4,614 Marketing Management jobs in the United Kingdom
Digital Marketing Strategy Lead
OX1 3BG Oxford, South East
£55000 Annually
WhatJobs
Posted 1 day ago
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Job Description
Our client is seeking a visionary Digital Marketing Strategy Lead to drive their online presence and customer engagement initiatives. This role, which can be fully remote, requires a creative thinker with a proven ability to develop and execute successful digital marketing campaigns. You will be responsible for shaping the overall digital marketing strategy, encompassing SEO, SEM, social media, content marketing, email marketing, and paid advertising. Key responsibilities include conducting market research and competitor analysis to identify opportunities and trends; developing data-driven strategies to increase brand awareness, website traffic, lead generation, and customer acquisition; managing and optimizing digital advertising budgets across various platforms; overseeing the creation of engaging and relevant content across all digital channels; developing and implementing social media strategies to foster community and drive engagement; analyzing campaign performance data, generating insights, and reporting on key metrics (KPIs) to senior management; staying up-to-date with the latest digital marketing technologies and best practices. The ideal candidate will have a Bachelor's degree in Marketing, Business, or a related field, with a minimum of 6 years of experience in digital marketing, including at least 3 years in a strategic or leadership role. Demonstrable experience in managing successful SEO, SEM, and paid social campaigns is essential. Strong analytical skills and proficiency in marketing analytics tools (e.g., Google Analytics, SEMrush, HubSpot) are required. Excellent communication, presentation, and project management skills are crucial for collaborating with internal teams and external agencies. This is a remote-first position, offering flexibility and the opportunity to contribute significantly to our client's digital growth from anywhere.
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0
Digital Marketing Strategy Lead
CV1 2 Coventry, West Midlands
£60000 Annually
WhatJobs
Posted 5 days ago
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Job Description
Our client is seeking a visionary and results-driven Digital Marketing Strategy Lead to spearhead their online presence and customer engagement efforts. This role is entirely remote, providing you the flexibility to operate from any UK location. You will be responsible for developing and executing innovative digital marketing strategies across various platforms to enhance brand visibility, drive traffic, generate leads, and foster customer loyalty.
Key Responsibilities:
Key Responsibilities:
- Develop and implement comprehensive digital marketing strategies aligned with business objectives, including SEO, SEM, content marketing, social media marketing, email marketing, and affiliate marketing.
- Manage and optimize the company's website and social media profiles to maximize reach and engagement.
- Plan and oversee digital advertising campaigns across platforms like Google Ads, Facebook, Instagram, and LinkedIn, ensuring effective budget allocation and ROI.
- Create compelling and relevant content strategies to attract and retain target audiences.
- Analyze market trends, competitor activities, and customer insights to identify new opportunities and threats.
- Utilize analytics tools (e.g., Google Analytics) to track, measure, and report on the performance of all digital marketing campaigns, providing actionable insights and recommendations.
- Manage and mentor junior marketing team members (if applicable in a remote setting).
- Collaborate with internal teams, including sales, product development, and creative services, to ensure cohesive brand messaging and campaign execution.
- Stay up-to-date with the latest digital marketing tools, trends, and best practices, experimenting with new channels and technologies.
- Drive continuous improvement in digital marketing performance through A/B testing and data-driven decision-making.
- Bachelor's degree in Marketing, Digital Communications, Business, or a related field. Master's degree is a plus.
- Minimum of 7 years of experience in digital marketing, with a strong focus on strategy development and execution.
- Proven expertise in SEO, SEM, content marketing, social media management, email marketing, and paid advertising.
- Demonstrated success in developing and executing campaigns that have driven significant lead generation and revenue growth.
- Proficiency with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems.
- Advanced analytical skills with the ability to interpret complex data and translate it into strategic insights.
- Excellent written and verbal communication skills.
- Strong understanding of user experience (UX) principles and conversion rate optimization (CRO).
- Ability to thrive in a fast-paced, remote work environment and manage multiple projects simultaneously.
This advertiser has chosen not to accept applicants from your region.
1
Digital Marketing Strategy Manager
SO14 1AA Southampton, South East
£50000 Annually
WhatJobs
Posted 7 days ago
Job Viewed
Job Description
Our client is seeking a highly analytical and creative Digital Marketing Strategy Manager to lead their online marketing efforts. This is a fully remote position, offering the opportunity to shape and execute innovative digital campaigns that drive brand awareness, lead generation, and customer acquisition. You will be responsible for developing comprehensive digital marketing strategies across various platforms, ensuring alignment with overall business objectives.
