697 Seo Strategist jobs in the United Kingdom

We are seeking a highly skilled and visionary SEO Strategist / Head of SEO to define and lead our search growth roadmap. In this senior role, you will be responsible for setting the overall SEO direction, prioritizing initiatives that drive business impact, and aligning organic growth efforts with company-wide objectives.

As a T-shaped marketer, you will combine deep SEO expertise with a broad understanding of marketing, analytics, and digital growth. You will work closely with leadership, product, design, content, and development teams to ensure SEO is embedded across every function of the business. The ideal candidate is both analytical and creative, capable of developing data-driven strategies while inspiring cross-functional teams to execute at the highest level.

• Define the organization’s SEO vision, long-term growth roadmap, and execution strategy.

• Design and implement comprehensive SEO initiatives across technical SEO, content strategy, link-building, and experimentation.

• Evaluate and prioritize opportunities based on ROI, complexity, and competitive landscape.

• Align SEO objectives with overarching business KPIs, including marketing qualified leads (MQLs), customer acquisition cost (CAC), annual recurring revenue (ARR), and pipeline velocity .

• Continuously monitor search engine trends, algorithm updates, and industry best practices to maintain a competitive advantage.

• Champion SEO within the organization, ensuring buy-in from stakeholders and visibility at the leadership level.

• Partner with product and development teams to ensure SEO requirements are factored into platform architecture, site migrations, and new feature rollouts.

• Work with content and editorial teams to build a scalable framework for keyword-driven, high-performing content.

• Collaborate with design and UX/UI teams to ensure website changes and new templates support both usability and SEO performance.

• Align closely with marketing and demand generation teams to integrate SEO into campaigns, events, and broader growth initiatives.

• Build strong relationships across departments to foster a culture where SEO is considered a critical growth lever, not a siloed function.

• Establish a robust measurement framework for SEO, defining clear KPIs and success benchmarks.

• Use advanced analytics tools (GA4, Google Search Console, Ahrefs, SEMrush, Looker Studio) to monitor performance, identify opportunities, and track progress.

• Deliver detailed reporting to leadership on keyword growth, traffic trends, conversion impact, and revenue attribution from SEO.

• Translate complex SEO data into actionable insights and recommendations that can be easily understood by non-technical stakeholders.

• Identify gaps in analytics or reporting and collaborate with data teams to enhance measurement accuracy.

• Build and lead an SEO team (in-house or distributed), ensuring a balance of technical expertise, content strategy, and off-page authority building.

• Manage external SEO agencies, freelancers, or consultants, ensuring alignment with internal goals and quality standards.

• Mentor and upskill team members across departments, fostering greater SEO literacy throughout the organization.

• 4+ years of proven SEO strategy and leadership experience, ideally in a tech-driven environment .

• Demonstrated track record of scaling organic channels to deliver measurable business results (e.g., revenue growth, lead generation, or market expansion).

• Strong analytical skills with the ability to interpret large datasets and make data-driven decisions.

• Proficiency in SEO and analytics platforms, including GA4, Google Search Console, Ahrefs, SEMrush, Moz, and Looker Studio.

• Excellent communication, leadership, and stakeholder management skills, with the ability to influence executives and cross-functional peers.

• Deep understanding of how SEO intersects with broader marketing, product, and sales strategies.

• Experience managing SEO at scale for international or enterprise-level websites.

• Familiarity with CRO (Conversion Rate Optimization), paid media, and marketing automation tools.

• Hands-on experience with technical SEO concepts such as schema markup, JavaScript rendering, and Core Web Vitals.

• Background in leading distributed teams or managing agency partnerships.

This is a rare opportunity to take ownership of a mission-critical growth channel at a pivotal stage in our company’s expansion. As Head of SEO, you will shape not only our search performance but also how SEO informs and strengthens the broader go-to-market strategy. You will be empowered to make high-level decisions, experiment with innovative approaches, and directly impact the scalability of our business.

• Develop and implement comprehensive SEO strategies to improve organic search rankings and traffic.
• Conduct thorough keyword research, competitor analysis, and market trend analysis.
• Optimize website content, structure, and technical elements for search engines (on-page and technical SEO).
• Develop and manage a content marketing calendar, creating engaging and relevant content across various formats.
• Oversee content creation, editing, and distribution to maximize reach and engagement.
• Monitor and analyze website traffic, user behavior, and conversion rates using analytics tools (e.g., Google Analytics, Google Search Console).
• Report on campaign performance, providing insights and recommendations for improvement.
• Collaborate with web development and design teams to implement SEO best practices and technical improvements.
• Stay up-to-date with the latest SEO trends, algorithm updates, and digital marketing best practices.
• Manage and optimize link-building strategies to enhance domain authority.

