6,677 Digital Strategy jobs in the United Kingdom
Director, Digital Content Strategy
Little Chalfont, South East
Danaher Corporation
Posted 6 days ago
Job Viewed
Job Description
Bring more to life.
Are you ready to accelerate your potential and make a real difference within life sciences, diagnostics and biotechnology?
At Cytiva, one of Danaher's ( 15+ operating companies, our work saves lives-and we're all united by a shared commitment to innovate for tangible impact.
You'll thrive in a culture of belonging where you and your unique viewpoint matter. And by harnessing Danaher's system of continuous improvement, you help turn ideas into impact - innovating at the speed of life.
Working at Cytiva means being at the forefront of providing new solutions to transform human health. Our incredible customers undertake life-saving activities ranging from fundamental biological research to developing innovative vaccines, new medicines, and cell and gene therapies.
At Cytiva you will be able to continuously improve yourself and us - working on challenges that truly matter with people that care for each other, our customers, and their patients. Take your next step to an altogether life-changing career.
Learn about the Danaher Business System ( which makes everything possible.
The Director, Digital Content Strategy is responsible for our core flagship product Cytiva.com. This pivotal role requires an exceptional leader who understands the essence of a branded house company and can leverage the website not just as a valued information hub for our customers and prospects but as a significant profit driver. You will be entrusted with the guardianship of our brand voice, ensuring consistency across all the content while optimizing our site to meet customer needs and our ambitious business objectives. In this role you will implement and oversee the content strategy for Cytiva's website, ensuring that it aligns with our company's goals, brand identity, and market position and resonates with, and engages our, global audience and the prospective segment.
This position reports to the Director, Brand Content Strategy and is part of the Brand Experience team l ocated in a Cytiva hub in either Marlborough, MA, Amersham, UK or Krakow, Poland and will be an on-site role.
What you will do:
+ Lead a cross-functional team of content creators, editors, and marketers to produce high-quality, engaging content that reflects value proposition, drives traffic, and converts visitors into leads.
+ Collaborate with marketing, sales, product development, and customer service teams to create cohesive narratives and strategies that enhance the customer journey and drive business objectives.
+ Analyze content performance and user engagement metrics to inform content strategies, optimize user experience, increase profitability, and drive the website's evolution as a long-term profit center.
+ Champion brand consistency across all digital content, establishing guidelines and processes that ensure a unified brand narrative. And ensure that the website content complies with legal and regulatory standards.
+ Stay ahead of industry trends, digital marketing innovations, and competitor strategies to keep Cytiva's website and content at the forefront of the Biotechnology and Life Sciences sector.
Travel, Motor Vehicle Record & Phsyical/Environmental Requirements:
+ Ability to travel - 10% as needed.
Who you are:
+ A strategic thinker, with a Bachelor's degree in digital marketing, marketing, or communications and a proven track record of leading content strategy and marketing efforts in a global multinational environment.
+ 5+ years of demonstrated experience transforming a website into a significant profit driver through innovative content strategies and digital marketing techniques.
+ Skilled in analyzing digital content performance and making data-driven decisions, with a proven analytics experience and demonstrated knowledge of SEO best practices.
+ Exceptional communicator with a talent for storytelling, able to convey complex ideas in compelling, easy-to-understand ways that resonate with a global audience and across customer segments
+ Agile and adaptive, comfortable navigating the fast-paced and ever-changing landscape of customer needs in a matrixed organization. Strong leadership skills, capable of inspiring and managing a diverse team of creative professionals to deliver content journeys that meet customer and business objectives.
It would be a plus if you also possess previous experience in:
+ Technical proficiency in CMS, web analytics tools, and a basic understanding of web technologies (HTML, CSS) is a plus.
+ Proficient in CSS, HTML, and familiar with the Agile framework, with the ability to leverage these skills to enhance content delivery and user experience is a plus.
Cytiva, a Danaher operating company, offers a broad array of comprehensive, competitive benefit programs that add value to our lives. Whether it's a health care program or paid time off, our programs contribute to life beyond the job. Check out our benefits at Danaher Benefits Info ( .
Join our winning team today. Together, we'll accelerate the real-life impact of tomorrow's science and technology. We partner with customers across the globe to help them solve their most complex challenges, architecting solutions that bring the power of science to life.
