35 Crm Marketing Strategist jobs in London

Forvis Mazarsncares about your career progression, offering individually designedncareer paths that help you pursue your interests, match yournchanging needs, and explore your true potential. We work withndiverse, prestigious clients across a range of sectors andngeographies, giving you the opportunity to constantly update andngrow your skills for lifelong professionalndevelopment.

About thenrolenA senior positionnwithin the Channel Marketing team, this role is as much about hownyou lead as what you've done. You'll bring solid experience innstrategic campaigns and content within a professional servicesnenvironment—but it's your confidence, charisma, and collaborativenstyle that make you stand out from the crowd. Naturally curious andntuned into the business agenda, you're comfortable communicatingncomplexity, keeping projects on track and energising those aroundnyou to deliver outstanding work, together.nYounwill work closely with two Channel Marketing Lead peers andndirectly manage two managers.

KeynResponsibilitiesnPartnernwith the Head of Channel Marketing to shape and drive the firm'snissue-led campaign strategy and bold content programme. You'llnbring creative thinking to the table, turning strategic prioritiesninto campaigns that deliver real impact. Monitor, measure andnoptimise performance through smart KPIs to ensure activitiesndeliver strong ROI and continuously improve.

Lead the creation and rollout of flagship campaigns,nensuring they connect across sectors, service lines and regions fornmaximum reach and resonance.

Shape best-in-class campaign practices by developingncampaign guidelines and processes that ensure every initiative isnaligned, consistent and impactful.

Co-ordinate teams of internal and external agencies, suchnas designers, researchers, copywriters, and guide them to delivernwork that hits the mark.nLeadna bold, strategic content programme that elevates the Forvis Mazarsnbrand, supports business priorities and opens doors for clientnengagement.nChampion quality andnconsistency through sound governance, keeping our content sharp,ncreative and aligned with our standards.

Establish a smooth process for sharing content acrossnChannel Marketing,and collaborating across the widernteam.nOversee the production and publicationnof our firmwide newsletters.nKeep our digitalnpresence fresh, ensuring content is current, relevant and resonatesnwith our audiences.nBring thenfirm's experience to life by leading our case study programme,noverseeing development of written and video client storiesnaccording to schedule.nCo-ordinate strategicnsupport for service lines, acting as CRL for agreed ‘SL Squads',nensuring integration with key campaigns and overseeing agreed,nbaseline support. Troubleshoot ad-hoc requests with SL leads,nwhen necessary.nInspire, manage and coachndirect reports.nLead by example andnactively support the continued development and success of the widernChannel Marketing team. Help to position the Channel Marketing teamnas professional advisors by ensuring internal comms are effective,nad-hoc requests are fielded as appropriate and support is of thenhighest quality.nWhat are wenlooking for?nDegreenand/or experience in marketing, communications or a relatednfield.nExcellent copywriting and communicationnskills, with razor-sharp attention to detail.

Strategic thinker with creative mindset and interest innthe business agenda.nExperience usingnanalytics tools to monitor content performance and make data-drivenndecisions like Google Analytics.nStrongnproject management skills with the ability to prioritise tasks andnmeet deadlines.nAn analytical mindset toninterpret data and metrics and optimise contentnperformance.nPeople management skills andninterest in developing talent.nSelf-motivated,nproactive and able to work independently and collaboratively in anfast-paced environment.

About Forvis Mazars

Forvis Mazars is a leading global professional servicesnnetwork. The network operates under a single brand worldwide, withnjust two members: Forvis Mazars LLP in the United States and ForvisnMazars Group SC, an internationally integrated partnershipnoperating in over 100 countries and territories.

Both member firms share a commitment to providing annunmatched client experience, delivering audit & assurance, taxnand advisory services around the world. Together, our strategicnvision strives to move our clients, people, industry andncommunities forward.

Through our reach and areas of expertise, wenhelp organisations respond to emerging sustainability issues in thenglobal marketplace including human rights, climate change,nenvironmental impacts and culture.nWe are onendiverse, multicultural, multi-generational team with a huge sensenof connection and belonging. This is a place where you can takenownership of your career, get involved, believe in yourself and putnyour ideas into action.nAt ForvisnMazars, we empower our people and celebrate individuality. Wenthrive on teamwork and are agile. We have bold foresight and givenpeople the freedom to make a personal contribution to our sharednpurpose. We support one another to deliver quality, create changenand have a deeper understanding, to help make an impact so thatneveryone can reach their full potential.

