Head of Digital Marketing Strategy
Posted 2 days ago
Job Viewed
Job Description
Brand Marketing Manager
Posted 17 days ago
Job Viewed
Job Description
- Develop and execute integrated marketing plans aligned with overall brand objectives and business goals.
- Conduct market research and competitive analysis to identify consumer insights, market trends, and growth opportunities.
- Manage the brand's P&L, including budget planning, allocation, and performance tracking.
- Oversee the development and execution of advertising campaigns across digital, social media, TV, print, and other relevant platforms.
- Collaborate with cross-functional teams, including sales, product development, and agency partners, to ensure cohesive brand messaging and execution.
- Lead product innovation initiatives from concept through to launch, ensuring alignment with brand strategy and consumer needs.
- Manage public relations and media outreach to enhance brand visibility and reputation.
- Monitor brand performance metrics, analyze campaign effectiveness, and provide actionable recommendations for optimization.
- Develop and maintain strong relationships with key stakeholders, including retailers and external agencies.
- Ensure brand consistency and adherence to brand guidelines across all touchpoints.
- Bachelor's degree in Marketing, Business Administration, or a related field. A Master's degree or CIM qualification is a plus.
- Minimum of 4-6 years of progressive brand management experience within the FMCG sector.
- Proven track record of successfully developing and executing marketing strategies that drive brand growth and profitability.
- Strong understanding of consumer behaviour, market dynamics, and the marketing mix.
- Experience managing advertising budgets and agency relationships.
- Excellent analytical and problem-solving skills, with a data-driven approach to decision-making.
- Exceptional communication, presentation, and interpersonal skills.
- Proficiency in digital marketing, social media strategy, and campaign analytics.
- Ability to thrive in a fast-paced, collaborative environment and manage multiple projects simultaneously.
- Demonstrated leadership potential and ability to inspire teams.
Brand Marketing Manager
Posted today
Job Viewed
Job Description
Hey! We’re Plum, your smart saving and investing app on a mission to help grow money for life. Whether you’re stashing the cash for tea and toast in your first home or catching some rays during retirement, Plum’s got your back.
Since 2016, over 2 million people in 10 European markets have set aside more than £2 billion with our clever automation and AI – that’s the magic of Plum! As recognition for our work, we’ve received awards from the likes of Deloitte, Finder, and more.
That’s all down to our passionate team of 200+ Plumsters, who work around Europe to help us achieve our mission. And now we’re looking for more brilliant people to join us on our journey.
We’re looking for a Brand Marketing Manager to help shape Plum’s story and bring it to life across every customer touchpoint. This role sits at the heart of our marketing team — connecting strategy, creative, and campaigns. It’s ideal for someone with 2–4 years’ experience in brand marketing (ideally in a tech or high-growth company), who wants to take real ownership, work in a fast-moving environment, and help build one of Europe’s most exciting fintech brands.
What you’ll be doing
- Develop and execute Plum’s brand strategy end-to-end.
- Translate brand positioning into campaigns and content that resonate with our customers.
- Act as the day-to-day owner of Plum’s brand marketing projects, ensuring deadlines are met and outputs are impactful.
- Collaborate with our creative studio (design, content, video) to deliver high-quality, on-brand work.
- Manage Plum’s brand calendar — from campaigns and partnerships to activations and thought leadership.
- Support Plum’s social media presence: shaping the brand voice, guiding content, and ensuring consistency across channels.
- Analyse campaign and channel performance, feeding insights back into future strategy.
- Champion Plum’s brand internally and externally, ensuring consistency across channels and teams.
Requirements
- 2–4 years’ experience in brand marketing, ideally at a tech, fintech, or high-growth b2c company.
- Strong understanding of brand strategy and how it translates into campaigns, content, and social media.
- Confident working with social media platforms and shaping brand presence online (though not purely a social media role).
- Highly proactive, resourceful, and able to take ownership without waiting for instruction.
