE IS PRODOMINANTLY REMOTE AND FIELD BASED!

If you are keen to know more about this fantastic opportunity as a Consumer Event Marketing Manager position, please click on the link to apply! Alternatively, you can get in touch with Bianca Halliburton at Reed Marketing & Creative in Reading.

Are you looking to progress within your marketing career?

Do you have strong experience in events, activations, and face-to-face consumer engagement?

Are you confident managing field teams and delivering campaigns across the UK?

If you can answer yes to the above questions then this could be the PERFECT role for you!

Reed Marketing & Creative are currently partnered with a growing online Digital retailer who are looking for an Consumer Event Marketing Manager to join their expanding team as they shift to a joint focus across both B2B and B2C.

Key Responsibilities:

• Planning and execution of B2C events and activations across the UK.
• Organise and deliver pop-up events in major cities , Freshers Week activations at universities and Exhibitions
• Support the branding and physical marketing of new product lines (e.g. leaflets, handouts and other materials etc).
• Contribute to strategic planning while also executing on-the-ground campaigns.
• Report on campaign performance and consumer engagement insights.
• Engage Consumers to buy into the brand and want to be apart of it.
• Differentiate the correct target market when in public and showcase the brand.

The successful candidate will have proven experience in events marketing , brand activations , or field marketing , with a strong background in face-to-face consumer engagement . You'll be highly organised, comfortable working in a hybrid marketing environment, and willing to travel across the UK.

In return you will receive a competivie salary depending on experience + excellent benefits + remote working!

A full UK driving licence is essential.

THIS ROLE IS PRODOMINANTLY REMOTE AND FIELD BASED!

If you are keen to know more about this fantastic opportunity as a Consumer Event Marketing Manager position, please click on the link to apply! Alternatively, you can get in touch with Bianca Halliburton at Reed Marketing & Creative in Reading.

We are looking for a highly motivated Delegate Acquisition & Event Marketing Executive to join our growing team. This is an exciting graduate-level opportunity combining delegate sales with event marketing, giving the right candidate exposure to both commercial and marketing functions within the international events industry.

The successful candidate will play a key role in:

• Driving delegate attendance and revenue for our conferences.
• Supporting and delivering marketing campaigns to promote events globally.
• Gaining first-hand experience working with senior executives in the maritime sector.

KEY RESPONSIBILITIES

Delegate Acquisition

• Research and identify target audiences across ports, terminals, solution providers and the wider supply chain.
• Generate delegate revenue through outbound sales (phone, email, LinkedIn).
• Build strong relationships with senior industry professionals and secure their participation at events.
• Maintain accurate pipeline and contact records in CRM.
• Support onsite delegate management and networking at live events.

Event Marketing

• Assist in the creation and delivery of marketing campaigns (email, social media, web, and digital advertising).
• Write engaging copy for delegate promotions, event websites, and digital channels.
• Support the design team in developing marketing collateral (brochures, banners, graphics).
• Conduct competitor and industry research to inform campaign strategy.
• Monitor campaign performance and contribute to post-event reporting.

SKILLS & EXPERIENCE REQUIRED

• Graduate-level (degree in marketing, business, communications, or related discipline preferred).
• Some prior experience in sales, marketing, events, or media (internships or placements included) desirable.
• Excellent written and verbal communication skills.
• Confident in engaging with senior stakeholders over the phone and online.
• Commercially minded, target-driven, and highly motivated.
• Strong organisational skills and ability to manage multiple tasks.
• Familiarity with digital marketing tools (Salesforce/Account Engagement, LinkedIn, Google Analytics, WordPress, or similar) advantageous.
• Proficient in Microsoft Office

PERSONAL ATTRIBUTES

• Ambitious and eager to build a career in international events.
• Creative thinker with an eye for detail.
• Resilient and adaptable in a fast-paced environment.
• Positive, collaborative, and proactive team player.

