4,700 Head Of Digital Strategy jobs in the United Kingdom
Head of Digital Marketing Strategy
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Head of Digital Marketing Strategy
Posted today
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Responsibilities:
- Develop and execute a multi-channel digital marketing strategy aligned with overall business objectives.
- Oversee all digital marketing channels, including SEO, SEM, social media marketing, email marketing, content marketing, and affiliate marketing.
- Define key performance indicators (KPIs) and regularly analyze campaign performance, providing actionable insights and recommendations for optimization.
- Manage and mentor a team of digital marketing specialists, fostering a collaborative and high-performance culture.
- Develop and manage the digital marketing budget, ensuring efficient allocation of resources and maximizing ROI.
- Stay abreast of the latest digital marketing trends, technologies, and best practices, identifying opportunities for innovation.
- Collaborate closely with product, sales, and content teams to ensure integrated marketing efforts.
- Develop and execute strategies for customer journey mapping and optimization.
- Oversee the management of digital marketing platforms and tools.
- Lead the development and execution of A/B testing and other optimization strategies.
- Ensure brand consistency across all digital touchpoints.
- Report on digital marketing performance to senior leadership.
- Bachelor's degree in Marketing, Business Administration, or a related field. An MBA or Master's degree is a plus.
- Minimum of 8 years of experience in digital marketing, with at least 3 years in a strategic leadership role.
- Proven track record of developing and executing successful digital marketing strategies that have demonstrably driven business growth.
- In-depth knowledge of SEO, SEM, social media advertising, content marketing, email marketing, and marketing automation platforms.
- Strong analytical skills with extensive experience using web analytics tools (e.g., Google Analytics, Adobe Analytics) and data visualization tools.
- Excellent leadership, team management, and communication skills.
- Experience managing significant marketing budgets and delivering strong ROI.
- Familiarity with CRM systems and their integration with marketing automation.
- Creative thinker with a data-driven mindset.
- Ability to thrive in a fast-paced, fully remote work environment.
- Experience in B2B or B2C marketing, depending on the client's industry.
Head of Digital Marketing Strategy
Posted today
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Job Description
Key Responsibilities:
- Develop, implement, and manage innovative digital marketing strategies across all relevant channels, including SEO, SEM, social media, email marketing, content marketing, and affiliate marketing.
- Define key performance indicators (KPIs) for digital marketing campaigns and track performance against targets.
- Oversee the creation of engaging and compelling digital content tailored to target audiences.
- Manage and optimize paid advertising campaigns to maximize ROI and achieve lead generation goals.
- Analyze website traffic, user behavior, and campaign performance data to identify trends and areas for improvement.
- Lead and mentor a team of digital marketing specialists, fostering a collaborative and high-performing remote environment.
- Stay abreast of the latest digital marketing trends, technologies, and best practices.
- Collaborate with cross-functional teams (e.g., sales, product development) to ensure alignment of marketing efforts with business objectives.
- Manage the digital marketing budget effectively and report on campaign performance to senior leadership.
- Develop and implement strategies for customer journey optimization and conversion rate improvement.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field. Master's degree is a plus.
- Minimum of 7 years of experience in digital marketing, with at least 3 years in a strategic or leadership role.
- Proven track record of developing and executing successful digital marketing campaigns that drive measurable results.
- Expertise in SEO, SEM, social media marketing, content marketing, email marketing, and analytics platforms (e.g., Google Analytics, Adobe Analytics).
- Strong understanding of marketing automation tools and CRM systems.
- Excellent analytical, problem-solving, and strategic thinking skills.
- Demonstrated leadership and team management experience, with the ability to inspire and motivate a remote team.
- Exceptional communication and presentation skills, with the ability to articulate complex strategies clearly.
- Creative mindset with a strong understanding of branding and customer engagement.
- Experience in e-commerce or B2C marketing is highly desirable.
Head of Digital Marketing Strategy
Posted today
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Job Description
Head of Digital Marketing Strategy
Posted 1 day ago
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Job Description
As a remote-first organization, we empower our team members with the autonomy and resources to excel. You will collaborate virtually with cross-functional teams, including product development, sales, and analytics, to ensure cohesive and impactful marketing initiatives. This role requires a strategic thinker with a passion for digital innovation and a commitment to achieving measurable business results.
