535 Media Strategy jobs in the United Kingdom
Senior Media Planner/Buyer
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Join to apply for the Senior Media Planner/Buyer role at Camelot Strategic Marketing & Media
We are PMG
Named
We are PMG
Named Ad Age Best Places to Work for 10 years in a row and Fast Company Best Workplaces for Innovators since 2022, PMG is a global independent marketing services and technology company that seeks to inspire people and brands that anything is possible. Driven by shared success, PMG leverages business strategy and transformation, creative, media, and insights—as well as its proprietary operating system, Alli—to deliver cutting-edge digital solutions and innovative media strategies.
Our team comprises over 900 employees globally, and our work for ambitious brands like Apple, Nike, Sephora, Experian, Therabody, Best Western Hotels & Resorts, Creed Fragrances, BNY, Intuit, CKE Restaurants, Travelex, and Whole Foods spans 85+ countries.
Who You Will Be Working With
At PMG, our Convergent Video & Audio team is at the forefront of blending traditional and digital media strategies, helping brands create immersive, cross-platform experiences that connect with audiences across TV, streaming, radio, and emerging media channels. We craft high-impact campaigns that seamlessly integrate across multiple touchpoints, ensuring brands reach the right audience, at the right time, with the right message—whether they’re watching, listening, or engaging in new and evolving ways.
You’ll work alongside media strategists, creative teams, analytics experts, and top industry vendors, executing campaigns that drive measurable results and fuel brand growth. From optimising placements and analysing performance trends to negotiating media buys and developing cutting-edge measurement solutions, you’ll play a vital role in shaping how brands maximise their impact in an increasingly fragmented media landscape.
Beyond execution, this role is about pioneering innovation in convergent media—testing new ad formats, leveraging audience insights, and integrating data-driven strategies that enhance engagement and ROI. You’ll have the opportunity to influence full-funnel marketing strategies, ensuring video and audio investments are aligned with broader brand and business objectives.
As a Senior Media Planner, if you’re passionate about data-driven media, storytelling through audio and video, and redefining the future of advertising, this is the place to make an impact.
What You Will Do
- Lead the planning and execution of high-impact convergent video and audio campaigns.
- Develop strategies for optimising media placements across TV, radio, and digital platforms.
- Drive collaboration with cross-functional teams, including media, creative, and analytics.
- Evaluate marketing performance metrics and leverage data-driven insights for decision-making.
- Manage external partnerships with media vendors and negotiate optimal advertising placements.
- Contribute to forecasting and budget planning for media campaigns.
- Identify emerging trends and opportunities in convergent video and audio advertising.
- Deliver regular updates and actionable insights internally and externally to clients, showcasing campaign results and offering recommendations for improvement.
- Mentor and support junior team members in their growth of Convergent Video/Audio within the Media and Marketing landscape.
What You Will Bring
- Extensive experience in Convergent Video & Audio, with a Bachelor’s degree or equivalent work experience.
- Strong expertise in marketing strategy, planning, and analysis, ensuring data-driven media execution and optimisation.
- Proficiency in marketing metrics, using insights to refine convergent video and audio campaigns.
- Experience in media planning & buying, ensuring effective execution across digital and traditional platforms.
- Familiarity with convergent video and audio platforms, optimising multi-channel advertising strategies.
- Knowledge of geofencing, Nielsen DMAs, and cross-screen measurement tools like Vivvix, VideoAmp, and EDO to enhance targeting and effectiveness.
- Hands-on experience with digital and traditional ad platforms, including Innovid and iSpot, to track and optimise media performance.
- A commitment to curiosity and adaptability as a Continual Learner, staying at the forefront of media innovation while prioritising client success with a Customer-Focused mindset that seeks opportunities to deliver meaningful value.
- A dedication to People-Focused leadership, fostering collaboration, innovation, and professional growth by Leading by Example and nurturing strong relationships that empower others to excel.
- Professional Development: Take advantage of our learning and development programs, mentorship opportunities, and career advancement support.
- Generous Time Off: Enjoy generous paid time off and holiday allowances to recharge and spend time with loved ones.
- Parental Leave: We provide paid parental leave to support your family during important life events.
- Retirement & Pension Plans: Plan for your future with competitive retirement or pension programs, including contribution matching.
- Fertility and Family Support: Access fertility benefits for all team members and their spouses.
- Healthcare: Coverage and support for everyday medical expenses and routine care, tailored by geography.
- Pet Insurance: Protect your pet's health and your finances.
- Lifestyle Spending Accounts: Enjoy 100% company-funded accounts to promote healthy habits and well-being.
- Commuter Benefits: Access support for travel and commuting needs, where available.
- Annual Bonus: All employees are eligible for an annual bonus.
- Volunteering Opportunities: Receive 8 give-back hours to volunteer in your local communities.
- AI Enterprise License: Access AI Enterprise accounts and participate in weekly AI training sessions to empower and ensure AI safety.
What Sets Us Apart
Being part of PMG means joining a company culture that’s unmatched in digital. We're dedicated to working hard to serve our employees and clients, delivering value, results, and innovation—which often requires true grit and agility. We believe in taking care of ourselves and each other to continuously improve in every way.
