201 Marketing Director jobs in Norwich
Head of Digital Marketing Strategy
NR1 1AA Norwich, Eastern
£60000 Annually
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Posted 2 days ago
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Job Description
Our client is a rapidly growing consumer brand seeking an innovative and strategic Head of Digital Marketing to lead their marketing efforts in Norwich, Norfolk, UK . This senior position will be responsible for developing and executing comprehensive digital marketing strategies to drive brand awareness, customer acquisition, and revenue growth. The ideal candidate will possess a deep understanding of the digital landscape, a data-driven approach, and a proven ability to manage high-performing marketing campaigns.
Key responsibilities include:
Key responsibilities include:
- Developing and implementing the overarching digital marketing strategy across all relevant channels (SEO, SEM, social media, email marketing, content marketing, affiliate marketing, etc.).
- Managing and optimizing the digital marketing budget to maximize ROI.
- Leading and mentoring a team of digital marketing specialists.
- Analyzing campaign performance data and providing actionable insights and recommendations for improvement.
- Overseeing the creation of compelling and engaging marketing content.
- Identifying and evaluating new digital marketing opportunities and emerging technologies.
- Collaborating with cross-functional teams (sales, product development, creative) to ensure brand consistency and alignment.
- Managing relationships with external agencies and vendors.
- Reporting on key performance indicators (KPIs) to senior leadership.
- Staying ahead of industry trends and best practices in digital marketing.
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0
Head of Sports Marketing Strategy
NR1 1RE Norwich, Eastern
£70000 Annually
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Posted 2 days ago
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Job Description
Our client, a globally recognized leader in the sports and entertainment industry, is seeking a visionary Head of Sports Marketing Strategy to drive brand engagement and commercial growth. This is a fully remote position, offering flexibility and the opportunity to shape the marketing landscape from anywhere. You will be responsible for developing and executing innovative marketing strategies that connect with sports enthusiasts, enhance brand loyalty, and capitalize on emerging market opportunities. This role requires a strategic thinker with a deep understanding of the sports landscape and a proven track record in developing successful marketing campaigns.
Key Responsibilities:
Key Responsibilities:
- Develop and implement a comprehensive, multi-year sports marketing strategy aligned with overall business objectives.
- Identify target audiences and key market segments within the sports domain, understanding their preferences and behaviors.
- Lead the creation and execution of integrated marketing campaigns across various channels, including digital, social media, traditional advertising, and experiential marketing.
- Oversee brand positioning, messaging, and creative development for all sports-related initiatives.
- Manage relationships with sports properties, athletes, agencies, and media partners to secure impactful collaborations.
- Analyze market trends, competitive activities, and consumer insights to identify new opportunities and adapt strategies accordingly.
- Define key performance indicators (KPIs) for marketing initiatives and track performance, providing regular reports on ROI and campaign effectiveness.
- Collaborate closely with product development, sales, and sponsorship teams to ensure a cohesive brand experience.
- Manage the marketing budget effectively, ensuring optimal allocation of resources for maximum impact.
- Mentor and develop a team of marketing professionals, fostering a culture of creativity, innovation, and data-driven decision-making.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field. An MBA or relevant Master's degree is highly preferred.
- A minimum of 8 years of progressive experience in marketing, with a significant focus on the sports industry.
- Demonstrated success in developing and executing comprehensive marketing strategies for major sports brands or properties.
- In-depth knowledge of the sports landscape, including major leagues, events, athletes, and fan engagement trends.
- Proven experience with digital marketing, social media strategy, content marketing, and performance analytics.
- Exceptional strategic thinking, analytical, and problem-solving skills.
- Outstanding leadership, communication, and presentation abilities.
- Experience managing budgets and external agencies/partners.
- Ability to thrive in a fast-paced, dynamic, and remote work environment.
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1
Head of Digital Marketing Strategy
NR1 1AB Norwich, Eastern
£70000 Annually
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Posted 2 days ago
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Job Description
Our client is looking for an innovative and results-driven Head of Digital Marketing Strategy to lead their marketing efforts. This is a fully remote, senior leadership position that offers the opportunity to shape and execute comprehensive digital marketing strategies for a growing business. The ideal candidate will have a proven track record of driving online growth, enhancing brand visibility, and achieving measurable marketing objectives. You will oversee all digital channels, including SEO, SEM, social media, content marketing, email marketing, and paid advertising.
Responsibilities:
Qualifications:
Responsibilities:
- Develop and implement overarching digital marketing strategies aligned with business goals.
- Manage and optimize all paid digital advertising campaigns (Google Ads, Social Media Ads, etc.).
