2,584 Marketing Program jobs in the United Kingdom
Partner Marketing Program Manager
Moodle
Posted 3 days ago
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Job Description
About the Role
At Moodle, we’re on a mission to empower educators and learners worldwide with open, flexible, and innovative digital learning solutions. As the world’s most customisable and trusted open-source LMS, we partner with schools, universities, and organisations to create better learning experiences for millions. If you’re ready to make a real impact, and be part of a global movement shaping the future of learning, join us let’s transform education together!
As our Partner Marketing Program Manager, you'll be the architect behind Moodle's global partner marketing strategy. You'll equip our Certified Partners with everything they need to shine, making sure our brand message is loud and clear. You will oversee the rollout of our exciting partner relationship management (PRM) platform, manage the marketing development funds (MDF) program, and develop co-marketing campaigns that amplify our partners’ and Moodle’s success. You will work closely with our channel managers, partner team, and SDR team. If you're ready to create a story of mutual growth and impact, this role is for you.
This position is open to individuals with a track record of excellence and growth. We’re looking for candidates who have previously worked in high-performing teams and have backgrounds in Education-technology (Ed-tech), Technology or Education.
This role is open to candidates within Europe. Please submit your CVs in English.
Responsibilities you can expect
- Develop and own the global partner marketing strategy aligned with Moodle’s growth objectives.
- Define annual and quarterly partner marketing goals, KPIs, and reporting.
- Segment partner audiences (region, size, specialisation) and adapt marketing support accordingly.
- Lead the implementation and ongoing optimisation of the PRM platform.
- Design and manage the MDF program, including guidelines, approval processes, and ROI tracking.
- Build scalable partner enablement programs (playbooks, toolkits, messaging guides).
- Plan and execute joint campaigns with top-tier partners, ensuring mutual value.
- Develop campaign templates and assets partners can customise.
- Coordinate with Moodle’s vertical marketing managers to align co-marketing with industry priorities.
- Serve as the primary liaison between Moodle marketing and the partner ecosystem.
- Develop consistent partner communications (newsletters, updates, webinars).
- Promote partner success stories through case studies, events, and digital channels.
- Support partner presence at MIX and industry events.
- Create partner-focused sessions, sponsorship packages, and visibility opportunities.
- Work with the Events Manager to coordinate logistics.
- Track MDF usage, co-marketing campaign outcomes, and partner contribution to pipeline.
- Create quarterly partner marketing reports for leadership.
- Identify opportunities to scale what’s working and sunset low-ROI initiatives.
Requirements
To truly thrive in this role, you’ll need:
- 5+ years of experience in partner or channel marketing, especially with software or education tech.
- A proven track record of designing and scaling partner programs
- Experience managing partner relationship management (PRM) tools and market development fund (MDF) programs.
- The ability to see how partner activities fit into Moodle's big-picture marketing goals.
- Excellent communication skills to connect with a wide range of partners.
- You love digging into numbers to track ROI, campaign success and partner contributions to our growth.
- Familiarity with PRM systems, HubSpot, and other reporting tools.
Bonus points if you also have:
- Experience in the tech, EdTech, or education sectors.
- Knowledge of sales pipelines, tenders, and bids.
- You know and love Moodle.
- Fluency in another language (in addition to English), especially Spanish.
Benefits
What's in it for you?
Moodle has a globally diverse team with over 280 team members in more than 25 countries around the world. We’ve built a passionate team of hard-working, driven and diverse people from all over the world, united by a shared belief in the ability of our platform to make a positive difference to our world. We respect our colleagues and value an open and innovative workplace, filled with integrity and of course a strong focus on education (yes, these are our company values!)
In addition to this you can expect:
- Taking on a genuinely flexible, distributed role, working from anywhere in the world
- A fantastic range of benefits, focusing on work-life balance, wellbeing and ‘choosing your own adventure.’
- Working with a global team on a worldwide platform and make a real difference.
- As a certified B Corp, we are proud to be part of a global community of mission-driven companies dedicated to using business as a force for good.
Learn more about Moodle
Moodle is the world’s most trusted online learning solution, with a growing ecosystem of products and services, including Moodle Workplace, Moodle App, MoodleCloud, and more. The engine of our ecosystem is Moodle LMS, the secure and customisable open source learning management platform used by well over 300 million learners worldwide.
Find out more about us on our website.
