185 Strategist jobs in the United Kingdom

Copywriting meets strategy - we're hiring a Content Strategist (Part-Time)

Location: Hybrid or remote
Hours: 22.5 hours per week (3 full days)
Salary: £17,027 - £18,851.35 pro rata
Schedule: 9 am to 5 pm with a 30-minute unpaid lunch break

Do you love crafting words that do more than just fill a page? If you're a copywriter who gets a buzz from combining creativity with purpose, and you understand the power of content to boost rankings, drive clicks, and actually convert - this could be the role for you.

We're looking for a Content Strategist with a copywriter's brain and a marketer's mindset to join our growing digital team.

In this role, you'll go beyond just writing. You'll take ownership of content strategy for a portfolio of clients - leading content audits, researching keywords and topics, and shaping copy that genuinely connects with users and performs in search.

Expect to:
* Write or brief compelling, user-focused SEO content that drives organic traffic
* Audit client websites and spot the content gaps that need closing
* Use keyword research to plan effective content calendars
* Monitor how content performs and tweak your strategy accordingly
* Help coach others in best-practice copywriting for SEO
* Work closely with SEO and content marketing teams to align goals and boost performance

This role is ideal if you're a copywriter who enjoys the challenge of making content work harder - and smarter. You'll be able to flex your writing skills across multiple sectors while learning from and contributing to a skilled, collaborative team.

And when it comes to benefits, we've got you covered:
* Generous annual leave allowance that increases with length of service
* Option to buy up to 5 additional days' holiday
* Freedom to work flexibly and remotely
* Real input into client work and strategy - your voice will be heard

If you're a commercially aware copywriter with a knack for SEO and content that actually delivers results - apply now. We're looking for someone who can balance creativity with clarity and who genuinely cares about making content better.

Make words work. Join us.

BRAND CENTRIC PAID ADVERTISING – FAST-GROWING, PURPOSE-LED CONSUMER BRAND

We’re working with a fast-scaling, creatively driven brand that’s gaining real traction in the UK and internationally. With a distinctive visual identity and a loyal customer base, this business is looking for a Creative Strategist to help bridge the gap between brand storytelling and performance marketing. This is a rare opportunity to join a nimble, impact-led team where your ideas and execution will directly shape growth across multiple channels.

What they need –

• Someone who blends creative storytelling with a commercial mindset, delivering paid ad concepts that thrive across Meta, Google, and YouTube
• A creative strategist who gets the importance of tone and narrative, not just features and benefits, but how to make people feel (selling a brand narrative and lifestyle through your social first creative)
• Someone who can write a clear, inspiring brief and understands how to measure success (hook rates, CPA, ROAS)
• A digital native who can think in paid ad formats but create with brand longevity in mind
• Someone with agency or in-house experience who’s ready to own and scale something exciting, not just tweak what’s there

What you're great at –

• Turning brand strategy into sc roll-stopping ad creative across Meta, Google, TikTok and YouTube
• Creating hooks, headlines, copy, and briefs that align with a clear brand narrative, and getting under the skin of your audience (think: women 30–55, trading up from high street/premium/aspirational)
• Working cross-functionally with content, CRM, brand and performance teams to align on creative direction and managing content at scale
• Building frameworks to test, iterate and scale what’s working across multiple channels
• Using platforms like Meta Ads Manager, Google Ads, Figma and analytics tools to keep performance front-of-mind

What you'll get –

• Creative autonomy in a flat, ambitious team
• Hybrid setup with 3 days/week in South London Office
• Discretionary bonus
• Pension scheme
• 25 days holiday

• Part-time/freelance considered – but office presence is essential

BRAND CENTRIC PAID ADVERTISING – FAST-GROWING, PURPOSE-LED CONSUMER BRAND

We’re working with a fast-scaling, creatively driven brand that’s gaining real traction in the UK and internationally. With a distinctive visual identity and a loyal customer base, this business is looking for a Creative Strategist to help bridge the gap between brand storytelling and performance marketing. This is a rare opportunity to join a nimble, impact-led team where your ideas and execution will directly shape growth across multiple channels.

