4,814 Campaign Planner jobs in the United Kingdom

Campaign Planner - The National Lottery

Watford, Eastern Allwyn UK

Posted 23 days ago

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Job Description

Permanent

Join our journey to create a new experience for The National Lottery and help us to power change for the greater good. We are Allwyn UK, part of the Allwyn Entertainment Group – a multi-national lottery operator with a market-leading presence across Europe which includes: Czech Republic, Austria, Greece, Cyprus & Italy.

While the main contribution of The National Lottery to society is through the funds to good causes, at Allwyn we put our purpose and values at the heart of everything we do. Join us as we embark on a once-in-a-lifetime, largescale transformation journey by creating a National Lottery that delivers more money to good causes.

We’ll talk a bit more about us further down the page, but for now – let’s talk about the role and who we’re looking for…

A bit about the role.

Take ownership of the end-to-end planning of integrated campaigns and projects across The National Lottery (TNL) brand, working with cross-functional teams (internally and externally) to deliver consumer centric strategies, engaging creative solutions and flawless execution that directly contributes to TNL brand health and performance. As Campaign Planner, you are a heartbeat of in-market delivery and co-ordination, ensuring campaigns are coordinated with precision and clarity to translate marketing strategies into real-world impact.

What you’ll be doing…

  • Support the delivery of integrated campaigns and TNL brand initiatives every year including launches and ongoing Good Causes marketing
  • Develop optimum end-to-end campaign/initiative project plans:
  1. Aligning all stakeholders along the way to key timings and outputs o Identifying and planning around inter-dependencies
  2. Tracking progress, troubleshooting and replanning
  3. Proactively identify and flag execution risks and work cross-functionally to resolve them
  • Effectively facilitate the delivery of the key outputs during the campaign development process, including campaign strategy, creative platform, channel activation plans, creative requirements and creative toolkits/deliverables
  • Manage final sign-off of campaign assets (production & digital files), in accordance with the campaign development process.
  • Working closely with TNL Brand Manager to deliver campaigns/projects to market on-time and to budget
  • Manage internal and external stakeholders (media owners, agencies and suppliers)
  • Champion planning and process refinement, capture feedback from agencies & internal teams and apply lessons learnt to future campaigns to drive continuous improvement
  • Lead post-campaign reviews, tracking execution quality, timing, and visibility

What experience we’re looking for…

  • Project Management - proven experience delivering multi-channel campaigns: developing timing plans, identifying interdependencies, highlighting delays and implications, ability to juggle shifting priorities, facilitation of cross functional working and briefing, defining working processes and sign-offs
  • Cross-functional working - experience in managing cross functional teams (upwards, sideways and downwards in the delivery of integrated campaigns) by keeping the team on track and identifying key decisions (what and when)
  • Campaign Process driving activity through an end-to-end campaign development process to deliver integrated campaigns, on time and to budget. Has a good understanding of the cross-functional process between clients and agencies to develop campaign strategies and creative output.
  • Creative experience working collaboratively with creative agencies and briefing internal creative studios. Proven conceptual knowledge of a breadth of creative disciplines including AV, OOH, print, retail and digital to manage complex deliveries and/or identify and implement alternative delivery solutions
  • Social/Digital Champion- experienced in project management of social/digital campaigns, working with publishers, agencies and internal teams to brief digital creative development and builds
  • Evaluation can draw clear conclusions from multiple sources of information
  • Takes Charge, Makes things Happen & Delivers Great Outcomes - positive, can-do attitude. Can take charge of difficult challenges. Able to inspire, lead and coordinate cross-functional teams. Takes personal accountability to deliver campaigns efficiently and on-time. This includes being delivery-minded, seeing planning as a performance-critical discipline.
  • Influences, Builds Strong Relationships and Acts Together - excellent stakeholder management, including confidence/assertiveness in dealing with senior stakeholders, with strong influencing skills. Has an opinion to offer.
  • Agility to Adapt and deal with Pressure confident handling difficult situations and managing conflicting stakeholder views. Can think on their feet, deals with change proactively and resiliently, and focuses on the best solutions for the business. You will be calm and clear, keeping pace under pressure and managing multiple moving parts
  • Personal Development - always looking to better themselves - understanding of their own areas for development.
  • Workfront experience an advantage
  • Exposure to agile marketing practices