- Sharp thinker with the ability to distil complex ideas into clear, simple narratives.
- Collaborative: thrives in a team, values feedback, and helps others succeed.
- Intelligent, curious, and excited about working in a fast-paced, dynamic environment where things move quickly.
- Passion for technology and a genuine interest in shaping a mission-driven brand.
Benefits
- Own part of the company you're helping grow through stock options
- Private health insurance
- Annual training budget
- Plum Premium for free
- Competitive referral scheme
- Hybrid working: 2 days a week connecting in our beautiful offices in London, Athens, or Cyprus.
- Team breakfasts and team lunches
- 25 days holiday + bank holidays
- 45 work-from-anywhere days to give you flexibility to work your way
- 2 weeks sabbatical after 4 years to take the break you deserve
- Enhanced parental leave
- 1 paid volunteering day annually
- Annual team trip to a surprise destination!
- A fun, inclusive company culture (think
Telco Marketing Strategy & Transformation - Principal and Snr Principal
Posted 7 days ago
Job Viewed
Job Description
As a senior leader of the team, you will lead high-impact B2B sales and marketing transformation projects for global clients in the technology and communications sector. You will be responsible for end-to-end project delivery, client relationship management, and driving actionable insights that shape go-to-market strategies, customer segmentation, partner ecosystems, sales and marketing process definition and KPI deliveries
Key Responsibilities:
- Strategic Leadership:
- Lead the development of our sales and marketing vertical to drive growth, operational efficiency, and market leadership.
- Provide insights and recommendations based on market trends, competitive analysis, and best practices from previous consulting engagements.
- Collaborate with executive leadership to define and drive business delivery for the assigned clients
- Operations Management:
- Lead multi-disciplinary consulting teams to deliver complex B2B sales and marketing strategy and transformation projects, including project planning, resource allocation, and delivery to ensure high-quality outcomes within agreed timelines and budgets.
- Client Delivery
- Manage relationships with internal and external stakeholders, including vendors, customers, and partners.
- Manage client expectations while delivering value for our clients
- Translate client needs to actionable strategies across sales, marketing and customer experience
- Define and implement customer segmentation frameworks, customer journey mapping, addressable market sizing, and prioritization models.
- Develop frameworks for Lead generation strategy, Account Based Marketing (ABM), Digital Lead Generation Strategy develop actionable targeting and Go -to- market strategies.
- Design and implement sales and partner enablement programs, value propositions, and messaging frameworks.
- Advise on improving Marketing Technology (MarTech) and CRM performance including delivering better ROI from existing platforms
- Advise on best practices for marketing activity analysis, sales force performance assessment, sales and marketing process improvements, customer experience enhancement and performance management
- Benchmark and track industry operating models, pricing strategies, and digital transformation initiatives
- Cross-Functional Collaboration:
- Facilitate communication between technical and non-technical teams to ensure smooth project execution and resource allocation.
- Lead project management teams to deliver on complex projects, ensuring milestones are met on time and within budget
Required Experience & Skills:
- 10+ years’ experience in management consulting, with a focus on B2B sales and marketing strategy for technology, telecom, or retail clients.
- Proven track record of leading large-scale, cross-functional consulting engagements for top-tier firms (e.g., McKinsey, BCG, Bain, Accenture, Deloitte).
- Deep expertise in go-to-market strategy, customer segmentation, partner management, and sales enablement.
- Strong analytical skills with experience in market sizing, customer journey mapping, process frameworks and competitive benchmarking.
- Exceptional client management, communication, and stakeholder engagement skills.
- Ability to synthesize complex data into actionable insights and executive-level recommendations.
- Experience with digital transformation, marketing automation, and CRM/ERP/OSS/BSS systems is highly desirable.
- MBA or equivalent advanced degree preferred.
What We Offer:
- Competitive salary and performance-based bonuses.
- Opportunities for professional growth and career advancement.
- Flexible work hours and the possibility of hybrid work.