Being inclusive is core to our culture at Forvis Mazars;nwe want to ensure everyone, whether in the recruitment process ornbeyond is fully supported to be their unique self. To read morenabout our approach

clicknherenOur aim is to make thenrecruitment process as accessible and inclusive as possible -nplease contact us to discuss any changes you may require so we cannwork with you to support you throughout your application.

Visit forvismazars.com/uk to learnnmore.

Datadog is looking for an experienced Campaign and ABM Manager to strategize and execute regional campaigns to support our EMEA business. You will act as the bridge between product, sales and marketing delivering campaigns to capture the business of some of the most important and innovative brands in the world. Further, you will help define the reporting, measurement, and orchestration of these programs across all marketing channels and globally integrated campaigns.

At Datadog, we place value in our office culture - the relationships and collaboration it builds and the creativity it brings to the table. We operate as a hybrid workplace to ensure our Datadogs can create a work-life harmony that best fits them.

What You'll Do:

• Create, optimize, and analyze end to end integrated campaigns including ABM, physical and digital tactic areas
• Create customized experiences using various digital channels including email, Linkedin, Programmatic Display, Facebook, and more
• Coordinate with field, product, event and content marketing teams to deliver cohesive and performative campaign briefs
• Promote our awesome in-house content to relevant audiences around the world
• Take a deep-dive into campaign metrics to truly assess their impact down the funnel

Who You Are:

• Bachelor's Degree in Marketing (or related field)
• 4-6 years operating marketing lead/demand generation campaigns: webinars, advertising campaigns, ABM, etc.
• 1-2 years running integrated global campaigns: large campaigns across multiple channels
• Excellent written and verbal communication skills with a proven ability to influence others
• Ability to analyze data and trends
• A self-starter that thrives in a non-structured environment
• Interested in working in a high-growth startup atmosphere

Bonus Points:

• You have worked with the developer community before
• You have created campaigns from scratch
• You have experience with or a passion for the SaaS space
• You're a self-admitted technology nerd
• You have experience with Demandbase or similar ABM platforms

Datadog values people from all walks of life. We understand not everyone will meet all the above qualifications on day one. That's okay. If you're passionate about technology and want to grow your skills, we encourage you to apply.

Benefits and Growth:

• New hire stock equity (RSU) and employee stock purchase plan (ESPP)
• Continuous professional development, product training, and career pathing
• Intra-departmental mentor and buddy program for in-house networking
• An inclusive company culture, opportunity to join our Community Guilds
• Generous and competitive benefits package
• Continuous career development and pathing opportunities

Benefits and Growth listed above may vary based on the country of your employment and the nature of your employment with Datadog.

About Datadog:

Datadog (NASDAQ: DDOG) is a global SaaS business, delivering a rare combination of growth and profitability. We are on a mission to break down silos and solve complexity in the cloud age by enabling digital transformation, cloud migration, and infrastructure monitoring of our customers' entire technology stacks. Built by engineers, for engineers, Datadog is used by organizations of all sizes across a wide range of industries. Together, we champion professional development, diversity of thought, innovation, and work excellence to empower continuous growth. Join the pack and become part of a collaborative, pragmatic, and thoughtful people-first community where we solve tough problems, take smart risks, and celebrate one another. Learn more about #DatadogLife on Instagram, LinkedIn, and Datadog Learning Center.

Equal Opportunity at Datadog:

Datadog is an Affirmative Action and Equal Opportunity Employer and is proud to offer equal employment opportunity to everyone regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, and more. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. Here are our Candidate Legal Notices for your reference.

Your Privacy:

Any information you submit to Datadog as part of your application will be processed in accordance with Datadog's Applicant and Candidate Privacy Notice.

