What Digital Marketing Director Jobs are in the United Kingdom?

The Ivy Collection is a group of 63 restaurants across the UK and Ireland, including Ivy Brasseries, Ivy Asia, Harry’s Restaurants, Brasserie of Light and the original Ivy West Street (established in 1917).

Our iconic restaurants are celebrated for exceptional food, outstanding service, and the creation of unforgettable moments.

The Ivy Collection has an excellent opportunity for a Director of Digital Marketing to join the team as the Ivy brand continues to grow and expand.

The Director of Digital Marketing will lead the organisation’s digital transformation and commercial growth strategy. This role owns the end-to-end digital ecosystem, including the strategic roadmap for Loyalty, CRM, and eCommerce channels.

With full P&L responsibility for digital revenue streams, the Director of Digital will drive customer lifetime value through data-led innovation and deliver connected customer journeys across owned, earned, and paid channels ensuring a consistent and compelling brand experience at every interaction.

• Strategic Leadership & Digital Transformation: Define and own the long-term digital vision, ensuring it drives the organisation's overall business objectives; Identify and capitalise on major opportunities for innovation and growth, steering the company toward new digital revenue streams; Act as the primary digital advisor to the Senior Leadership Team, translating complex digital trends into actionable business strategies.
• Commercial & P&L Ownership: Take full accountability for digital revenue generation, customer acquisition costs and customer lifetime value; oversee high-level financial planning for the loyalty programmes, and gift card strategies, ensuring profitability rather than just budget adherence; Drive aggressive growth strategies for the gift card and loyalty programmes to maximise commercial returns.
• Product & Technology Ecosystem: Own the strategic digital roadmap for the department as it evolves to meet changing consumer behaviours and delivers long-term relationships; direct the integration of digital platforms with wider IT and operational infrastructure to ensure a seamless customer experience; ownership of digital customer experience, ensuring usability and journey optimisation.
• Data-Driven Decision Making: Establish an organisation-wide data culture, utilising insights from field research and usability studies to inform product development and business strategy; Set the benchmarks and KPIs for all digital performance, holding teams accountable for ROI and effectiveness.
• Team & Organisational Development: l ead, mentor, and restructure the digital team to support scaling operations, moving from direct supervision to leading leaders; foster a culture of agility and "can-do" adaptability, ensuring the team thrives in a fast-paced environment.
• Stakeholder Alignment & Reporting: p artner with finance, operations and wider marketing team to align digital investment with commercial goals, report digital performance and innovation progress to the Board and to the wider marketing department regularly to ensure alignment.

• Digital transformation leadership
• Strategic vision and commercial acumen
• CRM and loyalty strategy
• eCommerce and digital ecosystem management
• Customer experience optimisation
• Team leadership and development
• Data governance and compliance

• 100% discount for you and up to 3 friends when you dine in our restaurants.
• 30% discount in the wider group restaurants.
• Competitive Industry pay
• Bonus Scheme
• Extra holiday allowance for length of service, up to 5 extra days after 5 years.

• Office-based in Fitzrovia with occasional restaurant visits

Our client, a leading e-commerce innovator, is seeking an accomplished and strategic Digital Marketing Director to lead their comprehensive digital marketing efforts from their sophisticated offices in Oxford, Oxfordshire, UK . This executive-level position is responsible for shaping and executing the overarching digital marketing strategy, encompassing SEO, SEM, social media, email marketing, content, affiliate marketing, and more, to drive online visibility, customer acquisition, and revenue growth. You will lead a talented team of digital marketing specialists, manage a substantial budget, and collaborate closely with other department heads to ensure a cohesive and impactful digital presence. The ideal candidate will possess extensive experience in all facets of digital marketing, a proven track record of developing and executing successful large-scale campaigns, and exceptional leadership qualities. This is a critical role offering the opportunity to significantly influence the direction and success of a major online brand.

• Develop and implement a holistic digital marketing strategy aligned with overall business objectives and revenue targets.
• Oversee all digital marketing channels, including SEO, SEM/PPC, social media marketing, email marketing, content marketing, affiliate marketing, and display advertising.
• Lead, mentor, and develop a high-performing digital marketing team, fostering a collaborative and results-oriented culture.
• Manage the digital marketing budget, ensuring optimal allocation of resources to achieve maximum ROI and key performance indicators (KPIs).
• Conduct in-depth analysis of digital marketing performance, using data to identify trends, opportunities, and areas for improvement across all channels.
• Collaborate with creative, content, and web development teams to ensure compelling and effective digital assets and user experiences.
• Stay abreast of the latest digital marketing trends, technologies, and best practices, integrating them into strategies as appropriate.
• Develop and manage relationships with external agencies and technology partners.
• Ensure a seamless and positive customer journey across all digital touchpoints.
• Present digital marketing strategies, performance reports, and strategic recommendations to senior leadership and stakeholders.