Key Measures of Success:

  • You will already have fantastic marketing experience under your belt, with knowledge of project planning, scheduling and execution
  • Demonstrate great communication skills, targeting a wide audience from customers to internal stakeholders
  • You will be passionate, tenacious; results focused and enjoy working in a highly energetic and exciting environment
  • You will have strong collaborative and influencing skills with the ability to bring a wide number of people together (both internally and externally) and work towards a vision
  • Pro-activity and enthusiasm are essential elements for this role
  • Able to run sizable projects and work streams from concept to delivery
  • Success will be measured by campaign execution and the effectiveness of process and delivery

About us:

We’ve developed ground-breaking technologies, built player protection frameworks, and have a proven track record of making lotteries better.

  • Innovation - We pride ourselves on it! We’re constantly looking for new ways to excite our customers, bringing new products to enjoy which is all underpinned by our responsible play values and making them accessible to all.
  • Giving back – Did you know that playing the lottery generates around £30m a week for charities and good causes in the UK? Our aim is to have doubled this number by the end of the first 10 year licence
  • Sustainability – Our aim to be net zero by 2030 which would make us the first lottery provider globally to achieve this
  • Inclusion and accessibility – We are making all parts of The National Lottery inclusive – whether you play a game in a store or online.

If you need any assistance or adjustments to this job description or in the application process, please contact a member of the talent team at and we’ll be happy to help.

**Being the custodians of the National Lottery license is a big responsibility, so all of our roles are subject to extensive background checks**

An inclusive reward offering with wellbeing at the centre… At Allwyn, we’ve put together a range of inclusive benefits and policies to support our colleagues at every stage of their lives and careers.

Here’s a list of some of the fantastic benefits we offer…

  • Company bonus scheme • Matched pension contributions up to 8.5%
  • 26 days annual leave + 2 Life Days (and bank holidays)
  • Complimentary Private Medical
  • Life Assurance
  • Enhanced Maternity & Paternity leave
  • £500 wellness allowance
  • Access to nutritional advisor and personal trainers
  • Discounted Health Assessments
  • Complimentary Financial coaching

Our benefits and policies reflect our commitment to wellbeing and inclusivity and are enhanced with features that benefit our colleagues (and their families). By offering a variety of benefits that support our colleagues, we continue to create a place of work where people feel rewarded and can succeed.

A place of belonging…

We want to create one of the UK’s most inclusive organisations – where people can bring the best of themselves, to do their best work, every day, for the benefit of good causes.

Allwyn is an Equal Opportunity Employer which prides itself in being diverse and inclusive. We do not tolerate discrimination, harassment, or victimisation in the workplace. All employment decisions at Allwyn are based on the business needs, the job requirements, and the individual qualifications. Allwyn encourages applications from individuals regardless of age, disability (visible or hidden), sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief and marriage and civil partnerships.

We are a Disability Confident Leader which means we’ve taken proactive steps to ensure our workplace is accessible and inclusive for disabled colleagues and candidates. As part of this we offer an interview to disabled applicants who meet the essential requirements of the job.

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Digital Marketing Campaign Strategist

SO14 0AA Southampton, South East £50000 Annually WhatJobs

Posted today

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Job Description

full-time
Our client is a forward-thinking marketing agency seeking a highly analytical and creative Digital Marketing Campaign Strategist to join their fully remote team. This role is critical in developing, executing, and optimizing innovative digital marketing campaigns across various platforms to achieve client objectives. You will be responsible for understanding client needs, conducting market research, identifying target audiences, and crafting data-driven strategies that deliver measurable results. As a remote-first employee, you will thrive in a collaborative virtual environment, leveraging digital tools to communicate and manage projects effectively.