For more information, visit .
Are you ready to accelerate your potential and make a real difference within life sciences, diagnostics and biotechnology?
At Cytiva, one of Danaher's ( 15+ operating companies, our work saves lives-and we're all united by a shared commitment to innovate for tangible impact.
You'll thrive in a culture of belonging where you and your unique viewpoint matter. And by harnessing Danaher's system of continuous improvement, you help turn ideas into impact - innovating at the speed of life.
Working at Cytiva means being at the forefront of providing new solutions to transform human health. Our incredible customers undertake life-saving activities ranging from fundamental biological research to developing innovative vaccines, new medicines, and cell and gene therapies.
At Cytiva you will be able to continuously improve yourself and us - working on challenges that truly matter with people that care for each other, our customers, and their patients. Take your next step to an altogether life-changing career.
Learn about the Danaher Business System ( which makes everything possible.
The Director, Digital Content Strategy is responsible for our core flagship product Cytiva.com. This pivotal role requires an exceptional leader who understands the essence of a branded house company and can leverage the website not just as a valued information hub for our customers and prospects but as a significant profit driver. You will be entrusted with the guardianship of our brand voice, ensuring consistency across all the content while optimizing our site to meet customer needs and our ambitious business objectives. In this role you will implement and oversee the content strategy for Cytiva's website, ensuring that it aligns with our company's goals, brand identity, and market position and resonates with, and engages our, global audience and the prospective segment.
This position reports to the Director, Brand Content Strategy and is part of the Brand Experience team l ocated in a Cytiva hub in either Marlborough, MA, Amersham, UK or Krakow, Poland and will be an on-site role.
What you will do:
+ Lead a cross-functional team of content creators, editors, and marketers to produce high-quality, engaging content that reflects value proposition, drives traffic, and converts visitors into leads.
+ Collaborate with marketing, sales, product development, and customer service teams to create cohesive narratives and strategies that enhance the customer journey and drive business objectives.
+ Analyze content performance and user engagement metrics to inform content strategies, optimize user experience, increase profitability, and drive the website's evolution as a long-term profit center.
+ Champion brand consistency across all digital content, establishing guidelines and processes that ensure a unified brand narrative. And ensure that the website content complies with legal and regulatory standards.
+ Stay ahead of industry trends, digital marketing innovations, and competitor strategies to keep Cytiva's website and content at the forefront of the Biotechnology and Life Sciences sector.
Travel, Motor Vehicle Record & Phsyical/Environmental Requirements:
+ Ability to travel - 10% as needed.
Who you are:
+ A strategic thinker, with a Bachelor's degree in digital marketing, marketing, or communications and a proven track record of leading content strategy and marketing efforts in a global multinational environment.
+ 5+ years of demonstrated experience transforming a website into a significant profit driver through innovative content strategies and digital marketing techniques.
+ Skilled in analyzing digital content performance and making data-driven decisions, with a proven analytics experience and demonstrated knowledge of SEO best practices.
+ Exceptional communicator with a talent for storytelling, able to convey complex ideas in compelling, easy-to-understand ways that resonate with a global audience and across customer segments
+ Agile and adaptive, comfortable navigating the fast-paced and ever-changing landscape of customer needs in a matrixed organization. Strong leadership skills, capable of inspiring and managing a diverse team of creative professionals to deliver content journeys that meet customer and business objectives.
It would be a plus if you also possess previous experience in:
+ Technical proficiency in CMS, web analytics tools, and a basic understanding of web technologies (HTML, CSS) is a plus.
+ Proficient in CSS, HTML, and familiar with the Agile framework, with the ability to leverage these skills to enhance content delivery and user experience is a plus.
Cytiva, a Danaher operating company, offers a broad array of comprehensive, competitive benefit programs that add value to our lives. Whether it's a health care program or paid time off, our programs contribute to life beyond the job. Check out our benefits at Danaher Benefits Info ( .
Join our winning team today. Together, we'll accelerate the real-life impact of tomorrow's science and technology. We partner with customers across the globe to help them solve their most complex challenges, architecting solutions that bring the power of science to life.
For more information, visit .
This advertiser has chosen not to accept applicants from your region.
