1,392 Marketing Planning jobs in the United Kingdom

• Develop and implement comprehensive brand strategies to drive long-term growth and market leadership for assigned brands.
• Oversee all aspects of brand marketing, including advertising, promotions, digital marketing, social media, and public relations.
• Conduct in-depth market and consumer research to identify key trends, opportunities, and competitive threats.
• Develop and manage brand positioning, messaging, and visual identity to ensure consistency across all touchpoints.
• Create and execute integrated marketing plans, setting clear objectives and KPIs, and measuring performance against them.
• Manage brand budgets effectively, ensuring optimal allocation of resources and maximizing ROI.
• Collaborate closely with cross-functional teams, including sales, product development, R&D, and agencies, to ensure brand alignment and successful product launches.
• Lead and mentor a team of brand managers and marketing professionals, fostering a high-performance culture.
• Identify and cultivate strategic partnerships to enhance brand visibility and reach.
• Monitor brand health, consumer sentiment, and competitive activity, adapting strategies as needed.

• Bachelor's or Master's degree in Marketing, Business Administration, or a related field.
• A minimum of 8 years of progressive experience in brand management within the FMCG industry.
• Proven track record of developing and executing successful brand strategies that have driven significant business growth.
• Strong understanding of consumer behaviour, market dynamics, and digital marketing trends.
• Experience managing multi-channel marketing campaigns and evaluating their effectiveness.
• Excellent leadership, communication, and interpersonal skills.
• Proficiency in market research methodologies and data analysis.
• Ability to think strategically and creatively, with a passion for storytelling and brand building.
• Experience in managing agency relationships and external partnerships.
• Demonstrated ability to thrive and lead effectively in a fully remote work environment.

Personnel Selection Recruitment Andover are pleased to be working alongside a fantastic local environmental community charity, based within Andover Hampshire. We are helping assist with the recruitment of a Publicity and Communications Officer of whom will be reporting to the Board of Trustees. This will be a 6 month contract role, working two days a week ( flexible ) and offers hybrid working opportunities. Salary is £52,000 pro rata ( £10,400 for the duration of the contract )

An award-winning, community-led environmental charity with a mission to educate, engage and empower people of all ages to take action for the environment. They work in partnership with schools, community groups and volunteers to deliver hands-on projects in conservation, climate education and community regeneration. The Publicity & Communications Officer will take the lead in developing a clear and coherent communications strategy. They will strengthen the charity's brand identity.

Key Responsibilities

• Brand, PR & Publicity.
• Social Media & Content.
• Campaigns & Engagement.
• Media Relations.
• Monitoring & Reporting.

Person Specification

The ideal candidate will have a strong commitment to sustainability and environmental protection, able to inspire people to connect to nature and to work closely within a team. The candidate would have experience of independent project management and recording, be an excellent communicator, well organised yet able to respond quickly to changing circumstances and able to use digital tools for organising and promoting projects.

Essential

• Batchelor’s degree or equivalent in Marketing Communications/PR or proven experience in PR, communications, marketing or journalism.
• Proficiency in IT tools such as Excel, G-Suite, Mailchimp and other digital platforms
• Strong experience in managing social media and growing engaged audiences including familiarity with SEO principles and best practices.
• Excellent written and verbal communication skills, adaptable to different audiences.
• Ability to plan, deliver and evaluate communications campaigns.
• Strong organisational skills and the ability to manage multiple priorities.
• Passion for environmental issues, youth engagement and community involvement.
• Ability to work flexibly, independently and collaboratively.
• Hold a clean driving licence and have access to own car insured appropriately for work-use
• Willingness to undertake additional training as required

Desirable

• Experience in the charity or environmental sectors.
• Understanding of behaviour change campaigns or climate education.

Experience producing creative content (graphics, video, photography).

If this sounds the perfect role for you and you would like some more information and a full job spec, please apply today with your latest CV. One of our consultants will be in contact if your application is successful. 

