121 Marketing Analytics jobs in the United Kingdom
Marketing Analytics Manager
Posted today
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Job Description
Marketing Analytics Manager
Posted today
Job Viewed
Job Description
Marketing Analytics Manager
Global B2B Brand | Data-Led Growth Focus
Oxfordshire | Hybrid (3 days per week in office)
Salary: £50,000 - £54,000 + 10% bonus + excellent benefits
MKJ Ignite are delighted to be partnering with a leading global brand that is in the midst of an exciting transformation, shifting towards a more commercial and data-first mindset.
They are looking for a Marketing Analytics Manager who can bridge the gap between data and decision-making, turning insight into impact. If you love uncovering stories in numbers, influencing strategy, and driving ROI through analytics, this is a great opportunity.
What You’ll Be Doing
- Building and optimising marketing dashboards and reports that empower teams to make evidence-based decisions
- Analysing marketing and customer performance across campaigns, channels and regions
- Supporting A/B testing and experimentation to enhance conversion rates and engagement
- Presenting insights to senior stakeholders and influencing strategic marketing decisions
- Collaborating cross-functionally with analytics and tech teams to ensure data quality and integration
- Managing and developing a small analytics team while helping shape a culture of commercial curiosity
Marketing Analytics Manager
Posted today
Job Viewed
Job Description
Marketing Analytics Manager
Global B2B Brand | Data-Led Growth Focus
Oxfordshire | Hybrid (3 days per week in office)
Salary: £50,000 - £54,000 + 10% bonus + excellent benefits
MKJ Ignite are delighted to be partnering with a leading global brand that is in the midst of an exciting transformation, shifting towards a more commercial and data-first mindset.
They are looking for a Marketing Analytics Manager who can bridge the gap between data and decision-making, turning insight into impact. If you love uncovering stories in numbers, influencing strategy, and driving ROI through analytics, this is a great opportunity.
What You’ll Be Doing
- Building and optimising marketing dashboards and reports that empower teams to make evidence-based decisions
- Analysing marketing and customer performance across campaigns, channels and regions
- Supporting A/B testing and experimentation to enhance conversion rates and engagement
- Presenting insights to senior stakeholders and influencing strategic marketing decisions
- Collaborating cross-functionally with analytics and tech teams to ensure data quality and integration
- Managing and developing a small analytics team while helping shape a culture of commercial curiosity
Head of Marketing Analytics
Posted 19 days ago
Job Viewed
Job Description
Key Responsibilities:
- Develop and implement a comprehensive marketing analytics strategy to measure and optimize campaign performance.
- Lead the collection, analysis, and interpretation of marketing data from various sources (e.g., web analytics, CRM, advertising platforms).
- Create and manage robust reporting dashboards and visualizations to communicate key insights to stakeholders.
- Identify key performance indicators (KPIs) and establish benchmarks for marketing success.
- Conduct deep-dive analyses to understand customer behavior, campaign effectiveness, and ROI.
- Provide data-driven recommendations for optimizing marketing strategies, channel mix, and budget allocation.
- Collaborate with marketing teams to design and execute A/B tests and experiments.
- Oversee customer segmentation and lifetime value analysis to inform marketing efforts.
- Stay abreast of the latest trends and technologies in marketing analytics and data science.
- Manage and mentor a team of marketing analysts, fostering their growth and development.
- Ensure data accuracy, integrity, and compliance with privacy regulations.
- Translate complex analytical findings into clear, actionable insights for non-technical audiences.
- Partner with IT and data engineering teams to ensure data infrastructure supports analytics needs.
- Champion a data-driven culture throughout the marketing department and the wider organization.
- Evaluate and recommend new analytics tools and platforms.
- Master's degree in Statistics, Data Science, Marketing Analytics, Economics, or a related quantitative field.
- Minimum of 7 years of progressive experience in marketing analytics, with at least 3 years in a leadership or management role.
- Proven expertise in statistical analysis, predictive modeling, and data mining techniques.
- Proficiency with marketing analytics platforms (e.g., Google Analytics, Adobe Analytics) and BI tools (e.g., Tableau, Power BI).
- Strong knowledge of SQL and experience with data manipulation.
- Experience with A/B testing methodologies and experimental design.
- Excellent communication, presentation, and storytelling skills, with the ability to convey complex data insights effectively.
- Strong leadership and team management abilities.
- Familiarity with CRM systems and marketing automation platforms.
- A proactive, strategic mindset with a passion for driving business results through data.
- Experience in data visualization best practices.
Head of Marketing Analytics
Posted 19 days ago
Job Viewed
Job Description
Key Responsibilities:
- Lead the development and execution of the marketing analytics strategy, ensuring alignment with overall business goals.
- Design, build, and maintain advanced analytical models to measure campaign effectiveness, customer behaviour, and market trends.