Key Responsibilities:
  • Develop comprehensive digital marketing strategies encompassing SEO, SEM, social media, email marketing, content marketing, and display advertising.
  • Conduct in-depth audience analysis and market research to identify opportunities and inform campaign planning.
  • Define key performance indicators (KPIs) and set clear, measurable objectives for all campaigns.
  • Manage campaign budgets effectively, allocating resources to maximize return on investment (ROI).
  • Oversee the creation of compelling marketing collateral, including ad copy, landing pages, and social media content, ensuring brand consistency.
  • Utilize analytics tools (e.g., Google Analytics, Adobe Analytics) to monitor campaign performance, generate reports, and provide actionable insights.
  • Conduct A/B testing and other optimization techniques to continuously improve campaign effectiveness.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Collaborate closely with clients, account managers, and creative teams to ensure alignment and successful campaign delivery.
  • Present campaign strategies, performance reports, and recommendations to clients and internal stakeholders.

Required Qualifications:
  • Proven experience (5+ years) in developing and executing successful digital marketing campaigns.
  • Strong understanding of all major digital marketing channels and their respective best practices.
  • Proficiency in marketing analytics tools and the ability to translate data into strategic insights.
  • Excellent analytical, problem-solving, and project management skills.
  • Exceptional written and verbal communication skills, with the ability to present complex information clearly and concisely.
  • Experience managing client relationships and delivering results in a remote setting.
  • Bachelor's degree in Marketing, Business, Communications, or a related field is preferred.

This is an exceptional opportunity for a strategic marketer to make a significant impact within a dynamic and growing agency, working from any location. We are looking for a self-starter with a passion for digital innovation and a proven ability to drive results.
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Digital Marketing Campaign Manager

S2 4AD Sheffield, Yorkshire and the Humber £40000 Annually WhatJobs

Posted today

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Job Description

full-time
Our client, a rapidly growing e-commerce brand, is looking for a talented and driven Digital Marketing Campaign Manager to lead their online marketing efforts. This is an office-based role, providing an opportunity to work collaboratively within a vibrant marketing department. You will be responsible for the planning, execution, and optimization of integrated digital marketing campaigns across multiple channels, including SEO, SEM, social media, email marketing, and content marketing. The goal is to increase brand awareness, drive qualified traffic, and boost conversion rates.

Your responsibilities will include developing creative campaign strategies, setting clear objectives and KPIs, and managing campaign budgets effectively. You will conduct thorough market research and competitor analysis to identify target audiences and optimal marketing approaches. Continuous monitoring and analysis of campaign performance using tools like Google Analytics, SEMrush, and social media analytics platforms will be crucial for identifying areas of improvement and making data-driven adjustments. You will also work closely with creative teams to develop compelling ad copy, landing pages, and visual assets.

The ideal candidate will have a proven track record of successfully managing and scaling digital marketing campaigns, demonstrating a strong understanding of all major digital marketing channels and their respective best practices. Excellent analytical skills and the ability to interpret complex data into actionable insights are essential. A creative mindset, coupled with strong project management and organizational skills, will be key to managing multiple campaigns simultaneously. Experience with marketing automation platforms and CRM systems is a plus. A bachelor's degree in Marketing, Communications, or a related field is preferred.

This is a fantastic opportunity for a marketing professional looking to take on more responsibility and contribute significantly to the growth of an exciting brand. You will have the chance to implement innovative strategies and work with a passionate team in a dynamic environment. The role is situated in **Sheffield, South Yorkshire, UK**, offering a collaborative workspace and direct access to industry events and networking opportunities within the region.
This advertiser has chosen not to accept applicants from your region.