Thank you

Personnel Selection Recruitment Andover are pleased to be working alongside a fantastic local environmental community charity, based within Andover Hampshire. We are helping assist with the recruitment of a Publicity and Communications Officer of whom will be reporting to the Board of Trustees. This will be a 6 month contract role, working two days a week ( flexible ) and offers hybrid working opportunities. Salary is £52,000 pro rata ( £10,400 for the duration of the contract )

An award-winning, community-led environmental charity with a mission to educate, engage and empower people of all ages to take action for the environment. They work in partnership with schools, community groups and volunteers to deliver hands-on projects in conservation, climate education and community regeneration. The Publicity & Communications Officer will take the lead in developing a clear and coherent communications strategy. They will strengthen the charity's brand identity.

Key Responsibilities

• Brand, PR & Publicity.
• Social Media & Content.
• Campaigns & Engagement.
• Media Relations.
• Monitoring & Reporting.

Person Specification

The ideal candidate will have a strong commitment to sustainability and environmental protection, able to inspire people to connect to nature and to work closely within a team. The candidate would have experience of independent project management and recording, be an excellent communicator, well organised yet able to respond quickly to changing circumstances and able to use digital tools for organising and promoting projects.

Essential

• Batchelor’s degree or equivalent in Marketing Communications/PR or proven experience in PR, communications, marketing or journalism.
• Proficiency in IT tools such as Excel, G-Suite, Mailchimp and other digital platforms
• Strong experience in managing social media and growing engaged audiences including familiarity with SEO principles and best practices.
• Excellent written and verbal communication skills, adaptable to different audiences.
• Ability to plan, deliver and evaluate communications campaigns.
• Strong organisational skills and the ability to manage multiple priorities.
• Passion for environmental issues, youth engagement and community involvement.
• Ability to work flexibly, independently and collaboratively.
• Hold a clean driving licence and have access to own car insured appropriately for work-use
• Willingness to undertake additional training as required

Desirable

• Experience in the charity or environmental sectors.
• Understanding of behaviour change campaigns or climate education.

Experience producing creative content (graphics, video, photography).

If this sounds the perfect role for you and you would like some more information and a full job spec, please apply today with your latest CV. One of our consultants will be in contact if your application is successful. 

Thank you

• Develop and implement a holistic digital marketing strategy aligned with business objectives, focusing on lead generation, customer acquisition, and retention.
• Lead, mentor, and manage a distributed team of digital marketing specialists (SEO, SEM, Content, Social Media, Email).
• Oversee the execution of all digital marketing campaigns, ensuring optimal performance and ROI.
• Drive innovation in digital marketing tactics, exploring new channels, technologies, and platforms.
• Define key performance indicators (KPIs) and establish robust reporting mechanisms to track progress and measure success.
• Manage the digital marketing budget effectively, allocating resources to maximize impact.
• Conduct in-depth market research, competitive analysis, and customer segmentation to inform strategy.
• Champion a data-driven approach to marketing, utilizing analytics to derive actionable insights and optimize campaigns.
• Collaborate with product, sales, and customer success teams to ensure integrated marketing efforts.
• Stay abreast of the latest digital marketing trends, algorithm changes, and best practices.

• Bachelor's or Master's degree in Marketing, Digital Media, Business, or a related field.
• 10+ years of progressive experience in digital marketing, with at least 5 years in a strategic leadership role.
• Demonstrated success in developing and executing large-scale digital marketing strategies that drive measurable results.
• Expert knowledge of SEO, SEM, content marketing, social media marketing, email marketing, and marketing automation.
• Proficiency in using digital analytics tools (e.g., Google Analytics, Adobe Analytics) and marketing automation platforms.
• Strong leadership, team management, and communication skills, particularly in a remote setting.
• Experience managing budgets and P&L for digital marketing functions.
• Strategic thinking, analytical prowess, and excellent problem-solving abilities.
• A proactive and innovative mindset, with a passion for digital transformation.

• Develop and implement overarching digital marketing strategies aligned with business goals.
• Manage and optimize all paid digital advertising campaigns (Google Ads, Social Media Ads, etc.).
• Oversee SEO strategy and implementation to improve organic search rankings.
• Lead content marketing initiatives, including blog, website copy, and video content.
• Develop and execute social media marketing strategies across relevant platforms.
• Manage email marketing campaigns and nurture leads through automation.
• Analyze marketing data and KPIs to measure campaign performance and identify areas for improvement.
• Conduct market research and competitor analysis to identify opportunities.
• Manage the digital marketing budget and ensure ROI.
• Collaborate with cross-functional teams (sales, product, design) to ensure cohesive brand messaging.
• Mentor and lead a remote marketing team, fostering a culture of continuous learning and innovation.

