6 Product Promotion jobs in Wigan
Lead Product Marketing Manager FMCG
Posted today
Job Viewed
Job Description
As the Lead Product Marketing Manager, you will be instrumental in shaping the go-to-market strategies for new product launches and existing product lines. You will conduct in-depth market research, identify consumer insights, and develop compelling marketing plans that resonate with target audiences and drive significant sales growth. Your expertise will be crucial in maintaining and expanding our client's market leadership.
Key Responsibilities:
- Develop and execute comprehensive product marketing strategies for FMCG products.
- Conduct market research, competitive analysis, and consumer insight generation.
- Define product positioning, messaging, and value propositions.
- Create and manage go-to-market plans for new product launches.
- Collaborate with R&D, sales, and creative teams to ensure product success.
- Develop marketing collateral, sales tools, and training materials.
- Monitor product performance, sales data, and market trends, making data-driven recommendations.
- Manage marketing budgets and track campaign ROI.
- Oversee brand consistency across all marketing communications.
- Stay updated on FMCG industry trends and best practices in product marketing.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
- Minimum of 7 years of experience in product marketing, with a strong focus on the FMCG sector.
- Proven success in developing and launching new FMCG products.
- Deep understanding of consumer behavior, market dynamics, and branding strategies within FMCG.
- Excellent analytical, strategic thinking, and project management skills.
- Strong written and verbal communication skills, with the ability to craft compelling marketing messages.
- Proficiency in market research tools and methodologies.
- Ability to work independently and collaboratively in a remote environment.
- Experience in managing cross-functional teams and external agencies is advantageous.
This is an exceptional opportunity for a talented product marketer to make a significant impact in the dynamic FMCG sector, all within a flexible remote working structure.
Marketing Product Specialist
Posted 3 days ago
Job Viewed
Job Description
We are now recruiting for a Marketing Product Specialist to join a dynamic and fast-growing company that operates multiple brands as part of a worldwide group of companies, mainly within the shipping, logistics, and print industries. Their network spans the UK and the Republic of Ireland
The Role
We are now seeking a creative, detail-oriented, and organised Marketing Product Specialist to join the team at their location near Accrington.
This role will focus on delivering high-quality product and service campaign assets and will play a pivotal part in shaping marketing campaigns from conceptualisation to execution, ensuring brand consistency and creative excellence across physical and digital channels.
In addition to creative responsibilities, the role will include administrative tasks such as managing the marketing inbox and supporting the Brand and Communication Specialist in coordinating the delivery of marketing collateral to ensure projects are completed on time.
The ideal candidate will have a keen eye for detail and the ability to craft engaging and accurate marketing literature that effectively promotes our products and services. This includes creating both visual and written content to support campaigns while ensuring materials are compelling, on-brand, and tailored to meet the needs of our customers and franchise partners.
Skills and Experience
* Proven track record of developing and delivering creative marketing campaigns across physical and digital platforms.
* Proficiency in Adobe Creative Suite, including Photoshop, Illustrator, and InDesign, for designing engaging marketing materials.
* Strong copywriting and editing skills, with the ability to craft compelling content for marketing literature, including product and service descriptions.
* Knowledge of marketing channels, including social media, email marketing, and website content, to create assets tailored for each platform.
* Excellent organisational and administrative skills, including the ability to manage inboxes, coordinate collateral delivery, and assist with campaign logistics.
* Attention to detail and organisational skills to manage multiple projects effectively and deliver high-quality content.
* Familiarity with content management systems (e.g., WordPress) and email marketing platforms (e.g., Mailchimp) is a plus.
* A creative mindset with the ability to conceptualise ideas and turn them into compelling marketing assets.
* Strong communication and collaboration skills, with the ability to work closely with franchise partners, stakeholders, and external vendors.
* Experience working within a franchise or multi-brand environment is advantageous.
Qualifications
* Bachelor's degree in Marketing, Design, Communications, or a related field.
* 2+ years of experience in marketing, with a focus on creative campaign development and content creation.
* Proficiency in design and creative tools, with a strong portfolio of work demonstrating marketing creative execution.
