140 b2b Marketing jobs in the United Kingdom

Entity: Customers & Products Job Family Group: Marketing Group Job Description: bp’s retail business in the UK - spanning mobility and convenience - is the front door to our brand for both consumers and commercial customers. With a rich heritage and a strong presence across over 1,140 forecourts, including ~300 company-owned (COCO) and ~840 dealer-operated (DODO) sites, we serve millions of journeys annually through fuel, food, and convenience offerings. As the energy landscape evolves, bp is committed to remaining a trusted partner for customers on the move - whether they’re refueling, grabbing food and drinks for now, or stocking up for later. Our business is redifining to meet the needs of a low-carbon future, and marketing plays a critical role in shaping that journey. About the role We deliver over 3.5 billion litres of fuel annually and support growth across our Wild Bean Café, franchise and fleet solutions. In this dynamic and driven environment, we’re looking for an experienced B2B marketing professional who understands the nuances of commercial customer segments and can translate insight into action! This role is central to driving B2B growth through strategic marketing initiatives, improving customer experiences, and delivering measurable commercial impact across fleet and dealer channels. What you will do Clear articulation of the customer funnel marketing strategy across fleet and dealer. With the relevant marketing plans to grow and protect identified customer segments. Planning and delivering 12-month marketing roadmaps for your market, ensuring alignment with commercial goals. Across multiple paid and owned channels, as well as relationship building hospitality and events. Supporting customer offer and service marketing, including brand awareness, thought leadership, and lead generation. Developing and completing impactful dealer and distributor experiences and activations that support long-term growth and customer service excellence. Planning and enhancing CRM journeys across fleet segments, focusing on reporting, testing, and streamlining campaign execution to drive efficiency and engagement. Budget management, analysing of spend, campaign performance and customer feedback to continuously optimise marketing efficiency What you will deliver Local Insight & Strategy Adaptation: Gather, share and apply market & customer insights to ensure customer first thinking in any local marketing plans, including leverage bp B2B marketing procedure globally, working closely with our global marketing NoE (Network of Excellence) teams & ensuring you stay up to date with the latest in B2B marketing. Campaign Execution: Lead product launches, brand awareness, thought leadership, and lead generation campaigns for fleet and dealer audiences. Sales Collaboration: Partner with Sales teams to support lead nurturing, Customer Lifetime Management (CLM), Account-Based Marketing (ABM), and promotional planning. Engagement & Activation: Deliver high-impact fleet & dealer experiences, events, and sales enablement initiatives that drive engagement and commercial growth. Content & Asset Localisation: Adapt global toolkits, digital assets, and creative content to ensure relevance and effectiveness in local markets. Innovation & Experimentation: Support A/B testing and suggest new insights to refine content, improve processes, and enhance customer and dealer impact. Compliance & Operational Perfection: Ensure all marketing activities meet local regulatory, tax, and language standards while resolving complex issues collaboratively. Hub Utilisation & SLA Fulfilment: Drive increased use of shared marketing assets and tools through the marketing hub in India, ensuring year-on-year improvement in SLA fulfilment and content