What Jobs are available for Social Media Strategist in the United Kingdom?

• Develop and execute comprehensive social media strategies aligned with marketing objectives.
• Create engaging, high-quality content (text, images, video) for various social media platforms.
• Manage the day-to-day operations of social media accounts, including scheduling posts and monitoring feeds.
• Build and nurture online communities, responding to comments and messages promptly.
• Plan and manage social media advertising campaigns to increase reach and engagement.
• Monitor social media trends, tools, and applications, and apply that knowledge to enhance strategy.
• Analyse social media performance data and provide regular reports with insights and recommendations.
• Collaborate with marketing, design, and other teams to ensure brand consistency.
• Identify opportunities for influencer collaborations and partnerships.
• Stay informed about algorithm updates and platform changes.

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• 3+ years of experience in social media marketing or management.
• Proven success in developing and implementing engaging social media campaigns.
• Excellent knowledge of major social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.).
• Proficiency with social media management tools (e.g., Hootsuite, Buffer, Sprout Social).
• Strong understanding of social media analytics and reporting.
• Creative mindset with excellent copywriting and visual content creation skills.
• Strong communication, interpersonal, and organisational skills.
• Ability to work independently and manage time effectively in a remote setting.
• Familiarity with paid social advertising principles.

Are you a Social Media Guru?

Do you enjoy working with clients to help them reach their goals?

Do you want to work for the fastest growing digital agency in the UK & US?

Creative Personnel are looking for a Social Medical Strategist to join a leading Digital Marketing agency who specialise in the influencer market.

Key Responsibilities

• Onboard new creators and define their brand positioning and creative strategy
• Build growth roadmaps and ensure creators have the tools and support to execute
• Provide ongoing feedback and creative direction to talent
• Collaborate with editors and cameramen to bring content ideas to life
• Develop fresh, trend-driven content ideas across TikTok, Instagram, YouTube, and emerging platforms
• Manage creator campaigns end-to-end, including performance tracking and reporting
• Lead and mentor a small creative team (currently three assistants)
• Oversee scriptwriting and idea generation to ensure content remains engaging and on-brand
• Act as a client-facing strategist, working directly with creators and partner agencies

Skills & Experience

• 2+ years’ experience in social media, creative strategy, or digital marketing (agency or creator-focused preferred)
• Strong platform knowledge: TikTok, Instagram, YouTube, and emerging channels
• Proven ability to build creative strategies that drive growth and engagement
• Experience working directly with creators and providing constructive feedback
• Understanding of content production, scripting, filming setups, and editing workflows
• Confident mentoring junior team members and managing multiple projects
• Excellent communication and organisational skills
• Flexible with working hours and time zones
• Proactive, adaptable, and results-driven

Benefits

• 28 days paid leave (including public holidays)
• Gym membership with spa and sauna access
• Regular team events and trips
• WFH flexibility and personal development budget
• Pension scheme
• All necessary hardware and software provided

If you are interested in hearing more about this role please apply with an updated cv.

Who are we?

IOHK, is a technology company focused on Blockchain research and development. We are renowned for our scientific approach to blockchain development, emphasizing peer-reviewed research and formal methods to ensure security, scalability, and sustainability. Our projects include decentralized finance (DeFi), governance, and identity management, aiming to advance the capabilities and adoption of blockchain technology globally.

We invest in the unknown, applying our curiosity and desire for positive change to everything we do. By fueling creativity, innovation, and progress within our teams, our products and services are designed for people to be fearless, to be changemakers.

What the role involves:

As the Social Media Strategist for Input Output Group, you will be responsible for developing and executive creative, insight-driven social media strategies that elevate IOG’s venture presence and drive meaningful engagement across global audiences. This role focuses on developing and executing social strategies that highlight IOG’s products, partnerships, and business milestones - helping shape the public narrative around the company’s growing portfolio of ventures and innovations. 