Salary and Benefits:
* 24,000 to 26,000
* Plus 10% Bonus based on company performance
* 21 Days holiday to start plus Bank Holidays
* Plus 1 day off for Volunteering
* Pension
Hybrid working 2 days from home, 3 days from the office
Marketing Product Specialist
Posted 1 day ago
Job Viewed
Job Description
We are now recruiting for a Marketing Product Specialist to join a dynamic and fast-growing company that operates multiple brands as part of a worldwide group of companies, mainly within the shipping, logistics, and print industries. Their network spans the UK and the Republic of Ireland
The Role
We are now seeking a creative, detail-oriented, and organised Marketing Product Specialist to join the team at their location near Accrington.
This role will focus on delivering high-quality product and service campaign assets and will play a pivotal part in shaping marketing campaigns from conceptualisation to execution, ensuring brand consistency and creative excellence across physical and digital channels.
In addition to creative responsibilities, the role will include administrative tasks such as managing the marketing inbox and supporting the Brand and Communication Specialist in coordinating the delivery of marketing collateral to ensure projects are completed on time.
The ideal candidate will have a keen eye for detail and the ability to craft engaging and accurate marketing literature that effectively promotes our products and services. This includes creating both visual and written content to support campaigns while ensuring materials are compelling, on-brand, and tailored to meet the needs of our customers and franchise partners.
Skills and Experience
* Proven track record of developing and delivering creative marketing campaigns across physical and digital platforms.
* Proficiency in Adobe Creative Suite, including Photoshop, Illustrator, and InDesign, for designing engaging marketing materials.
* Strong copywriting and editing skills, with the ability to craft compelling content for marketing literature, including product and service descriptions.
* Knowledge of marketing channels, including social media, email marketing, and website content, to create assets tailored for each platform.
* Excellent organisational and administrative skills, including the ability to manage inboxes, coordinate collateral delivery, and assist with campaign logistics.
* Attention to detail and organisational skills to manage multiple projects effectively and deliver high-quality content.
* Familiarity with content management systems (e.g., WordPress) and email marketing platforms (e.g., Mailchimp) is a plus.
* A creative mindset with the ability to conceptualise ideas and turn them into compelling marketing assets.
* Strong communication and collaboration skills, with the ability to work closely with franchise partners, stakeholders, and external vendors.
* Experience working within a franchise or multi-brand environment is advantageous.
Qualifications
* Bachelor's degree in Marketing, Design, Communications, or a related field.
* 2+ years of experience in marketing, with a focus on creative campaign development and content creation.
* Proficiency in design and creative tools, with a strong portfolio of work demonstrating marketing creative execution.
Salary and Benefits:
* 24,000 to 26,000
* Plus 10% Bonus based on company performance
* 21 Days holiday to start plus Bank Holidays
* Plus 1 day off for Volunteering
* Pension
Hybrid working 2 days from home, 3 days from the office
Software Product Content Marketing at AIPRM
Posted 201 days ago
Job Viewed
Job Description
About AIPRM:
AIPRM is at the cutting edge of artificial intelligence, providing predictive marketing solutions that integrate seamlessly into businesses' existing workflows. Our AI tools enable data-driven decision-making that is both accessible and actionable.
Summary:
We are in search of a creative and data-driven Software Product Marketing Specialist to join our dynamic team. This role will focus on creating and disseminating engaging content across various media, including high-quality blog posts, compelling images, illustrations, and videos. A successful candidate will build and maintain our social media presence, fostering community engagement, and establishing AIPRM as a thought leader in AI software marketing.
Key Responsibilities:
- Grow our brand and paid user base into all markets, with a focus on US SMBs.
- Strategize and implement marketing campaigns that align with our product/market fit.
- Produce outstanding, engaging marketing content, including:
- Blogs : Write informative and compelling blog posts, enhanced with high-quality pictures and illustrations to reinforce the written content.
- Visual Content : Create visually appealing graphics and illustrations that communicate complex AI concepts in an easily digestible format.
- Videos : Produce engaging videos that showcase our AI tools and services, highlight customer success stories, and promote our brand as a leader in the AI marketing industry.
- Engage with our online community through regular updates, interactions, and conversations on social media platforms.
- Collaborate with graphic designers, video editors, and content creators to ensure content quality and brand consistency, or produce it yourself using AI and the plethora of amazing tools.
- Analyze media metrics to optimize strategies, enhance engagement, and increase conversion rates.
Requirements
Skills and Qualifications:
- Proven track record in marketing, with a strong portfolio demonstrating skills in content creation and social media management.
- Passionate about AI with a robust understanding of its application in marketing, sales, customer support and other roles.