re-use. What you will need to be successful Proven experience in B2B marketing, fleet or partner management, or sales enablement—ideally within a multi-national, matrixed organisation. Strong analytical and project management skills to track performance, lead complex initiatives, and deliver impactful campaigns. Proficiency in digital & CRM marketing, with a focus on lead generation, performance marketing, content optimisation, and customer journey management and Salesforce Experience in planning and driving large-scale events and a multi-level hospitality plan to manage relationships across all levels within customer organisations. Deep insight into B2B markets, customers and competitor landscapes Consistent record running multi-million-dollar marketing budgets Leadership in agency partnerships across both creative and media fields Expertise in analytics, reporting and data-driven decision-making Strategic mastery of customer acquisition and long-term retention planning Innovative offer development that drives commercial impact Skill in adapting and localising content for diverse markets Your team Your role is part of our UK marketing team, made up of a diverse and dedicated group of marketers working together to activate brand and customer experience, and drive performance across markets. You will work closely with our B2B Global Marketing (NoE) team and our India-based marketing hub, which will support strategy development for your markets, helping you complete plans and optimise activity. You will work in partnership with the Sales and Operations teams to ensure alignment on approach and execution of plans. From time to time, you’ll engage directly with sponsors, partners, agencies, and subject matter authorities (SMEs), building strong relationships to deliver impactful outcomes for your brands in your markets. Why join us? At bp, we support our people to grow in a diverse and exciting environment. We believe that our team is strengthened by diversity. There are many aspects of our employees’ lives that are meaningful, so we offer benefits to enable your work to fit with your life. These benefits can include flexible working options, a generous paid parental leave policy, market-leading retirement provisions, tailored learning and development programmes, and opportunities to collaborate across our global network, among others! We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation. Travel Requirement Up to 10% travel should be expected with this role Relocation Assistance: This role is not eligible for relocation Remote Type: This position is a hybrid of office/remote working Skills: Advocacy, Brand Management, Business Acumen, Channel Management, Channel marketing activation, customer and competitor understanding, Customer Segmentation, Digital Innovation, Digital Marketing, Generating customer insights, Innovation Management, Listening, market, Offer and product knowledge, Offer Development, Partner relationship management, Sector, Translating strategy into plans Legal Disclaimer: We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, socioeconomic status, neurodiversity/neurocognitive functioning, veteran status or disability status. Individuals with an accessibility need may request an adjustment/accommodation related to bp’s recruiting process (e.g., accessing the job application, completing required assessments, participating in telephone screenings or interviews, etc.). If you would like to request an adjustment/accommodation related to the recruitment process, please contact us . If you are selected for a position and depending upon your role, your employment may be contingent upon adherence to local policy. This may include pre-placement drug screening, medical review of physical fitness for the role, and background checks.

