29 Senior Bi Analyst jobs in London

Join one of the EU’s fastest-growing eCommerce SaaS platforms, recognised globally for innovation in customer loyalty.

Our client is a multi-award-winning SaaS company that empowers some of the world’s biggest brands to increase traffic, loyalty, and ultimately revenue through cutting-edge technology. As a leader in their field, consistently winning awards, they’re now investing in a next-generation BI tool to drive even smarter, data-led decisions.

The Role:

As the go-to BI expert, you’ll be instrumental in shaping how the business understands and leverages its data:

• Build and maintain Power BI dashboards and visualisations that translate complex data into actionable insights.
• Collaborate across departments, managing stakeholders and helping them ask the right questions from the data.
• Bring fresh ideas and challenge existing assumptions - you’ll play a key role in shaping how data drives commercial decisions.
• Turn thousands of data points into clarity, guiding cross-functional visibility and strategic alignment across the business.

Requirements:

• 5+ years’ experience working with Power BI and SQL in a commercial environment
• Strong stakeholder management skills – able to balance priorities and educate non-technical users
• Experience working with cloud platforms (AWS, GCP, or Azure)
• A business-savvy mindset – you understand data, but more importantly, how it impacts growth and revenue

Benefits:

• £50,000 – £70,000 salary DOE
• Huge opportunity to own BI strategy within a scaling tech company
• Career development with clear progression opportunities
• Hybrid working
• Amazing culture, regular socials, and optional international travel

Broadway Malyan is a global design practice dedicated to improving the future of the built environment worldwide. With a comprehensive suite of interrelated design disciplines from master planning to architecture and interiors, we are active in the world’s key development markets and growth areas.

Our work integrates complementary project elements to enhance the daily life of cities and communities. We work across a spectrum from regional spatial strategies to master planning of urban districts, building around transit-oriented development, designing the 15-minute neighbourhood, individual buildings and making spaces in between that are attractive for people and nature. We build to accommodate uses from commercial offices, living, education and life sciences, to leisure, transport and culture.

As an employee-owned practice, we are able to create an inclusive culture where everyone has a strong sense of engagement and shared responsibility in the future of our business. We are committed to investing and inspiring our people, so we can attract and retain the best talent to strengthen our reputation as both a design practice and an employer of choice.

We are seeking a motivated Junior BI Analyst to join our data analytics team. This role is perfect for an entry-level professional looking to build expertise in business intelligence, data management, and emerging AI technologies. The successful candidate will support data-driven decision making across the organization while developing technical skills in data analysis and visualization.

Key Responsibilities:

Data Management & Quality

• Perform data cleansing, validation, and quality assurance processes
• Identify and resolve data inconsistencies and anomalies
• Document data sources, transformations, and cleansing procedures
• Monitor data pipelines and ensure timely data updates

Business Intelligence & Reporting

• Develop and maintain standard business reports and dashboards
• Create ad-hoc reports based on stakeholder requirements
• Support the creation of KPIs and performance metrics
• Assist in data visualization best practices implementation

AI Integration & Prompt Engineering

• Create and optimize AI prompts for various business applications
• Collaborate with teams to identify opportunities for AI-driven insights
• Test and refine AI-generated responses for accuracy and relevance
• Stay updated on AI tools and their applications in business intelligence

User Support & Communication

• Respond to user queries regarding reports, data, and business systems
• Escalate complex technical problems to senior team members
• Create user documentation and training materials
• Conduct basic training sessions for end users

Required Qualifications:

The ideal candidate will hold a Bachelor's degree in Data Science, Computer Science, Statistics, Mathematics, Business Analytics, or a related field, though we will consider candidates with an equivalent combination of education and relevant experience. From a technical standpoint, candidates must demonstrate strong proficiency in Excel and data manipulation techniques, along with basic knowledge of SQL for data querying and retrieval. A solid understanding of fundamental data analysis concepts and methodologies is essential, as is familiarity with database management principles and basic statistical analysis techniques.

