4,700 Head Of Digital Strategy jobs in the United Kingdom

Head of Digital Marketing Strategy

SO15 1AA Southampton, South East £65000 Annually WhatJobs

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full-time
Our client is seeking an innovative and results-driven Head of Digital Marketing Strategy to join their dynamic team in Southampton, Hampshire, UK . This senior leadership role is responsible for developing and executing comprehensive digital marketing strategies to enhance brand visibility, drive customer acquisition, and achieve business objectives. You will lead a talented team of digital marketers across various channels, including SEO, SEM, social media, email marketing, and content marketing. The Head of Digital Marketing will be responsible for setting strategic direction, defining campaign objectives, and allocating budgets effectively across digital platforms. Key responsibilities include conducting market research, competitor analysis, and audience segmentation to identify key growth opportunities. You will oversee the creation and execution of engaging digital campaigns, ensuring a consistent brand message and maximising return on investment (ROI). The ideal candidate will possess a deep understanding of the digital marketing landscape, with expertise in analytics, conversion rate optimisation (CRO), and marketing automation. You will be responsible for establishing KPIs, tracking campaign performance, and providing regular reports to senior management. Strong leadership, communication, and project management skills are essential. You will foster a data-driven culture, encouraging experimentation and continuous improvement within the team. The ability to translate business goals into actionable digital marketing plans is crucial. A bachelor's degree in Marketing, Business, or a related field is required, with a minimum of 7 years of progressive experience in digital marketing, including at least 3 years in a strategic leadership role. Certifications in Google Analytics, Google Ads, or relevant marketing automation platforms are highly desirable. This hybrid role requires a commitment to working from our Southampton office for key strategic meetings and team collaborations, with the flexibility for remote work on other days.
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Head of Digital Marketing Strategy

MK9 2FR Milton Keynes, South East £75000 Annually WhatJobs

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full-time
Our client is seeking a visionary and results-oriented Head of Digital Marketing Strategy to lead their online presence and growth initiatives, operating entirely remotely. This senior leadership position is responsible for developing, implementing, and overseeing comprehensive digital marketing strategies that drive brand awareness, customer acquisition, engagement, and revenue growth. You will leverage a data-driven approach to identify opportunities, optimize campaigns, and ensure a cohesive and impactful digital marketing effort across all channels. The ideal candidate will possess a deep understanding of the digital landscape, a strategic mindset, and exceptional leadership capabilities.

Responsibilities:
  • Develop and execute a multi-channel digital marketing strategy aligned with overall business objectives.
  • Oversee all digital marketing channels, including SEO, SEM, social media marketing, email marketing, content marketing, and affiliate marketing.
  • Define key performance indicators (KPIs) and regularly analyze campaign performance, providing actionable insights and recommendations for optimization.
  • Manage and mentor a team of digital marketing specialists, fostering a collaborative and high-performance culture.
  • Develop and manage the digital marketing budget, ensuring efficient allocation of resources and maximizing ROI.
  • Stay abreast of the latest digital marketing trends, technologies, and best practices, identifying opportunities for innovation.
  • Collaborate closely with product, sales, and content teams to ensure integrated marketing efforts.
  • Develop and execute strategies for customer journey mapping and optimization.
  • Oversee the management of digital marketing platforms and tools.
  • Lead the development and execution of A/B testing and other optimization strategies.
  • Ensure brand consistency across all digital touchpoints.
  • Report on digital marketing performance to senior leadership.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field. An MBA or Master's degree is a plus.
  • Minimum of 8 years of experience in digital marketing, with at least 3 years in a strategic leadership role.
  • Proven track record of developing and executing successful digital marketing strategies that have demonstrably driven business growth.
  • In-depth knowledge of SEO, SEM, social media advertising, content marketing, email marketing, and marketing automation platforms.
  • Strong analytical skills with extensive experience using web analytics tools (e.g., Google Analytics, Adobe Analytics) and data visualization tools.
  • Excellent leadership, team management, and communication skills.
  • Experience managing significant marketing budgets and delivering strong ROI.
  • Familiarity with CRM systems and their integration with marketing automation.
  • Creative thinker with a data-driven mindset.
  • Ability to thrive in a fast-paced, fully remote work environment.
  • Experience in B2B or B2C marketing, depending on the client's industry.
This is an exceptional opportunity to lead digital marketing efforts for a forward-thinking company from your home office. If you are a strategic marketer with a proven ability to drive online growth, we want to hear from you. The company's primary operations are based in Milton Keynes, Buckinghamshire, UK , but this role is fully remote.
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Head of Digital Marketing Strategy