0
Content Marketing Manager - Digital Strategy
SW1A 0AA London, London
£40000 Annually
WhatJobs
Posted 11 days ago
Job Viewed
Job Description
Our client, a dynamic media and publishing house, is seeking a creative and strategic Content Marketing Manager to lead their digital content initiatives in London, England, UK . This role is pivotal in developing and executing compelling content strategies that drive brand awareness, engagement, and lead generation across various digital platforms. You will be responsible for overseeing the entire content lifecycle, from ideation and creation to distribution and performance analysis. Key responsibilities include planning and managing a content calendar, ensuring alignment with marketing objectives and target audience needs. You will lead a team of content creators, including writers, editors, designers, and video producers, providing guidance and ensuring high-quality output. Developing engaging and relevant content across multiple formats – including blog posts, articles, social media updates, infographics, videos, and white papers – will be a core function. You will oversee SEO strategies to optimise content for search engines, driving organic traffic. Analysing content performance using tools like Google Analytics and social media metrics to measure effectiveness, identify trends, and inform future strategies is essential. Building and maintaining relationships with external influencers, partners, and agencies to amplify content reach will also be part of the role. The ideal candidate will possess a proven track record in content marketing, with a deep understanding of digital marketing principles, SEO, social media marketing, and analytics. Exceptional writing, editing, and storytelling skills are a must, along with strong leadership and project management capabilities. Experience managing content teams and a portfolio showcasing successful digital content campaigns is highly desirable. This role adopts a hybrid working model, offering a blend of collaborative in-office work and remote flexibility. If you are a strategic thinker with a passion for creating impactful digital content, we encourage you to apply.
Key Responsibilities:
Key Responsibilities:
- Develop and implement comprehensive content marketing strategies aligned with business goals.
- Plan, create, and manage a diverse content calendar across multiple platforms.
- Lead and manage a team of content creators (writers, editors, designers, video producers).
- Oversee the creation of engaging and high-quality content in various formats (blogs, social media, video, etc.).
- Implement SEO best practices to optimise content for search engines.
- Analyse content performance using analytics tools and provide regular reports.
- Identify content gaps and opportunities for innovation.
- Manage content distribution and promotion across digital channels.
- Build and nurture relationships with key influencers and partners.
- Ensure brand consistency and voice across all content outputs.
- Stay abreast of industry trends and emerging content marketing technologies.
- Manage content budgets and resources effectively.
- Collaborate with other marketing teams to integrate content into broader campaigns.
- Monitor competitor content strategies and identify best practices.
- Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
- Minimum of 5 years of experience in content marketing or digital marketing.
- Proven experience in developing and executing successful content strategies.
- Strong understanding of SEO, SEM, social media marketing, and email marketing.
- Excellent writing, editing, and proofreading skills.
- Experience managing content teams and projects.
- Proficiency with content management systems (CMS) and analytics tools (e.g., Google Analytics).
- Strong analytical skills and ability to interpret data to drive decisions.
- Excellent communication, collaboration, and leadership skills.
- Creative thinking and a passion for storytelling.
- Experience in the media or publishing industry is a plus.
This advertiser has chosen not to accept applicants from your region.
1
Head of Digital Content Strategy
L1 8JQ Liverpool, North West
£75000 Annually
WhatJobs
Posted 2 days ago
Job Viewed
Job Description
Our client is searching for an innovative and strategic Head of Digital Content Strategy to lead their fully remote Media & PR team. This is a senior leadership position focused on developing and executing a comprehensive digital content strategy that elevates brand visibility, engages target audiences, and drives business growth. You will be responsible for overseeing all aspects of digital content creation, distribution, and optimization across various platforms, including social media, blogs, websites, email marketing, and video. The ideal candidate will have a proven track record in developing engaging narratives, understanding audience segmentation, and leveraging data analytics to inform content decisions. You will lead a team of talented content creators, editors, and digital marketers, fostering a collaborative and high-performing remote work culture. This role requires a deep understanding of SEO, content marketing principles, brand storytelling, and emerging digital trends. You will work closely with marketing, sales, and product teams to ensure content is aligned with overarching business goals and campaigns. The ability to conceptualize compelling content ideas, manage multiple projects, and report on key performance indicators (KPIs) is crucial. We are looking for a visionary leader who can translate complex ideas into actionable content plans and inspire creativity within a distributed team. This role is essential for shaping our client's online presence and communication efforts, making it a highly impactful position within the organization. Strong project management skills and the ability to thrive in an autonomous, remote setting are paramount.