- Exceptional writing and communication skills, capable of breaking down complex workflows into simple convincing steps, explain complex topics in an approachable way.
- Creativity and strategic thinking, capable of working both independently and collaboratively.
- Bachelor's degree in Marketing, Communications, or a related field is preferred.
Education and Experience:
- At least 3 years of experience in digital marketing of software products
- Experience with AIPRM as a plus
Personal Traits:
- A creative writer and communicator
- A finisher - ideas are worth a dime a dozen, execution is everything
- A natural gift for persuasive and instructive writing, speaking and filming.
- A hands-on approach in all efforts
Benefits
- Opportunity to work for a rapidly growing AI SaaS company with a 2+ million user audience.
- Flexible working hours (our 100% remote team spans timezones from GMT-5 to GMT+8 currently already).
- Work directly with seasoned SaaS entrepreneurs (20+ years each business experience) and a highly productive, results-oriented team.
- Ability to define the future of AI and learn from the best.
Please apply with code AIPRMmkt1 and your timezone in the first sentence of your application.
Please tell us in which role, company and for how long you had a similar responsibility.
Director of Product Management, Marketing, and Strategy
Posted 5 days ago
Job Viewed
Job Description
PPE manufactures high-performance O-rings and sealing components using advanced elastomer materials and precision designs that extend equipment life.
Seals are critical to the function of industrial systems, and PPE's solutions are trusted in the most demanding environments.
Today, PPE offers over 200 elastomer grades used globally across industries such as oil & gas, chemical processing, food and pharma manufacturing, marine and power generation, aerospace, and semiconductors.
The company's success is built on the continual development of new elastomer materials combined with exceptional levels of customer service and technical support.
**SUMMARY**
_Part of IDEX Corporation, Precision Polymer Engineering (PPE), is committed to delivering high-performance sealing solutions that support critical applications across industries such as semiconductor, oil and gas, pharmaceutical, aerospace, and food processing. Founded in 1975 and acquired by IDEX in 2010, PPE has built a reputation for innovation, technical excellence, and customer-focused service, offering advanced elastomer materials and custom-engineered components designed to perform in the most demanding environments. Our team plays a vital role in developing and supporting these mission-critical solutions, and we seek individuals who are passionate about contributing to a culture of precision, safety, and continuous improvement. Joining PPE means becoming part of a global organization that values expertise, collaboration, and the drive to solve complex engineering challenges._
**This role should be located within commuting distance from either Blackburn, Lancashire, England or Brenham, Texas.**
**PRIMARY FUNCTION:**
+ Lead strategy development process and ensure deployment across the organization
+ Develop and execute product strategies that align with overall business goals and objectives
+ Conduct market research to identify trends and customer needs within the Mechanical or Industrial Engineering sector
+ Leads a team of product managers, marketing associates, pricing associates, and commercial ops; responsible for recruitment, performance management, and engagement of the team
+ As a member of the PPE Senior Leadership Team, collaborates cross-functionally on the overall business objectives and deliverables
+ Collaborate with engineering, sales, and marketing teams to define product requirements and specifications
+ Lead the planning, development, and launch of new products or product enhancements
+ Analyze product performance metrics and customer feedback to inform future product strategies
+ Lead the development of product roadmaps and ensure timely delivery of products to market
+ Lead pricing actions and margin improvement initiatives across all business lines/markets
+ Drive complexity reduction within the portfolio and pricing structure
+ Develop marketing strategies and materials to promote products effectively to target audiences
+ Work closely with colleagues to ensure good teamwork and best practice
+ Sets Key Performance Indicators (KPIs) for owned initiatives and team(s); monitors and adjusts as necessary
**EDUCATION AND/OR EXPERIENCE REQUIREMENTS:**
+ Proven experience (10+ years) in product management, marketing, and strategic planning, preferably for an engineering or manufacturing company
+ Demonstrated success in leading cross-functional teams to launch and scale products that meet market demands and drive revenue growth
+ Strong analytical and problem-solving skills with the ability to translate data into actionable insights and strategic decisions
+ Expertise in market research, competitive analysis, and customer segmentation to inform product and marketing strategies
+ Exceptional leadership and communication skills, with experience presenting to executive leadership and influencing stakeholders at all levels
+ Deep understanding of go-to-market strategies, product lifecycle management, and brand positioning
+ Experience managing budgets, forecasting, and ROI analysis for product and marketing initiatives
+ Familiarity with agile methodologies, product road mapping tools, and CRM/marketing automation platforms
+ Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively
+ Bachelor's degree in business, Marketing, Engineering, or related field; MBA or equivalent advanced degree strongly preferred
**Job Family:** Marketing
**Business Unit:** PPE
Director of Product Management, Marketing, and Strategy
Posted 5 days ago
Job Viewed
Job Description
With interesting opportunities in engineering, marketing, sales, supply chain, operations, HR, finance, and more across more than 40 diverse businesses ( around the globe, chances are, we have something special for you.
