171 Marketing Campaigns jobs in Norwich
Senior Digital Marketing Manager - Performance Campaigns
Posted 1 day ago
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Job Description
As the Senior Digital Marketing Manager, you will manage a significant marketing budget, oversee the execution of various online campaigns, and collaborate with content creators, designers, and developers to ensure cohesive and impactful marketing efforts. You will be expected to stay ahead of the curve on digital marketing trends, test new platforms and strategies, and continuously optimize campaign performance to achieve and exceed key performance indicators. This role demands creativity, analytical rigor, and a passion for driving measurable business outcomes in a remote-first environment.
Key Responsibilities:
- Develop and implement data-driven digital marketing strategies across paid search, paid social, display advertising, and affiliate marketing.
- Manage and optimize SEO and SEM initiatives to improve organic search rankings and drive qualified traffic.
- Oversee the strategy and execution of social media advertising campaigns to maximize reach and engagement.
- Analyze campaign performance using tools like Google Analytics, SEMrush, and various ad platform dashboards.
- Identify key trends, insights, and opportunities for growth within digital channels.
- Manage and allocate marketing budgets effectively to achieve target ROI and CPA goals.
- Collaborate with content teams to ensure compelling and conversion-optimized marketing collateral.
- Conduct A/B testing and other experimentation to continuously improve campaign performance.
- Stay current with the latest digital marketing trends, tools, and best practices.
- Prepare and present regular performance reports to senior management, highlighting key metrics and strategic recommendations.
- Explore and test new digital marketing channels and emerging platforms.
- Ensure consistent brand messaging and user experience across all digital touchpoints.
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- 5+ years of experience in digital marketing, with a strong focus on performance marketing and paid acquisition.
- Proven success in managing large-scale paid search (Google Ads, Bing Ads) and paid social (Facebook, Instagram, LinkedIn) campaigns.
- Expertise in SEO best practices and tools (e.g., Google Search Console, SEMrush, Ahrefs).
- Strong analytical skills with proficiency in Google Analytics and other web analytics platforms.
- Experience with marketing automation platforms and CRM systems is a plus.
- Excellent understanding of conversion rate optimization (CRO) techniques.
- Outstanding written and verbal communication skills, essential for remote teamwork.
- Ability to work independently, manage time effectively, and meet deadlines in a remote setting.
- Demonstrated ability to think strategically and execute tactically.
Head of Digital Marketing Strategy
Posted 2 days ago
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Job Description
Key responsibilities include:
- Developing and implementing the overarching digital marketing strategy across all relevant channels (SEO, SEM, social media, email marketing, content marketing, affiliate marketing, etc.).
- Managing and optimizing the digital marketing budget to maximize ROI.
- Leading and mentoring a team of digital marketing specialists.
- Analyzing campaign performance data and providing actionable insights and recommendations for improvement.
- Overseeing the creation of compelling and engaging marketing content.
- Identifying and evaluating new digital marketing opportunities and emerging technologies.
- Collaborating with cross-functional teams (sales, product development, creative) to ensure brand consistency and alignment.
- Managing relationships with external agencies and vendors.
- Reporting on key performance indicators (KPIs) to senior leadership.
- Staying ahead of industry trends and best practices in digital marketing.
Head of Digital Marketing Strategy
Posted 2 days ago
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Job Description
Responsibilities:
- Develop and implement overarching digital marketing strategies aligned with business goals.
- Manage and optimize all paid digital advertising campaigns (Google Ads, Social Media Ads, etc.).
- Oversee SEO strategy and implementation to improve organic search rankings.
- Lead content marketing initiatives, including blog, website copy, and video content.
- Develop and execute social media marketing strategies across relevant platforms.
- Manage email marketing campaigns and nurture leads through automation.
- Analyze marketing data and KPIs to measure campaign performance and identify areas for improvement.
- Conduct market research and competitor analysis to identify opportunities.
- Manage the digital marketing budget and ensure ROI.
- Collaborate with cross-functional teams (sales, product, design) to ensure cohesive brand messaging.
