80 Unilever jobs in the United Kingdom
Senior Analyst, Global Brand Management
London, London
American Express
Posted 2 days ago
Job Viewed
Job Description
**Description**
At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you'll experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career.
Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.
American Express is a global marketing community with over 5,000 talented strategists, storytellers and digital experts who are working together to deliver the powerful backing of Amex every day.
The Global Advertising & Brand Management (GABM) organization is responsible for creating global marketing campaigns to support the American Express brand, driving the business through innovative marketing, messaging, partnerships, and experiences.
**How will you make an impact in this role?**
As a Senior Analyst on the Global Brand Management (GBM) team, you will play a key role in driving marketing excellence for our brand, helping to drive brand consistency and excellence across all touchpoints and markets to ensure that our brand remains relevant, distinctive, and trusted by our customers. You will work closely with marketing creators and cross-functional partners (i.e. Compliance, Legal) to ensure that our marketing partners are equipped with the knowledge and resources to deliver creative that meets our global brand standards.
**Responsibilities:**
+ Serve as a brand consultant, expert, and steward of the American Express brand.
+ Review high-visibility marketing assets to ensure compliance with the global brand standard. Provide timely feedback and suggestions for updates within the designated timeline.
+ Partner with the Brand Managers on the team to deliver presentations and workshops to train marketers and agencies on the Amex brand and guidelines.
+ Continuously review and innovate on the existing marketing review processes, tools, and resources to help drive efficiency, clarity, and improve marketer engagement.
**Minimum Qualifications:**
+ Relevant marketing experience.
+ Passion for the Amex brand, marketing, and our customers.
+ Strong project management and organizational skills, with the ability to navigate, prioritize, and execute multiple priorities simultaneously.
+ A customer-first mindset, with a commitment to delivering solutions and exceptional service to our many partners across the enterprise.
+ Ability to build strong partnerships and engagement with key players and decision-makers across the enterprise.
+ Positive attitude, flexibility, and ability to deal with ambiguity and rapid change.
Non-considerations for sponsorship:
Employment eligibility to work with American Express in the UK is required as the company will not pursue visa sponsorship for these positions.
**Qualifications**
We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:
+ Competitive base salaries
+ Bonus incentives
+ Support for financial-well-being and retirement
+ Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location)
+ Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
+ Generous paid parental leave policies (depending on your location)
+ Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
+ Free and confidential counseling support through our Healthy Minds program
+ Career development and training opportunities
Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.
**Job:** Marketing
**Primary Location:** United Kingdom-London-London
**Schedule** Full-time
**Req ID:**
At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you'll experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career.
Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.
American Express is a global marketing community with over 5,000 talented strategists, storytellers and digital experts who are working together to deliver the powerful backing of Amex every day.
The Global Advertising & Brand Management (GABM) organization is responsible for creating global marketing campaigns to support the American Express brand, driving the business through innovative marketing, messaging, partnerships, and experiences.
**How will you make an impact in this role?**
As a Senior Analyst on the Global Brand Management (GBM) team, you will play a key role in driving marketing excellence for our brand, helping to drive brand consistency and excellence across all touchpoints and markets to ensure that our brand remains relevant, distinctive, and trusted by our customers. You will work closely with marketing creators and cross-functional partners (i.e. Compliance, Legal) to ensure that our marketing partners are equipped with the knowledge and resources to deliver creative that meets our global brand standards.
**Responsibilities:**
+ Serve as a brand consultant, expert, and steward of the American Express brand.
+ Review high-visibility marketing assets to ensure compliance with the global brand standard. Provide timely feedback and suggestions for updates within the designated timeline.
+ Partner with the Brand Managers on the team to deliver presentations and workshops to train marketers and agencies on the Amex brand and guidelines.
+ Continuously review and innovate on the existing marketing review processes, tools, and resources to help drive efficiency, clarity, and improve marketer engagement.
**Minimum Qualifications:**
+ Relevant marketing experience.
+ Passion for the Amex brand, marketing, and our customers.
+ Strong project management and organizational skills, with the ability to navigate, prioritize, and execute multiple priorities simultaneously.
+ A customer-first mindset, with a commitment to delivering solutions and exceptional service to our many partners across the enterprise.
+ Ability to build strong partnerships and engagement with key players and decision-makers across the enterprise.
+ Positive attitude, flexibility, and ability to deal with ambiguity and rapid change.
Non-considerations for sponsorship:
Employment eligibility to work with American Express in the UK is required as the company will not pursue visa sponsorship for these positions.