- A collaborative and innovative work environment with a team of industry experts.
About Us
- Infosys Consulting is a mid-size player with an entrepreneurial spirit that works with a market-leading brand for clients across all industries, unleashing the limitless potential of design combined with technology. As part of the global top-5 IT brand Infosys, we combine our strategic foresight with tech feasibility to transform ambition into action, outperforming the market and experiencing rapid growth.
- Infosys has been recognized by the Top Employers Institute as a Top Employer 2021, across Europe, Middle East, Asia Pacific and North America in recognition of its excellence in employment practices and due to our client innovations, our cultural diversity and dedicated training and career paths we offer to our consultants.
- As we look to strengthen our team with top talent that can shape the future for our clients, we seek entrepreneurial-minded individuals that value a highly diverse culture where differences are embraced, that want to have a voice with top management and that are rewarded for collective achievement. We are committed to fostering an inclusive work culture that inspires everyone to deliver their best!
Why Join Us?
For the right talent that want to be part of a diverse team, innovation-driven practice, and a high-performance culture, we offer industry-leading compensation and benefits, along with top training and development opportunities so that you can grow your career and achieve your personal ambitions.
Senior Brand Marketing Manager
Posted 15 days ago
Job Viewed
Job Description
Key Responsibilities:
- Develop and implement comprehensive brand marketing strategies to drive brand awareness, equity, and market share.
- Lead the creation and execution of integrated marketing campaigns across digital, social, PR, and traditional channels.
- Conduct market research and consumer analysis to identify opportunities and inform brand positioning.
- Manage the brand's visual identity and messaging to ensure consistency across all platforms.
- Collaborate with cross-functional teams, including product development, sales, and creative, to ensure brand alignment.
- Oversee the development of marketing collateral and content.
- Manage external agencies and partners to deliver high-quality marketing initiatives.
- Monitor campaign performance, analyze results, and provide actionable insights and recommendations.
- Manage the brand marketing budget effectively.
- Stay abreast of market trends, competitive landscape, and consumer behavior.
Qualifications:
- Proven experience in brand management or senior marketing roles, preferably within a fast-paced consumer-focused industry.
- Demonstrated success in developing and executing impactful brand marketing campaigns.
- Strong understanding of brand strategy, positioning, and messaging.
- Excellent project management and organizational skills.
- Proficiency in market analysis and consumer insight generation.
- Strong communication, presentation, and interpersonal skills.
- Experience managing agency relationships and external partners.
- Ability to work effectively in a collaborative team environment.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Experience in luxury goods or similar premium markets is a plus.
This hybrid role offers a dynamic and collaborative working environment in the heart of London , with the flexibility to combine office-based work with remote opportunities.
Remote Senior Brand Marketing Manager
Posted 1 day ago
Job Viewed
Job Description
As a Senior Brand Marketing Manager, you will be responsible for developing and executing comprehensive brand strategies that enhance brand equity, drive market penetration, and foster customer loyalty. You will lead the creation and implementation of integrated marketing campaigns across digital and traditional channels, overseeing brand messaging, positioning, and visual identity. Your expertise in market research, consumer insights, campaign management, and cross-functional collaboration will be paramount. This role demands a creative thinker with strong analytical capabilities and a proven ability to manage multiple projects in a remote setting.
Key Responsibilities:
- Develop and implement overarching brand strategies and marketing plans to achieve business objectives.
- Define brand positioning, messaging, and value propositions.
- Oversee the creation and execution of integrated marketing campaigns across all relevant channels (digital, social media, PR, events, etc.).
- Conduct market research and analyze consumer insights to inform brand strategies and product development.
- Manage brand budgets and ensure optimal allocation of resources for maximum ROI.
- Collaborate with product development, sales, and creative teams to ensure brand consistency and alignment.
- Measure and report on the effectiveness of marketing campaigns and brand performance.
- Identify new marketing opportunities and stay abreast of industry trends and competitor activities.