- Oversee SEO strategy and implementation to improve organic search rankings.
- Lead content marketing initiatives, including blog, website copy, and video content.
- Develop and execute social media marketing strategies across relevant platforms.
- Manage email marketing campaigns and nurture leads through automation.
- Analyze marketing data and KPIs to measure campaign performance and identify areas for improvement.
- Conduct market research and competitor analysis to identify opportunities.
- Manage the digital marketing budget and ensure ROI.
- Collaborate with cross-functional teams (sales, product, design) to ensure cohesive brand messaging.
- Mentor and lead a remote marketing team, fostering a culture of continuous learning and innovation.
Qualifications:
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- 8+ years of experience in digital marketing, with at least 3 years in a strategic leadership role.
- Demonstrated success in developing and executing integrated digital marketing campaigns that drive growth.
- Expert knowledge of SEO, SEM, content marketing, social media marketing, and email marketing.
- Proficiency with marketing analytics tools (e.g., Google Analytics, HubSpot, SEMrush).
- Strong analytical and data interpretation skills.
- Excellent leadership, communication, and interpersonal skills.
- Experience managing marketing budgets and reporting on ROI.
- Ability to thrive in a fast-paced, fully remote work environment.
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2
E-commerce Marketing Manager - Digital Strategy
NR2 1DS Norwich, Eastern
£50000 Annually
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Posted 2 days ago
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Our client is searching for a creative and results-driven E-commerce Marketing Manager to lead their digital marketing efforts. This hybrid role combines the flexibility of remote work with essential in-office collaboration at our Norwich, Norfolk, UK location. The ideal candidate will be an expert in developing and executing comprehensive e-commerce marketing strategies aimed at driving online sales, enhancing brand visibility, and optimising customer acquisition.
Your core responsibilities will include developing and managing integrated digital marketing campaigns across various channels, including SEO, SEM, social media marketing, email marketing, and affiliate marketing. You will be responsible for setting marketing budgets, allocating resources effectively, and measuring campaign performance against key KPIs. Analysing website traffic, conversion rates, and customer behaviour using tools like Google Analytics will be critical to identifying opportunities for optimisation. Developing and implementing strategies to improve the customer journey and enhance online conversion rates will be a key focus. You will also oversee content creation, ensuring all marketing materials are aligned with brand guidelines and effectively communicate value propositions. Managing social media presence, engaging with the online community, and driving traffic and sales through social channels are integral to this role. Collaborating with the web development and sales teams to ensure seamless online customer experiences and to align marketing initiatives with business objectives is essential. Staying up-to-date with the latest e-commerce trends, digital marketing technologies, and competitor activities will be crucial for maintaining a competitive edge. The ability to manage multiple projects, work effectively under pressure, and lead a small team is highly desirable.
Qualifications:
Your core responsibilities will include developing and managing integrated digital marketing campaigns across various channels, including SEO, SEM, social media marketing, email marketing, and affiliate marketing. You will be responsible for setting marketing budgets, allocating resources effectively, and measuring campaign performance against key KPIs. Analysing website traffic, conversion rates, and customer behaviour using tools like Google Analytics will be critical to identifying opportunities for optimisation. Developing and implementing strategies to improve the customer journey and enhance online conversion rates will be a key focus. You will also oversee content creation, ensuring all marketing materials are aligned with brand guidelines and effectively communicate value propositions. Managing social media presence, engaging with the online community, and driving traffic and sales through social channels are integral to this role. Collaborating with the web development and sales teams to ensure seamless online customer experiences and to align marketing initiatives with business objectives is essential. Staying up-to-date with the latest e-commerce trends, digital marketing technologies, and competitor activities will be crucial for maintaining a competitive edge. The ability to manage multiple projects, work effectively under pressure, and lead a small team is highly desirable.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field.
- Minimum of 5 years' experience in e-commerce marketing, with a proven track record of driving online sales growth.
- Expertise in SEO, SEM, PPC, social media marketing, email marketing, and content marketing.
- Strong analytical skills with proficiency in Google Analytics and other web analytics tools.
- Experience with e-commerce platforms (e.g., Shopify, Magento) and CRM systems.
- Excellent communication, collaboration, and project management skills.
- Ability to work effectively in a hybrid environment, balancing remote and office-based tasks.
- Creative thinking and a passion for digital innovation.
