22 Content Strategy jobs in the United Kingdom

Director, Editorial and Content Strategy
Do you love to craft and lead content strategies that bring a brand's story to life across every channel?
Do you love aligning diverse stakeholders around a unified editorial vision that drives consistent, high-impact storytelling?
About our TeamElsevier is a global leader in advanced information and decision support for science and healthcare, committed to advancing human progress through trusted content and innovative solutions. With a legacy of over 140 years and a workforce of 9,500 employees worldwide, we support the work of researchers, clinicians, and educators through leading publications such as Cell Press, The Lancet, and Gray's Anatomy. The Global Communications team plays a critical role in building and protecting Elsevier's reputation as a trusted partner and thought leader through impactful communications, channels and relationships.
About the Role
The Editorial and Content Strategy Director will shape and lead Elsevier's global editorial strategy, aligning storytelling across internal and external communications to bring our brand and value story to life. This role partners closely with business segments to ensure content aligns with brand principles and business goals. The ideal candidate brings strong writing skills, experience managing content in complex, matrixed organizations, and a track record of building coherent brand presence through strategic, measurable storytelling.
Responsibilities
+ Develop and maintain a 12-month rolling editorial calendar in coordination with global communications and business segments.
+ Create content strategies that ensure impactful and resonant brand messaging. Optimize content for efficiency and return on investment using performance data.
+ Establish a center of excellence for writing standards and guidelines. Develop tools and training to support consistent writing quality across the organization.
Requirements
+ Develop and communicate a clear vision, translating it into meaningful goals. Maintain a balance between the overall picture and details.
+ Build commitment to team and individual objectives, promoting urgency in reaching goals and following through on commitments.
+ Apply deep knowledge and understanding to work, relating it to the broader business context. Champion the team's technical knowledge within the organization.
+ Provide clear direction and purpose, ensuring people understand how their work fits within the organization. Develop a trusted communication interface between the team and stakeholders.
+ Ask effective questions, collect facts from multiple sources, and propose solutions. Manage day-to-day issues effectively.
+ Create a positive environment that motivates individuals. Employ different motivational strategies for different people and situations.
+ Encourage cooperation and remove barriers to team performance. Facilitate open discussions and seek team members' input.
+ Work with global communications, segment marketing, and content teams to develop and implement editorial plans.
+ Define and oversee content strategy aligned with brand and business goals. Monitor and analyze content performance metrics.
+ Establish and maintain writing principles and standards. Write compelling stories for various platforms as needed.
Work in a way that works for you
We promote a healthy work/life balance across the organisation. With an average length of service of 9 years, we are confident that we offer an appealing working prospect for our people. With numerous wellbeing initiatives, we will help you meet your immediate responsibilities and your long-term goals.
- Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive
Working with us
We are an equal opportunity employer with a commitment to help you succeed. Here, you will find an inclusive, agile, collaborative, innovative and fun environment, where everyone has a part to play. Regardless of the team you join, we promote a diverse environment with co-workers who are passionate about what they do, and how they do it.
Working for you
At Elsevier, we know that your wellbeing and happiness are key to a long and successful career. These are some of the benefits specific to the UK region that we are delighted to offer:
+ Generous holiday allowance with the option to buy additional days
+ Health screening, eye care vouchers and private medical benefits
+ Wellbeing programs
+ Life assurance
+ Access to a competitive contributory pension scheme
+ Long service awards
+ Save As You Earn share option scheme
+ Travel Season ticket loan
+ Maternity, paternity and shared parental leave
+ Access to emergency care for both the elderly and children
+ RECARES days, giving you time to support the charities and causes that matter to you
+ Access to employee resource groups with dedicated time to volunteer
+ Access to extensive learning and development resources
+ Access to employee discounts via Perks at Work
To Apply
Please submit your resume with a cover letter specifically outlining your interest in the role. If you receive an error message when adding your cover letter, please combine you CV and cover letter into one document.
About Us
A global leader in information and analytics, we help researchers and healthcare professionals advance science and improve health outcomes for the benefit of society. Building on our publishing heritage, we combine quality information and vast data sets with analytics to support visionary science and research, health education and interactive learning, as well as exceptional healthcare and clinical practice. At Elsevier, your work contributes to the world's grand challenges and a more sustainable future. We harness innovative technologies to support science and healthcare to partner for a better world.
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RELX is a global provider of information-based analytics and decision tools for professional and business customers, enabling them to make better decisions, get better results and be more productive.
Our purpose is to benefit society by developing products that help researchers advance scientific knowledge; doctors and nurses improve the lives of patients; lawyers promote the rule of law and achieve justice and fair results for their clients; businesses and governments prevent fraud; consumers access financial services and get fair prices on insurance; and customers learn about markets and complete transactions.
Our purpose guides our actions beyond the products that we develop. It defines us as a company. Every day across RELX our employees are inspired to undertake initiatives that make unique contributions to society and the communities in which we operate.

