15 Search Engine Optimization Specialist jobs in Wolverhampton

SF Recruitment is currently supporting a start-up business based in Birmingham to recruit a Digital Marketing Manager in the run up to their product launch. You will work with the CEO and be a key part in helping shape this companies marketing strategy and efforts, and support in launching an innovative and revolutionary product into the US and wider markets.

Job Description: As the Digital Marketing Manager, you will be instrumental in shaping and executing the company's marketing strategy. Your role will cover a wide range of marketing activities, ensuring cohesive and effective campaigns across various platforms.

Key Responsibilities:
- Campaign Coordination: Plan and execute marketing campaigns across multiple channels, including social media, email, website, and traditional media.
- Agency Liaison: Collaborate with external agencies to manage paid advertising campaigns and other outsourced marketing activities.
- Email Marketing: Develop and implement email marketing campaigns, starting internally and potentially expanding through subcontracted agencies.
- Website Management: Oversee the company website, coordinating with developers as needed to ensure optimal performance and content.
- Branding: Create and implement internal branding strategies to enhance company identity and culture.
- Social Media Management: Manage social media platforms, engaging with the target audience to build a strong online presence.
- Public Relations: Support PR activities to enhance the company's public image and media relations.
- Content Creation: Coordinate the creation of content for various marketing channels, ensuring consistency and quality.
- Awards and Recognition: Identify and pursue relevant industry awards to enhance the company's reputation.
- Event Management: Organise and execute marketing events to promote the company and its products.
- Software Management: Utilise marketing-related software and tools such as HubSpot, Shopify, and CRM systems to streamline operations.

Requirements:
- Marketing Expertise: Strong understanding of digital marketing principles and best practices.
- Project Management: Excellent project management skills to coordinate multiple campaigns and initiatives simultaneously.
- Communication Skills: Effective communication skills to liaise with internal teams and external agencies.
- Analytical Skills: Ability to analyse marketing data and generate actionable insights.
- Technical Proficiency: Familiarity with marketing software and tools, including CRM systems, HubSpot, and Shopify.
- Adaptability: Ability to quickly learn and implement new technologies, such as AI, to improve marketing efficiency.

Additional Responsibilities:
- Team Leadership: Lead daily stand-ups and weekly strategy meetings to ensure alignment and progress.
- Stakeholder Management: Manage and communicate effectively with internal and external stakeholders.
- KPI Reporting: Provide daily and weekly reports on key performance indicators (KPIs) to track progress and identify areas for improvement.
- Strategic Alignment: Ensure all marketing activities align with business objectives and are on track.
- Executive Reporting: Report to the CEO and receive instructions from the COO as required.
- Strategy Implementation: Consolidate and implement strategies agreed upon by the executive and wider teams.

At HIS GRACE Stores Ltd, were proud to be one of the UKs leading Afro-Caribbean food stores celebrating the rich flavors, traditions, and culture of Africa and the Caribbean. We supply authentic groceries, fresh produce, and specialty products to communities across the country, both in-store and online.

As we continue to grow our digital presence, we are seeking a passionate and data-drivenDigital.

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Digital Marketing Executive Permanent - Telford

L & C Consulting are recruiting with a well-established and successful Sales and Distribution specialist for a new Digital / Online Marketing / Ecommerce Executive. This new permanent position in Telford is an excellent opportunity to join a modern, forward thinking organisation where youll be given the best tools to succeed.

Based in a modern office .

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Are you ready to kick-start a career in an award-winning, results-driven marketing agency? At WAA Group operating as WAA Chosen weve been igniting brands since 1986, turning creativity into commercial impact. Were looking for a Digital Marketing Apprentice with a technically-minded, problem-solving approach and a strong can-do attitude. This is a fantastic opportunity to build foundational digit.

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Are you passionate about all things digital and eager to kick-start your career in marketing? General Building Plastics is looking for a Digital Marketing Apprentice to join their expanding marketing team. This is a fantastic opportunity for a driven and enthusiastic individual to gain hands-on experience in a fast-paced and diverse role, supporting our customer website services and wider digital .