Key Responsibilities:
Key Responsibilities:
- Develop and implement a cohesive, multi-channel digital content strategy aligned with brand objectives and marketing goals.
- Oversee the creation, editing, and publishing of high-quality, engaging content across all digital platforms.
- Lead and mentor a remote team of content creators, copywriters, editors, and social media managers.
- Define content calendars, workflows, and editorial guidelines.
- Conduct audience research and segmentation to tailor content for maximum impact.
- Analyze content performance using analytics tools (e.g., Google Analytics, social media insights) and provide actionable recommendations for improvement.
- Drive SEO strategy to optimize content for search engine visibility.
- Collaborate with cross-functional teams (Marketing, Sales, Product) to ensure content synergy.
- Manage the digital content budget and resources effectively.
- Stay current with digital marketing trends, new technologies, and best practices in content strategy and PR.
- Develop and maintain brand voice and messaging consistency across all digital touchpoints.
- Bachelor's degree in Marketing, Communications, Journalism, English, or a related field; Master's degree is a plus.
- 7+ years of experience in digital content strategy, content marketing, or digital communications, with at least 3 years in a leadership role.
- Demonstrated success in developing and executing effective content strategies that drive engagement and achieve business results.
- Expertise in SEO, SEM, social media marketing, email marketing, and content management systems (CMS).
- Strong understanding of audience analysis, market research, and data analytics.
- Exceptional writing, editing, and storytelling skills.
- Proven ability to lead and inspire a remote team.
- Excellent project management and organizational skills.
- Proficiency with content management systems and digital analytics platforms.
- Strong understanding of public relations principles and their integration with digital content.
This advertiser has chosen not to accept applicants from your region.
2
Head of Digital Content Strategy
PL1 1AA Plymouth, South West
£65000 Annually
WhatJobs
Posted 8 days ago
Job Viewed
Job Description
Our client is looking for an innovative and strategic Head of Digital Content Strategy to lead their media and public relations efforts. This is an office-based role located in the heart of Plymouth, Devon, UK . You will be responsible for developing and executing a cutting-edge digital content strategy that enhances brand visibility, drives audience engagement, and supports overarching business objectives. This includes overseeing the creation, distribution, and optimisation of all digital content across various platforms, such as social media, websites, blogs, and email campaigns.
The ideal candidate will possess a deep understanding of the digital media landscape, SEO best practices, content marketing principles, and audience analytics. You will lead a team of content creators, social media managers, and copywriters, providing them with clear direction, constructive feedback, and opportunities for professional growth. Your role will involve extensive collaboration with marketing, PR, sales, and product development teams to ensure content is aligned with brand messaging and campaign goals. You will be instrumental in identifying emerging trends, analysing competitor content strategies, and leveraging data-driven insights to refine our approach. Exceptional storytelling abilities, a keen eye for detail, and a proven ability to manage multiple projects simultaneously are essential. This position demands strong leadership qualities, strategic thinking, and a passion for creating impactful and engaging digital narratives. You will be responsible for defining content KPIs, monitoring performance, and reporting on the effectiveness of the content strategy to senior leadership. A background in journalism, communications, marketing, or a related field is required, with a demonstrated history of successful digital content initiatives. This is a crucial role for shaping our client's online presence and communication strategy.
Responsibilities:
Qualifications:
The ideal candidate will possess a deep understanding of the digital media landscape, SEO best practices, content marketing principles, and audience analytics. You will lead a team of content creators, social media managers, and copywriters, providing them with clear direction, constructive feedback, and opportunities for professional growth. Your role will involve extensive collaboration with marketing, PR, sales, and product development teams to ensure content is aligned with brand messaging and campaign goals. You will be instrumental in identifying emerging trends, analysing competitor content strategies, and leveraging data-driven insights to refine our approach. Exceptional storytelling abilities, a keen eye for detail, and a proven ability to manage multiple projects simultaneously are essential. This position demands strong leadership qualities, strategic thinking, and a passion for creating impactful and engaging digital narratives. You will be responsible for defining content KPIs, monitoring performance, and reporting on the effectiveness of the content strategy to senior leadership. A background in journalism, communications, marketing, or a related field is required, with a demonstrated history of successful digital content initiatives. This is a crucial role for shaping our client's online presence and communication strategy.