- Mentor and lead a remote marketing team, fostering a culture of continuous learning and innovation.
Qualifications:
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- 8+ years of experience in digital marketing, with at least 3 years in a strategic leadership role.
- Demonstrated success in developing and executing integrated digital marketing campaigns that drive growth.
- Expert knowledge of SEO, SEM, content marketing, social media marketing, and email marketing.
- Proficiency with marketing analytics tools (e.g., Google Analytics, HubSpot, SEMrush).
- Strong analytical and data interpretation skills.
- Excellent leadership, communication, and interpersonal skills.
- Experience managing marketing budgets and reporting on ROI.
- Ability to thrive in a fast-paced, fully remote work environment.
Head of Sports Marketing Strategy
Posted 2 days ago
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Job Description
Key Responsibilities:
- Develop and implement a comprehensive, multi-year sports marketing strategy aligned with overall business objectives.
- Identify target audiences and key market segments within the sports domain, understanding their preferences and behaviors.
- Lead the creation and execution of integrated marketing campaigns across various channels, including digital, social media, traditional advertising, and experiential marketing.
- Oversee brand positioning, messaging, and creative development for all sports-related initiatives.
- Manage relationships with sports properties, athletes, agencies, and media partners to secure impactful collaborations.
- Analyze market trends, competitive activities, and consumer insights to identify new opportunities and adapt strategies accordingly.
- Define key performance indicators (KPIs) for marketing initiatives and track performance, providing regular reports on ROI and campaign effectiveness.
- Collaborate closely with product development, sales, and sponsorship teams to ensure a cohesive brand experience.
- Manage the marketing budget effectively, ensuring optimal allocation of resources for maximum impact.
- Mentor and develop a team of marketing professionals, fostering a culture of creativity, innovation, and data-driven decision-making.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field. An MBA or relevant Master's degree is highly preferred.
- A minimum of 8 years of progressive experience in marketing, with a significant focus on the sports industry.
- Demonstrated success in developing and executing comprehensive marketing strategies for major sports brands or properties.
- In-depth knowledge of the sports landscape, including major leagues, events, athletes, and fan engagement trends.
- Proven experience with digital marketing, social media strategy, content marketing, and performance analytics.
- Exceptional strategic thinking, analytical, and problem-solving skills.
- Outstanding leadership, communication, and presentation abilities.
- Experience managing budgets and external agencies/partners.
- Ability to thrive in a fast-paced, dynamic, and remote work environment.
Senior Digital Marketing Specialist - Content Strategy
Posted 2 days ago
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Job Description
Key Responsibilities:
- Develop and execute a data-driven content strategy aligned with overall marketing goals and target audience needs.
- Create, curate, and manage engaging and high-quality content for various digital platforms (blog posts, articles, social media updates, infographics, videos, case studies).
- Optimize content for search engines (SEO) to improve organic visibility and drive traffic.
- Manage the editorial calendar and ensure timely delivery of content across all channels.
- Analyze content performance using web analytics tools (e.g., Google Analytics), providing insights and recommendations for improvement.
- Collaborate with internal teams (e.g., design, product marketing, sales) to ensure content accuracy and brand consistency.
- Monitor industry trends and competitor content strategies to identify new opportunities.
- Manage paid content promotion campaigns to maximize reach and engagement.
- Contribute to the development of email marketing campaigns and landing pages.
- Stay up-to-date with the latest digital marketing tools and techniques.
Qualifications:
- Bachelor's degree in Marketing, Communications, English, Journalism, or a related field.
- Minimum of 5 years of experience in digital marketing, with a strong specialization in content strategy and creation.
- Proven experience developing and executing successful content marketing campaigns.
- Excellent writing, editing, and proofreading skills, with a keen eye for detail.
- Strong understanding of SEO principles and keyword research.
- Proficiency with content management systems (CMS) such as WordPress.
- Experience with web analytics tools (e.g., Google Analytics) and marketing automation platforms.
- Knowledge of social media marketing best practices.
- Ability to work effectively in a hybrid environment, collaborating both in-office and remotely.
- Strong project management and organizational skills.