ST1 2AB Staffordshire, West Midlands £50000 Annually WhatJobs

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full-time
Our client is seeking a visionary and results-driven Head of Digital Marketing Strategy to lead their online presence and growth initiatives. This is a fully remote position, offering an unparalleled opportunity to shape the digital footprint of a forward-thinking organization from anywhere in the UK. You will be responsible for developing and executing comprehensive digital marketing strategies that drive brand awareness, customer acquisition, and revenue growth. The ideal candidate will possess a deep understanding of the digital marketing landscape, proven leadership skills, and a passion for data-driven decision-making.

Key Responsibilities:
  • Develop, implement, and manage innovative digital marketing strategies across all relevant channels, including SEO, SEM, social media, email marketing, content marketing, and affiliate marketing.
  • Define key performance indicators (KPIs) for digital marketing campaigns and track performance against targets.
  • Oversee the creation of engaging and compelling digital content tailored to target audiences.
  • Manage and optimize paid advertising campaigns to maximize ROI and achieve lead generation goals.
  • Analyze website traffic, user behavior, and campaign performance data to identify trends and areas for improvement.
  • Lead and mentor a team of digital marketing specialists, fostering a collaborative and high-performing remote environment.
  • Stay abreast of the latest digital marketing trends, technologies, and best practices.
  • Collaborate with cross-functional teams (e.g., sales, product development) to ensure alignment of marketing efforts with business objectives.
  • Manage the digital marketing budget effectively and report on campaign performance to senior leadership.
  • Develop and implement strategies for customer journey optimization and conversion rate improvement.
Qualifications and Experience:
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field. Master's degree is a plus.
  • Minimum of 7 years of experience in digital marketing, with at least 3 years in a strategic or leadership role.
  • Proven track record of developing and executing successful digital marketing campaigns that drive measurable results.
  • Expertise in SEO, SEM, social media marketing, content marketing, email marketing, and analytics platforms (e.g., Google Analytics, Adobe Analytics).
  • Strong understanding of marketing automation tools and CRM systems.
  • Excellent analytical, problem-solving, and strategic thinking skills.
  • Demonstrated leadership and team management experience, with the ability to inspire and motivate a remote team.
  • Exceptional communication and presentation skills, with the ability to articulate complex strategies clearly.
  • Creative mindset with a strong understanding of branding and customer engagement.
  • Experience in e-commerce or B2C marketing is highly desirable.
This is a compelling opportunity to take ownership of digital marketing strategy in a fully remote setting, making a significant impact on our client's growth and market position. Join a team that values innovation, collaboration, and driving exceptional results.
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Head of Digital Marketing Strategy

CB2 1TN Cambridge, Eastern £70000 Annually WhatJobs

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Job Description

full-time
A forward-thinking technology company situated in vibrant **Cambridge, Cambridgeshire, UK**, is recruiting for a strategic and results-oriented Head of Digital Marketing Strategy. This leadership role is responsible for developing and executing comprehensive digital marketing initiatives to drive brand awareness, customer acquisition, and revenue growth. You will lead a talented team of digital marketers, overseeing all aspects of online marketing, including SEO, SEM, content marketing, social media, email marketing, and paid advertising campaigns. The ideal candidate will possess a deep understanding of the digital marketing landscape, cutting-edge tools, and analytics platforms. You will be tasked with defining key performance indicators (KPIs), monitoring campaign performance, and continuously optimizing strategies for maximum ROI. This role requires strong analytical skills, a creative mindset, and the ability to translate business objectives into effective digital marketing plans. Experience in B2B technology marketing is highly desirable. You will collaborate closely with product development, sales, and communications teams to ensure cohesive brand messaging and campaign execution across all digital channels. A Bachelor's degree in Marketing, Business, or a related field is required; a Master's degree is a plus. This position offers a hybrid work model, enabling a balance between remote work and in-office collaboration at our **Cambridge, Cambridgeshire, UK** headquarters. If you are a visionary marketing leader passionate about leveraging digital channels to achieve ambitious business goals, we invite you to apply.
This advertiser has chosen not to accept applicants from your region.