Digital Marketing Executive

Location: Wheathampstead, St. Albans, Hertfordshire (Relocating locally within 6 months)
Salary: £35,000
Job Type: Permanent, Full Time (Monday to Friday, 8:30am–5:00pm)


Digital Marketing Executive – About our client:

Our client is a successful, family-run business with a long-standing presence in the UK food and drink industry. With over 25 years of experience supplying high-quality products to a mix of trade and consumer markets, they’ve built a reputation for innovation, quality, and strong partnerships.

Operating across multiple sites, they’ve experienced consistent growth and have exciting plans ahead. This is a brilliant opportunity to join a collaborative and forward-thinking team in a newly created role where you’ll have real ownership and influence.

Please note - we will request a portfolio/evidence of work prior to arranging any interviews.

Digital Marketing Executive – Details:

• £35,000 salary
• Hybrid working (1 day WFH)
• 23 days annual leave plus Bank Holidays (rising with service)
• Half-day leave on your birthday
• Free on-site parking
• Enhanced maternity/paternity/adoption leave (after 2 years’ service)
• PerkBox discount platform

Digital Marketing Executive – Responsibilities:

• Deliver the digital marketing strategy across web, social media, email, and marketplace platforms
• Own and manage product listings across digital platforms (e.g. Amazon), ensuring they're optimised, engaging, and on-brand
• Plan and create content to support campaigns, launches, and brand storytelling
• Build and grow online communities through engaging content and social interaction
• Develop and deliver monthly reporting, using insights to guide decisions and improve performance
• Plan and execute content shoots for video, photography and product visuals
• Manage the social content calendar across key platforms including TikTok and Instagram
• Encourage and manage user-generated content to boost engagement and brand reach
• Collaborate closely with sales, operations, and creative teams to align messaging
• Brief and manage external agencies, designers, and freelance partners
• Support wider marketing activity including trade events, packaging and branding projects

Digital Marketing Executive – What We’re Looking For:

• Minimum 5 years’ experience in a digital marketing role, ideally within B2B or food & drink
• A confident self-starter who can plan, create, and execute digital campaigns from start to finish
• Strong understanding of content marketing and social media, with hands-on TikTok experience
• Experience managing digital marketplaces and content management systems
• A creative mind with excellent copywriting skills and a sharp eye for detail
• Proven ability to use data to drive decisions and report ROI (familiarity with GA4 and HubSpot a bonus)
• Confident working with cross-functional teams and engaging stakeholders
• A proactive, solutions-focused attitude with a passion for digital trends and innovation
• A portfolio of previous digital work (e.g. websites, campaigns, social media) would be advantageous

If you are interested in this role, please apply today with your CV.

WGCCOMMPERM

Thank you for your interest in this vacancy, which is being advertised by Osborne Appointments, who are acting as an employment agency/business. Your application will be considered in competition with others, and we will contact you within 3 working days.

Osborne Appointments is an award-winning recruitment agency specialising in the supply of temporary, contract, and permanent placements. To stay updated with our recruitment activity, like us on Facebook, follow us on Instagram, and sign up for free email job alerts on our website.

Digital Marketing Specialist – Global FMCG  - Berkshire(Hybrid)
An excellent opportunity has arisen for an experienced Digital Marketing Specialist to join a Global FMCG leader based in Slough. Our client is a leader in their industry and offers a dynamic, friendly, and motivational environment with state-of-the-art offices and flexible hybrid working.
In this pivotal role, you will develop and deliver the digital B2C strategy, utilising brand assets to enhance content across B2C and B2B platforms. You will focus on improving brand image, increasing engagement, and driving conversions in line with marketing objectives.
Key Responsibilities

• Lead the digital B2C strategy for all brands, supporting Customer Marketing in delivering impactful brand and product messaging across digital customer channels.
• Ensure B2C platforms (website, social media, e-marketing) provide a user-centric and consumer-friendly experience aligned with the consumer journey.
• Develop digital content initiatives to complement traditional marketing campaigns and boost engagement.
• Support the execution of cutting-edge digital marketing initiatives to position the business as an industry leader.
• Leverage consumer insights to craft innovative digital solutions, ensuring high levels of interaction aligned with marketing goals.   Conduct regular competitor analysis of digital marketing activities to inform strategic direction.
• Establish and maintain best practices for digital content creation, distribution, and re purposing
• Enhance brand and product content across all B2C and B2B digital platforms, ensuring it is engaging, informative, and conversion-focused
• Manage the content calendar across owned digital channels (website, social media, COC, apps, Salesforce, and e-learning platforms)
• Optimise content for SEO to maximise visibility and traffic
• Deliver market-leading digital training content across internal platforms
• Collaborate with Technical Services to produce impactful technical and product content
• Maintain brand consistency across all digital content in tone, style, and quality
• Feed into internal communications for marketing activities and updates
• Serve as the main liaison with central teams and European offices regarding digital marketing strategies and initiatives
• Manage relationships with external agencies, including briefing, contracts, performance tracking, and service level measurement
• Monitor and evaluate all digital marketing activity against clearly defined KPIs.