**Qualifications**
We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:
+ Competitive base salaries
+ Bonus incentives
+ Support for financial-well-being and retirement
+ Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location)
+ Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
+ Generous paid parental leave policies (depending on your location)
+ Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
+ Free and confidential counseling support through our Healthy Minds program
+ Career development and training opportunities
Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.
**Job:** Marketing
**Primary Location:** United Kingdom-London-London
**Schedule** Full-time
**Req ID:**
This advertiser has chosen not to accept applicants from your region.
0
Head of FMCG Brand Management
LS1 1UR Leeds, Yorkshire and the Humber
£70000 Annually
WhatJobs
Posted today
Job Viewed
Job Description
Our client, a rapidly expanding innovator in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a dynamic and visionary Head of Brand Management to join their fully remote team. This is a unique opportunity to lead brand strategy and execution for a portfolio of exciting consumer products, driving growth and market share from anywhere in the UK. You will be instrumental in shaping the brand's identity, developing and implementing innovative marketing campaigns, and ensuring consistent brand messaging across all channels. Responsibilities include defining and articulating the brand vision and strategy, overseeing product positioning and go-to-market plans, conducting market research and competitive analysis to identify opportunities and threats, developing and managing integrated marketing plans (digital, social media, PR, ATL/BTL), leading cross-functional teams (product, sales, digital) to achieve brand objectives, managing brand budgets and performance metrics, fostering strong relationships with agencies and partners, and staying abreast of industry trends and consumer insights. The ideal candidate will possess significant experience in brand management within the FMCG industry, a proven ability to develop and launch successful brands, exceptional strategic thinking and analytical skills, outstanding leadership and communication abilities, and a deep understanding of digital marketing and consumer behaviour. A degree in Marketing, Business Administration, or a related field is required. If you are a results-oriented leader passionate about building compelling brands and driving consumer engagement in a remote-first environment, we want to hear from you.
Key Responsibilities:
Key Responsibilities:
- Develop and execute FMCG brand strategies.
- Lead product launches and marketing campaigns.
- Conduct market and competitor analysis.
- Manage brand budgets and P&L.
- Oversee digital and traditional marketing efforts.
- Collaborate with cross-functional teams.
- Drive consumer engagement and loyalty.
- Report on brand performance and KPIs.
This advertiser has chosen not to accept applicants from your region.
1
Head of FMCG Brand Management
NG1 6EH Nottingham, East Midlands
£90000 Annually
WhatJobs
Posted 1 day ago
Job Viewed
Job Description
Our client, a leading player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a dynamic and strategic Head of FMCG Brand Management to lead their brand portfolio. This crucial role involves overseeing all aspects of brand strategy, marketing, product development, and market positioning to drive growth and profitability. You will be responsible for developing and executing innovative marketing campaigns, managing budgets, leading a team of brand managers, and ensuring brand consistency across all channels. The ideal candidate will possess extensive experience in FMCG brand management, a deep understanding of consumer insights, market trends, and a proven ability to build and grow successful brands. Responsibilities include setting the long-term vision for key brands, identifying new market opportunities, collaborating with sales, R&D, and operations teams, and analyzing performance metrics to optimize brand strategies. This role requires exceptional leadership, strong commercial acumen, and excellent communication and stakeholder management skills. The position is based in Nottingham, Nottinghamshire, UK , and requires a candidate who is willing to work on-site to foster team collaboration and client engagement. This is a high-visibility role with significant responsibility, offering the chance to shape the future of a renowned FMCG brand.
Key Qualifications:
This is a challenging and rewarding opportunity to lead brand strategy within a thriving FMCG environment.
Key Qualifications:
- Bachelor's or Master's degree in Marketing, Business Administration, or a related field.
- Minimum of 8-10 years of progressive experience in FMCG brand management.
- Proven track record of successfully launching and growing brands.
- Strong understanding of consumer behaviour, market dynamics, and digital marketing strategies.
- Excellent leadership, team management, and interpersonal skills.
- Exceptional analytical and strategic planning abilities.
- Strong financial acumen and experience managing marketing budgets.
- Proficiency in marketing analytics and reporting tools.
This is a challenging and rewarding opportunity to lead brand strategy within a thriving FMCG environment.
This advertiser has chosen not to accept applicants from your region.