Our client, a dynamic and rapidly growing media and PR firm based in Aberdeen, Scotland, UK , is looking for an innovative Head of Digital Content Strategy to lead their online presence and engagement efforts. This role is crucial for shaping our client's narrative across all digital platforms, ensuring consistent brand messaging, and driving audience growth. You will be responsible for developing and implementing a comprehensive digital content strategy that aligns with the company's overall marketing and communication goals. This hybrid role offers a blend of remote flexibility and essential in-person collaboration, allowing for both focused work and team synergy.

Responsibilities:

• Develop, execute, and manage a multi-channel digital content strategy (including social media, website, blog, email marketing, and video).
• Oversee the creation of engaging, high-quality content tailored to specific target audiences.
• Analyze digital marketing campaign performance and adjust strategies to optimize engagement, reach, and conversions.
• Manage and grow social media channels, fostering community interaction and brand loyalty.
• Collaborate with the PR and marketing teams to ensure cohesive messaging and campaign integration.
• Stay up-to-date with the latest digital marketing trends, tools, and best practices.
• Manage content calendars, editorial workflows, and content production schedules.
• Identify new content opportunities and platforms for expansion.
• Track key performance indicators (KPIs) and provide regular reports on content performance to senior management.
• Manage relationships with external content creators and agencies as needed.
• Ensure all content adheres to brand guidelines and quality standards.
• Utilize SEO best practices to maximize content visibility.
• Monitor competitor activity and industry trends to identify opportunities and threats.
• Develop and manage the digital content budget.

Qualifications:

• Bachelor's degree in Marketing, Communications, Journalism, or a related field. Master's degree preferred.
• Proven experience (5+ years) in digital content strategy, social media management, or online marketing.
• Demonstrated success in developing and implementing effective content strategies that drive measurable results.
• Excellent understanding of SEO, SEM, social media marketing, and content management systems.
• Strong analytical skills and experience with web analytics tools (e.g., Google Analytics).
• Exceptional writing, editing, and storytelling abilities.
• Experience in managing teams and external vendors.
• Creative thinking and problem-solving skills.
• Ability to work effectively in a hybrid work environment, balancing remote and office-based tasks.
• Experience within the media or PR industry is a significant advantage.
• Proficiency in content creation tools and platforms.
• Strong project management and organizational skills.

Join our client's innovative team and play a key role in shaping their digital future from their Aberdeen, Scotland, UK base.

Our client, a dynamic media and communications group, is looking for a creative and strategic Digital Marketing Manager to lead their content strategy. This role offers a hybrid working model, blending remote flexibility with essential in-office collaboration in Aberdeen. You will be responsible for developing and executing comprehensive digital marketing campaigns that enhance brand visibility, drive audience engagement, and achieve business objectives across various online platforms. Your expertise will encompass SEO, SEM, social media marketing, email marketing, and content creation, with a specific focus on developing compelling and targeted content across multiple channels. The ideal candidate will have a proven track record in digital marketing, with a strong emphasis on content strategy and campaign management. You should possess excellent writing, editing, and analytical skills, with a deep understanding of digital marketing tools and analytics platforms (e.g., Google Analytics, social media management tools). A Bachelor's degree in Marketing, Communications, or a related field is preferred. You will work closely with the marketing and creative teams to produce high-quality content, analyse campaign performance, and identify opportunities for optimisation. Strong project management and communication skills are essential. Responsibilities include developing and implementing the overall digital marketing and content strategy, managing social media presence and engagement, optimising website content for search engines, and running paid digital advertising campaigns. You will also be responsible for tracking and reporting on key marketing metrics and collaborating with cross-functional teams to ensure brand consistency across all channels. This is an exciting opportunity to shape the digital presence of a growing organisation and contribute to impactful campaigns within the media landscape.