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
• Minimum of 5 years of experience in digital marketing, with a strong focus on SEO and content strategy.
• Proven track record of developing and executing successful SEO campaigns that drive organic traffic and conversions.
• In-depth knowledge of search engine algorithms, keyword research, and SEO tools (e.g., SEMrush, Ahrefs, Moz).
• Experience with content management systems (CMS) and web analytics platforms.
• Excellent written and verbal communication skills, with a talent for creating compelling copy.
• Strong analytical and problem-solving abilities.
• Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
• Understanding of related digital marketing channels (PPC, social media, email marketing) is a plus.

SEO Analyst

Up to £46,000

Hybrid - Leeds (2x days per week)

THE COMPANY

An award-winning digital agency is seeking a Senior Technical SEO Analyst to drive cutting-edge strategies across both traditional search engines and emerging AI-driven platforms.

THE ROLE

In this role, you’ll lead technical SEO delivery—from complex site migrations to AI-aware optimisation—while shaping forward-thinking strategies that integrate content, on-page performance, and overall marketing goals. You’ll work closely with developers, UX specialists, and content teams to ensure SEO best practices are embedded from concept through to launch.

Your expertise will help diverse clients succeed in a fast-evolving search landscape. You’ll be hands-on with schema optimisation, structured data, advanced analytics, and the latest trends in generative engine optimisation (GEO). You’ll also mentor junior colleagues and contribute to agency-wide thought leadership.

What you’ll bring:

• 4+ years SEO experience with a strong technical focus
• Proven success in site migrations & international SEO
• Proficiency in leading SEO & analytics tools
• Curiosity and skill in applying AI to SEO challenges

If you’re ready to lead the charge into the next era of organic growth—and want a role that offers variety, innovation, and collaboration—I'd love to hear from you . Please note my client cannot offer sponsorship

SEO Lead

Up to £100,000

Remote

An innovative AI business is seeking a foundational SEO hire to establish and own the function from scratch. Reporting directly to the CMO, this role offers high autonomy, visibility, and influence within a company at the forefront of AI infrastructure and consumer engagement.

You’ll be the go-to expert for all things SEO: shaping strategy, solving complex technical challenges, and driving measurable growth in an environment where SEO is a core growth driver , not an afterthought.

The business is looking for someone with:

• A deep technical SEO background (highest priority)
• Proven experience in migrations and troubleshooting
• The ability to scale SEO from zero into a high-performing function
• A growth mindset – comfortable navigating ambiguity and challenges

This is an opportunity to create impact, define the SEO roadmap , and leave a lasting mark on a rapidly growing AI-led organisation.

Send your CV to to register your interest. Please note we cannot offer sponsorship.

• Develop and implement a robust SEO strategy to improve search engine rankings and drive organic traffic.
• Conduct keyword research, competitive analysis, and on-page/off-page SEO audits to identify opportunities.
• Create and manage a high-quality content calendar, overseeing the production of blog posts, articles, website copy, and other marketing materials.
• Optimise website content for search engines, ensuring it is engaging, informative, and aligned with target audience needs.
• Monitor and analyse website performance using tools such as Google Analytics, SEMrush, and Ahrefs.
• Manage and execute social media marketing campaigns to enhance brand awareness and engagement.
• Develop and implement email marketing campaigns to nurture leads and drive customer retention.
• Collaborate with web development and design teams to implement technical SEO improvements and ensure optimal website performance.
• Stay abreast of the latest digital marketing trends, algorithm updates, and best practices.
• Report on campaign performance, providing insights and recommendations for continuous improvement.

• Proven experience (5+ years) in digital marketing, with a strong emphasis on SEO and content strategy.
• Demonstrable success in developing and implementing effective SEO strategies that have resulted in significant organic growth.
• Proficiency with SEO tools (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz).
• Excellent content creation and copywriting skills, with the ability to produce engaging and SEO-friendly content.
• Experience with social media marketing and email marketing platforms.
• Strong analytical skills and the ability to interpret data to drive marketing decisions.
• Familiarity with CMS platforms (e.g., WordPress) is desirable.
• Excellent communication, project management, and organisational skills.
• Ability to work autonomously and manage multiple projects simultaneously in a remote environment.

• Developing and implementing robust SEO strategies to improve organic search rankings and traffic.
• Conducting keyword research, competitor analysis, and technical SEO audits.
• Overseeing the creation and optimization of engaging, high-quality content across various platforms (blog posts, website copy, social media, email campaigns).
• Managing and growing our social media presence and engagement.
• Developing and executing email marketing campaigns to nurture leads and drive conversions.
• Monitoring, analyzing, and reporting on campaign performance using tools like Google Analytics, SEMrush, and social media analytics.
• Identifying new opportunities for digital growth and staying up-to-date with industry trends.
• Collaborating with the sales and product teams to align marketing efforts with business objectives.
• Managing the digital marketing budget and ensuring a strong ROI.
• Leading and mentoring a small team of marketing specialists.