What they need –

• Someone who blends creative storytelling with a commercial mindset, delivering paid ad concepts that thrive across Meta, Google, and YouTube
• A creative strategist who gets the importance of tone and narrative, not just features and benefits, but how to make people feel (selling a brand narrative and lifestyle through your social first creative)
• Someone who can write a clear, inspiring brief and understands how to measure success (hook rates, CPA, ROAS)
• A digital native who can think in paid ad formats but create with brand longevity in mind
• Someone with agency or in-house experience who’s ready to own and scale something exciting, not just tweak what’s there

What you're great at –

• Turning brand strategy into sc roll-stopping ad creative across Meta, Google, TikTok and YouTube
• Creating hooks, headlines, copy, and briefs that align with a clear brand narrative, and getting under the skin of your audience (think: women 30–55, trading up from high street/premium/aspirational)
• Working cross-functionally with content, CRM, brand and performance teams to align on creative direction and managing content at scale
• Building frameworks to test, iterate and scale what’s working across multiple channels
• Using platforms like Meta Ads Manager, Google Ads, Figma and analytics tools to keep performance front-of-mind

What you'll get –

• Creative autonomy in a flat, ambitious team
• Hybrid setup with 3 days/week in South London Office
• Discretionary bonus
• Pension scheme
• 25 days holiday

• Part-time/freelance considered – but office presence is essential

Performance Creative Strategist

D2C subscription brand (client side)

London (3 days a week in the office)

Salary £45k - £50k (potentially flexible)

Equity / shares

Performance Creative Strategist

D2C subscription brand (client side)

London (3 days a week in the office)

Salary £45k - £50k (potentially flexible)

Equity / shares

We believe football has the power to change culture, society and a brand’s trajectory. But we see lots of brands work in football, with very few making football work for them.

We operate a full-service creative and strategy studio powered by the world’s biggest football content business. We’re passionate about working with brands to help them find their authentic position in football and drive resonance with fans.

Footballco’s content and media business reaches more than 720 million football fans across the world each month entertaining and inspiring them across social, web, IRL and leveraging our roster of football brands including Goal, MUNDIAL, Front Three, Voetbalzone, Kooora and Spox. No one else has our reach or depth of understanding within the game. We are a team of over 300 people, in 16 countries around the world.

About The Role

We’re looking for a Strategy Director with a passion for unearthing cultural, consumer and content insights and communicating them in an inspirational way to sell brave ideas to a wide range of clients looking to engage consumers via their passion for football.

We’re looking for someone who has a firm grasp on what true insights are, how to find them and understands the change they can create. This person can identify the key elements in client briefs, find gold in data, understand social/digital trends and analytics and use all of this to help create best-in-class campaign strategies.

The successful candidate will have the ability to think calmly and creatively on tight timelines and question perceived wisdoms in the drive to find the best solution.

What you'll be doing:

• Work closely and collaboratively with key internal stakeholders including sales, client services, creative and editorial teams
• Clarify briefs and commercial challenges
• Support local and global sales teams on proposals and guide them to help improve the overall quality of our commercial proposal output
• Identify insights, and package them in relevant ways
• Be able to identify, validate and communicate a strategic solution to a commercial, brand or audience brief
• Clearly brief, inspire and feedback to creative and editorial teams
• Evaluate concepts and creative work against the original strategy
• Craft content strategies that get the best out of social and digital platforms, delivering measurable results
• Use your ability to clearly communicate, collaborate and persuade to drive projects through to successful conclusions

What you have:

• Experience working in an agency strategy, brand strategy, media partnerships or sports marketing role
• Demonstrable cultural and/or creative strategy expertise
• Experience in developing campaign proposals that deliver on marketing goals either at an agency, client or media owner
• Strong understanding of digital and social platforms and the changing landscape of sports content consumption
• The ability to combine creativity with consideration of performance metrics
• The ability to create and deliver compelling presentations
• Understanding and experience of the sports, media or entertainment industries
• Understanding of the needs of brands, media, rights-holders and talent

Footballco is proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, colour, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category.