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Digital Marketing Manager

Automotive Aftermarket Agency

Salary: Circa £40,000 basic + discretionary bonus
Benefits: 25 days holiday, pension, laptop, contributions to broadband, mobile and gym, quarterly social events, learning and development opportunities

Hybrid working, with regular travel to clients around the UK.

Ideal location: West Midlands - Ideal locations include Bromsgrove, Redditch, Droi.

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At Places for People, we hire People, not numbers! So, if you like the sound of one of our jobs, please apply - you could be just who we're looking for! Of course, experience and track record are important, but we're   more interested in hiring someone that embodies our People Promises. That's someone that does the right thing, is enthusiastic and motivated to grow, believes in Community spirit, is respectful and enjoys their work. As the UK's leading Social Enterprise we're dedicated to creating inclusive and thriving Communities for both our Customers and Employees.      

So, what are you waiting for? Join a community that cares about you!  

This role sits within the Brand & Digital team in our central Group Communications department, and will focus on the owned channels for Places Leisure , our health and wellbeing brand. If you're interested in giving Customers the best possible experience when they land on the website, making sure we're as visible as possible on Google and taking the digital reins for leisure campaigns then read on.  

More about your role  

In this role, you'll get to work across the entirety of Places Leisure's owned channels.    

You'll help drive SEO performance by collaborating with internal teams and external partners to conduct keyword research, optimise content, and follow best practices to boost visibility and organic traffic. You'll be working with website data including GA4 and Microsoft Clarity to understand how Customers are using the site and building pages that meet their needs, improving conversions and making it easy for people to interact with us. You'll support customer touchpoint activities like email marketing, managing segmentation, personalisation, and testing to improve engagement. You'll contribute to the CRO roadmap, working with digital, IT, and agency teams to enhance the website experience and increase conversions. You'll assist in reporting and performance tracking by creating KPI dashboards, setting up event tracking, and using insights to improve the customer journey. You'll help deliver data-led digital campaigns aligned with business objectives and provide digital input across a variety of projects. Your knowledge of platforms and data will allow you to identify and suggest opportunities to enhance performance and customer experience.  

The essential and desirable Criteria for this role is listed below.  

Essential  

• Strong understanding of owned channels and proven experience in website management, SEO, email marketing.   

• Advanced knowledge of digital platforms such as Google Analytics, Google Search Console, Google Tag Manager, Umbraco, and various CRM systems.  

• Strong understanding of core digital marketing metrics and optimisation techniques to improve campaign performance.  

• Excellent attention to detail, ensuring accuracy and consistency across campaigns.  

• Proven ability to manage and be the digital lead on multiple campaigns and deadlines in a fast-paced environment.  

More about you  

You love working with owned channels, whether that's optimising the user journey throughout the website, enhancing visibility with on-page and technical SEO improvements or delivering the right message to people at the right time through email.    

You'll be comfortable with Content Management Systems, preferably Umbraco, and are keen to ensure Customers have the best experience when they visit the website whether they're looking for a timetable or signing up as a Places Leisure member.   

You'll regularly use GA4, Google Search Console, Google Tag Manager, Semrush, Screaming Frog and Microsoft Clarity to make data-driven decisions, whether that's auditing content on a page to improve performance or building out topic clusters to enhance authority on a subject.    

Your strong attention to detail helps ensure accuracy across campaigns, even in a fast-paced environment with tight deadlines. You may hold a marketing qualification such as a CIM Certificate, though it's not essential.   

You'll have experience with email marketing best practices and have used popular platforms, including Salesforce Marketing Cloud or Campaign Monitor. You'll understand how to make an impact through email and be passionate about testing to improve performance.  

Additionally, you're confident using the Microsoft Office suite and you're familiar with A/B testing, audience segmentation, and targeting strategies to drive campaign performance.  

As a Senior Digital Marketing Executive you'll be confident in your ability to deliver a data-led narrative to stakeholders and use that data to educate and persuade when leading on campaigns.  