At Moodle we are an equal opportunity employer that actively supports diversity and inclusion in the workplace and prohibits discrimination and harassment of any kind. We’re committed to fair recruitment and selection practices, ensuring we are drawing from a diverse range of sources to attract and select the very best person for the job. Learn more in our Diversity & Inclusion Charter .
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0
Digital Marketing Strategy Manager
NG1 Nottingham, East Midlands
£50000 Annually
WhatJobs
Posted 1 day ago
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Job Description
Our client, a dynamic and innovative company, is looking for a talented Digital Marketing Strategy Manager to lead their marketing efforts from Nottingham, Nottinghamshire, UK . This hybrid role offers the chance to shape and execute cutting-edge digital marketing campaigns that drive brand awareness, customer acquisition, and revenue growth. The ideal candidate will possess a comprehensive understanding of the digital marketing landscape, including SEO, SEM, social media marketing, content marketing, email marketing, and analytics. You will be responsible for developing and implementing data-driven marketing strategies, managing the digital marketing budget, and overseeing the execution of various online campaigns. Key responsibilities include conducting market research and competitor analysis, identifying target audiences, defining key performance indicators (KPIs), and reporting on campaign performance. You will also collaborate closely with content creators, web developers, and sales teams to ensure a cohesive and effective marketing approach. We are seeking a creative and analytical individual with a proven track record in developing and managing successful digital marketing strategies. Strong experience with marketing automation platforms, CRM systems, and analytics tools (e.g., Google Analytics, Adobe Analytics) is essential. Excellent project management and communication skills are required to manage multiple initiatives and effectively communicate strategies and results to stakeholders. A Bachelor's degree in Marketing, Business, or a related field, along with at least 5 years of relevant experience, is preferred. If you are passionate about digital marketing and eager to make a significant impact in a forward-thinking organization, this hybrid opportunity provides the flexibility to balance impactful in-office strategy sessions with focused remote execution.
This advertiser has chosen not to accept applicants from your region.
1
Head of Digital Marketing Strategy
PO1 1AB Portsmouth, South East
£75000 Annually
WhatJobs
Posted today
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Job Description
Our client is a forward-thinking organization seeking a visionary Head of Digital Marketing Strategy to spearhead their online presence and drive aggressive growth through innovative digital initiatives. This is a fully remote, strategic leadership role responsible for defining, developing, and executing a comprehensive digital marketing roadmap. You will lead a high-performing team, leveraging cutting-edge technologies and data analytics to optimize campaign performance, enhance customer acquisition, and build brand loyalty across all digital channels. The ideal candidate is a seasoned digital marketing expert with a proven track record of success in developing and implementing scalable digital strategies in a remote-first environment.
Responsibilities:
Responsibilities:
- Develop and implement a holistic digital marketing strategy aligned with business objectives, focusing on lead generation, customer acquisition, and retention.
- Lead, mentor, and manage a distributed team of digital marketing specialists (SEO, SEM, Content, Social Media, Email).
- Oversee the execution of all digital marketing campaigns, ensuring optimal performance and ROI.
- Drive innovation in digital marketing tactics, exploring new channels, technologies, and platforms.
- Define key performance indicators (KPIs) and establish robust reporting mechanisms to track progress and measure success.
- Manage the digital marketing budget effectively, allocating resources to maximize impact.
- Conduct in-depth market research, competitive analysis, and customer segmentation to inform strategy.
- Champion a data-driven approach to marketing, utilizing analytics to derive actionable insights and optimize campaigns.
- Collaborate with product, sales, and customer success teams to ensure integrated marketing efforts.
- Stay abreast of the latest digital marketing trends, algorithm changes, and best practices.
- Bachelor's or Master's degree in Marketing, Digital Media, Business, or a related field.
- 10+ years of progressive experience in digital marketing, with at least 5 years in a strategic leadership role.
- Demonstrated success in developing and executing large-scale digital marketing strategies that drive measurable results.
- Expert knowledge of SEO, SEM, content marketing, social media marketing, email marketing, and marketing automation.
- Proficiency in using digital analytics tools (e.g., Google Analytics, Adobe Analytics) and marketing automation platforms.
- Strong leadership, team management, and communication skills, particularly in a remote setting.
- Experience managing budgets and P&L for digital marketing functions.
- Strategic thinking, analytical prowess, and excellent problem-solving abilities.
- A proactive and innovative mindset, with a passion for digital transformation.
This advertiser has chosen not to accept applicants from your region.