Title: Senior Creative Strategist

Location: Remote

Role: Senior DTC Creative Strategist

Why join our amazing team?

Fully Remote

Flexible Working Hours

Global, multicultural team

International client base

The opportunity

99ads is looking for a Senior Creative Strategist with extensive online advertising experience with DTC brands. We are looking for someone with a deep understanding of online advertising principles who is able to use data-driven insights and storytelling to design ad creatives that actually convert so that clients achieve maximum ROI.

Who are we

99ads.com is a one-stop creative shop for our international clients.

We are a global, collaborative, high performing team and you'll have the chance to grow professionally and turn this opportunity into a lifetime career.

Does this sound like you? ️

This role requires a good balance between creativity, strategy, communication and leadership.

Someone who is confident and loves coming up with out of the box ideas.

Someone who enjoys building things and understanding why things work.

Someone who is adaptable, ambitious and and willing to jump in to get things done.

So, if you see things differently, run on data and new ideas and are looking to join a company where you can make your mark, this is your opportunity!

Requirements

Fluent English (C1 and above- written and verbal).

️ At least 4+ years experience working in Online Advertising (specifically related to TikTok, Meta ads for DTC brands ).

Proven experience working at a performance marketing/creative agency/large DTC brand.

A strong understanding of the creative and production process is preferable (creative editor, content creator, creative producer).

Experience crafting creative and concise creative briefs for ad copy, image copy, video scripts, and landing pages.

Proven experience effectively scaling DTC brands.

We believe football has the power to change culture, society and a brand’s trajectory. But we see lots of brands work in football, with very few making football work for them.

We operate a full-service creative and strategy studio powered by the world’s biggest football content business. We’re passionate about working with brands to help them find their authentic position in football and drive resonance with fans.

Footballco’s content and media business reaches more than 720 million football fans across the world each month entertaining and inspiring them across social, web, IRL and leveraging our roster of football brands including Goal, MUNDIAL, Front Three, Voetbalzone, Kooora and Spox. No one else has our reach or depth of understanding within the game. We are a team of over 300 people, in 16 countries around the world.

About The Role

We’re looking for a Strategy Director with a passion for unearthing cultural, consumer and content insights and communicating them in an inspirational way to sell brave ideas to a wide range of clients looking to engage consumers via their passion for football.

We’re looking for someone who has a firm grasp on what true insights are, how to find them and understands the change they can create. This person can identify the key elements in client briefs, find gold in data, understand social/digital trends and analytics and use all of this to help create best-in-class campaign strategies.

The successful candidate will have the ability to think calmly and creatively on tight timelines and question perceived wisdoms in the drive to find the best solution.

What you'll be doing:

• Work closely and collaboratively with key internal stakeholders including sales, client services, creative and editorial teams
• Clarify briefs and commercial challenges
• Support local and global sales teams on proposals and guide them to help improve the overall quality of our commercial proposal output
• Identify insights, and package them in relevant ways
• Be able to identify, validate and communicate a strategic solution to a commercial, brand or audience brief
• Clearly brief, inspire and feedback to creative and editorial teams
• Evaluate concepts and creative work against the original strategy
• Craft content strategies that get the best out of social and digital platforms, delivering measurable results
• Use your ability to clearly communicate, collaborate and persuade to drive projects through to successful conclusions

What you have:

• Experience working in an agency strategy, brand strategy, media partnerships or sports marketing role
• Demonstrable cultural and/or creative strategy expertise
• Experience in developing campaign proposals that deliver on marketing goals either at an agency, client or media owner
• Strong understanding of digital and social platforms and the changing landscape of sports content consumption
• The ability to combine creativity with consideration of performance metrics
• The ability to create and deliver compelling presentations
• Understanding and experience of the sports, media or entertainment industries
• Understanding of the needs of brands, media, rights-holders and talent

Footballco is proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, colour, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category.

Brand Strategist | AI-Powered Growth Agency | Up to £45,000 + industry leading bonus