2,544 Campaign Performance jobs in the United Kingdom
Senior Marketing Analyst - Campaign Performance
B1 1EQ Birmingham, West Midlands
£50000 Annually
WhatJobs
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Job Description
Our client is seeking an experienced Senior Marketing Analyst to join their dynamic team in **Birmingham, West Midlands, UK**, offering a hybrid work arrangement. This role is critical for driving data-informed marketing strategies by providing deep insights into campaign performance, customer behavior, and market trends. The Senior Marketing Analyst will be responsible for designing, implementing, and managing marketing analytics frameworks, ensuring the integrity and accuracy of data. You will translate complex data sets into clear, actionable recommendations for the marketing department and wider business stakeholders. Key responsibilities include developing and maintaining dashboards and reports, performing in-depth analysis of marketing campaigns across various channels (digital, traditional, social), and identifying key drivers of success and areas for improvement. You will also be involved in customer segmentation, lifetime value analysis, and attribution modeling to optimize marketing spend and improve customer acquisition and retention. The ideal candidate possesses strong quantitative skills, proficiency in statistical analysis, and expertise with data visualization tools (e.g., Tableau, Power BI) and marketing analytics platforms (e.g., Google Analytics, Adobe Analytics). Experience with SQL and data manipulation is essential. You will collaborate closely with marketing managers, campaign specialists, and other data professionals to support strategic decision-making. This role requires excellent communication skills, the ability to present complex findings clearly and concisely, and a passion for uncovering insights that drive business growth. A strong understanding of marketing principles and strategies is also required. This is an excellent opportunity for a seasoned analyst to make a significant impact by shaping marketing strategies through rigorous data analysis and insights in a collaborative hybrid environment.
Responsibilities:
Responsibilities:
- Analyze marketing campaign performance and provide actionable insights.
- Develop and maintain marketing dashboards and reports.
- Conduct customer segmentation and lifetime value analysis.
- Implement and refine marketing attribution models.
- Perform deep-dive analysis into customer behavior and market trends.
- Collaborate with marketing teams to optimize campaign strategies.
- Ensure data accuracy and integrity across marketing platforms.
- Present findings and recommendations to stakeholders.
- Utilize statistical analysis and data visualization tools.
- Support strategic marketing planning with data-driven insights.
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0
Data Scientist - Ad Campaign Performance
London, London
ZipRecruiter
Posted 7 days ago
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Job Description
Overview
Experienced Data Scientistn12 month contract TBCnMarket Rate - Depending on experience levelnIR35 Status Outside TBCnHybrid/Remote (UK Right to work) with Travel to LondonnExperienced Data Scientist working on a new initiative to build and deploy a modelling solution to predict & optimise advertising campaign performance as part of a productionised, customer-facing SaaS product. Ideally looking for experience in Media/Advertising sector or similar.nExperience
Must-haves
Must have a number of years working commercially as a Data ScientistnSolid understanding of & real-world experience implementing data science & statistical principles - e.g. applied statistics, model selection, cross-validation, objective functions, hyperparameter tuning, continuous & discrete optimisation problems, etc.nStrong interpersonal skills & ability to explain data science principles with clarity to non-technical stakeholders when requirednExtensive knowledge of Python programming principles including object-oriented programming, performance optimisationnExperience developing & deploying productionised Machine Learning applications on a cloud platform (GCP ideal, AWS & Azure also acceptable)nExperience with common Python packages for Machine Learning - examples include PyTorch, TensorFlow, XGBoost, scikit-learn, SciPy, NumPy, pandas, etc.nStrong knowledge of SQL and its use for data preparation & feature engineeringnUnderstanding of & practical experience with implementing MLOps principles - including automated model retraining, monitoring & deployment strategiesnSome knowledge of containerisation & use of tools like Docker & Docker ComposenNice-to-haves
Experience working with Google Cloud products for ML including Vertex AI Pipelines & BigQuerynExperience with dbt (data build tool)nPrevious experience working with advertising datanExperience with FastAPI or other Python API frameworksnExperience with dashboarding tools such as Looker Studio, Tableau or PowerBInExperience working on a SaaS (Software-as-a-Service) applicationnExperience working with Kubeflow PipelinesnExperience developing on a Mac / Unix environmentnKnowledge of CICD pipeline design & implementationnExperience modelling using GenAI, LLMs or neural networks in generalnA/B testing experience / Statistical hypothesis testing experiencenEqual Opportunity
Everybody is welcomenand Statement. | PCR Digitaln"At PCR Digital, we are committed to ensuring that , equity and play a role at all stages of our recruitment - it is important to us that our own company culture and the culture of our network is as varied and supportive as possible. We love people (it's why we do what we do), so, regardless of background, we welcome you to work with us or apply to any of our jobs if you feel that they are right for you."