Beyond technical capabilities, we seek individuals with exceptional analytical and problem-solving abilities who can approach complex data challenges with creativity and precision. The role demands excellent attention to detail and accuracy, as data quality is paramount to our organization's decision-making processes. Strong written and verbal communication skills are crucial, as the position involves regular interaction with stakeholders across various departments and technical skill levels. The successful candidate must be able to work both independently with minimal supervision and collaboratively as an integral part of our analytics team.

Work Environment:

• Hybrid work arrangement available
• Collaborative team environment
• Fast-paced, technology-driven workplace
• Continuous learning culture

Broadway Malyan is an equal opportunities provider.

Broadway Malyan is a global design practice dedicated to improving the future of the built environment worldwide. With a comprehensive suite of interrelated design disciplines from master planning to architecture and interiors, we are active in the world’s key development markets and growth areas.

Our work integrates complementary project elements to enhance the daily life of cities and communities. We work across a spectrum from regional spatial strategies to master planning of urban districts, building around transit-oriented development, designing the 15-minute neighbourhood, individual buildings and making spaces in between that are attractive for people and nature. We build to accommodate uses from commercial offices, living, education and life sciences, to leisure, transport and culture.

As an employee-owned practice, we are able to create an inclusive culture where everyone has a strong sense of engagement and shared responsibility in the future of our business. We are committed to investing and inspiring our people, so we can attract and retain the best talent to strengthen our reputation as both a design practice and an employer of choice.

We are seeking a motivated Junior BI Analyst to join our data analytics team. This role is perfect for an entry-level professional looking to build expertise in business intelligence, data management, and emerging AI technologies. The successful candidate will support data-driven decision making across the organization while developing technical skills in data analysis and visualization.

Key Responsibilities:

Data Management & Quality

• Perform data cleansing, validation, and quality assurance processes
• Identify and resolve data inconsistencies and anomalies
• Document data sources, transformations, and cleansing procedures
• Monitor data pipelines and ensure timely data updates

Business Intelligence & Reporting

• Develop and maintain standard business reports and dashboards
• Create ad-hoc reports based on stakeholder requirements
• Support the creation of KPIs and performance metrics
• Assist in data visualization best practices implementation

AI Integration & Prompt Engineering

• Create and optimize AI prompts for various business applications
• Collaborate with teams to identify opportunities for AI-driven insights
• Test and refine AI-generated responses for accuracy and relevance
• Stay updated on AI tools and their applications in business intelligence

User Support & Communication

• Respond to user queries regarding reports, data, and business systems
• Escalate complex technical problems to senior team members
• Create user documentation and training materials
• Conduct basic training sessions for end users

Required Qualifications:

The ideal candidate will hold a Bachelor's degree in Data Science, Computer Science, Statistics, Mathematics, Business Analytics, or a related field, though we will consider candidates with an equivalent combination of education and relevant experience. From a technical standpoint, candidates must demonstrate strong proficiency in Excel and data manipulation techniques, along with basic knowledge of SQL for data querying and retrieval. A solid understanding of fundamental data analysis concepts and methodologies is essential, as is familiarity with database management principles and basic statistical analysis techniques.

Beyond technical capabilities, we seek individuals with exceptional analytical and problem-solving abilities who can approach complex data challenges with creativity and precision. The role demands excellent attention to detail and accuracy, as data quality is paramount to our organization's decision-making processes. Strong written and verbal communication skills are crucial, as the position involves regular interaction with stakeholders across various departments and technical skill levels. The successful candidate must be able to work both independently with minimal supervision and collaboratively as an integral part of our analytics team.

Work Environment:

• Hybrid work arrangement available
• Collaborative team environment
• Fast-paced, technology-driven workplace
• Continuous learning culture

Broadway Malyan is an equal opportunities provider.

Power BI Data Analyst – Contract

The Opportunity

A leading public sector organisation is delivering one of the UK’s most ambitious sustainability and infrastructure programmes. To support this, we’re looking for a Power BI Data Analyst with the technical expertise and creativity to turn complex data into meaningful insights.

This role is central to helping senior leaders, project teams, and partner organisations make evidence-based decisions. You’ll work with large, varied datasets, create high-impact dashboards, and ensure data quality and governance is applied consistently.