Digital Marketing Campaign Manager

AB10 1BT Aberdeen, Scotland £40000 Annually WhatJobs

Posted today

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Job Description

full-time
Our client, a dynamic and innovative marketing agency, is seeking a results-driven Digital Marketing Campaign Manager to join their team in Aberdeen, Scotland, UK . This role is crucial for developing, executing, and optimizing integrated digital marketing campaigns for a diverse portfolio of clients. You will be responsible for managing all aspects of digital campaigns across various channels, including SEO, SEM, social media, email marketing, and content marketing. The ideal candidate will possess a strong understanding of digital marketing principles, analytics, and strategy, with a proven ability to deliver measurable results. You will work closely with creative, content, and account management teams to ensure campaign objectives are met and exceeded. Key responsibilities include defining campaign goals, developing target audience strategies, managing budgets, monitoring performance, and generating comprehensive reports. Experience with marketing automation platforms and analytics tools (e.g., Google Analytics, Adobe Analytics) is essential. The ability to stay ahead of digital trends and adapt strategies accordingly is paramount. This is an exciting opportunity to contribute to the success of leading brands and develop your career in a fast-paced, collaborative agency environment. Responsibilities:
  • Develop, implement, and manage comprehensive digital marketing campaigns.
  • Oversee campaign strategy across SEO, SEM, social media, email, and content marketing.
  • Manage digital marketing budgets effectively to maximize ROI.
  • Monitor, analyze, and report on campaign performance using key metrics.
  • Optimize campaigns based on data insights to improve engagement and conversion rates.
  • Collaborate with creative and content teams to develop compelling campaign assets.
  • Identify target audiences and tailor campaign messaging accordingly.
  • Manage relationships with third-party vendors and advertising platforms.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Conduct market research and competitor analysis to inform campaign strategies.
  • Ensure brand consistency and messaging across all digital channels.
  • Manage email marketing platforms and develop effective email campaigns.
  • Develop and execute social media marketing strategies.
  • Collaborate with account managers to ensure client objectives are met.
  • Generate insightful campaign performance reports for clients and internal stakeholders.
Qualifications:
  • Bachelor's degree in Marketing, Communications, or a related field.
  • Minimum of 3-5 years of experience in digital marketing campaign management.
  • Proven track record of developing and executing successful digital marketing campaigns.
  • Strong knowledge of SEO, SEM, social media marketing, email marketing, and content strategy.
  • Proficiency with digital analytics tools (e.g., Google Analytics).
  • Experience with marketing automation platforms (e.g., HubSpot, Marketo).
  • Excellent analytical, problem-solving, and project management skills.
  • Strong communication and interpersonal skills.
  • Ability to work effectively in a team environment.
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Digital Marketing Campaign Manager

CV1 1AA Coventry, West Midlands £45000 Annually WhatJobs

Posted 1 day ago

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Job Description

full-time
Our client, a dynamic and rapidly growing marketing agency, is seeking an experienced Digital Marketing Campaign Manager to join their vibrant team based in Coventry, West Midlands, UK . This role offers a hybrid working model, providing a balance between collaborative office-based work and the flexibility of remote arrangements.

As a Digital Marketing Campaign Manager, you will be responsible for planning, executing, and optimising multi-channel digital marketing campaigns for a diverse range of clients. You will leverage your expertise in SEO, SEM, social media marketing, email marketing, and content marketing to drive brand awareness, lead generation, and customer acquisition. Your ability to analyse campaign performance, identify key insights, and iterate strategies for maximum ROI will be crucial.

