119 Marketing Analyst jobs in London

Lead Marketing Analyst

Location: Fully remote (UK-based)
Salary: Up to £80k + 10% bonus

A long-established, consumer-focused digital business backed by private equity. The company is undergoing a significant transformation under new leadership, with a clear three-pillar growth strategy centred around:

1. Expanding and strengthening its core digital products.

2. Enhancing customer experience to drive engagement and loyalty.

3. Building stronger community connections and marketing reach.

The business is in the process of modernising its approach to data and analytics, with major work underway on evolving its subscription model and diversifying revenue streams.

This is a newly created position within the central Analytics, Data, and Engineering function, designed to add an extra layer of leadership within the marketing analytics space.

You'll take full ownership of the marketing analytics function , line-managing one Senior Analyst, and act as the go-to expert for marketing insight and reporting. You'll work closely with senior stakeholders across marketing, commercial, and product to ensure data-driven decision-making, presenting confidently at executive and board level.

• Leading a small analytics team delivering insights to guide marketing targeting, spend, and impact.

• Owning full-funnel, cross-platform customer analysis (web analytics, attribution partners, CDPs).

• Improving campaign decision-making through attribution, incrementality, and media mix modelling.

• Partnering with Data Science to build predictive models (LTV, churn).

• Owning and refining marketing forecast models for budget and performance planning.

• Using statistical analysis to optimise testing methodologies and outcomes.

• Developing best practice, transparent reporting, and actionable insights.

• Managing stakeholders across the business to improve marketing decisions.

• Building strong cross-functional relationships to promote a data-driven culture.

• Working with Data Engineering to manage data requirements and ensure quality deliverables.
  
  

Background

• Ideally from gaming, but open to e-commerce, ad-tech, or subscription/dating apps.

• Must have a strong B2C focus .

Experience

• Proven track record in marketing analytics.

• Comfortable leading and mentoring others.

• Strong stakeholder management and presentation skills.

• Line management experience (desirable but not essential).

Technical Skills

• SQL (essential).

• Power BI / Looker.

• Data visualisation expertise (Snowflake desirable).

• Knowledge of attribution, forecasting, incrementality testing, MMM, LTV/churn modelling (advantageous).
  
  

• ~£80k base salary + 10% bonus.

• Private healthcare (including dental).

• 6% pension contribution.

• Life insurance + employee assistance programme.

• Enhanced family leave.

• 25 days holiday + bank holidays (buy/sell option).

• Flexible working hours.
  
  

1. 1st stage: Zoom interview with senior marketing leadership.

2. 2nd stage: Take-home task + panel presentation.

3. 3rd stage: Final interview with executive team.

Find out more and apply via the link below.

SENIOR MARKETING ANALYST (CRM)

HYBRID – WATFORD (3 DAYS PER WEEK IN OFFICE)

SALARY – UP TO £60,000 + 10% BONUS

THE COMPANY

A leading gaming and entertainment organisation is undergoing a major digital transformation, with significant investment into CRM and analytics!

THE ROLE

As a Senior CRM Analyst, you will:

• Build and segment audiences for multi-channel campaigns (email, push, app, web, paid social, personalisation).
• Analyse campaign performance across channels, measuring effectiveness and ROI.
• Create dashboards and reporting in Power BI to track KPIs and optimise campaigns.
• Work closely with operations teams to deliver end-to-end CRM campaigns.
• Support personalisation and automation strategies.
• Lead ownership of campaign streams, including major promotional campaigns and new product launches.
• Contribute to ongoing CRM transformation projects, including new capability implementation.

YOUR SKILLS AND EXPERIENCE

• Experience in CRM/Marketing analytics, with an understanding of campaign targeting, or decisioning.
• Strong SQL skills for audience building and campaign analysis.
• Experience with Salesforce Marketing Cloud (or similar CRM platforms) preferred.
• Proven track record in analysing campaign performance and delivering actionable recommendations.
• Exposure to multi-channel CRM activity across email, app, and digital channels.
• Background in consumer-facing industries such as retail, gaming, or FMCG is advantageous.

BENEFITS

• Up to £60,000 + 10% bonus
• Join during an exciting period of CRM innovation
• Opportunity to work with one of the UK’s best-known consumer brands.

HOW TO APPLY

• Send your CV via the apply link on this page to express your interest.

Performance Marketing Analyst (SEO/SEM Focus) - Contract

Remote £300-£00 per day (Outside IR35) ASAP Start Contract until end of year

I'm working with a leading SaaS client who is looking for a Performance Marketing Analyst to join their team on an interim basis. This role is perfect for someone highly analytical with strong consultative skills, who can turn complex marketing data into actionable insights and recommendations.

• Analyse performance dashboards to identify trends and opportunities within SEO/SEM activity.

• Deliver clear, data-driven insights and recommendations to stakeholders.

• Support marketing teams in understanding where and how SEO/SEM performance can be improved.

• Provide structured, accurate reporting with a focus on storytelling and impact.

• Act as a trusted advisor, bringing an analytical lens to performance marketing discussions.
  
  

• Strong analytical background, ideally in performance marketing or digital analytics.

• Good understanding of SEO/SEM metrics, but this is not a hands-on optimisation role.

• Excellent communication skills - able to distil data into clear insights for both technical and non-technical stakeholders.

• Confident working with dashboards (Google Analytics, Looker, Tableau, or similar).

• Self-starter, able to hit the ground running in a fast-paced SaaS environment.
  
  

• Start: ASAP

• Rate: 00- 00 per day (Outside IR35)

• Location: Fully remote (UK-based)

• Duration: Until end of year

Performance Marketing Analyst (Contract)

SaaS Client

London

£400-£00 per day outside IR35

Are you a data-savvy marketing professional with a knack for SQL, Tableau, and performance media? We're looking for a talented Performance Marketing Analyst to join a SaaS client on a contract basis. This is a hands-on role, ideal for someone comfortable digging into data, generating insights, and providing actionable recommendations.

This new position has come about to support a growing, busy performance marketing function. The team currently consists of three analysts working on individual projects. You'll work directly with our CEO and CMO, helping them understand what's happening across their campaigns and marketing channels.

Role & Responsibilities:

• Write SQL queries to extract insights from the data warehouse
• Build dashboards in Tableau to visualise recent performance and trends
• Conduct analysis to answer pressing business questions
• Support SEO and Paid Search projects, providing insights and recommendations
• Liaise with external agencies as needed
• Act as a bridge between data, marketing strategy, and executive decision-making

Skills & Experience:

• Strong SQL skills
• Good understanding of performance media and digital marketing channels
• Experience with Tableau or comparable visualisation tools
• Preferably, experience in SaaS/subscription-based industries or e-commerce
• Excellent communication skills to work effectively with CEO, CMO, and external partners

Benefits

00- 00 per day outside IR35, London based, Hybrid

How to Apply

Register your interest by sending your CV to Lloyd Dunstall via the Apply link on this page

SQL / Performance Marketing / Tableau / SaaS / Subscription