The benefits  

We are a large diverse and ambitious business, which will give you all the challenge you could wish for.   

We know that there's always more we can do to make you smile, that's why we offer a comprehensive benefits package with each role, yours will include:   

• Competitive salary, with a salary review yearly   

• Pension with matched contributions up to 7%   

• Excellent holiday package – up to 35 days annual leave (including bank holidays) with the option to buy or sell leave   

• Cashback plan for healthcare costs – up to £500 saving per year   

• A bonus scheme for all colleagues at 2%   

• Training and development   

• Extra perks including huge discounts and offers from shops, cinemas and much more   

What's next?

If you meet the criteria and are ready to make the next step in your career then click apply. You will be redirected to our careers site where you can discover more about the role, read a full job description and apply directly to us.

If you are a Places for People customer and you're looking for support with your application, please contact our skills and employment team on

If you are a recruitment agency please note we operate a PSL and do not take cold calls 

At Places for People, safeguarding is everyone's responsibility. We are committed to creating safe communities for our customers and colleagues by protecting children, young people, and adults at risk from harm, abuse, and neglect. 

We follow robust safeguarding policies and procedures, ensuring all employees, volunteers, and contractors uphold the highest standards of safeguarding and accountability. Our recruitment process includes pre-employment checks, including Disclosure and Barring Service (DBS) checks where applicable, to promote a safe and secure working environment. 

By joining Places for People, you are expected to contribute to our safeguarding culture, following our policies and reporting concerns to protect those in our communities.

Job Title: Senior Brand & Digital Marketing Manager
Location:  Birmingham - on-site 5 days a week
Salary: £65,000 - £75,000

Lead the Marketing and Brand Evolution of a Retail Icon
This retail business is entering a bold new chapter. With nearly four decades of heritage and a refreshed leadership team, we're investing heavily in digital transformation, infrastructure, and expansion into new markets including trade, hospitality, and developers. We're now seeking a commercially savvy senior marketer with a strong brand instinct to lead our marketing strategy, elevate our customer proposition, and drive growth across our e-commerce platform and flagship flagship showroom.

Your Mission
As Senior Brand & Digital Marketing Manager, you'll own and execute a holistic, multi-channel marketing strategy that blends brand building with performance marketing. This is a senior generalist role for someone comfortable working both strategically and tactically - from sharpening our brand narrative to optimising conversion metrics. You'll lead a small, agile team and work closely with the CEO and wider board, driving this businesses evolution from a regional D2C player into a nationally respected omni-channel brand.

Key Responsibilities

Strategic Brand & Marketing Leadership
- Build and lead an integrated brand and marketing roadmap aligned to our 3-year business transformation plan.
- Reposition the brand to support our expansion into trade, and B2B sectors including hospitality and developer markets.
- Develop brand architecture, tone of voice, visual identity, and ensure brand consistency across all channels.
- Define and track marketing KPIs, commercial impact, and campaign effectiveness.

Performance Marketing & Digital Growth
- Oversee SEO, PPC, email, and social campaigns with a clear focus on driving ROI and improving acquisition cost efficiency.
- Ensure our e-commerce platform delivers best-in-class UX and conversion, incorporating AI and automation tools where appropriate.
- Champion a test-and-learn culture using analytics and insight to shape campaigns, customer journeys, and budget allocation.

Content, Campaigns & Creative
- Own the end-to-end campaign cycle from concept through to execution - including brand-led and product-led marketing across all touchpoints.
- Create an ongoing 12 month marketing calendar and proactively drive and monitor performance.
- Drive customer engagement through inspiring storytelling, lifestyle content, product guides, trend pieces, and thought leadership.
- Collaborate with sales and merchandising on seasonal promotions, showroom campaigns and retail activations.

Team, Agency & Stakeholder Leadership
- Lead and mentor a small internal team while managing third-party creative, media and PR agencies.
- Partner with senior leadership, merchandising, showroom sales and IT to ensure cohesive planning and delivery.
- Communicate marketing impact clearly to the CEO, Chair and Board, and represent the brand externally when needed.

