1,819 Marketing Performance jobs in the United Kingdom
Digital Marketing Specialist - Performance Marketing
Posted 3 days ago
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Job Description
Responsibilities:
- Develop and implement data-driven performance marketing strategies across channels such as Google Ads, Meta Ads, LinkedIn Ads, and programmatic advertising.
- Manage and optimize paid search (PPC) and paid social campaigns, including keyword research, ad copywriting, bid management, and audience targeting.
- Monitor campaign performance daily, analyzing key metrics (CTR, CPC, CPA, ROAS, etc.) and identifying areas for improvement.
- Conduct A/B testing on ad creatives, landing pages, and campaign structures to enhance performance.
- Analyze website traffic and user behavior using tools like Google Analytics to derive insights and inform campaign adjustments.
- Prepare detailed performance reports for clients, outlining campaign results, insights, and recommendations.
- Stay up-to-date with the latest trends and best practices in digital marketing and advertising technologies.
- Collaborate with content creators, designers, and account managers to ensure cohesive campaign execution.
- Manage advertising budgets effectively, ensuring efficient spend and maximizing return on investment.
- Identify new opportunities for client growth through innovative digital marketing tactics.
- Proven experience (2+ years) in performance marketing, with a focus on paid search and paid social.
- Demonstrable expertise in managing campaigns on Google Ads, Meta Ads, and LinkedIn Ads.
- Strong understanding of Google Analytics and other web analytics platforms.
- Excellent analytical skills, with the ability to interpret complex data and translate it into actionable insights.
- Proficiency in creating compelling ad copy and understanding conversion rate optimization (CRO) principles.
- Certifications from Google Ads and/or Meta Blueprint are highly desirable.
- Bachelor's degree in Marketing, Digital Media, Business, or a related field is preferred.
- Strong project management and organizational skills.
- Ability to work effectively in a fast-paced agency environment.
Senior Digital Marketing Specialist - Performance Marketing
Posted 1 day ago
Job Viewed
Job Description
- Develop and execute comprehensive paid digital marketing strategies across platforms such as Google Ads, Bing Ads, Facebook, Instagram, LinkedIn, and other relevant channels.
- Manage and optimize campaign budgets, bidding strategies, and targeting parameters to maximize ROI and achieve key performance indicators (KPIs).
- Conduct keyword research, audience segmentation, and A/B testing to continuously improve campaign performance.
- Analyze campaign data using tools like Google Analytics, Google Tag Manager, and platform-specific reporting to derive actionable insights and identify optimization opportunities.
- Create compelling ad copy, landing pages, and other marketing collateral in collaboration with creative teams.
- Monitor industry trends, new platform features, and competitor activities to ensure our strategies remain competitive and innovative.
- Collaborate with content creators, web developers, and other marketing specialists to ensure cohesive campaign execution.
- Generate regular performance reports, clearly communicating results, insights, and recommendations to stakeholders.
- Stay abreast of best practices in digital marketing, SEO, CRO, and data privacy regulations.
- Mentor junior members of the marketing team, sharing expertise and best practices in performance marketing.
- Bachelor's degree in Marketing, Business, Statistics, or a related quantitative field.
- A minimum of 5 years of hands-on experience in digital marketing, with a strong emphasis on paid media and performance marketing.
- Proven track record of successfully managing and scaling paid advertising campaigns across multiple channels, demonstrating measurable results.
- Expertise in Google Ads, Facebook Ads Manager, and other major advertising platforms.
- Proficiency in web analytics tools (e.g., Google Analytics) and conversion tracking implementation.
- Strong analytical skills with the ability to interpret complex data sets and translate them into strategic actions.
- Excellent written and verbal communication skills, essential for remote team collaboration and reporting.
- Experience with A/B testing methodologies and tools.
- Familiarity with CRM systems and marketing automation platforms is a plus.
- Self-motivated, highly organized, and able to manage multiple projects and deadlines effectively in a remote setting.
Senior Digital Marketing Specialist - Performance Marketing
Posted 6 days ago
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Job Description
Key Responsibilities:
- Develop, implement, and manage paid digital marketing campaigns.
- Oversee campaign budgets and optimize ad spend for maximum ROI.
- Conduct keyword research, ad copywriting, and A/B testing.
- Analyze campaign performance data and generate regular reports with insights.