What You’ll Be Doing

• Build and maintain Power BI dashboards, models, and reports across multiple projects and services.
• Combine, transform, and cleanse data from different sources (using Power Query, DAX, and semantic models).
• Translate raw data into actionable insights for senior leadership and project teams.
• Support the organisation’s data governance, quality assurance, and auditing practices.
• Work collaboratively with digital, data, and technology teams to embed consistent data standards.
• Present complex information in a clear, engaging way for both technical and non-technical audiences.

What We’re Looking For

• Proven expertise in Power BI (including Power Query, DAX, semantic modelling).
• Strong background in data analysis, cleansing, and visualisation .
• Experience of working with large, complex datasets from multiple sources.
• Knowledge of data governance, quality assurance, and statistical methods.
• Ability to manage stakeholders and explain technical insights in plain language.
• An agile, problem-solving mindset, comfortable working across multiple projects.

What’s on Offer

• £300-350 day rate.
• Flexible hybrid working (2–3 days London office, rest remote).
• Chance to work on a major sustainability and infrastructure programme with significant public impact.

Why Apply

This is a high-profile role where your work will directly influence the delivery of one of the UK’s most important infrastructure and environmental programmes. If you want to use your Power BI expertise to shape smarter decisions, improve data culture, and contribute to sustainability at scale, this is an opportunity not to miss.

Business Intelligence Analyst

Location: London

Department: Business Development

Reports To: VP Business Development

Type: Full-time | Permanent | Hybrid

Company Overview

Oriflame is a global beauty and wellness company founded in Sweden, with over 55 years of heritage and generating sales of over €604 million in 2024. Operating in over 60 countries worldwide, we offer high-quality, accessible products while empowering individuals to build their own businesses through a trusted and sustainable direct-selling model.

We are now embarking on an exciting transformation journey, modernising how we work, embracing digital and social commerce channels and rolling out strategic change initiatives across the business. At Oriflame, you’ll find the scale and stability of a global company combined with agility and an entrepreneurial spirit. Our people thrive on innovation, collaboration, and continuous development.

The Role

We are looking for an analytical and commercially minded Business Intelligence Analyst to join our global Business Development team. You will bring in fresh thinking, new ideas, and a proactive mindset to shape commercial decisions and strategy. You will report to the VP Business Development and work closely with colleagues across Finance and commercial teams, at a global level.

The role offers strong exposure to senior stakeholders and diverse markets, with plenty of opportunity to grow through collaboration on global projects and strategic business initiatives.

Key Responsibilities

• Research and track market, consumer, and competitor trends in the industry to support commercial decision-making.
• Deliver deep business analysis on internal performance, to identify opportunities for improved growth, efficiency, and profitability.
• Connect external market insights with internal data to create a holistic, 360° view that drives smarter strategic decisions.
• Translate complex data into clear insights , building reports and presentations to support senior decision-making.
• Work closely with Business Development, Marketing, Sales, Digital and Finance to provide actionable intelligence that informs strategic initiatives.
• Prepare and present market reports, competitor benchmarking, and business reviews to senior stakeholders.
• Support evaluation of new market opportunities as part of business planning and innovation processes.
• Act as a trusted voice of intelligence across the organisation, helping teams stay ahead of market trends, emerging risks, and strategic opportunities.
• Contribute to the development and improvement of BI processes, tools, and reporting structures to enhance business insight capabilities.

Candidate Experience & Skills

• 5 years’ experience in Business Intelligence, Market Research or Strategic Analysis.
• Proven ability to translate complex data into clear, actionable insights and influence business outcomes.
• Strong data analysis skills using tools such as Excel, Power BI/Tableau , or similar.
• Confident communicator with excellent storytelling skills and ability to engage senior stakeholders with clarity and impact.

Personal Attributes

• Self-starter who takes ownership and is proactive in identifying opportunities for analysis and improvement.
• Commercially curious with strong critical and creative thinking skills.
• Detail-oriented with the ability to connect the dots across datasets and business questions.
• Comfortable working independently while collaborating across functions in a dynamic, fast-paced environment.

Business Intelligence Reporting Lead £44k Salary

Job Details

Directorate: Corporate Services

Department/Team: Strategy and Business Intelligence

Location: London-based office with flexibility to work remotely

Hours: Contracted hours to be agreed locally with line manager

Job Purpose

The Business Intelligence (BI) Reporting Lead will be the organisation’s leading expert in Power BI and other reporting tools, playing a key role in enhancing data maturity and enabling data-driven decision-making.