Working closely with product and the broader communications teams, the Social Media Strategist will support the planning and execution of content tied to launches, updates, and ecosystem stories. They will help transform complex technical concepts into engaging, accessible narratives that inspire audiences - from developers and partners to the wider blockchain community. The ideal candidate is both creative and analytical - able to spot trends, craft narratives, and translate performance insights into actionable improvements. 

This role requires someone with strong storytelling instincts and the ability to think both strategically and creatively. Equally important, this role is an opportunity for someone with a deep passion and understanding of the Web3 space, its audiences, and their communities and social media habits to incorporate that thinking into IO’s broader social strategies. The ideal candidate thrives in a fast-paced environment and knows how to craft content that informs, executes, and strengthens IOG’s reputation as an innovation-led venture studio.

Strategy & planning   

• Define and execute social media strategies for IO’s product portfolio and venture projects
• Collaborate with product and marketing leads to translate business milestones, technical releases, and partnerships into social media moments 
• In partnership with the Paid Media Strategist, define paid media objectives for IO’s social channels. 
• Build content calendars aligned with product roadmaps, campaign plans, and ecosystem announcements 
• Identify and propose storytelling opportunities to elevate awareness of new ventures and business initiatives 

Content creation & execution

• Draft and schedule social media content that captures the essence of IO’s innovation and product progress
• Adapt messaging across platforms (LinkedIn, X, YouTube, Reddit, etc.) to ensure clarity, engagement, and platform fit 
• Partner with designers, video producers, and the wider communications and brand teams to develop multimedia assets support venture storytelling 

Cross-functional collaboration 

• Partner with the wider communications, social, brand, and product teams to ensure cohesive messaging across channels 
• Work  with IOG’s paid media agency to develop strategic recommendations for paid content boosting and advertising strategies to increase awareness and engagement of social media content
• Liaise with product leads, researchers, and engineers to ensure technical accuracy and relevance in social storytelling 
• Maintain alignment with PR for announcements, launches, and thought leadership amplification related to the venture studio 

Analytics & reporting 

• Track, analyze, and report on social performance tied to venture- and product-related content 
• Identify which narratives and formats perform best for different audience segments, and use those insights to refine strategy 
• Provide actionable recommendations to improve future content planning and audience growth

Requirements

Who you are:

• Minimum of 8-10 years of experience as a social media strategist or manager, with at least 4 years of experience in Web3 technologies 
• Experience in digital marketing or related fields is a plus (e.g. content marketing, brand management, product marketing) 
• Familiarity with social media management tools (e.g. Sprout, Brandwatch, etc.) and analytics reporting 
• Familiarity working in a distributed team experience, while collaborating across verticals to produce exceptional results
• Understanding of social media platforms (Facebook, X, YouTube, LinkedIn, etc.) and how each platform can be leveraged to deliver against company goals 
• Possess an entrepreneurial attitude and a genuine passion for the Web3 space
• Strong written and verbal communication skills with an eye for detail 
• Proficiency with major social platforms and their best practices (X, LinkedIn, Instagram, YouTube, TikTok)
• Ability to manage multiple deadlines, prioritize tasks, and stay organized in a fast-paced environment
• Deep understanding of analytics and ability to interpret performance data 
• Creativity and curiosity in spotting trends, engaging communities, and suggesting new content ideas 
• Appreciation for comprehensive SEO standards and web traffic metrics 
• Team-oriented mindset with the ability to collaborate cross-functionally 
• Self-starting: proactive approach, comfortable working independently while knowing when to request support - takes ownership of personal responsibility 
• Belief that shared success is better than individual glory 

Benefits

• Remote work
• Laptop reimbursement
• New starter package to buy hardware essentials (headphones, monitor, etc)
• Learning & Development opportunities
• Competitive PTO and Sick Leave plan

At IOG, we value diversity and always treat all employees and job applicants based on merit, qualifications, competence, and talent. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