Head of Digital Marketing Strategy

NE1 4AA Newcastle upon Tyne, North East £70000 Annually WhatJobs

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Job Description

full-time
Our client, a rapidly growing e-commerce enterprise renowned for its innovative digital strategies, is seeking a visionary Head of Digital Marketing Strategy to lead their marketing efforts. This is a fully remote position, offering the opportunity to shape and execute comprehensive digital marketing campaigns from anywhere in the UK. You will be responsible for developing and implementing data-driven strategies across all digital channels, including SEO, SEM, social media marketing, content marketing, email marketing, and paid advertising, with the ultimate goal of driving customer acquisition, engagement, and retention. The ideal candidate will possess a deep understanding of the digital marketing landscape, a proven track record of success in developing and scaling digital marketing programs, and strong analytical and leadership capabilities.

As a remote-first organization, we empower our team members with the autonomy and resources to excel. You will collaborate virtually with cross-functional teams, including product development, sales, and analytics, to ensure cohesive and impactful marketing initiatives. This role requires a strategic thinker with a passion for digital innovation and a commitment to achieving measurable business results.

Key Responsibilities:
  • Develop and execute a holistic digital marketing strategy aligned with business objectives and target audience.
  • Oversee all aspects of digital marketing, including SEO, SEM, PPC, social media, email marketing, content strategy, and affiliate marketing.
  • Manage and optimize digital advertising budgets to maximize ROI and achieve campaign goals.
  • Lead the creation and implementation of engaging content across various digital platforms.
  • Analyze campaign performance data, identify key insights, and make data-driven recommendations for continuous improvement.
  • Stay abreast of the latest digital marketing trends, technologies, and best practices.
  • Manage and mentor a team of digital marketing specialists in a remote setting.
  • Collaborate with product and sales teams to ensure integrated marketing campaigns.
  • Drive customer acquisition, lead generation, and conversion rates through effective digital strategies.
  • Develop and refine customer journey maps to enhance user experience and engagement.
  • Report on key marketing metrics and performance to senior leadership.

Qualifications and Skills:
  • Master’s degree in Marketing, Business Administration, or a related field.
  • Minimum of 8 years of experience in digital marketing, with at least 4 years in a strategic leadership role.
  • Proven success in developing and executing comprehensive digital marketing strategies that drive significant growth.
  • In-depth knowledge of SEO, SEM, social media platforms, content marketing, email automation, and analytics tools (e.g., Google Analytics, Adobe Analytics).
  • Experience managing significant digital advertising budgets and optimizing campaigns for performance.
  • Strong analytical, quantitative, and problem-solving skills.
  • Excellent leadership, team management, and communication abilities.
  • Demonstrated ability to work effectively in a remote, fast-paced environment.
  • Experience with A/B testing and conversion rate optimization (CRO).
  • Proficiency in marketing automation platforms (e.g., HubSpot, Marketo) is a plus.
  • Experience in e-commerce or a related digital-first industry is highly valued.
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Head of Digital Marketing Strategy

BT1 1AA Belfast, Northern Ireland £60000 Annually WhatJobs

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full-time
Our client is searching for an accomplished and forward-thinking Head of Digital Marketing Strategy to lead their marketing initiatives from their Belfast, Northern Ireland, UK office. This senior leadership position is responsible for developing and executing comprehensive digital marketing plans that enhance brand visibility, drive customer acquisition, and foster engagement across all digital channels. You will oversee the strategic direction of SEO, SEM, content marketing, social media, email marketing, and paid advertising campaigns. The ideal candidate will possess a deep understanding of the digital landscape, current marketing trends, and data analytics to inform decision-making and campaign optimization.

Your core responsibilities will include conducting market research and competitive analysis to identify new opportunities and potential threats. You will define target audiences, develop buyer personas, and craft compelling messaging strategies tailored to each segment. Collaborating closely with the creative and content teams, you will ensure the consistent delivery of high-quality, engaging marketing materials across all platforms. You will manage and allocate the digital marketing budget effectively, ensuring maximum ROI on all marketing spend. Key performance indicators (KPIs) will be established and tracked rigorously, with regular reporting on campaign performance to senior management. This role also involves leading and mentoring a team of marketing professionals, fostering a collaborative and high-performing environment. You will be responsible for identifying and implementing new digital marketing technologies and tools to enhance efficiency and effectiveness. Furthermore, you will ensure all digital marketing activities align with the overall business objectives and brand guidelines. Staying ahead of algorithm changes, platform updates, and emerging digital trends is crucial for maintaining a competitive edge. The successful candidate will be a strategic thinker with exceptional analytical skills and a proven ability to translate complex data into actionable insights. Strong leadership qualities and excellent interpersonal and communication skills are essential for success in this role.