Snap Inc ( is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company's three core products are Snapchat ( , a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio ( , an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles ( .
The Marketing team at Snap articulates and brings to life who we are as a brand, why we exist, who we serve, and what value we have to offer. They are on a mission to build a best-in-class international marketing organization. With functions spanning creative and marketing, strategy, consumer insights, and marketing operations, the team enables and activates marketing initiatives across the entire Snap Inc. ecosystem.
We're looking for a B2B Marketing Lead in the UK, based in our London office. In this role, you'll work closely with the UK Marketing team, and partner with Creative, Product, Comms, Sales, and Insights teams in EMEA to build and execute marketing programs which grow Snap's business goals across revenue, community and AR. This role will report directly to the Head of Marketing, who is also based in London. This role is an individual contributor role - but requires a significant degree of influence to ensure outcomes are achieved for the market.
What you'll do:
+ Lead key pillars within the UK B2B marketing strategy, focusing on engaging advertisers, agencies, and industry partners to grow Snap's business in the market
+ Develop and execute marketing programs that communicate Snap's value proposition for advertisers and agencies through innovative brand campaigns, thought leadership, case studies, workshops, and industry events
+ Design and lead flagship B2B event programmes - from industry conferences to bespoke client experiences - that position Snap as an innovator, deepen relationships with advertisers and agencies, and drive commercial impact
+ Partner with Sales, Creative Strategy, Product Marketing, and Comms to design integrated campaigns that highlight Snap's unique offering in AR, community, and creative solutions
+ Create compelling advertiser success stories and localised content that demonstrates ROI and the effectiveness of Snapchat campaigns in the UK market
+ Build strategic partnerships with agencies, industry bodies, and event organisers to amplify Snap's B2B presence and thought leadership in the UK advertising ecosystem
+ Collaborate with EMEA Marketing peers to adapt global B2B programs for the UK market and share best practices across region
+ Use insights and market intelligence to inform campaign planning and provide feedback to leadership on opportunities to strengthen Snap's advertiser positioning.
+ Track, measure, and report on the effectiveness of B2B marketing initiatives to ensure they drive business outcomes and deliver against Snap UK's revenue goals
Knowledge, Skills & Abilities:
+ Ability to navigate complex organizations and build strong relationships with advertisers, agencies, and industry stakeholders
+ Proven B2B marketer with experience creating and executing campaigns that engage business audiences across paid, owned, earned, and partner channels
+ Collaborative approach that enables effective partnership with cross functional teams
+ Strategic and creative mindset, with the ability to identify opportunities to showcase Snap's unique value to advertisers and turn them into compelling marketing programs
+ Strong analytical skills with experience measuring campaign effectiveness, demonstrating ROI, and turning insights into actionable recommendations
+ Excellent communication and presentation skills, with the ability to articulate Snap's advertiser value proposition on stage, in client forums, and at industry events
+ Deep passion for marketing innovation, digital platforms, and Snap's role in shaping the future of AR, creativity, and community
Minimum Qualifications:
+ Demonstrable experience in B2B marketing, ideally within a technology, digital media, or media owner environment
+ Proven track record of developing and executing B2B marketing strategies that drive measurable business outcomes
+ Experience working with cross-functional, matrixed teams
+ Strong experience managing marketing programs end-to-end - from strategic planning through to execution, measurement, and optimization
+ Skilled at creating and localizing marketing content such as thought leadership, case studies, presentations, and event narratives tailored to business audiences
+ Strong analytical skills with experience using data and insights to inform B2B marketing strategies and demonstrate ROI
+ Experience managing budgets and allocating resources effectively across multiple marketing initiatives
+ Deep understanding of the UK advertising landscape, agency ecosystem, and industry trends
If you have a disability or special need that requires accommodation, please don't be shy and provide us some information ( .
"Default Together" Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a "default together" approach and expect our team members to work in an office 4+ days per week.
At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and communicate. Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets.
Our Benefits ( : Snap Inc. is its own community, so we've got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap's long-term success!
**A Decade of Snap ( **:** Learn about our origin story, values, mission, culture of innovation, and more.
**CitizenSnap ( **:** In our third annual CitizenSnap Report, we demonstrate progress towards our environmental, social, and governance (ESG) goals, and we lay out our plans looking forward.
**The DEI Innovation Summit ( **:** Watch highlights from the 2nd annual DEI Innovation Summit, which brings together thought leaders and DEI experts for a day of courageous conversations to enable bold action.
**Snap News ( **:** Stay up to date on the latest and greatest product and innovation news at Snap
Applicant and Candidate Privacy Policy (

