109 Digital Marketing Executive jobs in Sunderland
Management Consultant - Digital Strategy
Posted 12 days ago
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Job Description
Key Responsibilities:
- Conduct comprehensive assessments of client organizations' digital maturity and competitive landscape.
- Develop data-driven digital strategies that align with business objectives and drive competitive advantage.
- Identify and evaluate new technologies and digital trends relevant to client industries.
- Design and plan digital transformation roadmaps, including business process re-engineering and technology integration.
- Facilitate workshops and stakeholder interviews to gather requirements and build consensus.
- Develop compelling business cases and financial models to support strategic recommendations.
- Provide guidance and support during the implementation phase of digital initiatives.
- Prepare and deliver high-quality presentations and reports to senior client executives.
- Mentor junior consultants and contribute to the firm's knowledge management.
- Proven experience in management consulting, with a strong focus on digital strategy, technology consulting, or business transformation.
- Demonstrated success in advising clients on digital strategy, innovation, and technology adoption.
- Deep understanding of current digital trends, such as AI, cloud computing, data analytics, and customer experience platforms.
- Exceptional analytical, problem-solving, and critical thinking skills.
- Excellent communication, presentation, and interpersonal skills, with the ability to build rapport with senior stakeholders.
- Experience in change management and organizational design.
- Proficiency in data analysis and modeling tools.
- A Bachelor's or Master's degree in Business, Economics, Computer Science, or a related field.
- Willingness to travel to client sites as required for this hybrid role.
Remote Marketing Manager - Digital Strategy
Posted 15 days ago
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Job Description
Principal Management Consultant - Digital Strategy
Posted 19 days ago
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Job Description
Responsibilities:
- Lead client engagements to define and execute digital strategies, transformation initiatives, and technology roadmaps.
- Conduct in-depth market research, competitive analysis, and customer needs assessments to identify strategic opportunities.
- Develop compelling business cases and investment recommendations for digital initiatives.
- Advise senior leadership on emerging technologies, digital disruption, and their business implications.
- Design and implement strategies for digital customer experience, operational efficiency, and new business models.
- Manage project teams, ensuring timely and high-quality delivery of consulting services.
- Build and maintain strong relationships with key client stakeholders, establishing yourself as a trusted advisor.
- Contribute to the development of the firm's intellectual property and thought leadership in digital strategy.
- Mentor and develop junior consultants, fostering their growth and expertise.
- Present findings and recommendations to executive boards and key decision-makers.
- Extensive experience in management consulting, with a strong focus on digital strategy, transformation, or technology consulting.
- Proven track record of successfully advising C-suite executives on complex strategic challenges.
- Deep understanding of digital technologies, trends (e.g., AI, Cloud, Data Analytics, IoT), and their application in business.
- Exceptional analytical, problem-solving, and strategic thinking skills.
- Demonstrated experience in leading complex projects and managing client relationships.
- Excellent communication, presentation, and facilitation skills, capable of influencing at the highest levels.
- Experience in developing and implementing digital roadmaps and transformation programs.
- Master's degree in Business Administration, Computer Science, Engineering, or a related field.
- Ability to work independently and lead virtual teams effectively.
- Strong business acumen and a passion for driving innovation and change.
Social Media Marketing Manager
Posted 6 days ago
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Job Description
Responsibilities:
- Develop and implement effective social media strategies aligned with business objectives.
- Manage and grow the company's presence on platforms such as Instagram, Facebook, Twitter, LinkedIn, TikTok, etc.
- Create engaging, high-quality content (visual and written) tailored to each platform.
- Plan and execute paid social media advertising campaigns.
- Monitor social media channels for industry trends, competitor activity, and customer feedback.
- Analyze social media metrics and report on campaign performance.
- Engage with followers, respond to comments and messages promptly and professionally.
- Collaborate with the e-commerce team to drive online sales.
- Stay current with social media best practices, tools, and emerging technologies.
- Develop and manage the social media budget.
- Proven experience as a Social Media Manager or in a similar digital marketing role.
- Demonstrable success in growing social media audiences and engagement.
- Expertise in social media management tools (e.g., Hootsuite, Buffer, Sprout Social).
- Strong understanding of social media analytics and reporting.
- Excellent copywriting and content creation skills.
- Experience with paid social advertising platforms (e.g., Facebook Ads Manager).
- Knowledge of SEO and web traffic metrics is a plus.
- Familiarity with e-commerce principles and strategies.
- Strong communication and project management skills.
- Bachelor's degree in Marketing, Communications, or a related field, or equivalent practical experience.
This role offers a competitive salary, benefits, and a hybrid working model. You will be expected to attend the office in Sunderland on designated days for team collaboration and strategic planning, with the remainder of the week offering remote flexibility.
Social Media Marketing Manager
Posted 22 days ago
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Job Description
Responsibilities:
- Develop and execute a comprehensive social media strategy aligned with business goals.
- Create engaging and high-quality content (text, images, video) for various social media platforms.
- Manage social media advertising campaigns, including budgeting, targeting, and optimisation.
- Monitor social media channels for industry trends, competitor activity, and customer feedback.
