293 Digital Marketing Expertise jobs in London

• Developing and implementing comprehensive social media strategies aligned with brand goals and marketing campaigns.
• Creating, curating, and managing published content (images, video, written) across platforms such as Instagram, Facebook, Twitter, LinkedIn, TikTok, and others.
• Monitoring social media channels for industry trends, competitor activity, and relevant conversations.
• Engaging with followers, responding to comments and queries in a timely and on-brand manner.
• Planning and executing paid social media advertising campaigns, managing budgets and optimizing for performance.
• Analyzing social media metrics and reporting on key performance indicators (KPIs) such as reach, engagement, follower growth, and website traffic.
• Collaborating with the broader marketing team, designers, and content creators to ensure cohesive messaging and visual identity.
• Identifying and building relationships with relevant influencers and brand advocates.
• Staying up-to-date with the latest social media best practices, tools, and platform updates.
• Developing and implementing social media crisis management plans.
• Managing social media scheduling tools and ensuring a consistent posting cadence.
• Experimenting with new formats and platforms to keep content fresh and engaging.

• Develop and execute comprehensive social media marketing strategies.
• Define social media goals, target audiences, and key performance indicators (KPIs).
• Create and manage social media content calendars across various platforms.
• Oversee the creation of engaging and on-brand content (text, image, video).
• Monitor social media channels, engage with the community, and respond to inquiries.
• Analyse social media performance data and provide actionable insights.
• Stay up-to-date with social media trends, tools, and best practices.
• Collaborate with cross-functional teams (e.g., marketing, PR, product) to align social media efforts.
• Manage relationships with social media influencers and partners.
• Report on social media performance and strategy effectiveness to stakeholders.

• Bachelor's degree in Marketing, Communications, or a related field.
• 5+ years of experience in social media marketing strategy and execution.
• Proven track record of developing and managing successful social media campaigns.
• In-depth knowledge of major social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.).
• Proficiency with social media management and analytics tools.
• Excellent written and verbal communication skills.
• Strong creative and strategic thinking abilities.
• Ability to work independently and collaboratively in a remote setting.

• Develop and implement a comprehensive social media strategy aligned with business goals.
• Manage and oversee all company social media accounts (e.g., Instagram, Facebook, Twitter, LinkedIn, TikTok).
• Create, curate, and schedule engaging and high-quality content, including text, images, and video.
• Monitor social media trends, tools, and applications, and apply that knowledge to increase the use of social media.
• Analyse social media data and metrics, generating reports on performance and insights.
• Engage with our online community, responding to comments and messages promptly.
• Identify and build relationships with relevant influencers and partners.
• Run paid social media advertising campaigns, managing budgets and optimising performance.
• Collaborate with marketing, sales, and product teams to ensure brand consistency.
• Stay up-to-date with the latest social media best practices and technologies.
• Develop crisis communication plans for social media.
• Manage a content calendar and ensure timely delivery of all content.

• Proven work experience as a Social Media Manager or similar role, with a strong portfolio of successful campaigns.
• Excellent copywriting, editing, and communication skills.
• Demonstrable experience in creating engaging visual and video content.
• Solid understanding of SEO, keyword research, and Google Analytics.
• Experience with social media management tools (e.g., Hootsuite, Buffer, Sprout Social).
• Proficiency in running and optimising paid social media campaigns (Facebook Ads, Instagram Ads, LinkedIn Ads, etc.).
• Strong analytical skills and ability to interpret data into actionable insights.
• Creative thinking and problem-solving abilities.
• Excellent organisational and time-management skills.
• Ability to work independently and manage projects autonomously.
• Familiarity with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.

• Develop, implement, and manage comprehensive social media marketing strategies aligned with business goals and target audiences.
• Create, curate, and schedule engaging and high-quality content (text, image, video) across platforms such as Instagram, Facebook, Twitter, LinkedIn, TikTok, and others.
• Monitor social media channels for industry trends, competitor activities, and relevant conversations, proactively engaging with the community.
• Plan and execute paid social media advertising campaigns, optimising for performance, budget, and ROI.
• Analyse social media performance metrics (e.g., engagement, reach, conversions, ROI) and provide regular reports with actionable insights and recommendations.
• Develop and manage social media content calendars, ensuring a consistent and relevant brand presence.
• Collaborate with cross-functional teams (marketing, sales, product) to ensure integrated campaign execution and messaging.
• Stay up-to-date with the latest social media best practices, tools, platform updates, and emerging technologies.
• Manage influencer collaborations and partnerships to expand reach and credibility.
• Respond to customer inquiries and comments on social media in a timely and professional manner, maintaining brand voice.
• Identify opportunities for A/B testing of content, ad creatives, and campaign strategies.
• Develop and nurture online communities around the brand.

