4,796 Ads Specialist jobs in the United Kingdom

Location: Birmingham (Hybrid)
Salary: 30,000 - 38,000
Experience: Minimum 5 years

We're looking for an experienced SEO & Google Ads Specialist to join our growing team in Birmingham. This is a hybrid role, giving you the flexibility to split your time between our office and working from home.

• Plan, execute, and optimise SEO strategies to improve organic search performance.
• Manage and scale Google Ads campaigns across Search, Display, and Shopping.
• Conduct keyword research, competitor analysis, and performance tracking.
• Create, test, and refine ad copy to maximise CTR and ROI.
• Report on campaign performance, providing actionable insights.
• Collaborate with content, design, and wider marketing teams to ensure alignment.

• Minimum 5 years of hands-on experience in SEO and Google Ads.
• Strong knowledge of Google Analytics, Search Console, and Tag Manager.
• Proven success in improving rankings, driving conversions, and managing budgets.
• Excellent understanding of keyword strategies, link building, and technical SEO.
• Strong analytical mindset with the ability to translate data into strategy.
• Agency experience highly desirable , with the ability to manage multiple client campaigns.
• Google Ads and/or Analytics certifications (desirable but not essential).

• Competitive salary of 30,000 - 38,000 (depending on experience).
• Hybrid working arrangement - split your time between home and our Birmingham office.
• Opportunity to work on exciting projects with a dynamic team.
• Professional growth and support for certifications.
• Collaborative, creative, and supportive work environment.

Apply now by sending your CV to: (url removed)

Senior Meta Ads Specialist - Gambling & Comparison Sites
Location: Remote (occasional travel if required)
Contract Type: Full-time / FTC Contract / Freelance
Salary: £50-55k
 
We are working exclusively with a leading performance marketing business in the online gambling and iGaming sector to recruit a Senior Meta Ads Specialist. This is a unique opportunity to take ownership of high-value campaigns in a competitive, fast-moving vertical where every click counts.

This role will suit a hands-on, results-driven performance marketer with a proven track record in Meta Ads campaign optimisation, compliance management, and scaling strategies - particularly within the gambling and comparison site niches.
The Opportunity
You'll lead the full campaign lifecycle - from deep-dive audits to high-level strategy, from creative direction to ROI-driven optimisation. You'll also act as a key advisor on compliance, split testing, and audience targeting to ensure every penny spent delivers maximum impact.
Key Responsibilities
- Audit and analyse existing Meta Ads campaigns, accounts, and creatives to identify growth opportunities.
- Design and implement strategies to improve CPA, ROAS, and FTD acquisition volumes.
- Build, optimise, and scale paid social campaigns across Facebook, Instagram, and Meta placements.
- Develop and run structured split-testing frameworks for creatives, targeting, placements, and landing pages.
- Ensure all ads and messaging meet Meta gambling compliance and ASA guidelines.
- Translate campaign data into actionable insights to guide future optimisation.
What We're Looking For
- 4+ years' experience managing high-budget Meta Ads campaigns.
- Proven track record in gambling, sports betting, or iGaming advertising.
- Experience in comparison site marketing.
- Advanced knowledge of Meta gambling ad policies, campaign scaling, and A/B testing.
- Strong analytical skills and budget management expertise.
Desirable Extras
- Multi-GEO campaign experience.
- CRM retargeting and remarketing expertise.
- Experience with affiliate marketing, CPA models, and conversion funnel optimisation.
Why Apply?
- Work remotely with occasional travel.
- Competitive salary/day rate.
- Lead both strategy and hands-on delivery in a high-growth environment.
Keywords
Meta Ads, Facebook Ads, Instagram Ads, gambling marketing, iGaming, sports betting, comparison sites, paid social, PPC, FTD acquisition, CPA model, gambling ad compliance, ROAS optimisation, campaign scaling, split testing, digital marketing, remote marketing jobs, performance marketing, affiliate marketing

Senior Meta Ads Specialist - Gambling & Comparison Sites
Location: Remote (occasional travel if required)
Contract Type: Full-time / FTC Contract / Freelance
Salary: £50-55k
 
We are working exclusively with a leading performance marketing business in the online gambling and iGaming sector to recruit a Senior Meta Ads Specialist. This is a unique opportunity to take ownership of high-value campaigns in a competitive, fast-moving vertical where every click counts.