They will oversee the full lifecycle of BI reports and dashboards, from requirements gathering through to design, deployment, maintenance, and optimisation, while providing best practice guidance on reporting across business systems such as Dynamics and Assemble.

The role involves complex data troubleshooting, process improvement, and collaboration across departments to resolve data quality issues and enhance reporting capabilities. The BI Reporting Lead will also contribute to the broader data and digital strategy, particularly within Microsoft Azure data architecture, shaping the strategic use of BI tools and defining the future direction of reporting across the organisation.

Key Responsibilities and Accountabilities

1. Strategic Leadership: Lead the development and implementation of robust organisation-wide BI best practices and standards, embedding a “hub and spoke” model that ensures alignment with governance, security, and data usage policies.
2. BI Expertise: Act as the organisation’s BI reporting expert, collaborating with IT to develop, procure, and optimise BI tools, including the extraction, transformation, and loading (ETL) of complex datasets in line with technical standards.
3. Lifecycle Management: Oversee the complete lifecycle of Power BI reports and dashboards—from gathering requirements to deployment, maintenance, and archiving.
4. Reports and Dashboard Development: Lead the execution of the Power BI roadmap, delivering user-focused reporting solutions aligned with strategic goals. Ensure technical consistency, high-quality documentation, and effective stakeholder engagement.
5. BI Tool Optimisation: Optimise Power BI performance through advanced data modelling, efficient queries, and continuous monitoring. Proactively identify and resolve performance issues in collaboration with IT.
6. Data Maturity and Culture: Support organisational data maturity initiatives and foster a culture of data-driven decision-making. Provide training and technical support to BI users, building strong stakeholder relationships.
7. Innovation and Best Practice: Stay up to date with emerging BI technologies and methodologies, advocating for innovative approaches to improve access to and use of data.
8. Performance Monitoring: Analyse and evaluate performance metrics, reporting against objectives and KPIs, and ensuring timely corrective action when required.

Requirements – Essential / Desirable

• Proven experience as a BI Lead overseeing development and rollout of BI tools (Essential)
• Strong SQL proficiency with experience in data modelling, integration, and ETL processes (Essential)
• Understanding of Microsoft Azure data storage and analytics (Essential)
• Extensive Power BI experience including reports, dashboards, DAX, and Power Query (Essential)
• Knowledge of data governance and quality principles (Essential)
• Advanced analytical and problem-solving skills (Essential)
• Demonstrated ability to resolve complex technical problems (Essential)
• Experience managing third-party vendors (Essential)
• Strong interpersonal and influencing skills (Essential)
• Excellent organisational and workload management abilities (Essential)

Dimensions of the Role

Resources: Accountable for the strategic positioning and maintenance of BI tools across the organisation.

Key Relationships

• Internal: Collaborates with all business units and user groups to ensure BI tools meet organisational needs. Works closely with data and technology teams.
• External: Manages supplier relationships, collaborates with external peers and sector groups to share knowledge and track developments.

Information Security and Governance: Responsible for upholding data governance and security protocols relevant to the role.

Key Deliverables

1. High system availability and strong user satisfaction with BI tools
2. Strategic and operational Power BI reports that meet user and organisational needs
3. Engaged BI user groups fostering collaboration and trust
4. System optimisation reducing support and procurement costs
5. Development and management of a Power BI product roadmap
6. Strong working relationships across IT and Data functions

Level Descriptions

• 5 Strategic: Deep understanding of organisational systems and strategy; represents the organisation externally; makes high-impact decisions.
• 4 Expert: Recognised authority; leads and influences others; manages significant resources.
• 3 Complex: Uses experience and judgment to solve complex problems and collaborate across teams.
• 2 Enhanced: Manages internal and external processes, relationships, and problem-solving.
• 1 Foundation: Contributes to organisational goals without managerial responsibility.

Qualifications and Training

• Essential: Advanced Power BI experience or equivalent.
• Desirable: Microsoft Azure and Fabric expertise.