• Bachelor's degree in Marketing, Business, Communications, or a related field. An MBA or advanced degree is highly desirable.
• Minimum of 10 years of progressive experience in digital marketing, with at least 5 years in a senior leadership or director-level role.
• Proven track record of successfully developing and executing comprehensive digital marketing strategies that have driven significant revenue growth and customer acquisition in an e-commerce environment.
• In-depth knowledge of all major digital marketing channels and platforms (e.g., Google Ads, Facebook Ads, SEO tools, email marketing platforms).
• Strong analytical and data interpretation skills, with proficiency in web analytics tools (e.g., Google Analytics) and reporting dashboards.
• Exceptional leadership, team management, and communication skills.
• Strategic thinking and problem-solving abilities.
• Experience managing large marketing budgets.
• Familiarity with A/B testing and conversion rate optimisation (CRO).
• Experience in the e-commerce sector is essential.

Our client offers an attractive executive salary, a generous performance-based bonus, comprehensive private medical and dental insurance, a robust pension scheme, ample holiday allowance, and extensive opportunities for professional development and strategic influence. This hybrid role, based in Oxford , offers a blend of office collaboration and flexibility, working within a dynamic and innovative company culture.

At CGI, we help clients transform their organisations through technology, innovation, and trusted expertise. As our Brand and Digital Marketing Director for the UK & Australia, you will play a pivotal role in accelerating growth by shaping how we engage audiences, strengthen our market presence, and deliver measurable business outcomes. Working at the intersection of brand strategy, digital performance, and customer engagement, you will drive high‑impact marketing programmes, influence strategic direction, and help build scalable capabilities that create lasting value. You’ll have the autonomy to lead, the opportunity to innovate, and the support of a collaborative global network committed to excellence.

CGI was recognised in the Sunday Times Best Places to Work List 2025 and has been named a UK ‘Best Employer’ by the Financial Times. We offer a competitive salary, excellent pension, private healthcare, plus a share scheme (3.5% + 3.5% matching) which makes you a CGI Partner not just an employee. We are committed to inclusivity, building a genuinely diverse community of tech talent and inspiring everyone to pursue careers in our sector, including our Armed Forces, and are proud to hold a Gold Award in recognition of our support of the Armed Forces Corporate Covenant.

Join us and you’ll be part of an open, friendly community of experts. We’ll train and support you in taking your career wherever you want it to go.

Due to the secure nature of the programme, you will need to hold UK Security Clearance or be eligible to go through this clearance. This is a hybrid position.

Kantar Group is seeking a Business Development Senior Director in Digital Marketing to help leading brands grow in a complex digital landscape. In this role, you will identify new business opportunities and build relationships with senior decision makers, positioning Kantar's solutions ahead of formal procurement processes.

The ideal candidate will have a strong network in digital marketing, proven experience in opening client relationships, and the ability to engage stakeholders effectively.

Business Development Senior Director, Digital Marketing

Kantar helps the world’s most influential brands grow by combining deep human understanding with advanced technology. We move beyond standalone insights to deliver connected, decisionready intelligence that helps brands act with confidence in a more complex world. At Kantar, smart, curious people work together on challenges that genuinely matter.

As a Digital Marketing Business Development Senior Director at Kantar, you will play a key role in shaping how some of the world’s leading brands grow in an increasingly complex digital landscape. This role sits at the intersection of data, insight and commercial strategy, helping clients make better marketing decisions before formal briefs even exist.

You will focus on identifying emerging client needs across digital marketing and media teams, building early relationships with senior decision makers, and creating demand by connecting client challenges to Kantar’s capabilities. This is not a reactive sales role. It is about being present in the market, building credibility, and influencing thinking early.

You’ll work closely with colleagues across Kantar to bring together expertise in areas such as communication testing, campaign measurement and search optimisation, translating this into meaningful opportunities for clients. Your ability to open conversations, shape thinking and turn early engagement into commercial outcomes will be central to success.

This role offers the opportunity to work with influential brands, contribute to a fast-evolving AI-enabled environment, and help define how Kantar grows its presence in digital marketing. If you enjoy building relationships, spotting opportunities early and turning insight into action, this role will give you the platform to do that at scale.

• Identify and develop new business opportunities across digital marketing and media organisations
• Build a strong pipeline of early-stage client engagement
• Form trusted relationships with senior decision makers and budget owners
• Shape client needs and position Kantar solutions ahead of formal procurement
• Lead compelling proposals and pitches that convert into revenue

• Proven experience creating new business opportunities and opening client relationships
• Strong network within digital marketing, performance marketing or media environments
• Ability to engage and influence senior stakeholders in commercial settings
• Confidence translating client challenges into clear, relevant proposals
• Curiosity, resilience and motivation in a fast-moving environment

The work is becoming more connected, more dynamic and more impactful. People joining Kantar now are not stepping into something finished. They are joining a business that is evolving, and they will help shape what comes next. If you want to work on iconic brands, solve complex problems, learn from exceptional people and do work that genuinely makes a difference, Kantar offers that opportunity.

Our award winning client is currently seeking a Paid MediaDirector to join their team on a permanent basis. The Performance Director will be required to ensure demand generation strategy translates into effective execution across paid media and SEO programmes for Enterprise and high-growth SaaS clients.