In alignment with our core values to be inclusive and always change for the better, PMG is committed to creating a more diverse and inclusive culture, and we are proud to be an equal opportunity employer. We believe that we only change for the better by bringing diverse perspectives to our company. PMG recruits, employs, trains, compensates, and promotes regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Seniority level
- Seniority level Mid-Senior level
- Employment type Full-time
- Job function Marketing and Sales
- Industries Advertising Services
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#J-18808-LjbffrHead of Social Media Strategy
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E-commerce Manager, Social Media Strategy
Posted today
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Key responsibilities include managing the entire e-commerce lifecycle, from website optimization and product merchandising to customer acquisition and retention. You will stay ahead of emerging trends in e-commerce and social media marketing, identifying new opportunities to enhance brand presence and drive revenue growth. Experience with popular e-commerce platforms (e.g., Shopify, WooCommerce) and social media management tools (e.g., Hootsuite, Buffer) is essential. The ideal candidate will have a proven track record in digital marketing, with demonstrable success in managing online stores and social media campaigns that generate significant ROI. Strong analytical skills, including the ability to interpret web analytics and social media metrics, are crucial. Excellent copywriting, editing, and visual content creation skills are also required. You should be a self-starter, highly organized, and possess excellent project management abilities to juggle multiple priorities effectively. If you are passionate about e-commerce, social media, and driving measurable results in a remote setting, this is an exciting opportunity.
Responsibilities:
- Develop and execute comprehensive e-commerce and social media marketing strategies to drive online sales and brand awareness.
- Manage and optimize the company's e-commerce website, ensuring a seamless user experience and effective product presentation.
- Create, curate, and schedule engaging content across various social media platforms (e.g., Instagram, Facebook, TikTok, Pinterest).
- Plan and manage paid social media advertising campaigns, including budget allocation, targeting, and performance tracking.
- Analyze website traffic, sales data, and social media metrics to identify trends, insights, and areas for improvement.
- Implement SEO best practices to improve organic search visibility for the e-commerce platform.
- Manage customer service inquiries and feedback received through social media channels.
- Collaborate with design and content teams to create visually appealing and on-brand marketing materials.
- Stay updated on the latest e-commerce and social media trends, tools, and best practices.
Remote Digital Marketing Specialist - Social Media Strategy
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The ideal candidate will possess a strong understanding of different social media channels, their respective audiences, and the best practices for each. You will be adept at using analytics tools to measure campaign performance, identify key insights, and optimize strategies for maximum impact. Excellent written and verbal communication skills are essential for crafting compelling copy and engaging with online communities. Creativity, a keen eye for detail, and the ability to think strategically are paramount. You should be comfortable working independently, managing multiple projects simultaneously, and collaborating effectively with remote team members and stakeholders. Experience in A/B testing and conversion rate optimization within social media campaigns will be a significant advantage.
Qualifications include a Bachelor's degree in Marketing, Communications, or a related field. Proven experience of at least 4 years in digital marketing, with a strong emphasis on social media management and strategy, is required. Demonstrable success in growing social media presence and driving measurable results is essential. Proficiency with social media management tools (e.g., Hootsuite, Buffer), analytics platforms (e.g., Google Analytics, platform-specific insights), and graphic design tools (e.g., Canva, Adobe Creative Suite) is highly beneficial. Candidates must have a reliable internet connection and a suitable home office setup. This is a fantastic opportunity to shape brand narratives and drive digital growth in a flexible, remote capacity. Join our client and be at the forefront of digital marketing.
E-commerce Marketing Manager - Social Media Strategy
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E-commerce Marketing Manager - Social Media Strategy
Posted today
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Job Description
You will be responsible for developing and executing comprehensive social media marketing strategies across various platforms (e.g., Instagram, Facebook, TikTok, Pinterest) to enhance brand visibility and drive traffic to the e-commerce website. Key duties include creating engaging content, managing social media advertising budgets, analysing campaign performance using analytics tools, and optimizing strategies for maximum ROI. You will also manage influencer collaborations, monitor social media trends, and engage with the online community to build brand loyalty.
The ideal candidate will have a Bachelor's degree in Marketing, Business, Communications, or a related field, combined with at least 4-6 years of experience in e-commerce marketing, with a significant emphasis on social media management and strategy. Proven success in developing and executing paid social media campaigns and a deep understanding of social media analytics tools (e.g., Google Analytics, Facebook Ads Manager) are essential. Excellent copywriting skills, a creative mindset, and a passion for e-commerce trends are required. Experience with SEO, SEM, and email marketing is a plus.
We are looking for a proactive individual who can thrive in a fast-paced environment and adapt to the ever-evolving digital landscape. This is a fantastic opportunity to lead impactful marketing initiatives and contribute to the success of a dynamic online brand. The role offers a competitive salary, excellent benefits, and opportunities for professional growth. Join our client and shape the future of their digital customer engagement.