Additional Information

1. Confidentiality: Handle sensitive data responsibly and in compliance with GDPR and relevant legislation.
2. Equality, Diversity & Inclusion: Support the organisation’s commitment to diversity and inclusion, ensuring accessibility and fairness in all activities.
3. Health & Safety: Contribute to a safe working environment and complete any required training.
4. Safeguarding: Promote responsible working practices and contribute to safeguarding initiatives.
5. Digital & Data Proficiency: Use digital tools confidently, including Microsoft Office, Power BI, intranet systems, and relevant reporting software.

Other Requirements:

• Occasional travel for team meetings or events
• Some out-of-hours work may be required
• Ability to respond promptly to urgent technical issues

BI Analyst - London (Hybrid)

3 days/week in-office for the first 5–6 months, then typically 1–2 days/week

Our ecommerce clients is looking for a BI Analyst who can bring data to life and build trusted relationships across the business. You’ll design clear, impactful dashboards, write advanced SQL to power them, and work directly with teams in marketing, e-commerce, operations and supply to make data central to decision-making.

What you’ll do

• Create and maintain dashboards and data visualisations that drive action (Looker Studio preferred; Power BI/Tableau experience also valued).
• Write complex SQL queries (joins, subqueries, nested logic) to deliver robust reporting.
• Partner with stakeholders across functions — understanding their processes, shaping requirements, and iterating dashboards that really get used.
• Run deep-dive analysis projects and support ad-hoc data needs while helping reduce them through better self-serve tools.
• Contribute to a culture of consistent KPI definitions, strong governance and clear documentation.

What you’ll bring

• 2+ years’ experience in an analytical or BI role.
• Strong portfolio of dashboarding/data visualisation work.
• Advanced SQL capability (beyond simple selects).
• Confidence working directly with non-technical teams and building trust.
• Bonus: travel/e-commerce sector background

Salary: up to £48k.

Senior BI Analyst – Analytics Engineering Team

We’re looking for a Senior BI Analyst to join our Analytics Engineering team. In this role, you’ll partner with BI platform users and engineering teams to enable self-serve decision-making through reporting and actionable insights, while making our data models more performant.

Sitting at the intersection of Analytics Engineering and Insights, you’ll support data scientists and business users to become more self-sufficient, helping to further data literacy across the organization.

What we’re looking for

• Strong SQL skills with experience querying large, complex datasets.
• Expert knowledge of Looker (not Looker Studio) and LookML, with hands-on experience building performant, reusable, and modular code for large-scale deployments.
• Ability to explain complex topics clearly and collaborate with both technical and non-technical stakeholders.
• Comfortable working autonomously to deliver features and influence the team’s roadmap.
• Experience in fast-changing environments, ideally in e-commerce or marketplace domains, understanding metrics like GMV, conversion rates, and user retention.
• Familiarity with data engineering principles and ELT pipelines, including communicating requirements to data engineers.
• Skilled in building reports, dashboards, and integrations that communicate insights clearly.

What you’ll do

• Provide end-user support in Looker for both data producers and consumers.
• Design and deliver training and guidance to improve self-serve BI adoption.
• Clean up, standardize, and shift-left Looker definitions into the data stack, simplifying the instance, improving performance, and reducing reliance on manual code changes.

Business Intelligence Reporting Lead £44k Salary

Job Details

Directorate: Corporate Services

Department/Team: Strategy and Business Intelligence

Location: London-based office with flexibility to work remotely

Hours: Contracted hours to be agreed locally with line manager

Job Purpose

The Business Intelligence (BI) Reporting Lead will be the organisation’s leading expert in Power BI and other reporting tools, playing a key role in enhancing data maturity and enabling data-driven decision-making.

They will oversee the full lifecycle of BI reports and dashboards, from requirements gathering through to design, deployment, maintenance, and optimisation, while providing best practice guidance on reporting across business systems such as Dynamics and Assemble.

The role involves complex data troubleshooting, process improvement, and collaboration across departments to resolve data quality issues and enhance reporting capabilities. The BI Reporting Lead will also contribute to the broader data and digital strategy, particularly within Microsoft Azure data architecture, shaping the strategic use of BI tools and defining the future direction of reporting across the organisation.