- Extract, clean, and analyze large datasets from various sources, including CRM, web analytics, social media, and advertising platforms.
- Develop and present comprehensive reports and dashboards to senior management, highlighting key performance indicators (KPIs), insights, and strategic recommendations.
- Identify opportunities for marketing optimization and efficiency gains through data-driven analysis.
- Collaborate with marketing teams to define measurement frameworks, A/B testing strategies, and attribution models.
- Stay at the forefront of marketing analytics technologies and methodologies, recommending and implementing new tools and techniques.
- Mentor and develop a team of marketing analysts, fostering a culture of continuous learning and data excellence.
- Translate complex analytical findings into clear, concise, and actionable insights for non-technical stakeholders.
- Drive the adoption of data-driven decision-making across the marketing department.
- Master's degree or PhD in Statistics, Data Science, Economics, Marketing Analytics, or a related quantitative field.
- Minimum of 7 years of experience in marketing analytics, data science, or a similar role, with a proven track record of driving business results.
- Extensive experience with statistical analysis, predictive modelling, machine learning techniques, and data visualization tools (e.g., Tableau, Power BI).
- Proficiency in SQL and programming languages such as Python or R for data manipulation and analysis.
- Deep understanding of web analytics platforms (e.g., Google Analytics) and digital marketing channels.
- Experience with A/B testing, multivariate testing, and experimental design.
- Strong business acumen and the ability to connect analytical insights to business strategy.
- Excellent communication, presentation, and storytelling skills, with the ability to influence stakeholders at all levels.
- Proven leadership and team management experience.
- Experience working in a remote environment is advantageous.
Junior Data Analyst - Marketing Analytics
Posted 10 days ago
Job Viewed
Job Description
- Collecting and organizing data from various marketing channels (e.g., social media, email, website analytics, paid advertising).
- Performing data cleaning and pre-processing to ensure data accuracy and integrity.
- Analyzing marketing campaign performance against key performance indicators (KPIs).
- Generating regular reports and dashboards to visualize data and insights.
- Identifying trends, patterns, and anomalies in marketing data.
- Assisting in the interpretation of results and providing recommendations for campaign improvement.
- Supporting A/B testing initiatives and analyzing results.
- Collaborating with team members to understand data needs and deliver timely analysis.
Qualifications:
- A Bachelor's degree in Statistics, Mathematics, Economics, Marketing, or a related quantitative field.
- Strong understanding of fundamental statistical concepts.
- Proficiency in Microsoft Excel (e.g., pivot tables, VLOOKUP, basic formulas).
- Familiarity with data visualization tools (e.g., Tableau, Power BI) is a plus.
- An understanding of digital marketing principles and common marketing metrics.
- Excellent analytical, problem-solving, and critical thinking skills.
- Strong attention to detail and ability to manage multiple tasks.
- Effective written and verbal communication skills, suitable for a remote environment.
- Eagerness to learn and adapt in a fast-paced, remote-first setting.
This role is designed for individuals keen to develop their skills in data analysis within a marketing context, offering significant learning opportunities and professional growth, all within a supportive remote work environment. This is an ideal entry point into the industry.
Junior Data Analyst - Marketing Analytics
Posted 11 days ago
Job Viewed
Job Description
Key Responsibilities:
- Assist in the collection and organization of marketing data from various sources (e.g., web analytics, CRM, social media platforms, advertising dashboards).
- Perform data cleaning and preprocessing to ensure data accuracy and integrity.
- Conduct exploratory data analysis to identify trends, patterns, and insights related to marketing campaigns.
- Develop and maintain reports and dashboards using BI tools to visualize key marketing metrics.
- Support the analysis of campaign performance, A/B tests, and customer segmentation.
- Assist in measuring the ROI of marketing initiatives and identifying areas for optimization.
- Collaborate with the marketing team to understand their data needs and provide ad-hoc analysis.
- Help in forecasting marketing performance and identifying potential opportunities or risks.
- Ensure data accuracy and consistency across all reporting mechanisms.
- Stay updated on the latest trends and tools in data analysis and marketing analytics.
Qualifications:
- Bachelor's degree in a quantitative field such as Statistics, Mathematics, Economics, Computer Science, Business Analytics, or a related discipline.
- Strong understanding of basic statistical concepts and data analysis principles.
- Proficiency in Microsoft Excel, including advanced functions (e.g., PivotTables, VLOOKUP).
- Familiarity with data visualization tools (e.g., Tableau, Power BI, Google Data Studio).
- Basic knowledge of SQL for data extraction and manipulation is a plus.
- Excellent analytical and problem-solving skills with a keen eye for detail.
- Good communication and presentation skills, with the ability to explain data insights clearly.
- Proactive attitude, eagerness to learn, and ability to work effectively in a team.
- Passion for marketing and understanding customer behavior.