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• 8+ years of experience in digital marketing, with at least 3 years in a strategic leadership role.
• Demonstrated success in developing and executing integrated digital marketing campaigns that drive growth.
• Expert knowledge of SEO, SEM, content marketing, social media marketing, and email marketing.
• Proficiency with marketing analytics tools (e.g., Google Analytics, HubSpot, SEMrush).
• Strong analytical and data interpretation skills.
• Excellent leadership, communication, and interpersonal skills.
• Experience managing marketing budgets and reporting on ROI.
• Ability to thrive in a fast-paced, fully remote work environment.

• Develop and implement a comprehensive digital marketing strategy to achieve business objectives, including brand awareness, lead generation, and customer acquisition.
• Oversee all digital marketing channels, including SEO, SEM, PPC, social media, content marketing, email marketing, and display advertising.
• Define key performance indicators (KPIs) for all digital marketing campaigns and track performance against goals.
• Analyze market trends, competitor activities, and customer insights to identify new opportunities and optimize strategies.
• Manage and mentor a team of digital marketing professionals, fostering their growth and development.
• Collaborate with the creative team to develop engaging and effective marketing content.
• Manage the digital marketing budget, ensuring optimal allocation of resources for maximum ROI.
• Stay up-to-date with the latest digital marketing technologies, tools, and best practices.
• Conduct A/B testing and other optimization techniques to improve campaign performance.
• Report on campaign results and provide strategic recommendations to senior leadership.

• Master's degree in Marketing, Business Administration, or a related field; Bachelor's degree with significant relevant experience will be considered.
• Minimum of 7 years of progressive experience in digital marketing, with at least 3 years in a strategic leadership role.
• Proven track record of developing and executing successful digital marketing campaigns that have driven measurable business results.
• In-depth knowledge of all major digital marketing channels and platforms (Google Analytics, Google Ads, Facebook Ads Manager, SEO tools, email marketing platforms).
• Strong understanding of marketing automation, CRM systems, and data analytics.
• Excellent analytical, strategic thinking, and problem-solving skills.
• Outstanding leadership, team management, and communication abilities.
• Ability to manage multiple projects, prioritize effectively, and meet deadlines in a remote environment.
• Creative mindset with a strong understanding of brand positioning and consumer psychology.
• Experience in the FMCG sector is a significant advantage.

• Develop and implement a comprehensive, data-driven digital marketing strategy aligned with overall business and brand objectives.
• Manage and optimise all digital marketing channels, including SEO, SEM (PPC), social media, email marketing, content marketing, and display advertising.
• Define target audience personas and tailor marketing campaigns to effectively reach and engage them.
• Oversee the creation of compelling and relevant content for all digital platforms.
• Develop and manage the digital marketing budget, ensuring optimal allocation of resources and maximum ROI.
• Analyse campaign performance using web analytics tools (e.g., Google Analytics) and provide regular reports on key metrics, insights, and recommendations.
• Stay abreast of the latest digital marketing trends, technologies, and best practices, and implement them where appropriate.
• Collaborate with internal teams (e.g., creative, sales, product development) to ensure consistent brand messaging and integrated marketing efforts.
• Manage external agencies and vendors as needed to support digital marketing activities.
• Drive continuous improvement through A/B testing, conversion rate optimisation (CRO), and performance analysis.
• Foster a data-centric approach to marketing, promoting experimentation and learning within the team.

• Bachelor's degree in Marketing, Business, Communications, or a related field. A Master's degree is a plus.
• Minimum of 7-10 years of progressive experience in digital marketing, with at least 4-5 years in a strategic or leadership role.
• Proven track record of developing and executing successful digital marketing strategies that have driven significant growth in brand awareness, lead generation, and customer acquisition.
• Deep understanding of SEO, SEM, social media platforms, content strategy, email marketing automation, and analytics tools.
• Experience with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems.
• Strong analytical skills with the ability to interpret data, derive insights, and make informed decisions.
• Excellent project management, organisational, and communication skills.
• Creative thinker with a passion for digital innovation.
• Ability to manage budgets effectively and drive measurable results.
• Experience working in a remote team environment is preferred.