- Manage external agencies and vendors as needed.
- Champion the brand internally and externally, ensuring a consistent and compelling brand experience.
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA is a strong plus.
- Minimum of 7 years of experience in brand management and marketing strategy, preferably within a fast-paced industry.
- Proven track record of developing and executing successful brand campaigns and driving growth.
- Strong understanding of market research, consumer behavior, and data analysis.
- Excellent project management, communication, and presentation skills.
- Proficiency in digital marketing channels and analytics tools.
- Demonstrated ability to lead cross-functional teams and manage projects effectively in a remote environment.
- Creative thinking and a passion for building strong brands.
Senior Brand Marketing Manager - Beauty
Posted 5 days ago
Job Viewed
Job Description
Responsibilities:
- Develop and implement integrated marketing strategies for the brand.
- Lead the planning and execution of new product launches and marketing campaigns.
- Conduct market research, analyze trends, and identify consumer insights.
- Manage marketing budgets and track campaign performance against KPIs.
- Collaborate with cross-functional teams (Product Development, Sales, PR, Digital).
- Oversee creative development and ensure brand consistency across all touchpoints.
- Develop and execute digital marketing and social media strategies.
- Cultivate relationships with key influencers and media partners.
- Analyze sales data and market performance to inform future strategies.
- Present marketing plans and results to senior management.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 7 years of experience in brand management, preferably within the beauty industry.
- Proven experience in developing and executing successful marketing campaigns.
- Strong understanding of digital marketing, social media, and influencer marketing.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Exceptional communication, presentation, and interpersonal abilities.
- Experience managing budgets and evaluating ROI.
- Ability to work effectively in a hybrid environment.
- Passion for the beauty industry and consumer trends.
Be The First To Know
About the latest Marketers Jobs in London !
Senior Digital Marketing Manager - Content Strategy & SEO
Posted 19 days ago
Job Viewed
Job Description
Key Responsibilities:
- Develop and implement a data-driven content strategy aligned with overall marketing and business objectives.
- Oversee all aspects of SEO, including keyword research, on-page and off-page optimization, technical SEO, and link-building strategies.
- Manage the creation, editing, and publishing of engaging and high-quality content across various digital platforms (website, blog, social media, email).
- Analyze website traffic, user behavior, and campaign performance using tools such as Google Analytics, SEMrush, and Ahrefs.
- Develop and manage digital marketing campaigns across multiple channels, including social media, email marketing, and paid advertising.
- Collaborate with internal teams (editorial, design, product) to ensure brand consistency and effective campaign execution.
- Monitor industry trends, competitor activities, and emerging digital marketing technologies to identify new opportunities.
- Manage the digital marketing budget and allocate resources effectively to maximize ROI.
- Provide regular reports on digital marketing performance, insights, and recommendations to senior management.
- Mentor junior members of the marketing team and foster a collaborative working environment.
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Minimum of 6 years of experience in digital marketing, with a strong focus on content strategy and SEO.
- Demonstrated success in developing and executing SEO strategies that have significantly improved organic search rankings and traffic.
- Proficiency with SEO tools (e.g., Google Search Console, SEMrush, Ahrefs, Moz) and web analytics platforms (e.g., Google Analytics).
- Experience with content management systems (CMS) and social media management tools.
- Strong understanding of digital marketing best practices across various channels.
- Excellent writing, editing, and communication skills.
- Proven ability to manage projects, prioritize tasks, and meet deadlines in a remote setting.
- Strategic thinker with strong analytical and problem-solving abilities.
- Experience in the media industry is a plus.
Brand Marketing Executive (JR101516)
Posted 134 days ago
Job Viewed
Job Description
At Clarion, our people are at the absolute heart of what we do. We’re proud that our core values of PASSION , CARE , IMAGINATION , and TRUST define the way we carry out our work across all of our exhibitions and conferences.