Responsibilities:
- Develop and implement a comprehensive digital content strategy aligned with business goals.
- Oversee the creation, editing, and publishing of high-quality digital content across multiple platforms.
- Manage and mentor a team of content creators and digital marketing specialists.
- Conduct market research and competitor analysis to identify content opportunities.
- Optimise content for search engines (SEO) and user engagement.
- Develop and manage content calendars and editorial workflows.
- Analyse content performance metrics and provide actionable insights for improvement.
- Collaborate with cross-functional teams to ensure content consistency and impact.
- Manage relationships with external content creators and agencies as needed.
- Stay up-to-date with the latest digital marketing trends and technologies.
Qualifications:
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Proven experience (5+ years) in digital content strategy, content marketing, or digital media management.
- Strong understanding of SEO, SEM, social media marketing, and analytics tools.
- Excellent writing, editing, and storytelling skills.
- Demonstrated leadership and team management experience.
- Ability to think strategically and execute tactically.
- Proficiency in content management systems (CMS) and marketing automation platforms.
- Strong analytical skills and data-driven decision-making capabilities.
This advertiser has chosen not to accept applicants from your region.
3
Head of Digital Content Strategy
G1 1TT Glasgow, Scotland
£70000 Annually
WhatJobs
Posted 9 days ago
Job Viewed
Job Description
Our client, a forward-thinking media company, is seeking a visionary Head of Digital Content Strategy to lead their content initiatives, operating within a fully remote framework. This is a pivotal role for an experienced digital strategist to shape and execute a compelling content plan that resonates with target audiences and drives engagement across all digital platforms. You will be responsible for developing overarching content strategies, overseeing content creation, and ensuring alignment with marketing objectives and brand voice. Key responsibilities include market research, audience segmentation, editorial calendar management, SEO optimization, and performance analysis. The ideal candidate will have a proven track record in developing and implementing successful digital content strategies, strong analytical skills, and a deep understanding of content marketing best practices, social media trends, and emerging digital technologies. Experience with content management systems (CMS), analytics tools (e.g., Google Analytics), and digital advertising platforms is essential. You will lead a team of content creators and editors, fostering a collaborative and creative remote working environment. Excellent leadership, communication, and project management skills are required. If you are a strategic thinker with a passion for storytelling and a desire to build impactful digital experiences from anywhere, this role is for you. We are dedicated to building a world-class remote content team and are looking for someone who can inspire and guide our content efforts to new heights. This remote role supports our client's content needs and strategic vision, with a focus on audience engagement relevant to the market in Glasgow, Scotland, UK .
This advertiser has chosen not to accept applicants from your region.
4
Head of Digital Content Strategy
PL1 2LS Plymouth, South West
£60000 Annually
WhatJobs
Posted 9 days ago
Job Viewed
Job Description
Our client is a leading player in the media landscape, seeking a visionary Head of Digital Content Strategy to lead their online presence and engagement efforts. This role offers a hybrid working arrangement, blending remote flexibility with in-office collaboration in Plymouth, Devon, UK . You will be responsible for defining and executing a comprehensive digital content strategy that drives audience growth, engagement, and brand loyalty across all digital platforms. This includes overseeing content creation, distribution, SEO, social media integration, and performance analysis. The ideal candidate will have a deep understanding of digital marketing trends, content management systems, and audience segmentation. You will lead a team of content creators, editors, and strategists, fostering a culture of creativity and data-driven decision-making. Key responsibilities include developing content calendars, identifying new content opportunities, optimising content for search engines, and measuring the effectiveness of content campaigns against key performance indicators. You will also collaborate closely with marketing, editorial, and product teams to ensure content aligns with overall business goals and brand messaging. A strong analytical mind, excellent leadership skills, and a passion for storytelling are essential. The ability to manage budgets, project timelines, and cross-functional teams effectively will be critical to success. This is an exciting opportunity to shape the digital narrative of a prominent organisation and make a tangible impact on its reach and influence.