WHAT WE OFFER

• Competitive annual salary
• Hands-on training across sales and marketing functions.
• International travel opportunities to support major conferences.
• Exposure to senior executives and global organisations within the maritime industry.
• Clear career progression within a growing media and events company.
• Inspiring and motivational environment with a great team spirit
• Fresh, vibrant serviced offices based in Victoria with many member benefits including in-house coffee barista, table tennis, wellness rooms and online/in-store discounts

Edgewell is not just a company, but a vibrant global community of **6,800 visionaries, doers, and makers** . Our family of over **25 personal care brands** serves people in more than **50 countries** . We are dedicated to infusing joyfulness into every aspect of our work. Our pledge goes beyond our products, with our fundamental value of **People First** guiding us to foster a diverse, inclusive, and respectful environment where every team member can flourish and celebrate our shared achievements.
**Brand Activation Manager (Nordic Trade)**
**London, UK**
**Full time, Permanent**
**Hybrid Working**
**Let's Talk About You**
You're passionate about delivering excellence at the point of purchase-both in-store and online-and you're ready to take the next step in your marketing career. You thrive in a fast-paced, cross-functional environment and are excited by the opportunity to drive impactful brand and trade marketing initiatives across the Nordics. If you're interested in our Nordic Trade & Brand Activation Manager role, this could be your next big move! Join Edgewell Personal Care - a global consumer goods business with a portfolio of over 25 brands (Wilkinson Sword, Schick, Hawaiian Tropic, Carefree, Bulldog Skincare for Men, Jack Black and recently acquired Cremo Grooming. just to name a few!).
**Now, Let's Get Down to Business**
We're looking for an outstanding Nordic Trade & Brand Activation Manager to strengthen our brand and trade marketing activities across the Nordic region. You'll work closely with distributor partners and internal teams to coordinate and execute marketing programmes that align with our regional strategy and drive business performance-volume, value, margin, and brand image. You'll also support the Nordic sales team to ensure activation plans are impactful, well-communicated, and drive sustained growth.
Here's a Sample of What You'll Get Up To:
- Activation Planning: Deliver a winning programme of initiatives across the portfolio, including support for NPD launches and 360° home-to-store activations (e.g. social media, events, POS, loyalty programmes).
- Customer Differentiation: Create bespoke retailer/channel/country marketing plans in collaboration with UK&I and EU marketing teams.
- Retail Environment Understanding: Stay ahead of competitors and understand distributors and channels better than anyone else.
- Brand Identity: Prepare brand and trade marketing materials in line with briefs and guidelines, and evaluate their effectiveness.
- Evaluation: Review initiative success, identify improvements, and share insights with internal teams and distributors.
- Promotional Planning: Plan and execute promotions directly or via distributors, ensuring efficiency and ROI through best practice sharing.
- Portfolio Management: Monitor and manage the recommended portfolio, including channel strategy, compliance, and pricing architecture.
- Investment Priorities: Track and manage A&P and commercial spend (including distributor and supplier invoices, POS materials, and internal PO processes).
- POS & Trade Materials: Manage POS and trade materials, including development, budgeting, forecasting, and distributor-owned assets.
- Data-Driven Recommendations: Provide valuable insights using Nielsen, sell-out, and post-promotion data.
- Forecasting: Collaborate with the forecasting manager to ensure accurate product supply.
- Collaboration: Work closely with distributors, retailers, agencies (BTL, PR), and internal teams (sales, EU marketing, demand planning, finance, customer service).
- Commercial Support: Support the local account team with operational tasks such as ProMax inputs and deflator management.
**Are You Ready to Show Us What You've Got?**
We're looking for someone with a strong background in marketing and sales, ideally within FMCG, and a proven ability to drive commercial success through strategic activation. You'll need to be collaborative, analytical, and results-oriented with excellent communication skills. While your experience is of course important, we're all about making useful things joyful, so we love when our prospective candidates are passionate about this too.
Here's What We Are Looking For:
- Experience in FMCG marketing and sales; distributor experience is a plus
- Strong commercial acumen and project management skills
- Experience managing BTL, design, and internet agencies
- Proficient in Excel, PowerPoint, and Microsoft Office
- Track record of success in previous roles
- Swedish language skills are a plus
- Influence and communication at all levels
- Proactive, self-starter mindset
- Strong collaboration and interpersonal skills
- Consumer and customer focus
**What We Offer**
Competitive salary, hybrid or remote working options, frequent travel within the Nordics, employee assistance programme, 25 days annual leave, learning and development opportunities, and a great team!
**Now Take the Next Step**
If you're looking forward to progressing your career with us, then we're looking forward to hearing from you. Please email an up-to-date CV in English along with your salary expectations. Alternatively, feel free to pass this on to your teammates who may be interested. For information about this great company, visit .
#INT
Edgewell is an equal opportunity employer. We do all we can to create a collaborative and diverse global team, where good ideas can thrive, and our colleagues can learn and lead. We prohibit discrimination based on age, color, disability, marital or parental status, national origin, race, religion, sex, sexual orientation, gender identity, veteran status or any legally protected status in accordance with applicable federal, state and local laws. We listen deeply and speak directly to create an environment that's open to difference. We aim to bring joy to not only the products we create and the people we serve, but our colleagues across the globe too.