- Engage with the online community, respond to comments and messages, and foster positive relationships.
- Analyse social media performance data and provide regular reports with actionable insights.
- Collaborate with marketing, sales, and product teams to ensure brand consistency and campaign alignment.
- Identify and cultivate relationships with relevant influencers and brand advocates.
- Stay up-to-date with the latest social media trends, tools, and best practices.
- Proven experience as a Social Media Manager or similar role.
- Demonstrable success in developing and executing social media strategies.
- Excellent content creation, copywriting, and editing skills.
- Proficiency in using social media management and analytics tools (e.g., Hootsuite, Buffer, Sprout Social, Google Analytics).
- Experience with social media advertising platforms (e.g., Facebook Ads Manager, LinkedIn Campaign Manager).
- Strong understanding of SEO and web traffic metrics.
- Excellent communication, interpersonal, and organisational skills.
- Ability to work effectively in a hybrid environment, balancing remote and office-based work.
- Creativity and a keen eye for visual aesthetics.
- Bachelor's degree in Marketing, Communications, or a related field preferred.
E-commerce Growth Manager - Digital Strategy
Posted 22 days ago
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Job Description
The ideal candidate will possess a Bachelor's degree in Marketing, Business, or a related field, with at least 4 years of experience in e-commerce management and digital strategy. Proven success in developing and executing comprehensive e-commerce strategies, including SEO, SEM, social media marketing, email marketing, and content marketing, is essential. Experience with major e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and analytics tools (e.g., Google Analytics, Adobe Analytics) is required. A strong understanding of customer journey mapping, conversion rate optimisation (CRO), and A/B testing methodologies is also critical.
Key responsibilities include:
- Developing and implementing strategic plans to increase online sales and market share.
- Managing and optimising all aspects of the e-commerce website, ensuring a seamless user experience.
- Overseeing digital marketing campaigns across various channels to drive traffic and conversions.
- Analysing website performance metrics and customer data to identify trends and opportunities for growth.
- Managing the e-commerce budget and tracking ROI for all marketing initiatives.
- Collaborating with cross-functional teams, including marketing, sales, and IT, to ensure alignment.
- Staying current with e-commerce trends, technologies, and competitor activities.
- Managing product listings, promotions, and inventory levels on the e-commerce platform.
Senior E-commerce Growth Manager - Digital Strategy
Posted 5 days ago
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Job Description
Key Responsibilities:
- Develop and implement comprehensive e-commerce growth strategies to increase online sales, traffic, and customer engagement.
- Manage and optimise digital marketing campaigns across various channels, including SEO, SEM, social media advertising, email marketing, and affiliate marketing.
- Conduct in-depth analysis of website performance, customer behaviour, and market trends to identify growth opportunities.
- Implement A/B testing and conversion rate optimisation (CRO) initiatives to improve user experience and drive conversions.
- Develop and execute customer retention strategies to increase repeat purchases and customer lifetime value.
- Collaborate with the marketing, product, and operations teams to ensure a seamless customer experience.
- Manage the e-commerce budget effectively, monitoring ROI and making data-driven decisions.
- Stay abreast of the latest e-commerce trends, technologies, and best practices.
- Utilise analytics tools (e.g., Google Analytics, Adobe Analytics) to track, report, and analyse performance.
- Manage relationships with third-party agencies and technology providers.
Qualifications and Experience:
- Bachelor's degree in Marketing, Business, E-commerce, or a related field.
- Minimum of 5 years of experience in e-commerce management and digital marketing, with a proven track record of driving online sales growth.
- Strong expertise in SEO, SEM, social media marketing, email marketing, and affiliate marketing.
- Demonstrated experience with conversion rate optimisation (CRO) techniques and A/B testing.
- Proficiency in e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and analytics tools (e.g., Google Analytics).
- Excellent analytical and problem-solving skills, with the ability to interpret complex data.
- Strong understanding of customer segmentation, CRM, and loyalty programs.
- Exceptional communication, project management, and stakeholder management skills.
- Experience working in a hybrid work model.
- Creative thinking and a passion for e-commerce innovation.
If you are a strategic thinker with a passion for driving online growth and a desire to make a significant impact, we encourage you to apply.
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Senior Social Media Marketing Specialist
Posted 22 days ago
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Job Description
As a Senior Social Media Marketing Specialist, you will be responsible for developing, implementing, and managing innovative social media campaigns across various platforms. Your role will involve creating compelling content, analyzing performance metrics, fostering audience interaction, and staying ahead of social media trends. You will play a key part in enhancing brand awareness, driving website traffic, and increasing customer acquisition and retention through strategic social media initiatives.
Responsibilities:
- Develop and execute comprehensive social media strategies aligned with business objectives and target audience engagement.
- Create, curate, and schedule engaging and high-quality content (text, images, video) across platforms such as Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.
- Manage social media advertising campaigns, including budget allocation, targeting, ad creation, and performance optimization.
- Monitor social media channels for industry trends, competitor activities, and customer feedback.
- Respond to comments, messages, and inquiries in a timely and professional manner, fostering positive community interaction.