Key Responsibilities:

• Translate demand generation strategy into clear channel priorities, testing roadmaps and execution frameworks.
• Align budget allocation, targeting, messaging, and experimentation to commercial priorities.
• Identify gaps between strategy and execution and refine approach where needed.
• Act as seniorlead for client stakeholders, translating performance insight into clear strategic implications and recommended actions.
• Manage and develop a high-performing team of paid media and search specialists, ensuring delivery teams clearly understand strategic priorities and execution requirements.

Key Skills and Experience:

• Extensive experience in B2B demand generation within an agency or consulting environment.
• Strong understanding of how marketing performance contributes to pipeline and revenue outcomes.
• Proven experience working with Enterprise or high-growth SaaS clients.
• Strong capability in forecasting performance outcomes using conversion data and funnel benchmarks.
• Experience managing and developing high-performing specialists.

FS1 Recruitment is a UK-based recruitment agency providing solutions within the Sales, Marketing and Creative fields for permanent, freelance and contract positions. Please contact us to discuss one of our many positions.

Associate Director, Social & Digital Marketing

London

Reporting to the SVP, Integrated Marketing EMEAI, the Associate Director, Social & Digital Marketing will lead the digital and social strategy across our Lifestyle Fashion portfolio within the EMEAI region.

This role is responsible for driving audience growth, brand engagement, and commercial impact through innovative social-first marketing strategies, platform-native content, and integrated digital campaigns. A key focus will be supporting and enabling licensees and regional partners with stronger, more effective social plans that elevate brand presence and drive performance across markets.

You will work cross-functionally with Brand, Commercial, Creative, PR, Retail, and Licensing teams to deliver best-in-class digital marketing initiatives that balance strategic thinking with hands‑on execution.

• Lead the social and digital marketing strategy across the Lifestyle Fashion portfolio in EMEAI, aligning global brand direction with regional market priorities and commercial objectives (own the TedBaker London & Hunter global social accounts)
• Drive audience growth, engagement, and brand relevance through social-first and content-led marketing strategies.
• Partner closely with licensees and regional teams to improve social planning, campaign execution, and platform performance across markets.
• Develop integrated 360 marketing campaigns across key digital and social platforms including Meta, TikTok, YouTube, Pinterest, and emerging channels.
• Identify new opportunities for content, creator partnerships, digital activations, and platform innovation to support both brand and commercial growth.
• Act as a digital and social thought leader internally, embedding best practices, platform expertise, and evolving consumer trends across the organisation.

• Lead end-to-end execution of digital and social campaigns, ensuring high-quality delivery across multiple brands and territories.
• Translate brand and commercial objectives into clear, actionable social and content plans.
• Ensure campaigns are tailored for platform behaviour, audience engagement, and regional relevance.
• Support key seasonal launches, collaborations, retail moments, and major brand activations with impactful digital execution.
• Work closely with influencer and creator partners to deliver engaging, culturally relevant content campaigns.

• Own social and digital performance reporting across the Lifestyle Fashion portfolio, including KPIs, dashboards, insights, and optimisation recommendations.
• Use audience, content, and campaign insights to continuously improve performance and engagement.Drive a full-funnel approach across awareness, engagement, conversion, and retention.
• Collaborate with paid media, e‑commerce, retail, and licensing partners to maximise campaign effectiveness and ROI.
• Support digital budget planning and ensure investment is aligned to performance and strategic priorities.

• Define platform roles, content pillars, publishing cadence, and channel best practices across the portfolio.
• Ensure best‑in‑class execution across publishing, community management, creator collaborations, and social storytelling.
• Drive platform-native creative thinking tailored to each channel and audience.
• Stay ahead of trends, platform updates, and consumer behaviours to keep the brands culturally relevant and competitive.

• Multiple years of experience in social, digital, or integrated marketing, ideally within fashion, lifestyle, retail, or consumer brands.
• Strong understanding of social-first marketing, content strategy, influencer marketing, and audience growth.
• Proven experience running a global social account, developing content & scaling performance.
• Experience working with regional markets, partners, or licensees across EMEAI.
• Strong commercial awareness with the ability to connect brand storytelling to business results.
• Confident using performance insights, analytics, and reporting tools to guide decision-making and optimisation.
• Excellent stakeholder management and presentation skills, with the ability to influence across multiple teams and levels.
• Hands‑on knowledge of social platforms, content publishing, analytics, and creative workflows.
• Strong proficiency across digital reporting tools, content editing software (e.g. adobe or similar)

Authentic is an equal-opportunity employer and we value and embrace the diversity and inclusion of all Team Members. We do not discriminate on the basis of gender, gender identity, sexual orientation, race, national origin, disability, age, marital status, protected veteran status, or other legally protected status.

For individuals with disabilities or religious obligations who would like to request an accommodation, please contact

Authentic Brands Group is seeking an Associate Director of Social & Digital Marketing to lead digital strategies for the Lifestyle Fashion portfolio. This role involves driving audience growth and engagement through innovative marketing strategies and managing global social accounts.

The ideal candidate will have extensive experience in social marketing and a strong understanding of content strategies, capable of executing high-quality digital campaigns across various platforms. This position is based in London.