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3
Senior Digital Marketing Specialist - Content Strategy
NR3 1ES Norwich, Eastern
£50000 Annually
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Posted 2 days ago
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Job Description
Our client is seeking a creative and analytical Senior Digital Marketing Specialist with a focus on Content Strategy to join their vibrant team in Norwich, Norfolk, UK . This hybrid role offers an exciting opportunity to shape and execute compelling content marketing initiatives that drive engagement, generate leads, and build brand awareness. You will be responsible for developing and implementing a comprehensive content strategy across various digital channels, including website, social media, email marketing, and paid advertising. The ideal candidate will possess a strong understanding of SEO best practices, content creation, performance analytics, and emerging digital trends. This role requires a strategic thinker with excellent writing and communication skills, and the ability to translate business objectives into impactful content.
Key Responsibilities:
Qualifications:
Key Responsibilities:
- Develop and execute a data-driven content strategy aligned with overall marketing goals and target audience needs.
- Create, curate, and manage engaging and high-quality content for various digital platforms (blog posts, articles, social media updates, infographics, videos, case studies).
- Optimize content for search engines (SEO) to improve organic visibility and drive traffic.
- Manage the editorial calendar and ensure timely delivery of content across all channels.
- Analyze content performance using web analytics tools (e.g., Google Analytics), providing insights and recommendations for improvement.
- Collaborate with internal teams (e.g., design, product marketing, sales) to ensure content accuracy and brand consistency.
- Monitor industry trends and competitor content strategies to identify new opportunities.
- Manage paid content promotion campaigns to maximize reach and engagement.
- Contribute to the development of email marketing campaigns and landing pages.
- Stay up-to-date with the latest digital marketing tools and techniques.
Qualifications:
- Bachelor's degree in Marketing, Communications, English, Journalism, or a related field.
- Minimum of 5 years of experience in digital marketing, with a strong specialization in content strategy and creation.
- Proven experience developing and executing successful content marketing campaigns.
- Excellent writing, editing, and proofreading skills, with a keen eye for detail.
- Strong understanding of SEO principles and keyword research.
- Proficiency with content management systems (CMS) such as WordPress.
- Experience with web analytics tools (e.g., Google Analytics) and marketing automation platforms.
- Knowledge of social media marketing best practices.
- Ability to work effectively in a hybrid environment, collaborating both in-office and remotely.
- Strong project management and organizational skills.
- Creative thinking and a passion for storytelling.
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4
Brand Manager - Confectionery
NR3 1DZ Norwich, Eastern
£50000 Annually
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Posted today
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Our client, a prominent player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an ambitious and strategic Brand Manager to oversee their popular confectionery portfolio. This role is based in our offices in Norwich, Norfolk, UK , with a hybrid working arrangement offering flexibility. You will be responsible for developing and executing brand strategies that drive growth, enhance market share, and build strong consumer engagement. This includes market analysis, new product development, integrated marketing campaign planning, and P&L management for your assigned brands. The ideal candidate will have a proven track record in brand management within the FMCG industry, a deep understanding of consumer insights, and exceptional commercial acumen. You will collaborate with sales, R&D, supply chain, and external agencies to bring your brand visions to life.
Key Responsibilities:
Key Responsibilities:
- Develop and implement annual brand plans, including marketing strategies, promotional activities, and advertising campaigns.
- Conduct market research and competitor analysis to identify opportunities and threats.
- Manage the brand P&L, setting sales targets and monitoring performance against objectives.
- Lead new product development initiatives from concept to launch, working closely with R&D and innovation teams.
- Oversee the creation and execution of integrated marketing communications across various channels (digital, social, ATL, BTL).
- Manage relationships with external agencies (advertising, PR, digital).
- Monitor consumer trends and insights to inform brand strategy and product innovation.
- Collaborate with the sales team to ensure effective in-store execution and trade marketing support.
- Analyze sales data and campaign performance, providing regular reports and recommendations.
- Ensure brand consistency across all touchpoints and communications.
- Manage brand budgets effectively, optimizing spend for maximum ROI.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 5 years of experience in brand management within the FMCG sector, preferably with experience in confectionery or snacks.
- Proven success in developing and executing brand strategies that deliver growth.
- Strong understanding of market dynamics, consumer behavior, and category trends.
- Experience in new product development and launch management.
- Proficiency in using data analytics tools for sales and marketing performance evaluation.
- Excellent commercial acumen, financial literacy, and P&L management skills.
- Strong project management and organizational abilities.
- Exceptional communication, presentation, and influencing skills.
- Experience working with cross-functional teams and external agencies.
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5
Senior Brand Manager
NR1 1AA Norwich, Eastern
£55000 Annually
WhatJobs
Posted 1 day ago
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Job Description
Our client, a leading player in the dynamic Fast-Moving Consumer Goods (FMCG) sector, is seeking a strategic and results-driven Senior Brand Manager to spearhead brand growth initiatives. Based in Norwich, Norfolk, UK , this role offers a hybrid working model, combining the flexibility of remote work with the collaborative energy of the office. You will be responsible for developing and executing comprehensive brand strategies that drive market share, consumer engagement, and profitability. This is a fantastic opportunity to make a significant impact on well-known consumer brands and shape their future success.
