174 Brand Marketing jobs in the United Kingdom

• Develop and execute integrated marketing plans aligned with overall brand objectives and business goals.
• Conduct market research and competitive analysis to identify consumer insights, market trends, and growth opportunities.
• Manage the brand's P&L, including budget planning, allocation, and performance tracking.
• Oversee the development and execution of advertising campaigns across digital, social media, TV, print, and other relevant platforms.
• Collaborate with cross-functional teams, including sales, product development, and agency partners, to ensure cohesive brand messaging and execution.
• Lead product innovation initiatives from concept through to launch, ensuring alignment with brand strategy and consumer needs.
• Manage public relations and media outreach to enhance brand visibility and reputation.
• Monitor brand performance metrics, analyze campaign effectiveness, and provide actionable recommendations for optimization.
• Develop and maintain strong relationships with key stakeholders, including retailers and external agencies.
• Ensure brand consistency and adherence to brand guidelines across all touchpoints.

• Bachelor's degree in Marketing, Business Administration, or a related field. A Master's degree or CIM qualification is a plus.
• Minimum of 4-6 years of progressive brand management experience within the FMCG sector.
• Proven track record of successfully developing and executing marketing strategies that drive brand growth and profitability.
• Strong understanding of consumer behaviour, market dynamics, and the marketing mix.
• Experience managing advertising budgets and agency relationships.
• Excellent analytical and problem-solving skills, with a data-driven approach to decision-making.
• Exceptional communication, presentation, and interpersonal skills.
• Proficiency in digital marketing, social media strategy, and campaign analytics.
• Ability to thrive in a fast-paced, collaborative environment and manage multiple projects simultaneously.
• Demonstrated leadership potential and ability to inspire teams.

• Develop and implement comprehensive brand strategies aligned with company objectives.
• Conduct market research and competitive analysis to identify trends and opportunities.
• Plan, execute, and evaluate integrated marketing campaigns across various channels (digital, traditional, experiential).
• Manage the marketing budget effectively, ensuring optimal ROI.
• Collaborate with internal teams (sales, product development, R&D) and external agencies to ensure brand consistency and effective execution.
• Oversee product launches and promotional activities.
• Monitor brand performance metrics and report on key insights and recommendations.
• Develop compelling brand messaging and creative assets.
• Ensure all marketing activities comply with industry regulations and best practices.
• Stay abreast of emerging marketing trends and technologies within the FMCG landscape.

• Bachelor's degree in Marketing, Business Administration, or a related field. A Master's degree is a plus.
• 5+ years of progressive experience in brand management or marketing within the FMCG industry.
• Proven track record of developing and launching successful marketing campaigns.
• Strong analytical skills with the ability to interpret data and translate it into actionable strategies.
• Excellent project management and organizational skills.
• Exceptional communication, presentation, and interpersonal skills.
• Experience with digital marketing platforms and social media strategies.
• Proficiency in market research techniques and tools.
• Ability to work independently and as part of a collaborative team in a fast-paced environment.
• Creative thinker with a strategic mindset.

• Develop and implement overarching brand strategies to enhance brand awareness, perception, and loyalty.
• Create and manage integrated marketing campaigns across digital, social media, PR, and offline channels.
• Conduct market research and consumer analysis to identify key trends, insights, and opportunities.
• Develop compelling brand messaging and creative content that resonates with target audiences.
• Manage the brand's social media presence, developing engaging content calendars and community management strategies.
• Oversee the development of marketing collateral, including website content, brochures, and presentations.
• Collaborate with external agencies (e.g., creative, PR) to ensure brand consistency and maximize campaign effectiveness.
• Analyze campaign performance and marketing ROI, providing actionable recommendations for optimization.
• Manage marketing budgets effectively and track expenditure.
• Stay informed about competitor activities and industry best practices.
• Ensure all marketing activities align with the company's brand guidelines and strategic objectives.
• Support product launches and promotional activities with effective marketing plans.

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
• Minimum of 5 years of experience in brand management or marketing roles.
• Proven success in developing and executing brand strategies and integrated marketing campaigns.
• Strong understanding of digital marketing, social media marketing, and content creation.
• Excellent written and verbal communication skills, with a talent for creative storytelling.
• Proficiency in marketing analytics tools and reporting.
• Experience managing marketing budgets and working with external agencies.
• Strong analytical and problem-solving skills.
• Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
• Creative thinking and a passion for building strong brands.

• Develop and implement integrated marketing campaigns across digital and traditional channels.
• Conduct market research and competitive analysis to identify opportunities and threats.
• Create compelling marketing collateral, including website content, social media posts, and promotional materials.
• Manage brand budgets and track campaign performance against key metrics.
• Collaborate with product development, sales, and supply chain teams to ensure alignment on brand strategy.
• Monitor consumer trends and adapt marketing strategies accordingly.
• Build and maintain strong relationships with external agencies and partners.
• Analyse sales data and market insights to inform future marketing initiatives.

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• 2-4 years of experience in brand marketing, preferably within the FMCG industry.
• Proven ability to develop and execute successful marketing campaigns.
• Strong understanding of digital marketing channels (SEO, SEM, social media, email marketing).
• Excellent written and verbal communication skills.
• Creative thinking and a passion for brand building.
• Proficiency in marketing analytics tools and software.
• Ability to thrive in a fast-paced, collaborative, and remote work environment.
• Strong organizational and project management skills.

Future is the name behind market-leading brands and some of the world’s most popular media titles. We connect people to their passions through the high-quality content we create and the innovative technology we pioneer. 

We're looking for a Brand Marketing & Strategy Director to play a critical role in shaping the future of our leading media brands.

What you'll be doing.