Qualifications include a Bachelor's degree in Marketing, Business Administration, Communications, or a related field. A Master's degree or relevant professional certifications (e.g., Google Ads, HubSpot) are a plus. A minimum of 8 years of progressive experience in digital marketing, with at least 3 years in a strategic leadership role, is required. Proven experience in developing and executing successful multi-channel digital marketing campaigns is essential. Demonstrable expertise in SEO, SEM, content marketing, social media management, email marketing automation, and analytics platforms (e.g., Google Analytics, Adobe Analytics) is a must. Experience with marketing automation software and CRM systems is highly desirable. The ability to manage multiple projects simultaneously and thrive in a fast-paced environment is critical. If you are a data-driven marketing leader passionate about creating impactful digital experiences, we want to hear from you.
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Head of Digital Marketing Strategy

LS1 1UR Leeds, Yorkshire and the Humber £70000 Annually WhatJobs

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Job Description

full-time
Our client is seeking an innovative and results-driven Head of Digital Marketing Strategy to lead their marketing efforts in a dynamic and evolving digital landscape. This is a fully remote role, providing the ultimate flexibility to work from anywhere within the UK, allowing you to contribute your expertise without geographical constraints.

As the Head of Digital Marketing Strategy, you will be instrumental in shaping and executing comprehensive digital marketing campaigns across multiple channels. Your core responsibility will be to develop and implement a strategic vision that drives brand awareness, customer acquisition, engagement, and ultimately, revenue growth. This involves overseeing all aspects of digital marketing, including SEO, SEM, content marketing, social media marketing, email marketing, and affiliate marketing. You will be responsible for defining target audiences, crafting compelling messaging, and selecting the most effective platforms and tactics to reach them. The role requires a deep understanding of data analytics and performance metrics to continuously optimise campaigns and demonstrate ROI. You will also lead and mentor a team of digital marketing specialists, fostering a collaborative and high-achieving environment. Key duties include setting marketing budgets, forecasting performance, managing agency relationships, and staying ahead of digital marketing trends and technologies.

We are looking for a candidate with a minimum of 7 years of experience in digital marketing, with at least 3 years in a strategic leadership role. A proven track record of successfully developing and implementing data-driven digital marketing strategies that have achieved significant business results is essential. Expertise across all major digital marketing channels, including advanced knowledge of SEO/SEM principles, content strategy, social media management, and marketing automation platforms, is required. Strong analytical skills, with proficiency in tools like Google Analytics, SEMrush, and HubSpot, are a must. Excellent leadership, communication, and presentation skills are necessary to articulate strategies and influence stakeholders. A Bachelor's degree in Marketing, Business, or a related field is preferred. This remote role demands a self-motivated individual with exceptional strategic thinking, a passion for digital innovation, and the ability to inspire and guide a team. If you are ready to take on a leadership role and drive significant growth through strategic digital marketing, we encourage you to apply.

Location: This position is fully remote and open to candidates nationwide.
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Head of Digital Marketing Strategy

SW1A 0AA London, London £70000 Annually WhatJobs

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full-time
A dynamic and rapidly growing e-commerce business is looking for a visionary Head of Digital Marketing Strategy to lead their online presence on a fully remote basis. This is a senior leadership role responsible for developing and executing comprehensive digital marketing strategies that drive brand awareness, customer acquisition, and revenue growth. You will oversee all aspects of digital marketing, including SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing. The ideal candidate will possess a deep understanding of the digital landscape, a data-driven approach to decision-making, and a proven track record of success in scaling digital marketing efforts. You will be responsible for setting strategic objectives, managing budgets, analysing campaign performance, and identifying new opportunities for growth. Collaboration with cross-functional teams, including product development, sales, and customer service, will be key to ensure integrated marketing initiatives. This role requires strong leadership, strategic thinking, and excellent analytical and communication skills. A minimum of 8 years of experience in digital marketing, with at least 3 years in a leadership role, is required. Proficiency with marketing automation tools, analytics platforms (e.g., Google Analytics), and CRM systems is essential. Experience in the e-commerce sector is highly desirable. This remote position offers the opportunity to shape the digital future of a thriving company and work with a talented, globally distributed team, providing maximum flexibility and autonomy.
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Head of Digital Marketing Strategy

BN1 1AD East Sussex, South East £60000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client, a rapidly growing e-commerce brand, is seeking an experienced and strategic Head of Digital Marketing to lead their marketing efforts from Brighton, East Sussex, UK . This key leadership role will be responsible for developing and executing comprehensive digital marketing strategies to drive customer acquisition, engagement, and revenue growth. You will oversee all aspects of digital marketing, including SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing. The ideal candidate will have a proven track record of success in developing and implementing data-driven digital marketing campaigns that deliver measurable results. You will be expected to stay ahead of industry trends, leverage analytics to optimize performance, and manage a team of marketing specialists. This is a fantastic opportunity to shape the future of our brand's online presence and make a significant impact on our business objectives.