E-commerce Marketing Manager - Social Media Strategy
Posted today
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As the E-commerce Marketing Manager, you will be responsible for developing and executing comprehensive marketing strategies across various digital channels, with a strong emphasis on social media, content marketing, SEO, and paid advertising. You will manage the company's social media presence, creating compelling content, fostering community engagement, and analyzing performance metrics to optimize campaigns. Your goal will be to increase website traffic, conversion rates, customer acquisition, and overall brand awareness. You will work closely with the e-commerce platform team, creative designers, and external agencies to ensure seamless execution and consistent brand messaging.
Key Responsibilities:
- Develop and implement integrated e-commerce marketing strategies focused on driving online sales and customer loyalty.
- Create and manage engaging content across all social media platforms (Instagram, Facebook, TikTok, Pinterest, etc.).
- Develop and execute paid social media advertising campaigns, including budget management and performance optimization.
- Oversee SEO initiatives to improve organic search rankings and drive qualified traffic.
- Manage email marketing campaigns, including list segmentation, content creation, and automation.
- Analyze website traffic, conversion rates, and campaign performance using tools like Google Analytics.
- Identify and implement strategies to improve the customer journey and conversion funnels.
- Collaborate with the design team to create visually appealing marketing assets.
- Monitor market trends, competitor activities, and customer feedback to identify new opportunities.
- Report on key marketing metrics and provide insights for strategic decision-making.
Required Qualifications:
- Proven experience as an E-commerce Marketing Manager or similar role, with a strong focus on social media and digital channels.
- Demonstrable success in growing online sales and improving digital marketing KPIs.
- Expertise in social media marketing, content creation, and community management.
- Proficiency with SEO best practices and tools (e.g., SEMrush, Ahrefs).
- Experience with e-commerce platforms (e.g., Shopify, Magento) and digital advertising platforms (e.g., Google Ads, Facebook Ads Manager).
- Strong analytical skills and experience with web analytics tools (e.g., Google Analytics).
- Excellent written and verbal communication skills.
- Creative mindset with a keen eye for detail and brand aesthetics.
- Bachelor's degree in Marketing, Digital Media, Business, or a related field.
If you are a passionate digital marketer eager to shape the online presence of a growing e-commerce brand, this hybrid role in Sunderland is the perfect opportunity.
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Remote E-commerce Marketing Specialist - Social Media Strategy
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Key responsibilities include identifying target audiences, developing content calendars, and managing social media communities. You will stay abreast of the latest social media trends, tools, and best practices, and experiment with new platforms and strategies. Collaboration with the e-commerce and product teams to align marketing efforts with business objectives is essential. The ideal candidate will possess a Bachelor's degree in Marketing, Communications, Digital Media, or a related field, with at least 4 years of experience in e-commerce marketing and social media management. Proven success in growing social media presence and driving sales through social channels is mandatory. Expertise in social media analytics tools (e.g., Google Analytics, Meta Business Suite, Hootsuite) and paid social advertising platforms is required. Strong content creation skills (written and visual) and a keen eye for design are beneficial. Excellent communication, organizational, and project management skills are vital for managing multiple campaigns simultaneously in a remote setting. This role offers a fantastic opportunity to shape the online presence and success of a growing e-commerce brand.
Head of E-commerce & Social Media Strategy
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Responsibilities:
- Develop and execute the overall e-commerce and social media strategy.
- Drive online sales growth and optimise the customer journey.
- Build and manage the company's social media presence and community engagement.
- Oversee content strategy for e-commerce platforms and social channels.
- Manage paid social media campaigns and digital advertising budgets.
- Analyse e-commerce and social media performance metrics to identify trends and opportunities.
- Collaborate with cross-functional teams to ensure brand consistency and customer satisfaction.
- Lead and mentor the e-commerce and social media teams.
- Stay updated on the latest digital commerce and social media trends and technologies.
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
- Minimum of 7 years of progressive experience in e-commerce and social media management, with at least 3 years in a leadership role.
- Proven success in driving significant online sales growth and brand engagement.
- Deep understanding of e-commerce platforms (e.g., Shopify, Magento) and social media management tools.
- Expertise in digital marketing, including SEO, SEM, content marketing, and analytics.
- Exceptional leadership, communication, and strategic planning skills.
- Ability to work independently and manage remote teams effectively.
- Strong analytical skills and experience with A/B testing and conversion optimisation.
- Experience in developing and managing large digital marketing budgets.
Head of Digital Marketing & Social Media Strategy
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Key Responsibilities:
- Develop and implement a comprehensive digital marketing and social media strategy aligned with business objectives.
- Oversee all social media channels, including content creation, community management, and paid social advertising.
- Manage and optimize SEO/SEM strategies to improve organic and paid search visibility.
- Lead the development and execution of email marketing campaigns, content marketing initiatives, and influencer partnerships.
- Analyze digital marketing performance metrics, report on key KPIs, and provide actionable insights for continuous improvement.
- Manage the digital marketing budget, ensuring efficient allocation of resources and maximizing ROI.
- Stay ahead of industry trends, emerging platforms, and best practices in digital marketing and social media.
- Collaborate with product, sales, and customer service teams to ensure a cohesive brand experience.
- Build and mentor a high-performing digital marketing team, fostering a culture of innovation and accountability.
- Develop and manage relationships with external agencies and technology providers.