Our client is a forward-thinking media organisation looking for an exceptional Head of Digital Content Strategy to spearhead their online presence and engagement initiatives. This role is a cornerstone of our remote-first operational model. You will be responsible for crafting and executing a compelling digital content strategy across all online platforms, including social media, websites, blogs, and newsletters. Your mission will be to drive audience growth, enhance brand visibility, and foster community engagement through high-quality, relevant content. Key responsibilities include leading a team of content creators, managing content calendars, optimising content for SEO and user experience, and analysing performance metrics to inform future strategies. You will stay abreast of digital media trends and emerging technologies to ensure our client remains at the forefront of the industry. The ideal candidate will possess a proven track record in digital content creation and strategy, with extensive experience in managing online communities and driving engagement. Strong analytical skills, creativity, and excellent communication abilities are essential. A deep understanding of SEO, content marketing, and social media platforms is a must. This is a significant opportunity to shape the digital narrative and impact the success of our client. The role is entirely remote, with focus on audiences and partners connected to Norwich, Norfolk, UK .

Our client, a dynamic media and PR agency, is seeking an innovative Digital Marketing Manager with a strong focus on content strategy. This fully remote position is perfect for a creative and analytical individual passionate about crafting compelling narratives and driving engagement across digital channels. You will be responsible for developing and executing comprehensive content strategies that align with client objectives, enhance brand visibility, and generate measurable results. This role requires a blend of strategic thinking, creative flair, and a deep understanding of SEO, social media, and content marketing best practices.

Responsibilities:

• Develop and implement data-driven content strategies for clients across various industries.
• Oversee the creation of engaging and high-quality content, including blog posts, articles, social media updates, website copy, and video scripts.
• Conduct keyword research and SEO analysis to optimize content for search engines.
• Manage content calendars and ensure timely delivery of all content assets.
• Collaborate with design and video teams to produce visually appealing content.
• Monitor and analyze content performance using analytics tools (e.g., Google Analytics, social media insights).
• Identify emerging trends and opportunities in digital content marketing.
• Manage social media channels and community engagement strategies.
• Provide insights and recommendations for content improvement and campaign optimization.
• Stay updated on the latest digital marketing tools and techniques.
• Report on content marketing performance to clients and internal stakeholders.

Qualifications:

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• Minimum of 4 years of experience in digital marketing, with a strong emphasis on content strategy and creation.
• Proven ability to develop and execute successful content marketing campaigns.
• Excellent writing, editing, and proofreading skills.
• Strong understanding of SEO principles and best practices.
• Experience with content management systems (CMS) and social media management tools.
• Proficiency in analytics tools such as Google Analytics.
• Creative thinking and problem-solving abilities.
• Excellent project management and organizational skills.
• Ability to work independently and collaboratively in a remote team environment.

This is a remote position, allowing you to work from anywhere. While there is no fixed office, the role supports teams and clients based around **Stoke-on-Trent, Staffordshire, UK**, and surrounding areas, requiring occasional virtual meetings.

Our client, a leading entity in the media landscape, is seeking a dynamic and visionary Head of Digital Content Strategy to drive our online presence and engagement. Based in **Milton Keynes, Buckinghamshire, UK**, this role offers a hybrid working model, blending office-based collaboration with remote flexibility. You will be responsible for developing and executing comprehensive digital content strategies across all our platforms, including websites, social media, blogs, and email newsletters. This includes ideation, creation, distribution, and analysis of engaging and impactful content tailored to various audience segments. Key responsibilities involve managing a team of content creators, editors, and social media managers; defining content pillars and editorial calendars; overseeing SEO optimization to enhance organic reach; and implementing data-driven strategies to improve user engagement and conversion rates. You will also be tasked with monitoring industry trends, identifying new content opportunities, and ensuring brand consistency across all digital touchpoints. The ideal candidate will have a proven track record of success in digital content strategy, preferably within the media or PR sectors. A Bachelor's degree in Marketing, Communications, Journalism, or a related field is required, with a Master's degree being an advantage. Strong understanding of SEO, SEM, social media marketing, content management systems (CMS), and analytics tools (e.g., Google Analytics) is essential. Excellent leadership, communication, and project management skills are paramount. You must be adept at translating marketing objectives into compelling content narratives and possess a keen eye for detail and quality. This is an exciting opportunity to shape the digital voice of a prominent organization and make a significant impact on its growth and audience connection. The role requires a creative mindset, strategic thinking, and a passion for storytelling in the digital space. Your expertise will guide our content evolution, ensuring we remain a relevant and engaging voice in the media.

