306 Freelance Designers jobs in West Midlands

A leading UK-based consumer digital platform that connects millions of families with unforgettable leisure experiences is searching for a highly commercial and user-centric UX/UI Designer. This is a pivotal role that will define and elevate the digital experience across the company’s core platforms, which include a high-traffic public website, a premium membership product, and a B2C management system.

Job title - UX/UI Designer

Salary - up to £55K

Location - Birmingham (hybrid)

Responsibilities:

• Own the end-to-end UX/UI design strategy and execution for key digital platforms, ensuring a unified and consistent user experience.
• Strategically design features and flows that optimise user journeys from discovery through to transaction, directly supporting business growth targets.
• Champion a user-centred, accessibility-focused approach, conducting and leveraging user research and testing to inform and validate all design decisions.
• Produce high-quality wireframes, prototypes, and final design assets, actively contributing to and maintaining a scalable design system.
• Work closely with cross-functional teams (Product, Engineering, Marketing, Commercial) to ensure design aligns with technical feasibility and business objectives.

Experience:

• A strong track record as a UX/UI Designer in a consumer-facing digital or e-commerce environment.
• A demonstrable history of designing to drive conversions, revenue, and key engagement metrics—not just aesthetics.
• Expert in Figma, Sketch, Adobe XD
• Strong understanding of how to use analytics, user research, and A/B testing to iterate and refine designs continuously.
• A compelling portfolio showcasing end-to-end web and product design processes and outcomes.

Does this role sound like it could be for you? If so, email your CV and portfolio to or follow the links to apply.

**Please note that due to the volume of candidates, we can only respond to those who are deemed suitable for the position. Thank you for your interest**

• Lead the design process from concept to completion, translating user needs and business requirements into elegant design solutions.
• Conduct user research, including interviews, surveys, and usability testing, to gather insights and inform design decisions.
• Develop user personas, journey maps, wireframes, prototypes, and high-fidelity mockups.
• Design intuitive and engaging user interfaces for web and mobile applications.
• Create style guides, design systems, and component libraries to ensure consistency across platforms.
• Collaborate closely with product managers, developers, and content strategists to ensure seamless implementation of designs.
• Advocate for user-centered design principles and best practices throughout the organization.
• Stay up-to-date with the latest UX/UI design trends, tools, and technologies.
• Present design concepts and solutions effectively to stakeholders and team members.
• Mentor junior designers and provide constructive feedback.
• Analyze user feedback and performance data to iterate and improve existing designs.
• Ensure designs are accessible and compliant with relevant standards.
• Contribute to the overall product strategy and vision from a design perspective.

• Bachelor's or Master's degree in Graphic Design, Interaction Design, HCI, or a related field.
• Minimum of 7 years of professional experience in UX/UI design, with a strong portfolio showcasing impactful digital products.
• Proficiency in industry-standard design and prototyping tools (e.g., Figma, Sketch, Adobe Creative Suite, InVision).
• Proven experience in conducting user research and usability testing.
• Solid understanding of information architecture, interaction design, and visual design principles.
• Experience designing for both web and mobile platforms.
• Familiarity with agile development methodologies.
• Excellent communication, presentation, and interpersonal skills.
• Ability to manage multiple projects and deadlines effectively in a remote setting.
• A keen eye for detail and a passion for creating exceptional user experiences.
• Experience in the media or entertainment industry is a plus.

• Conduct user research and usability testing to gather insights.
• Develop user personas, journey maps, and information architecture.
• Create wireframes, prototypes, and high-fidelity mockups.
• Design intuitive and aesthetically pleasing user interfaces.
• Collaborate with product managers and developers to ensure design feasibility.
• Translate business requirements into effective user experiences.
• Lead design reviews and present design concepts to stakeholders.
• Mentor junior designers and contribute to design system development.
• Ensure consistency and adherence to brand guidelines across all digital touchpoints.
• Stay up-to-date with the latest UX/UI trends and technologies.

• Proven experience as a UX/UI Designer, with a strong portfolio.
• Proficiency in design and prototyping tools (Figma, Sketch, Adobe XD).
• Deep understanding of user-centred design principles and methodologies.
• Experience in user research and usability testing.
• Strong visual design skills and an eye for detail.
• Excellent communication, presentation, and collaboration abilities.
• Experience leading design projects from concept to completion.
• Familiarity with agile development processes.
• Ability to work independently and manage time effectively in a remote setting.
• Bachelor's degree in Design, HCI, or a related field (or equivalent practical experience).