- Identify opportunities for improving conversion rates and user experience.
- Stay up-to-date with the latest digital marketing trends and platform updates.
- Collaborate with content and design teams to create compelling ad assets.
- Manage relationships with advertising platforms and third-party tools.
- Contribute to the overall digital marketing strategy and planning.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field.
- Minimum of 5 years of experience in digital marketing, with a strong focus on paid acquisition channels (PPC, Paid Social).
- Proven track record of managing successful, high-budget digital marketing campaigns.
- Proficiency in Google Ads, Facebook Ads Manager, and other major advertising platforms.
- Strong analytical skills with expertise in Google Analytics and data visualization tools.
- Experience with A/B testing and conversion rate optimization (CRO).
- Excellent understanding of SEO principles and their integration with paid strategies.
- Strong written and verbal communication skills.
- Ability to work independently, manage time effectively, and thrive in a remote setting.
- Must be authorized to work in the UK.
Digital Marketing Manager - Performance Marketing
Posted today
Job Viewed
Job Description
- Develop and execute comprehensive performance marketing strategies to meet key business objectives (e.g., customer acquisition, ROI, CPA).
- Manage and optimize paid search (SEM) campaigns across platforms like Google Ads and Bing Ads.
- Plan and execute paid social media advertising campaigns on platforms such as Facebook, Instagram, LinkedIn, and Twitter.
- Oversee programmatic display and video advertising campaigns, managing ad networks and DSPs.
- Conduct thorough keyword research, audience segmentation, and campaign targeting.
- Monitor, analyze, and report on campaign performance using tools like Google Analytics, Adobe Analytics, and platform-specific dashboards.
- Continuously test and optimize ad creatives, landing pages, and campaign parameters to improve performance.
- Manage advertising budgets effectively, ensuring maximum ROI.
- Collaborate with content and creative teams to develop compelling ad copy and visuals.
- Stay informed about the latest trends, tools, and best practices in digital advertising and performance marketing.
- Bachelor's degree in Marketing, Business, or a related field; Master's degree is a plus.
- Minimum of 5 years of experience in digital marketing, with a strong focus on performance marketing and paid media.
- Proven track record of managing successful SEM, paid social, and programmatic campaigns.
- In-depth knowledge of digital advertising platforms and analytics tools (Google Ads, Facebook Ads Manager, Google Analytics).
- Strong analytical skills and ability to interpret data to drive actionable insights.
- Experience with A/B testing and conversion rate optimization (CRO).
- Excellent written and verbal communication skills.
- Ability to manage multiple projects simultaneously and meet deadlines.
- Experience working in a hybrid environment is advantageous.
- Certifications in Google Ads or Google Analytics are highly desirable.
Digital Marketing Manager - Performance Marketing
Posted today
Job Viewed
Job Description
Key Responsibilities:
- Develop and implement comprehensive performance marketing strategies across channels such as Google Ads, Meta Ads, LinkedIn Ads, and other paid social platforms.
- Manage and optimize paid media campaigns to achieve target KPIs, including ROAS, CPA, and CPL.
- Conduct keyword research, audience segmentation, and ad creative testing to maximize campaign performance.
- Analyze campaign data and generate insightful reports, providing recommendations for improvement.
- Collaborate with content and creative teams to develop compelling ad copy and landing pages.
- Stay up-to-date with the latest trends and best practices in digital advertising and performance marketing.
- Manage the digital marketing budget effectively, ensuring optimal allocation of resources.
- Explore and test new advertising channels and emerging platforms.
- Monitor competitor activities and market trends to identify new opportunities.
- Work closely with the broader marketing team to ensure brand consistency and integrated campaign execution.
- Utilize analytics tools (e.g., Google Analytics, SEMrush) to track performance and gain insights.
- Contribute to A/B testing initiatives for ad campaigns and landing pages.
- Manage relationships with ad platform representatives and third-party vendors.
- Develop a deep understanding of customer journey and optimize touchpoints.
- Proven experience as a Digital Marketing Manager or similar role with a strong focus on performance marketing.
- Demonstrable success in managing paid advertising campaigns across Google Ads, Meta Ads, and other relevant platforms.
- Proficiency with analytics tools such as Google Analytics, Google Tag Manager, and SEMrush.
- Excellent analytical and data interpretation skills, with the ability to translate insights into actionable strategies.