Key Skills & Experience

• Degree in Marketing or a related discipline.
• Minimum 3 years’ experience in a Digital Marketing role, ideally within FMCG or B2C environments.
• Experience managing digital content and campaigns across multiple platforms.
• Strong understanding of SEO, content strategy, and consumer engagement tactics.
• Experience with agency management is highly desirable.
• Excellent project management, communication, and stakeholder engagement skills.

Job Title : Digital Marketing Manager
Location : Windsor – Office based
Salary : £65,000 – £75,000 per annum (pro rata, depending on experience)

Join a Leading Finance Provider as Digital Marketing Manager

Are you a dynamic, hands-on Digital Marketing expert looking to make a real impact? We’re working with fast-growing provider of business financing solutions for SMEs, and we’re looking for a Digital Marketing Manager to lead the digital strategy, generate high-quality leads, and strengthen the relationships with brokers and investors.

This role offers full ownership of digital marketing – from paid media to content strategy – and a great chance to directly influence brand growth and revenue.

What You’ll Be Doing

As Digital Marketing Manager, you will:

• Develop and implement a full digital marketing strategy aligned with business goals
li>Manage and optimise Google Ads (search, display, remarketing) and SEO performance li>Plan and create high-quality content for emails, social media, investor packs, and blog posts li>Run segmented email campaigns and maintain a consistent publishing calendar li>Lead LinkedIn strategy – including posting, outreach, and advertising Support broker engagement through co-branded materials, events, and sales tools li>Coordinate event marketing for sponsorships (e.g., sports activations, golf days) li>Produce monthly investor marketing reports and support communications strategy li>Own the digital marketing budget, monitor ROI, and report key metrics weekly
• Collaborate with internal teams across sales, systems, and development

Key Requirements

We’re looking for someone who has:

Proven experience in digital marketing – ideally in B2B or financial services < i>Expertise in Google Ads, SEO, LinkedIn marketing, and performance tracking
• Strong copywriting and content development skills
• Hands-on multi-channel execution across concurrent campaigns
• Hands-on experience planning ,promoting and activating brand presence at events ( trade shows, broker days, awards and sponsorships)

• Confidence in managing external suppliers and internal stakeholders
• A hands-on approach with a focus on results and continuous improvement
• Experience with tools such as:
  • Google Ads & Analytics
  • LinkedIn Campaign Manager
  • Email platforms
• CRM database / website
  • Canva/Adobe (design briefs)
  • Monday(dot)com or other planning tools

What You’ll Get in Return

< i>Autonomy to lead a vital business function
• Involvement in high-profile sponsorship events
• A collaborative and ambitious team environment

Apply Now

If you’re ready to take ownership of a growing digital function in a fast-paced business finance environment, we’d love to hear from you.

Digital Marketing Executive

Location: Wheathampstead, St. Albans, Hertfordshire (Relocating locally within 6 months)
Salary: £35,000
Job Type: Permanent, Full Time (Monday to Friday, 8:30am–5:00pm)


Digital Marketing Executive – About our client:

Our client is a successful, family-run business with a long-standing presence in the UK food and drink industry. With over 25 years of experience supplying high-quality products to a mix of trade and consumer markets, they’ve built a reputation for innovation, quality, and strong partnerships.

Operating across multiple sites, they’ve experienced consistent growth and have exciting plans ahead. This is a brilliant opportunity to join a collaborative and forward-thinking team in a newly created role where you’ll have real ownership and influence.

Please note - we will request a portfolio/evidence of work prior to arranging any interviews.