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Experienced Data Scientistn12 month contract TBCnMarket Rate - Depending on experience levelnIR35 Status Outside TBCnHybrid/Remote (UK Right to work) with Travel to LondonnExperienced Data Scientist working on a new initiative to build and deploy a modelling solution to predict & optimise advertising campaign performance as part of a productionised, customer-facing SaaS product. Ideally looking for experience in Media/Advertising sector or similar.nExperience
Must-haves
Must have a number of years working commercially as a Data ScientistnSolid understanding of & real-world experience implementing data science & statistical principles - e.g. applied statistics, model selection, cross-validation, objective functions, hyperparameter tuning, continuous & discrete optimisation problems, etc.nStrong interpersonal skills & ability to explain data science principles with clarity to non-technical stakeholders when requirednExtensive knowledge of Python programming principles including object-oriented programming, performance optimisationnExperience developing & deploying productionised Machine Learning applications on a cloud platform (GCP ideal, AWS & Azure also acceptable)nExperience with common Python packages for Machine Learning - examples include PyTorch, TensorFlow, XGBoost, scikit-learn, SciPy, NumPy, pandas, etc.nStrong knowledge of SQL and its use for data preparation & feature engineeringnUnderstanding of & practical experience with implementing MLOps principles - including automated model retraining, monitoring & deployment strategiesnSome knowledge of containerisation & use of tools like Docker & Docker ComposenNice-to-haves
Experience working with Google Cloud products for ML including Vertex AI Pipelines & BigQuerynExperience with dbt (data build tool)nPrevious experience working with advertising datanExperience with FastAPI or other Python API frameworksnExperience with dashboarding tools such as Looker Studio, Tableau or PowerBInExperience working on a SaaS (Software-as-a-Service) applicationnExperience working with Kubeflow PipelinesnExperience developing on a Mac / Unix environmentnKnowledge of CICD pipeline design & implementationnExperience modelling using GenAI, LLMs or neural networks in generalnA/B testing experience / Statistical hypothesis testing experiencenEqual Opportunity
Everybody is welcomenand Statement. | PCR Digitaln"At PCR Digital, we are committed to ensuring that , equity and play a role at all stages of our recruitment - it is important to us that our own company culture and the culture of our network is as varied and supportive as possible. We love people (it's why we do what we do), so, regardless of background, we welcome you to work with us or apply to any of our jobs if you feel that they are right for you."
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1
Apprenticeship in Digital Marketing Analytics
NR3 1BU Norwich, Eastern
£12000 Annually
WhatJobs
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Job Description
This is an exceptional opportunity for an enthusiastic individual seeking a structured entry into the dynamic field of digital marketing. Our client is looking for a motivated Apprentice to join their remote-first team. Based remotely, you will be immersed in the world of data-driven marketing, learning to interpret analytics, understand customer behaviour, and contribute to campaign optimization. This role is perfect for someone who is eager to learn, possesses strong analytical skills, and is comfortable working independently.
Key Responsibilities:
Qualifications and Skills:
This apprenticeship offers comprehensive training, mentorship from experienced professionals, and the chance to gain valuable industry experience while working remotely. Successful completion may lead to further career opportunities within the organisation. The ideal candidate will be based in the UK and able to commit to the full duration of the apprenticeship. Our client is dedicated to providing a supportive and inclusive remote work environment.
Key Responsibilities:
- Assist in the collection and organisation of marketing data from various digital channels.
- Learn to use analytics tools to track website traffic, campaign performance, and user engagement.
- Support the marketing team in generating reports on key performance indicators (KPIs).
- Contribute to the analysis of campaign results to identify trends and areas for improvement.
- Help in conducting market research to understand competitor activities and industry trends.
- Participate in brainstorming sessions for new marketing initiatives.
- Develop an understanding of SEO, SEM, social media marketing, and email marketing principles.
- Collaborate with team members through virtual meetings and digital communication platforms.
- Undertake learning and development activities as part of the apprenticeship program.
- Adhere to company policies and procedures in a remote working environment.
Qualifications and Skills:
- A genuine interest in digital marketing and data analysis.
- Strong numeracy and analytical skills.
- Good written and verbal communication skills.
- Proficiency in basic computer applications like Microsoft Office Suite or Google Workspace.