If you share our values and want to be a part of a successful, dynamic, and creative global business then we want to hear from you.
The Opportunity:
The Defence & Security Portfolio hosts a series of market-leading events across the UK, Europe, and Asia. These events range from Confexes to large-scale exhibitions, all of which are leaders in their respective fields. Over the next 12 months, we will continue to expand and innovate, exploring new geographies and platforms.
We are looking for a Brand Marketing Executive to join our dynamic marketing function and provide support to the Brand Manager working across our portfolio of brands.
You will play a key role in supporting the Brand Manager to develop our brand propositions as we look to introduce a structured approach to customer research and insight, using this to inform product development as well as branding and tone of voice across our channels and assets.
You will ensure that our brand tone, look, and feel is increasingly consistent and resonates with our audiences, working with the Campaigns team to ensure this is reflected through our campaign execution.
Key Responsibilities:
- Support the development and execution of compelling event strategies that increase brand awareness, engage customers, and maximise retention to grow our events.
- Ensure the key messages, brand guidelines and tone of voice are known, actively used and embedded into all customer touchpoints.
- Be a brand and customer champion, both internally and externally.
- Understand our customer value journey for key audience groups proactively working with Brand Manager and Marketing Ops to monitor KPIs throughout to constantly optimise performance.
- Responsible for building, managing and executing key partnership agreements including media partners, associations, affiliates, technology providers and other key stakeholders within the communities.
- Support in training and equipping our agencies, including PR, creative and digital marketing, to deliver against our brand requirements and maintaining the consistency of brand assets and communications.
- Support the creation of plans and activities which will grow our customer database and ensure consistent growth on a continuously evolving cycle.
- Play an active role in research and insight projects related to customer experience or brand development/enhancement.
- Be an active and engaged member of the team working to foster collaboration within the marketing teams to ensure all promotional opportunities are maximised and best practice shared and implemented.
- Updating of backend systems, including web pages, landing pages, content and copy to adhered messaging and best SEO across titles, descriptions and keywords.
Requirements
Knowledge, Skills & Behaviours:
- A proven track record of experience in brand marketing, implementing (or working with a delivery team) to drive successful marketing campaigns.
- Experience in developing a year-round insight programme to ensure we learn about the ever-evolving needs and requirements of our customers.
- Partnership building with stakeholder engagement success.
- Research and analysis/ability to measure effectiveness of channels to increase efficiency.
- Creating and developing customer care strategies and focus on customer experience.
- Collaborative working within a small-medium sized team.
- Capabilities of marketing automation and CRM platforms such as Pardot and Salesforce are highly desirable.
- Experience of digital event platforms are desirable.
- General knowledge of all GDPR laws including preference centres and privacy policies.
- Excellent communication skills and attention to detail.
- Curiosity and a drive to want to make an impact.
- Updating websites, including web pages, landing pages, content and copy to adhered messaging and best SEO across titles, descriptions and keywords.
About Clarion Events
Clarion Events is one of the world’s leading event organisers, producing and delivering innovative and market-leading events since 1947. ( )
Clarion Events embrace diversity and equal opportunities in all that we do. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. The more inclusive we are, the better our work will be.
Clarion is private equity backed and owned by Blackstone. Blackstone is one of the world’s leading global investment funds, investing capital for the long term to build successful, resilient businesses. ( )
Our purpose is to deliver exceptional customer outcomes and experiences, by making every connection count.
Our vision is we want every one of our products to be a market leader in customer satisfaction and delight.