Key Responsibilities:
Key Responsibilities:
- Develop and implement a cutting-edge digital content strategy.
- Lead and mentor a high-performing content team.
- Oversee the creation, editing, and publishing of engaging digital content.
- Drive SEO best practices to maximise organic reach.
- Manage social media content and community engagement.
- Analyse content performance and report on key metrics.
- Collaborate with marketing and product teams on integrated campaigns.
- Identify and pursue new content formats and platform opportunities.
- Ensure brand consistency and quality across all digital channels.
- Proven experience in digital content strategy, preferably in a leadership role.
- Demonstrable success in growing online audiences and engagement.
- Expertise in SEO, content management systems (CMS), and analytics tools.
- Strong understanding of social media marketing and community management.
- Excellent leadership, communication, and project management skills.
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Ability to thrive in a hybrid work environment.
This advertiser has chosen not to accept applicants from your region.
5
Head of Digital Content Strategy
CB2 1TW Cambridge, Eastern
£75000 Annually
WhatJobs
Posted 10 days ago
Job Viewed
Job Description
Our client is seeking an experienced and visionary Head of Digital Content Strategy to lead their fully remote content initiatives. This is a critical leadership role responsible for defining and executing a comprehensive digital content strategy that drives brand awareness, engagement, and lead generation across all digital platforms. You will oversee the creation, distribution, and optimization of compelling content, ensuring it aligns with business objectives and resonates with target audiences. The ideal candidate will possess a deep understanding of content marketing, SEO, social media, and data analytics, coupled with exceptional leadership and strategic planning abilities.
Responsibilities:
Responsibilities:
- Develop and implement a data-driven digital content strategy aligned with overall marketing and business goals.
- Oversee the creation of high-quality, engaging content across various formats (e.g., blog posts, whitepapers, videos, social media updates, infographics).
- Manage a team of content creators, editors, and digital strategists, providing guidance and fostering collaboration in a remote setting.
- Define content calendars, ensuring timely and consistent delivery across all channels.
- Implement SEO best practices to maximize content visibility and organic search rankings.
- Analyze content performance metrics (e.g., traffic, engagement, conversion rates) and use insights to optimize strategies.
- Develop and manage the content budget.
- Collaborate with social media, PR, and other marketing teams to ensure cohesive campaign execution.
- Stay informed about industry trends, emerging platforms, and competitor content activities.
- Manage relationships with external content creators and agencies as needed.
- Proven experience (7+ years) in digital content strategy, content marketing, or a related field, with at least 3 years in a leadership role.
- Demonstrated success in developing and executing content strategies that achieve measurable results.
- Expertise in SEO, content optimization, and analytics tools (e.g., Google Analytics, SEMrush).
- Strong understanding of various digital marketing channels and platforms.
- Excellent writing, editing, and storytelling skills.
- Experience managing and mentoring a remote team.
- Ability to translate complex ideas into clear, engaging content.
- Strong project management and organizational skills.
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Experience in the (Specific Industry, e.g., Tech, Finance, Healthcare) sector is highly desirable.
This advertiser has chosen not to accept applicants from your region.
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6
Head of Digital Content Strategy
WC2N 5DU London, London
£70000 Annually
WhatJobs
Posted 12 days ago
Job Viewed
Job Description
Our client is a leading innovator in their field and is looking for a visionary Head of Digital Content Strategy to lead their remote-first marketing efforts. This is a pivotal role requiring someone with a deep understanding of digital ecosystems and a proven ability to craft compelling content strategies that drive engagement, brand awareness, and lead generation. You will be responsible for defining and executing the overarching content vision across all digital channels, ensuring a consistent and impactful brand voice.
Responsibilities:
Responsibilities:
- Develop, implement, and manage a comprehensive digital content strategy aligned with business objectives and target audience needs.
- Oversee the creation, curation, and distribution of high-quality, engaging content across multiple platforms, including website, social media, email, blogs, and video.
- Define content calendars, editorial guidelines, and brand voice standards for all digital communications.
- Lead and mentor a remote team of content creators, copywriters, editors, and social media specialists.