• Proven experience as a Social Media Marketing Strategist or similar role, with a portfolio demonstrating successful campaigns.
• In-depth knowledge of various social media platforms, their algorithms, and best practices for organic and paid advertising.
• Excellent content creation, copywriting, and editing skills with a keen eye for visual aesthetics.
• Strong analytical skills with the ability to interpret data and translate it into actionable strategies using tools like Google Analytics, Meta Business Suite, etc.
• Experience with social media management tools (e.g., Hootsuite, Buffer, Sprout Social).
• Proficiency in creating engaging multimedia content (basic graphic design and video editing skills are a plus).
• Excellent communication, collaboration, and interpersonal skills.
• Ability to work independently, manage multiple projects, and meet deadlines in a remote setting.
• Understanding of SEO and SEM principles is beneficial.
• Bachelor's degree in Marketing, Communications, Journalism, or a related field is preferred.

We are seeking a versatile marketing professional to support a wide range of content marketing initiatives at TGP International.

Working within the B2B marketing team, which manages brand communications, PR, events and lead generation campaigns, you will report to the Director of Marketing & Communications.

Your role will focus on crafting content that positions the agency as a thought leader in hospitality, F&B, placemaking and urban development. You’ll produce both short- and long-form copy and support a variety of marketing activities across digital and physical channels.

This role suits someone with excellent copywriting skills, a flair for design and storytelling, and the ability to adapt across different audiences and channels.

Key Responsibilities

·    Plan, write and edit content across channels, from thought leadership articles and SEO blogs to email newsletters and social media posts, ensuring alignment with brand tone and guidelines

·    Develop a range of visual marketing assets including case study decks, website copy, landing pages, social media graphics and sales collateral

·    Coordinate with colleagues to source project information, case studies and team insights for content development

·    Maintain and update brand guidelines, company profiles and other core materials

·    Work with designers and photographers to align copy and visuals for consistency and impact

·    Implement SEO initiatives such as FAQ content, digital PR and backlink strategies, and track performance through website analytics and keyword monitoring

·    Assist with website updates, CRM coordination (HubSpot) and other marketing functions as required

Requirements

Requirements

·    Ability to manage multiple deadlines independently and deliver high-quality work efficiently

·    Strong organisational and communication skills

·    Fluent English. Arabic language skills are an advantage

·    Excellent copywriting ability in both short and long form

·    Proficiency in PowerPoint and Canva

·    Experience with online content management systems (HubSpot preferred) as well as Google Analytics and Google Search Console

·    An understand of SEO best practices for copywriting and website content development

Nice to Have

·    Experience working with Asana or similar project management tools

·    Background in B2B marketing

·    Sector experience in F&B, hospitality or real estate

Benefits

• Five-Day Work Week: Standard Monday to Friday schedule.
• Hybrid Work Arrangement: Three days in the office and two days working remotely.
• Incentive Plan: Company incentive scheme offering up to 10%—5% for introductions and 5% for successful closures.
• Annual Leave: 22 working days of paid annual leave, excluding weekends.
• Remote Work Flexibility: One additional week per year to work remotely from your home country, which can be combined with up to two consecutive weeks of annual leave.
• Coaching & Mentoring: Structured professional development through a dedicated coaching and mentoring program.
• Annual Company Gathering: A global team event bringing together employees from all offices.
• Employee Recognition Program: Regular recognition initiatives celebrating outstanding performance and contributions.

• Develop and implement a cohesive e-commerce and social media marketing strategy to drive traffic, engagement, and conversions.
• Manage all social media platforms (e.g., Instagram, Facebook, Twitter, TikTok, LinkedIn), including content creation, scheduling, community management, and paid advertising.
• Optimize the e-commerce website for user experience, conversion rates, and search engine visibility (SEO).
• Plan and execute paid advertising campaigns across various digital channels (e.g., Google Ads, social media ads), managing budgets and maximizing ROI.
• Analyze website traffic, sales data, and social media metrics to identify trends, insights, and areas for improvement.
• Develop and execute email marketing campaigns to nurture leads and drive customer retention.
• Collaborate with internal teams (e.g., product, design, customer service) to ensure a consistent brand message and customer experience.
• Stay up-to-date with the latest trends and best practices in e-commerce, social media, and digital marketing.
• Monitor competitor activities and industry best practices to identify opportunities.
• Manage influencer marketing collaborations and partnerships.
• Report on campaign performance and provide strategic recommendations to senior management.
• Oversee the e-commerce platform, ensuring smooth operations and user-friendly navigation.
• Conduct A/B testing on website elements and marketing campaigns to optimize performance.