• Lead the user experience (UX) and user interface (UI) design process from concept to completion for various digital projects.
• Conduct user research, including interviews, surveys, and usability testing, to understand user needs and behaviors.
• Create wireframes, prototypes, user flows, and high-fidelity mockups to effectively communicate design ideas and functionalities.
• Develop and maintain design systems, style guides, and UI kits to ensure brand consistency and streamline the design process.
• Collaborate closely with product managers, developers, and stakeholders to translate requirements into elegant and effective design solutions.
• Iterate on designs based on user feedback, usability testing results, and analytics data.
• Stay current with the latest UX/UI design trends, tools, and technologies, advocating for best practices.
• Ensure designs are responsive, accessible, and optimized for various devices and screen sizes.
• Present design concepts and rationale clearly and persuasively to internal teams and clients.
• Mentor junior designers and contribute to the overall creative vision of the agency.

• Minimum of 5 years of professional experience in UX/UI design, with a strong portfolio showcasing a range of digital design projects.
• Proficiency in industry-standard design and prototyping tools such as Figma, Sketch, Adobe XD, InVision, etc.
• Solid understanding of user-centered design principles, information architecture, and interaction design.
• Experience conducting user research and usability testing.
• Knowledge of HTML, CSS, and JavaScript to understand technical constraints and possibilities.
• Excellent visual design skills with a keen eye for typography, color, layout, and branding.
• Strong communication, collaboration, and presentation skills.
• Ability to manage multiple projects simultaneously and work effectively in a fast-paced environment.
• Experience working in an agency setting or with diverse clients is a plus.
• Bachelor's degree in Design, HCI, Computer Science, or a related field, or equivalent practical experience.
• Must be eligible to work in the UK.

• Translate user needs and business requirements into compelling user interfaces and intuitive user experiences.
• Conduct user research, usability testing, and gather feedback to inform design decisions.
• Create wireframes, prototypes, mockups, and high-fidelity designs using industry-standard tools.
• Develop and maintain design systems, style guides, and component libraries to ensure consistency across products.
• Collaborate closely with product managers, developers, and other stakeholders throughout the design and development process.
• Advocate for user-centered design principles and best practices.
• Iterate on designs based on user feedback, analytics, and A/B testing results.
• Present design concepts and rationale clearly and persuasively to cross-functional teams and stakeholders.
• Stay up-to-date with the latest UX/UI trends, techniques, and technologies.
• Mentor junior designers and contribute to the overall design culture within the organization.

• A strong portfolio showcasing a range of UX/UI design projects for digital products (web and mobile).
• 5+ years of professional experience in UX/UI design.
• Proficiency in design and prototyping tools such as Figma, Sketch, Adobe XD, or similar.
• Solid understanding of user-centered design principles, information architecture, interaction design, and visual design.
• Experience conducting user research and usability testing.
• Excellent visual design skills with a keen eye for detail, typography, color, and layout.
• Strong communication, presentation, and collaboration skills.
• Ability to work independently and manage multiple projects simultaneously in a remote setting.
• Experience working in an Agile development environment is a plus.
• Bachelor's degree in Design, HCI, Computer Science, or a related field, or equivalent practical experience.

• Lead the design process from concept to execution for web and mobile applications.
• Develop wireframes, user flows, prototypes, and high-fidelity mockups.
• Conduct user research, usability testing, and A/B testing to inform design decisions.
• Create and maintain design systems and style guides to ensure consistency.
• Collaborate closely with product managers, engineers, and other stakeholders to define user requirements and design solutions.
• Mentor and guide junior designers, fostering a culture of design excellence.
• Champion user-centered design principles throughout the organization.
• Stay ahead of industry trends in UX/UI design and emerging technologies.
• Present design concepts and rationale clearly and persuasively to cross-functional teams and leadership.
• Optimize user interfaces for maximum usability and accessibility.
• Contribute to the strategic vision of the product's user experience.
• Utilize remote collaboration tools effectively to manage projects and communicate with the team.

• 5+ years of experience in UX/UI design, with a strong portfolio showcasing user-centered design solutions.
• Proven experience leading design projects and mentoring other designers.
• Expertise in industry-standard design and prototyping tools (e.g., Figma, Sketch, Adobe XD).
• Deep understanding of user research methodologies and usability testing.
• Familiarity with front-end development principles (HTML, CSS, JavaScript) is a plus.
• Excellent communication, presentation, and interpersonal skills.
• Ability to work autonomously in a remote setting and manage multiple projects concurrently.
• Bachelor's or Master's degree in Design, HCI, or a related field, or equivalent practical experience.
• Experience in designing for complex, data-intensive applications is highly desirable.