Key responsibilities include defining target audiences, identifying key performance indicators (KPIs), and conducting market research to uncover new opportunities and competitive insights. You will oversee the planning, implementation, and optimization of multi-channel digital campaigns, including SEO, SEM, social media marketing, content marketing, email marketing, and affiliate programs. This role requires a deep understanding of current digital trends, tools, and best practices to ensure maximum ROI.
The ideal candidate will possess strong analytical skills to interpret campaign performance data, generate actionable insights, and make data-driven decisions. You will work closely with content creators, designers, web developers, and sales teams to ensure cohesive messaging and seamless user journeys. Budget management and forecasting for digital marketing initiatives will also be a key aspect of this role. You will be expected to stay ahead of the curve, experimenting with new technologies and platforms to keep our client's digital presence cutting-edge.
Key Responsibilities:
Qualifications:
Key responsibilities include defining target audiences, identifying key performance indicators (KPIs), and conducting market research to uncover new opportunities and competitive insights. You will oversee the planning, implementation, and optimization of multi-channel digital campaigns, including SEO, SEM, social media marketing, content marketing, email marketing, and affiliate programs. This role requires a deep understanding of current digital trends, tools, and best practices to ensure maximum ROI.
The ideal candidate will possess strong analytical skills to interpret campaign performance data, generate actionable insights, and make data-driven decisions. You will work closely with content creators, designers, web developers, and sales teams to ensure cohesive messaging and seamless user journeys. Budget management and forecasting for digital marketing initiatives will also be a key aspect of this role. You will be expected to stay ahead of the curve, experimenting with new technologies and platforms to keep our client's digital presence cutting-edge.
Key Responsibilities:
- Develop and implement integrated digital marketing strategies to achieve business goals.
- Manage and optimize campaigns across SEO, SEM, social media, email, and content marketing.
- Conduct market research and competitive analysis to identify growth opportunities.
- Define target audiences and craft compelling messaging for diverse segments.
- Track, analyze, and report on campaign performance using analytics tools.
- Collaborate with internal teams and external agencies to execute marketing initiatives.
- Manage digital marketing budgets and ensure efficient allocation of resources.
- Stay updated on emerging digital marketing trends and technologies.
- Foster a culture of experimentation and continuous improvement in digital marketing efforts.
Qualifications:
- Proven experience in developing and executing successful digital marketing strategies.
- Strong knowledge of SEO, SEM, social media marketing, content strategy, and email marketing.
- Proficiency with analytics platforms (e.g., Google Analytics) and marketing automation tools.
- Excellent analytical, problem-solving, and strategic thinking skills.
- Strong project management and communication abilities.
- Experience in managing digital marketing budgets.
- Bachelor's degree in Marketing, Communications, or a related field, or equivalent practical experience.
- Ability to thrive in a remote, collaborative environment.
This advertiser has chosen not to accept applicants from your region.
2
Digital Marketing Strategy Lead
DE1 0 Derby, East Midlands
£55000 Annually
WhatJobs
Posted 10 days ago
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Job Description
Our client, a dynamic and growing marketing agency, is seeking a visionary Digital Marketing Strategy Lead to join their innovative team in **Derby, Derbyshire, UK**. This role is pivotal in developing and executing cutting-edge digital marketing strategies for a diverse portfolio of clients across various industries. The ideal candidate will possess a deep understanding of the ever-evolving digital landscape, a passion for data-driven decision-making, and a proven ability to translate business objectives into measurable online success. You will be responsible for crafting comprehensive strategies that encompass SEO, SEM, social media marketing, content marketing, email marketing, and paid advertising.
This position requires a strategic thinker with excellent analytical skills and the ability to lead and inspire a team of digital marketing specialists. You will be expected to stay ahead of industry trends, identify new opportunities, and continuously optimize campaign performance to deliver exceptional results for clients. A strong understanding of marketing automation tools and analytics platforms is essential.
Key Responsibilities:
This position requires a strategic thinker with excellent analytical skills and the ability to lead and inspire a team of digital marketing specialists. You will be expected to stay ahead of industry trends, identify new opportunities, and continuously optimize campaign performance to deliver exceptional results for clients. A strong understanding of marketing automation tools and analytics platforms is essential.
Key Responsibilities:
- Develop and implement innovative digital marketing strategies for a wide range of clients.
- Oversee the execution of SEO, SEM, social media, content, email, and paid advertising campaigns.
- Conduct thorough market research, competitor analysis, and audience segmentation.
- Define key performance indicators (KPIs) and establish benchmarks for success.