**SUMMARY**
_Part of IDEX Corporation, Precision Polymer Engineering (PPE), is committed to delivering high-performance sealing solutions that support critical applications across industries such as semiconductor, oil and gas, pharmaceutical, aerospace, and food processing. Founded in 1975 and acquired by IDEX in 2010, PPE has built a reputation for innovation, technical excellence, and customer-focused service, offering advanced elastomer materials and custom-engineered components designed to perform in the most demanding environments. Our team plays a vital role in developing and supporting these mission-critical solutions, and we seek individuals who are passionate about contributing to a culture of precision, safety, and continuous improvement. Joining PPE means becoming part of a global organization that values expertise, collaboration, and the drive to solve complex engineering challenges._
**This role should be located within commuting distance from either Blackburn, Lancashire, England or Brenham, Texas.**
**PRIMARY FUNCTION:**
+ Lead strategy development process and ensure deployment across the organization
+ Develop and execute product strategies that align with overall business goals and objectives
+ Conduct market research to identify trends and customer needs within the Mechanical or Industrial Engineering sector
+ Leads a team of product managers, marketing associates, pricing associates, and commercial ops; responsible for recruitment, performance management, and engagement of the team
+ As a member of the PPE Senior Leadership Team, collaborates cross-functionally on the overall business objectives and deliverables
+ Collaborate with engineering, sales, and marketing teams to define product requirements and specifications
+ Lead the planning, development, and launch of new products or product enhancements
+ Analyze product performance metrics and customer feedback to inform future product strategies
+ Lead the development of product roadmaps and ensure timely delivery of products to market
+ Lead pricing actions and margin improvement initiatives across all business lines/markets
+ Drive complexity reduction within the portfolio and pricing structure
+ Develop marketing strategies and materials to promote products effectively to target audiences
+ Work closely with colleagues to ensure good teamwork and best practice
+ Sets Key Performance Indicators (KPIs) for owned initiatives and team(s); monitors and adjusts as necessary
**EDUCATION AND/OR EXPERIENCE REQUIREMENTS:**
+ Proven experience (10+ years) in product management, marketing, and strategic planning, preferably for an engineering or manufacturing company
+ Demonstrated success in leading cross-functional teams to launch and scale products that meet market demands and drive revenue growth
+ Strong analytical and problem-solving skills with the ability to translate data into actionable insights and strategic decisions
+ Expertise in market research, competitive analysis, and customer segmentation to inform product and marketing strategies
+ Exceptional leadership and communication skills, with experience presenting to executive leadership and influencing stakeholders at all levels
+ Deep understanding of go-to-market strategies, product lifecycle management, and brand positioning
+ Experience managing budgets, forecasting, and ROI analysis for product and marketing initiatives
+ Familiarity with agile methodologies, product road mapping tools, and CRM/marketing automation platforms
+ Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively
+ Bachelor's degree in business, Marketing, Engineering, or related field; MBA or equivalent advanced degree strongly preferred
Are you ready to join a different kind of company where our people, our culture, and our commitments are centered around providing trusted solutions that improve lives around the world?
**IDEX is an Equal Opportunity Employer** . IDEX gives consideration for employment to qualified applicants without regard to race, color, religion, creed, genetic information, sex, sexual orientation, gender identity or expression, marital status, age, national origin, disability, protected veteran status, or any other consideration or protected category made unlawful by federal, state or local laws.
**Attention Applicants:** If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process, please let us know. Likewise, if you are limited in the ability to access or use this online application process and need an alternative method for applying, we will determine an alternate way for you to apply. Please contact our Talent Acquisition Team at for assistance with an accommodation. These contact tools may be used only by individuals with a disability for accommodation requests. Do not inquire as to the status of an application.
**Job Family:** Marketing
**Business Unit:** PPE
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