- Ability to work independently and manage time effectively in a remote setting.
- A proactive and curious attitude towards learning new technologies and methodologies.
- Minimum of 4 GCSEs at grade C/4 or above, including Maths and English, or equivalent qualifications.
- A willingness to commit to a 12-18 month apprenticeship program.
This apprenticeship offers comprehensive training, mentorship from experienced professionals, and the chance to gain valuable industry experience while working remotely. Successful completion may lead to further career opportunities within the organisation. The ideal candidate will be based in the UK and able to commit to the full duration of the apprenticeship. Our client is dedicated to providing a supportive and inclusive remote work environment.
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2
Project Lead, Digital Marketing Analytics
London, London
fifty-five
Posted 7 days ago
Job Viewed
Job Description
OverviewnWe are looking for a Project Lead with a background in digital marketing to join our fast-growing consulting team based in London. As a Project Lead you will manage the end to end delivery of our client projects, and as a result will build strong relationships with many of our big name clients.
Responsibilities
Analysis and consulting: Ability to analyse needs, propose solutions in a systematic, clear and realistic way and implement a structured approach
Project management in terms of planning, internal management, customer relations, deadline and risk management, quality control of deliverables and profitability
Sectorial expertise: Global understanding of customer issues and ability to propose solutions adapted to an industry (consumer goods, retail, travel, etc.)
Digital expertise: Ability to analyse and optimize digital activities: media buying, e-business, on-site customer experience, etc
Relevant Experience
Master's degree (business, engineering) or equivalent diploma
Ability to work in an international environment
Experience of managing a small team
Excellent communication, both oral and written, able to build strong personal connections with senior clients, commercial spirit
Good understanding of digital and data technologies
Strong experience in project management or in digital marketing within structures such as consulting firms, publishers of Business Intelligence, advertisers or pure players
In return, we are pleased to offer you the following benefits
Being part of a multicultural, dynamic and fast-growing team
Continuous (and certified) training on the digital ecosystem and technologies (initial training for all new employees, followed by recurring training sessions)
Phone allowance
Private medical coverage through AXA
Transport for London travel card allowance - covering 50% of zone 1-2 allowance
The flexibility to work remotely for part of the week (2 days in office)
25 days holiday per year, in addition to UK bank and public holidays
Company pension plan
Company-sponsored sporting and social activities
Monthly Codecademy subscription - reimbursable upon completion of chosen training path
Cycle to Work scheme
Weekly socials and monthly team building activities
Breakfasts and snacks
fifty-five encourages diversity and is committed to guaranteeing equal treatment of all applications, regardless of gender, age, origin, sexual orientation, state of health or political or religious opinion.
Seniority levelnMid-Senior level
Employment typenFull-time
Job functionnConsulting
IndustriesnIT Services and IT Consulting
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Responsibilities
Analysis and consulting: Ability to analyse needs, propose solutions in a systematic, clear and realistic way and implement a structured approach
Project management in terms of planning, internal management, customer relations, deadline and risk management, quality control of deliverables and profitability
Sectorial expertise: Global understanding of customer issues and ability to propose solutions adapted to an industry (consumer goods, retail, travel, etc.)
Digital expertise: Ability to analyse and optimize digital activities: media buying, e-business, on-site customer experience, etc
Relevant Experience
Master's degree (business, engineering) or equivalent diploma
Ability to work in an international environment
Experience of managing a small team
Excellent communication, both oral and written, able to build strong personal connections with senior clients, commercial spirit
Good understanding of digital and data technologies
Strong experience in project management or in digital marketing within structures such as consulting firms, publishers of Business Intelligence, advertisers or pure players
In return, we are pleased to offer you the following benefits
Being part of a multicultural, dynamic and fast-growing team
Continuous (and certified) training on the digital ecosystem and technologies (initial training for all new employees, followed by recurring training sessions)
Phone allowance
Private medical coverage through AXA
Transport for London travel card allowance - covering 50% of zone 1-2 allowance
The flexibility to work remotely for part of the week (2 days in office)
25 days holiday per year, in addition to UK bank and public holidays
Company pension plan
Company-sponsored sporting and social activities
Monthly Codecademy subscription - reimbursable upon completion of chosen training path
Cycle to Work scheme
Weekly socials and monthly team building activities
Breakfasts and snacks
fifty-five encourages diversity and is committed to guaranteeing equal treatment of all applications, regardless of gender, age, origin, sexual orientation, state of health or political or religious opinion.