- Utilize analytics tools (e.g., Google Analytics, Adobe Analytics) to monitor campaign performance and derive actionable insights.
- Manage and optimize digital advertising budgets to maximize ROI.
- Lead and mentor a team of digital marketing specialists, fostering a collaborative and high-performance culture.
- Stay current with the latest digital marketing trends, technologies, and best practices.
- Present strategic plans and performance reports to clients and internal stakeholders.
- Identify opportunities for cross-selling and up-selling digital marketing services.
- Ensure all digital marketing efforts are aligned with client business goals.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 6 years of experience in digital marketing, with at least 3 years in a strategic or leadership role.
- Proven track record of developing and executing successful digital marketing campaigns that drive measurable results.
- Expertise in SEO, SEM, social media marketing, content strategy, and paid media.
- Proficiency with digital marketing tools and platforms (e.g., Google Ads, Meta Ads Manager, HubSpot, SEMrush).
- Strong analytical skills with the ability to interpret complex data sets.
- Excellent communication, presentation, and interpersonal skills.
- Experience in managing client relationships and delivering strategic counsel.
- Demonstrated leadership qualities and the ability to motivate a team.
- A creative mindset with a focus on innovation and continuous improvement.
This advertiser has chosen not to accept applicants from your region.
3
Digital Marketing Strategy Lead
SO14 2AQ Southampton, South East
£60000 Annually
WhatJobs
Posted 12 days ago
Job Viewed
Job Description
Our client is looking for an innovative and results-driven Digital Marketing Strategy Lead to join their fully remote marketing department. This senior role will be responsible for developing and executing comprehensive digital marketing strategies that drive brand awareness, customer acquisition, and revenue growth. You will leverage your expertise across various digital channels, including SEO, SEM, social media, content marketing, email marketing, and paid advertising. The ideal candidate will possess a deep understanding of the digital marketing landscape, strong analytical skills, and a proven ability to translate business objectives into effective marketing campaigns. Responsibilities include defining target audiences, setting campaign goals and KPIs, managing digital marketing budgets, analyzing campaign performance, and providing strategic recommendations for optimization. You will lead a team of digital marketers, fostering collaboration and innovation within a remote environment. A strong portfolio showcasing successful digital marketing campaigns and a deep understanding of marketing analytics tools (e.g., Google Analytics, Adobe Analytics) are essential. Excellent communication and presentation skills are required to articulate strategies and results to stakeholders. This role offers the exciting opportunity to shape our client's digital presence and drive significant business impact from anywhere. We seek a proactive, creative, and data-driven individual who is passionate about staying ahead of digital marketing trends and implementing cutting-edge strategies. Experience with marketing automation platforms and CRM systems is highly desirable. You will be instrumental in guiding the company's digital marketing efforts and achieving ambitious growth targets.
This advertiser has chosen not to accept applicants from your region.
4
Digital Marketing Strategy Manager
LE2 7AS Leicester, East Midlands
£50000 Annually
WhatJobs
Posted 15 days ago
Job Viewed
Job Description
Our client is searching for a highly strategic and data-driven Digital Marketing Strategy Manager to join their growing team in Leicester, Leicestershire, UK . This pivotal role will be responsible for developing, implementing, and optimising comprehensive digital marketing strategies across multiple channels to drive brand awareness, customer acquisition, and revenue growth. You will lead a team of marketing specialists and work collaboratively with other departments to ensure cohesive brand messaging and campaign execution.
Key Responsibilities:
Qualifications:
Key Responsibilities:
- Develop and execute a holistic digital marketing strategy aligned with business objectives.
- Oversee and manage all digital marketing channels, including SEO, SEM, social media marketing, email marketing, content marketing, and affiliate marketing.
- Define key performance indicators (KPIs) and implement robust tracking and reporting mechanisms.
- Analyze campaign performance, identify trends, and provide actionable insights to optimize strategies and improve ROI.
- Manage the digital marketing budget, ensuring efficient allocation of resources.
- Lead, mentor, and develop a team of digital marketing specialists.
- Collaborate with content creators, designers, and web developers to produce engaging and high-converting marketing materials.
- Stay current with the latest digital marketing trends, technologies, and best practices.
- Conduct market research and competitive analysis to identify new opportunities and threats.
- Ensure brand consistency and adherence to brand guidelines across all digital platforms.
- Manage relationships with external agencies and vendors as needed.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field. Master's degree preferred.
- Minimum of 6 years of progressive experience in digital marketing, with a proven track record of success in developing and executing strategies.