Key Responsibilities:
Key Responsibilities:
- Develop and implement innovative brand strategies, marketing plans, and campaigns aligned with company objectives.
- Conduct market research and competitive analysis to identify opportunities and threats.
- Manage the brand's P&L, ensuring profitable growth and effective budget allocation.
- Oversee the development of marketing materials, advertising, and promotional activities across various channels.
- Collaborate with cross-functional teams, including sales, R&D, and supply chain, to ensure brand consistency and successful product launches.
- Monitor brand performance metrics, analyze data, and provide actionable insights and recommendations.
- Build and maintain strong relationships with agencies and external partners.
- Lead and inspire a team of brand specialists, fostering a culture of creativity and excellence.
- Identify consumer trends and insights to inform brand positioning and product development.
- Ensure all brand activities comply with regulatory requirements and company policies.
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
- 5+ years of progressive brand management experience within the FMCG industry.
- Proven track record of developing and executing successful brand strategies and campaigns.
- Strong analytical skills with the ability to interpret complex data and translate it into strategic actions.
- Excellent understanding of marketing principles, consumer behaviour, and digital marketing trends.
- Exceptional communication, presentation, and interpersonal skills.
- Experience managing budgets and P&Ls.
- Proficiency in market research tools and methodologies.
- Demonstrated leadership capabilities and experience in managing teams.
- Ability to thrive in a fast-paced, results-oriented environment.
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6
Brand Manager (FMCG)
NR1 1BB Norwich, Eastern
£45000 Annually
WhatJobs
Posted 1 day ago
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Job Description
Our client, a renowned and innovative leader in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a dynamic and strategic Brand Manager to join their marketing team. This is an on-site position, offering the opportunity to immerse yourself in a vibrant company culture and directly influence the success of key brands. You will be responsible for developing and executing comprehensive brand strategies, from market research and product positioning to campaign development and performance analysis. The ideal candidate will possess a strong understanding of consumer insights, market trends, and the competitive landscape within the FMCG industry. You should have a proven track record in brand management, demonstrating creativity, analytical prowess, and excellent project management skills.
Key Responsibilities:
Qualifications and Skills:
Key Responsibilities:
- Develop and implement annual brand plans, including marketing objectives, strategies, and budgets.
- Conduct market research and consumer analysis to identify key insights and opportunities.
- Develop product positioning, messaging, and go-to-market strategies.
- Lead the development and execution of integrated marketing campaigns across various channels (digital, social media, ATL, BTL).
- Manage brand P&L, monitoring performance against targets and implementing corrective actions as needed.
- Collaborate with cross-functional teams, including sales, R&D, supply chain, and agencies, to ensure brand success.
- Oversee new product development initiatives from concept to launch.
- Monitor competitor activities and market trends, identifying potential threats and opportunities.
- Manage agency relationships and ensure effective delivery of marketing services.
- Track and analyse brand performance metrics, reporting on key KPIs and insights.
- Ensure brand consistency across all touchpoints and communications.
- Contribute to the overall marketing strategy and innovation pipeline.
Qualifications and Skills:
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 3-5 years of proven experience in brand management within the FMCG sector.
- Strong understanding of marketing principles, consumer behaviour, and market dynamics.
- Demonstrated success in developing and executing successful marketing campaigns.
- Excellent analytical and problem-solving skills, with proficiency in data analysis.
- Strong project management abilities and experience managing budgets.
- Creative thinking and a passion for innovation.
- Exceptional communication, presentation, and interpersonal skills.
- Ability to work effectively in a collaborative team environment.
- Proficiency in relevant marketing software and tools.
- Experience with digital marketing and social media strategies is advantageous.
- A passion for consumer brands and driving commercial success.