Seniority levelnMid-Senior level
Employment typenFull-time
Job functionnConsulting
IndustriesnIT Services and IT Consulting
Referrals increase your chances of interviewing at fifty-five by 2x
Get notified about new Digital Marketing Specialist jobs in
London, England, United Kingdom .
London, England, United Kingdom
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3
Head of Digital Marketing Analytics
Crawley, South East
Rentokil Initial
Posted 580 days ago
Job Viewed
Job Description
- Lead the Digital Marketing Data & Analytics function for a globally established brand with long term stability
- Be part of our digital maturity journey, strategically leading a central function, and getting into the detail of project planning and execution
- A ‘blank slate’ opportunity to define your vision, operating model, and approach
- You’ll be offered high levels of autonomy and support in a flexible organisation, spending 0-2 Days a week in our Crawley office
- We will empower you to develop your own skills, as well as those of your team, in an open and collaborative culture - Without big business bureaucracy and politics
We’d like to hear from you if you:
- Have 10+ years of experience in digital marketing data & analytics capability
- Have experience leading teams of 5+ direct reports
- Can demonstrate impact in strategic transformation of data functions
- Are an effective facilitator, leading working groups to plan and execute brilliantly
Requirements
- You should have a background and experience gained within Digital Marketing
▪ Leading Data & Analytics adoption across a complex organisation.
▪ Leading Data & Analytics transformation - managing operational processes and governance.
▪ Experience with SQL, Big Query and Google Cloud platforms
▪ Strong business requirements collection - process/workflow analysis skills.
▪ Excellent analytical & problem-solving skills.
▪ Collaborative approach to effective solution delivery.
▪ Defining business needs & objectives.
▪ Translating requirements into tangible D&A solutions.
▪ Cultural & Organisational awareness - ability to operate and manoeuvre in a complex international multi-stakeholder structure.
▪ Think creatively & strategically - able to overcome obstacles.
▪ Excellent communication skills - ability to communicate and influence at all levels.
Benefits
- Competitive salary and bonus scheme
- Hybrid working
- Rentokil Initial Reward Scheme
- 25 days holiday, plus 8 bank holidays
- Employee Assistance Programme
- Death in service benefit
- Healthcare
- Free parking
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4
Marketing Analytics Consultant
Belfast, Northern Ireland
Harnham
Posted today
Job Viewed
Job Description
Marketing Analytics Consultant Belfast (Hybrid – 2x Days a Week in Office) £65,000-£5,000 Great opportunity to join a forward-thinking digital consultancy where you'll take the lead on projects spanning marketing mix modelling, attribution, incrementality, and econometrics, with full autonomy to run clients end-to-end! THE COMPANY This global digital consultancy has built a reputation for delivering innovative data-led marketing solutions. With a newly restructured analytics & consulting team operating in a hub model, they’re investing in senior client-facing talent to drive growth across UK and EMEA accounts; you’ll be joining a tight-knit UK team with backing from world-class specialists across data science, engineering, and implementation, and report into a strategic, growth-focused analytics leader THE ROLE This is a true consulting role, not just technical delivery; you’ll work across a mix of brand and performance clients, building strong relationships while delivering strategic insight across measurement frameworks. Expect to be advising CMOs, challenging briefs, and designing solutions from the ground up. You’ll work across: Marketing Mix Modelling (MMM) Multi-Touch Attribution (MTA) Incrementality Testing & Lift Studies Measurement Strategy & Econometrics YOUR SKILLS & EXPERIENCE Experience with MMM, attribution, or measurement modelling Good client-facing skills THE BENEFITS £65,000- 5,000 HOW TO APPLY Please register your interest by sending your CV to Adam Osborne at Harnham via the Apply link on this page
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5
Marketing Analytics Lead
Harnham
Posted today
Job Viewed
Job Description
Marketing Analytics Lead Fully Remote in the UK £75,000-£5,000 THE COMPANY A fast-growing online marketplace, recently valued at $100M, is seeking a Marketing Analytics Lead to lead their marketing analytics function and drive the optimisation of cross-channel campaigns. You will be the go-to person within the business for all things marketing analytics, offering you great autonomy to shape the role in your vision and help to grow and develop the function moving forwards THE ROLE As the Marketing Analytics Lead, you’ll be responsible for all channel analysis & optimisation. If you’re a looking for a role where you’ll be the go-to person for all things marketing analytics related within a fast-growing organisation, this is the role for you! You will manage a team of 2 from the get-go with plans to expand this further in the near future YOUR SKILLS AND EXPERIENCE Strong experience in the marketing analytics space THE BENEFITS £75,00 5,000 (dependent on experience) HOW TO APPLY Please register your interest by sending your CV to Adam Osborne at Harnham via the Apply link on this page