- Demonstrated expertise in SEO, SEM (Google Ads, Bing Ads), social media advertising (Facebook, Instagram, LinkedIn), email marketing platforms (e.g., Mailchimp, HubSpot), and content management systems (CMS).
- Strong analytical skills with proficiency in Google Analytics, Adobe Analytics, or similar tools.
- Experience with marketing automation platforms and CRM systems.
- Excellent leadership, project management, and communication skills.
- Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.
- Creative thinking and problem-solving abilities.
- Experience in A/B testing and conversion rate optimization (CRO).
- A strong understanding of customer journey mapping and user experience (UX) principles.
This advertiser has chosen not to accept applicants from your region.
5
Digital Marketing Strategy Manager
NG1 Nottingham, East Midlands
£50000 Annually
WhatJobs
Posted 17 days ago
Job Viewed
Job Description
Our client, a dynamic and innovative company, is looking for a talented Digital Marketing Strategy Manager to lead their marketing efforts from Nottingham, Nottinghamshire, UK . This hybrid role offers the chance to shape and execute cutting-edge digital marketing campaigns that drive brand awareness, customer acquisition, and revenue growth. The ideal candidate will possess a comprehensive understanding of the digital marketing landscape, including SEO, SEM, social media marketing, content marketing, email marketing, and analytics. You will be responsible for developing and implementing data-driven marketing strategies, managing the digital marketing budget, and overseeing the execution of various online campaigns. Key responsibilities include conducting market research and competitor analysis, identifying target audiences, defining key performance indicators (KPIs), and reporting on campaign performance. You will also collaborate closely with content creators, web developers, and sales teams to ensure a cohesive and effective marketing approach. We are seeking a creative and analytical individual with a proven track record in developing and managing successful digital marketing strategies. Strong experience with marketing automation platforms, CRM systems, and analytics tools (e.g., Google Analytics, Adobe Analytics) is essential. Excellent project management and communication skills are required to manage multiple initiatives and effectively communicate strategies and results to stakeholders. A Bachelor's degree in Marketing, Business, or a related field, along with at least 5 years of relevant experience, is preferred. If you are passionate about digital marketing and eager to make a significant impact in a forward-thinking organization, this hybrid opportunity provides the flexibility to balance impactful in-office strategy sessions with focused remote execution.
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6
Head of Digital Marketing Strategy
SO15 1AA Southampton, South East
£65000 Annually
WhatJobs
Posted today
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Job Description
Our client is seeking an innovative and results-driven Head of Digital Marketing Strategy to join their dynamic team in Southampton, Hampshire, UK . This senior leadership role is responsible for developing and executing comprehensive digital marketing strategies to enhance brand visibility, drive customer acquisition, and achieve business objectives. You will lead a talented team of digital marketers across various channels, including SEO, SEM, social media, email marketing, and content marketing. The Head of Digital Marketing will be responsible for setting strategic direction, defining campaign objectives, and allocating budgets effectively across digital platforms. Key responsibilities include conducting market research, competitor analysis, and audience segmentation to identify key growth opportunities. You will oversee the creation and execution of engaging digital campaigns, ensuring a consistent brand message and maximising return on investment (ROI). The ideal candidate will possess a deep understanding of the digital marketing landscape, with expertise in analytics, conversion rate optimisation (CRO), and marketing automation. You will be responsible for establishing KPIs, tracking campaign performance, and providing regular reports to senior management. Strong leadership, communication, and project management skills are essential. You will foster a data-driven culture, encouraging experimentation and continuous improvement within the team. The ability to translate business goals into actionable digital marketing plans is crucial. A bachelor's degree in Marketing, Business, or a related field is required, with a minimum of 7 years of progressive experience in digital marketing, including at least 3 years in a strategic leadership role. Certifications in Google Analytics, Google Ads, or relevant marketing automation platforms are highly desirable. This hybrid role requires a commitment to working from our Southampton office for key strategic meetings and team collaborations, with the flexibility for remote work on other days.
This advertiser has chosen not to accept applicants from your region.
7
Head of Digital Marketing Strategy
MK9 2FR Milton Keynes, South East
£75000 Annually
WhatJobs
Posted today
Job Viewed
Job Description
Our client is seeking a visionary and results-oriented Head of Digital Marketing Strategy to lead their online presence and growth initiatives, operating entirely remotely. This senior leadership position is responsible for developing, implementing, and overseeing comprehensive digital marketing strategies that drive brand awareness, customer acquisition, engagement, and revenue growth. You will leverage a data-driven approach to identify opportunities, optimize campaigns, and ensure a cohesive and impactful digital marketing effort across all channels. The ideal candidate will possess a deep understanding of the digital landscape, a strategic mindset, and exceptional leadership capabilities.