Key Responsibilities:
  • Develop and implement comprehensive digital marketing strategies and campaign plans.
  • Manage the end-to-end execution of digital marketing campaigns across various channels, including PPC, social media, email, and display advertising.
  • Conduct keyword research, competitor analysis, and audience segmentation for campaign targeting.
  • Create and manage campaign budgets, ensuring optimal allocation of resources.
  • Monitor, analyse, and report on campaign performance using analytics tools (e.g., Google Analytics).
  • Optimise campaigns based on performance data to improve ROI and achieve client objectives.
  • Collaborate with content creators, designers, and web developers to produce engaging campaign assets.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Manage relationships with clients, providing regular updates and insights on campaign progress.
  • Contribute to the development of new marketing strategies and service offerings.
  • A/B test different campaign elements to maximise effectiveness.
  • Ensure all campaigns align with client brand guidelines and objectives.
Qualifications:
  • Bachelor's degree in Marketing, Digital Communications, Business, or a related field.
  • Minimum of 3-5 years of experience in digital marketing, with a proven track record of managing successful campaigns.
  • Strong understanding of various digital marketing channels, including SEO, SEM (Google Ads), social media marketing, email marketing, and content marketing.
  • Proficiency with digital marketing tools and platforms (e.g., Google Analytics, SEMrush, HubSpot, Mailchimp).
  • Experience in budget management and campaign performance analysis.
  • Excellent analytical, problem-solving, and strategic thinking skills.
  • Strong project management and organisational abilities.
  • Excellent written and verbal communication skills, with the ability to present findings effectively.
  • Ability to work both independently and collaboratively in a team environment.
  • Relevant certifications (e.g., Google Ads, Google Analytics, HubSpot) are a plus.
This is an exciting opportunity for a results-driven Digital Marketing Campaign Manager to contribute to the success of diverse client projects, enjoying the benefits of a hybrid working model in Coventry, West Midlands, UK . If you are passionate about creating impactful digital experiences, we encourage you to apply.
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Digital Marketing Campaign Manager

SO14 0EF Southampton, South East £50000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client is a dynamic and innovative digital marketing agency seeking a creative and results-oriented Digital Marketing Campaign Manager to join their fully remote team. This is an exciting opportunity to lead the strategy, execution, and optimization of multi-channel digital marketing campaigns for a diverse portfolio of clients. You will be instrumental in driving brand awareness, customer acquisition, and revenue growth through data-driven insights and cutting-edge digital tactics. The role requires a strategic thinker with a deep understanding of the digital marketing landscape and a passion for achieving measurable results.

Responsibilities:
  • Develop and implement comprehensive digital marketing strategies across various channels including SEO, SEM, social media, email marketing, content marketing, and display advertising.
  • Plan, execute, and manage paid advertising campaigns on platforms such as Google Ads, Facebook Ads, LinkedIn Ads, and other relevant networks.
  • Oversee the creation and optimization of engaging content, including website copy, blog posts, social media updates, and email newsletters.
  • Manage and grow social media presence, fostering community engagement and brand advocacy.
  • Monitor campaign performance, analyze key metrics (e.g., ROI, CPA, CTR, conversion rates), and provide regular reports to clients and internal stakeholders.
  • Utilize analytics tools (e.g., Google Analytics) to track website traffic, user behavior, and campaign effectiveness.
  • Conduct market research and competitor analysis to identify new opportunities and trends.
  • Collaborate with design and development teams to ensure seamless execution of marketing initiatives.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Manage campaign budgets effectively to maximize return on investment.
  • A/B test different campaign elements to continuously improve performance.
Qualifications and Experience:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • A minimum of 5 years of experience in digital marketing, with a proven track record of managing successful campaigns.
  • In-depth knowledge of SEO, SEM, PPC, social media marketing, email marketing, and content strategy.
  • Hands-on experience with major advertising platforms (Google Ads, Meta Ads, LinkedIn Ads).
  • Proficiency in Google Analytics and other web analytics tools.
  • Strong understanding of marketing automation tools and CRM systems.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Exceptional written and verbal communication skills.
  • Ability to manage multiple projects simultaneously and meet deadlines in a remote setting.
  • Creative mindset with a keen eye for detail.
  • Certifications in Google Ads, Google Analytics, or relevant platforms are a plus.
This is a fantastic opportunity to shape the digital presence of leading brands while enjoying the flexibility of a remote work environment. If you are a passionate digital marketer ready to make a significant impact, we want to hear from you.
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Digital Marketing Campaign Manager

