97 Marketing Initiatives jobs in the United Kingdom

• Developing and executing comprehensive marketing campaigns to increase brand awareness.
• Defining campaign objectives, target audiences, and key performance indicators (KPIs).
• Managing campaign budgets and ensuring cost-effective execution.
• Coordinating with internal teams (creative, content, digital) and external agencies.
• Selecting appropriate marketing channels and tactics (e.g., digital advertising, social media, PR, content marketing).
• Overseeing the creation of campaign assets and collateral.
• Monitoring campaign performance and analysing results using analytics tools.
• Optimising campaigns for maximum reach, engagement, and impact.
• Reporting on campaign progress and outcomes to stakeholders.
• Staying informed about market trends and competitor activities.

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Minimum of 4 years of experience in marketing campaign management, with a focus on brand awareness.
• Proven experience in developing and executing integrated marketing campaigns across multiple channels.
• Strong understanding of digital marketing channels, including SEO, SEM, social media, and content marketing.
• Proficiency in marketing analytics tools (e.g., Google Analytics, social media analytics).
• Excellent project management and organisational skills.
• Strong communication, copywriting, and presentation abilities.
• Ability to work independently and manage multiple projects in a remote environment.
• Creative thinking and problem-solving skills.
• Experience with marketing automation platforms is a plus.

• Develop and own the comprehensive marketing strategy, encompassing market positioning, brand narrative, target audience segmentation, and go-to-market plans.
• Conduct in-depth market research, competitor analysis, and consumer insights to identify opportunities and inform strategic decisions.
• Oversee the strategic planning and execution of integrated marketing campaigns across all relevant channels, including digital, traditional media, PR, and events.
• Define key marketing metrics and KPIs, establishing robust reporting mechanisms to track performance, measure ROI, and drive continuous improvement.
• Collaborate closely with sales, product development, and other cross-functional teams to ensure marketing strategies are aligned with business goals and product roadmaps.
• Lead and mentor a high-performing marketing team, fostering a culture of innovation, accountability, and data-driven decision-making.
• Manage the overall marketing budget, ensuring efficient allocation of resources to maximize impact.
• Build and maintain strong relationships with key external partners, agencies, and influencers.
• Champion brand consistency and ensure the brand message is effectively communicated across all touchpoints.
• Stay abreast of emerging marketing trends, technologies, and best practices, incorporating them into strategic planning.
• Develop thought leadership content and represent the company at industry events as required.

• MBA or Master's degree in Marketing, Business Administration, or a related field.
• 10+ years of progressive experience in marketing leadership roles, with a strong emphasis on strategy development and execution.
• Proven track record of successfully developing and implementing integrated marketing strategies that have driven significant business growth.
• Deep understanding of market research methodologies, consumer behavior, and brand management.
• Extensive experience with various marketing disciplines, including digital marketing (SEO, SEM, social media, content), traditional advertising, PR, and events.
• Exceptional analytical, strategic thinking, and problem-solving skills.
• Demonstrated ability to lead, motivate, and develop high-performing teams.
• Strong financial acumen and experience managing large marketing budgets.
• Excellent communication, presentation, and negotiation skills.
• Experience in a competitive B2B or B2C market is essential.

• Develop and implement innovative digital marketing strategies for a wide range of clients.
• Oversee the execution of SEO, SEM, social media, content, email, and paid advertising campaigns.
• Conduct thorough market research, competitor analysis, and audience segmentation.
• Define key performance indicators (KPIs) and establish benchmarks for success.
• Utilize analytics tools (e.g., Google Analytics, Adobe Analytics) to monitor campaign performance and derive actionable insights.
• Manage and optimize digital advertising budgets to maximize ROI.
• Lead and mentor a team of digital marketing specialists, fostering a collaborative and high-performance culture.
• Stay current with the latest digital marketing trends, technologies, and best practices.
• Present strategic plans and performance reports to clients and internal stakeholders.
• Identify opportunities for cross-selling and up-selling digital marketing services.
• Ensure all digital marketing efforts are aligned with client business goals.

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Minimum of 6 years of experience in digital marketing, with at least 3 years in a strategic or leadership role.
• Proven track record of developing and executing successful digital marketing campaigns that drive measurable results.
• Expertise in SEO, SEM, social media marketing, content strategy, and paid media.
• Proficiency with digital marketing tools and platforms (e.g., Google Ads, Meta Ads Manager, HubSpot, SEMrush).
• Strong analytical skills with the ability to interpret complex data sets.
• Excellent communication, presentation, and interpersonal skills.
• Experience in managing client relationships and delivering strategic counsel.
• Demonstrated leadership qualities and the ability to motivate a team.
• A creative mindset with a focus on innovation and continuous improvement.

• Develop and execute a holistic digital marketing strategy aligned with business objectives.
• Oversee and manage all digital marketing channels, including SEO, SEM, social media marketing, email marketing, content marketing, and affiliate marketing.
• Define key performance indicators (KPIs) and implement robust tracking and reporting mechanisms.
• Analyze campaign performance, identify trends, and provide actionable insights to optimize strategies and improve ROI.
• Manage the digital marketing budget, ensuring efficient allocation of resources.
• Lead, mentor, and develop a team of digital marketing specialists.
• Collaborate with content creators, designers, and web developers to produce engaging and high-converting marketing materials.
• Stay current with the latest digital marketing trends, technologies, and best practices.
• Conduct market research and competitive analysis to identify new opportunities and threats.
• Ensure brand consistency and adherence to brand guidelines across all digital platforms.
• Manage relationships with external agencies and vendors as needed.