- Creative thinking and a passion for storytelling.
Digital Marketing Manager - SEO & Content Strategy
Posted 2 days ago
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Job Description
Key Responsibilities:
- Develop and implement data-driven SEO strategies to increase organic search visibility and traffic.
- Conduct thorough keyword research and competitive analysis.
- Perform technical SEO audits and identify opportunities for improvement.
- Optimize website content and structure for search engines.
- Develop and manage an engaging content calendar and strategy.
- Oversee the creation of high-quality, SEO-friendly content (blog posts, articles, landing pages).
- Monitor and report on key SEO metrics and campaign performance using tools like Google Analytics, SEMrush, and Ahrefs.
- Stay current with search engine algorithm updates and industry best practices.
- Collaborate with the web development team on technical SEO implementations.
- Drive continuous improvement in website performance and user experience from an SEO perspective.
Qualifications:
- Proven experience as a Digital Marketing Manager or similar role, with a strong focus on SEO.
- Demonstrable success in improving organic search rankings and traffic.
- Expertise in SEO tools and analytics platforms (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz).
- Strong understanding of content marketing principles and best practices.
- Excellent analytical and problem-solving skills.
- Proficiency in HTML, CSS, and JavaScript is a plus.
- Strong written and verbal communication skills.
- Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
- Experience with e-commerce platforms is beneficial.
Digital Marketing Manager - Social Media & Content Strategy
Posted 2 days ago
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Job Description
You will be responsible for creating and implementing a comprehensive social media strategy aligned with overall marketing objectives. This includes managing all social media channels, developing compelling content (text, image, video), and fostering community engagement. Your role will involve staying abreast of the latest social media trends, platform updates, and best practices to ensure our content is relevant and impactful.
Content strategy development will be a key focus, involving the creation of engaging blog posts, website copy, and other marketing collateral. You will oversee the content calendar, ensuring a consistent flow of high-quality, on-brand material. Performance tracking and analysis are crucial; you will monitor key metrics, generate reports, and provide actionable insights to optimise strategies and maximise ROI. This role requires a creative thinker with strong analytical skills and a proven ability to build and grow online communities.
Responsibilities:
- Develop and execute a strategic social media marketing plan.
- Manage and grow all social media channels (e.g., Facebook, Instagram, Twitter, LinkedIn).
- Create, curate, and schedule engaging and relevant content across platforms.
- Monitor social media trends, tools, and applications, and apply that knowledge.
- Develop and implement a cohesive content strategy for website, blogs, and other digital assets.
- Manage the content calendar and ensure timely delivery of all content.
- Analyse social media and content performance using analytics tools.
- Provide regular reports on key metrics and recommend improvements.
- Engage with the online community, responding to comments and inquiries.
- Collaborate with internal teams (marketing, design, product) to ensure brand consistency.
Qualifications:
- Proven experience as a Digital Marketing Manager or Social Media Manager.
- Demonstrated success in developing and implementing effective social media and content strategies.
- Expertise in managing various social media platforms and content management systems.
- Strong understanding of SEO principles and content optimisation.
- Excellent written and verbal communication skills, with a keen eye for detail.
- Proficiency in using social media analytics and digital marketing tools.
- Creative thinking and the ability to generate innovative content ideas.
- Strong organisational and project management skills.
- Ability to work independently and collaboratively in a remote setting.
- Bachelor's degree in Marketing, Communications, or a related field.
This role is remote, but candidates based in or near Norwich, Norfolk, UK are encouraged to apply.
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E-commerce Marketing Manager - Digital Strategy
Posted 2 days ago
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Job Description
Your core responsibilities will include developing and managing integrated digital marketing campaigns across various channels, including SEO, SEM, social media marketing, email marketing, and affiliate marketing. You will be responsible for setting marketing budgets, allocating resources effectively, and measuring campaign performance against key KPIs. Analysing website traffic, conversion rates, and customer behaviour using tools like Google Analytics will be critical to identifying opportunities for optimisation. Developing and implementing strategies to improve the customer journey and enhance online conversion rates will be a key focus. You will also oversee content creation, ensuring all marketing materials are aligned with brand guidelines and effectively communicate value propositions. Managing social media presence, engaging with the online community, and driving traffic and sales through social channels are integral to this role. Collaborating with the web development and sales teams to ensure seamless online customer experiences and to align marketing initiatives with business objectives is essential. Staying up-to-date with the latest e-commerce trends, digital marketing technologies, and competitor activities will be crucial for maintaining a competitive edge. The ability to manage multiple projects, work effectively under pressure, and lead a small team is highly desirable.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field.