2
Head of Digital Marketing Strategy
NR1 1AB Norwich, Eastern
£70000 Annually
WhatJobs
Posted today
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Job Description
Our client is looking for an innovative and results-driven Head of Digital Marketing Strategy to lead their marketing efforts. This is a fully remote, senior leadership position that offers the opportunity to shape and execute comprehensive digital marketing strategies for a growing business. The ideal candidate will have a proven track record of driving online growth, enhancing brand visibility, and achieving measurable marketing objectives. You will oversee all digital channels, including SEO, SEM, social media, content marketing, email marketing, and paid advertising.
Responsibilities:
Qualifications:
Responsibilities:
- Develop and implement overarching digital marketing strategies aligned with business goals.
- Manage and optimize all paid digital advertising campaigns (Google Ads, Social Media Ads, etc.).
- Oversee SEO strategy and implementation to improve organic search rankings.
- Lead content marketing initiatives, including blog, website copy, and video content.
- Develop and execute social media marketing strategies across relevant platforms.
- Manage email marketing campaigns and nurture leads through automation.
- Analyze marketing data and KPIs to measure campaign performance and identify areas for improvement.
- Conduct market research and competitor analysis to identify opportunities.
- Manage the digital marketing budget and ensure ROI.
- Collaborate with cross-functional teams (sales, product, design) to ensure cohesive brand messaging.
- Mentor and lead a remote marketing team, fostering a culture of continuous learning and innovation.
Qualifications:
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- 8+ years of experience in digital marketing, with at least 3 years in a strategic leadership role.
- Demonstrated success in developing and executing integrated digital marketing campaigns that drive growth.
- Expert knowledge of SEO, SEM, content marketing, social media marketing, and email marketing.
- Proficiency with marketing analytics tools (e.g., Google Analytics, HubSpot, SEMrush).
- Strong analytical and data interpretation skills.
- Excellent leadership, communication, and interpersonal skills.
- Experience managing marketing budgets and reporting on ROI.
- Ability to thrive in a fast-paced, fully remote work environment.
This advertiser has chosen not to accept applicants from your region.
3
Head of Digital Marketing Strategy
ST1 1AA Staffordshire, West Midlands
£65000 Annually
WhatJobs
Posted 1 day ago
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Job Description
An exciting opportunity exists for a visionary Head of Digital Marketing Strategy to lead our client's digital marketing initiatives. This is a completely remote role, offering you the flexibility to drive impactful campaigns from anywhere. You will be responsible for developing and executing comprehensive digital marketing strategies across all online channels, including SEO, SEM, social media marketing, email marketing, content marketing, and affiliate marketing. Your primary goal will be to enhance brand visibility, drive qualified leads, and ultimately increase customer acquisition and retention. This role requires a strategic thinker with a proven track record of success in developing and implementing data-driven marketing campaigns. You will oversee the creation of engaging content, manage digital advertising budgets, and optimize campaign performance through continuous analysis and A/B testing. You will lead a team of marketing specialists, providing clear direction, fostering creativity, and ensuring alignment with overarching business objectives. Responsibilities include staying ahead of industry trends, identifying new digital marketing opportunities, and evaluating emerging technologies. You will also be responsible for defining key performance indicators (KPIs), tracking campaign success, and reporting on results to senior management. Collaboration with sales, product development, and customer service teams will be essential to ensure a cohesive brand message and customer experience. The ideal candidate will possess a Bachelor's or Master's degree in Marketing, Communications, or a related field, with a minimum of 7 years of progressive experience in digital marketing, including significant experience in a strategic leadership role. Demonstrated success in driving significant growth through digital channels and a strong understanding of marketing analytics tools (e.g., Google Analytics, SEMrush) are mandatory. Exceptional leadership, communication, and analytical skills are vital for this remote position.
This advertiser has chosen not to accept applicants from your region.
4
Head of Digital Marketing Strategy
B1 1BB Birmingham, West Midlands
£70000 Annually
WhatJobs
Posted 2 days ago
Job Viewed
Job Description
Our client, a leading innovator in the consumer goods sector, is seeking a visionary Head of Digital Marketing Strategy to drive their online presence and customer engagement. This is a pivotal remote-first opportunity to define and execute cutting-edge digital marketing initiatives that propel brand growth and market penetration. You will be responsible for developing a holistic digital marketing roadmap, encompassing SEO, SEM, social media marketing, content marketing, email marketing, and affiliate programs. The ideal candidate will possess a deep understanding of the digital landscape, evolving consumer behaviors, and performance marketing techniques. You will lead a team of digital marketing specialists, fostering a culture of innovation and data-driven decision-making. Your role will involve close collaboration with product development, sales, and creative teams to ensure cohesive brand messaging and effective campaign execution across all digital channels. This position requires exceptional strategic thinking, analytical prowess, and the ability to translate complex market insights into actionable marketing plans.