2
Head of FMCG Brand Management
CV1 1AA Coventry, West Midlands
£80000 Annually
WhatJobs
Posted 1 day ago
Job Viewed
Job Description
Our client, a rapidly growing and innovative player in the Fast-Moving Consumer Goods (FMCG) sector, is looking for a strategic and results-oriented Head of Brand Management to lead their brand portfolio. Based in the **Coventry, West Midlands, UK** area, this role offers a hybrid working model, blending essential in-office collaboration with the flexibility of remote work. You will be responsible for developing and executing comprehensive brand strategies that drive market share, enhance brand equity, and achieve ambitious commercial objectives.
Key responsibilities include overseeing all aspects of brand marketing, from market research and consumer insights to product development support, advertising campaigns, and promotional activities. You will manage a team of talented brand managers, fostering their professional growth and ensuring the cohesive execution of brand plans across all channels. This includes defining brand positioning, crafting compelling brand messaging, and ensuring consistent brand identity and voice. You will work closely with sales, R&D, and operations teams to ensure successful product launches and ongoing brand support. Budget management, performance tracking, and reporting on key brand metrics are also critical components of this role.
The ideal candidate will possess a strong understanding of the FMCG landscape, consumer behaviour, and competitive market dynamics. A proven track record of successfully building and growing brands is essential. You should have excellent leadership, strategic thinking, and analytical skills, with the ability to translate consumer insights into actionable marketing plans. Experience in managing significant marketing budgets and working with advertising agencies and media partners is required. This role demands exceptional communication and presentation skills, enabling you to influence stakeholders at all levels. Collaboration is key in our hybrid environment, requiring proactive engagement with team members both in person and virtually.
Qualifications:
Key responsibilities include overseeing all aspects of brand marketing, from market research and consumer insights to product development support, advertising campaigns, and promotional activities. You will manage a team of talented brand managers, fostering their professional growth and ensuring the cohesive execution of brand plans across all channels. This includes defining brand positioning, crafting compelling brand messaging, and ensuring consistent brand identity and voice. You will work closely with sales, R&D, and operations teams to ensure successful product launches and ongoing brand support. Budget management, performance tracking, and reporting on key brand metrics are also critical components of this role.
The ideal candidate will possess a strong understanding of the FMCG landscape, consumer behaviour, and competitive market dynamics. A proven track record of successfully building and growing brands is essential. You should have excellent leadership, strategic thinking, and analytical skills, with the ability to translate consumer insights into actionable marketing plans. Experience in managing significant marketing budgets and working with advertising agencies and media partners is required. This role demands exceptional communication and presentation skills, enabling you to influence stakeholders at all levels. Collaboration is key in our hybrid environment, requiring proactive engagement with team members both in person and virtually.
Qualifications:
- MBA or Master's degree in Marketing, Business Administration, or a related field.
- A minimum of 10 years of experience in brand management within the FMCG sector, with a significant portion in senior or leadership roles.
- Demonstrated success in developing and executing impactful brand strategies that have driven significant business growth.
- Expertise in market research, consumer insights, and campaign development.
- Proven ability to lead and motivate a team.
- Strong financial acumen and experience managing marketing budgets.
- Excellent project management, communication, and presentation skills.
- Experience working within a hybrid office environment.
This advertiser has chosen not to accept applicants from your region.
3
Head of Brand Management (FMCG)
G1 1AA Glasgow, Scotland
£85000 Annually
WhatJobs
Posted 1 day ago
Job Viewed
Job Description
Our client, a dynamic and rapidly growing player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a seasoned Head of Brand Management to lead their strategic brand initiatives. This fully remote position offers a unique opportunity to shape and elevate the presence of our client's iconic brands on a national and international scale. You will be responsible for developing and executing comprehensive brand strategies, overseeing product innovation pipelines, and driving market share growth through impactful marketing campaigns. The ideal candidate will possess a minimum of 8 years of progressive experience in brand management within the FMCG industry, with a proven track record of successful brand launches and revitalizations. Exceptional leadership, strategic thinking, and a deep understanding of consumer behaviour are paramount. Key responsibilities include leading a team of brand managers, managing marketing budgets, conducting market analysis, and collaborating closely with sales, R&D, and creative agencies. You should be adept at leveraging consumer insights, digital marketing channels, and traditional media to build strong brand equity and drive consumer engagement. This role demands creativity, analytical prowess, and the ability to inspire and motivate teams in a remote setting. You will be instrumental in identifying new market opportunities and developing differentiated brand positioning. A passion for the FMCG industry and a commitment to delivering outstanding results are essential. If you are a visionary brand leader looking to make a significant impact in a fast-paced, innovative company, this is an unparalleled opportunity.