- Minimum of 5 years' experience in e-commerce marketing, with a proven track record of driving online sales growth.
- Expertise in SEO, SEM, PPC, social media marketing, email marketing, and content marketing.
- Strong analytical skills with proficiency in Google Analytics and other web analytics tools.
- Experience with e-commerce platforms (e.g., Shopify, Magento) and CRM systems.
- Excellent communication, collaboration, and project management skills.
- Ability to work effectively in a hybrid environment, balancing remote and office-based tasks.
- Creative thinking and a passion for digital innovation.
Digital Marketing Apprentice
Posted today
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Job Description
What You'll Be Doing:
- Assisting with the creation and scheduling of engaging content across social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn).
- Supporting the development and execution of email marketing campaigns.
- Helping to monitor and report on the performance of digital marketing campaigns using analytics tools.
- Contributing to SEO strategy by researching keywords and suggesting on-page optimisations.
- Assisting with website updates and content management.
- Participating in brainstorming sessions for new marketing initiatives.
- Learning to use various digital marketing tools and platforms (e.g., Google Analytics, Mailchimp, Hootsuite).
- Gaining practical experience in paid advertising campaigns (e.g., Google Ads, social media ads).
- Understanding customer journey mapping and digital touchpoints.
- Supporting the marketing team with administrative tasks as required.
What We're Looking For:
- A genuine interest in digital marketing and a desire to learn.
- Strong written and verbal communication skills.
- Good organisational skills and attention to detail.
- Basic computer literacy, including familiarity with Microsoft Office or Google Workspace.
- Ability to work effectively as part of a team.
- A proactive attitude and a willingness to take on new challenges.
- Previous experience in marketing or content creation is a plus, but not essential.
- Must be eligible to undertake an apprenticeship.
- A Level or equivalent qualification is beneficial, but enthusiasm and potential are key.
This apprenticeship is based in Norwich, Norfolk, UK , and requires you to be present in the office full-time.
Digital Marketing Manager
Posted 2 days ago
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Job Description
Responsibilities:
- Develop and implement effective digital marketing strategies aligned with business objectives.
- Manage and optimise paid advertising campaigns (PPC/SEM) across platforms like Google Ads and social media.
- Oversee Search Engine Optimization (SEO) efforts to improve organic search rankings and drive traffic.
- Develop and execute content marketing strategies, including blog posts, articles, and other engaging content.
- Manage social media presence across relevant platforms, fostering community engagement and brand loyalty.
- Develop and implement email marketing campaigns, including segmentation, automation, and performance tracking.
- Collaborate with the design and web development teams to ensure optimal website user experience and conversion rates.
- Analyse marketing campaign performance using analytics tools (e.g., Google Analytics) and provide actionable insights.
- Manage the digital marketing budget effectively, ensuring maximum ROI.
- Stay abreast of the latest digital marketing trends, technologies, and best practices.
- Manage relationships with external agencies and vendors as needed.
- Lead and mentor junior members of the marketing team.
- Proven experience (5+ years) as a Digital Marketing Manager or in a similar senior marketing role.
- Demonstrable success in developing and executing data-driven digital marketing campaigns.
- Expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
- Proficiency with digital marketing tools and analytics platforms (e.g., Google Analytics, SEMrush, HubSpot).
- Strong analytical and problem-solving skills.
- Excellent written and verbal communication and presentation skills.
- Experience managing marketing budgets and reporting on ROI.
- Ability to work independently and lead projects in a remote environment.
- Strong leadership and team management capabilities.
- Creative thinking and a passion for innovation in digital marketing.