- Conduct in-depth audience research and analysis to inform content development and personalization strategies.
- Utilize SEO best practices to optimize content for search engines and drive organic traffic.
- Analyze content performance metrics (e.g., engagement rates, conversion rates, SEO rankings) and provide actionable insights for optimization.
- Collaborate closely with product marketing, demand generation, and sales teams to ensure content supports broader marketing campaigns and initiatives.
- Manage the content budget effectively, allocating resources to maximize ROI.
- Stay ahead of digital marketing trends, emerging technologies, and competitor activities to ensure our content remains innovative and relevant.
- Develop and manage relationships with external content agencies or freelancers as needed.
- Champion a data-driven approach to content marketing, using analytics to measure success and guide future strategy.
- Ensure all content adheres to brand guidelines and legal/compliance requirements.
- Foster a collaborative and productive remote work environment for the content team.
This advertiser has chosen not to accept applicants from your region.
7
Head of Digital Content Strategy
AB10 1JQ Aberdeen, Scotland
£60000 Annually
WhatJobs
Posted 12 days ago
Job Viewed
Job Description
Our client, a dynamic media organisation, is seeking an innovative and experienced Head of Digital Content Strategy to lead their content initiatives from their **Aberdeen, Scotland, UK** office. This pivotal role requires a visionary leader to shape and execute a comprehensive digital content strategy that drives audience engagement, brand awareness, and revenue growth across all platforms. You will be responsible for overseeing the creation, distribution, and optimisation of compelling content, including articles, videos, social media campaigns, and podcasts. This hybrid role allows for a blend of in-office collaboration and remote flexibility, fostering a creative and productive work environment. Key responsibilities include conducting market research to identify emerging trends and audience needs, developing editorial calendars, and managing a team of content creators, writers, and editors. You will collaborate closely with marketing, sales, and product development teams to ensure content aligns with overall business objectives. Performance analysis and reporting will be a critical aspect of the role, utilising data analytics to measure content effectiveness and inform future strategies. The ideal candidate will have a proven track record in digital content creation and strategy, with a strong understanding of SEO, social media marketing, and content management systems. Excellent leadership, communication, and project management skills are essential. A passion for storytelling and a deep understanding of the media landscape are a must. You will champion innovation, experiment with new content formats, and ensure our client remains at the forefront of digital media. This position offers a unique opportunity to shape the narrative of a growing media brand and make a tangible impact. Experience in a similar leadership role within the media or PR sector is highly advantageous. We are looking for a strategic thinker with a creative flair and a data-driven approach to content. Join our team and help us redefine digital storytelling.
This advertiser has chosen not to accept applicants from your region.
8
Head of Digital Content Strategy
ST4 1BS Staffordshire, West Midlands
£55000 Annually
WhatJobs
Posted 15 days ago
Job Viewed
Job Description
Our client, a dynamic media organisation, is seeking an experienced and strategic Head of Digital Content Strategy to lead their content initiatives. This role is based in our **Stoke-on-Trent, Staffordshire** office. You will be responsible for developing and executing a comprehensive digital content strategy that aligns with the company's brand objectives and drives audience engagement, growth, and revenue. This involves overseeing the creation, distribution, and optimisation of all digital content across various platforms, including websites, social media, email, and emerging channels. You will lead a team of content creators, editors, and social media managers, providing direction, mentorship, and performance management. Key responsibilities include conducting market research to identify content trends and audience needs, defining content pillars and editorial calendars, and establishing KPIs to measure the success of content campaigns. You will work closely with marketing, sales, and product teams to ensure content supports broader business goals. A deep understanding of SEO, content analytics, social media marketing, and emerging digital media trends is crucial. Experience with content management systems (CMS) and digital analytics tools (e.g., Google Analytics) is essential. The successful candidate will possess exceptional editorial judgment, strong leadership skills, and the ability to inspire creative teams. You should have a proven track record of developing and implementing successful digital content strategies that deliver measurable results. Excellent communication and stakeholder management skills are required. A Bachelor's degree in Marketing, Communications, Journalism, or a related field, along with significant experience in digital content strategy and team leadership within the media industry, is essential. Join our client and shape the future of their digital presence.
This advertiser has chosen not to accept applicants from your region.
9