Responsibilities:
Responsibilities:
- Develop and execute a multi-channel digital marketing strategy aligned with overall business objectives.
- Oversee all digital marketing channels, including SEO, SEM, social media marketing, email marketing, content marketing, and affiliate marketing.
- Define key performance indicators (KPIs) and regularly analyze campaign performance, providing actionable insights and recommendations for optimization.
- Manage and mentor a team of digital marketing specialists, fostering a collaborative and high-performance culture.
- Develop and manage the digital marketing budget, ensuring efficient allocation of resources and maximizing ROI.
- Stay abreast of the latest digital marketing trends, technologies, and best practices, identifying opportunities for innovation.
- Collaborate closely with product, sales, and content teams to ensure integrated marketing efforts.
- Develop and execute strategies for customer journey mapping and optimization.
- Oversee the management of digital marketing platforms and tools.
- Lead the development and execution of A/B testing and other optimization strategies.
- Ensure brand consistency across all digital touchpoints.
- Report on digital marketing performance to senior leadership.
- Bachelor's degree in Marketing, Business Administration, or a related field. An MBA or Master's degree is a plus.
- Minimum of 8 years of experience in digital marketing, with at least 3 years in a strategic leadership role.
- Proven track record of developing and executing successful digital marketing strategies that have demonstrably driven business growth.
- In-depth knowledge of SEO, SEM, social media advertising, content marketing, email marketing, and marketing automation platforms.
- Strong analytical skills with extensive experience using web analytics tools (e.g., Google Analytics, Adobe Analytics) and data visualization tools.
- Excellent leadership, team management, and communication skills.
- Experience managing significant marketing budgets and delivering strong ROI.
- Familiarity with CRM systems and their integration with marketing automation.
- Creative thinker with a data-driven mindset.
- Ability to thrive in a fast-paced, fully remote work environment.
- Experience in B2B or B2C marketing, depending on the client's industry.
This advertiser has chosen not to accept applicants from your region.
8
Head of Digital Marketing Strategy
ST1 2AB Staffordshire, West Midlands
£50000 Annually
WhatJobs
Posted today
Job Viewed
Job Description
Our client is seeking a visionary and results-driven Head of Digital Marketing Strategy to lead their online presence and growth initiatives. This is a fully remote position, offering an unparalleled opportunity to shape the digital footprint of a forward-thinking organization from anywhere in the UK. You will be responsible for developing and executing comprehensive digital marketing strategies that drive brand awareness, customer acquisition, and revenue growth. The ideal candidate will possess a deep understanding of the digital marketing landscape, proven leadership skills, and a passion for data-driven decision-making.
Key Responsibilities:
Key Responsibilities:
- Develop, implement, and manage innovative digital marketing strategies across all relevant channels, including SEO, SEM, social media, email marketing, content marketing, and affiliate marketing.
- Define key performance indicators (KPIs) for digital marketing campaigns and track performance against targets.
- Oversee the creation of engaging and compelling digital content tailored to target audiences.
- Manage and optimize paid advertising campaigns to maximize ROI and achieve lead generation goals.
- Analyze website traffic, user behavior, and campaign performance data to identify trends and areas for improvement.
- Lead and mentor a team of digital marketing specialists, fostering a collaborative and high-performing remote environment.
- Stay abreast of the latest digital marketing trends, technologies, and best practices.
- Collaborate with cross-functional teams (e.g., sales, product development) to ensure alignment of marketing efforts with business objectives.
- Manage the digital marketing budget effectively and report on campaign performance to senior leadership.
- Develop and implement strategies for customer journey optimization and conversion rate improvement.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field. Master's degree is a plus.
- Minimum of 7 years of experience in digital marketing, with at least 3 years in a strategic or leadership role.
- Proven track record of developing and executing successful digital marketing campaigns that drive measurable results.
- Expertise in SEO, SEM, social media marketing, content marketing, email marketing, and analytics platforms (e.g., Google Analytics, Adobe Analytics).
- Strong understanding of marketing automation tools and CRM systems.
- Excellent analytical, problem-solving, and strategic thinking skills.
- Demonstrated leadership and team management experience, with the ability to inspire and motivate a remote team.
- Exceptional communication and presentation skills, with the ability to articulate complex strategies clearly.
- Creative mindset with a strong understanding of branding and customer engagement.
- Experience in e-commerce or B2C marketing is highly desirable.
This advertiser has chosen not to accept applicants from your region.
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