Digital Marketing Executive – Details:

• £35,000 salary
• Hybrid working (1 day WFH)
• 23 days annual leave plus Bank Holidays (rising with service)
• Half-day leave on your birthday
• Free on-site parking
• Enhanced maternity/paternity/adoption leave (after 2 years’ service)
• PerkBox discount platform

Digital Marketing Executive – Responsibilities:

• Deliver the digital marketing strategy across web, social media, email, and marketplace platforms
• Own and manage product listings across digital platforms (e.g. Amazon), ensuring they're optimised, engaging, and on-brand
• Plan and create content to support campaigns, launches, and brand storytelling
• Build and grow online communities through engaging content and social interaction
• Develop and deliver monthly reporting, using insights to guide decisions and improve performance
• Plan and execute content shoots for video, photography and product visuals
• Manage the social content calendar across key platforms including TikTok and Instagram
• Encourage and manage user-generated content to boost engagement and brand reach
• Collaborate closely with sales, operations, and creative teams to align messaging
• Brief and manage external agencies, designers, and freelance partners
• Support wider marketing activity including trade events, packaging and branding projects

Digital Marketing Executive – What We’re Looking For:

• Minimum 5 years’ experience in a digital marketing role, ideally within B2B or food & drink
• A confident self-starter who can plan, create, and execute digital campaigns from start to finish
• Strong understanding of content marketing and social media, with hands-on TikTok experience
• Experience managing digital marketplaces and content management systems
• A creative mind with excellent copywriting skills and a sharp eye for detail
• Proven ability to use data to drive decisions and report ROI (familiarity with GA4 and HubSpot a bonus)
• Confident working with cross-functional teams and engaging stakeholders
• A proactive, solutions-focused attitude with a passion for digital trends and innovation
• A portfolio of previous digital work (e.g. websites, campaigns, social media) would be advantageous

If you are interested in this role, please apply today with your CV.

WGCCOMMPERM

Thank you for your interest in this vacancy, which is being advertised by Osborne Appointments, who are acting as an employment agency/business. Your application will be considered in competition with others, and we will contact you within 3 working days.

Osborne Appointments is an award-winning recruitment agency specialising in the supply of temporary, contract, and permanent placements. To stay updated with our recruitment activity, like us on Facebook, follow us on Instagram, and sign up for free email job alerts on our website.

Job Title : Digital Marketing Manager
Location : Windsor – Office based
Salary : £65,000 – £75,000 per annum (pro rata, depending on experience)

Join a Leading Finance Provider as Digital Marketing Manager

Are you a dynamic, hands-on Digital Marketing expert looking to make a real impact? We’re working with fast-growing provider of business financing solutions for SMEs, and we’re looking for a Digital Marketing Manager to lead the digital strategy, generate high-quality leads, and strengthen the relationships with brokers and investors.

This role offers full ownership of digital marketing – from paid media to content strategy – and a great chance to directly influence brand growth and revenue.

What You’ll Be Doing

As Digital Marketing Manager, you will:

• Develop and implement a full digital marketing strategy aligned with business goals
li>Manage and optimise Google Ads (search, display, remarketing) and SEO performance li>Plan and create high-quality content for emails, social media, investor packs, and blog posts li>Run segmented email campaigns and maintain a consistent publishing calendar li>Lead LinkedIn strategy – including posting, outreach, and advertising Support broker engagement through co-branded materials, events, and sales tools li>Coordinate event marketing for sponsorships (e.g., sports activations, golf days) li>Produce monthly investor marketing reports and support communications strategy li>Own the digital marketing budget, monitor ROI, and report key metrics weekly
• Collaborate with internal teams across sales, systems, and development

Key Requirements

We’re looking for someone who has:

Proven experience in digital marketing – ideally in B2B or financial services < i>Expertise in Google Ads, SEO, LinkedIn marketing, and performance tracking
• Strong copywriting and content development skills
• Hands-on multi-channel execution across concurrent campaigns
• Hands-on experience planning ,promoting and activating brand presence at events ( trade shows, broker days, awards and sponsorships)

• Confidence in managing external suppliers and internal stakeholders
• A hands-on approach with a focus on results and continuous improvement
• Experience with tools such as:
  • Google Ads & Analytics
  • LinkedIn Campaign Manager
  • Email platforms
• CRM database / website
  • Canva/Adobe (design briefs)
  • Monday(dot)com or other planning tools

What You’ll Get in Return

< i>Autonomy to lead a vital business function
• Involvement in high-profile sponsorship events
• A collaborative and ambitious team environment

Apply Now

If you’re ready to take ownership of a growing digital function in a fast-paced business finance environment, we’d love to hear from you.