Key Success Metrics
- Delivery of the 3-year sales growth targets
- Increased online and showroom conversion rates
- Growth in organic traffic and paid media POAS
- Improved review metrics across Google and Trustpilot
- Customer retention and email marketing performance
- Controlled marketing spend within budget

What We're Looking For

Essential
- Experience senior marketing generalist, ideally in retail, home improvement, or e-commerce.
- Strong balance of brand strategy and digital marketing execution.
- Commercially focused, with experience owning marketing budgets and reporting on revenue contribution.
- Outstanding communication and stakeholder skills, with proven ability to work cross-functionally.
- Hands-on approach to leadership - comfortable in the detail but able to zoom out and lead from the front.

Preferred
- Experience marketing to both D2C and trade audiences, ideally with high-SKU product portfolios.
- Familiarity with Shopify, Klaviyo, GA4, and marketing automation platforms.
- Passion for interior design, consumer lifestyle, or home renovation sectors.
- Experience working with or briefing creative, PR, or branding agencies.

Why Join?
- Strategic Autonomy: This is a Board-facing role with the chance to shape a legacy brand's next phase.
- Big Vision, Nimble Team: Operate with the agility of a start-up but the stability of a 39-year-old business.
- Real Ownership: From web traffic to footfall and brand awareness - your impact will be measurable and visible.
- Major Growth Phase: Trade and hospitality markets offer untapped opportunity - and you'll lead the charge.
- Forward-Thinking Culture: Embracing AI, automation, and next-gen customer experience tools.

Benefits Package
- 25 days holiday + bank holidays
- Full private healthcare including dental, eye care, and 24/7 GP access
- EV salary sacrifice and tech perks
- Company pension scheme
- Generous staff discount
- Annual performance bonus based on marketing KPIs
- Ongoing leadership mentoring and personal development

Digital Marketing Account Manager - 35,000-40,000 | Coventry | Hybrid

Are you an experienced Digital Marketer with a passion for delivering results and managing client relationships? We're looking for a talented Digital Marketing Account Manager to join our growing team in Coventry.

Location: Hybrid - 3 days a week in our Coventry office, 2 days from home
Salary: 35,000-40,000 (depending on experience)

About the role
As a Digital Marketing Account Manager, you'll be the main point of contact for your clients, ensuring their campaigns are planned, delivered, and optimised to drive success. You'll focus on paid advertising, SEO techniques, and landing page optimisation while managing multiple client accounts and working closely with our internal teams.

Key responsibilities:

• Manage a portfolio of client accounts, acting as their trusted digital marketing partner

• Plan, execute, and optimise paid ad campaigns, particularly across Google Ads

• Use GA4 to analyse campaign performance and provide actionable insights

• Advise on and implement SEO techniques to enhance online visibility

• Optimise landing pages to maximise conversions and ROI

• Deliver regular performance reports and recommendations to clients

• Build strong client relationships and ensure a high standard of service

• Collaborate with internal teams to deliver multi-channel campaigns

What we're looking for:

• Previous experience working in a marketing agency environment

• Strong background in digital marketing with a focus on paid advertising (Google Ads)

• Solid understanding of SEO best practices and landing page optimisation

• Experience using GA4 to track and report on campaign performance

• Confident managing client relationships and presenting campaign results

• Highly organised, proactive, and able to manage multiple accounts and deadlines

• A team player with excellent communication skills and a positive attitude

What's in it for you?

• Competitive salary of 35,000-40,000 DOE

• Hybrid working - 3 days in our Coventry office, 2 days from home

• Regular lunch outings, socials, and gigs with the team

• Annual company trip

• A supportive, collaborative environment where your ideas are valued

• Ongoing training and opportunities to develop your career

If you're ready to take the next step in your digital marketing career and want to join a fun, ambitious team - we'd love to hear from you.

Apply now to find out more.