This advertiser has chosen not to accept applicants from your region.
4
Head of FMCG Brand Management
SO14 0AB Southampton, South East
£70000 Annually
WhatJobs
Posted 6 days ago
Job Viewed
Job Description
Our client, a rapidly growing player in the FMCG sector, is seeking an experienced and visionary Head of FMCG Brand Management to lead its brand strategy and execution. This is a fully remote position, offering a unique opportunity to shape the future of our brands from any UK-based location. We are passionate about delivering exceptional consumer products and are looking for a leader who can drive brand growth and market penetration.
As the Head of FMCG Brand Management, you will be responsible for developing and implementing the overall brand strategy, ensuring brand consistency, and driving market share growth for our product portfolio. You will lead a team of brand managers, overseeing all aspects of brand planning, product innovation, marketing campaigns, and consumer engagement. Your role will involve in-depth market analysis, identifying consumer trends, and translating insights into actionable brand initiatives. You will collaborate closely with sales, product development, and external agencies to ensure the successful launch of new products and the effective management of existing brands.
Key Responsibilities:
The ideal candidate will possess an MBA or a Master's degree in Marketing, Business, or a related field, with a minimum of 8 years of progressive experience in brand management within the FMCG industry. Proven success in developing and launching successful consumer brands, driving significant market share growth, and managing cross-functional teams is essential. Strong analytical skills, strategic thinking, and a deep understanding of consumer behaviour and market dynamics are required. Excellent leadership, communication, and presentation skills are critical for this role. You must be adept at managing complex projects and thriving in a remote, fast-paced environment. If you are a dynamic leader ready to make a significant impact on our brand's success, we encourage you to apply.
As the Head of FMCG Brand Management, you will be responsible for developing and implementing the overall brand strategy, ensuring brand consistency, and driving market share growth for our product portfolio. You will lead a team of brand managers, overseeing all aspects of brand planning, product innovation, marketing campaigns, and consumer engagement. Your role will involve in-depth market analysis, identifying consumer trends, and translating insights into actionable brand initiatives. You will collaborate closely with sales, product development, and external agencies to ensure the successful launch of new products and the effective management of existing brands.
Key Responsibilities:
- Develop and execute comprehensive brand strategies to achieve business objectives.
- Lead and mentor the brand management team, fostering a high-performance culture.
- Oversee product innovation pipeline, from concept to launch.
- Manage brand marketing budgets and ensure ROI on marketing investments.
- Conduct market research and competitive analysis to identify opportunities and threats.
- Develop and implement integrated marketing campaigns across all channels.
- Monitor brand performance, consumer sentiment, and market share.
- Collaborate with sales teams to support retail execution and trade marketing initiatives.
- Manage external agency relationships for advertising, PR, and digital marketing.
- Ensure brand consistency and messaging across all touchpoints.
The ideal candidate will possess an MBA or a Master's degree in Marketing, Business, or a related field, with a minimum of 8 years of progressive experience in brand management within the FMCG industry. Proven success in developing and launching successful consumer brands, driving significant market share growth, and managing cross-functional teams is essential. Strong analytical skills, strategic thinking, and a deep understanding of consumer behaviour and market dynamics are required. Excellent leadership, communication, and presentation skills are critical for this role. You must be adept at managing complex projects and thriving in a remote, fast-paced environment. If you are a dynamic leader ready to make a significant impact on our brand's success, we encourage you to apply.
This advertiser has chosen not to accept applicants from your region.
5
Publicity and Communications Officer - Charity Brand Management
SP10 Andover, South East
Personnel Selection
Posted 3 days ago
Job Viewed
Job Description
Personnel Selection Recruitment Andover are pleased to be working alongside a fantastic local environmental community charity, based within Andover Hampshire. We are helping assist with the recruitment of a Publicity and Communications Officer of whom will be reporting to the Board of Trustees. This will be a 6 month contract role, working two days a week ( flexible ) and offers hybrid working opportunities. Salary is £52,000 pro rata ( £10,400 for the duration of the contract )
An award-winning, community-led environmental charity with a mission to educate, engage and empower people of all ages to take action for the environment. They work in partnership with schools, community groups and volunteers to deliver hands-on projects in conservation, climate education and community regeneration. The Publicity & Communications Officer will take the lead in developing a clear and coherent communications strategy. They will strengthen the charity's brand identity.
Key Responsibilities
- Brand, PR & Publicity.
- Social Media & Content.