Our client is a dynamic and innovative agency specializing in creating unforgettable live experiences and cutting-edge marketing campaigns. We are seeking a highly creative and experienced Senior Event Producer to lead the conceptualization and execution of diverse events, ranging from product launches and brand activations to festivals and corporate functions. This role requires a blend of creative vision, meticulous planning, and exceptional execution to deliver impactful and memorable experiences for our clients. The role offers a hybrid working model, allowing for flexible collaboration and focused on-site event management.

Responsibilities include managing the entire event lifecycle, from initial client brief and concept development through to budget management, vendor sourcing, on-site execution, and post-event analysis. You will be responsible for developing innovative event concepts, creating detailed production schedules, and coordinating all logistical elements, including venue selection, staffing, technical production (AV, lighting, staging), talent booking, and experiential design. Building and maintaining strong relationships with clients, suppliers, and internal teams is crucial. You will also be responsible for managing budgets effectively, ensuring projects are delivered within financial parameters while maximizing return on investment.

The ideal candidate will have a substantial background in event production and management, with a portfolio showcasing successful delivery of complex and large-scale events. Proven experience in experiential marketing and a deep understanding of current trends in entertainment, technology, and audience engagement are essential. Exceptional creativity, strong organizational and project management skills, and the ability to thrive under pressure are required. Excellent negotiation, communication, and interpersonal skills are vital for client management and team leadership. A degree in Event Management, Marketing, Communications, or a related field is advantageous. If you are a visionary producer ready to create extraordinary events in the vibrant city of Manchester, Greater Manchester, UK , we want to hear from you.

A leading experiential marketing agency is seeking a highly organized and energetic Event Operations Manager to oversee the successful execution of high-profile events and activations across **Belfast, Northern Ireland, UK**. This role is critical in ensuring seamless logistics, vendor management, and on-site delivery, bringing creative concepts to life. You will be responsible for all operational aspects of events, from planning and budgeting to on-site management and post-event reconciliation. This is a hands-on role requiring a proactive approach and the ability to thrive in a fast-paced environment.

Responsibilities:

• Manage all operational aspects of assigned events, including venue logistics, supplier coordination, and on-site execution.
• Develop and manage event budgets, ensuring cost-effectiveness and adherence to financial targets.
• Source, negotiate with, and manage relationships with a diverse range of suppliers and vendors (e.g., catering, AV, staging, security).
• Develop detailed event schedules, run sheets, and contingency plans.
• Oversee on-site event setup, management, and breakdown, ensuring all elements are executed to the highest standard.
• Ensure compliance with all health, safety, and licensing regulations for each event.
• Lead and manage on-site event staff and volunteers, providing clear direction and support.
• Liaise with clients, internal creative teams, and stakeholders to ensure event objectives are met.
• Conduct post-event analysis, including budget reconciliation, performance reporting, and gathering client feedback.
• Proactively identify and resolve any operational issues or challenges that arise during event planning or execution.
• Maintain a high level of client satisfaction through exceptional service and delivery.
• Contribute to the continuous improvement of event operational processes and standards.

Qualifications:

• Minimum of 4 years of experience in event management, with a strong focus on operations and logistics.
• Proven experience managing multiple events simultaneously, from small-scale activations to larger conferences or festivals.
• Demonstrated ability to manage budgets effectively and negotiate favorable terms with suppliers.
• Excellent understanding of event health and safety regulations.
• Strong vendor management and relationship-building skills.
• Exceptional organizational and time-management abilities, with meticulous attention to detail.
• Ability to remain calm and effective under pressure, with strong problem-solving capabilities.
• Excellent communication and interpersonal skills, with the ability to liaise effectively with clients, teams, and suppliers.
• Proficiency in event management software and standard office applications.
• Flexibility to work irregular hours, including evenings and weekends, as required by event schedules.
• A passion for creating memorable experiences.

This is an exciting opportunity for an experienced event professional to contribute to a dynamic agency and deliver impactful events in **Belfast, Northern Ireland, UK**.