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• Minimum of 5 years of experience in e-commerce and social media marketing, with a significant focus on strategy development and execution.
• Proven success in driving online sales and ROI through digital marketing initiatives.
• Expertise in managing and optimizing social media platforms and advertising campaigns.
• Strong understanding of SEO, SEM, content marketing, and email marketing.
• Proficiency in e-commerce platforms (e.g., Shopify, Magento) and analytics tools (e.g., Google Analytics).
• Excellent analytical, strategic thinking, and problem-solving skills.
• Exceptional written and verbal communication skills.
• Ability to work independently and collaboratively in a fast-paced, remote environment.
• Creative mindset with a passion for digital storytelling and brand building.
• Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.

• Developing and executing a data-driven e-commerce strategy to achieve ambitious sales targets.
• Managing and optimizing all social media channels, including content creation, community engagement, and paid social advertising.
• Overseeing the entire customer journey, from acquisition through to retention, on digital platforms.
• Implementing and managing SEO and SEM strategies to enhance online visibility and drive organic traffic.
• Analyzing campaign performance, identifying trends, and providing actionable insights for continuous improvement.
• Collaborating with cross-functional teams, including product development, sales, and customer service, to ensure a cohesive brand experience.
• Staying abreast of the latest digital marketing technologies and trends, recommending and implementing new tools and strategies.
• Managing the digital marketing budget effectively to ensure maximum return on investment.
• Leading, mentoring, and inspiring a remote team of digital marketing professionals.

• Develop and implement sophisticated social media strategies aligned with luxury brand objectives.
• Create and curate high-quality, aesthetically refined content for all social platforms.
• Manage and optimize paid social media advertising campaigns to maximize reach and ROI.
• Build and nurture exclusive online communities and engage actively with target audiences.
• Oversee influencer marketing programs and forge strategic brand partnerships.
• Analyze social media performance data and generate insightful reports for senior management.
• Collaborate with internal teams (Marketing, PR, E-commerce, Creative) to ensure brand consistency.
• Stay ahead of social media trends, platform updates, and competitor activities in the luxury sector.
• Manage and mentor junior social media team members and external agency partners.

• Bachelor's degree in Marketing, Communications, Fashion Merchandising, or a related field.
• Minimum of 7 years of experience in social media marketing, with a significant focus on luxury goods or high-end lifestyle brands.
• Proven track record of developing and executing successful social media campaigns that drive brand growth and engagement.
• Exceptional understanding of luxury consumer behavior and digital marketing trends.
• Excellent copywriting, editing, and visual storytelling skills.
• Proficiency with social media management tools, analytics platforms (e.g., Google Analytics, Sprout Social), and advertising interfaces.
• Strong leadership and team management abilities.
• Experience in managing significant advertising budgets.

• Develop and execute cutting-edge social media strategies aligned with e-commerce objectives.
• Manage and grow the company's presence across key social media platforms (e.g., Instagram, Facebook, TikTok, Pinterest, Twitter).
• Oversee the creation of engaging and high-quality social media content, including visuals, videos, and copy.
• Plan and manage paid social media advertising campaigns to drive traffic, conversions, and ROI.
• Monitor social media trends, identify opportunities, and implement innovative tactics.
• Analyze social media performance metrics, generate reports, and provide actionable insights.
• Build and nurture relationships with influencers and brand advocates.
• Manage the social media budget effectively.
• Respond to customer inquiries and comments in a timely and professional manner.
• Collaborate with marketing, product, and customer service teams to ensure brand consistency.

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
• 5+ years of experience in social media marketing, with a strong focus on e-commerce.
• Proven track record of developing and executing successful social media strategies that drive business results.
• Expert knowledge of major social media platforms, their algorithms, and advertising capabilities.
• Experience with social media management tools (e.g., Hootsuite, Sprout Social) and analytics platforms.
• Strong understanding of e-commerce principles and digital marketing KPIs.
• Excellent copywriting, content creation, and visual storytelling skills.
• Strong analytical skills with the ability to interpret data and provide strategic recommendations.
• Demonstrated leadership experience and ability to manage a team.
• Up-to-date knowledge of industry trends and emerging platforms.