LS1 2TR Leeds, Yorkshire and the Humber £45000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client is looking for a talented and results-driven Digital Marketing Campaign Manager to lead their online marketing efforts. This is a fantastic opportunity for a creative individual with a proven track record in developing, executing, and optimising integrated digital marketing campaigns. You will be responsible for driving brand awareness, lead generation, and customer acquisition through various digital channels. This role offers a hybrid working model, blending remote flexibility with essential in-office collaboration in **Leeds, West Yorkshire, UK**.

Key Responsibilities:
  • Develop and implement comprehensive digital marketing strategies across multiple platforms including SEO, SEM, social media, email marketing, and content marketing.
  • Manage and oversee the execution of paid advertising campaigns (Google Ads, social media ads), ensuring optimal budget allocation and ROI.
  • Conduct keyword research, competitor analysis, and market trend monitoring to identify new opportunities.
  • Create engaging and high-converting marketing copy, landing pages, and ad creatives.
  • Monitor, analyse, and report on campaign performance using analytics tools (e.g., Google Analytics, social media insights), providing actionable recommendations for improvement.
  • Collaborate closely with the content creation team to ensure alignment on messaging and brand voice.
  • Manage and grow the company's social media presence, fostering community engagement.
  • Stay up-to-date with the latest digital marketing trends, technologies, and best practices.
  • Work closely with the sales team to ensure seamless lead nurturing and conversion processes.
  • Manage relationships with external agencies and vendors as needed.
The ideal candidate will possess a strong understanding of the digital marketing landscape, a data-driven approach to decision-making, and exceptional project management skills. You will be instrumental in shaping our client's online narrative and achieving ambitious growth targets. The hybrid nature of this role allows for focused remote work sessions combined with valuable in-person brainstorming and team synergy within our **Leeds, West Yorkshire, UK** office.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • 3-5 years of experience in digital marketing campaign management.
  • Proven experience with SEO, SEM, social media marketing, and email marketing platforms.
  • Proficiency in Google Analytics and other relevant analytics tools.
  • Excellent written and verbal communication skills.
  • Strong analytical and problem-solving abilities.
  • Experience with marketing automation tools is a plus.
This advertiser has chosen not to accept applicants from your region.
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Digital Marketing Campaign Manager

AB10 1AH Aberdeen, Scotland £45000 Annually WhatJobs

Posted 2 days ago

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Job Description

full-time
Our client, a progressive marketing agency based in **Aberdeen, Scotland, UK**, is seeking an innovative and results-driven Digital Marketing Campaign Manager to spearhead their client's online presence. This fully remote role allows you to leverage your expertise in digital strategy and execution from anywhere in the UK. You will be responsible for developing, implementing, and optimizing comprehensive digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, and content marketing. The ideal candidate will have a strong analytical mindset, a deep understanding of digital marketing tools and analytics, and a proven ability to drive engagement and achieve measurable results.

Key Responsibilities:
  • Develop and execute integrated digital marketing campaigns aligned with client objectives and target audiences.
  • Manage and optimize paid advertising campaigns (Google Ads, social media ads) to maximize ROI.
  • Implement SEO strategies to improve organic search rankings and website traffic.
  • Develop and manage social media marketing plans to enhance brand visibility and engagement.
  • Create and execute email marketing campaigns, including segmentation and automation.
  • Develop and oversee content marketing strategies, ensuring alignment with SEO and audience needs.
  • Monitor, analyze, and report on campaign performance using analytics tools (e.g., Google Analytics).
  • Identify trends, insights, and opportunities for campaign optimization and growth.
  • Collaborate with creative teams to develop compelling campaign assets.
  • Stay current with digital marketing trends, tools, and best practices.