This role will suit a hands-on, results-driven performance marketer with a proven track record in Meta Ads campaign optimisation, compliance management, and scaling strategies - particularly within the gambling and comparison site niches.
The Opportunity
You'll lead the full campaign lifecycle - from deep-dive audits to high-level strategy, from creative direction to ROI-driven optimisation. You'll also act as a key advisor on compliance, split testing, and audience targeting to ensure every penny spent delivers maximum impact.
Key Responsibilities
- Audit and analyse existing Meta Ads campaigns, accounts, and creatives to identify growth opportunities.
- Design and implement strategies to improve CPA, ROAS, and FTD acquisition volumes.
- Build, optimise, and scale paid social campaigns across Facebook, Instagram, and Meta placements.
- Develop and run structured split-testing frameworks for creatives, targeting, placements, and landing pages.
- Ensure all ads and messaging meet Meta gambling compliance and ASA guidelines.
- Translate campaign data into actionable insights to guide future optimisation.
What We're Looking For
- 4+ years' experience managing high-budget Meta Ads campaigns.
- Proven track record in gambling, sports betting, or iGaming advertising.
- Experience in comparison site marketing.
- Advanced knowledge of Meta gambling ad policies, campaign scaling, and A/B testing.
- Strong analytical skills and budget management expertise.
Desirable Extras
- Multi-GEO campaign experience.
- CRM retargeting and remarketing expertise.
- Experience with affiliate marketing, CPA models, and conversion funnel optimisation.
Why Apply?
- Work remotely with occasional travel.
- Competitive salary/day rate.
- Lead both strategy and hands-on delivery in a high-growth environment.
Keywords
Meta Ads, Facebook Ads, Instagram Ads, gambling marketing, iGaming, sports betting, comparison sites, paid social, PPC, FTD acquisition, CPA model, gambling ad compliance, ROAS optimisation, campaign scaling, split testing, digital marketing, remote marketing jobs, performance marketing, affiliate marketing

Job Title: Advertising Manager for Music Agency - Meta, Google Ads, TikTok
Location: Remote
Job Type: Permanent Full-Time
Annual Salary : £

**JOIN US ON OUR MISSION TO CHANGE THE MUSIC INDUSTRY FOREVER** Our Mission to Empower Artist Independence.

We do this by providing artists around the world with the tools and resources they need so they dont have to sign away their rights too early in their career, they can build true and lasting fanbases that will support them financially so they can continue to create great art for the world to enjoy. There is a new of wave artists who are becoming entrepreneurs and mastering their own destiny, and we are here to help lead this new movement globally.

Liberty Music PR is searching for a talented and experienced Advertising Manager to join our innovative team.

As an Advertising Manager, you will be responsible for developing, implementing, and optimising advertising campaigns across Meta (Facebook, Instagram), Google Ads, and TikTok. Your work will directly impact the visibility and engagement of the artists we represent, making this role crucial to our mission of empowering independent musicians.

• Design, implement, and manage advertising strategies for our clients across platforms Meta, Google Ads, and improve/optimise PPC across Ad campaigns
• Manage team of account executives and design team of creators
• Analyze campaign performance data to optimize ads, improve ROI, and enhance overall effectiveness.
• Conduct market research to identify trends, target audiences, and optimize ad placements.
• Collaborate with the creative team to develop engaging ad content and visuals that resonate with target audiences.
• Manage budgeting for each ad campaign, ensuring effective allocation of resources to maximize results.
• Stay updated on industry trends and platform changes to continuously improve campaign performance.
• Provide reports and insights to clients on campaign progress and results, ensuring transparency and alignment with business objectives.
• Monitor competitor activity and adjust strategies to maintain a competitive edge.
• Research and Develop new services for our Artists

Requirements

• Bachelor's degree in Marketing, Business, or related field.
• Proven experience managing advertising campaigns on Meta, Google Ads.
• Team management experience
• Strong interest in use of latest AI tools
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Excellent communication and interpersonal skills.
• Ability to work collaboratively in a fast-paced environment.
• Experience in the music industry is preferred but not mandatory.
• Proficient in using advertising management tools and software.