Responsibilities:
Responsibilities:
- Develop and implement a comprehensive digital marketing strategy to achieve business objectives, including brand awareness, lead generation, and customer acquisition.
- Oversee all digital marketing channels, including SEO, SEM, PPC, social media, content marketing, email marketing, and display advertising.
- Define key performance indicators (KPIs) for all digital marketing campaigns and track performance against goals.
- Analyze market trends, competitor activities, and customer insights to identify new opportunities and optimize strategies.
- Manage and mentor a team of digital marketing professionals, fostering their growth and development.
- Collaborate with the creative team to develop engaging and effective marketing content.
- Manage the digital marketing budget, ensuring optimal allocation of resources for maximum ROI.
- Stay up-to-date with the latest digital marketing technologies, tools, and best practices.
- Conduct A/B testing and other optimization techniques to improve campaign performance.
- Report on campaign results and provide strategic recommendations to senior leadership.
- Master's degree in Marketing, Business Administration, or a related field; Bachelor's degree with significant relevant experience will be considered.
- Minimum of 7 years of progressive experience in digital marketing, with at least 3 years in a strategic leadership role.
- Proven track record of developing and executing successful digital marketing campaigns that have driven measurable business results.
- In-depth knowledge of all major digital marketing channels and platforms (Google Analytics, Google Ads, Facebook Ads Manager, SEO tools, email marketing platforms).
- Strong understanding of marketing automation, CRM systems, and data analytics.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Outstanding leadership, team management, and communication abilities.
- Ability to manage multiple projects, prioritize effectively, and meet deadlines in a remote environment.
- Creative mindset with a strong understanding of brand positioning and consumer psychology.
- Experience in the FMCG sector is a significant advantage.
This advertiser has chosen not to accept applicants from your region.
5
Head of Digital Marketing Strategy
CV1 1AA Coventry, West Midlands
£70000 Annually
WhatJobs
Posted 2 days ago
Job Viewed
Job Description
Our client is a dynamic and forward-thinking consumer brand seeking a visionary Head of Digital Marketing Strategy to lead their online presence and growth initiatives. This is a fully remote position, offering the flexibility to work from anywhere in the UK. You will be responsible for developing and executing a comprehensive digital marketing strategy that enhances brand awareness, drives customer acquisition, and fosters customer loyalty across all digital channels. Your role will be pivotal in defining the company's digital footprint and maximising its online reach and engagement.
As the Head of Digital Marketing Strategy, you will oversee all aspects of digital marketing, including SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing. You will leverage data analytics to understand customer behaviour, market trends, and campaign performance, using these insights to continuously optimise strategies and maximise ROI. This role requires a creative yet analytical mindset, with a proven ability to develop and implement innovative campaigns that resonate with target audiences and achieve business objectives. You will also manage the digital marketing budget and work closely with creative, sales, and product teams to ensure cohesive brand messaging and integrated marketing efforts.
Key Responsibilities:
Qualifications and Experience:
This is a fantastic opportunity to lead digital marketing efforts for an exciting brand and make a substantial impact on its growth. If you are a strategic and results-oriented digital marketer, we encourage you to apply.
As the Head of Digital Marketing Strategy, you will oversee all aspects of digital marketing, including SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing. You will leverage data analytics to understand customer behaviour, market trends, and campaign performance, using these insights to continuously optimise strategies and maximise ROI. This role requires a creative yet analytical mindset, with a proven ability to develop and implement innovative campaigns that resonate with target audiences and achieve business objectives. You will also manage the digital marketing budget and work closely with creative, sales, and product teams to ensure cohesive brand messaging and integrated marketing efforts.
Key Responsibilities:
- Develop and implement a comprehensive, data-driven digital marketing strategy aligned with overall business and brand objectives.
- Manage and optimise all digital marketing channels, including SEO, SEM (PPC), social media, email marketing, content marketing, and display advertising.
- Define target audience personas and tailor marketing campaigns to effectively reach and engage them.
- Oversee the creation of compelling and relevant content for all digital platforms.
- Develop and manage the digital marketing budget, ensuring optimal allocation of resources and maximum ROI.
- Analyse campaign performance using web analytics tools (e.g., Google Analytics) and provide regular reports on key metrics, insights, and recommendations.