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6
Marketing Analytics Consultant
Manchester, North West
Harnham
Posted today
Job Viewed
Job Description
Marketing Analytics Consultant Manchester (Hybrid – 2x Days a Week in Office) £65,000-£5,000 Great opportunity to join a forward-thinking digital consultancy where you'll take the lead on projects spanning marketing mix modelling, attribution, incrementality, and econometrics, with full autonomy to run clients end-to-end! THE COMPANY This global digital consultancy has built a reputation for delivering innovative data-led marketing solutions. With a newly restructured analytics & consulting team operating in a hub model, they’re investing in senior client-facing talent to drive growth across UK and EMEA accounts; you’ll be joining a tight-knit UK team with backing from world-class specialists across data science, engineering, and implementation, and report into a strategic, growth-focused analytics leader THE ROLE This is a true consulting role, not just technical delivery; you’ll work across a mix of brand and performance clients, building strong relationships while delivering strategic insight across measurement frameworks. Expect to be advising CMOs, challenging briefs, and designing solutions from the ground up. You’ll work across: Marketing Mix Modelling (MMM) Multi-Touch Attribution (MTA) Incrementality Testing & Lift Studies Measurement Strategy & Econometrics YOUR SKILLS & EXPERIENCE Experience with MMM, attribution, or measurement modelling Good client-facing skills THE BENEFITS £65,000- 5,000 HOW TO APPLY Please register your interest by sending your CV to Adam Osborne at Harnham via the Apply link on this page
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7
Marketing Analytics Consultant
London, London
Harnham
Posted today
Job Viewed
Job Description
Marketing Analytics Consultant London (Hybrid – 2x Days a Week in Office) £65,000-£5,000 Great opportunity to join a forward-thinking digital consultancy where you'll take the lead on projects spanning marketing mix modelling, attribution, incrementality, and econometrics, with full autonomy to run clients end-to-end! THE COMPANY This global digital consultancy has built a reputation for delivering innovative data-led marketing solutions. With a newly restructured analytics & consulting team operating in a hub model, they’re investing in senior client-facing talent to drive growth across UK and EMEA accounts; you’ll be joining a tight-knit UK team with backing from world-class specialists across data science, engineering, and implementation, and report into a strategic, growth-focused analytics leader THE ROLE This is a true consulting role, not just technical delivery; you’ll work across a mix of brand and performance clients, building strong relationships while delivering strategic insight across measurement frameworks. Expect to be advising CMOs, challenging briefs, and designing solutions from the ground up. You’ll work across: Marketing Mix Modelling (MMM) Multi-Touch Attribution (MTA) Incrementality Testing & Lift Studies Measurement Strategy & Econometrics YOUR SKILLS & EXPERIENCE Experience with MMM, attribution, or measurement modelling Good client-facing skills THE BENEFITS £65,000- 5,000 HOW TO APPLY Please register your interest by sending your CV to Adam Osborne at Harnham via the Apply link on this page
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8
Marketing Analytics Manager
Harnham
Posted today
Job Viewed
Job Description
Marketing Analytics Manager
£55,000–£5,000
Fully Remote (UK)
THE COMPANY
This high-growth financial services business is investing heavily in data-driven marketing . They’re looking for a Marketing Analytics Manager to own the analytics behind their customer journeys — from acquisition through to retention — and help shape smarter campaigns across every channel.
THE ROLE
You’ll be the go-to person for turning marketing data into actionable insight. Partnering with marketing, product and compliance teams, you’ll map customer lifecycles, design tests, and optimise campaigns for performance and regulatory compliance.
You will:
- Analyse the end-to-end customer journey , finding friction points and opportunities to drive acquisition, engagement and retention.
- Design, run and interpret A/B and multivariate tests across email, SMS, affiliates, content and direct mail.
- Build dashboards and reports (SQL + visualisation tools) to guide senior stakeholders.
- Ensure all campaign testing and data use meets FCA regulations .
YOUR SKILLS AND EXPERIENCE
- Strong background in marketing analytics and campaign performance.
- Proficient in SQL and data visualisation tools.
- Hands-on A/B testing experience across customer journeys.
- Financial services experience essential.
- Confident communicator with senior leadership.
THE BENEFITS
- £55,000–£6 000 salary.
- Fully remote in the UK.
- High visibility role shaping marketing strategy in a growing, data-led business.
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