Benefits

• Be a crucial part of make lasting change in the Music Industry
• Remote Work
• Creative, fun, collaborative environment
• Excellent Networking Opportunities
• Possible additional Commission earnings
• Laptop, Gym Membership, Health Insurance

Marketing Campaigns Manager | Retail/fFMCG | West Midlands | Up to £55k Basic + Great Benefits

The Marketing Campaigns Manager will be responsible for creating and delivering engaging marketing communications to drive member engagement, retention, and lifetime value. The Marketing Campaigns Manager will:

• Develop and execute compelling email campaigns that balance commercial offers with brand-buildi.

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Marketing Campaigns Manager | Retail/fFMCG | West Midlands | Up to £55k Basic + Great Benefits

The Marketing Campaigns Manager will be responsible for creating and delivering engaging marketing communications to drive member engagement, retention, and lifetime value. The Marketing Campaigns Manager will:

• Develop and execute compelling email campaigns that balance commercial offers with brand-buildi.

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• Develop and execute creative strategies for all digital marketing campaigns.
• Lead, mentor, and inspire a creative team of designers, copywriters, and content creators.
• Oversee the conceptualization and production of high-quality creative assets across various digital platforms.
• Ensure all creative output is on-brand, strategically sound, and meets project objectives.
• Collaborate with marketing and other departments to understand campaign goals and target audiences.
• Present creative concepts and final deliverables to stakeholders for approval.
• Stay current with industry trends, emerging technologies, and best practices in digital marketing and design.
• Manage creative project timelines, budgets, and resources effectively.
• Champion a culture of innovation and continuous improvement within the creative team.
• Analyze campaign performance data to inform future creative strategies.

• Proven experience as a Creative Director or Senior Art Director in a digital marketing or advertising environment.
• Exceptional portfolio demonstrating a strong track record of successful digital campaigns and creative leadership.
• Deep understanding of digital marketing channels, including social media, SEO/SEM, email marketing, and content marketing.
• Proficiency in design software and digital creative tools.
• Strong leadership, team management, and communication skills.
• Excellent conceptual thinking and problem-solving abilities.
• Ability to manage multiple projects simultaneously in a fast-paced environment.
• Experience working in a hybrid or remote team setting is a plus.
• Bachelor's degree in Graphic Design, Marketing, Communications, or a related field.

• Define and drive the creative strategy across all client projects, ensuring alignment with client objectives and brand guidelines.
• Lead, mentor, and inspire a multidisciplinary creative team, fostering a collaborative and innovative work environment.
• Oversee the conceptualization and execution of creative concepts for integrated marketing campaigns, including digital, social media, video, print, and experiential.
• Present creative ideas and strategies compellingly to clients, effectively articulating the vision and rationale behind the work.
• Ensure the highest standards of creative output, from initial concept to final delivery, maintaining brand consistency and quality.
• Collaborate closely with account management, strategy, and production teams to ensure seamless project execution.
• Stay ahead of industry trends, emerging technologies, and best practices in creative marketing and digital media.
• Manage creative resources and budgets effectively, ensuring projects are delivered on time and within scope.
• Contribute to new business pitches, developing innovative creative solutions to win new clients.
• Champion a culture of creativity, experimentation, and continuous learning within the agency.

• Extensive experience in a creative leadership role within an agency or in-house marketing department, with a strong focus on digital.
• A stunning portfolio showcasing a wide range of successful integrated marketing campaigns, demonstrating conceptual strength and executional excellence.
• Proven ability to lead, inspire, and manage creative teams.
• Exceptional understanding of branding, design principles, and digital marketing channels.
• Strong presentation and communication skills, with the ability to influence stakeholders at all levels.
• Experience in client-facing roles, building strong relationships and trust.
• Proficiency with creative software suites (e.g., Adobe Creative Cloud) is beneficial but not essential.
• A passion for innovative ideas and a keen eye for detail.
• Bachelor's degree in a relevant field (e.g., Graphic Design, Marketing, Communications) or equivalent professional experience.

• Lead the creative development of digital marketing campaigns.
• Develop innovative concepts and strategies for client projects.
• Manage and mentor a team of creative professionals (designers, copywriters).
• Oversee the creation of visual assets, content, and campaign materials.
• Present creative ideas and strategies to clients effectively.
• Ensure brand consistency and high creative standards across all deliverables.
• Collaborate with account management and strategy teams.
• Manage project timelines and resources for creative deliverables.
• Stay abreast of emerging trends in digital marketing and creative design.
• Foster a culture of innovation and collaboration within the creative department.