Our client, a dynamic media house renowned for its innovative storytelling, is looking for an exceptional Head of Digital Content Strategy. This role, based in **Sheffield, South Yorkshire, UK**, offers a hybrid working model, blending remote flexibility with essential in-office collaboration. You will be responsible for shaping and executing our client's overarching digital content strategy across all online platforms, including social media, websites, and video channels. This includes identifying target audiences, developing engaging content pillars, and optimising content performance through data analysis. The ideal candidate will have a deep understanding of the digital media landscape, SEO best practices, and emerging content trends. You will lead a team of content creators, editors, and social media managers, fostering a creative and results-driven environment. Key responsibilities include developing content calendars, managing budgets, analysing campaign effectiveness, and reporting on key performance indicators to senior management. We are seeking a candidate with at least 5 years of experience in digital content creation, management, or strategy, preferably within the media or publishing sector. Strong leadership, project management, and communication skills are essential. A proven ability to develop and implement successful digital strategies that drive audience growth and engagement is crucial. Experience with analytics tools like Google Analytics and social media management platforms is required. If you are a strategic thinker with a passion for compelling digital narratives and a desire to make a significant impact, we encourage you to apply for this exciting opportunity.

We are looking for an innovative and results-driven Head of Content Strategy & Engagement to lead our client's media and PR efforts based in Wolverhampton, West Midlands, UK . This hybrid role offers the flexibility of working both remotely and from our modern offices. You will be responsible for developing and executing a comprehensive content strategy that enhances brand visibility, drives audience engagement, and supports overall business goals. This includes overseeing the creation of compelling content across various platforms, including digital, social media, press releases, and internal communications. Key responsibilities involve managing a team of content creators, journalists, and PR specialists, ensuring brand consistency, and analyzing content performance metrics to optimize future campaigns. You will also cultivate strong relationships with media outlets, influencers, and stakeholders to maximize positive press coverage and manage public perception. The ideal candidate will have a proven track record in content marketing, digital media, or public relations, with at least 5 years of experience in a leadership role. Exceptional storytelling abilities, a deep understanding of SEO and social media trends, and strong project management skills are essential. You should be adept at data analysis to measure the impact of content initiatives and have experience in crisis communication. A degree in Marketing, Communications, Journalism, or a related field is preferred. This is a fantastic opportunity to shape the narrative of a growing brand and make a significant impact on its public profile. If you are a strategic thinker with a passion for communication and a flair for engaging storytelling, we want to hear from you. Join us and contribute to our client's success by creating impactful content that resonates with target audiences.

Our client is looking for an experienced and data-driven Digital Marketing Manager to lead their SEO and content strategy initiatives. This hybrid role, based in Newcastle upon Tyne, offers a balanced mix of remote work and occasional in-office collaboration. You will be responsible for developing and executing comprehensive search engine optimization (SEO) strategies to increase organic traffic, improve search engine rankings, and enhance website visibility. This includes keyword research, on-page optimization, technical SEO audits, and link-building campaigns. You will also lead the development and implementation of a compelling content marketing strategy that aligns with business goals, engages target audiences, and supports SEO efforts. Your responsibilities will include content planning, creation oversight, distribution, and performance analysis. You will manage the company’s blog, social media content, and other digital assets to drive engagement and lead generation. The ideal candidate will have a proven track record in digital marketing, with demonstrable success in growing organic traffic and improving search engine performance. Strong analytical skills, proficiency in SEO tools (e.g., SEMrush, Ahrefs, Google Analytics), and content management systems (CMS) are essential. Excellent written and verbal communication skills are required for content creation and team collaboration. You will work closely with design, development, and sales teams to ensure cohesive marketing efforts. This role offers the opportunity to shape the online presence of our brand and drive significant business growth through strategic digital marketing. You will be empowered to experiment with new tactics and technologies to stay ahead of the curve. We seek a creative, analytical, and results-oriented professional who can thrive in a dynamic marketing environment and contribute to our online success.