- Stay abreast of the latest digital marketing trends, technologies, and best practices, and implement them where appropriate.
- Collaborate with internal teams (e.g., creative, sales, product development) to ensure consistent brand messaging and integrated marketing efforts.
- Manage external agencies and vendors as needed to support digital marketing activities.
- Drive continuous improvement through A/B testing, conversion rate optimisation (CRO), and performance analysis.
- Foster a data-centric approach to marketing, promoting experimentation and learning within the team.
Qualifications and Experience:
- Bachelor's degree in Marketing, Business, Communications, or a related field. A Master's degree is a plus.
- Minimum of 7-10 years of progressive experience in digital marketing, with at least 4-5 years in a strategic or leadership role.
- Proven track record of developing and executing successful digital marketing strategies that have driven significant growth in brand awareness, lead generation, and customer acquisition.
- Deep understanding of SEO, SEM, social media platforms, content strategy, email marketing automation, and analytics tools.
- Experience with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems.
- Strong analytical skills with the ability to interpret data, derive insights, and make informed decisions.
- Excellent project management, organisational, and communication skills.
- Creative thinker with a passion for digital innovation.
- Ability to manage budgets effectively and drive measurable results.
- Experience working in a remote team environment is preferred.
This is a fantastic opportunity to lead digital marketing efforts for an exciting brand and make a substantial impact on its growth. If you are a strategic and results-oriented digital marketer, we encourage you to apply.
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6
Head of Digital Marketing Strategy
LS1 1AA Leeds, Yorkshire and the Humber
£70000 Annually
WhatJobs
Posted 3 days ago
Job Viewed
Job Description
Our client is looking for an accomplished and visionary Head of Digital Marketing Strategy to lead their fully remote marketing efforts. This senior role is responsible for developing and executing comprehensive digital marketing strategies that drive brand awareness, customer acquisition, and revenue growth. You will oversee all digital marketing channels, including SEO, SEM, social media, email marketing, content marketing, and affiliate programs. The ideal candidate is a data-driven leader with a proven track record of success in managing high-performing remote teams and delivering measurable results.
Key Responsibilities:
Key Responsibilities:
- Develop and implement a cohesive and impactful digital marketing strategy aligned with business objectives.
- Oversee the execution of campaigns across all digital channels, ensuring optimal performance and ROI.
- Manage and mentor a team of digital marketing specialists, fostering a collaborative and results-oriented remote work environment.
- Define key performance indicators (KPIs) and track, analyze, and report on campaign performance using analytics tools.
- Drive continuous improvement through A/B testing, data analysis, and strategic adjustments.
- Manage the digital marketing budget, ensuring efficient allocation of resources.
- Stay abreast of the latest digital marketing trends, technologies, and best practices, and identify opportunities for innovation.
- Collaborate with other departments, including sales, product, and content teams, to ensure integrated marketing efforts.
- Develop and manage strong relationships with external agencies and vendors as needed.
- Champion data-driven decision-making and promote a culture of experimentation and learning.
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA or Master's degree preferred.
- Extensive experience in digital marketing, with a significant portion in a strategic leadership role.
- Proven success in developing and executing successful digital marketing strategies that have driven significant growth.
- Deep understanding of SEO, SEM, social media marketing, content marketing, email marketing, and analytics platforms (e.g., Google Analytics, Adobe Analytics).
- Experience managing and leading remote marketing teams effectively.
- Strong analytical skills and the ability to translate data into actionable insights.
- Excellent leadership, communication, and interpersonal skills.
- Proficiency in marketing automation tools and CRM systems.
- Demonstrated ability to manage budgets and optimize marketing spend.
This advertiser has chosen not to accept applicants from your region.
7
Head of Digital Marketing Strategy
WV1 2DB Wolverhampton, West Midlands
£70000 Annually
WhatJobs
Posted 3 days ago
Job Viewed
Job Description
Our client is looking for an inspirational and results-driven Head of Digital Marketing Strategy to lead their marketing efforts from their base in Wolverhampton, West Midlands, UK . This senior leadership role will be responsible for defining, developing, and executing innovative digital marketing strategies to enhance brand visibility, drive customer acquisition, and achieve significant growth in online engagement and conversions. You will oversee all aspects of the digital marketing function, including SEO, SEM, content marketing, social media, email marketing, and paid advertising.
The ideal candidate will be a forward-thinking leader with a deep understanding of the digital landscape, a proven ability to manage high-performing teams, and a strong track record of delivering measurable results. You will collaborate closely with cross-functional teams, including sales, product development, and customer service, to ensure a cohesive and integrated marketing approach.