Key Responsibilities and Accountabilities

1. Strategic Leadership: Lead the development and implementation of robust organisation-wide BI best practices and standards, embedding a “hub and spoke” model that ensures alignment with governance, security, and data usage policies.
2. BI Expertise: Act as the organisation’s BI reporting expert, collaborating with IT to develop, procure, and optimise BI tools, including the extraction, transformation, and loading (ETL) of complex datasets in line with technical standards.
3. Lifecycle Management: Oversee the complete lifecycle of Power BI reports and dashboards—from gathering requirements to deployment, maintenance, and archiving.
4. Reports and Dashboard Development: Lead the execution of the Power BI roadmap, delivering user-focused reporting solutions aligned with strategic goals. Ensure technical consistency, high-quality documentation, and effective stakeholder engagement.
5. BI Tool Optimisation: Optimise Power BI performance through advanced data modelling, efficient queries, and continuous monitoring. Proactively identify and resolve performance issues in collaboration with IT.
6. Data Maturity and Culture: Support organisational data maturity initiatives and foster a culture of data-driven decision-making. Provide training and technical support to BI users, building strong stakeholder relationships.
7. Innovation and Best Practice: Stay up to date with emerging BI technologies and methodologies, advocating for innovative approaches to improve access to and use of data.
8. Performance Monitoring: Analyse and evaluate performance metrics, reporting against objectives and KPIs, and ensuring timely corrective action when required.

Requirements – Essential / Desirable

• Proven experience as a BI Lead overseeing development and rollout of BI tools (Essential)
• Strong SQL proficiency with experience in data modelling, integration, and ETL processes (Essential)
• Understanding of Microsoft Azure data storage and analytics (Essential)
• Extensive Power BI experience including reports, dashboards, DAX, and Power Query (Essential)
• Knowledge of data governance and quality principles (Essential)
• Advanced analytical and problem-solving skills (Essential)
• Demonstrated ability to resolve complex technical problems (Essential)
• Experience managing third-party vendors (Essential)
• Strong interpersonal and influencing skills (Essential)
• Excellent organisational and workload management abilities (Essential)

Dimensions of the Role

Resources: Accountable for the strategic positioning and maintenance of BI tools across the organisation.

Key Relationships

• Internal: Collaborates with all business units and user groups to ensure BI tools meet organisational needs. Works closely with data and technology teams.
• External: Manages supplier relationships, collaborates with external peers and sector groups to share knowledge and track developments.

Information Security and Governance: Responsible for upholding data governance and security protocols relevant to the role.

Key Deliverables

1. High system availability and strong user satisfaction with BI tools
2. Strategic and operational Power BI reports that meet user and organisational needs
3. Engaged BI user groups fostering collaboration and trust
4. System optimisation reducing support and procurement costs
5. Development and management of a Power BI product roadmap
6. Strong working relationships across IT and Data functions

Level Descriptions

• 5 Strategic: Deep understanding of organisational systems and strategy; represents the organisation externally; makes high-impact decisions.
• 4 Expert: Recognised authority; leads and influences others; manages significant resources.
• 3 Complex: Uses experience and judgment to solve complex problems and collaborate across teams.
• 2 Enhanced: Manages internal and external processes, relationships, and problem-solving.
• 1 Foundation: Contributes to organisational goals without managerial responsibility.

Qualifications and Training

• Essential: Advanced Power BI experience or equivalent.
• Desirable: Microsoft Azure and Fabric expertise.

Additional Information

1. Confidentiality: Handle sensitive data responsibly and in compliance with GDPR and relevant legislation.
2. Equality, Diversity & Inclusion: Support the organisation’s commitment to diversity and inclusion, ensuring accessibility and fairness in all activities.
3. Health & Safety: Contribute to a safe working environment and complete any required training.
4. Safeguarding: Promote responsible working practices and contribute to safeguarding initiatives.
5. Digital & Data Proficiency: Use digital tools confidently, including Microsoft Office, Power BI, intranet systems, and relevant reporting software.

Other Requirements:

• Occasional travel for team meetings or events
• Some out-of-hours work may be required
• Ability to respond promptly to urgent technical issues