• Develop and implement comprehensive social media strategies aligned with business objectives and marketing goals.
• Manage and grow the company's presence across key social media platforms (e.g., Instagram, Facebook, TikTok, Twitter, LinkedIn, Pinterest).
• Create compelling, engaging, and on-brand content, including visual assets, copy, and video, tailored for each platform.
• Plan and execute paid social media campaigns, optimising for performance and ROI.
• Monitor social media channels for industry trends, competitor activity, and customer sentiment, providing actionable insights.
• Engage with the online community, responding to comments, messages, and reviews in a timely and professional manner.
• Collaborate with cross-functional teams, including marketing, sales, and product development, to ensure cohesive brand messaging.
• Analyse social media performance metrics, generate regular reports, and use data to inform future strategies and content decisions.
• Stay abreast of the latest social media tools, technologies, and best practices.
• Manage influencer marketing campaigns and collaborations.
• Develop and maintain a content calendar, ensuring a consistent and engaging flow of posts.
• Experiment with new platforms and features to identify emerging opportunities.

• Proven experience as a Social Media Manager or Strategist, with a strong portfolio of successful campaigns.
• In-depth knowledge of major social media platforms and their respective best practices.
• Excellent copywriting, editing, and visual storytelling skills.
• Experience with social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms.
• Proficiency in paid social advertising, including campaign setup, targeting, and optimisation.
• Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
• Creative thinking and a keen eye for detail.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively in a remote environment.
• Bachelor's degree in Marketing, Communications, or a related field, or equivalent practical experience.
• A passion for e-commerce and understanding of online consumer behaviour.

• Developing and implementing a comprehensive, data-driven social media strategy aligned with business goals.
• Managing and optimizing all social media advertising budgets and campaigns.
• Overseeing the creation of high-quality, engaging content tailored for each platform.
• Leading social listening efforts to identify trends, opportunities, and potential crises.
• Building and nurturing relationships with key influencers and brand advocates.
• Monitoring, analyzing, and reporting on social media performance, providing insights and recommendations for improvement.
• Staying ahead of evolving social media best practices, algorithms, and emerging platforms.
• Collaborating with the wider marketing, content, and PR teams to ensure brand consistency.
• Managing and growing a global online community.
• Developing crisis communication plans for social media.

• Develop and execute comprehensive social media strategies aligned with overall marketing objectives and brand guidelines.
• Manage and grow the company's presence across key social media platforms (e.g., Instagram, Facebook, Twitter, LinkedIn, TikTok, Pinterest).
• Create engaging, high-quality content (text, image, video) tailored to each platform and target audience.
• Monitor social media channels for industry trends, competitor activity, and opportunities for engagement.
• Analyze social media performance metrics using tools like Google Analytics, Sprout Social, or Hootsuite, and provide regular reports with actionable insights.
• Develop and manage paid social media advertising campaigns, optimizing for engagement, reach, and conversions.
• Engage with the online community, responding to comments and messages in a timely and brand-appropriate manner.
• Collaborate with the wider marketing team, including content creators, graphic designers, and PR specialists, to ensure integrated campaigns.
• Identify and cultivate relationships with influencers and brand advocates.
• Stay abreast of the latest social media features, algorithm changes, and best practices.
• Manage social media tools and platforms, ensuring efficient workflow and reporting.
• Lead the development of crisis communication plans for social media.

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• Minimum of 5 years of experience in social media management and strategy, preferably within a retail or e-commerce environment.
• Demonstrated success in developing and implementing social media campaigns that drive measurable results.
• Expertise in using social media management and analytics tools.
• Strong understanding of SEO principles and how social media contributes to search visibility.
• Excellent written and verbal communication skills, with a keen eye for detail and grammar.
• Creative thinking and a passion for storytelling through digital media.
• Ability to work collaboratively in a team environment and manage multiple projects simultaneously.
• Experience with paid social media advertising campaigns.
• Knowledge of current social media trends and platform best practices.