- Strong understanding of SEO principles and their integration with paid search.
- Experience with A/B testing methodologies and tools.
- Excellent communication and project management skills.
- Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
- A degree in Marketing, Business, or a related field is preferred.
- Certifications in Google Ads or Meta Blueprint are a plus.
Digital Marketing Manager - Performance Marketing
Posted today
Job Viewed
Job Description
Responsibilities:
- Develop, implement, and manage innovative performance marketing campaigns across multiple channels.
- Optimize paid search (PPC), social media advertising, display, and affiliate marketing strategies to drive qualified leads and sales.
- Manage and allocate substantial marketing budgets effectively to achieve target KPIs.
- Conduct thorough A/B testing and conversion rate optimization (CRO) to enhance campaign performance.
- Analyze campaign data, generate insightful reports, and present findings to senior management.
- Identify new opportunities for growth and implement strategies to expand reach and engagement.
- Stay current with digital marketing trends, tools, and best practices, recommending innovative approaches.
- Collaborate with internal teams (content, design, sales) to ensure cohesive marketing efforts.
- Manage relationships with external agencies and technology partners.
- Drive continuous improvement in all aspects of performance marketing.
- Proven track record of success in performance marketing, with demonstrable experience in managing paid campaigns across various platforms (Google Ads, Facebook Ads, etc.).
- Strong analytical skills with expertise in web analytics tools (e.g., Google Analytics) and data visualization.
- Deep understanding of SEO, SEM, social media advertising, display advertising, and affiliate marketing.
- Experience with A/B testing, CRO, and marketing automation platforms.
- Excellent communication, presentation, and interpersonal skills.
- Ability to manage multiple projects and prioritize effectively in a remote setting.
- Bachelor's degree in Marketing, Business, or a related field, or equivalent practical experience.
- Certification in Google Ads or other relevant platforms is a plus.
- Creative thinking and a data-driven approach to problem-solving.
- Proactive, self-motivated, and able to work autonomously.
Digital Marketing Manager - Performance Marketing
Posted today
Job Viewed
Job Description
This hybrid role requires a balance of in-office strategic planning and collaborative sessions, alongside the flexibility of remote execution and analysis. You will manage significant marketing budgets, focusing on maximising ROI and achieving key performance indicators (KPIs). The ideal candidate will possess strong analytical skills, a deep understanding of digital marketing platforms and tools, and a proven ability to translate data into actionable insights. You will work closely with the marketing team, creative agencies, and other departments to ensure cohesive campaign execution and brand messaging. This is an excellent opportunity to shape the digital marketing strategy of a dynamic company.
Key Responsibilities:
- Develop and execute comprehensive performance marketing strategies to drive customer acquisition and revenue.
- Manage and optimise paid search (PPC) campaigns across platforms like Google Ads and Bing Ads.
- Plan, implement, and manage paid social media advertising campaigns (e.g., Facebook, Instagram, LinkedIn).
- Oversee and grow the affiliate marketing program.
- Manage display advertising and retargeting campaigns.
- Monitor campaign performance, analyse data, and generate regular reports on KPIs (e.g., CPA, ROAS, LTV).
- Conduct A/B testing and other optimisation techniques to improve campaign effectiveness.
- Manage marketing budgets efficiently to ensure maximum ROI.
- Collaborate with the content and creative teams to develop compelling ad copy and landing pages.
- Stay up-to-date with the latest trends and best practices in digital marketing and performance advertising.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field.
- Minimum of 5 years of experience in digital marketing, with a strong focus on performance marketing.
- Proven experience managing significant paid media budgets and achieving measurable results.
- In-depth knowledge of Google Ads, Facebook Ads Manager, and other relevant advertising platforms.
- Proficiency in analytics tools such as Google Analytics.
- Strong analytical and data interpretation skills.
- Excellent understanding of conversion rate optimisation (CRO) principles.
- Strong communication and collaboration skills.
- Experience working in a hybrid environment.
- Relevant certifications (e.g., Google Ads, Google Analytics) are a plus.
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Digital Marketing Manager (Performance Marketing)
Posted 2 days ago
Job Viewed
Job Description
Key Responsibilities:
- Develop and execute comprehensive digital marketing strategies focused on performance metrics such as CPA, ROAS, and LTV.