Qualifications and Skills:
  • Proven experience (5+ years) in digital marketing campaign management.
  • Demonstrable success in managing SEO, SEM, social media, and email marketing campaigns.
  • Proficiency with digital marketing platforms and analytics tools (e.g., Google Analytics, Google Ads, Facebook Ads Manager).
  • Strong understanding of content marketing principles and SEO best practices.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Exceptional communication and project management abilities, crucial for remote coordination.
  • Ability to work autonomously and manage multiple campaigns simultaneously in a remote setting.
  • Relevant certifications (e.g., Google Ads, HubSpot) are a plus.
  • Bachelor's degree in Marketing, Communications, or a related field, or equivalent practical experience.
This is an exceptional opportunity to contribute to the digital success of diverse clients while enjoying the flexibility of a fully remote position. Our client fosters a collaborative and innovative remote work culture. We offer a competitive salary and benefits package. Join our team and help us deliver outstanding digital marketing results from **Aberdeen, Scotland, UK** (and beyond, remotely).
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Digital Marketing Campaign Manager

BN1 1AA East Sussex, South East £40000 Annually WhatJobs

Posted 2 days ago

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Job Description

full-time
Our client is seeking an innovative and data-driven Digital Marketing Campaign Manager to lead their online marketing efforts. This fully remote position is ideal for a strategic thinker with a proven track record of executing successful digital campaigns across various platforms. You will be responsible for developing, implementing, and optimizing campaigns to drive brand awareness, customer acquisition, and revenue growth.

Responsibilities:
  • Develop and execute comprehensive digital marketing strategies aligned with business objectives.
  • Manage all aspects of paid advertising campaigns, including Google Ads, social media advertising (Facebook, Instagram, LinkedIn), and display networks.
  • Conduct thorough keyword research, audience segmentation, and campaign targeting.
  • Monitor, analyze, and report on campaign performance, identifying key insights and areas for improvement.
  • A/B test ad creatives, landing pages, and campaign parameters to optimize conversion rates.
  • Collaborate with content creators, designers, and web developers to ensure cohesive campaign execution.
  • Stay abreast of the latest digital marketing trends, tools, and best practices.
  • Manage campaign budgets effectively, ensuring maximum ROI.
  • Develop and maintain strong relationships with advertising platform representatives and technology partners.
  • Provide strategic recommendations for future marketing initiatives based on data and performance analysis.

Qualifications and Experience:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 5 years of experience in digital marketing, with a strong focus on campaign management.
  • Demonstrated success in managing paid search (PPC), paid social, and programmatic advertising.
  • Proficiency with Google Analytics, Google Ads, Facebook Ads Manager, and other relevant marketing platforms.
  • Strong analytical skills with the ability to interpret complex data and translate it into actionable insights.
  • Excellent understanding of SEO principles and their integration with paid campaigns.
  • Creative thinking and problem-solving abilities.
  • Exceptional communication and project management skills.
  • Ability to work independently and manage multiple projects simultaneously in a remote setting.
  • Certifications from Google Ads, Facebook Blueprint, or similar platforms are a plus.

This role is based in **Brighton, East Sussex, UK**, but is exclusively remote, offering flexibility and autonomy. You will be a key player in shaping our online presence and driving measurable results through expert campaign management. We are looking for a forward-thinking marketer who can leverage their expertise to achieve ambitious growth targets. The successful candidate will possess a deep understanding of the digital landscape and a passion for data-informed decision-making. Join our client's innovative team and contribute to their success through strategic digital marketing.
This advertiser has chosen not to accept applicants from your region.

Digital Marketing Campaign Specialist

CF10 1DG Cardiff, Wales £45000 annum (pro WhatJobs

Posted 2 days ago

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contractor
Our client is seeking a highly skilled and data-driven Digital Marketing Campaign Specialist to join their team on a contractual basis. This role is fully remote, offering you the flexibility to contribute to impactful marketing initiatives from anywhere. You will be responsible for planning, executing, and optimising digital marketing campaigns across various platforms to drive brand awareness, customer acquisition, and revenue growth. This position requires a deep understanding of the digital marketing landscape and a proven ability to manage campaigns from conception to completion.