Digital Marketing Specialist – Global FMCG  - Berkshire(Hybrid)
An excellent opportunity has arisen for an experienced Digital Marketing Specialist to join a Global FMCG leader based in Slough. Our client is a leader in their industry and offers a dynamic, friendly, and motivational environment with state-of-the-art offices and flexible hybrid working.
In this pivotal role, you will develop and deliver the digital B2C strategy, utilising brand assets to enhance content across B2C and B2B platforms. You will focus on improving brand image, increasing engagement, and driving conversions in line with marketing objectives.
Key Responsibilities

• Lead the digital B2C strategy for all brands, supporting Customer Marketing in delivering impactful brand and product messaging across digital customer channels.
• Ensure B2C platforms (website, social media, e-marketing) provide a user-centric and consumer-friendly experience aligned with the consumer journey.
• Develop digital content initiatives to complement traditional marketing campaigns and boost engagement.
• Support the execution of cutting-edge digital marketing initiatives to position the business as an industry leader.
• Leverage consumer insights to craft innovative digital solutions, ensuring high levels of interaction aligned with marketing goals.   Conduct regular competitor analysis of digital marketing activities to inform strategic direction.
• Establish and maintain best practices for digital content creation, distribution, and re purposing
• Enhance brand and product content across all B2C and B2B digital platforms, ensuring it is engaging, informative, and conversion-focused
• Manage the content calendar across owned digital channels (website, social media, COC, apps, Salesforce, and e-learning platforms)
• Optimise content for SEO to maximise visibility and traffic
• Deliver market-leading digital training content across internal platforms
• Collaborate with Technical Services to produce impactful technical and product content
• Maintain brand consistency across all digital content in tone, style, and quality
• Feed into internal communications for marketing activities and updates
• Serve as the main liaison with central teams and European offices regarding digital marketing strategies and initiatives
• Manage relationships with external agencies, including briefing, contracts, performance tracking, and service level measurement
• Monitor and evaluate all digital marketing activity against clearly defined KPIs.

Key Skills & Experience

• Degree in Marketing or a related discipline.
• Minimum 3 years’ experience in a Digital Marketing role, ideally within FMCG or B2C environments.
• Experience managing digital content and campaigns across multiple platforms.
• Strong understanding of SEO, content strategy, and consumer engagement tactics.
• Experience with agency management is highly desirable.
• Excellent project management, communication, and stakeholder engagement skills.