Junior B2B Marketing Coordinator

Role: Junior B2B Marketing Coordinator (Internship Level)
Domain: Global Brand, Advertising
Specialism(s): Advertising, B2B Marketing, Client Gifting, Experiential Activations Marketing Concept Ideation, Events, Newsletters, Brand Identity, Project Coordination
Type: Contract, Daily Rate
Pay Rate: 150 per day
IR35 Determination: Inside IR35 (paid via Umbrella Company)
Duration: 9 Months
Location: London (On-Site 4 days per week)
Start: ASAP / Urgent

Junior B2B Marketing Coordinator - Advertising

CPS Group UK are delighted to be working with a leading, global brand to appoint a Junior B2B Marketing Coordinator/B2B Marketing Intern to work as part of their EMEA Advertising team to support the execution of high-impact business-to-business marketing initiatives with their media agency and client partners.

The post-holder will possess excellent attention to detail, demonstrable passion to learn, a positive can-do attitude, a knack of working cross-functionally with both internal and external teams/clients and be able to support multiple projects and marketing initiatives simultaneously.

This is a fantastic opportunity to work with some of the world's most recognisable and powerful brands on cutting edge marketing activations and experiences, equipping the individual with fantastic, second-to-none experience to launch their career.

Role Requirements

* Support internal marketing initiative concept approvals for experiential, gifting and screening/advertising projects
* Support the B2B Marketing team to deliver high-impact marketing initiatives and manage required, associated materials and assets
* Act as the point of contact for all marketing and events materials
* Support the sales and partnerships team on collating pitching materials
* Coordinating the creation of the monthly B2B newsletter
* Ensure all external facing content materials and case studies are maintained and up-to-date
* Ensure the upholding of brand identity and integrity
* Manage the B2B inbound mailbox to deliver support to the Sales team
* Raise PO's and invoices as required

Required Skills & Experience

* Experience in marketing (ideally B2B) (desirable)
* Experience working with large brands/agencies
* Ability to support, manage and juggle multiple projects simultaneously
* Experienced in marketing initiatives creative concept brainstorming and ideation
* A creative and solutions-focused mindset
* Familiarity with advertising
* Effective, clear communication skills
* Excellent internal/external stakeholder engagement skills
* Proficient in Microsoft software
* A keen problem-solver

For more information or immediate consideration for this opportunity, please contact Charlie Grant at CPS Group UK on (phone number removed) or email (url removed)

By applying to this advert you are giving CPS Group (UK) Ltd authority to hold and process your data for this specific role and any other roles we may deem suitable to you over time. We will not pass your data to any third party without your verbal or written permission to do so. All incoming and outgoing calls are recorded for training and compliance purposes. CPS Group (UK) Ltd is acting as an Employment Agency in relation to this vacancy. Our new privacy policy can be found here (url removed)

Junior B2B Marketing Coordinator

Role: Junior B2B Marketing Coordinator (Internship Level)
Domain: Global Brand, Advertising
Specialism(s): Advertising, B2B Marketing, Client Gifting, Experiential Activations Marketing Concept Ideation, Events, Newsletters, Brand Identity, Project Coordination
Type: Contract, Daily Rate
Pay Rate: 150 per day
IR35 Determination: Inside IR35 (paid via Umbrella Company)
Duration: 9 Months
Location: London (On-Site 4 days per week)
Start: ASAP / Urgent

Junior B2B Marketing Coordinator - Advertising

CPS Group UK are delighted to be working with a leading, global brand to appoint a Junior B2B Marketing Coordinator/B2B Marketing Intern to work as part of their EMEA Advertising team to support the execution of high-impact business-to-business marketing initiatives with their media agency and client partners.

The post-holder will possess excellent attention to detail, demonstrable passion to learn, a positive can-do attitude, a knack of working cross-functionally with both internal and external teams/clients and be able to support multiple projects and marketing initiatives simultaneously.

This is a fantastic opportunity to work with some of the world's most recognisable and powerful brands on cutting edge marketing activations and experiences, equipping the individual with fantastic, second-to-none experience to launch their career.

Role Requirements

* Support internal marketing initiative concept approvals for experiential, gifting and screening/advertising projects
* Support the B2B Marketing team to deliver high-impact marketing initiatives and manage required, associated materials and assets
* Act as the point of contact for all marketing and events materials
* Support the sales and partnerships team on collating pitching materials
* Coordinating the creation of the monthly B2B newsletter
* Ensure all external facing content materials and case studies are maintained and up-to-date
* Ensure the upholding of brand identity and integrity
* Manage the B2B inbound mailbox to deliver support to the Sales team
* Raise PO's and invoices as required

Required Skills & Experience

* Experience in marketing (ideally B2B) (desirable)
* Experience working with large brands/agencies
* Ability to support, manage and juggle multiple projects simultaneously
* Experienced in marketing initiatives creative concept brainstorming and ideation
* A creative and solutions-focused mindset
* Familiarity with advertising
* Effective, clear communication skills
* Excellent internal/external stakeholder engagement skills
* Proficient in Microsoft software
* A keen problem-solver

For more information or immediate consideration for this opportunity, please contact Charlie Grant at CPS Group UK on (phone number removed) or email (url removed)

By applying to this advert you are giving CPS Group (UK) Ltd authority to hold and process your data for this specific role and any other roles we may deem suitable to you over time. We will not pass your data to any third party without your verbal or written permission to do so. All incoming and outgoing calls are recorded for training and compliance purposes. CPS Group (UK) Ltd is acting as an Employment Agency in relation to this vacancy. Our new privacy policy can be found here (url removed)