- Experience with Google Analytics or similar web analytics platforms is beneficial.
This is a fantastic chance to kick-start your career in data analytics within a vibrant marketing environment.
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Junior Data Analyst - Marketing Analytics
Posted 14 days ago
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Job Description
As a Junior Data Analyst, you will support the marketing department by collecting, cleaning, analyzing, and interpreting marketing data. You will help track the performance of various marketing campaigns across different channels, identify key trends, and generate insights that inform marketing strategies. This role requires a strong analytical mindset, attention to detail, and a keen interest in understanding consumer behavior and campaign effectiveness.
Key Responsibilities:
- Assist in the collection and consolidation of marketing data from various sources (e.g., web analytics, social media platforms, CRM, advertising dashboards).
- Perform data cleaning and preprocessing to ensure data accuracy and integrity.
- Conduct basic data analysis to identify trends, patterns, and performance metrics for marketing campaigns.
- Generate regular reports on key marketing KPIs, such as website traffic, conversion rates, engagement metrics, and ROI.
- Support the marketing team in setting up and monitoring A/B tests and other experiments.
- Help visualize data and create dashboards to communicate insights effectively.
- Assist in researching market trends and competitor activities.
- Learn and apply new analytical techniques and tools.
- Collaborate with marketing team members to understand their data needs.
- Contribute to the development of data-driven marketing recommendations.
- Maintain data documentation and ensure compliance with data privacy regulations.
- Recent graduate with a degree in Statistics, Mathematics, Economics, Marketing, Computer Science, or a related quantitative field.
- Strong analytical and problem-solving skills with a keen attention to detail.
- Proficiency in Microsoft Excel (e.g., VLOOKUP, Pivot Tables, basic formulas).
- Familiarity with data visualization tools (e.g., Tableau, Power BI) is a plus.
- Basic understanding of statistical concepts.
- Excellent written and verbal communication skills.
- Eagerness to learn and develop skills in data analysis and marketing.
- Ability to work independently and manage tasks effectively in a remote setting.
- A proactive attitude and willingness to take on new challenges.
- Knowledge of Google Analytics or similar web analytics platforms is beneficial.
Senior Data Scientist - Marketing Analytics
Posted 19 days ago
Job Viewed
Job Description
Key Responsibilities:
- Develop and deploy advanced statistical and machine learning models for marketing analytics (e.g., customer segmentation, churn prediction, campaign optimization, attribution modeling).
- Conduct deep-dive analyses into large, complex datasets to identify key trends, patterns, and drivers of marketing success.
- Design and implement A/B tests and other experiments to evaluate the effectiveness of marketing initiatives.
- Build dashboards and visualizations to communicate key marketing metrics and insights to stakeholders.
- Collaborate with marketing teams to define key performance indicators (KPIs) and measurement strategies.
- Work with data engineering teams to ensure data quality and accessibility for analysis.
- Stay current with the latest advancements in data science, machine learning, and marketing analytics techniques.
- Mentor junior data scientists and share best practices.
- Translate complex analytical findings into clear, concise, and actionable business recommendations.
- Master's or Ph.D. in Statistics, Mathematics, Computer Science, Economics, or a related quantitative field.
- 5+ years of experience in data science, with a strong focus on marketing analytics.
- Proficiency in Python or R for statistical modeling and machine learning.
- Expertise in SQL for data extraction and manipulation.
- Experience with data visualization tools (e.g., Tableau, Power BI).
- Strong understanding of A/B testing, experimental design, and statistical inference.
- Familiarity with cloud platforms (AWS, Azure, GCP) and big data technologies (e.g., Spark) is a plus.
- Excellent communication and presentation skills, with the ability to explain technical concepts to a diverse audience.
- Proven ability to work independently and collaboratively in a team environment.
Junior Data Analyst - Marketing Analytics
Posted 19 days ago
Job Viewed
Job Description
Key Responsibilities:
- Assist in the collection, cleaning, and processing of marketing data.
- Support the creation of regular performance reports and dashboards.
- Identify key trends and insights from marketing campaign data.
- Collaborate with the marketing team to understand data needs.
- Ensure data accuracy and integrity for analysis.
- Conduct basic statistical analysis and data modeling.
- Assist in the interpretation of data to inform campaign optimization.
- Contribute to ad-hoc data analysis requests.
- Degree in Statistics, Mathematics, Economics, Computer Science, or a related quantitative field.
- Proficiency in Microsoft Excel.
- Basic understanding of data visualization tools (e.g., Tableau, Power BI).
- Familiarity with SQL is a plus.
- Introductory knowledge of Python or R is advantageous.
- Strong analytical and problem-solving abilities.
- Excellent attention to detail and organizational skills.
- Good written and verbal communication skills.
- Eagerness to learn and develop within a hybrid work model.