Key Responsibilities:
- Develop and execute a holistic digital marketing strategy aligned with business objectives and target audience.
- Oversee all aspects of digital marketing, including SEO, SEM, PPC, social media, email marketing, content strategy, and affiliate marketing.
- Manage and optimize digital advertising budgets to maximize ROI and achieve campaign goals.
- Lead the creation and implementation of engaging content across various digital platforms.
- Analyze campaign performance data, identify key insights, and make data-driven recommendations for continuous improvement.
- Stay abreast of the latest digital marketing trends, technologies, and best practices.
- Manage and mentor a team of digital marketing specialists in a remote setting.
- Collaborate with product and sales teams to ensure integrated marketing campaigns.
- Drive customer acquisition, lead generation, and conversion rates through effective digital strategies.
- Develop and refine customer journey maps to enhance user experience and engagement.
- Report on key marketing metrics and performance to senior leadership.
Qualifications and Skills:
- Master’s degree in Marketing, Business Administration, or a related field.
- Minimum of 8 years of experience in digital marketing, with at least 4 years in a strategic leadership role.
- Proven success in developing and executing comprehensive digital marketing strategies that drive significant growth.
- In-depth knowledge of SEO, SEM, social media platforms, content marketing, email automation, and analytics tools (e.g., Google Analytics, Adobe Analytics).
- Experience managing significant digital advertising budgets and optimizing campaigns for performance.
- Strong analytical, quantitative, and problem-solving skills.
- Excellent leadership, team management, and communication abilities.
- Demonstrated ability to work effectively in a remote, fast-paced environment.
- Experience with A/B testing and conversion rate optimization (CRO).
- Proficiency in marketing automation platforms (e.g., HubSpot, Marketo) is a plus.
- Experience in e-commerce or a related digital-first industry is highly valued.
Head of Digital Marketing Strategy
Posted 1 day ago
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Job Description
Your core responsibilities will include conducting market research and competitive analysis to identify new opportunities and potential threats. You will define target audiences, develop buyer personas, and craft compelling messaging strategies tailored to each segment. Collaborating closely with the creative and content teams, you will ensure the consistent delivery of high-quality, engaging marketing materials across all platforms. You will manage and allocate the digital marketing budget effectively, ensuring maximum ROI on all marketing spend. Key performance indicators (KPIs) will be established and tracked rigorously, with regular reporting on campaign performance to senior management. This role also involves leading and mentoring a team of marketing professionals, fostering a collaborative and high-performing environment. You will be responsible for identifying and implementing new digital marketing technologies and tools to enhance efficiency and effectiveness. Furthermore, you will ensure all digital marketing activities align with the overall business objectives and brand guidelines. Staying ahead of algorithm changes, platform updates, and emerging digital trends is crucial for maintaining a competitive edge. The successful candidate will be a strategic thinker with exceptional analytical skills and a proven ability to translate complex data into actionable insights. Strong leadership qualities and excellent interpersonal and communication skills are essential for success in this role.
Qualifications include a Bachelor's degree in Marketing, Business Administration, Communications, or a related field. A Master's degree or relevant professional certifications (e.g., Google Ads, HubSpot) are a plus. A minimum of 8 years of progressive experience in digital marketing, with at least 3 years in a strategic leadership role, is required. Proven experience in developing and executing successful multi-channel digital marketing campaigns is essential. Demonstrable expertise in SEO, SEM, content marketing, social media management, email marketing automation, and analytics platforms (e.g., Google Analytics, Adobe Analytics) is a must. Experience with marketing automation software and CRM systems is highly desirable. The ability to manage multiple projects simultaneously and thrive in a fast-paced environment is critical. If you are a data-driven marketing leader passionate about creating impactful digital experiences, we want to hear from you.
Head of Digital Marketing Strategy
Posted 1 day ago
Job Viewed
Job Description
As the Head of Digital Marketing Strategy, you will be instrumental in shaping and executing comprehensive digital marketing campaigns across multiple channels. Your core responsibility will be to develop and implement a strategic vision that drives brand awareness, customer acquisition, engagement, and ultimately, revenue growth. This involves overseeing all aspects of digital marketing, including SEO, SEM, content marketing, social media marketing, email marketing, and affiliate marketing. You will be responsible for defining target audiences, crafting compelling messaging, and selecting the most effective platforms and tactics to reach them. The role requires a deep understanding of data analytics and performance metrics to continuously optimise campaigns and demonstrate ROI. You will also lead and mentor a team of digital marketing specialists, fostering a collaborative and high-achieving environment. Key duties include setting marketing budgets, forecasting performance, managing agency relationships, and staying ahead of digital marketing trends and technologies.