- Manage and optimize paid advertising campaigns across platforms including Google Ads, social media advertising (Facebook, Instagram, LinkedIn), and other relevant channels.
- Oversee SEO strategy to improve organic search rankings and drive qualified traffic.
- Develop and implement email marketing campaigns to nurture leads and enhance customer retention.
- Analyze campaign performance data, identify trends, and provide actionable insights and recommendations for improvement.
- Conduct A/B testing on ad creatives, landing pages, and campaign parameters to maximize conversion rates.
- Manage the digital marketing budget effectively, ensuring optimal allocation of resources.
- Collaborate with content creators, graphic designers, and web developers to ensure cohesive campaign execution.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Track and report on key marketing KPIs to senior management.
The ideal candidate will possess a Bachelor's degree in Marketing, Business, or a related field, coupled with at least 5 years of hands-on experience in digital marketing, with a significant focus on performance marketing and e-commerce. Proven experience managing substantial advertising budgets and a track record of achieving measurable results are essential. Expertise in Google Analytics, Google Ads, Facebook Ads Manager, and SEO tools is required. Strong analytical skills and the ability to interpret complex data are crucial. Excellent communication and project management skills are necessary to coordinate effectively with internal teams and external agencies. This is a fantastic opportunity to take ownership of digital marketing strategies within a forward-thinking company located in **Sunderland**. If you are a strategic thinker with a passion for driving growth through data-driven digital marketing, we encourage you to apply.
Digital Marketing Strategist - Performance Marketing
Posted 3 days ago
Job Viewed
Job Description
Key Responsibilities:
- Develop and implement comprehensive digital marketing strategies aligned with business objectives.
- Manage and optimize paid advertising campaigns across Google Ads, social media platforms (e.g., Facebook, Instagram, LinkedIn), and other relevant channels.
- Conduct keyword research, audience segmentation, and campaign targeting to maximize reach and engagement.
- Monitor campaign performance, analyze data using tools like Google Analytics, and provide regular reports on key metrics (e.g., CPA, ROAS, CTR).
- Implement A/B testing and conversion rate optimization strategies to improve campaign effectiveness.
- Manage email marketing campaigns, including list segmentation, content creation, and performance tracking.
- Develop and manage retargeting and remarketing strategies.
- Stay up-to-date with the latest trends, technologies, and best practices in digital marketing and advertising.
- Collaborate with content creators, designers, and web developers to ensure cohesive campaign execution.
- Manage marketing budgets effectively to ensure optimal allocation of resources.
- Identify new growth opportunities and innovative approaches to digital marketing.
Required Qualifications:
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum of 3-5 years of experience in digital marketing, with a strong focus on performance marketing and paid media.
- Proven experience managing successful SEM, social media advertising, and display campaigns.
- Proficiency with digital marketing tools such as Google Analytics, Google Ads, Facebook Ads Manager, and email marketing platforms.
- Strong understanding of SEO principles and their integration with paid campaigns.
- Excellent analytical and data interpretation skills.
- Experience with CRO and A/B testing methodologies.
- Strong written and verbal communication skills.
- Ability to work independently and collaboratively in a fast-paced environment.
- Creative thinking and a passion for digital marketing innovation.
This is an excellent opportunity for a talented digital marketer to shape and drive the online success of a growing company in Coventry.
Digital Marketing Manager - Performance Marketing
Posted 4 days ago
Job Viewed
Job Description
- Developing and implementing integrated digital marketing strategies across multiple channels, with a strong focus on paid acquisition.
- Managing and optimising paid search (PPC) campaigns on platforms such as Google Ads and Bing Ads.
- Overseeing paid social media advertising campaigns on platforms including Facebook, Instagram, LinkedIn, and TikTok.
- Developing and executing SEO strategies to improve organic search rankings and drive traffic.
- Managing email marketing campaigns, including segmentation, automation, and performance analysis.
- Utilising web analytics tools (e.g., Google Analytics) to track, measure, and report on campaign performance against key KPIs.
- Conducting A/B testing and other experiments to optimise landing pages, ad copy, and creative assets.
- Managing the digital marketing budget effectively to ensure maximum ROI.
- Staying up-to-date with the latest digital marketing trends, tools, and best practices.
- Collaborating with content and design teams to ensure cohesive brand messaging and effective creative execution.