As a specialist, you will develop and implement targeted digital marketing strategies, including SEO, SEM, social media marketing, email marketing, and content marketing. You will conduct market research, identify target audiences, and craft compelling campaign messaging. Proficiency in using marketing analytics tools to track campaign performance, analyse data, and generate actionable insights is crucial. You will be expected to provide regular reports on campaign ROI, key performance indicators (KPIs), and areas for improvement. The ideal candidate will have a strong portfolio showcasing successful digital marketing campaigns.

Key responsibilities include managing campaign budgets, A/B testing ad creatives and landing pages, optimising ad spend for maximum efficiency, and staying abreast of the latest digital marketing trends and technologies. You will collaborate closely with cross-functional teams, including design, content, and sales, to ensure cohesive and integrated marketing efforts. Excellent communication and project management skills are essential for success in this remote role, as you will need to coordinate effectively with team members and stakeholders.

This contractor position is perfect for an experienced digital marketer who thrives in a remote environment and is adept at managing multiple projects simultaneously. You should possess a strategic mindset, a creative flair, and a meticulous approach to execution. Our client values innovation and is looking for someone who can bring fresh ideas and contribute to their continued success in the digital space. If you are passionate about delivering measurable results and driving growth through effective digital marketing strategies, we invite you to apply for this exciting remote opportunity.

Responsibilities:
  • Plan, execute, and optimise digital marketing campaigns across multiple channels (PPC, social media, email, content).
  • Develop and manage campaign budgets, ensuring cost-effectiveness and ROI.
  • Conduct A/B testing and other optimisation techniques to improve campaign performance.
  • Analyse campaign data and generate insightful reports on KPIs and trends.
  • Collaborate with creative and content teams to develop engaging marketing materials.
  • Stay up-to-date with the latest digital marketing tools, techniques, and best practices.
  • Manage and grow social media presence and engagement.
  • Identify target audiences and develop tailored marketing messages.
Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • Minimum of 5 years of experience in digital marketing, with a proven track record of campaign management.
  • Proficiency in various digital marketing platforms and tools (e.g., Google Ads, Facebook Ads Manager, email marketing software, analytics platforms).
  • Strong understanding of SEO, SEM, social media marketing, and content marketing principles.
  • Excellent analytical and data interpretation skills.
  • Strong project management and organisational abilities.
  • Effective communication and collaboration skills for remote work.
  • Creative thinking and problem-solving abilities.
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  30. gavel Government & Non Profit
  31. emoji_events Graduate
  32. health_and_safety Healthcare
  33. beach_access Hospitality & Tourism
  34. groups Human Resources
  35. precision_manufacturing Industrial Engineering
  36. security Information Security
  37. handyman Installation & Maintenance
  38. policy Insurance
  39. code IT & Software
  40. gavel Legal
  41. sports_soccer Leisure & Sports
  42. inventory_2 Logistics & Warehousing
  43. supervisor_account Management
  44. supervisor_account Management Consultancy
  45. supervisor_account Manufacturing & Production
  46. campaign Marketing
  47. build Mechanical Engineering
  48. perm_media Media & PR
  49. local_hospital Medical
  50. local_hospital Military & Public Safety
  51. local_hospital Mining
  52. medical_services Nursing
  53. local_gas_station Oil & Gas
  54. biotech Pharmaceutical
  55. checklist_rtl Project Management
  56. shopping_bag Purchasing
  57. home_work Real Estate
  58. person_search Recruitment Consultancy
  59. store Retail
  60. point_of_sale Sales
  61. science Scientific Research & Development
  62. wifi Telecoms
  63. psychology Therapy
  64. pets Veterinary
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