We are looking for a candidate with a minimum of 7 years of experience in digital marketing, with at least 3 years in a strategic leadership role. A proven track record of successfully developing and implementing data-driven digital marketing strategies that have achieved significant business results is essential. Expertise across all major digital marketing channels, including advanced knowledge of SEO/SEM principles, content strategy, social media management, and marketing automation platforms, is required. Strong analytical skills, with proficiency in tools like Google Analytics, SEMrush, and HubSpot, are a must. Excellent leadership, communication, and presentation skills are necessary to articulate strategies and influence stakeholders. A Bachelor's degree in Marketing, Business, or a related field is preferred. This remote role demands a self-motivated individual with exceptional strategic thinking, a passion for digital innovation, and the ability to inspire and guide a team. If you are ready to take on a leadership role and drive significant growth through strategic digital marketing, we encourage you to apply.
Location: This position is fully remote and open to candidates nationwide.
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Head of Digital Marketing Strategy
Posted 1 day ago
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Head of Digital Marketing Strategy
Posted 2 days ago
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Key Responsibilities:
- Develop and implement overarching digital marketing strategies to achieve business goals.
- Manage and optimize all digital marketing channels, including SEO, SEM, social media, email, and content marketing.
- Oversee the creation and execution of engaging content campaigns across various platforms.
- Analyze campaign performance data using tools like Google Analytics, identify trends, and provide actionable insights.
- Manage the digital marketing budget effectively and ensure optimal ROI.
- Lead and mentor a team of digital marketing specialists, fostering a collaborative and high-performing environment.
- Conduct market research and competitive analysis to identify new opportunities and threats.
- Develop and manage the company's social media presence and engagement strategy.
- Implement and manage email marketing campaigns to nurture leads and retain customers.
- Stay abreast of the latest digital marketing trends, tools, and best practices.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 6 years of progressive experience in digital marketing, with at least 2 years in a leadership role.
- Proven success in developing and executing data-driven digital marketing strategies that delivered significant growth.
- Expertise in SEO, SEM, social media advertising, content marketing, and email marketing.
- Proficiency with web analytics tools (e.g., Google Analytics) and marketing automation platforms.
- Strong understanding of current digital marketing trends and emerging technologies.
- Excellent analytical, problem-solving, and strategic thinking skills.
- Strong leadership and team management abilities.
- Exceptional communication and presentation skills.
- Experience with e-commerce marketing is highly desirable.
Head of Digital Marketing Strategy
Posted 2 days ago
Job Viewed
Job Description
- Developing and implementing a holistic digital marketing strategy aligned with business goals.
- Overseeing all digital marketing channels, including SEO, SEM, PPC, social media, email, content, and affiliate marketing.
- Managing the digital marketing budget and optimizing spend for maximum ROI.
- Analyzing campaign performance, identifying trends, and providing actionable insights.
- Leading and mentoring a remote team of digital marketing specialists.
- Staying current with emerging digital marketing trends, technologies, and best practices.
- Collaborating with cross-functional teams (e.g., sales, product, creative) to ensure cohesive brand messaging.
- Developing and executing A/B testing strategies to optimize website and campaign performance.
- Reporting on key marketing metrics and providing regular updates to senior leadership.
- Identifying and nurturing new digital marketing opportunities and partnerships.
- Bachelor's degree in Marketing, Business, Communications, or a related field. A Master's degree is a plus.
- Minimum of 7 years of experience in digital marketing, with at least 3 years in a strategic leadership role.
- Proven success in developing and executing successful digital marketing campaigns that drive measurable results.
- Extensive knowledge of SEO, SEM, PPC, social media marketing, email marketing, and content strategy.
- Proficiency with digital analytics platforms (e.g., Google Analytics), CRM systems, and marketing automation tools.
- Strong analytical and problem-solving skills.
- Excellent leadership, communication, and interpersonal skills.
- Ability to manage multiple projects simultaneously and thrive in a fast-paced, remote environment.
- Experience in e-commerce or direct-to-consumer (DTC) marketing is highly preferred.