Key Responsibilities:
  • Develop and implement overarching digital marketing strategies to achieve business goals.
  • Manage and optimize all digital marketing channels, including SEO, SEM, social media, email, and content marketing.
  • Oversee the creation and execution of engaging content campaigns across various platforms.
  • Analyze campaign performance data using tools like Google Analytics, identify trends, and provide actionable insights.
  • Manage the digital marketing budget effectively and ensure optimal ROI.
  • Lead and mentor a team of digital marketing specialists, fostering a collaborative and high-performing environment.
  • Conduct market research and competitive analysis to identify new opportunities and threats.
  • Develop and manage the company's social media presence and engagement strategy.
  • Implement and manage email marketing campaigns to nurture leads and retain customers.
  • Stay abreast of the latest digital marketing trends, tools, and best practices.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Minimum of 6 years of progressive experience in digital marketing, with at least 2 years in a leadership role.
  • Proven success in developing and executing data-driven digital marketing strategies that delivered significant growth.
  • Expertise in SEO, SEM, social media advertising, content marketing, and email marketing.
  • Proficiency with web analytics tools (e.g., Google Analytics) and marketing automation platforms.
  • Strong understanding of current digital marketing trends and emerging technologies.
  • Excellent analytical, problem-solving, and strategic thinking skills.
  • Strong leadership and team management abilities.
  • Exceptional communication and presentation skills.
  • Experience with e-commerce marketing is highly desirable.
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Head of Digital Marketing Strategy

BS1 4QQ Bristol, South West £95000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client is a fast-growing e-commerce brand seeking a strategic and results-oriented Head of Digital Marketing Strategy to lead their online presence. This is a fully remote role, offering the flexibility to work from anywhere in the UK, with a focus on candidates who understand the **Bristol, South West England, UK** market dynamics. You will be responsible for developing and executing comprehensive digital marketing strategies across all online channels, including SEO, SEM, social media, email marketing, content marketing, and affiliate marketing. The ideal candidate will have a proven track record of driving significant growth in online traffic, customer acquisition, and conversion rates. You must possess strong analytical skills, a deep understanding of digital marketing tools and platforms, and the ability to translate business objectives into actionable marketing plans. This role requires excellent leadership qualities, strategic thinking, and the ability to manage and inspire a remote marketing team. Responsibilities include:
  • Developing and implementing a holistic digital marketing strategy aligned with business goals.
  • Overseeing all digital marketing channels, including SEO, SEM, PPC, social media, email, content, and affiliate marketing.
  • Managing the digital marketing budget and optimizing spend for maximum ROI.
  • Analyzing campaign performance, identifying trends, and providing actionable insights.
  • Leading and mentoring a remote team of digital marketing specialists.
  • Staying current with emerging digital marketing trends, technologies, and best practices.
  • Collaborating with cross-functional teams (e.g., sales, product, creative) to ensure cohesive brand messaging.
  • Developing and executing A/B testing strategies to optimize website and campaign performance.
  • Reporting on key marketing metrics and providing regular updates to senior leadership.
  • Identifying and nurturing new digital marketing opportunities and partnerships.
Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field. A Master's degree is a plus.
  • Minimum of 7 years of experience in digital marketing, with at least 3 years in a strategic leadership role.
  • Proven success in developing and executing successful digital marketing campaigns that drive measurable results.
  • Extensive knowledge of SEO, SEM, PPC, social media marketing, email marketing, and content strategy.
  • Proficiency with digital analytics platforms (e.g., Google Analytics), CRM systems, and marketing automation tools.
  • Strong analytical and problem-solving skills.
  • Excellent leadership, communication, and interpersonal skills.
  • Ability to manage multiple projects simultaneously and thrive in a fast-paced, remote environment.
  • Experience in e-commerce or direct-to-consumer (DTC) marketing is highly preferred.
This is a fantastic opportunity to lead digital marketing efforts from anywhere, contributing to the growth of a dynamic brand, with specific attention to insights relevant to the **Bristol, South West England, UK** market.
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