- Campaigns & Engagement.
- Media Relations.
- Monitoring & Reporting.
Person Specification
The ideal candidate will have a strong commitment to sustainability and environmental protection, able to inspire people to connect to nature and to work closely within a team. The candidate would have experience of independent project management and recording, be an excellent communicator, well organised yet able to respond quickly to changing circumstances and able to use digital tools for organising and promoting projects.
Essential
- Batchelor’s degree or equivalent in Marketing Communications/PR or proven experience in PR, communications, marketing or journalism.
- Proficiency in IT tools such as Excel, G-Suite, Mailchimp and other digital platforms
- Strong experience in managing social media and growing engaged audiences including familiarity with SEO principles and best practices.
- Excellent written and verbal communication skills, adaptable to different audiences.
- Ability to plan, deliver and evaluate communications campaigns.
- Strong organisational skills and the ability to manage multiple priorities.
- Passion for environmental issues, youth engagement and community involvement.
- Ability to work flexibly, independently and collaboratively.
- Hold a clean driving licence and have access to own car insured appropriately for work-use
- Willingness to undertake additional training as required
Desirable
- Experience in the charity or environmental sectors.
- Understanding of behaviour change campaigns or climate education.
Experience producing creative content (graphics, video, photography).
If this sounds the perfect role for you and you would like some more information and a full job spec, please apply today with your latest CV. One of our consultants will be in contact if your application is successful.
Thank you
This advertiser has chosen not to accept applicants from your region.
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6
Publicity and Communications Officer - Charity Brand Management
Andover, South East
Personnel Selection
Posted 3 days ago
Job Viewed
Job Description
Personnel Selection Recruitment Andover are pleased to be working alongside a fantastic local environmental community charity, based within Andover Hampshire. We are helping assist with the recruitment of a Publicity and Communications Officer of whom will be reporting to the Board of Trustees. This will be a 6 month contract role, working two days a week ( flexible ) and offers hybrid working opportunities. Salary is £52,000 pro rata ( £10,400 for the duration of the contract )
An award-winning, community-led environmental charity with a mission to educate, engage and empower people of all ages to take action for the environment. They work in partnership with schools, community groups and volunteers to deliver hands-on projects in conservation, climate education and community regeneration. The Publicity & Communications Officer will take the lead in developing a clear and coherent communications strategy. They will strengthen the charity's brand identity.
Key Responsibilities
- Brand, PR & Publicity.
- Social Media & Content.
- Campaigns & Engagement.
- Media Relations.
- Monitoring & Reporting.
Person Specification
The ideal candidate will have a strong commitment to sustainability and environmental protection, able to inspire people to connect to nature and to work closely within a team. The candidate would have experience of independent project management and recording, be an excellent communicator, well organised yet able to respond quickly to changing circumstances and able to use digital tools for organising and promoting projects.
Essential
- Batchelor’s degree or equivalent in Marketing Communications/PR or proven experience in PR, communications, marketing or journalism.
- Proficiency in IT tools such as Excel, G-Suite, Mailchimp and other digital platforms
- Strong experience in managing social media and growing engaged audiences including familiarity with SEO principles and best practices.
- Excellent written and verbal communication skills, adaptable to different audiences.
- Ability to plan, deliver and evaluate communications campaigns.
- Strong organisational skills and the ability to manage multiple priorities.
- Passion for environmental issues, youth engagement and community involvement.
- Ability to work flexibly, independently and collaboratively.
- Hold a clean driving licence and have access to own car insured appropriately for work-use
- Willingness to undertake additional training as required
Desirable
- Experience in the charity or environmental sectors.
- Understanding of behaviour change campaigns or climate education.
Experience producing creative content (graphics, video, photography).
If this sounds the perfect role for you and you would like some more information and a full job spec, please apply today with your latest CV. One of our consultants will be in contact if your application is successful.
Thank you
This advertiser has chosen not to accept applicants from your region.
7
Brand Manager (Consumer Goods)
CV1 1GN Coventry, West Midlands
£50000 Annually
WhatJobs
Posted today
Job Viewed
Job Description
Our client is looking for an experienced and strategic Brand Manager to lead the development and execution of brand strategies within the Fast-Moving Consumer Goods (FMCG) sector. This fully remote role offers the exciting opportunity to shape the perception and growth of key brands. You will be responsible for understanding consumer insights, market trends, and competitive landscapes to inform brand positioning, product development, and marketing campaigns. Collaboration with cross-functional teams, including sales, product development, and agencies, will be integral to driving brand success.