- Analyze social media performance using analytics tools (e.g., Google Analytics, platform insights) and generate regular reports on key metrics.
- Identify opportunities to improve engagement, reach, and conversion rates.
- Collaborate with marketing, content, and design teams to ensure brand consistency and integrated campaign efforts.
- Stay up-to-date with the latest social media best practices, platform updates, and emerging technologies.
- Develop and implement influencer marketing strategies as needed.
- Manage social media crisis communication and reputation management.
- Test and iterate on different content formats, posting schedules, and strategies to maximize impact.
- Provide insights and recommendations for future social media planning and strategy development.
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- Minimum of 5 years of experience in social media marketing, with a proven track record of successful campaign management.
- In-depth knowledge of major social media platforms, their algorithms, and advertising capabilities.
- Proficiency in social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms.
- Strong content creation skills, including copywriting, basic graphic design, and video editing capabilities.
- Excellent understanding of SEO principles and how they relate to social media.
- Strong analytical and problem-solving skills, with the ability to translate data into actionable insights.
- Exceptional communication, collaboration, and interpersonal skills.
- Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
- Creative mindset with a passion for digital storytelling and community building.
E-commerce & Social Media Marketing Specialist
Posted 6 days ago
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Job Description
You will be responsible for managing the company's e-commerce store, optimizing product listings, planning and executing social media campaigns, creating engaging content, analyzing performance metrics, and managing paid advertising initiatives. This role requires a blend of analytical thinking, creative flair, and strategic planning. Exceptional communication skills are essential, as you will be liaising with various internal teams and external agencies. If you are a digital native with a proven track record of boosting online sales and brand visibility, we want to hear from you.
Key Responsibilities:
- Develop and implement comprehensive e-commerce and social media marketing strategies to increase brand awareness, customer engagement, and sales.
- Manage and optimize the company's online store, including product merchandising, A/B testing, and conversion rate optimization (CRO).
- Create, curate, and schedule engaging content (text, images, video) for various social media platforms (e.g., Instagram, Facebook, TikTok, Pinterest, Twitter).
- Develop and manage paid social media advertising campaigns, including budget allocation, targeting, and performance analysis.
- Monitor social media trends, competitor activities, and audience sentiment, adapting strategies as needed.
- Analyze website traffic, sales data, and social media performance metrics using tools like Google Analytics, and provide regular reports with actionable insights.
- Collaborate with the design team to create visually appealing marketing assets.
- Manage email marketing campaigns, including list segmentation, campaign creation, and performance tracking.
- Stay up-to-date with the latest developments in e-commerce, digital marketing, and social media best practices.
- Engage with the online community, respond to comments and messages, and foster positive customer relationships.
- Identify and explore new digital marketing channels and opportunities.
- Proven experience (3+ years) in e-commerce management and social media marketing.
- Demonstrable success in developing and executing digital marketing campaigns that drive sales and engagement.
- Strong understanding of SEO, SEM, PPC, and email marketing principles.
- Proficiency in using e-commerce platforms (e.g., Shopify, WooCommerce, Magento).
- Expertise in social media management tools (e.g., Hootsuite, Buffer) and analytics platforms.
- Excellent knowledge of Google Analytics and other web analytics tools.
- Strong copywriting and content creation skills, with an eye for visual aesthetics.
- Experience with paid social media advertising (Facebook Ads Manager, Instagram Ads, etc.).
- Excellent analytical, strategic thinking, and problem-solving abilities.
- Strong communication, collaboration, and project management skills.
- Bachelor's degree in Marketing, Digital Media, Business, or a related field is preferred.
E-commerce & Social Media Marketing Manager
Posted 11 days ago
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Job Description
Key Responsibilities:
- Develop and implement effective e-commerce strategies to maximize online sales and customer acquisition.
- Manage and optimize the company's e-commerce platform, ensuring a seamless user experience.
- Create, curate, and manage engaging content for all social media channels (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok).
- Develop and execute social media marketing campaigns to increase brand awareness, engagement, and drive traffic to the website.
- Monitor social media trends, tools, and applications, and apply that knowledge to increase the effectiveness of campaigns.
- Manage the social media advertising budget, optimising campaigns for ROI.
- Analyse website traffic and sales data, providing insights and recommendations for improvement.
- Manage email marketing campaigns, including list segmentation, content creation, and performance tracking.
- Collaborate with design and content teams to create visually appealing and on-brand assets.
- Stay up-to-date with the latest developments in e-commerce, digital marketing, and social media.
Qualifications:
- Bachelor's degree in Marketing, Digital Media, Business, or a related field.
- Minimum of 4 years of experience in e-commerce and social media marketing.
- Proven experience in managing and growing online sales channels.
- Demonstrable success in developing and executing social media marketing strategies and campaigns.
- Strong understanding of SEO, SEM, and content marketing principles.
- Proficiency in e-commerce platforms (e.g., Shopify, Magento) and social media management tools.
- Excellent analytical skills with experience in Google Analytics and other web analytics platforms.
- Creative mindset with strong copywriting and visual content creation abilities.
- Excellent communication, collaboration, and project management skills.
- Must have the right to work in the UK.