**Additional Information**
**Job Number** 25115624
**Job Category** Sales & Marketing
**Location** Europe Office - London, Barnard's Inn 86 Fetter Lane, London, London, United Kingdom, EC4A 1ENVIEW ON MAP ( Full Time
**Located Remotely?** N
**Position Type** Management
**JOB SUMMARY**
This position is responsible for the execution of defined services that supports the area and hotels digital business needs. The Digital Specialist Manager role is comprehensive and will ensure completion of defined tasks as requested by the Hotel Account Managers who oversee a portfolio of hotels.
The role requires a focus on ensuring hotels are aligned to global compliancy, strategies and ensuring the activation across digital channels (Marriott.com, Mutlilingual global sites, EChannels(OTA's), Segmental (F&B, Spa, etc.) and other marketing channels to maximize online presence and attribute to the hotels performance.
The Digital Specialist Manager will support with the pull through of activities and activations as defined by the Area Wide Campaign calendar (destination marketing, Demand generation, Group campaigns etc.) as set out by the Senior Director, Commerical Services.
**CANDIDATE PROFILE**
Education and Experience
+ 3+ years' experience in an online agency or client services position is required or equivalent experience
+ 2+ years' experience in leading project teams and implementing digital strategies or equivalent experience
+ BS/BA degree in marketing or related field or equivalent certification from higher education.
+ Strong workflow management skills and experience in Content Management systems.
+ Strong understanding level of online marketing and merchandizing.
+ Organized, detail-oriented and deadline-sensitive; takes initiative and anticipates needs
**CORE WORK ACTIVITIES**
**Managing Work, Projects, and Policies**
Delivers against all aspects of the Digital Marketing program and associated services for hotels and the area. This includes:
Implementing and managing the Hotel Web Sites on Marriott.com and its global sites
+ Maintain and update all Marriott.com Hotel Web Site content including marketing messaging, imagery, captions, links, PDFs, hotel alerts, etc.
+ Conduct regular audits of Marriott.com Hotel Web Sites to ensure each hotel is optimized for high quality custom images, content, links, and accurate translations, and work with hotels on corrective action
+ Support and guide hotels in developing hotel website modules and outlet sites for F&B Spa, Golf, weddings, where applicable.
+ Manage the pull-through and activation of key corporate digital projects (e.g., new Marriott.com Hotel Web Sites, ERS, Corprate "e" services)
+ Ensure Hotels online positioning is up to date and correct. (Yelp and GMB listings)
+ Audit, manage 3rd party channel content scores and adjust and update to ensure optimal visibility.
Marketing the Marriott.com Hotel Web Sites
+ Assure that hotel websites on Marriott.com and global sites are fully optimized to maximize traffic from search engines. Work with the Center of Excellence to coordinate Search Engine Optimization (SEO) tactics and manage keyword strategy for hotels opted into Program.
+ Work with hotel to execute online marketing activities, such as loading Marriott.com Hotel Web Site deals, Group Deals etc.
+ Work with Senior Manager and Senior Director, Commerical Services to develop and deploy eMail marketing (METT, MEO's etc.) campaigns for hotels considering hotel specific, Regional and global campaigns. Responsible for Landing Page creation, approval of offer copy and images.
+ Responsible in launching digital marketing campaigns (Display, paid search, email, Social etc.) by working with Marriott approved agencies/vendors. PLUS etc.
+ Coordinate execution of online marketing efforts for regional campaigns with performance marketing & F&B teams.
Supporting Operations
+ Serve and pull through Continent & regional campaigns. This requires the approved solicitation of hotels participation with coordination of Hotel Account Managers.
+ Coordinate and Ensure the development of tactical landing pages, testing and optimization of continent and regional campaigns with all specialists.
+ Implementation and workflow process management of all content optimization requests for the digital field marketing teams.
+ Manage the timelines and onboarding of new hotel hotels across the continent in terms of contracting and all account set up with support of specialists.
+ Ensure expert training and support to hotels by working with managers to elevate digital knowledge.
+ Support with defined projects as outlined by the Senior Manager to ensure the overall performance of the team, its areas/markets and participating hotels.
Relationships & Processes
+ Develop knowledge and work with vendors and agencies to improve turnaround and campaign execution.
+ Manage relationship with key vendors to drive scalability of efforts and implementation consistency (e.g. Digital HQ, Tripadvisor etc.) and platform development oriented at better tracking/conversion
+ Execute all in-house campaign processes, including but not limited to campaign review, hotel billing, briefing, etc.
+ Where appropriate, develop, support and implement new processes and track output to improve efficiency for the team.
Additional Responsibilities
+ Attends and participates in all relevant internal and external meetings.
+ Informs, updates, and provides information to managers and co-workers in a timely manner.
+ Presents ideas, expectations and information in a concise, organized manner.
+ Uses problem solving methodology for decision making and follow up.
+ Maintains positive working relations with internal teams and department managers.
+ Manages time effectively and conducts activities in an organized manner.
+ Performs other reasonable duties as assigned by manager.
_Marriott International is an equal opportunity employer. We believe in hiring a diverse workforce and sustaining an inclusive, people-first culture. We are committed to non-discrimination on any protected basis, such as disability and veteran status, or any other basis covered under applicable law._
Marriott International is the world's largest hotel company, with more brands, more hotels and more opportunities for associates to grow and succeed. **Be** where you can do your best work,? **begin** your purpose, **belong** to an amazing global? team, and **become** the best version of you.