Reporting to the Senior Marketing Director, you'll set the strategy to develop compelling and insight-driven brand propositions that deliver audience growth and engagement.

You'll be part of our marketing centre of excellence and will implement brand-building best practice across Future’s brands. You'll generate a deep understanding of our audiences and work cross-functionally to generate new brand strategies and ensure successful, measurable outcomes.

Experience that will put you ahead of the curve.

• Experience leading branding and brand strategy efforts for digital media brands
• Experience with media business models such as advertising, data, paid subscriptions
• Experience working with international brands and marketing teams 
• Line management experience

What's in it for you…

• Uncapped leave, because we trust you to manage your workload and time
• When we hit our targets, enjoy a share of our profits with a bonus
• Refer a friend and get rewarded when they join Future
• Wellbeing support with access to our Colleague Assistant Programmes
• Opportunity to purchase shares in Future, with our Share Incentive Plan

… Plus more great perks based on your location

Internal job family level Editorial 3

The expected salary range for this role is up to £80,000

This is a Hybrid role from any of our UK offices (Bath, London or Cardiff), working three days from the office, two from home

Who are we…

We’re Future, the global leader in specialist media. With over 3,000 employees working across 200+ media brands, Future is a prime destination for passionate people worldwide looking to consume trusted, expert content that educates and inspires action - both online and off - through our specialist websites, magazines, events, newsletters, podcasts and social spaces.

We’ve got ambitious plans that further build on our growth momentum and unlock new opportunities – and we’re looking for driven people who want to be a part of it!

Our Future, Our Responsibility - Inclusion and Diversity at Future

We have a voice and we’re going to use it. We promote diversity and inclusion not just in our recruitment processes, but everything we do. We’re an equal opportunity employer and we will continue to ensure our recruitment process is free of bias and our workplaces are inclusive, positive, free of discrimination and respecting of all backgrounds and beliefs. Our culture is underpinned by our values and employees - current and future - are treated with respect and fairness.

Please let us know if you need any reasonable adjustments made so we can give you the best experience!

Find out more about Our Future, Our Responsibility on our website.

Requirements

Benefits

Brand Marketing Manager - Focusrite

Based : High Wycombe / Hybrid / Remote working available with some office attendance
Term : Permanent, Full time
Salary : £40,000 - £43,000 pa + bonus + excellent benefits

The Role:

The Focusrite Brand Marketing Manager is responsible for relationships with key members of the music and audio engineering community, including artists, producers, press, influencers, and partner brands. 

The purpose of this role is to be the connection point between the Focusrite brand and influential people who use our products. The work involves building partnerships and delivering initiatives that will create awareness of the brand and drive demand for products across the Focusrite range. 

This entails cultivating relationships with a wide variety of creative and commercial people; identifying opportunities to work with them on inspiring content, marketing collaborations, media placements and brand activations.

Key responsibilities include:

• Artist Relations 
li>Press Relations
• Brand partnerships
• Influencer Relationships

Essential skills:

• Relationship management, with multiple people working in a wide variety of domains
• Ability to build and maintain a broad network is a must-have, extroversion is not essential, but confidence, sensitivity, kindness and positivity are
• Social media domain knowledge is vital to this role, where much of the output will materialise as social content and brand story telling
• Understanding and appreciation of brand as a core driver of marketing activity
• Ability to write good briefs and work with creative people to tell a story through content
• Familiarity with the audio industry landscape; understanding the commercial and creative applications of our products, the users and the surrounding ecosystem

Qualities:

• Global outlook; this is a global role that involves coordinating work with regional teams
• Highly collaborative; part of a team that is completely co-dependent 
li>Context switching; able to successfully run multiple projects in parallel  li>Strong communication skills; primarily listening, but also sharing and co-developing ideas, verbally and in written form   < i>Budget management; can work within budget constraints and effectively report spending 

Experience: 

Previous experience in a similar role including a combination of:

< i>Managing relationships
• Working in brand roles
• Line management 
li>Working with / in social media roles
• Content creation
• Press and media management
• Experience in the audio / MI industry is a plus
• Domain knowledge of music production and sound engineering is a plus

About Us

Focusrite plc is a global music and audio group that develops and markets music technology products. Used by audio professionals and amateur musicians alike, our solutions facilitate the high-quality production of recorded and live sound. Our audio technology brands stand together, seeking to enrich lives through music by removing barriers to creativity - ‘we make music easy to make'.

The Focusrite Group trades under thirteen established and rapidly growing brands: Focusrite, Focusrite Pro, Novation, ADAM Audio, Sequential, Oberheim, Martin Audio, Optimal Audio, Ampify Music, Linea Research, Sonnox, OutBoard and TiMax. With a high-quality reputation and a rich heritage spanning decades, its brands are category leaders in the music-making industry.

Music technology is an enriching space to work in and we enjoy a Group-wide open-door culture which encourages innovation. This culture, combined with a passion for the inspirational solutions we create, has led to the group winning numerous accolades, including six Queen's Awards, the AIM Company of the Year Award 2021 and regular appearances in 'The Sunday Times 100 Best Small Companies to Work For'.

The Focusrite Group is dedicated to building a great place to work and as an equal opportunity employer we are committed to Diversity and Inclusion. The group mission is to cultivate an equitable culture, internally and externally, where all people feel they are welcome, safe and positively represented, because at Focusrite they truly are. Equally, we recognise the major impact that climate change is having on our world and work every day towards being industry leaders in a carbon neutral future.

Benefits include flexible/hybrid working, company pension, life insurance, private healthcare, Health Cash Plan, enhanced Maternity and Paternity pay, employee purchase scheme, group bonus scheme, company music events, offsite company parties and free lunch in the canteen. We arrange company training sessions and encourage personal development.