Key responsibilities include:
The ideal candidate will possess a Bachelor's degree in Marketing, Business Administration, or a related field, with at least 5 years of experience in brand management, preferably within the FMCG industry. A strong understanding of consumer behavior, market dynamics, and marketing principles is essential. Proven experience in developing and executing successful marketing campaigns and managing brand P&Ls is required. Excellent analytical, strategic thinking, and communication skills are a must. This is a fully remote position, enabling you to work effectively from any location within the UK while contributing to our business objectives associated with **Coventry, West Midlands, UK**. Join a fast-paced and innovative environment shaping the future of consumer brands.
Key responsibilities include:
- Developing and implementing comprehensive brand strategies to drive growth and market share.
- Conducting consumer research, market analysis, and competitor benchmarking.
- Translating consumer insights into actionable brand plans and marketing initiatives.
- Managing the brand's P&L, ensuring profitability and ROI on marketing investments.
- Collaborating with product development teams on new product introductions and line extensions.
- Developing and overseeing integrated marketing communications plans across various channels (digital, social media, ATL, BTL).
- Managing relationships with advertising agencies, media partners, and other external stakeholders.
- Monitoring brand performance metrics and providing regular reporting to senior management.
- Ensuring brand consistency and effective communication across all touchpoints.
- Staying informed about industry trends and emerging consumer behaviors.
The ideal candidate will possess a Bachelor's degree in Marketing, Business Administration, or a related field, with at least 5 years of experience in brand management, preferably within the FMCG industry. A strong understanding of consumer behavior, market dynamics, and marketing principles is essential. Proven experience in developing and executing successful marketing campaigns and managing brand P&Ls is required. Excellent analytical, strategic thinking, and communication skills are a must. This is a fully remote position, enabling you to work effectively from any location within the UK while contributing to our business objectives associated with **Coventry, West Midlands, UK**. Join a fast-paced and innovative environment shaping the future of consumer brands.
This advertiser has chosen not to accept applicants from your region.
8
Brand Manager - Consumer Goods
PO1 1AA Portsmouth, South East
£50000 Annually
WhatJobs
Posted 1 day ago
Job Viewed
Job Description
We are seeking a creative and strategic Brand Manager to join our dynamic Fast-Moving Consumer Goods (FMCG) team. This is a fully remote opportunity, allowing you to contribute your expertise from anywhere in the UK. You will be instrumental in shaping and executing brand strategies to drive growth, market share, and consumer engagement for our portfolio of popular products. Your role will encompass market analysis, brand positioning, campaign development, and managing the marketing mix. You will work closely with cross-functional teams, including sales, product development, and insights, to ensure cohesive brand execution across all touchpoints. Key responsibilities include developing annual marketing plans, managing advertising and promotional activities, overseeing digital marketing initiatives, and analyzing brand performance. The ideal candidate will possess a strong understanding of brand management principles, consumer behavior, and the FMCG landscape. Excellent analytical, communication, and project management skills are essential. You should be adept at identifying market opportunities, developing compelling creative briefs, and measuring the effectiveness of marketing campaigns. A passion for consumer brands and a proven ability to deliver impactful results are critical. This role offers an exciting opportunity to influence brand direction and drive commercial success in a flexible, remote working environment. The role requires you to be based in or able to work effectively within the UK, with strategic input for campaigns targeting consumers in Portsmouth, Hampshire, UK and beyond.
Key Responsibilities:
Qualifications:
Key Responsibilities:
- Develop and implement comprehensive brand strategies.
- Conduct market research and consumer insights analysis.
- Manage the annual marketing plan and budget.
- Oversee the development and execution of integrated marketing campaigns.
- Collaborate with creative agencies and internal teams on campaign assets.
- Analyze brand performance metrics and identify areas for growth.
- Manage product launches and promotional activities.
- Ensure brand consistency across all communication channels.
- Develop strong relationships with sales and trade marketing teams.
- Stay abreast of industry trends and competitive landscape.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Proven experience in brand management, preferably within the FMCG sector.
- Strong understanding of marketing principles, consumer behavior, and market analysis.
- Experience in developing and executing integrated marketing campaigns.
- Proficiency in digital marketing, social media, and analytics tools.
- Excellent analytical, communication, and presentation skills.
- Strong project management and organizational abilities.
- Creative thinking and a results-oriented mindset.
- Ability to work independently and as part of a remote team.
This advertiser has chosen not to accept applicants from your region.
9