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field. Master's degree preferred.
• Minimum of 6 years of progressive experience in digital marketing, with a proven track record of success in developing and executing strategies.
• Demonstrated expertise in SEO, SEM (Google Ads, Bing Ads), social media advertising (Facebook, Instagram, LinkedIn), email marketing platforms (e.g., Mailchimp, HubSpot), and content management systems (CMS).
• Strong analytical skills with proficiency in Google Analytics, Adobe Analytics, or similar tools.
• Experience with marketing automation platforms and CRM systems.
• Excellent leadership, project management, and communication skills.
• Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.
• Creative thinking and problem-solving abilities.
• Experience in A/B testing and conversion rate optimization (CRO).
• A strong understanding of customer journey mapping and user experience (UX) principles.

Join LCX as a Social Media Manager and play a vital role in enhancing our online presence across multiple social platforms. We are seeking a creative and results-driven professional who is passionate about blockchain, crypto, and shaping the future of finance. This remote role offers the opportunity to work from anywhere in the UK, collaborating with a global team committed to revolutionizing financial markets.

Responsibilities:

• Develop and execute engaging social media strategies across platforms including X (formerly Twitter), Instagram, TikTok, LinkedIn, and YouTube.
• Create high-quality, platform-tailored content that resonates with LCX’s target audience and amplifies our brand voice.
• Monitor, respond, and engage with our audience in real time, fostering trust and loyalty within the crypto community.
• Maintain a content calendar, plan and schedule posts, and ensure alignment with LCX’s marketing and communications strategies.
• Analyze social media performance metrics, generate reports, and provide actionable insights to optimize campaigns.
• Collaborate with internal teams to align social media initiatives with broader marketing campaigns and brand messaging.
• Stay ahead of industry trends, emerging platforms, and best practices in social media and crypto marketing.

Requirements

• Minimum of 5 years of experience as a Social Media Manager or in a similar role, with a strong portfolio of successful campaigns.
• Proficiency in social media management and analytics tools (e.g., Hootsuite, Google Analytics, Brandwatch).
• Excellent content creation skills, including short-form copywriting for crypto-savvy audiences.
• Demonstrated ability to drive audience engagement and execute culturally relevant campaigns.
• Strong project management skills with the ability to manage multiple initiatives simultaneously.
• Self-starter with a collaborative mindset, ready to roll up your sleeves and drive results.
• Passion for blockchain, digital assets, and financial innovation is highly desirable.

Benefits

• Be part of LCX’s mission to transform financial markets and advance the global adoption of blockchain technology.
• Flexible remote work environment with opportunities for professional growth in a dynamic industry.
• Collaborate with a forward-thinking, global team dedicated to innovation and excellence.

But first, sign up at LCX.com and get a verified account and test our platform.

Future is the name behind market-leading brands and some of the world’s most popular media titles. We connect people to their passions through the high-quality content we create and the innovative technology we pioneer. 

We're looking for a Brand Marketing & Strategy Director to play a critical role in shaping the future of our leading media brands.

What you'll be doing.

Reporting to the Senior Marketing Director, you'll set the strategy to develop compelling and insight-driven brand propositions that deliver audience growth and engagement.

You'll be part of our marketing centre of excellence and will implement brand-building best practice across Future’s brands. You'll generate a deep understanding of our audiences and work cross-functionally to generate new brand strategies and ensure successful, measurable outcomes.

Experience that will put you ahead of the curve.

• Experience leading branding and brand strategy efforts for digital media brands
• Experience with media business models such as advertising, data, paid subscriptions
• Experience working with international brands and marketing teams 
• Line management experience

What's in it for you…

• Uncapped leave, because we trust you to manage your workload and time
• When we hit our targets, enjoy a share of our profits with a bonus
• Refer a friend and get rewarded when they join Future
• Wellbeing support with access to our Colleague Assistant Programmes
• Opportunity to purchase shares in Future, with our Share Incentive Plan

… Plus more great perks based on your location

Internal job family level Editorial 3

The expected salary range for this role is up to £80,000

This is a Hybrid role from any of our UK offices (Bath, London or Cardiff), working three days from the office, two from home

Who are we…

We’re Future, the global leader in specialist media. With over 3,000 employees working across 200+ media brands, Future is a prime destination for passionate people worldwide looking to consume trusted, expert content that educates and inspires action - both online and off - through our specialist websites, magazines, events, newsletters, podcasts and social spaces.

We’ve got ambitious plans that further build on our growth momentum and unlock new opportunities – and we’re looking for driven people who want to be a part of it!

Our Future, Our Responsibility - Inclusion and Diversity at Future

We have a voice and we’re going to use it. We promote diversity and inclusion not just in our recruitment processes, but everything we do. We’re an equal opportunity employer and we will continue to ensure our recruitment process is free of bias and our workplaces are inclusive, positive, free of discrimination and respecting of all backgrounds and beliefs. Our culture is underpinned by our values and employees - current and future - are treated with respect and fairness.

Please let us know if you need any reasonable adjustments made so we can give you the best experience!

Find out more about Our Future, Our Responsibility on our website.

Requirements

Benefits