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7
Senior Brand Manager
Norwich NR1 1QB Norwich, Eastern
£55000 Annually
WhatJobs
Posted 2 days ago
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Job Description
Our client is a leading player in the Fast-Moving Consumer Goods (FMCG) sector, renowned for its innovative product lines and strong market presence. We are seeking an experienced and strategic Senior Brand Manager to drive brand growth and market penetration. This hybrid role offers the best of both worlds, combining the flexibility of remote work with essential in-office collaboration to foster innovation and team synergy. You will be instrumental in shaping and executing brand strategies, from market research and consumer insights to product development and marketing campaigns. Your responsibilities will encompass overseeing all aspects of brand management, including defining brand positioning, developing integrated marketing plans, and managing advertising and promotional activities across multiple channels. Success in this role requires a deep understanding of consumer behaviour within the FMCG landscape, coupled with a proven ability to translate insights into actionable strategies that deliver measurable results. You will work closely with cross-functional teams, including sales, R&D, and supply chain, to ensure brand consistency and achieve business objectives. This role involves analysing market trends, competitor activities, and sales performance to identify new opportunities and risks. The Senior Brand Manager will also be responsible for budget management, ensuring marketing investments are optimized for maximum ROI. We are looking for a dynamic individual with a passion for brands, a strategic mindset, and exceptional leadership skills. The ability to influence stakeholders and lead projects to successful completion is paramount. If you are a visionary marketer ready to make a significant impact in a fast-paced industry, we encourage you to apply.
Key Responsibilities:
Key Responsibilities:
- Develop and implement comprehensive brand strategies aligned with business goals.
- Conduct market research and analyse consumer data to identify trends and opportunities.
- Oversee the creation and execution of marketing campaigns across all relevant media.
- Manage the brand's P&L, including budgeting and performance tracking.
- Collaborate with product development teams on new product launches and portfolio management.
- Lead cross-functional teams to ensure seamless execution of brand initiatives.
- Monitor competitor activities and market dynamics to maintain a competitive edge.
- Build and maintain strong relationships with external agencies and partners.
- Present brand performance and strategic recommendations to senior management.
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
- Significant experience in brand management within the FMCG industry.
- Demonstrated success in developing and launching successful brands and marketing campaigns.
- Strong analytical skills and experience with market data analysis.
- Excellent leadership, communication, and presentation skills.
- Proven ability to manage budgets and achieve financial targets.
- Strategic thinking and a creative approach to problem-solving.
- Proficiency in digital marketing strategies and tools.
This advertiser has chosen not to accept applicants from your region.
8
Brand Manager - FMCG
NR2 1AE Norwich, Eastern
£50000 Annually
WhatJobs
Posted 2 days ago
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Job Description
Our client is a dynamic and rapidly growing player in the Fast-Moving Consumer Goods (FMCG) sector, known for its innovative product development and strong market presence. We are seeking an ambitious and strategic Brand Manager to join our marketing team, based in Norwich, Norfolk, UK . This role is critical in driving brand growth, developing marketing strategies, and enhancing consumer engagement across our diverse product portfolio.
The ideal candidate will possess a deep understanding of the FMCG market, consumer insights, and integrated marketing communications. You will be responsible for managing brand P&Ls, developing and executing marketing plans, and collaborating with cross-functional teams to ensure brand objectives are met. This position requires strong analytical skills, creativity, and a proven ability to deliver results in a fast-paced environment.
Key Responsibilities:
Qualifications and Experience:
The ideal candidate will possess a deep understanding of the FMCG market, consumer insights, and integrated marketing communications. You will be responsible for managing brand P&Ls, developing and executing marketing plans, and collaborating with cross-functional teams to ensure brand objectives are met. This position requires strong analytical skills, creativity, and a proven ability to deliver results in a fast-paced environment.
Key Responsibilities:
- Develop and implement comprehensive brand strategies to drive growth, market share, and profitability.
- Conduct market research and analyse consumer insights to identify trends and opportunities.
- Manage the brand's P&L, budget, and forecasting, ensuring financial targets are met.
- Develop and execute integrated marketing campaigns across various channels (digital, ATL, BTL).
- Oversee product innovation, development, and launch initiatives from a marketing perspective.
- Manage agency relationships (advertising, PR, digital) to ensure effective campaign execution.
- Collaborate closely with sales teams to support retail execution and drive trade marketing initiatives.
- Monitor competitor activities and market dynamics, adapting strategies as needed.
- Develop compelling brand messaging and positioning that resonates with target consumers.
- Track and analyse campaign performance, providing regular reports and recommendations.
- Champion the brand vision internally and externally.
Qualifications and Experience:
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 4 years of experience in brand management within the FMCG sector.
- Proven track record of developing and executing successful marketing strategies.
- Strong understanding of the FMCG retail landscape and consumer behaviour.
- Excellent analytical skills with the ability to interpret data and derive actionable insights.
- Proficiency in digital marketing, social media, and traditional advertising channels.
- Strong project management and organisational skills.
- Excellent communication, presentation, and interpersonal skills.
- Ability to work collaboratively with cross-functional teams.
- Creative thinking and a passion for building strong brands.
- Adaptable and able to thrive in a fast-paced environment.
This advertiser has chosen not to accept applicants from your region.
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