Key Responsibilities:
Qualifications:
The ideal candidate will be a forward-thinking leader with a deep understanding of the digital landscape, a proven ability to manage high-performing teams, and a strong track record of delivering measurable results. You will collaborate closely with cross-functional teams, including sales, product development, and customer service, to ensure a cohesive and integrated marketing approach.
Key Responsibilities:
- Develop and implement a comprehensive digital marketing strategy aligned with the company's business objectives and target audience.
- Lead and manage the digital marketing team, providing guidance, mentorship, and performance feedback.
- Oversee the planning, execution, and optimization of all digital marketing campaigns across various channels.
- Drive website traffic and conversions through SEO, SEM, and content marketing initiatives.
- Develop and manage the digital marketing budget, ensuring optimal allocation of resources and a strong ROI.
- Analyze marketing data and metrics to measure campaign performance, identify trends, and inform strategic decisions.
- Stay ahead of industry trends, emerging technologies, and best practices in digital marketing.
- Manage relationships with external agencies and vendors as needed.
- Ensure a consistent brand voice and messaging across all digital platforms.
- Collaborate with product and sales teams to develop integrated marketing plans and campaigns.
- Report on key performance indicators (KPIs) and provide insights to senior leadership.
Qualifications:
- Bachelor's or Master's degree in Marketing, Business Administration, or a related field.
- Extensive experience (minimum 8 years) in digital marketing, with at least 3 years in a leadership or management role.
- Proven track record of developing and executing successful digital marketing strategies that have driven significant business growth.
- Expertise in SEO, SEM, content marketing, social media marketing, email marketing, and paid advertising platforms.
- Strong analytical skills with proficiency in web analytics tools (e.g., Google Analytics) and marketing automation platforms.
- Excellent leadership, team management, and communication skills.
- Strategic thinker with a data-driven approach to decision-making.
- Experience in managing marketing budgets and demonstrating ROI.
- Creative and innovative mindset with a passion for digital innovation.
This advertiser has chosen not to accept applicants from your region.
8
Head of Digital Marketing Strategy
BN1 1AA East Sussex, South East
£70000 Annually
WhatJobs
Posted 3 days ago
Job Viewed
Job Description
Our client, a dynamic and fast-growing e-commerce business, is looking for an experienced Head of Digital Marketing Strategy to lead their online presence and customer acquisition efforts. This hybrid role, based in our client's vibrant office in Brighton, East Sussex, UK , will involve developing and executing comprehensive digital marketing plans that drive brand awareness, traffic, and conversions. You will oversee all digital channels, leveraging data analytics and industry best practices to achieve ambitious growth targets. This position requires a strategic thinker with a proven track record in digital marketing leadership.
Responsibilities:
Qualifications:
Responsibilities:
- Develop and implement a holistic digital marketing strategy aligned with business objectives.
- Oversee and manage all digital marketing channels, including SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing.
- Define key performance indicators (KPIs) and track campaign performance, providing regular reports and insights to senior management.
- Manage the digital marketing budget, ensuring optimal allocation of resources for maximum ROI.
- Lead and mentor a team of digital marketing specialists, fostering a culture of innovation and continuous improvement.
- Conduct market research and competitor analysis to identify new opportunities and stay ahead of industry trends.
- Collaborate with cross-functional teams, including product development, sales, and creative, to ensure cohesive brand messaging and campaigns.
- Drive website traffic, user engagement, and conversion rates through data-driven optimisation.
- Explore and implement new digital marketing technologies and platforms.
- Manage relationships with external agencies and vendors as required.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field; Master's degree preferred.
- Minimum of 7 years of progressive experience in digital marketing, with at least 3 years in a strategic leadership role.
- Proven track record of developing and executing successful digital marketing strategies that have driven significant business growth.
- In-depth knowledge of all major digital marketing channels and analytics platforms (e.g., Google Analytics, Google Ads, social media advertising platforms).
- Strong analytical and problem-solving skills, with the ability to interpret complex data and translate it into actionable insights.
- Excellent leadership, communication, and interpersonal skills.
- Experience managing budgets and external agencies.
- Proficiency in marketing automation tools and CRM systems.
- A strategic mindset with a creative and innovative approach to digital marketing.
- Ability to thrive in a hybrid work environment, balancing remote strategic planning with collaborative office-based work in Brighton .
This advertiser has chosen not to accept applicants from your region.
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