Benefits
- 25 days’ holiday plus bank holidays
- End of year wellbeing shutdown (closed for the last week of the year)
- Celebration day off (e.g. birthday, Diwali, Eid, etc)
- Summer Hours in August (3pm finish on Fridays)
- Helping Our World (HOW) Days – one paid day per quarter to carry out charity work
- Pension Scheme
- Private Medical Insurance
- Health Cash Plan
- Wellbeing Library (MYNDUP)
- Mentoring Programme
- Subsidised Café
- Season Ticket Loan
- Cycle to Work Schemes
- Free on-site gym and shower facilities
- Free eyesight tests
- Free flu vaccination – offered on site once a year for all employees
Marketing Executive, Brand & Editorial Marketing
Posted 598 days ago
Job Viewed
Job Description
Supporting the senior marketing manager, you will be responsible for delivering marketing activity which increases brand affinity and grows The Telegraph’s audience. This is an exciting opportunity to help shape one of the UK’s most prestigious media brands and work on multi-channel campaigns which directly contribute to the business’s 2024 priorities. You will collaborate with other subscriptions teams as well as design, editorial and product to amplify The Telegraph’s content and drive creative excellence. You will also contribute to meeting the subscription department’s growth targets through wider acquisition activity.
Key responsibilities
- Support the Senior Marketing Manager in planning and executing multi-channel Telegraph Life campaigns.
- From time to time, work collaboratively with colleagues across subscriptions to plan and deliver wider marketing campaigns to amplify editorial and drive acquisition growth
- Support the Senior Marketing Manager in regular brand tracking to monitor perceptions of The Telegraph.
- Analyse and report on campaign performance, identifying opportunities for optimisations and tests.
- Perform brand messaging copy tests alongside channel specialists (e.g. email, paid social).
- Take a project management role on elements of larger campaigns, liaising with relevant teams (e.g. design, editorial) to deliver high quality work to deadline.
- Champion the value of strong brands and brand marketing to others in the Subscriptions department and wider business.
- Carry out competitor research and stay abreast of the latest news and trends in media subscriptions
Essential vs desirable skills required for the role
Essential Skills
- Excellent communicator both written and verbal, able to present articulately to a range of stakeholders/employees.
- Has an inquiring mind; takes a lively interest in the world around them and thinks critically when presented with information, manipulating it for insights and opportunities.
- Actively seeks relevant data to make decisions and can deal with complex data relating to own tasks.
- Proactive and innovative, regularly generating new ideas to test.
- Works collaboratively with colleagues, providing support and information as needed.
- Comfortable juggling multiple projects and prioritising effectively to tight deadlines, raising potential issues early.
- Has strong attention to detail; quickly spots and amends errors in own work.
- Completes admin tasks promptly and keeps records and systems updated.
- Professional and resilient, responding positively to changing circumstances and work requests and persevering in the face of obstacles.
Desirable Skills
- Experience working in a media and/or subscriptions environment.
- Experience with the Google Suite, Adobe Analytics, Adobe Campaign, and Email Studio.
- Copywriting skills.
- Personal interest in the news industry
Benefits
The nature of our industry means life at the Telegraph Media Group is fast-paced, demanding, and interesting. We also want it to be rewarding for everyone who works here by creating a suite of benefits that contribute to lifestyle choices and leisure activities. From dynamic working opportunities, medical cover, and parental leave (six months fully paid maternity leave and enhanced paternity/partner leave), to life assurance and season ticket loans, you can choose from a range of flexible benefits, designed to support your lifestyle and help you achieve a healthy work-life balance.
Training and development
With support from your manager and colleagues, you’ll also have access to a variety of training and development opportunities through The Academy. Covering a range of personal and professional skills, our courses enable you to develop an enjoyable and rewarding career.
Our commitment to inclusion
At Telegraph Media Group, we foster a diverse and inclusive workplace and we are committed to building a team that reflects a wide variety of skills, perspectives and backgrounds. We believe in equality of opportunity and welcome candidates from all backgrounds, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief.
We are proud to be a Disability Confident Employer as part of the government’s Disability Confident Scheme. If you are disabled or have a long-term health condition and would like support in applying for any of our roles or if you require any reasonable adjustments in the recruitment process with us, please make us aware.
To find out more about Diversity, Inclusion and Belonging at Telegraph Media Group, and for more information on our purpose, beliefs, and people values, please visit our website